際際滷shows by User: MarketerGizmo / http://www.slideshare.net/images/logo.gif 際際滷shows by User: MarketerGizmo / Wed, 21 Feb 2018 22:12:31 GMT 際際滷Share feed for 際際滷shows by User: MarketerGizmo How B2B Brands are Applying Agile Marketing (and how you can too) /slideshow/how-b2b-brands-are-applying-agile-marketing-and-how-you-can-too/88547973 b2bmx18afryrear-finalpptx-180221221231
Learn how small changes can deliver amazing results faster than you expected. Hear about a B2B team that's killing it with Agile, and the three-step process to get started on your own Agile marketing journey. Delivered at B2BMX 2018. ]]>

Learn how small changes can deliver amazing results faster than you expected. Hear about a B2B team that's killing it with Agile, and the three-step process to get started on your own Agile marketing journey. Delivered at B2BMX 2018. ]]>
Wed, 21 Feb 2018 22:12:31 GMT /slideshow/how-b2b-brands-are-applying-agile-marketing-and-how-you-can-too/88547973 MarketerGizmo@slideshare.net(MarketerGizmo) How B2B Brands are Applying Agile Marketing (and how you can too) MarketerGizmo Learn how small changes can deliver amazing results faster than you expected. Hear about a B2B team that's killing it with Agile, and the three-step process to get started on your own Agile marketing journey. Delivered at B2BMX 2018. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/b2bmx18afryrear-finalpptx-180221221231-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Learn how small changes can deliver amazing results faster than you expected. Hear about a B2B team that&#39;s killing it with Agile, and the three-step process to get started on your own Agile marketing journey. Delivered at B2BMX 2018.
How B2B Brands are Applying Agile Marketing (and how you can too) from Andrea Fryrear
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The Agile Marketing [R]Evolution: How to Harness the Power of Change /slideshow/the-agile-marketing-revolution-how-to-harness-the-power-of-change/82211887 afryrear-paicr-keynote-171117130455
Our belief that we have to "go big or go home" is holding us back from starting down the path towards agility. Instead of making a big bet on agile, we should take the agile approach and embrace incremental expansion and iterative improvement. These are the stories of three first-rate marketers doing just that. 際際滷s from the 2017 PAICR keynote presentation. ]]>

Our belief that we have to "go big or go home" is holding us back from starting down the path towards agility. Instead of making a big bet on agile, we should take the agile approach and embrace incremental expansion and iterative improvement. These are the stories of three first-rate marketers doing just that. 際際滷s from the 2017 PAICR keynote presentation. ]]>
Fri, 17 Nov 2017 13:04:54 GMT /slideshow/the-agile-marketing-revolution-how-to-harness-the-power-of-change/82211887 MarketerGizmo@slideshare.net(MarketerGizmo) The Agile Marketing [R]Evolution: How to Harness the Power of Change MarketerGizmo Our belief that we have to "go big or go home" is holding us back from starting down the path towards agility. Instead of making a big bet on agile, we should take the agile approach and embrace incremental expansion and iterative improvement. These are the stories of three first-rate marketers doing just that. 際際滷s from the 2017 PAICR keynote presentation. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/afryrear-paicr-keynote-171117130455-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Our belief that we have to &quot;go big or go home&quot; is holding us back from starting down the path towards agility. Instead of making a big bet on agile, we should take the agile approach and embrace incremental expansion and iterative improvement. These are the stories of three first-rate marketers doing just that. 際際滷s from the 2017 PAICR keynote presentation.
The Agile Marketing [R]Evolution: How to Harness the Power of Change from Andrea Fryrear
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How Agile Marketing Kept Me From Sleeping Under My Desk /slideshow/how-agile-marketing-kept-me-from-sleeping-under-my-desk/80624463 afryrear-agile-mprofs2017-171009203709
Thanks to Agile marketing I published over 200 articles in one year, all without ever sleeping under my desk. Here are the tools and practices that can help you deliver at scale without sacrificing your life outside the office. ]]>

Thanks to Agile marketing I published over 200 articles in one year, all without ever sleeping under my desk. Here are the tools and practices that can help you deliver at scale without sacrificing your life outside the office. ]]>
Mon, 09 Oct 2017 20:37:09 GMT /slideshow/how-agile-marketing-kept-me-from-sleeping-under-my-desk/80624463 MarketerGizmo@slideshare.net(MarketerGizmo) How Agile Marketing Kept Me From Sleeping Under My Desk MarketerGizmo Thanks to Agile marketing I published over 200 articles in one year, all without ever sleeping under my desk. Here are the tools and practices that can help you deliver at scale without sacrificing your life outside the office. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/afryrear-agile-mprofs2017-171009203709-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Thanks to Agile marketing I published over 200 articles in one year, all without ever sleeping under my desk. Here are the tools and practices that can help you deliver at scale without sacrificing your life outside the office.
How Agile Marketing Kept Me From Sleeping Under My Desk from Andrea Fryrear
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Is It Time for Scrum to Scram? Alternative Agile Marketing Methodologies /MarketerGizmo/is-it-time-for-scrum-to-scram-alternative-agile-marketing-methodologies afryrearcmwpresentation2017final-170904164028
際際滷s from my 2017 CMWorld presentation on different Agile approaches for content marketing teams. Covers Kanban and Scrumban as well as a quick 4-part rollout you can get done in just a couple of days. ]]>

際際滷s from my 2017 CMWorld presentation on different Agile approaches for content marketing teams. Covers Kanban and Scrumban as well as a quick 4-part rollout you can get done in just a couple of days. ]]>
Mon, 04 Sep 2017 16:40:28 GMT /MarketerGizmo/is-it-time-for-scrum-to-scram-alternative-agile-marketing-methodologies MarketerGizmo@slideshare.net(MarketerGizmo) Is It Time for Scrum to Scram? Alternative Agile Marketing Methodologies MarketerGizmo 際際滷s from my 2017 CMWorld presentation on different Agile approaches for content marketing teams. Covers Kanban and Scrumban as well as a quick 4-part rollout you can get done in just a couple of days. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/afryrearcmwpresentation2017final-170904164028-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> 際際滷s from my 2017 CMWorld presentation on different Agile approaches for content marketing teams. Covers Kanban and Scrumban as well as a quick 4-part rollout you can get done in just a couple of days.
Is It Time for Scrum to Scram? Alternative Agile Marketing Methodologies from Andrea Fryrear
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The Precarious State of Agile Marketing /slideshow/boulder-agile-meetup-may-2017/76354600 boulderagilemeetup-170525191552
Agile marketing, or the lack thereof, is now officially everyone's problem. If marketers can't become stewards of the customer experience across the organization, we're setting ourselves up for one disaster after another. This presentation charts where marketers currently find ourselves on the road to greater marketing agility, including 5 tips that non-marketers can use to support the marketers in their organization as they make their way towards a more agile future. As presented at Mile High Agile 2017 and the Boulder Agile Meetup. ]]>

Agile marketing, or the lack thereof, is now officially everyone's problem. If marketers can't become stewards of the customer experience across the organization, we're setting ourselves up for one disaster after another. This presentation charts where marketers currently find ourselves on the road to greater marketing agility, including 5 tips that non-marketers can use to support the marketers in their organization as they make their way towards a more agile future. As presented at Mile High Agile 2017 and the Boulder Agile Meetup. ]]>
Thu, 25 May 2017 19:15:52 GMT /slideshow/boulder-agile-meetup-may-2017/76354600 MarketerGizmo@slideshare.net(MarketerGizmo) The Precarious State of Agile Marketing MarketerGizmo Agile marketing, or the lack thereof, is now officially everyone's problem. If marketers can't become stewards of the customer experience across the organization, we're setting ourselves up for one disaster after another. This presentation charts where marketers currently find ourselves on the road to greater marketing agility, including 5 tips that non-marketers can use to support the marketers in their organization as they make their way towards a more agile future. As presented at Mile High Agile 2017 and the Boulder Agile Meetup. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/boulderagilemeetup-170525191552-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Agile marketing, or the lack thereof, is now officially everyone&#39;s problem. If marketers can&#39;t become stewards of the customer experience across the organization, we&#39;re setting ourselves up for one disaster after another. This presentation charts where marketers currently find ourselves on the road to greater marketing agility, including 5 tips that non-marketers can use to support the marketers in their organization as they make their way towards a more agile future. As presented at Mile High Agile 2017 and the Boulder Agile Meetup.
The Precarious State of Agile Marketing from Andrea Fryrear
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The State of Agile Marketing /MarketerGizmo/the-state-of-agile-marketing stateofagile-sprint1-170515122328
A brief look at the state of Agile marketing as of May 2017, according to multiple studies of adoption levels. You'll also see data on the movement's momentum, as well as some unfortunately mischaracterizations of what Agile really is. ]]>

A brief look at the state of Agile marketing as of May 2017, according to multiple studies of adoption levels. You'll also see data on the movement's momentum, as well as some unfortunately mischaracterizations of what Agile really is. ]]>
Mon, 15 May 2017 12:23:28 GMT /MarketerGizmo/the-state-of-agile-marketing MarketerGizmo@slideshare.net(MarketerGizmo) The State of Agile Marketing MarketerGizmo A brief look at the state of Agile marketing as of May 2017, according to multiple studies of adoption levels. You'll also see data on the movement's momentum, as well as some unfortunately mischaracterizations of what Agile really is. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/stateofagile-sprint1-170515122328-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A brief look at the state of Agile marketing as of May 2017, according to multiple studies of adoption levels. You&#39;ll also see data on the movement&#39;s momentum, as well as some unfortunately mischaracterizations of what Agile really is.
The State of Agile Marketing from Andrea Fryrear
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Agile Marketing: Exploring Scrumban /slideshow/agile-marketing-exploring-scrumban/75983092 afryrearscrumbanpresentation-v2-170515120213
Why combining methodologies may be the Agile marketing magic bullet. These slides from MarTech San Francisco 2017 include a walkthrough of a 4-part Scrumban Kickstart event, along with stats about Agile marketing methodologies and their uses. ]]>

Why combining methodologies may be the Agile marketing magic bullet. These slides from MarTech San Francisco 2017 include a walkthrough of a 4-part Scrumban Kickstart event, along with stats about Agile marketing methodologies and their uses. ]]>
Mon, 15 May 2017 12:02:12 GMT /slideshow/agile-marketing-exploring-scrumban/75983092 MarketerGizmo@slideshare.net(MarketerGizmo) Agile Marketing: Exploring Scrumban MarketerGizmo Why combining methodologies may be the Agile marketing magic bullet. These slides from MarTech San Francisco 2017 include a walkthrough of a 4-part Scrumban Kickstart event, along with stats about Agile marketing methodologies and their uses. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/afryrearscrumbanpresentation-v2-170515120213-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Why combining methodologies may be the Agile marketing magic bullet. These slides from MarTech San Francisco 2017 include a walkthrough of a 4-part Scrumban Kickstart event, along with stats about Agile marketing methodologies and their uses.
Agile Marketing: Exploring Scrumban from Andrea Fryrear
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Death of a Marketer: Modern Marketing's Troubled Past and a New Approach to Change the Future /slideshow/death-of-a-marketer-modern-marketings-troubled-past-and-a-new-approach-to-change-the-future/74957342 doam-bostonmeetup-170412202941
Historical marketing stories that point toward marketing's inevitable Agile evolution, as shared with the Boston Agile Marketing Meetup. ]]>

Historical marketing stories that point toward marketing's inevitable Agile evolution, as shared with the Boston Agile Marketing Meetup. ]]>
Wed, 12 Apr 2017 20:29:41 GMT /slideshow/death-of-a-marketer-modern-marketings-troubled-past-and-a-new-approach-to-change-the-future/74957342 MarketerGizmo@slideshare.net(MarketerGizmo) Death of a Marketer: Modern Marketing's Troubled Past and a New Approach to Change the Future MarketerGizmo Historical marketing stories that point toward marketing's inevitable Agile evolution, as shared with the Boston Agile Marketing Meetup. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/doam-bostonmeetup-170412202941-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Historical marketing stories that point toward marketing&#39;s inevitable Agile evolution, as shared with the Boston Agile Marketing Meetup.
Death of a Marketer: Modern Marketing's Troubled Past and a New Approach to Change the Future from Andrea Fryrear
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Agile Marketing Values Explained /slideshow/agile-marketing-values-explained/68609103 agilemarketingintobusiness-161110204209
We dive into the 7 values that underpin Agile Marketing, as articulated in the Agile Marketing Manifesto. Since these ideals should guide agile marketing teams in their quest for ongoing improvement, a thorough understanding of what they really mean is crucial. ]]>

We dive into the 7 values that underpin Agile Marketing, as articulated in the Agile Marketing Manifesto. Since these ideals should guide agile marketing teams in their quest for ongoing improvement, a thorough understanding of what they really mean is crucial. ]]>
Thu, 10 Nov 2016 20:42:09 GMT /slideshow/agile-marketing-values-explained/68609103 MarketerGizmo@slideshare.net(MarketerGizmo) Agile Marketing Values Explained MarketerGizmo We dive into the 7 values that underpin Agile Marketing, as articulated in the Agile Marketing Manifesto. Since these ideals should guide agile marketing teams in their quest for ongoing improvement, a thorough understanding of what they really mean is crucial. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/agilemarketingintobusiness-161110204209-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> We dive into the 7 values that underpin Agile Marketing, as articulated in the Agile Marketing Manifesto. Since these ideals should guide agile marketing teams in their quest for ongoing improvement, a thorough understanding of what they really mean is crucial.
Agile Marketing Values Explained from Andrea Fryrear
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Digital Summit DC Presentation /slideshow/digital-summit-dc-presentation-66577685/66577685 32926051-cd12-4c32-bd4e-a33c8a2c733f-160929214251
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Thu, 29 Sep 2016 21:42:51 GMT /slideshow/digital-summit-dc-presentation-66577685/66577685 MarketerGizmo@slideshare.net(MarketerGizmo) Digital Summit DC Presentation MarketerGizmo <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/32926051-cd12-4c32-bd4e-a33c8a2c733f-160929214251-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Digital Summit DC Presentation from Andrea Fryrear
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Marketing Strategies from the Denver Digital Summit /slideshow/marketing-strategies-from-the-denver-digital-summit/50107111 denverdigitalmarketingsummitstrategies-150702185843-lva1-app6892
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Thu, 02 Jul 2015 18:58:43 GMT /slideshow/marketing-strategies-from-the-denver-digital-summit/50107111 MarketerGizmo@slideshare.net(MarketerGizmo) Marketing Strategies from the Denver Digital Summit MarketerGizmo <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/denverdigitalmarketingsummitstrategies-150702185843-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Marketing Strategies from the Denver Digital Summit from Andrea Fryrear
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Key Elements of Great Infographic Design /slideshow/infographic-slideshare-48016807/48016807 infographic-slideshare-150511205440-lva1-app6892
The strict definition of an infographic is deceptively simple: a visual image such as a chart or diagram used to represent information or data, but when we hear the word were not thinking of a neat little pie chart or line graph. Instead the term has come to represent really long, visually intriguing graphics. The trouble is that not all infographics are long, and certainly not all of them are visually intriguing. So what takes an image from graphic to infographic, and what elements separate the boring from the brilliant? This infographic guide will cover the answers to these burning questions.]]>

The strict definition of an infographic is deceptively simple: a visual image such as a chart or diagram used to represent information or data, but when we hear the word were not thinking of a neat little pie chart or line graph. Instead the term has come to represent really long, visually intriguing graphics. The trouble is that not all infographics are long, and certainly not all of them are visually intriguing. So what takes an image from graphic to infographic, and what elements separate the boring from the brilliant? This infographic guide will cover the answers to these burning questions.]]>
Mon, 11 May 2015 20:54:40 GMT /slideshow/infographic-slideshare-48016807/48016807 MarketerGizmo@slideshare.net(MarketerGizmo) 4 Key Elements of Great Infographic Design MarketerGizmo The strict definition of an infographic is deceptively simple: a visual image such as a chart or diagram used to represent information or data, but when we hear the word were not thinking of a neat little pie chart or line graph. Instead the term has come to represent really long, visually intriguing graphics. The trouble is that not all infographics are long, and certainly not all of them are visually intriguing. So what takes an image from graphic to infographic, and what elements separate the boring from the brilliant? This infographic guide will cover the answers to these burning questions. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/infographic-slideshare-150511205440-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The strict definition of an infographic is deceptively simple: a visual image such as a chart or diagram used to represent information or data, but when we hear the word were not thinking of a neat little pie chart or line graph. Instead the term has come to represent really long, visually intriguing graphics. The trouble is that not all infographics are long, and certainly not all of them are visually intriguing. So what takes an image from graphic to infographic, and what elements separate the boring from the brilliant? This infographic guide will cover the answers to these burning questions.
4 Key Elements of Great Infographic Design from Andrea Fryrear
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5 Great and Terrible Things About Being a Marketer /slideshow/great-andterrible/46737806 great-and-terrible-150407133605-conversion-gate01
Being a marketer can be awesome...and awful. We chose 5 great and terrible things we've experienced as marketers -- what are your top 5?]]>

Being a marketer can be awesome...and awful. We chose 5 great and terrible things we've experienced as marketers -- what are your top 5?]]>
Tue, 07 Apr 2015 13:36:05 GMT /slideshow/great-andterrible/46737806 MarketerGizmo@slideshare.net(MarketerGizmo) 5 Great and Terrible Things About Being a Marketer MarketerGizmo Being a marketer can be awesome...and awful. We chose 5 great and terrible things we've experienced as marketers -- what are your top 5? <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/great-and-terrible-150407133605-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Being a marketer can be awesome...and awful. We chose 5 great and terrible things we&#39;ve experienced as marketers -- what are your top 5?
5 Great and Terrible Things About Being a Marketer from Andrea Fryrear
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https://cdn.slidesharecdn.com/profile-photo-MarketerGizmo-48x48.jpg?cb=1523559590 Keynote speaker, prolific author, and agile marketing evangelist. President and lead trainer for AgileSherpas, where I educate, coach, and train teams around the world as they make the journey from chaos to true agility. Alumna of Oxford University and Austin College. Lifelong volleyball addict and newbie triathlete. Find far more words at andreafryrear.com. Snazzy demo reel at andreafryrear.com/speaking/ www.andreafryrear.com https://cdn.slidesharecdn.com/ss_thumbnails/b2bmx18afryrear-finalpptx-180221221231-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-b2b-brands-are-applying-agile-marketing-and-how-you-can-too/88547973 How B2B Brands are App... https://cdn.slidesharecdn.com/ss_thumbnails/afryrear-paicr-keynote-171117130455-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/the-agile-marketing-revolution-how-to-harness-the-power-of-change/82211887 The Agile Marketing [R... https://cdn.slidesharecdn.com/ss_thumbnails/afryrear-agile-mprofs2017-171009203709-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-agile-marketing-kept-me-from-sleeping-under-my-desk/80624463 How Agile Marketing Ke...