際際滷shows by User: Steve_Mellor / http://www.slideshare.net/images/logo.gif 際際滷shows by User: Steve_Mellor / Thu, 17 Nov 2011 08:44:01 GMT 際際滷Share feed for 際際滷shows by User: Steve_Mellor Presentation 5 How understanding the generations benefits marketing /slideshow/presentation-5-how-understanding-the-generations-benefits-marketing/10202405 presentation5-howunderstandingthegenerationsbenefitsmarketing-111117084402-phpapp02
How to make sense of generation perspectives. Some free consultancy for you. Originally prepared in 2006. More in this series: Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Boomers: /Steve_Mellor/presentation-2-boomers Generation X: /Steve_Mellor/presentation-3-generation-x Millenials: /Steve_Mellor/presentation-4-generation-y]]>
How to make sense of generation perspectives. Some free consultancy for you. Originally prepared in 2006. More in this series: Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Boomers: /Steve_Mellor/presentation-2-boomers Generation X: /Steve_Mellor/presentation-3-generation-x Millenials: /Steve_Mellor/presentation-4-generation-y]]> Thu, 17 Nov 2011 08:44:01 GMT /slideshow/presentation-5-how-understanding-the-generations-benefits-marketing/10202405 Steve_Mellor@slideshare.net(Steve_Mellor) Presentation 5 How understanding the generations benefits marketing Steve_Mellor How to make sense of generation perspectives. Some free consultancy for you. Originally prepared in 2006. More in this series: Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Boomers: /Steve_Mellor/presentation-2-boomers Generation X: /Steve_Mellor/presentation-3-generation-x Millenials: /Steve_Mellor/presentation-4-generation-y <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/presentation5-howunderstandingthegenerationsbenefitsmarketing-111117084402-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> How to make sense of generation perspectives. Some free consultancy for you. Originally prepared in 2006. More in this series: Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Boomers: /Steve_Mellor/presentation-2-boomers Generation X: /Steve_Mellor/presentation-3-generation-x Millenials: /Steve_Mellor/presentation-4-generation-y
Presentation 5 How understanding the generations benefits marketing from Clicked
]]> 891 4 https://cdn.slidesharecdn.com/ss_thumbnails/presentation5-howunderstandingthegenerationsbenefitsmarketing-111117084402-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Presentation 4 Generation Y /slideshow/presentation-4-generation-y/10202394 presentation4millenials-111117084315-phpapp02
The guide to Generation Y, or Millennials, of Digital natives, or whatever you want to call them. Originally prepared in 2006. Reassuringly many of the insights still ring true. More in this series: Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Boomers: /Steve_Mellor/presentation-2-boomers Generation X: /Steve_Mellor/presentation-3-generation-x Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing]]>
The guide to Generation Y, or Millennials, of Digital natives, or whatever you want to call them. Originally prepared in 2006. Reassuringly many of the insights still ring true. More in this series: Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Boomers: /Steve_Mellor/presentation-2-boomers Generation X: /Steve_Mellor/presentation-3-generation-x Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing]]> Thu, 17 Nov 2011 08:43:15 GMT /slideshow/presentation-4-generation-y/10202394 Steve_Mellor@slideshare.net(Steve_Mellor) Presentation 4 Generation Y Steve_Mellor The guide to Generation Y, or Millennials, of Digital natives, or whatever you want to call them. Originally prepared in 2006. Reassuringly many of the insights still ring true. More in this series: Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Boomers: /Steve_Mellor/presentation-2-boomers Generation X: /Steve_Mellor/presentation-3-generation-x Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/presentation4millenials-111117084315-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The guide to Generation Y, or Millennials, of Digital natives, or whatever you want to call them. Originally prepared in 2006. Reassuringly many of the insights still ring true. More in this series: Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Boomers: /Steve_Mellor/presentation-2-boomers Generation X: /Steve_Mellor/presentation-3-generation-x Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing
Presentation 4 Generation Y from Clicked
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Originally prepared in 2006. Are Generation X a lost generation? Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Boomers: /Steve_Mellor/presentation-2-boomers Millenials: /Steve_Mellor/presentation-4-generation-y Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing]]>
Originally prepared in 2006. Are Generation X a lost generation? Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Boomers: /Steve_Mellor/presentation-2-boomers Millenials: /Steve_Mellor/presentation-4-generation-y Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing]]> Thu, 17 Nov 2011 08:42:26 GMT /slideshow/presentation-3-generation-x/10202383 Steve_Mellor@slideshare.net(Steve_Mellor) Presentation 3 Generation x Steve_Mellor Originally prepared in 2006. Are Generation X a lost generation? Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Boomers: /Steve_Mellor/presentation-2-boomers Millenials: /Steve_Mellor/presentation-4-generation-y Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/presentation3generationx-111117084229-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Originally prepared in 2006. Are Generation X a lost generation? Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Boomers: /Steve_Mellor/presentation-2-boomers Millenials: /Steve_Mellor/presentation-4-generation-y Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing
Presentation 3 Generation x from Clicked
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The definitive view of baby Boomers in the UK. Originally prepared in 2006. More in this series: Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Generation X: /Steve_Mellor/presentation-3-generation-x Millenials: /Steve_Mellor/presentation-4-generation-y Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing]]>
The definitive view of baby Boomers in the UK. Originally prepared in 2006. More in this series: Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Generation X: /Steve_Mellor/presentation-3-generation-x Millenials: /Steve_Mellor/presentation-4-generation-y Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing]]> Thu, 17 Nov 2011 08:41:16 GMT /slideshow/presentation-2-boomers/10202355 Steve_Mellor@slideshare.net(Steve_Mellor) Presentation 2 Baby Boomers Steve_Mellor The definitive view of baby Boomers in the UK. Originally prepared in 2006. More in this series: Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Generation X: /Steve_Mellor/presentation-3-generation-x Millenials: /Steve_Mellor/presentation-4-generation-y Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/presentation2boomers-111117084117-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The definitive view of baby Boomers in the UK. Originally prepared in 2006. More in this series: Introduction to generations: /Steve_Mellor/the-generations-presentation-1-introduction Generation X: /Steve_Mellor/presentation-3-generation-x Millenials: /Steve_Mellor/presentation-4-generation-y Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing
Presentation 2 Baby Boomers from Clicked
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An introduction to the theory of generations. Originally prepared in 2006, so the dates are all out, but the principles remain. More in this series: Boomers: /Steve_Mellor/presentation-2-boomers Generation X: /Steve_Mellor/presentation-3-generation-x Millenials: /Steve_Mellor/presentation-4-generation-y Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing ]]>
An introduction to the theory of generations. Originally prepared in 2006, so the dates are all out, but the principles remain. More in this series: Boomers: /Steve_Mellor/presentation-2-boomers Generation X: /Steve_Mellor/presentation-3-generation-x Millenials: /Steve_Mellor/presentation-4-generation-y Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing ]]> Thu, 17 Nov 2011 08:35:48 GMT /slideshow/the-generations-presentation-1-introduction/10202262 Steve_Mellor@slideshare.net(Steve_Mellor) Presentation 1: The Generations Presentation 1 introduction Steve_Mellor An introduction to the theory of generations. Originally prepared in 2006, so the dates are all out, but the principles remain. More in this series: Boomers: /Steve_Mellor/presentation-2-boomers Generation X: /Steve_Mellor/presentation-3-generation-x Millenials: /Steve_Mellor/presentation-4-generation-y Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/presenation1introduction-111117083551-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> An introduction to the theory of generations. Originally prepared in 2006, so the dates are all out, but the principles remain. More in this series: Boomers: /Steve_Mellor/presentation-2-boomers Generation X: /Steve_Mellor/presentation-3-generation-x Millenials: /Steve_Mellor/presentation-4-generation-y Generational Marketing: /Steve_Mellor/presentation-5-how-understanding-the-generations-benefits-marketing
Presentation 1: The Generations Presentation 1 introduction from Clicked
]]> 2179 12 https://cdn.slidesharecdn.com/ss_thumbnails/presenation1introduction-111117083551-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-Steve_Mellor-48x48.jpg?cb=1697029576 Senior research professional with over 18 years of global research experience. Strong category knowledge of media, technology, internet, finance, gambling, fmcg and retail. I work a great deal in the following areas: Digital Communications across a range of categories Website and Mobile UX Research Ecommerce and Mcommerce Advertising and Brand Positioning New Product Development and Proposition Development Online Consumer Behaviour www.clicked-research.co.uk https://cdn.slidesharecdn.com/ss_thumbnails/presentation5-howunderstandingthegenerationsbenefitsmarketing-111117084402-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/presentation-5-how-understanding-the-generations-benefits-marketing/10202405 Presentation 5 How un... https://cdn.slidesharecdn.com/ss_thumbnails/presentation4millenials-111117084315-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/presentation-4-generation-y/10202394 Presentation 4 Generat... https://cdn.slidesharecdn.com/ss_thumbnails/presentation3generationx-111117084229-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/presentation-3-generation-x/10202383 Presentation 3 Generat...