ºÝºÝߣshows by User: SaraZailskasWalsh / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: SaraZailskasWalsh / Mon, 03 Jun 2019 22:31:06 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: SaraZailskasWalsh Designing the conversation: Don't forget your form fields /SaraZailskasWalsh/designing-the-conversation-dont-forget-your-form-fields sarawalshpresentation-171113142020-190603223106
Presented November 2019, J. Boye conference, Denmark]]>
Presented November 2019, J. Boye conference, Denmark]]> Mon, 03 Jun 2019 22:31:06 GMT /SaraZailskasWalsh/designing-the-conversation-dont-forget-your-form-fields SaraZailskasWalsh@slideshare.net(SaraZailskasWalsh) Designing the conversation: Don't forget your form fields SaraZailskasWalsh Presented November 2019, J. Boye conference, Denmark <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sarawalshpresentation-171113142020-190603223106-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presented November 2019, J. Boye conference, Denmark
Designing the conversation: Don't forget your form fields from Sara Walsh
]]> 117 1 https://cdn.slidesharecdn.com/ss_thumbnails/sarawalshpresentation-171113142020-190603223106-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Design the Conversation: An approach to help you stay focused on the customer /SaraZailskasWalsh/design-the-conversation-an-approach-to-help-you-stay-focused-on-the-customer conversationdesignworkshopsarazailskaswalshjboyeaarhus2016finaltoshare-161106231118
This workshop shared a tactic you can use to design and plan content for customer experiences. It's an activity we use at Capital One to help us make sure our content is clear, human, and relevant across our experiences -- and it helps get key work partners from all disciplines aligned too.]]>
This workshop shared a tactic you can use to design and plan content for customer experiences. It's an activity we use at Capital One to help us make sure our content is clear, human, and relevant across our experiences -- and it helps get key work partners from all disciplines aligned too.]]> Sun, 06 Nov 2016 23:11:18 GMT /SaraZailskasWalsh/design-the-conversation-an-approach-to-help-you-stay-focused-on-the-customer SaraZailskasWalsh@slideshare.net(SaraZailskasWalsh) Design the Conversation: An approach to help you stay focused on the customer SaraZailskasWalsh This workshop shared a tactic you can use to design and plan content for customer experiences. It's an activity we use at Capital One to help us make sure our content is clear, human, and relevant across our experiences -- and it helps get key work partners from all disciplines aligned too. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/conversationdesignworkshopsarazailskaswalshjboyeaarhus2016finaltoshare-161106231118-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This workshop shared a tactic you can use to design and plan content for customer experiences. It&#39;s an activity we use at Capital One to help us make sure our content is clear, human, and relevant across our experiences -- and it helps get key work partners from all disciplines aligned too.
Design the Conversation: An approach to help you stay focused on the customer from Sara Walsh
]]> 462 3 https://cdn.slidesharecdn.com/ss_thumbnails/conversationdesignworkshopsarazailskaswalshjboyeaarhus2016finaltoshare-161106231118-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Design the Conversation: A case study on making digital banking clear and human /slideshow/design-the-conversation-a-case-study-on-making-digital-banking-clear-and-human/68270533 conversationdesigncasestudysarazailskaswalshjboyenov2016finaltoshare-161106230410
This is a case study of how we in Capital One Small Business Bank changed the content and design of our online account opening conversation so that 92% of customers completed the experience versus 26%. I shared it at the J. Boye Aarhus 2016 conference in Denmark in November.]]>
This is a case study of how we in Capital One Small Business Bank changed the content and design of our online account opening conversation so that 92% of customers completed the experience versus 26%. I shared it at the J. Boye Aarhus 2016 conference in Denmark in November.]]> Sun, 06 Nov 2016 23:04:10 GMT /slideshow/design-the-conversation-a-case-study-on-making-digital-banking-clear-and-human/68270533 SaraZailskasWalsh@slideshare.net(SaraZailskasWalsh) Design the Conversation: A case study on making digital banking clear and human SaraZailskasWalsh This is a case study of how we in Capital One Small Business Bank changed the content and design of our online account opening conversation so that 92% of customers completed the experience versus 26%. I shared it at the J. Boye Aarhus 2016 conference in Denmark in November. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/conversationdesigncasestudysarazailskaswalshjboyenov2016finaltoshare-161106230410-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This is a case study of how we in Capital One Small Business Bank changed the content and design of our online account opening conversation so that 92% of customers completed the experience versus 26%. I shared it at the J. Boye Aarhus 2016 conference in Denmark in November.
Design the Conversation: A case study on making digital banking clear and human from Sara Walsh
]]> 580 5 https://cdn.slidesharecdn.com/ss_thumbnails/conversationdesigncasestudysarazailskaswalshjboyenov2016finaltoshare-161106230410-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Content prioritization: A method to inform what to tackle first so the user + business win /slideshow/content-prioritization-a-method-to-inform-what-to-tackle-first-so-the-user-business-win/55908038 contentprioritizationcsmeetupdecember2015final-151207203832-lva1-app6891
Learn a simple way to help you prioritize which content projects to work on first so that user needs -- and the content that supports them -- are considered in context of all your business objectives. I originally presented this at the J. Boye Conference in Philadelphia May 2015; I co-presented it with Elizabeth Carpenter December 2015 at the Chicago Content Strategy Group. ]]>
Learn a simple way to help you prioritize which content projects to work on first so that user needs -- and the content that supports them -- are considered in context of all your business objectives. I originally presented this at the J. Boye Conference in Philadelphia May 2015; I co-presented it with Elizabeth Carpenter December 2015 at the Chicago Content Strategy Group. ]]> Mon, 07 Dec 2015 20:38:31 GMT /slideshow/content-prioritization-a-method-to-inform-what-to-tackle-first-so-the-user-business-win/55908038 SaraZailskasWalsh@slideshare.net(SaraZailskasWalsh) Content prioritization: A method to inform what to tackle first so the user + business win SaraZailskasWalsh Learn a simple way to help you prioritize which content projects to work on first so that user needs -- and the content that supports them -- are considered in context of all your business objectives. I originally presented this at the J. Boye Conference in Philadelphia May 2015; I co-presented it with Elizabeth Carpenter December 2015 at the Chicago Content Strategy Group. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/contentprioritizationcsmeetupdecember2015final-151207203832-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Learn a simple way to help you prioritize which content projects to work on first so that user needs -- and the content that supports them -- are considered in context of all your business objectives. I originally presented this at the J. Boye Conference in Philadelphia May 2015; I co-presented it with Elizabeth Carpenter December 2015 at the Chicago Content Strategy Group.
Content prioritization: A method to inform what to tackle first so the user + business win from Sara Walsh
]]> 470 10 https://cdn.slidesharecdn.com/ss_thumbnails/contentprioritizationcsmeetupdecember2015final-151207203832-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-SaraZailskasWalsh-48x48.jpg?cb=1649128093 I’m a content strategist and product content designer who advocates for users but understands businesses have needs too. My background spans digital and print content strategy, planning, editing, and writing, and I pull from my experiences in service design, UX, global eCommerce, associations, B2B, B2C, and journalism daily. I thrive when I'm focused on tackling customer problems. Dual-Agile-track-trained. https://cdn.slidesharecdn.com/ss_thumbnails/sarawalshpresentation-171113142020-190603223106-thumbnail.jpg?width=320&height=320&fit=bounds SaraZailskasWalsh/designing-the-conversation-dont-forget-your-form-fields Designing the conversa... https://cdn.slidesharecdn.com/ss_thumbnails/conversationdesignworkshopsarazailskaswalshjboyeaarhus2016finaltoshare-161106231118-thumbnail.jpg?width=320&height=320&fit=bounds SaraZailskasWalsh/design-the-conversation-an-approach-to-help-you-stay-focused-on-the-customer Design the Conversatio... https://cdn.slidesharecdn.com/ss_thumbnails/conversationdesigncasestudysarazailskaswalshjboyenov2016finaltoshare-161106230410-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/design-the-conversation-a-case-study-on-making-digital-banking-clear-and-human/68270533 Design the Conversatio...