際際滷shows by User: PeterFritz / http://www.slideshare.net/images/logo.gif 際際滷shows by User: PeterFritz / Mon, 29 Jul 2019 07:47:11 GMT 際際滷Share feed for 際際滷shows by User: PeterFritz Cognitive Biases in Behavioural Economics /slideshow/cognitive-biases-in-behavioural-economics/158783235 3oppbrotn6dfkqu3xhdd-signature-0944ec9ee4c10cf16e22d81e492462c8b8f5d1f947c0a75ec4e90550eb04a598-poli-190729074711
Behavioural Economics is the study of how people make decisions. It recognises that people have a natural predisposition to reduce time and effort spent on the decision making process thousand of times every day. People rely on shortcuts to make more efficient decisions. These shortcuts are prone to biases - systematic patterns that influence human judgment and behaviours. If you are aware of these biases, understand them and can adapt them for your purpose, they will enable you to use them to your advantage. This deck summarises the most significant biases and describes their effect.]]>
Behavioural Economics is the study of how people make decisions. It recognises that people have a natural predisposition to reduce time and effort spent on the decision making process thousand of times every day. People rely on shortcuts to make more efficient decisions. These shortcuts are prone to biases - systematic patterns that influence human judgment and behaviours. If you are aware of these biases, understand them and can adapt them for your purpose, they will enable you to use them to your advantage. This deck summarises the most significant biases and describes their effect.]]> Mon, 29 Jul 2019 07:47:11 GMT /slideshow/cognitive-biases-in-behavioural-economics/158783235 PeterFritz@slideshare.net(PeterFritz) Cognitive Biases in Behavioural Economics PeterFritz Behavioural Economics is the study of how people make decisions. It recognises that people have a natural predisposition to reduce time and effort spent on the decision making process thousand of times every day. People rely on shortcuts to make more efficient decisions. These shortcuts are prone to biases - systematic patterns that influence human judgment and behaviours. If you are aware of these biases, understand them and can adapt them for your purpose, they will enable you to use them to your advantage. This deck summarises the most significant biases and describes their effect. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/3oppbrotn6dfkqu3xhdd-signature-0944ec9ee4c10cf16e22d81e492462c8b8f5d1f947c0a75ec4e90550eb04a598-poli-190729074711-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Behavioural Economics is the study of how people make decisions. It recognises that people have a natural predisposition to reduce time and effort spent on the decision making process thousand of times every day. People rely on shortcuts to make more efficient decisions. These shortcuts are prone to biases - systematic patterns that influence human judgment and behaviours. If you are aware of these biases, understand them and can adapt them for your purpose, they will enable you to use them to your advantage. This deck summarises the most significant biases and describes their effect.
Cognitive Biases in Behavioural Economics from Peter Fritz
]]> 113 2 https://cdn.slidesharecdn.com/ss_thumbnails/3oppbrotn6dfkqu3xhdd-signature-0944ec9ee4c10cf16e22d81e492462c8b8f5d1f947c0a75ec4e90550eb04a598-poli-190729074711-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-PeterFritz-48x48.jpg?cb=1564386431 Passionate, entrepreneurial problem-solver and opportunity-spotter with over 11 years of experience in consumer online, marketing and sales. Expert in digital domain with background in Consumer Electronics, Home Appliances, IT Products, Telco and Financial Services category from leading global and local organisations such as LG Electronics, Nokia, Hewlett-Packard, Fox Symes & Associates in both the EMEA and APAC regions. Sound commercial acumen with ability drive strategic direction and leverage tactical opportunities with a diverse set of hands-on skills on small and big budgets. In-depth experience of leveraging consumer marketing touch points to deliver against sales and brand ROI obje...