/ http://www.slideshare.net/images/logo.gif / 際際滷Share feed for 際際滷shows by User: MarinaMuncescu https://cdn.slidesharecdn.com/profile-photo-MarinaMuncescu-48x48.jpg?cb=1550780553 Strategic and operational management of Citi's digital touchpoints, across eCommerce sites, self-service banking & investment platform, mobile app and smart branches. Direction of digital priorities along the roadmap supporting both loyalty (Usage, Adoption, NPS) and commercial KPIs (leads, conversions, cross-sell). Working in a global environment with geographically dispersed teams and vendors, skilled at negotiating and motivating for the best outcomes. Believer in empathy, emotions and endless irrationality of the human nature Interests: Digital channels management Website redesign projects Coordinate Global stakeholders Web analytics Customer behavior Digital & Mobile research Digi...