際際滷shows by User: RAMPvideo / http://www.slideshare.net/images/logo.gif 際際滷shows by User: RAMPvideo / Fri, 30 Aug 2013 10:12:30 GMT 際際滷Share feed for 際際滷shows by User: RAMPvideo Best practices for video search & discovery aug 2013 /slideshow/best-practices-for-video-search-discovery-aug-2013/25754792 bestpracticesforvideosearchdiscoveryaug2013-130830101230-phpapp02
Best Practices for Video Search and Discovery Presented by: Tom Wilde, CEO, RAMP Analysts agree that video is growing, both in terms of volume and the need to expose it to search. In fact, Ciscos 2013 VNI study predicts that globally, consumer Internet video traffic will be 69 percent of all consumer Internet traffic in 2017, up from 57 percent in 2012. But video as a format inherently lacks comprehensive metadata that would make it searchable in the same way text-based content is, thus rendering it an invisible asset even if the content is appropriate and meaningful. Applying rich metadata to video content is manual, time-consuming and costly. During this session, you will learn about several best practices that can be applied to unlock the value in your video, and make it more discoverable for your target audiences, including: How automatically creating a rich metadata fingerprint for video enables it to be discovered via search How that metadata can be further exposed and cultivated to create experiences that drive users to related content, and increase video stream starts and time on site How metadata can be used to drive contextual advertising experiences that offer additional revenue generating opportunities for you and your advertisers. ]]>
Best Practices for Video Search and Discovery Presented by: Tom Wilde, CEO, RAMP Analysts agree that video is growing, both in terms of volume and the need to expose it to search. In fact, Ciscos 2013 VNI study predicts that globally, consumer Internet video traffic will be 69 percent of all consumer Internet traffic in 2017, up from 57 percent in 2012. But video as a format inherently lacks comprehensive metadata that would make it searchable in the same way text-based content is, thus rendering it an invisible asset even if the content is appropriate and meaningful. Applying rich metadata to video content is manual, time-consuming and costly. During this session, you will learn about several best practices that can be applied to unlock the value in your video, and make it more discoverable for your target audiences, including: How automatically creating a rich metadata fingerprint for video enables it to be discovered via search How that metadata can be further exposed and cultivated to create experiences that drive users to related content, and increase video stream starts and time on site How metadata can be used to drive contextual advertising experiences that offer additional revenue generating opportunities for you and your advertisers. ]]> Fri, 30 Aug 2013 10:12:30 GMT /slideshow/best-practices-for-video-search-discovery-aug-2013/25754792 RAMPvideo@slideshare.net(RAMPvideo) Best practices for video search & discovery aug 2013 RAMPvideo Best Practices for Video Search and Discovery Presented by: Tom Wilde, CEO, RAMP Analysts agree that video is growing, both in terms of volume and the need to expose it to search. In fact, Ciscos 2013 VNI study predicts that globally, consumer Internet video traffic will be 69 percent of all consumer Internet traffic in 2017, up from 57 percent in 2012. But video as a format inherently lacks comprehensive metadata that would make it searchable in the same way text-based content is, thus rendering it an invisible asset even if the content is appropriate and meaningful. Applying rich metadata to video content is manual, time-consuming and costly. During this session, you will learn about several best practices that can be applied to unlock the value in your video, and make it more discoverable for your target audiences, including: How automatically creating a rich metadata fingerprint for video enables it to be discovered via search How that metadata can be further exposed and cultivated to create experiences that drive users to related content, and increase video stream starts and time on site How metadata can be used to drive contextual advertising experiences that offer additional revenue generating opportunities for you and your advertisers. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/bestpracticesforvideosearchdiscoveryaug2013-130830101230-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Best Practices for Video Search and Discovery Presented by: Tom Wilde, CEO, RAMP Analysts agree that video is growing, both in terms of volume and the need to expose it to search. In fact, Ciscos 2013 VNI study predicts that globally, consumer Internet video traffic will be 69 percent of all consumer Internet traffic in 2017, up from 57 percent in 2012. But video as a format inherently lacks comprehensive metadata that would make it searchable in the same way text-based content is, thus rendering it an invisible asset even if the content is appropriate and meaningful. Applying rich metadata to video content is manual, time-consuming and costly. During this session, you will learn about several best practices that can be applied to unlock the value in your video, and make it more discoverable for your target audiences, including: How automatically creating a rich metadata fingerprint for video enables it to be discovered via search How that metadata can be further exposed and cultivated to create experiences that drive users to related content, and increase video stream starts and time on site How metadata can be used to drive contextual advertising experiences that offer additional revenue generating opportunities for you and your advertisers.
Best practices for video search & discovery aug 2013 from RAMP Holdings, Inc.
]]> 451 2 https://cdn.slidesharecdn.com/ss_thumbnails/bestpracticesforvideosearchdiscoveryaug2013-130830101230-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Enterprise Video Search ROI /slideshow/ramp-enterprise-videosearchroi/24031965 rampenterprisevideosearchroi-130708154058-phpapp01
With video exploding into the enterprise as a common means of training, conferencing, marketing, branding, etc., IT managers need to know how to leverage and create value to their videos.]]>
With video exploding into the enterprise as a common means of training, conferencing, marketing, branding, etc., IT managers need to know how to leverage and create value to their videos.]]> Mon, 08 Jul 2013 15:40:58 GMT /slideshow/ramp-enterprise-videosearchroi/24031965 RAMPvideo@slideshare.net(RAMPvideo) Enterprise Video Search ROI RAMPvideo With video exploding into the enterprise as a common means of training, conferencing, marketing, branding, etc., IT managers need to know how to leverage and create value to their videos. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/rampenterprisevideosearchroi-130708154058-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> With video exploding into the enterprise as a common means of training, conferencing, marketing, branding, etc., IT managers need to know how to leverage and create value to their videos.
Enterprise Video Search ROI from RAMP Holdings, Inc.
]]> 324 4 https://cdn.slidesharecdn.com/ss_thumbnails/rampenterprisevideosearchroi-130708154058-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-RAMPvideo-48x48.jpg?cb=1523566336 RAMP has developed the next generation of search &amp; video experiences to make video more valuable. Using RAMP, clients are able to fully leverage the value of all of their video content by driving increased discovery across search and social sites, enhancing user engagement through dynamic search and publishing solutions across web, mobile, and connected devices, and maximizing revenue through sophisticated advertising capabilities. Leading media companies and enterprises using RAMP include Thomson Reuters, FOXNews, ABCNews, NBC, Dow Jones, Meredith, Citibank, and others. For more information visit RAMP.com, or contact us at info@RAMP.com www.ramp.com https://cdn.slidesharecdn.com/ss_thumbnails/bestpracticesforvideosearchdiscoveryaug2013-130830101230-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/best-practices-for-video-search-discovery-aug-2013/25754792 Best practices for vid... https://cdn.slidesharecdn.com/ss_thumbnails/rampenterprisevideosearchroi-130708154058-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/ramp-enterprise-videosearchroi/24031965 Enterprise Video Searc...