�ݺ�ߣshows by User: RVWong

�ݺ�ߣshows by User: RVWong / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: RVWong / Wed, 23 Oct 2019 12:51:26 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: RVWong Ramp up Your Digital Marketing Plan | Internet Marketing for Healthcare /slideshow/ramp-up-your-digital-marketing-plan-internet-marketing-for-healthcare/185773715 spe09aao2019marketing101kickstartwebsite-191023125127
This was presented at the 2019 AAO (American Academy of Ophthalmology) meeting in San Francisco. Launching and maintaining a digital marketing strategy involves many moving parts. At the heart of your marketing strategy is a website. Your website should be up to date and optimized for best performance. Best practices and tips are reviewed for updating and improving the ability of your site to rank. If you need to start a website, we review the different types of plans, for instance, hosted vs. self-hosted sites. There are free website building platforms, but there are some potential pitfalls you'd like to avoid. Optimization (SEO) is the process of getting your website to rank. CMS (content management systems) allow the flexibility of turnkey design combined with a platform to best optimize your website. Other digital marketing strategies are explored as well: Youtube, podcasts and webinars are alternative ways to market your practice...after your website is established. Randall Wong, M.D. www.MedicalMarketingEnterprises.com www.RussandRandy.com www.SunriseHostingServices.com randall.v.wong@gmail.com]]>
This was presented at the 2019 AAO (American Academy of Ophthalmology) meeting in San Francisco. Launching and maintaining a digital marketing strategy involves many moving parts. At the heart of your marketing strategy is a website. Your website should be up to date and optimized for best performance. Best practices and tips are reviewed for updating and improving the ability of your site to rank. If you need to start a website, we review the different types of plans, for instance, hosted vs. self-hosted sites. There are free website building platforms, but there are some potential pitfalls you'd like to avoid. Optimization (SEO) is the process of getting your website to rank. CMS (content management systems) allow the flexibility of turnkey design combined with a platform to best optimize your website. Other digital marketing strategies are explored as well: Youtube, podcasts and webinars are alternative ways to market your practice...after your website is established. Randall Wong, M.D. www.MedicalMarketingEnterprises.com www.RussandRandy.com www.SunriseHostingServices.com randall.v.wong@gmail.com]]> Wed, 23 Oct 2019 12:51:26 GMT /slideshow/ramp-up-your-digital-marketing-plan-internet-marketing-for-healthcare/185773715 RVWong@slideshare.net(RVWong) Ramp up Your Digital Marketing Plan | Internet Marketing for Healthcare RVWong This was presented at the 2019 AAO (American Academy of Ophthalmology) meeting in San Francisco. Launching and maintaining a digital marketing strategy involves many moving parts. At the heart of your marketing strategy is a website. Your website should be up to date and optimized for best performance. Best practices and tips are reviewed for updating and improving the ability of your site to rank. If you need to start a website, we review the different types of plans, for instance, hosted vs. self-hosted sites. There are free website building platforms, but there are some potential pitfalls you'd like to avoid. Optimization (SEO) is the process of getting your website to rank. CMS (content management systems) allow the flexibility of turnkey design combined with a platform to best optimize your website. Other digital marketing strategies are explored as well: Youtube, podcasts and webinars are alternative ways to market your practice...after your website is established. Randall Wong, M.D. www.MedicalMarketingEnterprises.com www.RussandRandy.com www.SunriseHostingServices.com randall.v.wong@gmail.com <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/spe09aao2019marketing101kickstartwebsite-191023125127-thumbnail.jpg?width=120&height=120&fit=bounds" /> This was presented at the 2019 AAO (American Academy of Ophthalmology) meeting in San Francisco. Launching and maintaining a digital marketing strategy involves many moving parts. At the heart of your marketing strategy is a website. Your website should be up to date and optimized for best performance. Best practices and tips are reviewed for updating and improving the ability of your site to rank. If you need to start a website, we review the different types of plans, for instance, hosted vs. self-hosted sites. There are free website building platforms, but there are some potential pitfalls you'd like to avoid. Optimization (SEO) is the process of getting your website to rank. CMS (content management systems) allow the flexibility of turnkey design combined with a platform to best optimize your website. Other digital marketing strategies are explored as well: Youtube, podcasts and webinars are alternative ways to market your practice...after your website is established. Randall Wong, M.D. www.MedicalMarketingEnterprises.com www.RussandRandy.com www.SunriseHostingServices.com randall.v.wong@gmail.com

Ramp up Your Digital Marketing Plan | Internet Marketing for Healthcare from Randall Wong, M.D.

]]> 562 3 https://cdn.slidesharecdn.com/ss_thumbnails/spe09aao2019marketing101kickstartwebsite-191023125127-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Healthcare Marketing 101 | Kickstart Your Website, Social Media and Blog /slideshow/healthcare-marketing-1010-kickstart-your-website-social-media-and-blog/122673356 spe09aao2018marketing101kickstartwebsite-181110172837
This lecture was delivered at the AAO (American Academy of Ophthalmology) 2018 in Chicago, Ill. This course has evolved over the past 10 years and reviews the basics of creating, maintaining and ranking your website. SEO, using the concepts of content marketing, is the process where search engines compare and rank webpages. Each search engine (Google, Bing, Yahoo, etc.) has its own SEO algorithm, a formula to rank webpages. Though each search engine has a unique algorithm, all heavily weight the content (words, articles, pages, posts) of your website to be the most important variable in ranking sites. Content is usually in the form of text (words) for most websites. Healthcare and medical websites are no different. Other types of content can include: podcasts (audio), images (visual), video, music, etc. At this time, SEO has developed to best rank sites containing text. Using different types of content to appeal to different learners is a method to broaden your digital exposure. Social media can be used to enhance digital identity. Not all platforms appeal to all users. Identify the platforms which may appeal to your patients before starting a particular social media campaign. Local SEO allows your practice to rank when patients are filtering a search by location. Ranking well depends upon several factors: consistency and number of claimed review sites, SEO of your website and reviews. Healthy and active websites which rank well have heavy influence on your practice ranking with local search. All the best! Randall Wong MedicalMarketingEnterprises.com SunriseHostingServices.com randall.v.wong@gmail.com]]>
This lecture was delivered at the AAO (American Academy of Ophthalmology) 2018 in Chicago, Ill. This course has evolved over the past 10 years and reviews the basics of creating, maintaining and ranking your website. SEO, using the concepts of content marketing, is the process where search engines compare and rank webpages. Each search engine (Google, Bing, Yahoo, etc.) has its own SEO algorithm, a formula to rank webpages. Though each search engine has a unique algorithm, all heavily weight the content (words, articles, pages, posts) of your website to be the most important variable in ranking sites. Content is usually in the form of text (words) for most websites. Healthcare and medical websites are no different. Other types of content can include: podcasts (audio), images (visual), video, music, etc. At this time, SEO has developed to best rank sites containing text. Using different types of content to appeal to different learners is a method to broaden your digital exposure. Social media can be used to enhance digital identity. Not all platforms appeal to all users. Identify the platforms which may appeal to your patients before starting a particular social media campaign. Local SEO allows your practice to rank when patients are filtering a search by location. Ranking well depends upon several factors: consistency and number of claimed review sites, SEO of your website and reviews. Healthy and active websites which rank well have heavy influence on your practice ranking with local search. All the best! Randall Wong MedicalMarketingEnterprises.com SunriseHostingServices.com randall.v.wong@gmail.com]]> Sat, 10 Nov 2018 17:28:37 GMT /slideshow/healthcare-marketing-1010-kickstart-your-website-social-media-and-blog/122673356 RVWong@slideshare.net(RVWong) Healthcare Marketing 101 | Kickstart Your Website, Social Media and Blog RVWong This lecture was delivered at the AAO (American Academy of Ophthalmology) 2018 in Chicago, Ill. This course has evolved over the past 10 years and reviews the basics of creating, maintaining and ranking your website. SEO, using the concepts of content marketing, is the process where search engines compare and rank webpages. Each search engine (Google, Bing, Yahoo, etc.) has its own SEO algorithm, a formula to rank webpages. Though each search engine has a unique algorithm, all heavily weight the content (words, articles, pages, posts) of your website to be the most important variable in ranking sites. Content is usually in the form of text (words) for most websites. Healthcare and medical websites are no different. Other types of content can include: podcasts (audio), images (visual), video, music, etc. At this time, SEO has developed to best rank sites containing text. Using different types of content to appeal to different learners is a method to broaden your digital exposure. Social media can be used to enhance digital identity. Not all platforms appeal to all users. Identify the platforms which may appeal to your patients before starting a particular social media campaign. Local SEO allows your practice to rank when patients are filtering a search by location. Ranking well depends upon several factors: consistency and number of claimed review sites, SEO of your website and reviews. Healthy and active websites which rank well have heavy influence on your practice ranking with local search. All the best! Randall Wong MedicalMarketingEnterprises.com SunriseHostingServices.com randall.v.wong@gmail.com <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/spe09aao2018marketing101kickstartwebsite-181110172837-thumbnail.jpg?width=120&height=120&fit=bounds" /> This lecture was delivered at the AAO (American Academy of Ophthalmology) 2018 in Chicago, Ill. This course has evolved over the past 10 years and reviews the basics of creating, maintaining and ranking your website. SEO, using the concepts of content marketing, is the process where search engines compare and rank webpages. Each search engine (Google, Bing, Yahoo, etc.) has its own SEO algorithm, a formula to rank webpages. Though each search engine has a unique algorithm, all heavily weight the content (words, articles, pages, posts) of your website to be the most important variable in ranking sites. Content is usually in the form of text (words) for most websites. Healthcare and medical websites are no different. Other types of content can include: podcasts (audio), images (visual), video, music, etc. At this time, SEO has developed to best rank sites containing text. Using different types of content to appeal to different learners is a method to broaden your digital exposure. Social media can be used to enhance digital identity. Not all platforms appeal to all users. Identify the platforms which may appeal to your patients before starting a particular social media campaign. Local SEO allows your practice to rank when patients are filtering a search by location. Ranking well depends upon several factors: consistency and number of claimed review sites, SEO of your website and reviews. Healthy and active websites which rank well have heavy influence on your practice ranking with local search. All the best! Randall Wong MedicalMarketingEnterprises.com SunriseHostingServices.com randall.v.wong@gmail.com

Healthcare Marketing 101 | Kickstart Your Website, Social Media and Blog from Randall Wong, M.D.

]]> 553 7 https://cdn.slidesharecdn.com/ss_thumbnails/spe09aao2018marketing101kickstartwebsite-181110172837-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Live Website Analysis | AAO 2018 | Chicago | Wong | Medical Marketing Enterprises /slideshow/live-website-analysis-aao-2018-chicago-wong-medical-marketing-enterprises/122343091 livewebsiteanalysisaao2018v2-181107220123
This is an annual favorite. The "Best" website is defined by value (the quality of content), navigation (user experience), branding and SEO. No medical website is perfect. Blending these attributes is a talent. Websites are submitted pre-talk and reviewed live in front of audience. This is somewhat difficult to present on slideshare.net as the live session is not recorded. If you are an ophthalmologist, we'll see you next year! Randall Wong Medical Marketing Enterprises, LLC Sunrise Hosting Services, LLC Medical Website Hosting, Design, SEO and Reputation Management]]>
This is an annual favorite. The "Best" website is defined by value (the quality of content), navigation (user experience), branding and SEO. No medical website is perfect. Blending these attributes is a talent. Websites are submitted pre-talk and reviewed live in front of audience. This is somewhat difficult to present on slideshare.net as the live session is not recorded. If you are an ophthalmologist, we'll see you next year! Randall Wong Medical Marketing Enterprises, LLC Sunrise Hosting Services, LLC Medical Website Hosting, Design, SEO and Reputation Management]]> Wed, 07 Nov 2018 22:01:23 GMT /slideshow/live-website-analysis-aao-2018-chicago-wong-medical-marketing-enterprises/122343091 RVWong@slideshare.net(RVWong) Live Website Analysis | AAO 2018 | Chicago | Wong | Medical Marketing Enterprises RVWong This is an annual favorite. The "Best" website is defined by value (the quality of content), navigation (user experience), branding and SEO. No medical website is perfect. Blending these attributes is a talent. Websites are submitted pre-talk and reviewed live in front of audience. This is somewhat difficult to present on slideshare.net as the live session is not recorded. If you are an ophthalmologist, we'll see you next year! Randall Wong Medical Marketing Enterprises, LLC Sunrise Hosting Services, LLC Medical Website Hosting, Design, SEO and Reputation Management <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/livewebsiteanalysisaao2018v2-181107220123-thumbnail.jpg?width=120&height=120&fit=bounds" /> This is an annual favorite. The "Best" website is defined by value (the quality of content), navigation (user experience), branding and SEO. No medical website is perfect. Blending these attributes is a talent. Websites are submitted pre-talk and reviewed live in front of audience. This is somewhat difficult to present on slideshare.net as the live session is not recorded. If you are an ophthalmologist, we'll see you next year! Randall Wong Medical Marketing Enterprises, LLC Sunrise Hosting Services, LLC Medical Website Hosting, Design, SEO and Reputation Management

Live Website Analysis | AAO 2018 | Chicago | Wong | Medical Marketing Enterprises from Randall Wong, M.D.

]]> 506 4 https://cdn.slidesharecdn.com/ss_thumbnails/livewebsiteanalysisaao2018v2-181107220123-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 CostSeg Energy Solutions /slideshow/costseg-energy-solutions/95128150 bethesdanetworkingtrust2-21-18-180426161139
Presentation given by Jerry Lotz CostSeg Energy Solutions. ]]>
Presentation given by Jerry Lotz CostSeg Energy Solutions. ]]> Thu, 26 Apr 2018 16:11:39 GMT /slideshow/costseg-energy-solutions/95128150 RVWong@slideshare.net(RVWong) CostSeg Energy Solutions RVWong Presentation given by Jerry Lotz CostSeg Energy Solutions. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/bethesdanetworkingtrust2-21-18-180426161139-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation given by Jerry Lotz CostSeg Energy Solutions.

CostSeg Energy Solutions from Randall Wong, M.D.

]]> 183 4 https://cdn.slidesharecdn.com/ss_thumbnails/bethesdanetworkingtrust2-21-18-180426161139-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Add Life to Your Website | Alternative Digital Platforms to Market Your Practice | Wong | AAO 2017 Tech 10 /slideshow/add-life-to-your-website-alternative-digital-platforms-to-market-your-practice-wong-aao-2017-tech-10/82669220 aao2017wongaddlifetowebsite-171124181538
This lecture was presented at AAO 2017 (American Academy of Ophthalmology) in New Orleans, Louisiana, USA by Randall Wong. This lecture offers alternatives to a website to improve marketing exposure using podcasts, webinars, video and slide presentations. Video is the fastest growing medium. YouTube is the second largest search engine in the world (2nd to Google). Many patients prefer to learn from video versus a website. Patient education videos require only a computer/Internet camera. Creating a YouTube channel is free and offers exposure to an audience that prefers to learn from video and audio. Podcasts appeal to patients who like to learn from audio. Podcast episodes can be downloaded and played (consumed) whenever and wherever convenient to the listener, e.g. commuting to work. For the practitioner, podcasting can be very inexpensive and offers a great alternative to writing website articles and posts. Webinars may conducted from your home or office. Attendees simply login from any Internet connection to participate in the webinar. Webinar episodes can be recorded and then uploaded to YouTube and embedded on your website to increase exposure. �ݺ�ߣshare.net is a great platform to share Power Point slide decks. Most healthcare providers are well versed with Power Point. �ݺ�ߣshare then allows your patient education presentations to be embedded on your website. If you have questions or concerns, please visit our website or email me. Randall Wong, M.D. www.MedicalMarketingEnterprises.com randall.v.wong@gmail.com https://www.linkedin.com/in/randallvwongmd/]]>
This lecture was presented at AAO 2017 (American Academy of Ophthalmology) in New Orleans, Louisiana, USA by Randall Wong. This lecture offers alternatives to a website to improve marketing exposure using podcasts, webinars, video and slide presentations. Video is the fastest growing medium. YouTube is the second largest search engine in the world (2nd to Google). Many patients prefer to learn from video versus a website. Patient education videos require only a computer/Internet camera. Creating a YouTube channel is free and offers exposure to an audience that prefers to learn from video and audio. Podcasts appeal to patients who like to learn from audio. Podcast episodes can be downloaded and played (consumed) whenever and wherever convenient to the listener, e.g. commuting to work. For the practitioner, podcasting can be very inexpensive and offers a great alternative to writing website articles and posts. Webinars may conducted from your home or office. Attendees simply login from any Internet connection to participate in the webinar. Webinar episodes can be recorded and then uploaded to YouTube and embedded on your website to increase exposure. �ݺ�ߣshare.net is a great platform to share Power Point slide decks. Most healthcare providers are well versed with Power Point. �ݺ�ߣshare then allows your patient education presentations to be embedded on your website. If you have questions or concerns, please visit our website or email me. Randall Wong, M.D. www.MedicalMarketingEnterprises.com randall.v.wong@gmail.com https://www.linkedin.com/in/randallvwongmd/]]> Fri, 24 Nov 2017 18:15:38 GMT /slideshow/add-life-to-your-website-alternative-digital-platforms-to-market-your-practice-wong-aao-2017-tech-10/82669220 RVWong@slideshare.net(RVWong) Add Life to Your Website | Alternative Digital Platforms to Market Your Practice | Wong | AAO 2017 Tech 10 RVWong This lecture was presented at AAO 2017 (American Academy of Ophthalmology) in New Orleans, Louisiana, USA by Randall Wong. This lecture offers alternatives to a website to improve marketing exposure using podcasts, webinars, video and slide presentations. Video is the fastest growing medium. YouTube is the second largest search engine in the world (2nd to Google). Many patients prefer to learn from video versus a website. Patient education videos require only a computer/Internet camera. Creating a YouTube channel is free and offers exposure to an audience that prefers to learn from video and audio. Podcasts appeal to patients who like to learn from audio. Podcast episodes can be downloaded and played (consumed) whenever and wherever convenient to the listener, e.g. commuting to work. For the practitioner, podcasting can be very inexpensive and offers a great alternative to writing website articles and posts. Webinars may conducted from your home or office. Attendees simply login from any Internet connection to participate in the webinar. Webinar episodes can be recorded and then uploaded to YouTube and embedded on your website to increase exposure. �ݺ�ߣshare.net is a great platform to share Power Point slide decks. Most healthcare providers are well versed with Power Point. �ݺ�ߣshare then allows your patient education presentations to be embedded on your website. If you have questions or concerns, please visit our website or email me. Randall Wong, M.D. www.MedicalMarketingEnterprises.com randall.v.wong@gmail.com https://www.linkedin.com/in/randallvwongmd/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/aao2017wongaddlifetowebsite-171124181538-thumbnail.jpg?width=120&height=120&fit=bounds" /> This lecture was presented at AAO 2017 (American Academy of Ophthalmology) in New Orleans, Louisiana, USA by Randall Wong. This lecture offers alternatives to a website to improve marketing exposure using podcasts, webinars, video and slide presentations. Video is the fastest growing medium. YouTube is the second largest search engine in the world (2nd to Google). Many patients prefer to learn from video versus a website. Patient education videos require only a computer/Internet camera. Creating a YouTube channel is free and offers exposure to an audience that prefers to learn from video and audio. Podcasts appeal to patients who like to learn from audio. Podcast episodes can be downloaded and played (consumed) whenever and wherever convenient to the listener, e.g. commuting to work. For the practitioner, podcasting can be very inexpensive and offers a great alternative to writing website articles and posts. Webinars may conducted from your home or office. Attendees simply login from any Internet connection to participate in the webinar. Webinar episodes can be recorded and then uploaded to YouTube and embedded on your website to increase exposure. �ݺ�ߣshare.net is a great platform to share Power Point slide decks. Most healthcare providers are well versed with Power Point. �ݺ�ߣshare then allows your patient education presentations to be embedded on your website. If you have questions or concerns, please visit our website or email me. Randall Wong, M.D. www.MedicalMarketingEnterprises.com randall.v.wong@gmail.com https://www.linkedin.com/in/randallvwongmd/

Add Life to Your Website | Alternative Digital Platforms to Market Your Practice | Wong | AAO 2017 Tech 10 from Randall Wong, M.D.

]]> 397 2 https://cdn.slidesharecdn.com/ss_thumbnails/aao2017wongaddlifetowebsite-171124181538-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Marketing101 | Kickstart Website, Social Media and Blogging | aao 2017 tech 10 | wong | SPE06 /slideshow/marketing101-kickstart-website-social-media-and-blogging-aao-2017-wong-spe06/82667828 marketing101kickstartwebsiteblogsocialmediaaao2017wong-171124174549
This was presented at the recent American Academy of Ophthalmology 2017 (AAO 2017) in New Orleans, LA. The lecture covers a variety of topics concerning healthcare and medical Internet marketing: blogging, SEO, website ranking, content marketing, social media?, podcasts, webinars, etc. If you have questions, please visit our website or email me. Randall Wong, M.D. randall.v.wong@gmail.com medicalmarketingenterprises.com https://www.linkedin.com/in/randallvwongmd/]]>
This was presented at the recent American Academy of Ophthalmology 2017 (AAO 2017) in New Orleans, LA. The lecture covers a variety of topics concerning healthcare and medical Internet marketing: blogging, SEO, website ranking, content marketing, social media?, podcasts, webinars, etc. If you have questions, please visit our website or email me. Randall Wong, M.D. randall.v.wong@gmail.com medicalmarketingenterprises.com https://www.linkedin.com/in/randallvwongmd/]]> Fri, 24 Nov 2017 17:45:49 GMT /slideshow/marketing101-kickstart-website-social-media-and-blogging-aao-2017-wong-spe06/82667828 RVWong@slideshare.net(RVWong) Marketing101 | Kickstart Website, Social Media and Blogging | aao 2017 tech 10 | wong | SPE06 RVWong This was presented at the recent American Academy of Ophthalmology 2017 (AAO 2017) in New Orleans, LA. The lecture covers a variety of topics concerning healthcare and medical Internet marketing: blogging, SEO, website ranking, content marketing, social media?, podcasts, webinars, etc. If you have questions, please visit our website or email me. Randall Wong, M.D. randall.v.wong@gmail.com medicalmarketingenterprises.com https://www.linkedin.com/in/randallvwongmd/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/marketing101kickstartwebsiteblogsocialmediaaao2017wong-171124174549-thumbnail.jpg?width=120&height=120&fit=bounds" /> This was presented at the recent American Academy of Ophthalmology 2017 (AAO 2017) in New Orleans, LA. The lecture covers a variety of topics concerning healthcare and medical Internet marketing: blogging, SEO, website ranking, content marketing, social media?, podcasts, webinars, etc. If you have questions, please visit our website or email me. Randall Wong, M.D. randall.v.wong@gmail.com medicalmarketingenterprises.com https://www.linkedin.com/in/randallvwongmd/

Marketing101 | Kickstart Website, Social Media and Blogging | aao 2017 tech 10 | wong | SPE06 from Randall Wong, M.D.

]]> 1820 4 https://cdn.slidesharecdn.com/ss_thumbnails/marketing101kickstartwebsiteblogsocialmediaaao2017wong-171124174549-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Live Website Analysis | AAO 672 /slideshow/live-website-analysis-aao-672/68006473 livewebsiteanalysisaao2016-161101190800
"Live Website Analysis" was presented at the AAO 2016. There was a short presentation on what constitutes a good website. An evaluation of several websites submitted by various attendees followed. A good website must be easily navigated, that is, information should be no more the 2-3 clicks. The home page should be free of clutter and quickly convey the goods and services your provide. There are other attributes which are important. Pay attention to the Home, About and Contact page. Do you want your website to rank? If so, it must be optimized. User experience is fast becoming an optimization variable. If it takes too long for a reader to find what they are looking for, your user experience decreases - same goes for sites which are not mobile responsive (fit on any size screen). Questions? Here's my email: randall.v.wong@gmail.com]]>
"Live Website Analysis" was presented at the AAO 2016. There was a short presentation on what constitutes a good website. An evaluation of several websites submitted by various attendees followed. A good website must be easily navigated, that is, information should be no more the 2-3 clicks. The home page should be free of clutter and quickly convey the goods and services your provide. There are other attributes which are important. Pay attention to the Home, About and Contact page. Do you want your website to rank? If so, it must be optimized. User experience is fast becoming an optimization variable. If it takes too long for a reader to find what they are looking for, your user experience decreases - same goes for sites which are not mobile responsive (fit on any size screen). Questions? Here's my email: randall.v.wong@gmail.com]]> Tue, 01 Nov 2016 19:08:00 GMT /slideshow/live-website-analysis-aao-672/68006473 RVWong@slideshare.net(RVWong) Live Website Analysis | AAO 672 RVWong "Live Website Analysis" was presented at the AAO 2016. There was a short presentation on what constitutes a good website. An evaluation of several websites submitted by various attendees followed. A good website must be easily navigated, that is, information should be no more the 2-3 clicks. The home page should be free of clutter and quickly convey the goods and services your provide. There are other attributes which are important. Pay attention to the Home, About and Contact page. Do you want your website to rank? If so, it must be optimized. User experience is fast becoming an optimization variable. If it takes too long for a reader to find what they are looking for, your user experience decreases - same goes for sites which are not mobile responsive (fit on any size screen). Questions? Here's my email: randall.v.wong@gmail.com <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/livewebsiteanalysisaao2016-161101190800-thumbnail.jpg?width=120&height=120&fit=bounds" /> "Live Website Analysis" was presented at the AAO 2016. There was a short presentation on what constitutes a good website. An evaluation of several websites submitted by various attendees followed. A good website must be easily navigated, that is, information should be no more the 2-3 clicks. The home page should be free of clutter and quickly convey the goods and services your provide. There are other attributes which are important. Pay attention to the Home, About and Contact page. Do you want your website to rank? If so, it must be optimized. User experience is fast becoming an optimization variable. If it takes too long for a reader to find what they are looking for, your user experience decreases - same goes for sites which are not mobile responsive (fit on any size screen). Questions? Here's my email: randall.v.wong@gmail.com

Live Website Analysis | AAO 672 from Randall Wong, M.D.

]]> 482 3 https://cdn.slidesharecdn.com/ss_thumbnails/livewebsiteanalysisaao2016-161101190800-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Search Engine Optimization (SEO) Made "Easy" /slideshow/search-engine-optimization-seo-made-easy/67999685 techpav2016seomadeeasy-161101161627
Presented at the AAO 2016 in Chicago Illinois. These are the basic concepts to understanding "optimization" or what is meant by "SEO." Unfortunately there are too many SEO experts out there that add confusion to a very complicated subject. SEO is easy if you understand that there are only 3 areas of your web presence which require optimization. Here's my email: randall.v.wong@gmail.com]]>
Presented at the AAO 2016 in Chicago Illinois. These are the basic concepts to understanding "optimization" or what is meant by "SEO." Unfortunately there are too many SEO experts out there that add confusion to a very complicated subject. SEO is easy if you understand that there are only 3 areas of your web presence which require optimization. Here's my email: randall.v.wong@gmail.com]]> Tue, 01 Nov 2016 16:16:26 GMT /slideshow/search-engine-optimization-seo-made-easy/67999685 RVWong@slideshare.net(RVWong) Search Engine Optimization (SEO) Made "Easy" RVWong Presented at the AAO 2016 in Chicago Illinois. These are the basic concepts to understanding "optimization" or what is meant by "SEO." Unfortunately there are too many SEO experts out there that add confusion to a very complicated subject. SEO is easy if you understand that there are only 3 areas of your web presence which require optimization. Here's my email: randall.v.wong@gmail.com <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/techpav2016seomadeeasy-161101161627-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presented at the AAO 2016 in Chicago Illinois. These are the basic concepts to understanding "optimization" or what is meant by "SEO." Unfortunately there are too many SEO experts out there that add confusion to a very complicated subject. SEO is easy if you understand that there are only 3 areas of your web presence which require optimization. Here's my email: randall.v.wong@gmail.com

Search Engine Optimization (SEO) Made "Easy" from Randall Wong, M.D.

]]> 668 3 https://cdn.slidesharecdn.com/ss_thumbnails/techpav2016seomadeeasy-161101161627-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Dominate Local Search and Monitor Online Reputation Simultaeously /slideshow/dominate-local-search-and-monitor-online-reputation-simultaeously/67954604 techpav2016localsearchonlinereputation-161101025502
This slide deck was presented at AAO 2016. You can easily monitor your online reputation and dominate local search at the same time. The review sites which harbor your online reputation also influence your local SEO or local search.]]>
This slide deck was presented at AAO 2016. You can easily monitor your online reputation and dominate local search at the same time. The review sites which harbor your online reputation also influence your local SEO or local search.]]> Tue, 01 Nov 2016 02:55:02 GMT /slideshow/dominate-local-search-and-monitor-online-reputation-simultaeously/67954604 RVWong@slideshare.net(RVWong) Dominate Local Search and Monitor Online Reputation Simultaeously RVWong This slide deck was presented at AAO 2016. You can easily monitor your online reputation and dominate local search at the same time. The review sites which harbor your online reputation also influence your local SEO or local search. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/techpav2016localsearchonlinereputation-161101025502-thumbnail.jpg?width=120&height=120&fit=bounds" /> This slide deck was presented at AAO 2016. You can easily monitor your online reputation and dominate local search at the same time. The review sites which harbor your online reputation also influence your local SEO or local search.

Dominate Local Search and Monitor Online Reputation Simultaeously from Randall Wong, M.D.

]]> 541 4 https://cdn.slidesharecdn.com/ss_thumbnails/techpav2016localsearchonlinereputation-161101025502-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Developing Effective Content for Your Website | TECH 01 /slideshow/developing-effective-content-for-your-website-tech-01/67936551 tech01-effectivecontent2016-161031193652
"Developing Effective Content for Your Website" was presented at the AAO 2016. Learn how to define content. What content is best for your website? What about video and audio? Is one type of content easier to optimize and rank better than others? Why is text still the best content? Learn why I am augmenting my visibility with YouTube and podcasts. Questions?: randall.v.wong@gmail.com Thanks for watching!]]>
"Developing Effective Content for Your Website" was presented at the AAO 2016. Learn how to define content. What content is best for your website? What about video and audio? Is one type of content easier to optimize and rank better than others? Why is text still the best content? Learn why I am augmenting my visibility with YouTube and podcasts. Questions?: randall.v.wong@gmail.com Thanks for watching!]]> Mon, 31 Oct 2016 19:36:52 GMT /slideshow/developing-effective-content-for-your-website-tech-01/67936551 RVWong@slideshare.net(RVWong) Developing Effective Content for Your Website | TECH 01 RVWong "Developing Effective Content for Your Website" was presented at the AAO 2016. Learn how to define content. What content is best for your website? What about video and audio? Is one type of content easier to optimize and rank better than others? Why is text still the best content? Learn why I am augmenting my visibility with YouTube and podcasts. Questions?: randall.v.wong@gmail.com Thanks for watching! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/tech01-effectivecontent2016-161031193652-thumbnail.jpg?width=120&height=120&fit=bounds" /> "Developing Effective Content for Your Website" was presented at the AAO 2016. Learn how to define content. What content is best for your website? What about video and audio? Is one type of content easier to optimize and rank better than others? Why is text still the best content? Learn why I am augmenting my visibility with YouTube and podcasts. Questions?: randall.v.wong@gmail.com Thanks for watching!

Developing Effective Content for Your Website | TECH 01 from Randall Wong, M.D.

]]> 507 2 https://cdn.slidesharecdn.com/ss_thumbnails/tech01-effectivecontent2016-161031193652-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Use Blogging and Social Networking to Super Charge Your Website | AAO 2016 | SPE09 /RVWong/use-blogging-and-social-networking-to-super-charge-your-website-aao-2016-speo09 spe09wong2016bloggingtosupercharge-161031192147
"Use Blogging to Supercharge Your Website" was delivered at the AAO 2016 in Chicago. Use the techniques of content management and search engine optimization to get your website ranked and to grow your medical practice. Presented by Randall Wong, M.D. and Andrew Doan, M.D. Dr. Doan's slides are not included here. Questions: randall.v.wong@gmail.com]]>
"Use Blogging to Supercharge Your Website" was delivered at the AAO 2016 in Chicago. Use the techniques of content management and search engine optimization to get your website ranked and to grow your medical practice. Presented by Randall Wong, M.D. and Andrew Doan, M.D. Dr. Doan's slides are not included here. Questions: randall.v.wong@gmail.com]]> Mon, 31 Oct 2016 19:21:47 GMT /RVWong/use-blogging-and-social-networking-to-super-charge-your-website-aao-2016-speo09 RVWong@slideshare.net(RVWong) Use Blogging and Social Networking to Super Charge Your Website | AAO 2016 | SPE09 RVWong "Use Blogging to Supercharge Your Website" was delivered at the AAO 2016 in Chicago. Use the techniques of content management and search engine optimization to get your website ranked and to grow your medical practice. Presented by Randall Wong, M.D. and Andrew Doan, M.D. Dr. Doan's slides are not included here. Questions: randall.v.wong@gmail.com <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/spe09wong2016bloggingtosupercharge-161031192147-thumbnail.jpg?width=120&height=120&fit=bounds" /> "Use Blogging to Supercharge Your Website" was delivered at the AAO 2016 in Chicago. Use the techniques of content management and search engine optimization to get your website ranked and to grow your medical practice. Presented by Randall Wong, M.D. and Andrew Doan, M.D. Dr. Doan's slides are not included here. Questions: randall.v.wong@gmail.com

Use Blogging and Social Networking to Super Charge Your Website | AAO 2016 | SPE09 from Randall Wong, M.D.

]]> 1734 5 https://cdn.slidesharecdn.com/ss_thumbnails/spe09wong2016bloggingtosupercharge-161031192147-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Optimizing Your Web Presence on the Internet | Randall Wong M.D. | AAO 2015 /slideshow/optimizing-your-web-presence-on-the-internet-randall-wong-md-aao-2015/55702098 optimizingyourwebpresencetechpav2015-151201154336-lva1-app6892
This was presented at the American Academy of Ophthalmology, Tech Pav in Las Vegas 2015 by Randall Wong, M.D. Optimizing your web presence includes optimization of your website, blogs, videos and accounts on local business aggregators such as Yelp, Google+, Angie's List, Healthgrades, Facebook, etc. Optimizing your web presence really means allowing you and your medical practice to be easily found on the Internet. It all starts with the search engines such as Bing, Yahoo and Google. Please email me with questions. Randall Wong, M.D. Medical Marketing Enterprises, LLC randall.v.wong@gmail.com]]>
This was presented at the American Academy of Ophthalmology, Tech Pav in Las Vegas 2015 by Randall Wong, M.D. Optimizing your web presence includes optimization of your website, blogs, videos and accounts on local business aggregators such as Yelp, Google+, Angie's List, Healthgrades, Facebook, etc. Optimizing your web presence really means allowing you and your medical practice to be easily found on the Internet. It all starts with the search engines such as Bing, Yahoo and Google. Please email me with questions. Randall Wong, M.D. Medical Marketing Enterprises, LLC randall.v.wong@gmail.com]]> Tue, 01 Dec 2015 15:43:36 GMT /slideshow/optimizing-your-web-presence-on-the-internet-randall-wong-md-aao-2015/55702098 RVWong@slideshare.net(RVWong) Optimizing Your Web Presence on the Internet | Randall Wong M.D. | AAO 2015 RVWong This was presented at the American Academy of Ophthalmology, Tech Pav in Las Vegas 2015 by Randall Wong, M.D. Optimizing your web presence includes optimization of your website, blogs, videos and accounts on local business aggregators such as Yelp, Google+, Angie's List, Healthgrades, Facebook, etc. Optimizing your web presence really means allowing you and your medical practice to be easily found on the Internet. It all starts with the search engines such as Bing, Yahoo and Google. Please email me with questions. Randall Wong, M.D. Medical Marketing Enterprises, LLC randall.v.wong@gmail.com <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optimizingyourwebpresencetechpav2015-151201154336-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds" /> This was presented at the American Academy of Ophthalmology, Tech Pav in Las Vegas 2015 by Randall Wong, M.D. Optimizing your web presence includes optimization of your website, blogs, videos and accounts on local business aggregators such as Yelp, Google+, Angie's List, Healthgrades, Facebook, etc. Optimizing your web presence really means allowing you and your medical practice to be easily found on the Internet. It all starts with the search engines such as Bing, Yahoo and Google. Please email me with questions. Randall Wong, M.D. Medical Marketing Enterprises, LLC randall.v.wong@gmail.com

Optimizing Your Web Presence on the Internet | Randall Wong M.D. | AAO 2015 from Randall Wong, M.D.

]]> 764 6 https://cdn.slidesharecdn.com/ss_thumbnails/optimizingyourwebpresencetechpav2015-151201154336-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Crash Couse in SEO | Randall Wong, M.D. | AAO 2015 /slideshow/crash-couse-in-seo-randall-wong-md-aao-2015/55590458 crashcourseseotechpav2015-151127211452-lva1-app6891
This crash course gives you a very straight forward understanding of what SEO is and how it improves websites based on content, that is, how SEO improves your website rankings. Almost all websites are compared by the search engines based upon the content of the website. SEO are the processes and tactics of improving website rankings by allowing your website to be better indexed by the search engines. This was delivered at the American Academy of Ophthalmology, Las Vegas, 2015. R]]>
This crash course gives you a very straight forward understanding of what SEO is and how it improves websites based on content, that is, how SEO improves your website rankings. Almost all websites are compared by the search engines based upon the content of the website. SEO are the processes and tactics of improving website rankings by allowing your website to be better indexed by the search engines. This was delivered at the American Academy of Ophthalmology, Las Vegas, 2015. R]]> Fri, 27 Nov 2015 21:14:52 GMT /slideshow/crash-couse-in-seo-randall-wong-md-aao-2015/55590458 RVWong@slideshare.net(RVWong) Crash Couse in SEO | Randall Wong, M.D. | AAO 2015 RVWong This crash course gives you a very straight forward understanding of what SEO is and how it improves websites based on content, that is, how SEO improves your website rankings. Almost all websites are compared by the search engines based upon the content of the website. SEO are the processes and tactics of improving website rankings by allowing your website to be better indexed by the search engines. This was delivered at the American Academy of Ophthalmology, Las Vegas, 2015. R <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/crashcourseseotechpav2015-151127211452-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds" /> This crash course gives you a very straight forward understanding of what SEO is and how it improves websites based on content, that is, how SEO improves your website rankings. Almost all websites are compared by the search engines based upon the content of the website. SEO are the processes and tactics of improving website rankings by allowing your website to be better indexed by the search engines. This was delivered at the American Academy of Ophthalmology, Las Vegas, 2015. R

Crash Couse in SEO | Randall Wong, M.D. | AAO 2015 from Randall Wong, M.D.

]]> 458 5 https://cdn.slidesharecdn.com/ss_thumbnails/crashcourseseotechpav2015-151127211452-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Use Blogging and Social Networking to Super Charge Your Website | Randall Wong, M.D. | AAO 2015 /slideshow/use-blogging-and-social-networking-to-super-charge-your-website-randall-wong-md-aao-2015/55590255 spe07wong2015bloggingtosupercharge-151127210231-lva1-app6891
This presentation was presented at the American Academy of Ophthalmology in Las Vegas, 2015, by Randall Wong, M.D. The purpose is to define how blogging can improve your SEO, website rankings and ability to market your medical practice. If you have questions, please feel free to contact me. Randall Wong, M.D. Medical Marketing Enterprises, LLC randall.v.wong@gmail.com]]>
This presentation was presented at the American Academy of Ophthalmology in Las Vegas, 2015, by Randall Wong, M.D. The purpose is to define how blogging can improve your SEO, website rankings and ability to market your medical practice. If you have questions, please feel free to contact me. Randall Wong, M.D. Medical Marketing Enterprises, LLC randall.v.wong@gmail.com]]> Fri, 27 Nov 2015 21:02:31 GMT /slideshow/use-blogging-and-social-networking-to-super-charge-your-website-randall-wong-md-aao-2015/55590255 RVWong@slideshare.net(RVWong) Use Blogging and Social Networking to Super Charge Your Website | Randall Wong, M.D. | AAO 2015 RVWong This presentation was presented at the American Academy of Ophthalmology in Las Vegas, 2015, by Randall Wong, M.D. The purpose is to define how blogging can improve your SEO, website rankings and ability to market your medical practice. If you have questions, please feel free to contact me. Randall Wong, M.D. Medical Marketing Enterprises, LLC randall.v.wong@gmail.com <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/spe07wong2015bloggingtosupercharge-151127210231-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds" /> This presentation was presented at the American Academy of Ophthalmology in Las Vegas, 2015, by Randall Wong, M.D. The purpose is to define how blogging can improve your SEO, website rankings and ability to market your medical practice. If you have questions, please feel free to contact me. Randall Wong, M.D. Medical Marketing Enterprises, LLC randall.v.wong@gmail.com

Use Blogging and Social Networking to Super Charge Your Website | Randall Wong, M.D. | AAO 2015 from Randall Wong, M.D.

]]> 527 7 https://cdn.slidesharecdn.com/ss_thumbnails/spe07wong2015bloggingtosupercharge-151127210231-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Essential SEO Tools for Your Website | AAO 2015 | Randall Wong, M.D. /slideshow/essential-seo-tools-for-your-website-wogng/55589563 wongessentialseotools2015-151127202445-lva1-app6891
This a list of great SEO tools to use for your website to improve your website rankings. This was delivered at the American Academy of Ophthalmology, 2015, in Las Vegas. This �ݺ�ߣshare will review basic tools and requisite components of your website to improve your website rankings or "SEO." Randall Wong, M.D. Medical Marketing Enterprises, LLC ]]>
This a list of great SEO tools to use for your website to improve your website rankings. This was delivered at the American Academy of Ophthalmology, 2015, in Las Vegas. This �ݺ�ߣshare will review basic tools and requisite components of your website to improve your website rankings or "SEO." Randall Wong, M.D. Medical Marketing Enterprises, LLC ]]> Fri, 27 Nov 2015 20:24:45 GMT /slideshow/essential-seo-tools-for-your-website-wogng/55589563 RVWong@slideshare.net(RVWong) Essential SEO Tools for Your Website | AAO 2015 | Randall Wong, M.D. RVWong This a list of great SEO tools to use for your website to improve your website rankings. This was delivered at the American Academy of Ophthalmology, 2015, in Las Vegas. This �ݺ�ߣshare will review basic tools and requisite components of your website to improve your website rankings or "SEO." Randall Wong, M.D. Medical Marketing Enterprises, LLC <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wongessentialseotools2015-151127202445-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds" /> This a list of great SEO tools to use for your website to improve your website rankings. This was delivered at the American Academy of Ophthalmology, 2015, in Las Vegas. This �ݺ�ߣshare will review basic tools and requisite components of your website to improve your website rankings or "SEO." Randall Wong, M.D. Medical Marketing Enterprises, LLC

Essential SEO Tools for Your Website | AAO 2015 | Randall Wong, M.D. from Randall Wong, M.D.

]]> 669 7 https://cdn.slidesharecdn.com/ss_thumbnails/wongessentialseotools2015-151127202445-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Managing Your Online Reputation /slideshow/managing-your-online-reputation-55579883/55579883 managingonlinereputationaao201511-151127140225-lva1-app6892
This was presented at the American Academy of Ophthalmology, 2015 at the Tech Pav. This presentation discusses and defines where your medical online reputation can be found, how to monitor and do so virtually automatically. I also give suggestions as to how to respond to both negative and positive reviews. Whether or not you even had a website, like social media, you have an online reputation to find and protect!]]>
This was presented at the American Academy of Ophthalmology, 2015 at the Tech Pav. This presentation discusses and defines where your medical online reputation can be found, how to monitor and do so virtually automatically. I also give suggestions as to how to respond to both negative and positive reviews. Whether or not you even had a website, like social media, you have an online reputation to find and protect!]]> Fri, 27 Nov 2015 14:02:25 GMT /slideshow/managing-your-online-reputation-55579883/55579883 RVWong@slideshare.net(RVWong) Managing Your Online Reputation RVWong This was presented at the American Academy of Ophthalmology, 2015 at the Tech Pav. This presentation discusses and defines where your medical online reputation can be found, how to monitor and do so virtually automatically. I also give suggestions as to how to respond to both negative and positive reviews. Whether or not you even had a website, like social media, you have an online reputation to find and protect! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/managingonlinereputationaao201511-151127140225-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds" /> This was presented at the American Academy of Ophthalmology, 2015 at the Tech Pav. This presentation discusses and defines where your medical online reputation can be found, how to monitor and do so virtually automatically. I also give suggestions as to how to respond to both negative and positive reviews. Whether or not you even had a website, like social media, you have an online reputation to find and protect!

Managing Your Online Reputation from Randall Wong, M.D.

]]> 2898 7 https://cdn.slidesharecdn.com/ss_thumbnails/managingonlinereputationaao201511-151127140225-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Building YO Brand | Young Ophthalmologists | AAO 2014 | Wong /slideshow/wong-yo-marketing20141/41624618 wongyomarketing2014-1-141116142813-conversion-gate01
This presentation was delivered at the Young Ophthalmologists meeting during the 2014 American Academy of Ophthalmology. Marketing is different than advertising. Doctors must learn to market - to understand the needs of their patients. Patients are looking for health related information and to learn about their doctors. Every medical practice needs to have a website. Websites are expected by your patients. Social media may or may not help your marketing efforts. If you choose to engage social media - make sure your website is current and functional before drawing attention to your site. Each social medial platform appeals to certain demographics and serves particular functions. At the very least, a website must be created, now, to start your digital presence.]]>
This presentation was delivered at the Young Ophthalmologists meeting during the 2014 American Academy of Ophthalmology. Marketing is different than advertising. Doctors must learn to market - to understand the needs of their patients. Patients are looking for health related information and to learn about their doctors. Every medical practice needs to have a website. Websites are expected by your patients. Social media may or may not help your marketing efforts. If you choose to engage social media - make sure your website is current and functional before drawing attention to your site. Each social medial platform appeals to certain demographics and serves particular functions. At the very least, a website must be created, now, to start your digital presence.]]> Sun, 16 Nov 2014 14:28:13 GMT /slideshow/wong-yo-marketing20141/41624618 RVWong@slideshare.net(RVWong) Building YO Brand | Young Ophthalmologists | AAO 2014 | Wong RVWong This presentation was delivered at the Young Ophthalmologists meeting during the 2014 American Academy of Ophthalmology. Marketing is different than advertising. Doctors must learn to market - to understand the needs of their patients. Patients are looking for health related information and to learn about their doctors. Every medical practice needs to have a website. Websites are expected by your patients. Social media may or may not help your marketing efforts. If you choose to engage social media - make sure your website is current and functional before drawing attention to your site. Each social medial platform appeals to certain demographics and serves particular functions. At the very least, a website must be created, now, to start your digital presence. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wongyomarketing2014-1-141116142813-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> This presentation was delivered at the Young Ophthalmologists meeting during the 2014 American Academy of Ophthalmology. Marketing is different than advertising. Doctors must learn to market - to understand the needs of their patients. Patients are looking for health related information and to learn about their doctors. Every medical practice needs to have a website. Websites are expected by your patients. Social media may or may not help your marketing efforts. If you choose to engage social media - make sure your website is current and functional before drawing attention to your site. Each social medial platform appeals to certain demographics and serves particular functions. At the very least, a website must be created, now, to start your digital presence.

Building YO Brand | Young Ophthalmologists | AAO 2014 | Wong from Randall Wong, M.D.

]]> 1120 2 https://cdn.slidesharecdn.com/ss_thumbnails/wongyomarketing2014-1-141116142813-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Live Website Analysis | AAO 2014 | Wong /RVWong/live-website-analysis-aao-2014-wong wongwebsiteanalysisaao2014-141116141615-conversion-gate01
This presentation was delivered at the AAO, American Academy of Ophthalmology, 2014 held in Chicago. Please feel free to email me if you have questions: Randy randall.v.wong@gmail.com Every "great" website has a great theme (ease of use), navigates well (readers can find information fast and easily) and has been optimized (so it ranks with Google). Optimization (SEO) includes both "on-page" optimization and "off-page" optimization. For your website to rank well, it must be optimized, as well as its content. Make sure your website contains the requisite components (e.g. analytics, sitemap) required by Google, Bing and Yahoo to allow your website to rank.]]>
This presentation was delivered at the AAO, American Academy of Ophthalmology, 2014 held in Chicago. Please feel free to email me if you have questions: Randy randall.v.wong@gmail.com Every "great" website has a great theme (ease of use), navigates well (readers can find information fast and easily) and has been optimized (so it ranks with Google). Optimization (SEO) includes both "on-page" optimization and "off-page" optimization. For your website to rank well, it must be optimized, as well as its content. Make sure your website contains the requisite components (e.g. analytics, sitemap) required by Google, Bing and Yahoo to allow your website to rank.]]> Sun, 16 Nov 2014 14:16:15 GMT /RVWong/live-website-analysis-aao-2014-wong RVWong@slideshare.net(RVWong) Live Website Analysis | AAO 2014 | Wong RVWong This presentation was delivered at the AAO, American Academy of Ophthalmology, 2014 held in Chicago. Please feel free to email me if you have questions: Randy randall.v.wong@gmail.com Every "great" website has a great theme (ease of use), navigates well (readers can find information fast and easily) and has been optimized (so it ranks with Google). Optimization (SEO) includes both "on-page" optimization and "off-page" optimization. For your website to rank well, it must be optimized, as well as its content. Make sure your website contains the requisite components (e.g. analytics, sitemap) required by Google, Bing and Yahoo to allow your website to rank. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wongwebsiteanalysisaao2014-141116141615-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> This presentation was delivered at the AAO, American Academy of Ophthalmology, 2014 held in Chicago. Please feel free to email me if you have questions: Randy randall.v.wong@gmail.com Every "great" website has a great theme (ease of use), navigates well (readers can find information fast and easily) and has been optimized (so it ranks with Google). Optimization (SEO) includes both "on-page" optimization and "off-page" optimization. For your website to rank well, it must be optimized, as well as its content. Make sure your website contains the requisite components (e.g. analytics, sitemap) required by Google, Bing and Yahoo to allow your website to rank.

Live Website Analysis | AAO 2014 | Wong from Randall Wong, M.D.

]]> 738 2 https://cdn.slidesharecdn.com/ss_thumbnails/wongwebsiteanalysisaao2014-141116141615-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Use Blogging & Social Networking to Super Charge Your Website | AAO 2014 | Wong /slideshow/spe07-wong2014-blogging-to-supercharge/41624085 spe07wong2014bloggingtosupercharge-141116140548-conversion-gate02
This presentation was delivered at the AAO, American Academy of Ophthalmology, 2014 held in Chicago. Please feel free to email me if you have questions: Randy randall.v.wong@gmail.com Every modern website should be created as a blog. Blogs are server based (accessible from any Internet connection), built for customized themes, but most importantly, can be optimized much better than traditional HTML generated sites. There are only 3 types of websites; resource sites, marketing sites and sites which engage the reader. Content marketing is the strategy that differentiates the 3 types of sites. For instance, a "resource" site only contains stale information about your business or practice. By using content marketing, a website starts to rank on Google, Bing and Yahoo. Content marketing is the only way to achieve and maintain high Internet rankings with the search engines. How does your medical practice website rank?]]>
This presentation was delivered at the AAO, American Academy of Ophthalmology, 2014 held in Chicago. Please feel free to email me if you have questions: Randy randall.v.wong@gmail.com Every modern website should be created as a blog. Blogs are server based (accessible from any Internet connection), built for customized themes, but most importantly, can be optimized much better than traditional HTML generated sites. There are only 3 types of websites; resource sites, marketing sites and sites which engage the reader. Content marketing is the strategy that differentiates the 3 types of sites. For instance, a "resource" site only contains stale information about your business or practice. By using content marketing, a website starts to rank on Google, Bing and Yahoo. Content marketing is the only way to achieve and maintain high Internet rankings with the search engines. How does your medical practice website rank?]]> Sun, 16 Nov 2014 14:05:48 GMT /slideshow/spe07-wong2014-blogging-to-supercharge/41624085 RVWong@slideshare.net(RVWong) Use Blogging & Social Networking to Super Charge Your Website | AAO 2014 | Wong RVWong This presentation was delivered at the AAO, American Academy of Ophthalmology, 2014 held in Chicago. Please feel free to email me if you have questions: Randy randall.v.wong@gmail.com Every modern website should be created as a blog. Blogs are server based (accessible from any Internet connection), built for customized themes, but most importantly, can be optimized much better than traditional HTML generated sites. There are only 3 types of websites; resource sites, marketing sites and sites which engage the reader. Content marketing is the strategy that differentiates the 3 types of sites. For instance, a "resource" site only contains stale information about your business or practice. By using content marketing, a website starts to rank on Google, Bing and Yahoo. Content marketing is the only way to achieve and maintain high Internet rankings with the search engines. How does your medical practice website rank? <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/spe07wong2014bloggingtosupercharge-141116140548-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> This presentation was delivered at the AAO, American Academy of Ophthalmology, 2014 held in Chicago. Please feel free to email me if you have questions: Randy randall.v.wong@gmail.com Every modern website should be created as a blog. Blogs are server based (accessible from any Internet connection), built for customized themes, but most importantly, can be optimized much better than traditional HTML generated sites. There are only 3 types of websites; resource sites, marketing sites and sites which engage the reader. Content marketing is the strategy that differentiates the 3 types of sites. For instance, a "resource" site only contains stale information about your business or practice. By using content marketing, a website starts to rank on Google, Bing and Yahoo. Content marketing is the only way to achieve and maintain high Internet rankings with the search engines. How does your medical practice website rank?

Use Blogging & Social Networking to Super Charge Your Website | AAO 2014 | Wong from Randall Wong, M.D.

]]> 756 1 https://cdn.slidesharecdn.com/ss_thumbnails/spe07wong2014bloggingtosupercharge-141116140548-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 You Are What You Market: Young Ophthalmologists, AAO By Randall Wong, M.D. /slideshow/wong-youngos2013b/28579468 wongyoungos2013b-131124162102-phpapp01
I presented this to the Young Ophthalmologists (aka "The YO's) at the American Academy of Ophthalmology meeting in New Orleans, 2013. The message is simple. All doctors of today, but especially those just starting in practice need to understand the needs of their patients. Marketing, communicating, engaging on the Internet and transparency are now required by the American public. Viable medical practices must engage by maintaining a website, communicating digitally and be willing to exhibit both personal transparency and a willingness to operate a transparent small business.]]>
I presented this to the Young Ophthalmologists (aka "The YO's) at the American Academy of Ophthalmology meeting in New Orleans, 2013. The message is simple. All doctors of today, but especially those just starting in practice need to understand the needs of their patients. Marketing, communicating, engaging on the Internet and transparency are now required by the American public. Viable medical practices must engage by maintaining a website, communicating digitally and be willing to exhibit both personal transparency and a willingness to operate a transparent small business.]]> Sun, 24 Nov 2013 16:21:02 GMT /slideshow/wong-youngos2013b/28579468 RVWong@slideshare.net(RVWong) You Are What You Market: Young Ophthalmologists, AAO By Randall Wong, M.D. RVWong I presented this to the Young Ophthalmologists (aka "The YO's) at the American Academy of Ophthalmology meeting in New Orleans, 2013. The message is simple. All doctors of today, but especially those just starting in practice need to understand the needs of their patients. Marketing, communicating, engaging on the Internet and transparency are now required by the American public. Viable medical practices must engage by maintaining a website, communicating digitally and be willing to exhibit both personal transparency and a willingness to operate a transparent small business. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wongyoungos2013b-131124162102-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> I presented this to the Young Ophthalmologists (aka "The YO's) at the American Academy of Ophthalmology meeting in New Orleans, 2013. The message is simple. All doctors of today, but especially those just starting in practice need to understand the needs of their patients. Marketing, communicating, engaging on the Internet and transparency are now required by the American public. Viable medical practices must engage by maintaining a website, communicating digitally and be willing to exhibit both personal transparency and a willingness to operate a transparent small business.

You Are What You Market: Young Ophthalmologists, AAO By Randall Wong, M.D. from Randall Wong, M.D.

]]> 880 5 https://cdn.slidesharecdn.com/ss_thumbnails/wongyoungos2013b-131124162102-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 https://cdn.slidesharecdn.com/profile-photo-RVWong-48x48.jpg?cb=1585066692 Healthcare and Medical Internet Marketing. We teach and consult how to get your practice website ranked, use social media, engage patients and reputation management. Our focus is on professional practices. www.MedicalPracticeAdministrator.com https://cdn.slidesharecdn.com/ss_thumbnails/spe09aao2019marketing101kickstartwebsite-191023125127-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/ramp-up-your-digital-marketing-plan-internet-marketing-for-healthcare/185773715 Ramp up Your Digital M... https://cdn.slidesharecdn.com/ss_thumbnails/spe09aao2018marketing101kickstartwebsite-181110172837-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/healthcare-marketing-1010-kickstart-your-website-social-media-and-blog/122673356 Healthcare Marketing 1... https://cdn.slidesharecdn.com/ss_thumbnails/livewebsiteanalysisaao2018v2-181107220123-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/live-website-analysis-aao-2018-chicago-wong-medical-marketing-enterprises/122343091 Live Website Analysis ...