ºÝºÝߣshows by User: MiroslavPecka / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: MiroslavPecka / Thu, 01 Nov 2018 14:05:29 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: MiroslavPecka Online marketing friendly web - Jak na to? /slideshow/online-marketing-friendly-web/121426817 h1psgtm4wd201810v2-181101140529
5 situac¨ª + ?e?en¨ª Abyste mohli zvy?ovat v?kon PPC kampan¨ª ?i zlep?ovat konverzn¨ª schopnost webu, pot?ebujete data. Ne v?dy si je ale m??ete dohledat sami. Nap?¨ªklad p?i implementaci m¨§?Ic¨ªch k¨®d? se neobejdete bez sv¨¦ho web developera. Spolupr¨¢ce marke?¨¢k? a weba?? v?ak ?asto nen¨ª efektivn¨ª, co? zvy?uje n¨¢klady o des¨ªtky ?i stovky tis¨ªc K?! Jak se vyhnout takov¨¦mu pl?tv¨¢n¨ª? Jak to ud¨§lat dob?e hned napoprv¨¦? -- Posledn¨ª st?eda H1.cz 31. 10. 2018]]>
5 situac¨ª + ?e?en¨ª Abyste mohli zvy?ovat v?kon PPC kampan¨ª ?i zlep?ovat konverzn¨ª schopnost webu, pot?ebujete data. Ne v?dy si je ale m??ete dohledat sami. Nap?¨ªklad p?i implementaci m¨§?Ic¨ªch k¨®d? se neobejdete bez sv¨¦ho web developera. Spolupr¨¢ce marke?¨¢k? a weba?? v?ak ?asto nen¨ª efektivn¨ª, co? zvy?uje n¨¢klady o des¨ªtky ?i stovky tis¨ªc K?! Jak se vyhnout takov¨¦mu pl?tv¨¢n¨ª? Jak to ud¨§lat dob?e hned napoprv¨¦? -- Posledn¨ª st?eda H1.cz 31. 10. 2018]]> Thu, 01 Nov 2018 14:05:29 GMT /slideshow/online-marketing-friendly-web/121426817 MiroslavPecka@slideshare.net(MiroslavPecka) Online marketing friendly web - Jak na to? MiroslavPecka 5 situac¨ª + ?e?en¨ª Abyste mohli zvy?ovat v?kon PPC kampan¨ª ?i zlep?ovat konverzn¨ª schopnost webu, pot?ebujete data. Ne v?dy si je ale m??ete dohledat sami. Nap?¨ªklad p?i implementaci m¨§?Ic¨ªch k¨®d? se neobejdete bez sv¨¦ho web developera. Spolupr¨¢ce marke?¨¢k? a weba?? v?ak ?asto nen¨ª efektivn¨ª, co? zvy?uje n¨¢klady o des¨ªtky ?i stovky tis¨ªc K?! Jak se vyhnout takov¨¦mu pl?tv¨¢n¨ª? Jak to ud¨§lat dob?e hned napoprv¨¦? -- Posledn¨ª st?eda H1.cz 31. 10. 2018 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/h1psgtm4wd201810v2-181101140529-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> 5 situac¨ª + ?e?en¨ª Abyste mohli zvy?ovat v?kon PPC kampan¨ª ?i zlep?ovat konverzn¨ª schopnost webu, pot?ebujete data. Ne v?dy si je ale m??ete dohledat sami. Nap?¨ªklad p?i implementaci m¨§?Ic¨ªch k¨®d? se neobejdete bez sv¨¦ho web developera. Spolupr¨¢ce marke?¨¢k? a weba?? v?ak ?asto nen¨ª efektivn¨ª, co? zvy?uje n¨¢klady o des¨ªtky ?i stovky tis¨ªc K?! Jak se vyhnout takov¨¦mu pl?tv¨¢n¨ª? Jak to ud¨§lat dob?e hned napoprv¨¦? -- Posledn¨ª st?eda H1.cz 31. 10. 2018
Online marketing friendly web - Jak na to? from Miroslav Pecka
]]> 303 2 https://cdn.slidesharecdn.com/ss_thumbnails/h1psgtm4wd201810v2-181101140529-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Jak dok¨¢zat, ?e v¨¢? obsah m¨¢ smysl? /slideshow/webova-analytika-pro-copywritery-snadno/83740225 h1copycamp201712mpv4-171209190559
Na jak¨¦ ot¨¢zky si jako copywriter odpov¨§d¨§t, abyste odhalili, kter? obsah je nejp?¨ªnosn¨§j?¨ª? Jak z¨ªskat kl¨ª?ov¨¦ informace snadno bez ?asov¨§ n¨¢ro?n¨¦ho dolov¨¢n¨ª dat z Google Analytics? -- H1.cz CopyCamp 8. 12. 2017 V¨ªce na http://blog.h1.cz/aktualne/jak-dokazat-ze-ma-vas-obsah-smysl/]]>
Na jak¨¦ ot¨¢zky si jako copywriter odpov¨§d¨§t, abyste odhalili, kter? obsah je nejp?¨ªnosn¨§j?¨ª? Jak z¨ªskat kl¨ª?ov¨¦ informace snadno bez ?asov¨§ n¨¢ro?n¨¦ho dolov¨¢n¨ª dat z Google Analytics? -- H1.cz CopyCamp 8. 12. 2017 V¨ªce na http://blog.h1.cz/aktualne/jak-dokazat-ze-ma-vas-obsah-smysl/]]> Sat, 09 Dec 2017 19:05:59 GMT /slideshow/webova-analytika-pro-copywritery-snadno/83740225 MiroslavPecka@slideshare.net(MiroslavPecka) Jak dok¨¢zat, ?e v¨¢? obsah m¨¢ smysl? MiroslavPecka Na jak¨¦ ot¨¢zky si jako copywriter odpov¨§d¨§t, abyste odhalili, kter? obsah je nejp?¨ªnosn¨§j?¨ª? Jak z¨ªskat kl¨ª?ov¨¦ informace snadno bez ?asov¨§ n¨¢ro?n¨¦ho dolov¨¢n¨ª dat z Google Analytics? -- H1.cz CopyCamp 8. 12. 2017 V¨ªce na http://blog.h1.cz/aktualne/jak-dokazat-ze-ma-vas-obsah-smysl/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/h1copycamp201712mpv4-171209190559-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Na jak¨¦ ot¨¢zky si jako copywriter odpov¨§d¨§t, abyste odhalili, kter? obsah je nejp?¨ªnosn¨§j?¨ª? Jak z¨ªskat kl¨ª?ov¨¦ informace snadno bez ?asov¨§ n¨¢ro?n¨¦ho dolov¨¢n¨ª dat z Google Analytics? -- H1.cz CopyCamp 8. 12. 2017 V¨ªce na http://blog.h1.cz/aktualne/jak-dokazat-ze-ma-vas-obsah-smysl/
Jak dokßµzat, Üže vßµÛ¡ obsah mßµ smysl? from Miroslav Pecka
]]> 1778 1 https://cdn.slidesharecdn.com/ss_thumbnails/h1copycamp201712mpv4-171209190559-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Jak si nerozb¨ªt webovou analytiku na modern¨ªm webu? /slideshow/web-analytics-na-modernim-webu/83049057 h1poslednistreda201711wampslideshare-171130113419
Odkazy a videoz¨¢znam na https://na.h1.cz/pstreda2017wa Co si pohl¨ªdat, abyste m¨§li 100% jistotu, ?e va?e web analytics a (re)marketingov¨¦ k¨®dy budou sb¨ªrat relevantn¨ª data - a to na SPA (AJAX), jednostr¨¢nkov?ch apod. modern¨ªch webech.]]>
Odkazy a videoz¨¢znam na https://na.h1.cz/pstreda2017wa Co si pohl¨ªdat, abyste m¨§li 100% jistotu, ?e va?e web analytics a (re)marketingov¨¦ k¨®dy budou sb¨ªrat relevantn¨ª data - a to na SPA (AJAX), jednostr¨¢nkov?ch apod. modern¨ªch webech.]]> Thu, 30 Nov 2017 11:34:19 GMT /slideshow/web-analytics-na-modernim-webu/83049057 MiroslavPecka@slideshare.net(MiroslavPecka) Jak si nerozb¨ªt webovou analytiku na modern¨ªm webu? MiroslavPecka Odkazy a videoz¨¢znam na https://na.h1.cz/pstreda2017wa Co si pohl¨ªdat, abyste m¨§li 100% jistotu, ?e va?e web analytics a (re)marketingov¨¦ k¨®dy budou sb¨ªrat relevantn¨ª data - a to na SPA (AJAX), jednostr¨¢nkov?ch apod. modern¨ªch webech. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/h1poslednistreda201711wampslideshare-171130113419-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Odkazy a videoz¨¢znam na https://na.h1.cz/pstreda2017wa Co si pohl¨ªdat, abyste m¨§li 100% jistotu, ?e va?e web analytics a (re)marketingov¨¦ k¨®dy budou sb¨ªrat relevantn¨ª data - a to na SPA (AJAX), jednostr¨¢nkov?ch apod. modern¨ªch webech.
Jak si nerozb÷Lt webovou analytiku na modern÷Lm webu? from Miroslav Pecka
]]> 271 1 https://cdn.slidesharecdn.com/ss_thumbnails/h1poslednistreda201711wampslideshare-171130113419-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Jak komunikovat, aby to spr¨¢vn¨§ m¨§?ilo (MeasureCamp Prague 2015) /slideshow/jak-komunikovat-aby-to-sprvn-milo-measurecamp-prague-2015/52709400 measurecamp2015abytomerilo-150912204113-lva1-app6892
Pro? si program¨¢to?i a "medi¨¢lky" nerozum¨ª? Jak to ud¨§lat, aby si rozum¨§li l¨¦pe? ]]>
Pro? si program¨¢to?i a "medi¨¢lky" nerozum¨ª? Jak to ud¨§lat, aby si rozum¨§li l¨¦pe? ]]> Sat, 12 Sep 2015 20:41:13 GMT /slideshow/jak-komunikovat-aby-to-sprvn-milo-measurecamp-prague-2015/52709400 MiroslavPecka@slideshare.net(MiroslavPecka) Jak komunikovat, aby to spr¨¢vn¨§ m¨§?ilo (MeasureCamp Prague 2015) MiroslavPecka Pro? si program¨¢to?i a "medi¨¢lky" nerozum¨ª? Jak to ud¨§lat, aby si rozum¨§li l¨¦pe? <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/measurecamp2015abytomerilo-150912204113-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Pro? si program¨¢to?i a &quot;medi¨¢lky&quot; nerozum¨ª? Jak to ud¨§lat, aby si rozum¨§li l¨¦pe?
Jak komunikovat, aby to spr¨¢vn¨§ m¨§?ilo (MeasureCamp Prague 2015) from Miroslav Pecka
]]> 2518 8 https://cdn.slidesharecdn.com/ss_thumbnails/measurecamp2015abytomerilo-150912204113-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 5 d?vod? pro? pou?¨ªvat Google Tag Manager /slideshow/5-dvod-pro-pouvat-google-tag-manager/51188675 esv15gtmv2-150802125628-lva1-app6891
P?edn¨¢?ka z konference E-shop v¨ªkend (2. 8. 2015, Vod¨¾any). Pro? se v¨¢m i va?im analytik?m a program¨¢tor?m vyplat¨ª za?¨ªt pou?¨ªvat GTM: 1) Nez¨¢vislost na program¨¢torovi 2) Snadn¨¦ nastaven¨ª Google Analytics 3) P?ehlednost & Bezpe?nost 4) Jedna data, v¨ªce vyu?it¨ª 5) Jednou nastav¨ªm a zduplikuji]]>
P?edn¨¢?ka z konference E-shop v¨ªkend (2. 8. 2015, Vod¨¾any). Pro? se v¨¢m i va?im analytik?m a program¨¢tor?m vyplat¨ª za?¨ªt pou?¨ªvat GTM: 1) Nez¨¢vislost na program¨¢torovi 2) Snadn¨¦ nastaven¨ª Google Analytics 3) P?ehlednost & Bezpe?nost 4) Jedna data, v¨ªce vyu?it¨ª 5) Jednou nastav¨ªm a zduplikuji]]> Sun, 02 Aug 2015 12:56:27 GMT /slideshow/5-dvod-pro-pouvat-google-tag-manager/51188675 MiroslavPecka@slideshare.net(MiroslavPecka) 5 d?vod? pro? pou?¨ªvat Google Tag Manager MiroslavPecka P?edn¨¢?ka z konference E-shop v¨ªkend (2. 8. 2015, Vod¨¾any). Pro? se v¨¢m i va?im analytik?m a program¨¢tor?m vyplat¨ª za?¨ªt pou?¨ªvat GTM: 1) Nez¨¢vislost na program¨¢torovi 2) Snadn¨¦ nastaven¨ª Google Analytics 3) P?ehlednost & Bezpe?nost 4) Jedna data, v¨ªce vyu?it¨ª 5) Jednou nastav¨ªm a zduplikuji <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/esv15gtmv2-150802125628-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> P?edn¨¢?ka z konference E-shop v¨ªkend (2. 8. 2015, Vod¨¾any). Pro? se v¨¢m i va?im analytik?m a program¨¢tor?m vyplat¨ª za?¨ªt pou?¨ªvat GTM: 1) Nez¨¢vislost na program¨¢torovi 2) Snadn¨¦ nastaven¨ª Google Analytics 3) P?ehlednost &amp; Bezpe?nost 4) Jedna data, v¨ªce vyu?it¨ª 5) Jednou nastav¨ªm a zduplikuji
5 d?vod? pro? pou?¨ªvat Google Tag Manager from Miroslav Pecka
]]> 3924 6 https://cdn.slidesharecdn.com/ss_thumbnails/esv15gtmv2-150802125628-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Regul¨¢rn¨ª v?razy pro kreativce /slideshow/regulrn-vrazy-pro-kreativce/33943160 regularnivyvyrazyprokreativceuxcircusslideshare-140425091812-phpapp01
Uk¨¢zka vyu?it¨ª regul¨¢rn¨ªch v?raz? v Google Analytics a InDesignu. UX Circus Praha 24. 4. 2014 V¨ªce informac¨ª na www.regularnivyrazy.info]]>
Uk¨¢zka vyu?it¨ª regul¨¢rn¨ªch v?raz? v Google Analytics a InDesignu. UX Circus Praha 24. 4. 2014 V¨ªce informac¨ª na www.regularnivyrazy.info]]> Fri, 25 Apr 2014 09:18:12 GMT /slideshow/regulrn-vrazy-pro-kreativce/33943160 MiroslavPecka@slideshare.net(MiroslavPecka) Regul¨¢rn¨ª v?razy pro kreativce MiroslavPecka Uk¨¢zka vyu?it¨ª regul¨¢rn¨ªch v?raz? v Google Analytics a InDesignu. UX Circus Praha 24. 4. 2014 V¨ªce informac¨ª na www.regularnivyrazy.info <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/regularnivyvyrazyprokreativceuxcircusslideshare-140425091812-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Uk¨¢zka vyu?it¨ª regul¨¢rn¨ªch v?raz? v Google Analytics a InDesignu. UX Circus Praha 24. 4. 2014 V¨ªce informac¨ª na www.regularnivyrazy.info
Regulßµrn÷L vóìrazy pro kreativce from Miroslav Pecka
]]> 837 3 https://cdn.slidesharecdn.com/ss_thumbnails/regularnivyvyrazyprokreativceuxcircusslideshare-140425091812-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-MiroslavPecka-48x48.jpg?cb=1700817904 Helping to reach marketing goals through technical solutions My roles: 1) Web Analytics Evangelist, Team Lead 2) Web/Marketing Consultant (SEO, e-mail marketing, CRO, UX,...) My strengths: Business/marketing thinking with strong technical background helps me set the right goals and achieve them by coordinating a technically-oriented team (web/application developers etc.). miroslavpecka.cz https://cdn.slidesharecdn.com/ss_thumbnails/h1psgtm4wd201810v2-181101140529-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/online-marketing-friendly-web/121426817 Online marketing frien... https://cdn.slidesharecdn.com/ss_thumbnails/h1copycamp201712mpv4-171209190559-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/webova-analytika-pro-copywritery-snadno/83740225 Jak dok¨¢zat, ?e v¨¢? ob... https://cdn.slidesharecdn.com/ss_thumbnails/h1poslednistreda201711wampslideshare-171130113419-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/web-analytics-na-modernim-webu/83049057 Jak si nerozb¨ªt webovo...