ºÝºÝߣshows by User: Masterminds1 / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: Masterminds1 / Tue, 18 Oct 2016 23:25:38 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: Masterminds1 INFRA-DNFM-ChoosingMarketingChannels-2016 /slideshow/infradnfmchoosingmarketingchannels2016/67374987 b2d3b8e2-c183-4b33-b601-c7cd1f30e006-161018232538
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Tue, 18 Oct 2016 23:25:38 GMT /slideshow/infradnfmchoosingmarketingchannels2016/67374987 Masterminds1@slideshare.net(Masterminds1) INFRA-DNFM-ChoosingMarketingChannels-2016 Masterminds1 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/b2d3b8e2-c183-4b33-b601-c7cd1f30e006-161018232538-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
INFRA-DNFM-ChoosingMarketingChannels-2016 from Andrea Tudor
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Social Media Measurement /slideshow/social-media-measurement-42741214/42741214 measuringsocialmediasuccess-141215212426-conversion-gate02
If you’re not benchmarking and measuring the success and progress of your social media program on a consistent and regular basis, you’re missing a valuable opportunity to prove its worth and improve upon past results. In this session, we take a look at how different casinos handle reporting and what metrics are truly the most important. The different platforms and programs will be reviewed and the metrics of each are alike and are different.]]>

If you’re not benchmarking and measuring the success and progress of your social media program on a consistent and regular basis, you’re missing a valuable opportunity to prove its worth and improve upon past results. In this session, we take a look at how different casinos handle reporting and what metrics are truly the most important. The different platforms and programs will be reviewed and the metrics of each are alike and are different.]]>
Mon, 15 Dec 2014 21:24:26 GMT /slideshow/social-media-measurement-42741214/42741214 Masterminds1@slideshare.net(Masterminds1) Social Media Measurement Masterminds1 If you’re not benchmarking and measuring the success and progress of your social media program on a consistent and regular basis, you’re missing a valuable opportunity to prove its worth and improve upon past results. In this session, we take a look at how different casinos handle reporting and what metrics are truly the most important. The different platforms and programs will be reviewed and the metrics of each are alike and are different. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/measuringsocialmediasuccess-141215212426-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> If you’re not benchmarking and measuring the success and progress of your social media program on a consistent and regular basis, you’re missing a valuable opportunity to prove its worth and improve upon past results. In this session, we take a look at how different casinos handle reporting and what metrics are truly the most important. The different platforms and programs will be reviewed and the metrics of each are alike and are different.
Social Media Measurement from Andrea Tudor
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Social Media Measurement /slideshow/measuring-socialmediasuccess/42741180 measuringsocialmediasuccess-141215212204-conversion-gate02
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Mon, 15 Dec 2014 21:22:04 GMT /slideshow/measuring-socialmediasuccess/42741180 Masterminds1@slideshare.net(Masterminds1) Social Media Measurement Masterminds1 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/measuringsocialmediasuccess-141215212204-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Social Media Measurement from Andrea Tudor
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Using Social Media to Drive Web Traffic /slideshow/using-social-media-to-drive-web-traffic/41722672 aetahowtodrivewebsiteclicksprez-141118150829-conversion-gate02
Driving website traffic is an important part of the online marketing process, whether your website is for eCommerce or is simply informational. Social media can be a great traffic generation tool when it's used in conjunction with an overall marketing strategy. In this session, we’ll cover: - The importance of having a game plan for your social media efforts - How to reach qualified customers online - How to measure the success of your efforts]]>

Driving website traffic is an important part of the online marketing process, whether your website is for eCommerce or is simply informational. Social media can be a great traffic generation tool when it's used in conjunction with an overall marketing strategy. In this session, we’ll cover: - The importance of having a game plan for your social media efforts - How to reach qualified customers online - How to measure the success of your efforts]]>
Tue, 18 Nov 2014 15:08:28 GMT /slideshow/using-social-media-to-drive-web-traffic/41722672 Masterminds1@slideshare.net(Masterminds1) Using Social Media to Drive Web Traffic Masterminds1 Driving website traffic is an important part of the online marketing process, whether your website is for eCommerce or is simply informational. Social media can be a great traffic generation tool when it's used in conjunction with an overall marketing strategy. In this session, we’ll cover: - The importance of having a game plan for your social media efforts - How to reach qualified customers online - How to measure the success of your efforts <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/aetahowtodrivewebsiteclicksprez-141118150829-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Driving website traffic is an important part of the online marketing process, whether your website is for eCommerce or is simply informational. Social media can be a great traffic generation tool when it&#39;s used in conjunction with an overall marketing strategy. In this session, we’ll cover: - The importance of having a game plan for your social media efforts - How to reach qualified customers online - How to measure the success of your efforts
Using Social Media to Drive Web Traffic from Andrea Tudor
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Building a Bridge Between Philly's Tech and Advertising Communities /slideshow/building-a-bridge-between-phillys-tech-and-advertising-communities/34735695 phillyadclub-andreajanssen-140515141501-phpapp02
Drea Janssen - Brand Engagement Strategist, Masterminds - addresses applying digital technology to successful social media campaigns.]]>

Drea Janssen - Brand Engagement Strategist, Masterminds - addresses applying digital technology to successful social media campaigns.]]>
Thu, 15 May 2014 14:15:00 GMT /slideshow/building-a-bridge-between-phillys-tech-and-advertising-communities/34735695 Masterminds1@slideshare.net(Masterminds1) Building a Bridge Between Philly's Tech and Advertising Communities Masterminds1 Drea Janssen - Brand Engagement Strategist, Masterminds - addresses applying digital technology to successful social media campaigns. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/phillyadclub-andreajanssen-140515141501-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Drea Janssen - Brand Engagement Strategist, Masterminds - addresses applying digital technology to successful social media campaigns.
Building a Bridge Between Philly's Tech and Advertising Communities from Andrea Tudor
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https://cdn.slidesharecdn.com/profile-photo-Masterminds1-48x48.jpg?cb=1570334115 As the Director of Digital Strategy at Masterminds Advertising, I develop digital and social media strategies for brands across the United States, including the Art Directors Club, Battleship New Jersey, DoubleDown Casino, International Game Technology, Mississippi Gulf Coast CVB, Pocono Mountains Visitors Bureau, Pinnacle Entertainment, and TreePhilly. When not in the office, you'll find me actively participating in industry events. I co-produced the Social Media Boot Camp and Sherpie Awards at G2E, the world’s largest casino gaming conference, for 4 years in a row. I also recently spoke about the convergence of social media and technology at Philly Ad Club’s Building a Bridge Betw https://cdn.slidesharecdn.com/ss_thumbnails/b2d3b8e2-c183-4b33-b601-c7cd1f30e006-161018232538-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/infradnfmchoosingmarketingchannels2016/67374987 INFRA-DNFM-ChoosingMar... https://cdn.slidesharecdn.com/ss_thumbnails/measuringsocialmediasuccess-141215212426-conversion-gate02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/social-media-measurement-42741214/42741214 Social Media Measurement https://cdn.slidesharecdn.com/ss_thumbnails/measuringsocialmediasuccess-141215212204-conversion-gate02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/measuring-socialmediasuccess/42741180 Social Media Measurement