�ݺ�ߣshows by User: MarketingHuddle

�ݺ�ߣshows by User: MarketingHuddle / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: MarketingHuddle / Fri, 22 Aug 2014 10:44:33 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: MarketingHuddle How to Create Your Small Business Marketing Plan-part1 | Marketing Huddle /slideshow/small-business-marketing-planpart1-marketing-huddle/38258766 marketing-part1-ss-li-140822104433-phpapp01
http://marketinghuddle.com/ When you write something as involved as a marketing plan, it's easy to lose your objective point of view. You can get so into it that you lose sight of the big picture. When you get fresh eyes, they may see something wrong that you didn't notice. A few things to pay attention to are: Mission statement of vision: Does it concisely convey what your company is about? Unique value proposition: Is it truly unique and does it succinctly explain what you do and why? Marketing mix: Do you have a few solid tactics for each of the 4 Ps that can be implemented? http://marketinghuddle.com/]]>
http://marketinghuddle.com/ When you write something as involved as a marketing plan, it's easy to lose your objective point of view. You can get so into it that you lose sight of the big picture. When you get fresh eyes, they may see something wrong that you didn't notice. A few things to pay attention to are: Mission statement of vision: Does it concisely convey what your company is about? Unique value proposition: Is it truly unique and does it succinctly explain what you do and why? Marketing mix: Do you have a few solid tactics for each of the 4 Ps that can be implemented? http://marketinghuddle.com/]]> Fri, 22 Aug 2014 10:44:33 GMT /slideshow/small-business-marketing-planpart1-marketing-huddle/38258766 MarketingHuddle@slideshare.net(MarketingHuddle) How to Create Your Small Business Marketing Plan-part1 | Marketing Huddle MarketingHuddle http://marketinghuddle.com/ When you write something as involved as a marketing plan, it's easy to lose your objective point of view. You can get so into it that you lose sight of the big picture. When you get fresh eyes, they may see something wrong that you didn't notice. A few things to pay attention to are: Mission statement of vision: Does it concisely convey what your company is about? Unique value proposition: Is it truly unique and does it succinctly explain what you do and why? Marketing mix: Do you have a few solid tactics for each of the 4 Ps that can be implemented? http://marketinghuddle.com/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/marketing-part1-ss-li-140822104433-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> http://marketinghuddle.com/ When you write something as involved as a marketing plan, it's easy to lose your objective point of view. You can get so into it that you lose sight of the big picture. When you get fresh eyes, they may see something wrong that you didn't notice. A few things to pay attention to are: Mission statement of vision: Does it concisely convey what your company is about? Unique value proposition: Is it truly unique and does it succinctly explain what you do and why? Marketing mix: Do you have a few solid tactics for each of the 4 Ps that can be implemented? http://marketinghuddle.com/

How to Create Your Small Business Marketing Plan-part1 | Marketing Huddle from Marketing Huddle

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0 Small Business Branding101 Design Tips /MarketingHuddle/small-business-branding101-design-tips branding101-design-140623152931-phpapp01
A brand is a perceived image that provokes an emotional response. It's hard to define because it's intangible. The brand is the image attached to a name, design, symbol, or some other feature of a company's product. Here's a better definition offered by Seth Godin: A brand is the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. If the consumer (whether it’s a business, a buyer, a voter, or a donor) doesn’t pay a premium, make a selection, or spread the word, then no brand value exists for that consumer. What's important to understand about a brand is that it has nothing to do with the actual product. It exists in the minds of customers only. As mentioned in the definition, a brand is a perceived image. Brands are often confused with logos and identities. A brand identity consists of the image or design motifs. The logo is just one design that communicates the brand. Both are involved in communicating the brand's message, but a brand is much bigger and more encompassing than that. It also includes the images or feelings that the design or logo invokes. In his definition, Godin mentions 'value.' The importance of a brand is that it offers a unique perceived value that a customer doesn't get from your competitors. In other words, the brand is the reason your customers choose you. A good brand tells customer that this is not only the best choice for them, but the only choice that offers the unique solution they're looking for. From the point of view of your business, your brand is the promise you make to your customers. It precedes and underlies all of your marketing and, if done well, every contact the customer has with your company. ]]>
A brand is a perceived image that provokes an emotional response. It's hard to define because it's intangible. The brand is the image attached to a name, design, symbol, or some other feature of a company's product. Here's a better definition offered by Seth Godin: A brand is the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. If the consumer (whether it’s a business, a buyer, a voter, or a donor) doesn’t pay a premium, make a selection, or spread the word, then no brand value exists for that consumer. What's important to understand about a brand is that it has nothing to do with the actual product. It exists in the minds of customers only. As mentioned in the definition, a brand is a perceived image. Brands are often confused with logos and identities. A brand identity consists of the image or design motifs. The logo is just one design that communicates the brand. Both are involved in communicating the brand's message, but a brand is much bigger and more encompassing than that. It also includes the images or feelings that the design or logo invokes. In his definition, Godin mentions 'value.' The importance of a brand is that it offers a unique perceived value that a customer doesn't get from your competitors. In other words, the brand is the reason your customers choose you. A good brand tells customer that this is not only the best choice for them, but the only choice that offers the unique solution they're looking for. From the point of view of your business, your brand is the promise you make to your customers. It precedes and underlies all of your marketing and, if done well, every contact the customer has with your company. ]]> Mon, 23 Jun 2014 15:29:31 GMT /MarketingHuddle/small-business-branding101-design-tips MarketingHuddle@slideshare.net(MarketingHuddle) Small Business Branding101 Design Tips MarketingHuddle A brand is a perceived image that provokes an emotional response. It's hard to define because it's intangible. The brand is the image attached to a name, design, symbol, or some other feature of a company's product. Here's a better definition offered by Seth Godin: A brand is the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. If the consumer (whether it’s a business, a buyer, a voter, or a donor) doesn’t pay a premium, make a selection, or spread the word, then no brand value exists for that consumer. What's important to understand about a brand is that it has nothing to do with the actual product. It exists in the minds of customers only. As mentioned in the definition, a brand is a perceived image. Brands are often confused with logos and identities. A brand identity consists of the image or design motifs. The logo is just one design that communicates the brand. Both are involved in communicating the brand's message, but a brand is much bigger and more encompassing than that. It also includes the images or feelings that the design or logo invokes. In his definition, Godin mentions 'value.' The importance of a brand is that it offers a unique perceived value that a customer doesn't get from your competitors. In other words, the brand is the reason your customers choose you. A good brand tells customer that this is not only the best choice for them, but the only choice that offers the unique solution they're looking for. From the point of view of your business, your brand is the promise you make to your customers. It precedes and underlies all of your marketing and, if done well, every contact the customer has with your company. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/branding101-design-140623152931-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> A brand is a perceived image that provokes an emotional response. It's hard to define because it's intangible. The brand is the image attached to a name, design, symbol, or some other feature of a company's product. Here's a better definition offered by Seth Godin: A brand is the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. If the consumer (whether it’s a business, a buyer, a voter, or a donor) doesn’t pay a premium, make a selection, or spread the word, then no brand value exists for that consumer. What's important to understand about a brand is that it has nothing to do with the actual product. It exists in the minds of customers only. As mentioned in the definition, a brand is a perceived image. Brands are often confused with logos and identities. A brand identity consists of the image or design motifs. The logo is just one design that communicates the brand. Both are involved in communicating the brand's message, but a brand is much bigger and more encompassing than that. It also includes the images or feelings that the design or logo invokes. In his definition, Godin mentions 'value.' The importance of a brand is that it offers a unique perceived value that a customer doesn't get from your competitors. In other words, the brand is the reason your customers choose you. A good brand tells customer that this is not only the best choice for them, but the only choice that offers the unique solution they're looking for. From the point of view of your business, your brand is the promise you make to your customers. It precedes and underlies all of your marketing and, if done well, every contact the customer has with your company.

Small Business Branding101 Design Tips from Marketing Huddle

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0 Marketing Huddle | Power Networking Blueprint-part 1 /slideshow/marketing-huddle-power-networking-blueprintpart-1/33766927 powernetworkingblueprint-140421132917-phpapp01
Most successful business owners will tell you that there are three critical assets in their business: Their customers Their product or services Their business relationships All of these take hard work to develop, but the third one (business relationships) is one that often gets neglected. Relationships are difficult to build at the best of times. But, when you’re busy with all the other “stuff” of life, they’re often the part that gets neglected – whether they’re personal or business relationships. ]]>
Most successful business owners will tell you that there are three critical assets in their business: Their customers Their product or services Their business relationships All of these take hard work to develop, but the third one (business relationships) is one that often gets neglected. Relationships are difficult to build at the best of times. But, when you’re busy with all the other “stuff” of life, they’re often the part that gets neglected – whether they’re personal or business relationships. ]]> Mon, 21 Apr 2014 13:29:17 GMT /slideshow/marketing-huddle-power-networking-blueprintpart-1/33766927 MarketingHuddle@slideshare.net(MarketingHuddle) Marketing Huddle | Power Networking Blueprint-part 1 MarketingHuddle Most successful business owners will tell you that there are three critical assets in their business: Their customers Their product or services Their business relationships All of these take hard work to develop, but the third one (business relationships) is one that often gets neglected. Relationships are difficult to build at the best of times. But, when you’re busy with all the other “stuff” of life, they’re often the part that gets neglected – whether they’re personal or business relationships. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/powernetworkingblueprint-140421132917-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> Most successful business owners will tell you that there are three critical assets in their business: Their customers Their product or services Their business relationships All of these take hard work to develop, but the third one (business relationships) is one that often gets neglected. Relationships are difficult to build at the best of times. But, when you’re busy with all the other “stuff” of life, they’re often the part that gets neglected – whether they’re personal or business relationships.

Marketing Huddle | Power Networking Blueprint-part 1 from Marketing Huddle

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0 https://cdn.slidesharecdn.com/profile-photo-MarketingHuddle-48x48.jpg?cb=1552442700 I am a Brand Optimization Expert & I help Small Business Owners, specializing with Accountants & CPA's, with my copyrighted system: called "CA-TA-SA" to make sure that your business growth is maximized by: Reputation, Reach, Resell and Referral. What sets me apart from other business coach is that I combine a personalized MBA-level marketing strategy AND I implement your marketing plan for you 100% hands free! Optimizing any of the 4R's of Reputation, Reach, Resell and Referral can produce an increase of 25% annual business growth, but maximizing all 4 provides a compounding effect with Strategy, Tactics & Execution. “Knowledge-is-power” is only true when implemented. I can take ... marketinghuddle.com/ https://cdn.slidesharecdn.com/ss_thumbnails/marketing-part1-ss-li-140822104433-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/small-business-marketing-planpart1-marketing-huddle/38258766 How to Create Your Sma... https://cdn.slidesharecdn.com/ss_thumbnails/branding101-design-140623152931-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds MarketingHuddle/small-business-branding101-design-tips Small Business Brandin... https://cdn.slidesharecdn.com/ss_thumbnails/powernetworkingblueprint-140421132917-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/marketing-huddle-power-networking-blueprintpart-1/33766927 Marketing Huddle | Pow...