際際滷shows by User: StrellaSocialMedia / http://www.slideshare.net/images/logo.gif 際際滷shows by User: StrellaSocialMedia / Thu, 17 May 2018 17:56:22 GMT 際際滷Share feed for 際際滷shows by User: StrellaSocialMedia Developing an Effective Strategy in Todays Social Media Climate /slideshow/developing-an-effective-strategy-in-todays-social-media-climate/97419056 strategyfortoday-180517175622
The online world has changed dramatically in the past 10 years. Has your business kept pace? How about your marketing tactics? In this presentation, Rachel will show you how to develop a strategy to meet the demands of todays social media climate. Topics Covered: The sales funnel: before and after social media Key principals for social media success How to determine the best social media channels for your business or organization Developing a content strategy in a world of content shock The #1 thing you need to be successful long-term Q & A ]]>
The online world has changed dramatically in the past 10 years. Has your business kept pace? How about your marketing tactics? In this presentation, Rachel will show you how to develop a strategy to meet the demands of todays social media climate. Topics Covered: The sales funnel: before and after social media Key principals for social media success How to determine the best social media channels for your business or organization Developing a content strategy in a world of content shock The #1 thing you need to be successful long-term Q & A ]]> Thu, 17 May 2018 17:56:22 GMT /slideshow/developing-an-effective-strategy-in-todays-social-media-climate/97419056 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Developing an Effective Strategy in Todays Social Media Climate StrellaSocialMedia The online world has changed dramatically in the past 10 years. Has your business kept pace? How about your marketing tactics? In this presentation, Rachel will show you how to develop a strategy to meet the demands of todays social media climate. Topics Covered: The sales funnel: before and after social media Key principals for social media success How to determine the best social media channels for your business or organization Developing a content strategy in a world of content shock The #1 thing you need to be successful long-term Q & A <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/strategyfortoday-180517175622-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The online world has changed dramatically in the past 10 years. Has your business kept pace? How about your marketing tactics? In this presentation, Rachel will show you how to develop a strategy to meet the demands of todays social media climate. Topics Covered: The sales funnel: before and after social media Key principals for social media success How to determine the best social media channels for your business or organization Developing a content strategy in a world of content shock The #1 thing you need to be successful long-term Q &amp; A
Developing an Effective Strategy in Todays Social Media Climate from Strella Social Media
]]> 107 1 https://cdn.slidesharecdn.com/ss_thumbnails/strategyfortoday-180517175622-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Get REAL: Turning obstacles into opportunities /slideshow/get-real-turning-obstacles-into-opportunities/90072764 real-180308193601
A presentation to the the REAL Women's Alliance Group. ]]>
A presentation to the the REAL Women's Alliance Group. ]]> Thu, 08 Mar 2018 19:36:01 GMT /slideshow/get-real-turning-obstacles-into-opportunities/90072764 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Get REAL: Turning obstacles into opportunities StrellaSocialMedia A presentation to the the REAL Women's Alliance Group. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/real-180308193601-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A presentation to the the REAL Women&#39;s Alliance Group.
Get REAL: Turning obstacles into opportunities from Strella Social Media
]]> 53 1 https://cdn.slidesharecdn.com/ss_thumbnails/real-180308193601-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Personal branding for wedding professionals /slideshow/personal-branding-for-wedding-professionals/68501054 createabrandthatsindemand-161109153136
Whether youre aware of it or not, you have a brand. And, thanks to social media, your brand has the ability to be seen by millions. In this presentation, discover the relationship between your personal and business brand, how to establish an optimal brand image, and how to maintain your online presence via social media. Learn how about the personal brand of 2016 presidential candidates, the branding of past candidates, the relationship between social media and your personal brand, and how to optimize your brand online. For wedding professionals, learn the top three things you can do to enhance your personal brand.]]>
Whether youre aware of it or not, you have a brand. And, thanks to social media, your brand has the ability to be seen by millions. In this presentation, discover the relationship between your personal and business brand, how to establish an optimal brand image, and how to maintain your online presence via social media. Learn how about the personal brand of 2016 presidential candidates, the branding of past candidates, the relationship between social media and your personal brand, and how to optimize your brand online. For wedding professionals, learn the top three things you can do to enhance your personal brand.]]> Wed, 09 Nov 2016 15:31:36 GMT /slideshow/personal-branding-for-wedding-professionals/68501054 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Personal branding for wedding professionals StrellaSocialMedia Whether youre aware of it or not, you have a brand. And, thanks to social media, your brand has the ability to be seen by millions. In this presentation, discover the relationship between your personal and business brand, how to establish an optimal brand image, and how to maintain your online presence via social media. Learn how about the personal brand of 2016 presidential candidates, the branding of past candidates, the relationship between social media and your personal brand, and how to optimize your brand online. For wedding professionals, learn the top three things you can do to enhance your personal brand. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/createabrandthatsindemand-161109153136-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Whether youre aware of it or not, you have a brand. And, thanks to social media, your brand has the ability to be seen by millions. In this presentation, discover the relationship between your personal and business brand, how to establish an optimal brand image, and how to maintain your online presence via social media. Learn how about the personal brand of 2016 presidential candidates, the branding of past candidates, the relationship between social media and your personal brand, and how to optimize your brand online. For wedding professionals, learn the top three things you can do to enhance your personal brand.
Personal branding for wedding professionals from Strella Social Media
]]> 290 2 https://cdn.slidesharecdn.com/ss_thumbnails/createabrandthatsindemand-161109153136-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Attracting Donors /slideshow/attracting-donors/62631483 attractingdonors-160601195215
This presentation is not really about social media or fundraising. Yes, you read that correctly. Its not about social media, fundraising or even technology because social media is only a tool to communicate and fundraising is only an outcome to a goal-driven plan. What we will discuss are principals that you already know and employ to attract donors as well as how you can accelerate awareness for attracting a new audience of potential donors. In fact, you may decide to rethink your current approach to fundraising efforts, but not because youve been doing it wrong but, rather because youve been doing it right. Social media will be built into this discussion, but only as a means to establish or enhance whats core to success on any frontrelationships! ]]>
This presentation is not really about social media or fundraising. Yes, you read that correctly. Its not about social media, fundraising or even technology because social media is only a tool to communicate and fundraising is only an outcome to a goal-driven plan. What we will discuss are principals that you already know and employ to attract donors as well as how you can accelerate awareness for attracting a new audience of potential donors. In fact, you may decide to rethink your current approach to fundraising efforts, but not because youve been doing it wrong but, rather because youve been doing it right. Social media will be built into this discussion, but only as a means to establish or enhance whats core to success on any frontrelationships! ]]> Wed, 01 Jun 2016 19:52:15 GMT /slideshow/attracting-donors/62631483 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Attracting Donors StrellaSocialMedia This presentation is not really about social media or fundraising. Yes, you read that correctly. Its not about social media, fundraising or even technology because social media is only a tool to communicate and fundraising is only an outcome to a goal-driven plan. What we will discuss are principals that you already know and employ to attract donors as well as how you can accelerate awareness for attracting a new audience of potential donors. In fact, you may decide to rethink your current approach to fundraising efforts, but not because youve been doing it wrong but, rather because youve been doing it right. Social media will be built into this discussion, but only as a means to establish or enhance whats core to success on any frontrelationships! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/attractingdonors-160601195215-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This presentation is not really about social media or fundraising. Yes, you read that correctly. Its not about social media, fundraising or even technology because social media is only a tool to communicate and fundraising is only an outcome to a goal-driven plan. What we will discuss are principals that you already know and employ to attract donors as well as how you can accelerate awareness for attracting a new audience of potential donors. In fact, you may decide to rethink your current approach to fundraising efforts, but not because youve been doing it wrong but, rather because youve been doing it right. Social media will be built into this discussion, but only as a means to establish or enhance whats core to success on any frontrelationships!
Attracting Donors from Strella Social Media
]]> 210 5 https://cdn.slidesharecdn.com/ss_thumbnails/attractingdonors-160601195215-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Your Online Presence: Putting Your Best Foot Forward /slideshow/your-online-presence-putting-your-best-foot-forward/62427257 youronlinepresenceputtingyourbestfootforward-160526125439
Whether youre aware of it or not, you have a brand. And, thanks to social media, your brand has the ability to be seen by millions. Discover the relationship between your personal and business brand, establish how you want to your brand portrayed online, how youll deliver your brand message via social media, and ways you can manage your brand with ease!]]>
Whether youre aware of it or not, you have a brand. And, thanks to social media, your brand has the ability to be seen by millions. Discover the relationship between your personal and business brand, establish how you want to your brand portrayed online, how youll deliver your brand message via social media, and ways you can manage your brand with ease!]]> Thu, 26 May 2016 12:54:39 GMT /slideshow/your-online-presence-putting-your-best-foot-forward/62427257 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Your Online Presence: Putting Your Best Foot Forward StrellaSocialMedia Whether youre aware of it or not, you have a brand. And, thanks to social media, your brand has the ability to be seen by millions. Discover the relationship between your personal and business brand, establish how you want to your brand portrayed online, how youll deliver your brand message via social media, and ways you can manage your brand with ease! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/youronlinepresenceputtingyourbestfootforward-160526125439-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Whether youre aware of it or not, you have a brand. And, thanks to social media, your brand has the ability to be seen by millions. Discover the relationship between your personal and business brand, establish how you want to your brand portrayed online, how youll deliver your brand message via social media, and ways you can manage your brand with ease!
Your Online Presence: Putting Your Best Foot Forward from Strella Social Media
]]> 194 5 https://cdn.slidesharecdn.com/ss_thumbnails/youronlinepresenceputtingyourbestfootforward-160526125439-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 How to use the web to reach prospective employees /slideshow/how-to-use-the-web-to-reach-prospective-employees/59310423 howtousethewebtoreachprospectiveemployees-160309114753
How to Use the Web to Reach Prospective Employees with Disabilities The online world has opened up new opportunities to reach people like never before. Those with disabilities are no exception. In this presentation, Rachel Strella, Owner of Strella Social Media, will share some of the ways people with disabilities are using the web including social media and how you can find and connect with prospective employees. ]]>
How to Use the Web to Reach Prospective Employees with Disabilities The online world has opened up new opportunities to reach people like never before. Those with disabilities are no exception. In this presentation, Rachel Strella, Owner of Strella Social Media, will share some of the ways people with disabilities are using the web including social media and how you can find and connect with prospective employees. ]]> Wed, 09 Mar 2016 11:47:53 GMT /slideshow/how-to-use-the-web-to-reach-prospective-employees/59310423 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) How to use the web to reach prospective employees StrellaSocialMedia How to Use the Web to Reach Prospective Employees with Disabilities The online world has opened up new opportunities to reach people like never before. Those with disabilities are no exception. In this presentation, Rachel Strella, Owner of Strella Social Media, will share some of the ways people with disabilities are using the web including social media and how you can find and connect with prospective employees. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/howtousethewebtoreachprospectiveemployees-160309114753-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> How to Use the Web to Reach Prospective Employees with Disabilities The online world has opened up new opportunities to reach people like never before. Those with disabilities are no exception. In this presentation, Rachel Strella, Owner of Strella Social Media, will share some of the ways people with disabilities are using the web including social media and how you can find and connect with prospective employees.
How to use the web to reach prospective employees from Strella Social Media
]]> 229 4 https://cdn.slidesharecdn.com/ss_thumbnails/howtousethewebtoreachprospectiveemployees-160309114753-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Ways to win on social media /slideshow/ways-to-win-on-social-media/58075637 waystowinonsocialmedia-160209222655
Im often asked for universal tactics or quick tips for business social media. While there is no magic bullet, there are things that I advise every business regardless of their goals, their target or their industry.]]>
Im often asked for universal tactics or quick tips for business social media. While there is no magic bullet, there are things that I advise every business regardless of their goals, their target or their industry.]]> Tue, 09 Feb 2016 22:26:55 GMT /slideshow/ways-to-win-on-social-media/58075637 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Ways to win on social media StrellaSocialMedia Im often asked for universal tactics or quick tips for business social media. While there is no magic bullet, there are things that I advise every business regardless of their goals, their target or their industry. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/waystowinonsocialmedia-160209222655-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Im often asked for universal tactics or quick tips for business social media. While there is no magic bullet, there are things that I advise every business regardless of their goals, their target or their industry.
Ways to win on social media from Strella Social Media
]]> 364 5 https://cdn.slidesharecdn.com/ss_thumbnails/waystowinonsocialmedia-160209222655-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media Compliance: Imperative for Brand Protection /slideshow/social-media-compliance-imperative-for-brand-protection/52206703 metricstream-august2015-150829193559-lva1-app6892
Social Media is one of the most important engagement channel and branding platform. As digital era puts companies and brands in a tight spot, apart from loss of sensitive data and huge compliance penalties, enterprises are facing constant concerns in monitoring and complying with the wide variety of social media regulations. In the umbrella of organizational security responsibilities, brand protection is an endless moving target. A well-defined and robust Social Media monitoring framework with workflow management capabilities enables you to continuously monitor social media channels, detect non-compliant information and ensure only accurate content is published on social media.]]>
Social Media is one of the most important engagement channel and branding platform. As digital era puts companies and brands in a tight spot, apart from loss of sensitive data and huge compliance penalties, enterprises are facing constant concerns in monitoring and complying with the wide variety of social media regulations. In the umbrella of organizational security responsibilities, brand protection is an endless moving target. A well-defined and robust Social Media monitoring framework with workflow management capabilities enables you to continuously monitor social media channels, detect non-compliant information and ensure only accurate content is published on social media.]]> Sat, 29 Aug 2015 19:35:58 GMT /slideshow/social-media-compliance-imperative-for-brand-protection/52206703 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Social Media Compliance: Imperative for Brand Protection StrellaSocialMedia Social Media is one of the most important engagement channel and branding platform. As digital era puts companies and brands in a tight spot, apart from loss of sensitive data and huge compliance penalties, enterprises are facing constant concerns in monitoring and complying with the wide variety of social media regulations. In the umbrella of organizational security responsibilities, brand protection is an endless moving target. A well-defined and robust Social Media monitoring framework with workflow management capabilities enables you to continuously monitor social media channels, detect non-compliant information and ensure only accurate content is published on social media. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/metricstream-august2015-150829193559-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Social Media is one of the most important engagement channel and branding platform. As digital era puts companies and brands in a tight spot, apart from loss of sensitive data and huge compliance penalties, enterprises are facing constant concerns in monitoring and complying with the wide variety of social media regulations. In the umbrella of organizational security responsibilities, brand protection is an endless moving target. A well-defined and robust Social Media monitoring framework with workflow management capabilities enables you to continuously monitor social media channels, detect non-compliant information and ensure only accurate content is published on social media.
Social Media Compliance: Imperative for Brand Protection from Strella Social Media
]]> 672 8 https://cdn.slidesharecdn.com/ss_thumbnails/metricstream-august2015-150829193559-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social media rules of engagement /slideshow/social-media-rules-of-engagement-42802121/42802121 socialmediarulesofengagement-141217103821-conversion-gate02
Topics covered: Social Media, Personal Branding and the New Age of Communication Social Media Best Practices for Regulated Industries Dos and Donts of Social Media Creating a Social Media Plan with Zest]]>
Topics covered: Social Media, Personal Branding and the New Age of Communication Social Media Best Practices for Regulated Industries Dos and Donts of Social Media Creating a Social Media Plan with Zest]]> Wed, 17 Dec 2014 10:38:21 GMT /slideshow/social-media-rules-of-engagement-42802121/42802121 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Social media rules of engagement StrellaSocialMedia Topics covered: Social Media, Personal Branding and the New Age of Communication Social Media Best Practices for Regulated Industries Dos and Donts of Social Media Creating a Social Media Plan with Zest <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/socialmediarulesofengagement-141217103821-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Topics covered: Social Media, Personal Branding and the New Age of Communication Social Media Best Practices for Regulated Industries Dos and Donts of Social Media Creating a Social Media Plan with Zest
Social media rules of engagement from Strella Social Media
]]> 432 2 https://cdn.slidesharecdn.com/ss_thumbnails/socialmediarulesofengagement-141217103821-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LinkedIn: Transitioning Contacts to Leads /slideshow/linkedin-transitioning-contacts-to-leads/40611403 linkedintraining-141022155500-conversion-gate02
Theres a reason LinkedIn is considered, the new cold call. This powerful medium presents an opportunity to directly connect with your target audience and strategically transition connections into paid business. In this presentation, Rachel will share what she calls her gems of LinkedIn to show you how to make lasting connections, share impactful content, enhance brand awareness and transition contacts into leads and eventually clients. LinkedIn is unmatched and Rachel can prove it. Rachels expertise in the medium led her clients to secure business in excess of $350,000! Topics covered: Creating an optimal LinkedIn profile Prospecting with the gems Staying TOMA with relevant content Transitioning contacts to leads]]>
Theres a reason LinkedIn is considered, the new cold call. This powerful medium presents an opportunity to directly connect with your target audience and strategically transition connections into paid business. In this presentation, Rachel will share what she calls her gems of LinkedIn to show you how to make lasting connections, share impactful content, enhance brand awareness and transition contacts into leads and eventually clients. LinkedIn is unmatched and Rachel can prove it. Rachels expertise in the medium led her clients to secure business in excess of $350,000! Topics covered: Creating an optimal LinkedIn profile Prospecting with the gems Staying TOMA with relevant content Transitioning contacts to leads]]> Wed, 22 Oct 2014 15:54:59 GMT /slideshow/linkedin-transitioning-contacts-to-leads/40611403 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) LinkedIn: Transitioning Contacts to Leads StrellaSocialMedia Theres a reason LinkedIn is considered, the new cold call. This powerful medium presents an opportunity to directly connect with your target audience and strategically transition connections into paid business. In this presentation, Rachel will share what she calls her gems of LinkedIn to show you how to make lasting connections, share impactful content, enhance brand awareness and transition contacts into leads and eventually clients. LinkedIn is unmatched and Rachel can prove it. Rachels expertise in the medium led her clients to secure business in excess of $350,000! Topics covered: Creating an optimal LinkedIn profile Prospecting with the gems Staying TOMA with relevant content Transitioning contacts to leads <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/linkedintraining-141022155500-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Theres a reason LinkedIn is considered, the new cold call. This powerful medium presents an opportunity to directly connect with your target audience and strategically transition connections into paid business. In this presentation, Rachel will share what she calls her gems of LinkedIn to show you how to make lasting connections, share impactful content, enhance brand awareness and transition contacts into leads and eventually clients. LinkedIn is unmatched and Rachel can prove it. Rachels expertise in the medium led her clients to secure business in excess of $350,000! Topics covered: Creating an optimal LinkedIn profile Prospecting with the gems Staying TOMA with relevant content Transitioning contacts to leads
LinkedIn: Transitioning Contacts to Leads from Strella Social Media
]]> 936 1 https://cdn.slidesharecdn.com/ss_thumbnails/linkedintraining-141022155500-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media in Highly-Regulated Industries /slideshow/social-media-in-highlyregulated-industries/39260400 metricstream-140918145949-phpapp01
The role of technology and social media in todays business landscape Regulated industry risks Making the case for social media Universal best practices Best practices for regulated industries Establishing a solid social media policy Tackling confidentiality and security concerns Dos and donts of using social media ]]>
The role of technology and social media in todays business landscape Regulated industry risks Making the case for social media Universal best practices Best practices for regulated industries Establishing a solid social media policy Tackling confidentiality and security concerns Dos and donts of using social media ]]> Thu, 18 Sep 2014 14:59:49 GMT /slideshow/social-media-in-highlyregulated-industries/39260400 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Social Media in Highly-Regulated Industries StrellaSocialMedia The role of technology and social media in todays business landscape Regulated industry risks Making the case for social media Universal best practices Best practices for regulated industries Establishing a solid social media policy Tackling confidentiality and security concerns Dos and donts of using social media <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/metricstream-140918145949-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The role of technology and social media in todays business landscape Regulated industry risks Making the case for social media Universal best practices Best practices for regulated industries Establishing a solid social media policy Tackling confidentiality and security concerns Dos and donts of using social media
Social Media in Highly-Regulated Industries from Strella Social Media
]]> 467 1 https://cdn.slidesharecdn.com/ss_thumbnails/metricstream-140918145949-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Leveraging LinkedIn for B2B: Transitioning Contacts to Clients /slideshow/leveraging-linkedin-for-b2b-transitioning-contacts-to-clients/34536773 linkedintraining-140511101452-phpapp01
LinkedIn is more than an online rolodex or resume site! When used optimally, this powerful medium presents an opportunity to directly connect with your target audience and strategically transition connections into leads. In this presentation, Rachel will share tactics for how to make lasting connections, enhance current relationships, and strategically transition contacts into viable leads. Shell also share some common best practices to help you stand out from the crowd! Topics covered: Setting the stage: creating an optimal LinkedIn profile Prospecting using groups and advanced search Staying Top-of-Mind with relevant content Transitioning contacts to leads Utilizing best practices ]]>
LinkedIn is more than an online rolodex or resume site! When used optimally, this powerful medium presents an opportunity to directly connect with your target audience and strategically transition connections into leads. In this presentation, Rachel will share tactics for how to make lasting connections, enhance current relationships, and strategically transition contacts into viable leads. Shell also share some common best practices to help you stand out from the crowd! Topics covered: Setting the stage: creating an optimal LinkedIn profile Prospecting using groups and advanced search Staying Top-of-Mind with relevant content Transitioning contacts to leads Utilizing best practices ]]> Sun, 11 May 2014 10:14:52 GMT /slideshow/leveraging-linkedin-for-b2b-transitioning-contacts-to-clients/34536773 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Leveraging LinkedIn for B2B: Transitioning Contacts to Clients StrellaSocialMedia LinkedIn is more than an online rolodex or resume site! When used optimally, this powerful medium presents an opportunity to directly connect with your target audience and strategically transition connections into leads. In this presentation, Rachel will share tactics for how to make lasting connections, enhance current relationships, and strategically transition contacts into viable leads. Shell also share some common best practices to help you stand out from the crowd! Topics covered: Setting the stage: creating an optimal LinkedIn profile Prospecting using groups and advanced search Staying Top-of-Mind with relevant content Transitioning contacts to leads Utilizing best practices <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/linkedintraining-140511101452-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> LinkedIn is more than an online rolodex or resume site! When used optimally, this powerful medium presents an opportunity to directly connect with your target audience and strategically transition connections into leads. In this presentation, Rachel will share tactics for how to make lasting connections, enhance current relationships, and strategically transition contacts into viable leads. Shell also share some common best practices to help you stand out from the crowd! Topics covered: Setting the stage: creating an optimal LinkedIn profile Prospecting using groups and advanced search Staying Top-of-Mind with relevant content Transitioning contacts to leads Utilizing best practices
Leveraging LinkedIn for B2B: Transitioning Contacts to Clients from Strella Social Media
]]> 723 2 https://cdn.slidesharecdn.com/ss_thumbnails/linkedintraining-140511101452-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media Best Practices for Highly-Regulated Industries /slideshow/social-media-best-practices-for-highlyregulated-industries/31843298 socialmediainhighlyregulatedindustries-140303072909-phpapp02
The factors that make social media marketing for regulated industries different, universal and regulated industry best practices and real life "dos and donts!" ]]>
The factors that make social media marketing for regulated industries different, universal and regulated industry best practices and real life "dos and donts!" ]]> Mon, 03 Mar 2014 07:29:09 GMT /slideshow/social-media-best-practices-for-highlyregulated-industries/31843298 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Social Media Best Practices for Highly-Regulated Industries StrellaSocialMedia The factors that make social media marketing for regulated industries different, universal and regulated industry best practices and real life "dos and donts!" <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/socialmediainhighlyregulatedindustries-140303072909-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The factors that make social media marketing for regulated industries different, universal and regulated industry best practices and real life &quot;dos and donts!&quot;
Social Media Best Practices for Highly-Regulated Industries from Strella Social Media
]]> 449 2 https://cdn.slidesharecdn.com/ss_thumbnails/socialmediainhighlyregulatedindustries-140303072909-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Create A Brand That's In Demand /slideshow/create-a-brand-thats-in-demand/26843343 createabrandthatsindemand-131003183414-phpapp02
Whether youre aware of it or not, you have a brand. And, thanks to social media, your brand has the ability to be seen by millions. In this session, youll discover the relationship between your personal and business brand, establish how you want to your brand portrayed online, how youll deliver your brand message via social media, and ways you can manage your brand with ease! Well also share a few snafus to avoid! ]]>
Whether youre aware of it or not, you have a brand. And, thanks to social media, your brand has the ability to be seen by millions. In this session, youll discover the relationship between your personal and business brand, establish how you want to your brand portrayed online, how youll deliver your brand message via social media, and ways you can manage your brand with ease! Well also share a few snafus to avoid! ]]> Thu, 03 Oct 2013 18:34:14 GMT /slideshow/create-a-brand-thats-in-demand/26843343 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Create A Brand That's In Demand StrellaSocialMedia Whether youre aware of it or not, you have a brand. And, thanks to social media, your brand has the ability to be seen by millions. In this session, youll discover the relationship between your personal and business brand, establish how you want to your brand portrayed online, how youll deliver your brand message via social media, and ways you can manage your brand with ease! Well also share a few snafus to avoid! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/createabrandthatsindemand-131003183414-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Whether youre aware of it or not, you have a brand. And, thanks to social media, your brand has the ability to be seen by millions. In this session, youll discover the relationship between your personal and business brand, establish how you want to your brand portrayed online, how youll deliver your brand message via social media, and ways you can manage your brand with ease! Well also share a few snafus to avoid!
Create A Brand That's In Demand from Strella Social Media
]]> 723 3 https://cdn.slidesharecdn.com/ss_thumbnails/createabrandthatsindemand-131003183414-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social media and the job search /slideshow/social-media-and-the-job-search-25177983/25177983 socialmediaandthejobsearch-130812134409-phpapp01
Social media and the job search for college students and recent grads.]]>
Social media and the job search for college students and recent grads.]]> Mon, 12 Aug 2013 13:44:09 GMT /slideshow/social-media-and-the-job-search-25177983/25177983 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Social media and the job search StrellaSocialMedia Social media and the job search for college students and recent grads. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/socialmediaandthejobsearch-130812134409-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Social media and the job search for college students and recent grads.
Social media and the job search from Strella Social Media
]]> 374 3 https://cdn.slidesharecdn.com/ss_thumbnails/socialmediaandthejobsearch-130812134409-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Twitter 201: Take Twitter to the Next Level! /slideshow/twitter-201-take-twitter-to-the-next-level/21605731 twitter201event-130521095603-phpapp01
Youve got the handle and youre tweeting away! Now what? Its time to hit the gas and learn how to maximize Twitter for your business! In Twitter 201, learn: How to find your niche and voice on Twitter Ways to use content, hashtags, and mentions to gain momentum When and how to transition into a relationship with your followers Devise an action plan for reaching your target audience Create your own hashtag and understand how/when to use it Develop content thats ripe for the re-tweet ]]>
Youve got the handle and youre tweeting away! Now what? Its time to hit the gas and learn how to maximize Twitter for your business! In Twitter 201, learn: How to find your niche and voice on Twitter Ways to use content, hashtags, and mentions to gain momentum When and how to transition into a relationship with your followers Devise an action plan for reaching your target audience Create your own hashtag and understand how/when to use it Develop content thats ripe for the re-tweet ]]> Tue, 21 May 2013 09:56:03 GMT /slideshow/twitter-201-take-twitter-to-the-next-level/21605731 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Twitter 201: Take Twitter to the Next Level! StrellaSocialMedia Youve got the handle and youre tweeting away! Now what? Its time to hit the gas and learn how to maximize Twitter for your business! In Twitter 201, learn: How to find your niche and voice on Twitter Ways to use content, hashtags, and mentions to gain momentum When and how to transition into a relationship with your followers Devise an action plan for reaching your target audience Create your own hashtag and understand how/when to use it Develop content thats ripe for the re-tweet <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/twitter201event-130521095603-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Youve got the handle and youre tweeting away! Now what? Its time to hit the gas and learn how to maximize Twitter for your business! In Twitter 201, learn: How to find your niche and voice on Twitter Ways to use content, hashtags, and mentions to gain momentum When and how to transition into a relationship with your followers Devise an action plan for reaching your target audience Create your own hashtag and understand how/when to use it Develop content thats ripe for the re-tweet
Twitter 201: Take Twitter to the Next Level! from Strella Social Media
]]> 831 2 https://cdn.slidesharecdn.com/ss_thumbnails/twitter201event-130521095603-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Facebook, LinkedIn, Twitter /StrellaSocialMedia/facebook-linkedin-twitter facebooklinkedintwitter-130424043206-phpapp02
Learn to leverage Facebook, LinkedIn, and Twitter for business! I call the most popular social media sites for business Facebook, Twitter, and LinkedIn the Big Three. Topics covered include: Facebook o Fundamentals o Exploring the Like Page o Marketing for the B2C and the B2B o Elements for Success LinkedIn o A Profile that Generates Leads o Targeting and Connecting with Ideal Clients o The Three Gems of LinkedIn o Elements for LinkedIn Success Twitter o A Love/Hate Relationship o Untangling Twitter Terminology o Building a Following o Best Practices Understand the difference between a personal and business Facebook page Identify the core elements for a successful business Facebook page Bring their LinkedIn profile to 100% completion Leverage the three gems of LinkedIn: Groups, Advanced Search, and Answers Translate the language of Twitter for better understanding Appreciate the value of Twitter as a lead generating tool Social Media for Small Business The majority of our clients are small business owners who struggle with the same everyday challenges most face: a lack of time, money and resources. Because of these challenges, small business owners often struggle to establish and maintain an effective social media presence. This presentation will help small business owners looking to understand and leverage the tremendous business growth potential offered by social media. Topics covered include: Defining Social Media Goals Determining the Appropriate Social Media Channels to Meet Those Goals Building the Audience Developing a Content Strategy Executing and Evaluating the Plan Understand the value of social media for small business Define specific social media goals to enhance their business presence Establish a comprehensive, practical, and measurable social media game plan Implement an effective plan without spending a lot of time or money ]]>
Learn to leverage Facebook, LinkedIn, and Twitter for business! I call the most popular social media sites for business Facebook, Twitter, and LinkedIn the Big Three. Topics covered include: Facebook o Fundamentals o Exploring the Like Page o Marketing for the B2C and the B2B o Elements for Success LinkedIn o A Profile that Generates Leads o Targeting and Connecting with Ideal Clients o The Three Gems of LinkedIn o Elements for LinkedIn Success Twitter o A Love/Hate Relationship o Untangling Twitter Terminology o Building a Following o Best Practices Understand the difference between a personal and business Facebook page Identify the core elements for a successful business Facebook page Bring their LinkedIn profile to 100% completion Leverage the three gems of LinkedIn: Groups, Advanced Search, and Answers Translate the language of Twitter for better understanding Appreciate the value of Twitter as a lead generating tool Social Media for Small Business The majority of our clients are small business owners who struggle with the same everyday challenges most face: a lack of time, money and resources. Because of these challenges, small business owners often struggle to establish and maintain an effective social media presence. This presentation will help small business owners looking to understand and leverage the tremendous business growth potential offered by social media. Topics covered include: Defining Social Media Goals Determining the Appropriate Social Media Channels to Meet Those Goals Building the Audience Developing a Content Strategy Executing and Evaluating the Plan Understand the value of social media for small business Define specific social media goals to enhance their business presence Establish a comprehensive, practical, and measurable social media game plan Implement an effective plan without spending a lot of time or money ]]> Wed, 24 Apr 2013 04:32:06 GMT /StrellaSocialMedia/facebook-linkedin-twitter StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Facebook, LinkedIn, Twitter StrellaSocialMedia Learn to leverage Facebook, LinkedIn, and Twitter for business! I call the most popular social media sites for business Facebook, Twitter, and LinkedIn the Big Three. Topics covered include: Facebook o Fundamentals o Exploring the Like Page o Marketing for the B2C and the B2B o Elements for Success LinkedIn o A Profile that Generates Leads o Targeting and Connecting with Ideal Clients o The Three Gems of LinkedIn o Elements for LinkedIn Success Twitter o A Love/Hate Relationship o Untangling Twitter Terminology o Building a Following o Best Practices Understand the difference between a personal and business Facebook page Identify the core elements for a successful business Facebook page Bring their LinkedIn profile to 100% completion Leverage the three gems of LinkedIn: Groups, Advanced Search, and Answers Translate the language of Twitter for better understanding Appreciate the value of Twitter as a lead generating tool Social Media for Small Business The majority of our clients are small business owners who struggle with the same everyday challenges most face: a lack of time, money and resources. Because of these challenges, small business owners often struggle to establish and maintain an effective social media presence. This presentation will help small business owners looking to understand and leverage the tremendous business growth potential offered by social media. Topics covered include: Defining Social Media Goals Determining the Appropriate Social Media Channels to Meet Those Goals Building the Audience Developing a Content Strategy Executing and Evaluating the Plan Understand the value of social media for small business Define specific social media goals to enhance their business presence Establish a comprehensive, practical, and measurable social media game plan Implement an effective plan without spending a lot of time or money <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/facebooklinkedintwitter-130424043206-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Learn to leverage Facebook, LinkedIn, and Twitter for business! I call the most popular social media sites for business Facebook, Twitter, and LinkedIn the Big Three. Topics covered include: Facebook o Fundamentals o Exploring the Like Page o Marketing for the B2C and the B2B o Elements for Success LinkedIn o A Profile that Generates Leads o Targeting and Connecting with Ideal Clients o The Three Gems of LinkedIn o Elements for LinkedIn Success Twitter o A Love/Hate Relationship o Untangling Twitter Terminology o Building a Following o Best Practices Understand the difference between a personal and business Facebook page Identify the core elements for a successful business Facebook page Bring their LinkedIn profile to 100% completion Leverage the three gems of LinkedIn: Groups, Advanced Search, and Answers Translate the language of Twitter for better understanding Appreciate the value of Twitter as a lead generating tool Social Media for Small Business The majority of our clients are small business owners who struggle with the same everyday challenges most face: a lack of time, money and resources. Because of these challenges, small business owners often struggle to establish and maintain an effective social media presence. This presentation will help small business owners looking to understand and leverage the tremendous business growth potential offered by social media. Topics covered include: Defining Social Media Goals Determining the Appropriate Social Media Channels to Meet Those Goals Building the Audience Developing a Content Strategy Executing and Evaluating the Plan Understand the value of social media for small business Define specific social media goals to enhance their business presence Establish a comprehensive, practical, and measurable social media game plan Implement an effective plan without spending a lot of time or money
Facebook, LinkedIn, Twitter from Strella Social Media
]]> 509 3 https://cdn.slidesharecdn.com/ss_thumbnails/facebooklinkedintwitter-130424043206-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 A Social Media Plan that Works /slideshow/a-social-media-plan-that-works/17408730 creatingasocialmediaplanthatworks-130320074051-phpapp02
Ive seen countless businesses and organizations fail to find their footing with social media simply because they dont understand how social media works, their goals are simplistic, or they treat it like any other marketing outlet. In this presentation, well cover areas of social media where many businesses get stuck, including: Determining the best social media channels for reach a target audience Establishing goals that generate results Building a social media audience on these channels Planning a marketing strategy, including content development Managing social media efforts with ease Learn both the why and the how of social media and see real results! http://strellasocialmedia.com/social-media-seminars/]]>
Ive seen countless businesses and organizations fail to find their footing with social media simply because they dont understand how social media works, their goals are simplistic, or they treat it like any other marketing outlet. In this presentation, well cover areas of social media where many businesses get stuck, including: Determining the best social media channels for reach a target audience Establishing goals that generate results Building a social media audience on these channels Planning a marketing strategy, including content development Managing social media efforts with ease Learn both the why and the how of social media and see real results! http://strellasocialmedia.com/social-media-seminars/]]> Wed, 20 Mar 2013 07:40:51 GMT /slideshow/a-social-media-plan-that-works/17408730 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) A Social Media Plan that Works StrellaSocialMedia Ive seen countless businesses and organizations fail to find their footing with social media simply because they dont understand how social media works, their goals are simplistic, or they treat it like any other marketing outlet. In this presentation, well cover areas of social media where many businesses get stuck, including: Determining the best social media channels for reach a target audience Establishing goals that generate results Building a social media audience on these channels Planning a marketing strategy, including content development Managing social media efforts with ease Learn both the why and the how of social media and see real results! http://strellasocialmedia.com/social-media-seminars/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/creatingasocialmediaplanthatworks-130320074051-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Ive seen countless businesses and organizations fail to find their footing with social media simply because they dont understand how social media works, their goals are simplistic, or they treat it like any other marketing outlet. In this presentation, well cover areas of social media where many businesses get stuck, including: Determining the best social media channels for reach a target audience Establishing goals that generate results Building a social media audience on these channels Planning a marketing strategy, including content development Managing social media efforts with ease Learn both the why and the how of social media and see real results! http://strellasocialmedia.com/social-media-seminars/
A Social Media Plan that Works from Strella Social Media
]]> 348 2 https://cdn.slidesharecdn.com/ss_thumbnails/creatingasocialmediaplanthatworks-130320074051-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media Return on Investment /slideshow/social-media-return-on-investment-17170903/17170903 socialmediaroi-voa-130313121722-phpapp01
Im going to offer you a very simplistic point of view about social media marketing. Here it goes: Build your stadium, fill your stadium, and make your fans cheer. Building your stadium is acquiring the media by setting up the pages correctly. Filling your stadium is growing your audience by attracting fans, followers and connections. Making them cheer is consistently posting valuable, engaging, and compelling content. Simple enough right? Well, for some. But I see a number of challenges with this formula. First and the most common one I encounter is that many people stop at Part 1. They call and ask me to set-up a page for them and assume thats all there is to it. Well social media is not a directory service so simply setting it up is just the starting point. Another challenge: some will focus too much energy on either building their audience or posting great content. The truth is, there needs to be a balance of both. For example, if you spend hours writing content and you only have 7 Facebook fans its not doing you much good. While strong content is foundational, people wont magically flock to your page. At the same time, if you have 20,000 fans and horrible content, it simply means you have a large audience but you dont have their attention. Again, its a balance of both that make social media powerful. Lets break this down further into the steps you need to take in order to achieve your social media ROI. Now, comes the big question how do we receive a return on our investment of time and money into social media? In what ways can we monetize social media as a small business? Ill be honest with you. Its going to require some work, but fortunately for you, Im giving you the formula for actualizing your investment.]]>
Im going to offer you a very simplistic point of view about social media marketing. Here it goes: Build your stadium, fill your stadium, and make your fans cheer. Building your stadium is acquiring the media by setting up the pages correctly. Filling your stadium is growing your audience by attracting fans, followers and connections. Making them cheer is consistently posting valuable, engaging, and compelling content. Simple enough right? Well, for some. But I see a number of challenges with this formula. First and the most common one I encounter is that many people stop at Part 1. They call and ask me to set-up a page for them and assume thats all there is to it. Well social media is not a directory service so simply setting it up is just the starting point. Another challenge: some will focus too much energy on either building their audience or posting great content. The truth is, there needs to be a balance of both. For example, if you spend hours writing content and you only have 7 Facebook fans its not doing you much good. While strong content is foundational, people wont magically flock to your page. At the same time, if you have 20,000 fans and horrible content, it simply means you have a large audience but you dont have their attention. Again, its a balance of both that make social media powerful. Lets break this down further into the steps you need to take in order to achieve your social media ROI. Now, comes the big question how do we receive a return on our investment of time and money into social media? In what ways can we monetize social media as a small business? Ill be honest with you. Its going to require some work, but fortunately for you, Im giving you the formula for actualizing your investment.]]> Wed, 13 Mar 2013 12:17:22 GMT /slideshow/social-media-return-on-investment-17170903/17170903 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Social Media Return on Investment StrellaSocialMedia Im going to offer you a very simplistic point of view about social media marketing. Here it goes: Build your stadium, fill your stadium, and make your fans cheer. Building your stadium is acquiring the media by setting up the pages correctly. Filling your stadium is growing your audience by attracting fans, followers and connections. Making them cheer is consistently posting valuable, engaging, and compelling content. Simple enough right? Well, for some. But I see a number of challenges with this formula. First and the most common one I encounter is that many people stop at Part 1. They call and ask me to set-up a page for them and assume thats all there is to it. Well social media is not a directory service so simply setting it up is just the starting point. Another challenge: some will focus too much energy on either building their audience or posting great content. The truth is, there needs to be a balance of both. For example, if you spend hours writing content and you only have 7 Facebook fans its not doing you much good. While strong content is foundational, people wont magically flock to your page. At the same time, if you have 20,000 fans and horrible content, it simply means you have a large audience but you dont have their attention. Again, its a balance of both that make social media powerful. Lets break this down further into the steps you need to take in order to achieve your social media ROI. Now, comes the big question how do we receive a return on our investment of time and money into social media? In what ways can we monetize social media as a small business? Ill be honest with you. Its going to require some work, but fortunately for you, Im giving you the formula for actualizing your investment. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/socialmediaroi-voa-130313121722-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Im going to offer you a very simplistic point of view about social media marketing. Here it goes: Build your stadium, fill your stadium, and make your fans cheer. Building your stadium is acquiring the media by setting up the pages correctly. Filling your stadium is growing your audience by attracting fans, followers and connections. Making them cheer is consistently posting valuable, engaging, and compelling content. Simple enough right? Well, for some. But I see a number of challenges with this formula. First and the most common one I encounter is that many people stop at Part 1. They call and ask me to set-up a page for them and assume thats all there is to it. Well social media is not a directory service so simply setting it up is just the starting point. Another challenge: some will focus too much energy on either building their audience or posting great content. The truth is, there needs to be a balance of both. For example, if you spend hours writing content and you only have 7 Facebook fans its not doing you much good. While strong content is foundational, people wont magically flock to your page. At the same time, if you have 20,000 fans and horrible content, it simply means you have a large audience but you dont have their attention. Again, its a balance of both that make social media powerful. Lets break this down further into the steps you need to take in order to achieve your social media ROI. Now, comes the big question how do we receive a return on our investment of time and money into social media? In what ways can we monetize social media as a small business? Ill be honest with you. Its going to require some work, but fortunately for you, Im giving you the formula for actualizing your investment.
Social Media Return on Investment from Strella Social Media
]]> 380 2 https://cdn.slidesharecdn.com/ss_thumbnails/socialmediaroi-voa-130313121722-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media in Higher Education /slideshow/social-media-in-higher-education-17127213/17127213 haccstudentservices-130312045442-phpapp02
Social media is a great tool for colleges and universities to attract new students as well as connect and engage with the current student body. Its also a way to facilitate intercollegiate and staff communication. In this presentation, Ill share why all facets of student services should be using social media and how to get started today! Topics Covered: Making the shift to social Popular social media channels Why colleges should be using social media College and university trends Departmental ideas An action plan for going social]]>
Social media is a great tool for colleges and universities to attract new students as well as connect and engage with the current student body. Its also a way to facilitate intercollegiate and staff communication. In this presentation, Ill share why all facets of student services should be using social media and how to get started today! Topics Covered: Making the shift to social Popular social media channels Why colleges should be using social media College and university trends Departmental ideas An action plan for going social]]> Tue, 12 Mar 2013 04:54:42 GMT /slideshow/social-media-in-higher-education-17127213/17127213 StrellaSocialMedia@slideshare.net(StrellaSocialMedia) Social Media in Higher Education StrellaSocialMedia Social media is a great tool for colleges and universities to attract new students as well as connect and engage with the current student body. Its also a way to facilitate intercollegiate and staff communication. In this presentation, Ill share why all facets of student services should be using social media and how to get started today! Topics Covered: Making the shift to social Popular social media channels Why colleges should be using social media College and university trends Departmental ideas An action plan for going social <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/haccstudentservices-130312045442-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Social media is a great tool for colleges and universities to attract new students as well as connect and engage with the current student body. Its also a way to facilitate intercollegiate and staff communication. In this presentation, Ill share why all facets of student services should be using social media and how to get started today! Topics Covered: Making the shift to social Popular social media channels Why colleges should be using social media College and university trends Departmental ideas An action plan for going social
Social Media in Higher Education from Strella Social Media
]]> 388 2 https://cdn.slidesharecdn.com/ss_thumbnails/haccstudentservices-130312045442-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-StrellaSocialMedia-48x48.jpg?cb=1731430885 I'm on a mission to make your brand unforgettable. Picture this: your brand breaking barriers, standing out from the crowd, cultivating more awareness, and building trust with your audience. With Strella Social Media by your side, that vision can become a reality. Our team thrives on exploring uncharted territories and developing custom solutions that fit YOUR unique brand vision. We create cutting-edge strategies tailored to overcome the hurdles you face. With an unwavering commitment to innovation, we stay on top of changes and ahead of the game, so you don't have to. strellasocialmedia.com/ https://cdn.slidesharecdn.com/ss_thumbnails/strategyfortoday-180517175622-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/developing-an-effective-strategy-in-todays-social-media-climate/97419056 Developing an Effectiv... https://cdn.slidesharecdn.com/ss_thumbnails/real-180308193601-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/get-real-turning-obstacles-into-opportunities/90072764 Get REAL: Turning obst... https://cdn.slidesharecdn.com/ss_thumbnails/createabrandthatsindemand-161109153136-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/personal-branding-for-wedding-professionals/68501054 Personal branding for ...