ºÝºÝߣshows by User: StepNold / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: StepNold / Thu, 12 Mar 2015 08:15:55 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: StepNold Art of social media /slideshow/art-of-social-media-45752312/45752312 artofsocialmedia-150312081555-conversion-gate01
Social Media and Big Data are impacting organization sales and marketing strategies. Old traditional definitions of lead generation and marketing are changing. Stephen Nold provides insight on the trends of social media marketing, big data, and mobile devices for conducting business..]]>

Social Media and Big Data are impacting organization sales and marketing strategies. Old traditional definitions of lead generation and marketing are changing. Stephen Nold provides insight on the trends of social media marketing, big data, and mobile devices for conducting business..]]>
Thu, 12 Mar 2015 08:15:55 GMT /slideshow/art-of-social-media-45752312/45752312 StepNold@slideshare.net(StepNold) Art of social media StepNold Social Media and Big Data are impacting organization sales and marketing strategies. Old traditional definitions of lead generation and marketing are changing. Stephen Nold provides insight on the trends of social media marketing, big data, and mobile devices for conducting business.. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/artofsocialmedia-150312081555-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Social Media and Big Data are impacting organization sales and marketing strategies. Old traditional definitions of lead generation and marketing are changing. Stephen Nold provides insight on the trends of social media marketing, big data, and mobile devices for conducting business..
Art of social media from Stephen Nold
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Tecc society foundation advisors report /slideshow/tecc-society-foundation-advisors-report/30680311 teccsocietyfoundationadvisorsreport-140131135953-phpapp01
Presentation of TeccSociety 2013 Results and 2014 Goals]]>

Presentation of TeccSociety 2013 Results and 2014 Goals]]>
Fri, 31 Jan 2014 13:59:53 GMT /slideshow/tecc-society-foundation-advisors-report/30680311 StepNold@slideshare.net(StepNold) Tecc society foundation advisors report StepNold Presentation of TeccSociety 2013 Results and 2014 Goals <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/teccsocietyfoundationadvisorsreport-140131135953-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presentation of TeccSociety 2013 Results and 2014 Goals
Tecc society foundation advisors report from Stephen Nold
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TeccSociety COI Summit Introduction /slideshow/teccsociety-coi-summit-introduction/28340482 scncoislidesnew-131117132433-phpapp02
Stephen Nold shares his thoughts on technology trends shaping communities and how TeccSociety is positioned to respond to the emerging needs of digital opportunities for events, conferences and trade shows. ]]>

Stephen Nold shares his thoughts on technology trends shaping communities and how TeccSociety is positioned to respond to the emerging needs of digital opportunities for events, conferences and trade shows. ]]>
Sun, 17 Nov 2013 13:24:33 GMT /slideshow/teccsociety-coi-summit-introduction/28340482 StepNold@slideshare.net(StepNold) TeccSociety COI Summit Introduction StepNold Stephen Nold shares his thoughts on technology trends shaping communities and how TeccSociety is positioned to respond to the emerging needs of digital opportunities for events, conferences and trade shows. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/scncoislidesnew-131117132433-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Stephen Nold shares his thoughts on technology trends shaping communities and how TeccSociety is positioned to respond to the emerging needs of digital opportunities for events, conferences and trade shows.
TeccSociety COI Summit Introduction from Stephen Nold
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Visa Issues: What's Being Done to Ease Restrictions? /slideshow/t-awards-ready-for-takeoff112111-power-point/10039077 t-awardsreadyfortakeoff11-2-111powerpoint-111105085915-phpapp02
An integral part of expanding the U.S. trade show industry is having more international attendance, yet organizers continually receive complaints from foreign visitors who are unable to attend shows. The biggest impediment seems to be the difficulty of obtaining U.S. visitor visas for business travelers. This panel will not only take a look at the challenges through the experiences of show managers, but also what the U.S. Travel Association is doing to help lobby for new laws to ease travel restrictions.]]>

An integral part of expanding the U.S. trade show industry is having more international attendance, yet organizers continually receive complaints from foreign visitors who are unable to attend shows. The biggest impediment seems to be the difficulty of obtaining U.S. visitor visas for business travelers. This panel will not only take a look at the challenges through the experiences of show managers, but also what the U.S. Travel Association is doing to help lobby for new laws to ease travel restrictions.]]>
Sat, 05 Nov 2011 08:59:13 GMT /slideshow/t-awards-ready-for-takeoff112111-power-point/10039077 StepNold@slideshare.net(StepNold) Visa Issues: What's Being Done to Ease Restrictions? StepNold An integral part of expanding the U.S. trade show industry is having more international attendance, yet organizers continually receive complaints from foreign visitors who are unable to attend shows. The biggest impediment seems to be the difficulty of obtaining U.S. visitor visas for business travelers. This panel will not only take a look at the challenges through the experiences of show managers, but also what the U.S. Travel Association is doing to help lobby for new laws to ease travel restrictions. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/t-awardsreadyfortakeoff11-2-111powerpoint-111105085915-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> An integral part of expanding the U.S. trade show industry is having more international attendance, yet organizers continually receive complaints from foreign visitors who are unable to attend shows. The biggest impediment seems to be the difficulty of obtaining U.S. visitor visas for business travelers. This panel will not only take a look at the challenges through the experiences of show managers, but also what the U.S. Travel Association is doing to help lobby for new laws to ease travel restrictions.
Visa Issues: What's Being Done to Ease Restrictions? from Stephen Nold
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Visa Issues: What's Being Done to Ease Restrictions? /slideshow/visa-issues-whats-being-done-to-ease-restrictions/10039075 t-awardsvisaissuesfinalpowerpointrachel-111105085913-phpapp02
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Sat, 05 Nov 2011 08:59:11 GMT /slideshow/visa-issues-whats-being-done-to-ease-restrictions/10039075 StepNold@slideshare.net(StepNold) Visa Issues: What's Being Done to Ease Restrictions? StepNold <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/t-awardsvisaissuesfinalpowerpointrachel-111105085913-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Visa Issues: What's Being Done to Ease Restrictions? from Stephen Nold
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TSNN "State of the Industry" Panel /slideshow/soi-slides/10038913 soislides-111105085049-phpapp02
Hear about the "State of the Industry" from two people who have their fingers on the pulse of what's happening - Vinnie Polito, chair of the International Association of Exhibitions and Events, and Sean Guerre, chair of the Society of Independent Show Organizers. The session will be moderated by Tarsus Advon President Stephen Nold and will take a look at not only the external industry pressures like the impact of the economy downturn on shows, but also the internal pressures of innovation or new show business drivers. For example, are show organizers finding new ways to adopt online communities into the trade show experience. These topics and more will be discussed in what promises to be an informative panel.]]>

Hear about the "State of the Industry" from two people who have their fingers on the pulse of what's happening - Vinnie Polito, chair of the International Association of Exhibitions and Events, and Sean Guerre, chair of the Society of Independent Show Organizers. The session will be moderated by Tarsus Advon President Stephen Nold and will take a look at not only the external industry pressures like the impact of the economy downturn on shows, but also the internal pressures of innovation or new show business drivers. For example, are show organizers finding new ways to adopt online communities into the trade show experience. These topics and more will be discussed in what promises to be an informative panel.]]>
Sat, 05 Nov 2011 08:50:48 GMT /slideshow/soi-slides/10038913 StepNold@slideshare.net(StepNold) TSNN "State of the Industry" Panel StepNold Hear about the "State of the Industry" from two people who have their fingers on the pulse of what's happening - Vinnie Polito, chair of the International Association of Exhibitions and Events, and Sean Guerre, chair of the Society of Independent Show Organizers. The session will be moderated by Tarsus Advon President Stephen Nold and will take a look at not only the external industry pressures like the impact of the economy downturn on shows, but also the internal pressures of innovation or new show business drivers. For example, are show organizers finding new ways to adopt online communities into the trade show experience. These topics and more will be discussed in what promises to be an informative panel. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/soislides-111105085049-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Hear about the &quot;State of the Industry&quot; from two people who have their fingers on the pulse of what&#39;s happening - Vinnie Polito, chair of the International Association of Exhibitions and Events, and Sean Guerre, chair of the Society of Independent Show Organizers. The session will be moderated by Tarsus Advon President Stephen Nold and will take a look at not only the external industry pressures like the impact of the economy downturn on shows, but also the internal pressures of innovation or new show business drivers. For example, are show organizers finding new ways to adopt online communities into the trade show experience. These topics and more will be discussed in what promises to be an informative panel.
TSNN "State of the Industry" Panel from Stephen Nold
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TSNN Taking the Next Step in Social Media /slideshow/tsnn-taking-the-next-step-in-social-media/10038912 t-awardspptsocialmedia-111105085052-phpapp01
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Sat, 05 Nov 2011 08:50:47 GMT /slideshow/tsnn-taking-the-next-step-in-social-media/10038912 StepNold@slideshare.net(StepNold) TSNN Taking the Next Step in Social Media StepNold <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/t-awardspptsocialmedia-111105085052-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
TSNN Taking the Next Step in Social Media from Stephen Nold
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Funding technology models 2011 SISO /slideshow/funding-technology-models-2011-siso/8817348 fundingtechnologymodels-2011sisofinal-110810073938-phpapp01
Making a new technology work relies so much on the ability to secure funding for the idea. How do I find money to make these new electronic projects get off the ground and thrive? We’ll discuss all the sources —internal resources, outside parties, sponsoring partners, user fees or new entities altogether. Join us for this critically important, interactive session as a panel of trade-show leaders and technology experts share their funding ideas. You don’t want to miss this one! Moderator: Rick McConnell, President, Hanley Wood Exhibitions Panelists: John Curtis, President and CEO, Quotient Solutions, Inc. Stephen Nold, President, Tarsus Advon Kyle Welch, VP Finance, Hanley Wood Exhibitions]]>

Making a new technology work relies so much on the ability to secure funding for the idea. How do I find money to make these new electronic projects get off the ground and thrive? We’ll discuss all the sources —internal resources, outside parties, sponsoring partners, user fees or new entities altogether. Join us for this critically important, interactive session as a panel of trade-show leaders and technology experts share their funding ideas. You don’t want to miss this one! Moderator: Rick McConnell, President, Hanley Wood Exhibitions Panelists: John Curtis, President and CEO, Quotient Solutions, Inc. Stephen Nold, President, Tarsus Advon Kyle Welch, VP Finance, Hanley Wood Exhibitions]]>
Wed, 10 Aug 2011 07:39:36 GMT /slideshow/funding-technology-models-2011-siso/8817348 StepNold@slideshare.net(StepNold) Funding technology models 2011 SISO StepNold Making a new technology work relies so much on the ability to secure funding for the idea. How do I find money to make these new electronic projects get off the ground and thrive? We’ll discuss all the sources —internal resources, outside parties, sponsoring partners, user fees or new entities altogether. Join us for this critically important, interactive session as a panel of trade-show leaders and technology experts share their funding ideas. You don’t want to miss this one! Moderator: Rick McConnell, President, Hanley Wood Exhibitions Panelists: John Curtis, President and CEO, Quotient Solutions, Inc. Stephen Nold, President, Tarsus Advon Kyle Welch, VP Finance, Hanley Wood Exhibitions <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/fundingtechnologymodels-2011sisofinal-110810073938-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Making a new technology work relies so much on the ability to secure funding for the idea. How do I find money to make these new electronic projects get off the ground and thrive? We’ll discuss all the sources —internal resources, outside parties, sponsoring partners, user fees or new entities altogether. Join us for this critically important, interactive session as a panel of trade-show leaders and technology experts share their funding ideas. You don’t want to miss this one! Moderator: Rick McConnell, President, Hanley Wood Exhibitions Panelists: John Curtis, President and CEO, Quotient Solutions, Inc. Stephen Nold, President, Tarsus Advon Kyle Welch, VP Finance, Hanley Wood Exhibitions
Funding technology models 2011 SISO from Stephen Nold
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What if tech really mattered IAEE DFW /slideshow/what-if-tech-really-mattered-iaee-dfw/8475023 whatiftechreallymatterediaeedfw-110630202554-phpapp01
Stephen Nold presents innovation and technology impacting events and the tradeshow floor.]]>

Stephen Nold presents innovation and technology impacting events and the tradeshow floor.]]>
Thu, 30 Jun 2011 20:25:50 GMT /slideshow/what-if-tech-really-mattered-iaee-dfw/8475023 StepNold@slideshare.net(StepNold) What if tech really mattered IAEE DFW StepNold Stephen Nold presents innovation and technology impacting events and the tradeshow floor. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/whatiftechreallymatterediaeedfw-110630202554-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Stephen Nold presents innovation and technology impacting events and the tradeshow floor.
What if tech really mattered IAEE DFW from Stephen Nold
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Disruptive techwashingtondc4.25.11 /slideshow/disruptive-techwashingtondc42511/8252361 disruptivetechwashingtondc4-25-11-110608181816-phpapp01
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Wed, 08 Jun 2011 18:18:14 GMT /slideshow/disruptive-techwashingtondc42511/8252361 StepNold@slideshare.net(StepNold) Disruptive techwashingtondc4.25.11 StepNold <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/disruptivetechwashingtondc4-25-11-110608181816-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Disruptive techwashingtondc4.25.11 from Stephen Nold
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How to get to Know Your Audience - Building Target Personas - MTO Summit Chicago /slideshow/how-to-get-to-know-your-audience-building-target-personas-mto-summit-chicago/7686218 bldgtgtpersonasnbmtotemplate-110420100025-phpapp01
Nicole Buraglio's presentation at MTO Summit Chicago.]]>

Nicole Buraglio's presentation at MTO Summit Chicago.]]>
Wed, 20 Apr 2011 10:00:22 GMT /slideshow/how-to-get-to-know-your-audience-building-target-personas-mto-summit-chicago/7686218 StepNold@slideshare.net(StepNold) How to get to Know Your Audience - Building Target Personas - MTO Summit Chicago StepNold Nicole Buraglio's presentation at MTO Summit Chicago. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/bldgtgtpersonasnbmtotemplate-110420100025-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Nicole Buraglio&#39;s presentation at MTO Summit Chicago.
How to get to Know Your Audience - Building Target Personas - MTO Summit Chicago from Stephen Nold
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Delivering Key Buyers through Integrated Marketing Strategies - MTO Summit Chicago /slideshow/mto-chicago-rogerhalligan/7686074 mtochicagorogerhalligan-110420094803-phpapp01
Roger Hannigan's presentation on Integrated Marketing Strategies at MTO Summit Chicago. ]]>

Roger Hannigan's presentation on Integrated Marketing Strategies at MTO Summit Chicago. ]]>
Wed, 20 Apr 2011 09:48:02 GMT /slideshow/mto-chicago-rogerhalligan/7686074 StepNold@slideshare.net(StepNold) Delivering Key Buyers through Integrated Marketing Strategies - MTO Summit Chicago StepNold Roger Hannigan's presentation on Integrated Marketing Strategies at MTO Summit Chicago. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mtochicagorogerhalligan-110420094803-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Roger Hannigan&#39;s presentation on Integrated Marketing Strategies at MTO Summit Chicago.
Delivering Key Buyers through Integrated Marketing Strategies - MTO Summit Chicago from Stephen Nold
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Virtual strategies - MTO Summit /slideshow/virtual-strategies-mto-summit/7685932 virtualstrategies-mtosummit-110420093624-phpapp02
Dave Lutz' presentation on Virtual Strategies at MTO Summit Chicago.]]>

Dave Lutz' presentation on Virtual Strategies at MTO Summit Chicago.]]>
Wed, 20 Apr 2011 09:36:22 GMT /slideshow/virtual-strategies-mto-summit/7685932 StepNold@slideshare.net(StepNold) Virtual strategies - MTO Summit StepNold Dave Lutz' presentation on Virtual Strategies at MTO Summit Chicago. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/virtualstrategies-mtosummit-110420093624-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Dave Lutz&#39; presentation on Virtual Strategies at MTO Summit Chicago.
Virtual strategies - MTO Summit from Stephen Nold
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MTO Summit Chicago - Thom Singer Keynote /slideshow/mto-summit-chicago-thom-singer-keynote/7551328 mtochicagothomsinger-110407120247-phpapp01
ºÝºÝߣs from Thom Singer's keynote speech at MTO Summit Chicago 2011]]>

ºÝºÝߣs from Thom Singer's keynote speech at MTO Summit Chicago 2011]]>
Thu, 07 Apr 2011 12:02:45 GMT /slideshow/mto-summit-chicago-thom-singer-keynote/7551328 StepNold@slideshare.net(StepNold) MTO Summit Chicago - Thom Singer Keynote StepNold ºÝºÝߣs from Thom Singer's keynote speech at MTO Summit Chicago 2011 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mtochicagothomsinger-110407120247-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> ºÝºÝߣs from Thom Singer&#39;s keynote speech at MTO Summit Chicago 2011
MTO Summit Chicago - Thom Singer Keynote from Stephen Nold
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Show Business of the Future is very Different than Show Business of the Past! /slideshow/show-business-of-the-future-is-very-different-than-show-business-of-the-past/7446216 chapterpresentation-110330061909-phpapp01
Stephen Nold President of Tarsus Advon and Chris Justice CEO of Sparksight describe how three technologies, mobile applications, virtual events and social media are impacting the trade show business model.]]>

Stephen Nold President of Tarsus Advon and Chris Justice CEO of Sparksight describe how three technologies, mobile applications, virtual events and social media are impacting the trade show business model.]]>
Wed, 30 Mar 2011 06:19:08 GMT /slideshow/show-business-of-the-future-is-very-different-than-show-business-of-the-past/7446216 StepNold@slideshare.net(StepNold) Show Business of the Future is very Different than Show Business of the Past! StepNold Stephen Nold President of Tarsus Advon and Chris Justice CEO of Sparksight describe how three technologies, mobile applications, virtual events and social media are impacting the trade show business model. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/chapterpresentation-110330061909-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Stephen Nold President of Tarsus Advon and Chris Justice CEO of Sparksight describe how three technologies, mobile applications, virtual events and social media are impacting the trade show business model.
Show Business of the Future is very Different than Show Business of the Past! from Stephen Nold
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Disruptive Tech Impacting Event Marketing /slideshow/disruptive-tech-impacting-event-marketing/7446127 disruptivetech-110330060547-phpapp01
Stephen Nold presents the technology and ideas that are changing the ways show managers and event producers are implementing innovation on show floors and conferences.]]>

Stephen Nold presents the technology and ideas that are changing the ways show managers and event producers are implementing innovation on show floors and conferences.]]>
Wed, 30 Mar 2011 06:05:42 GMT /slideshow/disruptive-tech-impacting-event-marketing/7446127 StepNold@slideshare.net(StepNold) Disruptive Tech Impacting Event Marketing StepNold Stephen Nold presents the technology and ideas that are changing the ways show managers and event producers are implementing innovation on show floors and conferences. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/disruptivetech-110330060547-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Stephen Nold presents the technology and ideas that are changing the ways show managers and event producers are implementing innovation on show floors and conferences.
Disruptive Tech Impacting Event Marketing from Stephen Nold
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Applying LinkedIn Success to the Tradeshow Industry /slideshow/mto-summit-eric-ly-webinar-final/7097035 ericlywebinarfinal-110228193608-phpapp01
One of the original Co-founders of LinkedIn, Eric Ly, will be featured in a webinar discussing what trade show and event managers can learn from the success of LinkedIn. ]]>

One of the original Co-founders of LinkedIn, Eric Ly, will be featured in a webinar discussing what trade show and event managers can learn from the success of LinkedIn. ]]>
Mon, 28 Feb 2011 19:36:02 GMT /slideshow/mto-summit-eric-ly-webinar-final/7097035 StepNold@slideshare.net(StepNold) Applying LinkedIn Success to the Tradeshow Industry StepNold One of the original Co-founders of LinkedIn, Eric Ly, will be featured in a webinar discussing what trade show and event managers can learn from the success of LinkedIn. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ericlywebinarfinal-110228193608-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> One of the original Co-founders of LinkedIn, Eric Ly, will be featured in a webinar discussing what trade show and event managers can learn from the success of LinkedIn.
Applying LinkedIn Success to the Tradeshow Industry from Stephen Nold
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Converting Data into Dollars /slideshow/converting-datatodollars/6584995 convertingdatatodollars-110115222329-phpapp02
In a digital world, data is the new currency. It drives sales, customer relationships, operational efficiencies, and analytics. The trade show industry has struggled for years with sub-par data standards and lack of supplier data requirements. The tasks of database management, data validation and data integration are all difficult, maybe even impossible, without best practices to define how information should be managed and exchanged. Finding a way to make data work harder for the organization isn’t just the domain of the IT officer. The millions of dollars being spent on redeveloping, rewriting and redesigning data systems as well as the inefficiencies of working with incompatible data are a concern for the entire leadership team. What if industry-wide data standards were established to streamline data management and provide significant cost savings? Join this panel discussion and hear from industry leaders about the issues that are squeezing the efficiency and profitability out of trade shows. Be part of a groundbreaking initiative to change the way organizations manage and exchange information and move the industry into the twenty-first century. Participants in this session will learn: • A clear explanation of the data issues in our industry • Ideas regarding how show leadership can solve the problem • A vision for a data standard that can be published and adopted • How organizations and individuals can support this initiative Panel Moderator: Stephen Nold, President, Tarsus Advon Panelist: Jay Vaughn, Vice President, AdvanStar Shawn Pierce, Senior Vice President, Hanley Wood Exhibitions Stephen Grahaam, CPA, Managing Director, Americas, Society of Petroleum Engineers ]]>

In a digital world, data is the new currency. It drives sales, customer relationships, operational efficiencies, and analytics. The trade show industry has struggled for years with sub-par data standards and lack of supplier data requirements. The tasks of database management, data validation and data integration are all difficult, maybe even impossible, without best practices to define how information should be managed and exchanged. Finding a way to make data work harder for the organization isn’t just the domain of the IT officer. The millions of dollars being spent on redeveloping, rewriting and redesigning data systems as well as the inefficiencies of working with incompatible data are a concern for the entire leadership team. What if industry-wide data standards were established to streamline data management and provide significant cost savings? Join this panel discussion and hear from industry leaders about the issues that are squeezing the efficiency and profitability out of trade shows. Be part of a groundbreaking initiative to change the way organizations manage and exchange information and move the industry into the twenty-first century. Participants in this session will learn: • A clear explanation of the data issues in our industry • Ideas regarding how show leadership can solve the problem • A vision for a data standard that can be published and adopted • How organizations and individuals can support this initiative Panel Moderator: Stephen Nold, President, Tarsus Advon Panelist: Jay Vaughn, Vice President, AdvanStar Shawn Pierce, Senior Vice President, Hanley Wood Exhibitions Stephen Grahaam, CPA, Managing Director, Americas, Society of Petroleum Engineers ]]>
Sat, 15 Jan 2011 22:23:26 GMT /slideshow/converting-datatodollars/6584995 StepNold@slideshare.net(StepNold) Converting Data into Dollars StepNold In a digital world, data is the new currency. It drives sales, customer relationships, operational efficiencies, and analytics. The trade show industry has struggled for years with sub-par data standards and lack of supplier data requirements. The tasks of database management, data validation and data integration are all difficult, maybe even impossible, without best practices to define how information should be managed and exchanged. Finding a way to make data work harder for the organization isn’t just the domain of the IT officer. The millions of dollars being spent on redeveloping, rewriting and redesigning data systems as well as the inefficiencies of working with incompatible data are a concern for the entire leadership team. What if industry-wide data standards were established to streamline data management and provide significant cost savings? Join this panel discussion and hear from industry leaders about the issues that are squeezing the efficiency and profitability out of trade shows. Be part of a groundbreaking initiative to change the way organizations manage and exchange information and move the industry into the twenty-first century. Participants in this session will learn: • A clear explanation of the data issues in our industry • Ideas regarding how show leadership can solve the problem • A vision for a data standard that can be published and adopted • How organizations and individuals can support this initiative Panel Moderator: Stephen Nold, President, Tarsus Advon Panelist: Jay Vaughn, Vice President, AdvanStar Shawn Pierce, Senior Vice President, Hanley Wood Exhibitions Stephen Grahaam, CPA, Managing Director, Americas, Society of Petroleum Engineers <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/convertingdatatodollars-110115222329-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In a digital world, data is the new currency. It drives sales, customer relationships, operational efficiencies, and analytics. The trade show industry has struggled for years with sub-par data standards and lack of supplier data requirements. The tasks of database management, data validation and data integration are all difficult, maybe even impossible, without best practices to define how information should be managed and exchanged. Finding a way to make data work harder for the organization isn’t just the domain of the IT officer. The millions of dollars being spent on redeveloping, rewriting and redesigning data systems as well as the inefficiencies of working with incompatible data are a concern for the entire leadership team. What if industry-wide data standards were established to streamline data management and provide significant cost savings? Join this panel discussion and hear from industry leaders about the issues that are squeezing the efficiency and profitability out of trade shows. Be part of a groundbreaking initiative to change the way organizations manage and exchange information and move the industry into the twenty-first century. Participants in this session will learn: • A clear explanation of the data issues in our industry • Ideas regarding how show leadership can solve the problem • A vision for a data standard that can be published and adopted • How organizations and individuals can support this initiative Panel Moderator: Stephen Nold, President, Tarsus Advon Panelist: Jay Vaughn, Vice President, AdvanStar Shawn Pierce, Senior Vice President, Hanley Wood Exhibitions Stephen Grahaam, CPA, Managing Director, Americas, Society of Petroleum Engineers
Converting Data into Dollars from Stephen Nold
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National Association of Consumer Shows /slideshow/national-association-of-consumer-shows/6158244 nacssm-101214061001-phpapp01
NACS Webinar: Using Social Media for Consumer Shows By now you’ve heard all about social media. You understand all the reasons you should be using it to market your shows. You even have all your accounts set up on the various platforms. Now what? Stephen Nold, President of Tarsus Advon, will present strategies for getting started with the various social media platforms, and give some tips on what you should be updating your sites with, how often to update your sites, and what types of content you should and shouldn’t be using. Then he will answer any questions you may have from the audience.]]>

NACS Webinar: Using Social Media for Consumer Shows By now you’ve heard all about social media. You understand all the reasons you should be using it to market your shows. You even have all your accounts set up on the various platforms. Now what? Stephen Nold, President of Tarsus Advon, will present strategies for getting started with the various social media platforms, and give some tips on what you should be updating your sites with, how often to update your sites, and what types of content you should and shouldn’t be using. Then he will answer any questions you may have from the audience.]]>
Tue, 14 Dec 2010 06:09:58 GMT /slideshow/national-association-of-consumer-shows/6158244 StepNold@slideshare.net(StepNold) National Association of Consumer Shows StepNold NACS Webinar: Using Social Media for Consumer Shows By now you’ve heard all about social media. You understand all the reasons you should be using it to market your shows. You even have all your accounts set up on the various platforms. Now what? Stephen Nold, President of Tarsus Advon, will present strategies for getting started with the various social media platforms, and give some tips on what you should be updating your sites with, how often to update your sites, and what types of content you should and shouldn’t be using. Then he will answer any questions you may have from the audience. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/nacssm-101214061001-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> NACS Webinar: Using Social Media for Consumer Shows By now you’ve heard all about social media. You understand all the reasons you should be using it to market your shows. You even have all your accounts set up on the various platforms. Now what? Stephen Nold, President of Tarsus Advon, will present strategies for getting started with the various social media platforms, and give some tips on what you should be updating your sites with, how often to update your sites, and what types of content you should and shouldn’t be using. Then he will answer any questions you may have from the audience.
National Association of Consumer Shows from Stephen Nold
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Affiliate Marketing-How to Extend your Marketing Database, by Rick Calvert /slideshow/affiliate-marketinghow-to-extend-your-marketing-database-by-rick-calvert/5863768 calvertaffiliatemarketing-101122114918-phpapp02
MTO Summit is for the buyers and users of the next generation exhibition tools: show owners, association executives, corporate meeting planners, marketers, and exhibition strategists, people who have experiences to share and a passion for learning - the hot new thing, lessons from failures, innovations and inspirations, and the practical applications of all of the above. MTO SUMMIT MARKETING CHALLENGES WORKSHOP The Marketing Challenges Workshop (MCW) was created to address the hardest challenges, which marketing practitioners are facing. Given the tougher economy and difficulty in the attracting and keeping quality audiences for market leading conferences and expositions, marketing professionals have an urgent need to find timely solutions to hit market attendance goals.]]>

MTO Summit is for the buyers and users of the next generation exhibition tools: show owners, association executives, corporate meeting planners, marketers, and exhibition strategists, people who have experiences to share and a passion for learning - the hot new thing, lessons from failures, innovations and inspirations, and the practical applications of all of the above. MTO SUMMIT MARKETING CHALLENGES WORKSHOP The Marketing Challenges Workshop (MCW) was created to address the hardest challenges, which marketing practitioners are facing. Given the tougher economy and difficulty in the attracting and keeping quality audiences for market leading conferences and expositions, marketing professionals have an urgent need to find timely solutions to hit market attendance goals.]]>
Mon, 22 Nov 2010 11:49:14 GMT /slideshow/affiliate-marketinghow-to-extend-your-marketing-database-by-rick-calvert/5863768 StepNold@slideshare.net(StepNold) Affiliate Marketing-How to Extend your Marketing Database, by Rick Calvert StepNold MTO Summit is for the buyers and users of the next generation exhibition tools: show owners, association executives, corporate meeting planners, marketers, and exhibition strategists, people who have experiences to share and a passion for learning - the hot new thing, lessons from failures, innovations and inspirations, and the practical applications of all of the above. MTO SUMMIT MARKETING CHALLENGES WORKSHOP The Marketing Challenges Workshop (MCW) was created to address the hardest challenges, which marketing practitioners are facing. Given the tougher economy and difficulty in the attracting and keeping quality audiences for market leading conferences and expositions, marketing professionals have an urgent need to find timely solutions to hit market attendance goals. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/calvertaffiliatemarketing-101122114918-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> MTO Summit is for the buyers and users of the next generation exhibition tools: show owners, association executives, corporate meeting planners, marketers, and exhibition strategists, people who have experiences to share and a passion for learning - the hot new thing, lessons from failures, innovations and inspirations, and the practical applications of all of the above. MTO SUMMIT MARKETING CHALLENGES WORKSHOP The Marketing Challenges Workshop (MCW) was created to address the hardest challenges, which marketing practitioners are facing. Given the tougher economy and difficulty in the attracting and keeping quality audiences for market leading conferences and expositions, marketing professionals have an urgent need to find timely solutions to hit market attendance goals.
Affiliate Marketing-How to Extend your Marketing Database, by Rick Calvert from Stephen Nold
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https://cdn.slidesharecdn.com/profile-photo-StepNold-48x48.jpg?cb=1666308792 TeccSociety is about creating relationships with the buyers and suppliers who are delivering technology which is evolving the landscape of our industry. Our members include associations, show producers and corporate brands seeking to design and execute community solutions utilizing proven innovation. With an MBA from the University of Texas Dallas and a foundation in market research, I began my career working on large-scale research projects for several Fortune 100 clients. I moved into organization marketing to apply my business acumen to face-to-face marketing. As a speaker, I address the evolution of traditional and new media marketing, offering a light-hearted view on the 'grea... www.teccsociety.com https://cdn.slidesharecdn.com/ss_thumbnails/artofsocialmedia-150312081555-conversion-gate01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/art-of-social-media-45752312/45752312 Art of social media https://cdn.slidesharecdn.com/ss_thumbnails/teccsocietyfoundationadvisorsreport-140131135953-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/tecc-society-foundation-advisors-report/30680311 Tecc society foundatio... https://cdn.slidesharecdn.com/ss_thumbnails/scncoislidesnew-131117132433-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/teccsociety-coi-summit-introduction/28340482 TeccSociety COI Summit...