/ http://www.slideshare.net/images/logo.gif / 際際滷Share feed for 際際滷shows by User: PelaineMallari https://cdn.slidesharecdn.com/profile-photo-PelaineMallari-48x48.jpg?cb=1523579518 Great stories inspire me every single day. As a marketing practitioner, I am constantly amazed how the right words, colors, sound and images can bring life to brands and give them a powerful voice that resonates with its target audience. Great stories are essential to continue to inspire individuals whether in an enterprise, a small business, a startup or in an NGO. I love how storytelling and marketing go hand-in-hand; how it reminds us that establishing authentic connections is still the heart and soul of business. Because, at the end of the day, marketing is all about deeply understanding people from all walks of life and sharing with them the great story that is your brand. http://www.hsbc.com.ph/