ºÝºÝߣshows by User: Magnolia_CMS / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: Magnolia_CMS / Fri, 08 Mar 2019 08:07:53 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: Magnolia_CMS The SEO Workflow /slideshow/the-seo-workflow/135159766 siteimprove-webinar-190308080753
Bridging content and your marketing goals]]>

Bridging content and your marketing goals]]>
Fri, 08 Mar 2019 08:07:53 GMT /slideshow/the-seo-workflow/135159766 Magnolia_CMS@slideshare.net(Magnolia_CMS) The SEO Workflow Magnolia_CMS Bridging content and your marketing goals <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/siteimprove-webinar-190308080753-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Bridging content and your marketing goals
The SEO Workflow from Magnolia
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Magnolia 6 release walkthrough /Magnolia_CMS/magnolia-6-release-walkthrough magnolia6-0customerwebinar-allmerged-181217091832
Get the full overview of the new major release of Magnolia CMS.]]>

Get the full overview of the new major release of Magnolia CMS.]]>
Mon, 17 Dec 2018 09:18:32 GMT /Magnolia_CMS/magnolia-6-release-walkthrough Magnolia_CMS@slideshare.net(Magnolia_CMS) Magnolia 6 release walkthrough Magnolia_CMS Get the full overview of the new major release of Magnolia CMS. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/magnolia6-0customerwebinar-allmerged-181217091832-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Get the full overview of the new major release of Magnolia CMS.
Magnolia 6 release walkthrough from Magnolia
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Buzzword bingo: The real deal behind omnichannel, personalization and headless /Magnolia_CMS/buzzword-bingo-the-real-deal-behind-omnichannel-personalization-and-headless buzzwordbingowebinarslides-180606112750
Personalization. Omnichannel. Headless. What's behind these buzzwords and how can you use them to your advantage? We lay out some some practical insights to guide your e-commerce projects, explain why these buzzwords matter, and use concrete examples to show what you can achieve with them.]]>

Personalization. Omnichannel. Headless. What's behind these buzzwords and how can you use them to your advantage? We lay out some some practical insights to guide your e-commerce projects, explain why these buzzwords matter, and use concrete examples to show what you can achieve with them.]]>
Wed, 06 Jun 2018 11:27:50 GMT /Magnolia_CMS/buzzword-bingo-the-real-deal-behind-omnichannel-personalization-and-headless Magnolia_CMS@slideshare.net(Magnolia_CMS) Buzzword bingo: The real deal behind omnichannel, personalization and headless Magnolia_CMS Personalization. Omnichannel. Headless. What's behind these buzzwords and how can you use them to your advantage? We lay out some some practical insights to guide your e-commerce projects, explain why these buzzwords matter, and use concrete examples to show what you can achieve with them. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/buzzwordbingowebinarslides-180606112750-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Personalization. Omnichannel. Headless. What&#39;s behind these buzzwords and how can you use them to your advantage? We lay out some some practical insights to guide your e-commerce projects, explain why these buzzwords matter, and use concrete examples to show what you can achieve with them.
Buzzword bingo: The real deal behind omnichannel, personalization and headless from Magnolia
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Developing Magnolia based sites correctly, quickly and efficiently /slideshow/developing-magnolia-based-sites-correctly-quickly-and-efficiently/56048708 magnolia-pitfalls-webinar-final-151211103738
This webinar, presented by two expert Magnolia developers, will help you get the most out of Magnolia's flexibility by saving time, improving performance and helping you make the right choices and avoid common pitfalls. Video recording: https://www.youtube.com/watch?v=9laqDXtHTQE]]>

This webinar, presented by two expert Magnolia developers, will help you get the most out of Magnolia's flexibility by saving time, improving performance and helping you make the right choices and avoid common pitfalls. Video recording: https://www.youtube.com/watch?v=9laqDXtHTQE]]>
Fri, 11 Dec 2015 10:37:38 GMT /slideshow/developing-magnolia-based-sites-correctly-quickly-and-efficiently/56048708 Magnolia_CMS@slideshare.net(Magnolia_CMS) Developing Magnolia based sites correctly, quickly and efficiently Magnolia_CMS This webinar, presented by two expert Magnolia developers, will help you get the most out of Magnolia's flexibility by saving time, improving performance and helping you make the right choices and avoid common pitfalls. Video recording: https://www.youtube.com/watch?v=9laqDXtHTQE <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/magnolia-pitfalls-webinar-final-151211103738-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This webinar, presented by two expert Magnolia developers, will help you get the most out of Magnolia&#39;s flexibility by saving time, improving performance and helping you make the right choices and avoid common pitfalls. Video recording: https://www.youtube.com/watch?v=9laqDXtHTQE
Developing Magnolia based sites correctly, quickly and efficiently from Magnolia
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Integrating e-Commerce into your Customer Experience /Magnolia_CMS/integrating-ecommerce-into-your-customer-experience-53267459 magnolia-breakfast-ibm-london-integration-150928091940-lva1-app6892
Learn about the synergies to be achieved by integrating IBM WebSphere Commerce with Magnolia. We will provide an overview of how to build applications that integrate with WebSphere Commerce and how to implement large catalogs of online products using Magnolia. You will see some examples, as well as strategies to quickly showcase products, launch campaigns and personalize content.]]>

Learn about the synergies to be achieved by integrating IBM WebSphere Commerce with Magnolia. We will provide an overview of how to build applications that integrate with WebSphere Commerce and how to implement large catalogs of online products using Magnolia. You will see some examples, as well as strategies to quickly showcase products, launch campaigns and personalize content.]]>
Mon, 28 Sep 2015 09:19:40 GMT /Magnolia_CMS/integrating-ecommerce-into-your-customer-experience-53267459 Magnolia_CMS@slideshare.net(Magnolia_CMS) Integrating e-Commerce into your Customer Experience Magnolia_CMS Learn about the synergies to be achieved by integrating IBM WebSphere Commerce with Magnolia. We will provide an overview of how to build applications that integrate with WebSphere Commerce and how to implement large catalogs of online products using Magnolia. You will see some examples, as well as strategies to quickly showcase products, launch campaigns and personalize content. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/magnolia-breakfast-ibm-london-integration-150928091940-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Learn about the synergies to be achieved by integrating IBM WebSphere Commerce with Magnolia. We will provide an overview of how to build applications that integrate with WebSphere Commerce and how to implement large catalogs of online products using Magnolia. You will see some examples, as well as strategies to quickly showcase products, launch campaigns and personalize content.
Integrating e-Commerce into your Customer Experience from Magnolia
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Customer Engagement in the Digital Era /slideshow/customer-engagement-in-the-digital-era/53267454 magnoliabreakfast230915v1-150928091936-lva1-app6891
Today’s empowered consumer expects a connected, personalised, and frictionless experience throughout their shopping journey. Understanding the consumer's style, network, influencers and aspirations, in addition to just knowing what they buy, why they buy, and even why they choose not to buy, are factors that are becoming ever more vital to the success of a retailer. James Lovell, IBM Retail Commerce Lead, will share latest insights and recommendations on how IBM are creating industry leading customer experiences in a digital era.]]>

Today’s empowered consumer expects a connected, personalised, and frictionless experience throughout their shopping journey. Understanding the consumer's style, network, influencers and aspirations, in addition to just knowing what they buy, why they buy, and even why they choose not to buy, are factors that are becoming ever more vital to the success of a retailer. James Lovell, IBM Retail Commerce Lead, will share latest insights and recommendations on how IBM are creating industry leading customer experiences in a digital era.]]>
Mon, 28 Sep 2015 09:19:36 GMT /slideshow/customer-engagement-in-the-digital-era/53267454 Magnolia_CMS@slideshare.net(Magnolia_CMS) Customer Engagement in the Digital Era Magnolia_CMS Today’s empowered consumer expects a connected, personalised, and frictionless experience throughout their shopping journey. Understanding the consumer's style, network, influencers and aspirations, in addition to just knowing what they buy, why they buy, and even why they choose not to buy, are factors that are becoming ever more vital to the success of a retailer. James Lovell, IBM Retail Commerce Lead, will share latest insights and recommendations on how IBM are creating industry leading customer experiences in a digital era. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/magnoliabreakfast230915v1-150928091936-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Today’s empowered consumer expects a connected, personalised, and frictionless experience throughout their shopping journey. Understanding the consumer&#39;s style, network, influencers and aspirations, in addition to just knowing what they buy, why they buy, and even why they choose not to buy, are factors that are becoming ever more vital to the success of a retailer. James Lovell, IBM Retail Commerce Lead, will share latest insights and recommendations on how IBM are creating industry leading customer experiences in a digital era.
Customer Engagement in the Digital Era from Magnolia
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The Age of the IOT & Digital Business /slideshow/the-age-of-the-iot-digital-business/53267451 magnoliadigitalcontentbreakfastibmlondon2015-150928091934-lva1-app6892
The Internet of Things is one of the single biggest disruptive factors in today’s digital landscape. Companies need to plan out an IoT strategy that allows them to use data to create personalized content for customers across different channels. Boris Kraft, Chief Visionary Officer of Magnolia, will be explaining the role of the digital business platform, and how it should form the hub for a company’s web, mobile and Internet of Things initiatives.]]>

The Internet of Things is one of the single biggest disruptive factors in today’s digital landscape. Companies need to plan out an IoT strategy that allows them to use data to create personalized content for customers across different channels. Boris Kraft, Chief Visionary Officer of Magnolia, will be explaining the role of the digital business platform, and how it should form the hub for a company’s web, mobile and Internet of Things initiatives.]]>
Mon, 28 Sep 2015 09:19:34 GMT /slideshow/the-age-of-the-iot-digital-business/53267451 Magnolia_CMS@slideshare.net(Magnolia_CMS) The Age of the IOT & Digital Business Magnolia_CMS The Internet of Things is one of the single biggest disruptive factors in today’s digital landscape. Companies need to plan out an IoT strategy that allows them to use data to create personalized content for customers across different channels. Boris Kraft, Chief Visionary Officer of Magnolia, will be explaining the role of the digital business platform, and how it should form the hub for a company’s web, mobile and Internet of Things initiatives. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/magnoliadigitalcontentbreakfastibmlondon2015-150928091934-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The Internet of Things is one of the single biggest disruptive factors in today’s digital landscape. Companies need to plan out an IoT strategy that allows them to use data to create personalized content for customers across different channels. Boris Kraft, Chief Visionary Officer of Magnolia, will be explaining the role of the digital business platform, and how it should form the hub for a company’s web, mobile and Internet of Things initiatives.
The Age of the IOT & Digital Business from Magnolia
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Using Magnolia in a Microservices Architecture /slideshow/using-magnolia-in-a-microservices-architecture/52663094 usingmagnoliainamicroservicesarchitecture-150911084711-lva1-app6891
Want to learn how to manage and deploy Magnolia in a microservices architecture? Here we will present the main patterns identified in such an architecture and describe how to implement them with Magnolia. We demonstrate an experimental approach based on Docker to create and orchestrate several microservices connected to Magnolia.]]>

Want to learn how to manage and deploy Magnolia in a microservices architecture? Here we will present the main patterns identified in such an architecture and describe how to implement them with Magnolia. We demonstrate an experimental approach based on Docker to create and orchestrate several microservices connected to Magnolia.]]>
Fri, 11 Sep 2015 08:47:11 GMT /slideshow/using-magnolia-in-a-microservices-architecture/52663094 Magnolia_CMS@slideshare.net(Magnolia_CMS) Using Magnolia in a Microservices Architecture Magnolia_CMS Want to learn how to manage and deploy Magnolia in a microservices architecture? Here we will present the main patterns identified in such an architecture and describe how to implement them with Magnolia. We demonstrate an experimental approach based on Docker to create and orchestrate several microservices connected to Magnolia. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/usingmagnoliainamicroservicesarchitecture-150911084711-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Want to learn how to manage and deploy Magnolia in a microservices architecture? Here we will present the main patterns identified in such an architecture and describe how to implement them with Magnolia. We demonstrate an experimental approach based on Docker to create and orchestrate several microservices connected to Magnolia.
Using Magnolia in a Microservices Architecture from Magnolia
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A modern front end development workflow for Magnolia at Atlassian /slideshow/a-modern-front-end-development-workflow-for-magnolia-at-atlassian/49460983 amodernfront-enddevelopmentworkflowformagnoliaatatlassian-150616144256-lva1-app6891
This talk was given by Nicolas Barbé, Magnolia, and William Paoli, Atlassian, at Magnolia Conference 2015 in Foster City, California. The recommended development process for Magnolia is based on a Java stack and its ecosystem. It provides the best foundations to customize the back-end or create new content applications. However, implementing a new template or modifying an existing theme with standard front-end practices can be a challenging task. In this talk, William and Nicolas describe how Atlassian, the creator of JIRA and Confluence, has built a modern front-end development workflow with Magnolia. How they decouple the back-end and front-end release process to deliver incremental changes to the user.]]>

This talk was given by Nicolas Barbé, Magnolia, and William Paoli, Atlassian, at Magnolia Conference 2015 in Foster City, California. The recommended development process for Magnolia is based on a Java stack and its ecosystem. It provides the best foundations to customize the back-end or create new content applications. However, implementing a new template or modifying an existing theme with standard front-end practices can be a challenging task. In this talk, William and Nicolas describe how Atlassian, the creator of JIRA and Confluence, has built a modern front-end development workflow with Magnolia. How they decouple the back-end and front-end release process to deliver incremental changes to the user.]]>
Tue, 16 Jun 2015 14:42:56 GMT /slideshow/a-modern-front-end-development-workflow-for-magnolia-at-atlassian/49460983 Magnolia_CMS@slideshare.net(Magnolia_CMS) A modern front end development workflow for Magnolia at Atlassian Magnolia_CMS This talk was given by Nicolas Barbé, Magnolia, and William Paoli, Atlassian, at Magnolia Conference 2015 in Foster City, California. The recommended development process for Magnolia is based on a Java stack and its ecosystem. It provides the best foundations to customize the back-end or create new content applications. However, implementing a new template or modifying an existing theme with standard front-end practices can be a challenging task. In this talk, William and Nicolas describe how Atlassian, the creator of JIRA and Confluence, has built a modern front-end development workflow with Magnolia. How they decouple the back-end and front-end release process to deliver incremental changes to the user. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/amodernfront-enddevelopmentworkflowformagnoliaatatlassian-150616144256-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This talk was given by Nicolas Barbé, Magnolia, and William Paoli, Atlassian, at Magnolia Conference 2015 in Foster City, California. The recommended development process for Magnolia is based on a Java stack and its ecosystem. It provides the best foundations to customize the back-end or create new content applications. However, implementing a new template or modifying an existing theme with standard front-end practices can be a challenging task. In this talk, William and Nicolas describe how Atlassian, the creator of JIRA and Confluence, has built a modern front-end development workflow with Magnolia. How they decouple the back-end and front-end release process to deliver incremental changes to the user.
A modern front end development workflow for Magnolia at Atlassian from Magnolia
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Magnolia Conference 2015 - Pascal Mangold's keynote /slideshow/magnolia-conference-2015-pascal-mangolds-keynote/49319791 magnoliaconference2015-pascalmangoldskeynote-150612151333-lva1-app6891
This talk was given by Magnolia CEO Pascal Mangold at Magnolia Conference 2015 in Basel, Switzerland. Pascal will provide an overview of where Magnolia stands and is heading, explaining Magnolia’s new positioning as a Digital Business Platform with a CMS at its core.]]>

This talk was given by Magnolia CEO Pascal Mangold at Magnolia Conference 2015 in Basel, Switzerland. Pascal will provide an overview of where Magnolia stands and is heading, explaining Magnolia’s new positioning as a Digital Business Platform with a CMS at its core.]]>
Fri, 12 Jun 2015 15:13:33 GMT /slideshow/magnolia-conference-2015-pascal-mangolds-keynote/49319791 Magnolia_CMS@slideshare.net(Magnolia_CMS) Magnolia Conference 2015 - Pascal Mangold's keynote Magnolia_CMS This talk was given by Magnolia CEO Pascal Mangold at Magnolia Conference 2015 in Basel, Switzerland. Pascal will provide an overview of where Magnolia stands and is heading, explaining Magnolia’s new positioning as a Digital Business Platform with a CMS at its core. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/magnoliaconference2015-pascalmangoldskeynote-150612151333-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This talk was given by Magnolia CEO Pascal Mangold at Magnolia Conference 2015 in Basel, Switzerland. Pascal will provide an overview of where Magnolia stands and is heading, explaining Magnolia’s new positioning as a Digital Business Platform with a CMS at its core.
Magnolia Conference 2015 - Pascal Mangold's keynote from Magnolia
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Product keynote - introducing Magnolia 5.4 /slideshow/product-keynote-introducing-54/49319762 productkeynote-introducing5-150612151245-lva1-app6891
This talk was given by Magnolia CTO Philipp Bärfuss at Magnolia Conference 2015 in Basel, Switzerland. A overview of key improvements in Magnolia 5.4 from Magnolia CTO Philipp Bärfuss, along with a walkthrough of our product strategy and goals.]]>

This talk was given by Magnolia CTO Philipp Bärfuss at Magnolia Conference 2015 in Basel, Switzerland. A overview of key improvements in Magnolia 5.4 from Magnolia CTO Philipp Bärfuss, along with a walkthrough of our product strategy and goals.]]>
Fri, 12 Jun 2015 15:12:44 GMT /slideshow/product-keynote-introducing-54/49319762 Magnolia_CMS@slideshare.net(Magnolia_CMS) Product keynote - introducing Magnolia 5.4 Magnolia_CMS This talk was given by Magnolia CTO Philipp Bärfuss at Magnolia Conference 2015 in Basel, Switzerland. A overview of key improvements in Magnolia 5.4 from Magnolia CTO Philipp Bärfuss, along with a walkthrough of our product strategy and goals. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/productkeynote-introducing5-150612151245-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This talk was given by Magnolia CTO Philipp Bärfuss at Magnolia Conference 2015 in Basel, Switzerland. A overview of key improvements in Magnolia 5.4 from Magnolia CTO Philipp Bärfuss, along with a walkthrough of our product strategy and goals.
Product keynote - introducing Magnolia 5.4 from Magnolia
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Launching Magnolia on demand /slideshow/launching-magnolia-on-demand/49319684 launchingmagnoliaondemand-150612151053-lva1-app6891
This talk was given by Daniel Lipp, Magnolia, and Marc Korthaus, SysEleven, at Magnolia Conference 2015 in Basel, Switzerland. Magnolia and SysEleven have teamed up to build a robust Magnolia on demand offering that combines the power of Magnolia Enterprise Edition with convenient monthly licensing, optimized deployments, managed upgrades and much more. Attend this session for an overview of the offering, from business and use cases to rollout plans and high-level platform details. ]]>

This talk was given by Daniel Lipp, Magnolia, and Marc Korthaus, SysEleven, at Magnolia Conference 2015 in Basel, Switzerland. Magnolia and SysEleven have teamed up to build a robust Magnolia on demand offering that combines the power of Magnolia Enterprise Edition with convenient monthly licensing, optimized deployments, managed upgrades and much more. Attend this session for an overview of the offering, from business and use cases to rollout plans and high-level platform details. ]]>
Fri, 12 Jun 2015 15:10:53 GMT /slideshow/launching-magnolia-on-demand/49319684 Magnolia_CMS@slideshare.net(Magnolia_CMS) Launching Magnolia on demand Magnolia_CMS This talk was given by Daniel Lipp, Magnolia, and Marc Korthaus, SysEleven, at Magnolia Conference 2015 in Basel, Switzerland. Magnolia and SysEleven have teamed up to build a robust Magnolia on demand offering that combines the power of Magnolia Enterprise Edition with convenient monthly licensing, optimized deployments, managed upgrades and much more. Attend this session for an overview of the offering, from business and use cases to rollout plans and high-level platform details. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/launchingmagnoliaondemand-150612151053-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This talk was given by Daniel Lipp, Magnolia, and Marc Korthaus, SysEleven, at Magnolia Conference 2015 in Basel, Switzerland. Magnolia and SysEleven have teamed up to build a robust Magnolia on demand offering that combines the power of Magnolia Enterprise Edition with convenient monthly licensing, optimized deployments, managed upgrades and much more. Attend this session for an overview of the offering, from business and use cases to rollout plans and high-level platform details.
Launching Magnolia on demand from Magnolia
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Front-end developers - build Magnolia sites faster /slideshow/front-end-developers-build-magnolia-sites-faster/49319632 front-enddevelopers-buildmagnoliasitesfaster-150612150938-lva1-app6892
This talk was given by Christopher Zimmermann, Magnolia, at Magnolia Conference 2015 in Basel, Switzerland. Magnolia has always made content management fast and easy for editors, but 5.4 goes one step further: now it’s fast and easy for developers too. The new version contains several key initiatives specifically for front-end developers. We’re introducing a new templating module: Magnolia Templating Essentials, or MTE. It is front-end framework agnostic, easy to understand and easy to integrate. As a front-end developer, you can learn the basics of Magnolia templating in one hour. Another essential development in 5.4 is that you don’t need to know Java or to have a Java development environment to develop a best-practice Magnolia project. 5.4 allows you to have a consistent, straightforward workflow for editing templates, resources and configuration directly on the file system.]]>

This talk was given by Christopher Zimmermann, Magnolia, at Magnolia Conference 2015 in Basel, Switzerland. Magnolia has always made content management fast and easy for editors, but 5.4 goes one step further: now it’s fast and easy for developers too. The new version contains several key initiatives specifically for front-end developers. We’re introducing a new templating module: Magnolia Templating Essentials, or MTE. It is front-end framework agnostic, easy to understand and easy to integrate. As a front-end developer, you can learn the basics of Magnolia templating in one hour. Another essential development in 5.4 is that you don’t need to know Java or to have a Java development environment to develop a best-practice Magnolia project. 5.4 allows you to have a consistent, straightforward workflow for editing templates, resources and configuration directly on the file system.]]>
Fri, 12 Jun 2015 15:09:38 GMT /slideshow/front-end-developers-build-magnolia-sites-faster/49319632 Magnolia_CMS@slideshare.net(Magnolia_CMS) Front-end developers - build Magnolia sites faster Magnolia_CMS This talk was given by Christopher Zimmermann, Magnolia, at Magnolia Conference 2015 in Basel, Switzerland. Magnolia has always made content management fast and easy for editors, but 5.4 goes one step further: now it’s fast and easy for developers too. The new version contains several key initiatives specifically for front-end developers. We’re introducing a new templating module: Magnolia Templating Essentials, or MTE. It is front-end framework agnostic, easy to understand and easy to integrate. As a front-end developer, you can learn the basics of Magnolia templating in one hour. Another essential development in 5.4 is that you don’t need to know Java or to have a Java development environment to develop a best-practice Magnolia project. 5.4 allows you to have a consistent, straightforward workflow for editing templates, resources and configuration directly on the file system. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/front-enddevelopers-buildmagnoliasitesfaster-150612150938-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This talk was given by Christopher Zimmermann, Magnolia, at Magnolia Conference 2015 in Basel, Switzerland. Magnolia has always made content management fast and easy for editors, but 5.4 goes one step further: now it’s fast and easy for developers too. The new version contains several key initiatives specifically for front-end developers. We’re introducing a new templating module: Magnolia Templating Essentials, or MTE. It is front-end framework agnostic, easy to understand and easy to integrate. As a front-end developer, you can learn the basics of Magnolia templating in one hour. Another essential development in 5.4 is that you don’t need to know Java or to have a Java development environment to develop a best-practice Magnolia project. 5.4 allows you to have a consistent, straightforward workflow for editing templates, resources and configuration directly on the file system.
Front-end developers - build Magnolia sites faster from Magnolia
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Magnolia and beacons: how do they work best together? /slideshow/magnolia-and-beacons-how-do-they-work-best-together/49319378 magnoliaandbeacons-howdotheyworkbesttogether-150612150348-lva1-app6891
This talk was given by Jan Schulte, Magnolia, and Daniel Hasler, Ovata, at Magnolia Conference 2015 in Basel, Switzerland. This talk will give you unique insights into the frontiers of beacon technology and its innovative location based use cases.
 You’ll have the opportunity to discover how to implement your own iBeacon projects using Magnolia’s digital business platform.
 We’ll be showing you how you can leverage Magnolia’s blueprint mobile apps and architect deep integrations with systems like Ovata. To give a real insight into practical applications, Magnolia's Jan Schulte and Ovata's Co-founder Daniel Hasler are going to live demo the Ovata iBeacon Smartshop integration. You will see how personalized location based content can be aggregated in Ovata and sent with Magnolia’s Smartshop blueprint app.
 After the talk, you will have a good understanding of the business cases you can support with beacon technology, as well as how to implement them with Magnolia.]]>

This talk was given by Jan Schulte, Magnolia, and Daniel Hasler, Ovata, at Magnolia Conference 2015 in Basel, Switzerland. This talk will give you unique insights into the frontiers of beacon technology and its innovative location based use cases.
 You’ll have the opportunity to discover how to implement your own iBeacon projects using Magnolia’s digital business platform.
 We’ll be showing you how you can leverage Magnolia’s blueprint mobile apps and architect deep integrations with systems like Ovata. To give a real insight into practical applications, Magnolia's Jan Schulte and Ovata's Co-founder Daniel Hasler are going to live demo the Ovata iBeacon Smartshop integration. You will see how personalized location based content can be aggregated in Ovata and sent with Magnolia’s Smartshop blueprint app.
 After the talk, you will have a good understanding of the business cases you can support with beacon technology, as well as how to implement them with Magnolia.]]>
Fri, 12 Jun 2015 15:03:48 GMT /slideshow/magnolia-and-beacons-how-do-they-work-best-together/49319378 Magnolia_CMS@slideshare.net(Magnolia_CMS) Magnolia and beacons: how do they work best together? Magnolia_CMS This talk was given by Jan Schulte, Magnolia, and Daniel Hasler, Ovata, at Magnolia Conference 2015 in Basel, Switzerland. This talk will give you unique insights into the frontiers of beacon technology and its innovative location based use cases.
 You’ll have the opportunity to discover how to implement your own iBeacon projects using Magnolia’s digital business platform.
 We’ll be showing you how you can leverage Magnolia’s blueprint mobile apps and architect deep integrations with systems like Ovata. To give a real insight into practical applications, Magnolia's Jan Schulte and Ovata's Co-founder Daniel Hasler are going to live demo the Ovata iBeacon Smartshop integration. You will see how personalized location based content can be aggregated in Ovata and sent with Magnolia’s Smartshop blueprint app.
 After the talk, you will have a good understanding of the business cases you can support with beacon technology, as well as how to implement them with Magnolia. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/magnoliaandbeacons-howdotheyworkbesttogether-150612150348-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This talk was given by Jan Schulte, Magnolia, and Daniel Hasler, Ovata, at Magnolia Conference 2015 in Basel, Switzerland. This talk will give you unique insights into the frontiers of beacon technology and its innovative location based use cases.
 You’ll have the opportunity to discover how to implement your own iBeacon projects using Magnolia’s digital business platform.
 We’ll be showing you how you can leverage Magnolia’s blueprint mobile apps and architect deep integrations with systems like Ovata. To give a real insight into practical applications, Magnolia&#39;s Jan Schulte and Ovata&#39;s Co-founder Daniel Hasler are going to live demo the Ovata iBeacon Smartshop integration. You will see how personalized location based content can be aggregated in Ovata and sent with Magnolia’s Smartshop blueprint app.
 After the talk, you will have a good understanding of the business cases you can support with beacon technology, as well as how to implement them with Magnolia.
Magnolia and beacons: how do they work best together? from Magnolia
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Magnolia and the IOT /slideshow/magnolia-and-the-io-t/49319233 magnoliaandtheiot-150612150011-lva1-app6892
This talk was given by Martin Schmid, t8y.com, at Magnolia Conference 2015 in Basel, Switzerland. In this talk, t8y.com will speak about its DUS open playground project. The project team consists of technical consultants and Magnolia developers. It is made up of an android app with iBeacon capabilities and Magnolia for managing beacons, positions and app content. A REST API enables communication between the app and Magnolia. The goal was to develop a "Schnitzeljagd" paper chase across the Düsseldorf main train station. Content operators must be able to switch beacons and beacon positions easily, as it is not guaranteed that beacons work over an extended period of time. Users get a set of caches across the Düsseldorf main train station. After finding a cache, the user receives a multiple choice quiz. The time between finding caches and the time taken to solve the questions are part of the score. This is a relevant IoT case that shows the possibilities of Magnolia as a backend service for IoT tasks.]]>

This talk was given by Martin Schmid, t8y.com, at Magnolia Conference 2015 in Basel, Switzerland. In this talk, t8y.com will speak about its DUS open playground project. The project team consists of technical consultants and Magnolia developers. It is made up of an android app with iBeacon capabilities and Magnolia for managing beacons, positions and app content. A REST API enables communication between the app and Magnolia. The goal was to develop a "Schnitzeljagd" paper chase across the Düsseldorf main train station. Content operators must be able to switch beacons and beacon positions easily, as it is not guaranteed that beacons work over an extended period of time. Users get a set of caches across the Düsseldorf main train station. After finding a cache, the user receives a multiple choice quiz. The time between finding caches and the time taken to solve the questions are part of the score. This is a relevant IoT case that shows the possibilities of Magnolia as a backend service for IoT tasks.]]>
Fri, 12 Jun 2015 15:00:11 GMT /slideshow/magnolia-and-the-io-t/49319233 Magnolia_CMS@slideshare.net(Magnolia_CMS) Magnolia and the IOT Magnolia_CMS This talk was given by Martin Schmid, t8y.com, at Magnolia Conference 2015 in Basel, Switzerland. In this talk, t8y.com will speak about its DUS open playground project. The project team consists of technical consultants and Magnolia developers. It is made up of an android app with iBeacon capabilities and Magnolia for managing beacons, positions and app content. A REST API enables communication between the app and Magnolia. The goal was to develop a "Schnitzeljagd" paper chase across the Düsseldorf main train station. Content operators must be able to switch beacons and beacon positions easily, as it is not guaranteed that beacons work over an extended period of time. Users get a set of caches across the Düsseldorf main train station. After finding a cache, the user receives a multiple choice quiz. The time between finding caches and the time taken to solve the questions are part of the score. This is a relevant IoT case that shows the possibilities of Magnolia as a backend service for IoT tasks. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/magnoliaandtheiot-150612150011-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This talk was given by Martin Schmid, t8y.com, at Magnolia Conference 2015 in Basel, Switzerland. In this talk, t8y.com will speak about its DUS open playground project. The project team consists of technical consultants and Magnolia developers. It is made up of an android app with iBeacon capabilities and Magnolia for managing beacons, positions and app content. A REST API enables communication between the app and Magnolia. The goal was to develop a &quot;Schnitzeljagd&quot; paper chase across the Düsseldorf main train station. Content operators must be able to switch beacons and beacon positions easily, as it is not guaranteed that beacons work over an extended period of time. Users get a set of caches across the Düsseldorf main train station. After finding a cache, the user receives a multiple choice quiz. The time between finding caches and the time taken to solve the questions are part of the score. This is a relevant IoT case that shows the possibilities of Magnolia as a backend service for IoT tasks.
Magnolia and the IOT from Magnolia
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Internationalization for globalized enterprise websites /slideshow/internationalization-for-globalized-enterprise-websites/49319155 internationalizationforglobalizedenterprisewebsites-150612145829-lva1-app6892
This talk was given by Vivian Steller, Lemonize, and Orlando Maier, PERI, at Magnolia Conference 2015 in Basel, Switzerland. Magnolia is easy – in a lot of different ways. That’s why we love it, use it and resell it. Magnolia provides sophisticated out-of-the-box multisite support. Yet managing large-scale, multilingual projects is still a challenge. To serve a multitude of sites, each one translated into different languages is just the beginning. But when it comes to the creation of country-specific product portfolios and content, advanced concepts are required. In our session, we'll demonstrate how we are solving these challenges in a real-life project: the relaunch of the PERI international websites, which include more than 40 subsidiary websites and roughly the same amount of different languages which need to be authored by dozens of editors world-wide. We will show you how we customize Magnolia 5 and extend its I18n concepts in order to provide a perfect authoring experience. We lay a special focus on enhancing Magnolia’s outstanding usability even more to help authors avoid errors and significantly reduce editing and training effort when managing products, projects, assets and other data. We attempt to take Magnolia I18n to the next level – and we are happy to share our experience with you.]]>

This talk was given by Vivian Steller, Lemonize, and Orlando Maier, PERI, at Magnolia Conference 2015 in Basel, Switzerland. Magnolia is easy – in a lot of different ways. That’s why we love it, use it and resell it. Magnolia provides sophisticated out-of-the-box multisite support. Yet managing large-scale, multilingual projects is still a challenge. To serve a multitude of sites, each one translated into different languages is just the beginning. But when it comes to the creation of country-specific product portfolios and content, advanced concepts are required. In our session, we'll demonstrate how we are solving these challenges in a real-life project: the relaunch of the PERI international websites, which include more than 40 subsidiary websites and roughly the same amount of different languages which need to be authored by dozens of editors world-wide. We will show you how we customize Magnolia 5 and extend its I18n concepts in order to provide a perfect authoring experience. We lay a special focus on enhancing Magnolia’s outstanding usability even more to help authors avoid errors and significantly reduce editing and training effort when managing products, projects, assets and other data. We attempt to take Magnolia I18n to the next level – and we are happy to share our experience with you.]]>
Fri, 12 Jun 2015 14:58:29 GMT /slideshow/internationalization-for-globalized-enterprise-websites/49319155 Magnolia_CMS@slideshare.net(Magnolia_CMS) Internationalization for globalized enterprise websites Magnolia_CMS This talk was given by Vivian Steller, Lemonize, and Orlando Maier, PERI, at Magnolia Conference 2015 in Basel, Switzerland. Magnolia is easy – in a lot of different ways. That’s why we love it, use it and resell it. Magnolia provides sophisticated out-of-the-box multisite support. Yet managing large-scale, multilingual projects is still a challenge. To serve a multitude of sites, each one translated into different languages is just the beginning. But when it comes to the creation of country-specific product portfolios and content, advanced concepts are required. In our session, we'll demonstrate how we are solving these challenges in a real-life project: the relaunch of the PERI international websites, which include more than 40 subsidiary websites and roughly the same amount of different languages which need to be authored by dozens of editors world-wide. We will show you how we customize Magnolia 5 and extend its I18n concepts in order to provide a perfect authoring experience. We lay a special focus on enhancing Magnolia’s outstanding usability even more to help authors avoid errors and significantly reduce editing and training effort when managing products, projects, assets and other data. We attempt to take Magnolia I18n to the next level – and we are happy to share our experience with you. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/internationalizationforglobalizedenterprisewebsites-150612145829-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This talk was given by Vivian Steller, Lemonize, and Orlando Maier, PERI, at Magnolia Conference 2015 in Basel, Switzerland. Magnolia is easy – in a lot of different ways. That’s why we love it, use it and resell it. Magnolia provides sophisticated out-of-the-box multisite support. Yet managing large-scale, multilingual projects is still a challenge. To serve a multitude of sites, each one translated into different languages is just the beginning. But when it comes to the creation of country-specific product portfolios and content, advanced concepts are required. In our session, we&#39;ll demonstrate how we are solving these challenges in a real-life project: the relaunch of the PERI international websites, which include more than 40 subsidiary websites and roughly the same amount of different languages which need to be authored by dozens of editors world-wide. We will show you how we customize Magnolia 5 and extend its I18n concepts in order to provide a perfect authoring experience. We lay a special focus on enhancing Magnolia’s outstanding usability even more to help authors avoid errors and significantly reduce editing and training effort when managing products, projects, assets and other data. We attempt to take Magnolia I18n to the next level – and we are happy to share our experience with you.
Internationalization for globalized enterprise websites from Magnolia
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The new visana website how to fit a square peg into a round hole /Magnolia_CMS/the-new-visana-website-how-to-fit-a-square-peg-into-a-round-hole thenewvisanawebsite-howtofitasquarepegintoaroundhole-150612145637-lva1-app6892
This talk was given by Casper Biever, Visana, at Magnolia Conference 2015 in Basel, Switzerland. In 2015, Visana will present a redesigned website. In hindsight, most things look easy, and so it was with fitting the new design into Magnolia. At first it looked near impossible to fit the HTML and new site structure into Magnolia. We struggled with configuration of tiles, navigation, multi language etc. But thanks to some important breakthroughs in our thinking and the flexibility of Magnolia we were able to come up with an implementation that makes editing easy and is stringent enough to guarantee the quality of the overall design. We’ll present how we got to our solution, lessons learned and tips for those embarking on a similar journey.]]>

This talk was given by Casper Biever, Visana, at Magnolia Conference 2015 in Basel, Switzerland. In 2015, Visana will present a redesigned website. In hindsight, most things look easy, and so it was with fitting the new design into Magnolia. At first it looked near impossible to fit the HTML and new site structure into Magnolia. We struggled with configuration of tiles, navigation, multi language etc. But thanks to some important breakthroughs in our thinking and the flexibility of Magnolia we were able to come up with an implementation that makes editing easy and is stringent enough to guarantee the quality of the overall design. We’ll present how we got to our solution, lessons learned and tips for those embarking on a similar journey.]]>
Fri, 12 Jun 2015 14:56:37 GMT /Magnolia_CMS/the-new-visana-website-how-to-fit-a-square-peg-into-a-round-hole Magnolia_CMS@slideshare.net(Magnolia_CMS) The new visana website how to fit a square peg into a round hole Magnolia_CMS This talk was given by Casper Biever, Visana, at Magnolia Conference 2015 in Basel, Switzerland. In 2015, Visana will present a redesigned website. In hindsight, most things look easy, and so it was with fitting the new design into Magnolia. At first it looked near impossible to fit the HTML and new site structure into Magnolia. We struggled with configuration of tiles, navigation, multi language etc. But thanks to some important breakthroughs in our thinking and the flexibility of Magnolia we were able to come up with an implementation that makes editing easy and is stringent enough to guarantee the quality of the overall design. We’ll present how we got to our solution, lessons learned and tips for those embarking on a similar journey. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/thenewvisanawebsite-howtofitasquarepegintoaroundhole-150612145637-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This talk was given by Casper Biever, Visana, at Magnolia Conference 2015 in Basel, Switzerland. In 2015, Visana will present a redesigned website. In hindsight, most things look easy, and so it was with fitting the new design into Magnolia. At first it looked near impossible to fit the HTML and new site structure into Magnolia. We struggled with configuration of tiles, navigation, multi language etc. But thanks to some important breakthroughs in our thinking and the flexibility of Magnolia we were able to come up with an implementation that makes editing easy and is stringent enough to guarantee the quality of the overall design. We’ll present how we got to our solution, lessons learned and tips for those embarking on a similar journey.
The new visana website how to fit a square peg into a round hole from Magnolia
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Solving for complex UI designs: a front-end perspective and approach /slideshow/solving-for-complex-ui-designs-a-frontend-perspective-and-approach/49318970 solvingforcomplexuidesigns-afront-endperspectiveandapproach-150612145436-lva1-app6891
This talk was given by Rami Enbashi, NRG Edge, at Magnolia Conference 2015 in Basel, Switzerland. NRG Edge has developed a tool that not only improves the Magnolia templating process, but also synchronizes template configuration with the UI design. By using three-way data binding, the tool supports real-time editing and the configuration of Magnolia templating on the fly. The tool is so easy to use, even a UI developer with no Magnolia training can work with it and see results in real time. The tool also connects and synchronizes the UI design to Magnolia, which reduces project time and cost. Rami Enbashi, the UI development lead at NRG Edge, will lead a presentation and demonstration of this development tool.]]>

This talk was given by Rami Enbashi, NRG Edge, at Magnolia Conference 2015 in Basel, Switzerland. NRG Edge has developed a tool that not only improves the Magnolia templating process, but also synchronizes template configuration with the UI design. By using three-way data binding, the tool supports real-time editing and the configuration of Magnolia templating on the fly. The tool is so easy to use, even a UI developer with no Magnolia training can work with it and see results in real time. The tool also connects and synchronizes the UI design to Magnolia, which reduces project time and cost. Rami Enbashi, the UI development lead at NRG Edge, will lead a presentation and demonstration of this development tool.]]>
Fri, 12 Jun 2015 14:54:36 GMT /slideshow/solving-for-complex-ui-designs-a-frontend-perspective-and-approach/49318970 Magnolia_CMS@slideshare.net(Magnolia_CMS) Solving for complex UI designs: a front-end perspective and approach Magnolia_CMS This talk was given by Rami Enbashi, NRG Edge, at Magnolia Conference 2015 in Basel, Switzerland. NRG Edge has developed a tool that not only improves the Magnolia templating process, but also synchronizes template configuration with the UI design. By using three-way data binding, the tool supports real-time editing and the configuration of Magnolia templating on the fly. The tool is so easy to use, even a UI developer with no Magnolia training can work with it and see results in real time. The tool also connects and synchronizes the UI design to Magnolia, which reduces project time and cost. Rami Enbashi, the UI development lead at NRG Edge, will lead a presentation and demonstration of this development tool. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/solvingforcomplexuidesigns-afront-endperspectiveandapproach-150612145436-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This talk was given by Rami Enbashi, NRG Edge, at Magnolia Conference 2015 in Basel, Switzerland. NRG Edge has developed a tool that not only improves the Magnolia templating process, but also synchronizes template configuration with the UI design. By using three-way data binding, the tool supports real-time editing and the configuration of Magnolia templating on the fly. The tool is so easy to use, even a UI developer with no Magnolia training can work with it and see results in real time. The tool also connects and synchronizes the UI design to Magnolia, which reduces project time and cost. Rami Enbashi, the UI development lead at NRG Edge, will lead a presentation and demonstration of this development tool.
Solving for complex UI designs: a front-end perspective and approach from Magnolia
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Extending Magnolia with our solutions /slideshow/extending-magnolia-with-our-solutions/49318895 extendingmagnoliawithoursolutions-150612145300-lva1-app6891
This talk was given by Karel de Witte, Magnolia, at Magnolia Conference 2015 in Basel, Switzerland. Through the requirements from a press company case study, we will guide you through a couple of patterns that will boost your Magnolia set-up to a redundant, scalable, flexible content studio and publishing tool. We will show you how they can work together with the framework and explore future possibilities.]]>

This talk was given by Karel de Witte, Magnolia, at Magnolia Conference 2015 in Basel, Switzerland. Through the requirements from a press company case study, we will guide you through a couple of patterns that will boost your Magnolia set-up to a redundant, scalable, flexible content studio and publishing tool. We will show you how they can work together with the framework and explore future possibilities.]]>
Fri, 12 Jun 2015 14:53:00 GMT /slideshow/extending-magnolia-with-our-solutions/49318895 Magnolia_CMS@slideshare.net(Magnolia_CMS) Extending Magnolia with our solutions Magnolia_CMS This talk was given by Karel de Witte, Magnolia, at Magnolia Conference 2015 in Basel, Switzerland. Through the requirements from a press company case study, we will guide you through a couple of patterns that will boost your Magnolia set-up to a redundant, scalable, flexible content studio and publishing tool. We will show you how they can work together with the framework and explore future possibilities. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/extendingmagnoliawithoursolutions-150612145300-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This talk was given by Karel de Witte, Magnolia, at Magnolia Conference 2015 in Basel, Switzerland. Through the requirements from a press company case study, we will guide you through a couple of patterns that will boost your Magnolia set-up to a redundant, scalable, flexible content studio and publishing tool. We will show you how they can work together with the framework and explore future possibilities.
Extending Magnolia with our solutions from Magnolia
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Boost your online e commerce with magnolia /Magnolia_CMS/boost-your-online-e-commerce-with-magnolia boostyouronlinee-commercewithmagnolia-150612145150-lva1-app6892
This talk was given by Maurizio Sofo, Tinext, at Magnolia Conference 2015 in Basel, Switzerland Tinext recently launched the new portal for Eolo, the largest independent Italian wireless network, owned by NGI, Italian Company, leader in broadband field. NGI chose Magnolia to address the new corporate identity strategy (from NGI to Eolo) and to enhance their websites e-commerce experience whilst simplifying the information access and optimizing the mobile navigation for both private customers (B2C commerce) and sales partners (B2B commerce). Key points of project, developed on Magnolia, are: easy and secure purchase in a few click for private customers, complete self-management of the price plan for Magnolia publishers, strong integration with internal NGI systems for purchase, CRM, network, call center and self-care processes; tracking e-commerce and conversion rate by using Google Analytics; users profiling and home personalization of section both for contents and for functionalities (i.e. Customer Journey Map); Search Engine Optimization (SEO) for site (rebranding) and domain migration.]]>

This talk was given by Maurizio Sofo, Tinext, at Magnolia Conference 2015 in Basel, Switzerland Tinext recently launched the new portal for Eolo, the largest independent Italian wireless network, owned by NGI, Italian Company, leader in broadband field. NGI chose Magnolia to address the new corporate identity strategy (from NGI to Eolo) and to enhance their websites e-commerce experience whilst simplifying the information access and optimizing the mobile navigation for both private customers (B2C commerce) and sales partners (B2B commerce). Key points of project, developed on Magnolia, are: easy and secure purchase in a few click for private customers, complete self-management of the price plan for Magnolia publishers, strong integration with internal NGI systems for purchase, CRM, network, call center and self-care processes; tracking e-commerce and conversion rate by using Google Analytics; users profiling and home personalization of section both for contents and for functionalities (i.e. Customer Journey Map); Search Engine Optimization (SEO) for site (rebranding) and domain migration.]]>
Fri, 12 Jun 2015 14:51:50 GMT /Magnolia_CMS/boost-your-online-e-commerce-with-magnolia Magnolia_CMS@slideshare.net(Magnolia_CMS) Boost your online e commerce with magnolia Magnolia_CMS This talk was given by Maurizio Sofo, Tinext, at Magnolia Conference 2015 in Basel, Switzerland Tinext recently launched the new portal for Eolo, the largest independent Italian wireless network, owned by NGI, Italian Company, leader in broadband field. NGI chose Magnolia to address the new corporate identity strategy (from NGI to Eolo) and to enhance their websites e-commerce experience whilst simplifying the information access and optimizing the mobile navigation for both private customers (B2C commerce) and sales partners (B2B commerce). Key points of project, developed on Magnolia, are: easy and secure purchase in a few click for private customers, complete self-management of the price plan for Magnolia publishers, strong integration with internal NGI systems for purchase, CRM, network, call center and self-care processes; tracking e-commerce and conversion rate by using Google Analytics; users profiling and home personalization of section both for contents and for functionalities (i.e. Customer Journey Map); Search Engine Optimization (SEO) for site (rebranding) and domain migration. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/boostyouronlinee-commercewithmagnolia-150612145150-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This talk was given by Maurizio Sofo, Tinext, at Magnolia Conference 2015 in Basel, Switzerland Tinext recently launched the new portal for Eolo, the largest independent Italian wireless network, owned by NGI, Italian Company, leader in broadband field. NGI chose Magnolia to address the new corporate identity strategy (from NGI to Eolo) and to enhance their websites e-commerce experience whilst simplifying the information access and optimizing the mobile navigation for both private customers (B2C commerce) and sales partners (B2B commerce). Key points of project, developed on Magnolia, are: easy and secure purchase in a few click for private customers, complete self-management of the price plan for Magnolia publishers, strong integration with internal NGI systems for purchase, CRM, network, call center and self-care processes; tracking e-commerce and conversion rate by using Google Analytics; users profiling and home personalization of section both for contents and for functionalities (i.e. Customer Journey Map); Search Engine Optimization (SEO) for site (rebranding) and domain migration.
Boost your online e commerce with magnolia from Magnolia
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https://cdn.slidesharecdn.com/profile-photo-Magnolia_CMS-48x48.jpg?cb=1552035821 Magnolia is a digital business platform with a CMS at its core. Enterprises such as Airbus Group, Al Arabiya, Avis and Virgin America use it as the central hub for their web, mobile and IoT initiatives. Magnolia is a privately held company, founded in 1997 and headquartered in Basel, Switzerland. www.magnolia-cms.com/ https://cdn.slidesharecdn.com/ss_thumbnails/siteimprove-webinar-190308080753-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/the-seo-workflow/135159766 The SEO Workflow https://cdn.slidesharecdn.com/ss_thumbnails/magnolia6-0customerwebinar-allmerged-181217091832-thumbnail.jpg?width=320&height=320&fit=bounds Magnolia_CMS/magnolia-6-release-walkthrough Magnolia 6 release wal... https://cdn.slidesharecdn.com/ss_thumbnails/buzzwordbingowebinarslides-180606112750-thumbnail.jpg?width=320&height=320&fit=bounds Magnolia_CMS/buzzword-bingo-the-real-deal-behind-omnichannel-personalization-and-headless Buzzword bingo: The re...