ºÝºÝߣshows by User: SerenaPearson2 / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: SerenaPearson2 / Mon, 01 Nov 2021 12:04:40 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: SerenaPearson2 Setting up an SEO strategy from scratch /slideshow/setting-up-an-seo-strategy-from-scratch/250570508 settingupanseostrategyfromscratch-211101120441
Whether you’ve moved in-house for the first time, or looking to pitch for a new client, the task of putting together an SEO strategy from scratch can be daunting. Where do you even begin? This talk covers the practicalities of focusing your efforts on what matters in order to produce a well-informed SEO strategy.]]>

Whether you’ve moved in-house for the first time, or looking to pitch for a new client, the task of putting together an SEO strategy from scratch can be daunting. Where do you even begin? This talk covers the practicalities of focusing your efforts on what matters in order to produce a well-informed SEO strategy.]]>
Mon, 01 Nov 2021 12:04:40 GMT /slideshow/setting-up-an-seo-strategy-from-scratch/250570508 SerenaPearson2@slideshare.net(SerenaPearson2) Setting up an SEO strategy from scratch SerenaPearson2 Whether you’ve moved in-house for the first time, or looking to pitch for a new client, the task of putting together an SEO strategy from scratch can be daunting. Where do you even begin? This talk covers the practicalities of focusing your efforts on what matters in order to produce a well-informed SEO strategy. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/settingupanseostrategyfromscratch-211101120441-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Whether you’ve moved in-house for the first time, or looking to pitch for a new client, the task of putting together an SEO strategy from scratch can be daunting. Where do you even begin? This talk covers the practicalities of focusing your efforts on what matters in order to produce a well-informed SEO strategy.
Setting up an SEO strategy from scratch from SerenaPearson2
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Technical SEO for large eCommerce websites /slideshow/technical-seo-for-large-ecommerce-websites/249808411 technicalseoforlargeecommercewebsites-210720124814
How do you approach auditing large websites where you just can’t crawl everything? This talk covers where to start, how to prioritise your efforts, and convince stakeholders to implement your recommendations so your emails don’t die in the spam folder.]]>

How do you approach auditing large websites where you just can’t crawl everything? This talk covers where to start, how to prioritise your efforts, and convince stakeholders to implement your recommendations so your emails don’t die in the spam folder.]]>
Tue, 20 Jul 2021 12:48:14 GMT /slideshow/technical-seo-for-large-ecommerce-websites/249808411 SerenaPearson2@slideshare.net(SerenaPearson2) Technical SEO for large eCommerce websites SerenaPearson2 How do you approach auditing large websites where you just can’t crawl everything? This talk covers where to start, how to prioritise your efforts, and convince stakeholders to implement your recommendations so your emails don’t die in the spam folder. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/technicalseoforlargeecommercewebsites-210720124814-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> How do you approach auditing large websites where you just can’t crawl everything? This talk covers where to start, how to prioritise your efforts, and convince stakeholders to implement your recommendations so your emails don’t die in the spam folder.
Technical SEO for large eCommerce websites from SerenaPearson2
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How App Indexation Works /slideshow/how-app-indexation-works/238694308 howappindexationworks-serenapearson-201001113920
How App Indexation Works' will talk through what Firebase App Indexation actually is, what it means for your business, and the step-by-step process on how to implement it for your mobile applications - for both iOS and Android apps.]]>

How App Indexation Works' will talk through what Firebase App Indexation actually is, what it means for your business, and the step-by-step process on how to implement it for your mobile applications - for both iOS and Android apps.]]>
Thu, 01 Oct 2020 11:39:20 GMT /slideshow/how-app-indexation-works/238694308 SerenaPearson2@slideshare.net(SerenaPearson2) How App Indexation Works SerenaPearson2 How App Indexation Works' will talk through what Firebase App Indexation actually is, what it means for your business, and the step-by-step process on how to implement it for your mobile applications - for both iOS and Android apps. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/howappindexationworks-serenapearson-201001113920-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> How App Indexation Works&#39; will talk through what Firebase App Indexation actually is, what it means for your business, and the step-by-step process on how to implement it for your mobile applications - for both iOS and Android apps.
How App Indexation Works from SerenaPearson2
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Don't F*ck Up Your Site Migration - Serena Pearson /slideshow/dont-f-ck-up-your-site-migration-serena-pearson-160175212/160175212 dontfckupyoursitemigration-serenapearson-190802064951
Serena is SEO Manager at Kaizen, with a focus in tech SEO. She has managed to survive in the search industry so far through cake bribery and a keen interest in Analytics and Excel. Her session is titled "Don't Mess Up Your Site Migration" where she will talk through the process of leading a site migration, with information on common issues and how to manage stakeholders and expectations during the process.]]>

Serena is SEO Manager at Kaizen, with a focus in tech SEO. She has managed to survive in the search industry so far through cake bribery and a keen interest in Analytics and Excel. Her session is titled "Don't Mess Up Your Site Migration" where she will talk through the process of leading a site migration, with information on common issues and how to manage stakeholders and expectations during the process.]]>
Fri, 02 Aug 2019 06:49:51 GMT /slideshow/dont-f-ck-up-your-site-migration-serena-pearson-160175212/160175212 SerenaPearson2@slideshare.net(SerenaPearson2) Don't F*ck Up Your Site Migration - Serena Pearson SerenaPearson2 Serena is SEO Manager at Kaizen, with a focus in tech SEO. She has managed to survive in the search industry so far through cake bribery and a keen interest in Analytics and Excel. Her session is titled "Don't Mess Up Your Site Migration" where she will talk through the process of leading a site migration, with information on common issues and how to manage stakeholders and expectations during the process. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/dontfckupyoursitemigration-serenapearson-190802064951-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Serena is SEO Manager at Kaizen, with a focus in tech SEO. She has managed to survive in the search industry so far through cake bribery and a keen interest in Analytics and Excel. Her session is titled &quot;Don&#39;t Mess Up Your Site Migration&quot; where she will talk through the process of leading a site migration, with information on common issues and how to manage stakeholders and expectations during the process.
Don't F*ck Up Your Site Migration - Serena Pearson from SerenaPearson2
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https://public.slidesharecdn.com/v2/images/profile-picture.png https://cdn.slidesharecdn.com/ss_thumbnails/settingupanseostrategyfromscratch-211101120441-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/setting-up-an-seo-strategy-from-scratch/250570508 Setting up an SEO stra... https://cdn.slidesharecdn.com/ss_thumbnails/technicalseoforlargeecommercewebsites-210720124814-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/technical-seo-for-large-ecommerce-websites/249808411 Technical SEO for larg... https://cdn.slidesharecdn.com/ss_thumbnails/howappindexationworks-serenapearson-201001113920-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-app-indexation-works/238694308 How App Indexation Works