ºÝºÝߣshows by User: TPG_Direct / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: TPG_Direct / Wed, 10 Dec 2014 15:54:04 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: TPG_Direct The 30 Greatest Lead Generation Tips, Tricks & Ideas /slideshow/30-lead-tipstpg/42581881 30leadtipstpg-141210155404-conversion-gate01
Generating leads - both high in quantity and quality - is a marketers most important objective. A successful lead generation engine is what keeps the funnel full of sales prospects while you sleep. Surprisingly, only 1 in 10 marketers feel their lead generation campaigns are effective. What gives?]]>

Generating leads - both high in quantity and quality - is a marketers most important objective. A successful lead generation engine is what keeps the funnel full of sales prospects while you sleep. Surprisingly, only 1 in 10 marketers feel their lead generation campaigns are effective. What gives?]]>
Wed, 10 Dec 2014 15:54:04 GMT /slideshow/30-lead-tipstpg/42581881 TPG_Direct@slideshare.net(TPG_Direct) The 30 Greatest Lead Generation Tips, Tricks & Ideas TPG_Direct Generating leads - both high in quantity and quality - is a marketers most important objective. A successful lead generation engine is what keeps the funnel full of sales prospects while you sleep. Surprisingly, only 1 in 10 marketers feel their lead generation campaigns are effective. What gives? <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/30leadtipstpg-141210155404-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Generating leads - both high in quantity and quality - is a marketers most important objective. A successful lead generation engine is what keeps the funnel full of sales prospects while you sleep. Surprisingly, only 1 in 10 marketers feel their lead generation campaigns are effective. What gives?
The 30 Greatest Lead Generation Tips, Tricks & Ideas from TPG
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Master health insurance marketing /slideshow/master-health-insurance-marketing/42535208 masterhealthinsurancemarketing-141209142242-conversion-gate02
Combat the confusion surrounding the changes associated with Heath Care Reform and make sure your marketing plans are suited to thrive in this new environment. Plus, take advantage of our 2015 Essential Marketing Checklist to help you stay ahead of your competitors with your acquisition efforts, while simultaneously maintaining member retention.]]>

Combat the confusion surrounding the changes associated with Heath Care Reform and make sure your marketing plans are suited to thrive in this new environment. Plus, take advantage of our 2015 Essential Marketing Checklist to help you stay ahead of your competitors with your acquisition efforts, while simultaneously maintaining member retention.]]>
Tue, 09 Dec 2014 14:22:42 GMT /slideshow/master-health-insurance-marketing/42535208 TPG_Direct@slideshare.net(TPG_Direct) Master health insurance marketing TPG_Direct Combat the confusion surrounding the changes associated with Heath Care Reform and make sure your marketing plans are suited to thrive in this new environment. Plus, take advantage of our 2015 Essential Marketing Checklist to help you stay ahead of your competitors with your acquisition efforts, while simultaneously maintaining member retention. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/masterhealthinsurancemarketing-141209142242-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Combat the confusion surrounding the changes associated with Heath Care Reform and make sure your marketing plans are suited to thrive in this new environment. Plus, take advantage of our 2015 Essential Marketing Checklist to help you stay ahead of your competitors with your acquisition efforts, while simultaneously maintaining member retention.
Master health insurance marketing from TPG
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How to Create a Successful #Hashtag Marketing Campaign /slideshow/how-to-create-a-successful-hashtag-marketing-campaign/33420310 sucessfulhashtagcampaign-140411125044-phpapp01
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Fri, 11 Apr 2014 12:50:44 GMT /slideshow/how-to-create-a-successful-hashtag-marketing-campaign/33420310 TPG_Direct@slideshare.net(TPG_Direct) How to Create a Successful #Hashtag Marketing Campaign TPG_Direct <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sucessfulhashtagcampaign-140411125044-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
How to Create a Successful #Hashtag Marketing Campaign from TPG
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Top 8 Insights For Creating High Performing Direct Mail Campaigns /slideshow/tpg-dm-top8insightsig/32542958 tpgdmtop8insightsig-140320110927-phpapp02
As the most trusted form of communication, direct mail is commonly used by leading insurance companies … and produces outstanding results. This infographic give you the top 8 insights from high performing insurance direct mail campaigns. ]]>

As the most trusted form of communication, direct mail is commonly used by leading insurance companies … and produces outstanding results. This infographic give you the top 8 insights from high performing insurance direct mail campaigns. ]]>
Thu, 20 Mar 2014 11:09:27 GMT /slideshow/tpg-dm-top8insightsig/32542958 TPG_Direct@slideshare.net(TPG_Direct) Top 8 Insights For Creating High Performing Direct Mail Campaigns TPG_Direct As the most trusted form of communication, direct mail is commonly used by leading insurance companies … and produces outstanding results. This infographic give you the top 8 insights from high performing insurance direct mail campaigns. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/tpgdmtop8insightsig-140320110927-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> As the most trusted form of communication, direct mail is commonly used by leading insurance companies … and produces outstanding results. This infographic give you the top 8 insights from high performing insurance direct mail campaigns.
Top 8 Insights For Creating High Performing Direct Mail Campaigns from TPG
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Direction Takers Profile: Psychographic Segmentation and the Health Care Consumer /slideshow/profile-card-directiontakers/31867874 profilecarddirectiontakers-140303192507-phpapp02
We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences.]]>

We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences.]]>
Mon, 03 Mar 2014 19:25:07 GMT /slideshow/profile-card-directiontakers/31867874 TPG_Direct@slideshare.net(TPG_Direct) Direction Takers Profile: Psychographic Segmentation and the Health Care Consumer TPG_Direct We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/profilecarddirectiontakers-140303192507-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences.
Direction Takers Profile: Psychographic Segmentation and the Health Care Consumer from TPG
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Priority Jugglers Profile: Psychographic Segmentation and the Health Care Consumer /slideshow/profile-card-priorityjugglers/31591932 profilecardpriorityjugglers-140224163624-phpapp02
We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences.]]>

We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences.]]>
Mon, 24 Feb 2014 16:36:24 GMT /slideshow/profile-card-priorityjugglers/31591932 TPG_Direct@slideshare.net(TPG_Direct) Priority Jugglers Profile: Psychographic Segmentation and the Health Care Consumer TPG_Direct We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/profilecardpriorityjugglers-140224163624-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences.
Priority Jugglers Profile: Psychographic Segmentation and the Health Care Consumer from TPG
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Marketing Benchmarks from 7,000 Businesses /slideshow/marketing-benchmarks-from-7000-businesses-31579082/31579082 7000lessonstpg-140224110111-phpapp01
This report will dive into how you can increase both traffic and leads by improving a variety of different marketing assets, including: • Web Pages • Blogging • Landing Pages • Twitter • ...and more! Use these marketing benchmarks to help develop your marketing strategy. By dissecting each benchmark by target market (B2B vs. B2C) and company size, you’ll walk away with an idea of how much more you need to do to see the results you NEED. ]]>

This report will dive into how you can increase both traffic and leads by improving a variety of different marketing assets, including: • Web Pages • Blogging • Landing Pages • Twitter • ...and more! Use these marketing benchmarks to help develop your marketing strategy. By dissecting each benchmark by target market (B2B vs. B2C) and company size, you’ll walk away with an idea of how much more you need to do to see the results you NEED. ]]>
Mon, 24 Feb 2014 11:01:11 GMT /slideshow/marketing-benchmarks-from-7000-businesses-31579082/31579082 TPG_Direct@slideshare.net(TPG_Direct) Marketing Benchmarks from 7,000 Businesses TPG_Direct This report will dive into how you can increase both traffic and leads by improving a variety of different marketing assets, including: • Web Pages • Blogging • Landing Pages • Twitter • ...and more! Use these marketing benchmarks to help develop your marketing strategy. By dissecting each benchmark by target market (B2B vs. B2C) and company size, you’ll walk away with an idea of how much more you need to do to see the results you NEED. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/7000lessonstpg-140224110111-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This report will dive into how you can increase both traffic and leads by improving a variety of different marketing assets, including: • Web Pages • Blogging • Landing Pages • Twitter • ...and more! Use these marketing benchmarks to help develop your marketing strategy. By dissecting each benchmark by target market (B2B vs. B2C) and company size, you’ll walk away with an idea of how much more you need to do to see the results you NEED.
Marketing Benchmarks from 7,000 Businesses from TPG
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Self Achievers Profile: Psychographic Segmentation and the Health Care Consumer /slideshow/profile-card-selfachievers/31143196 profilecardselfachievers-140212162639-phpapp02
We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences.]]>

We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences.]]>
Wed, 12 Feb 2014 16:26:39 GMT /slideshow/profile-card-selfachievers/31143196 TPG_Direct@slideshare.net(TPG_Direct) Self Achievers Profile: Psychographic Segmentation and the Health Care Consumer TPG_Direct We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/profilecardselfachievers-140212162639-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences.
Self Achievers Profile: Psychographic Segmentation and the Health Care Consumer from TPG
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Willful Endurers Profile: Psychographic Segmentation of the Healthcare Consumer /slideshow/profile-card-willfulendurers/31088050 profilecardwillfulendurers-140211113248-phpapp02
We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences.]]>

We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences.]]>
Tue, 11 Feb 2014 11:32:48 GMT /slideshow/profile-card-willfulendurers/31088050 TPG_Direct@slideshare.net(TPG_Direct) Willful Endurers Profile: Psychographic Segmentation of the Healthcare Consumer TPG_Direct We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/profilecardwillfulendurers-140211113248-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> We’ve put these psychographic profiles together with c2B to help healthcare organizations attain a comprehensive understanding of their healthcare consumers. Through quantitative and qualitative research we are confident that our psychographic profiles fully yield insight into deeply understanding these segments and will help healthcare organizations and agencies properly target their desired audiences.
Willful Endurers Profile: Psychographic Segmentation of the Healthcare Consumer from TPG
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60 Top Auto Insurance Keywords by Estimated Cost Per Click Infographic for 2014 /slideshow/auto-keywords-costperclick/31087510 autokeywordscostperclick-140211112038-phpapp01
60 Top Auto Insurance Keywords by Estimated Cost Per Click Infographic for 2014. 10 keywords were selected per category. Each category represents a stage in the buyer’s journey. In the early stages of the buyer’s journey keyword searches involve more general questions around Car/Auto Insurance. In the end stages of the buyer’s journey keywords are represented by more transactional keywords that have intent to quote/policy.]]>

60 Top Auto Insurance Keywords by Estimated Cost Per Click Infographic for 2014. 10 keywords were selected per category. Each category represents a stage in the buyer’s journey. In the early stages of the buyer’s journey keyword searches involve more general questions around Car/Auto Insurance. In the end stages of the buyer’s journey keywords are represented by more transactional keywords that have intent to quote/policy.]]>
Tue, 11 Feb 2014 11:20:38 GMT /slideshow/auto-keywords-costperclick/31087510 TPG_Direct@slideshare.net(TPG_Direct) 60 Top Auto Insurance Keywords by Estimated Cost Per Click Infographic for 2014 TPG_Direct 60 Top Auto Insurance Keywords by Estimated Cost Per Click Infographic for 2014. 10 keywords were selected per category. Each category represents a stage in the buyer’s journey. In the early stages of the buyer’s journey keyword searches involve more general questions around Car/Auto Insurance. In the end stages of the buyer’s journey keywords are represented by more transactional keywords that have intent to quote/policy. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/autokeywordscostperclick-140211112038-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> 60 Top Auto Insurance Keywords by Estimated Cost Per Click Infographic for 2014. 10 keywords were selected per category. Each category represents a stage in the buyer’s journey. In the early stages of the buyer’s journey keyword searches involve more general questions around Car/Auto Insurance. In the end stages of the buyer’s journey keywords are represented by more transactional keywords that have intent to quote/policy.
60 Top Auto Insurance Keywords by Estimated Cost Per Click Infographic for 2014 from TPG
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Infographic 60 Top Auto Insurance Keywords by Monthly Average Search Volume on Google /slideshow/infographic-60-top-auto-insurance-keywords-by-monthly-average-search-volumeauto-keywords-searchvolume/30875751 autokeywordssearchvolume-140205195812-phpapp02
10 keywords were selected per category. Each category represents a stage in the buyer’s journey. Top of the funnel keyword searches involve more general questions around Car/Auto Insurance. Bottom of the funnel keywords are represented by more transactional keywords that have intent to quote/policy.]]>

10 keywords were selected per category. Each category represents a stage in the buyer’s journey. Top of the funnel keyword searches involve more general questions around Car/Auto Insurance. Bottom of the funnel keywords are represented by more transactional keywords that have intent to quote/policy.]]>
Wed, 05 Feb 2014 19:58:12 GMT /slideshow/infographic-60-top-auto-insurance-keywords-by-monthly-average-search-volumeauto-keywords-searchvolume/30875751 TPG_Direct@slideshare.net(TPG_Direct) Infographic 60 Top Auto Insurance Keywords by Monthly Average Search Volume on Google TPG_Direct 10 keywords were selected per category. Each category represents a stage in the buyer’s journey. Top of the funnel keyword searches involve more general questions around Car/Auto Insurance. Bottom of the funnel keywords are represented by more transactional keywords that have intent to quote/policy. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/autokeywordssearchvolume-140205195812-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> 10 keywords were selected per category. Each category represents a stage in the buyer’s journey. Top of the funnel keyword searches involve more general questions around Car/Auto Insurance. Bottom of the funnel keywords are represented by more transactional keywords that have intent to quote/policy.
Infographic 60 Top Auto Insurance Keywords by Monthly Average Search Volume on Google from TPG
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How to Use PPC Introductory Guide /slideshow/how-to-use-ppc-introductory-guide-29935358/29935358 howtouseppcintroductoryguide-140112152851-phpapp01
Understand the fundamentals of how paid search marketing works and how it differs from organic search]]>

Understand the fundamentals of how paid search marketing works and how it differs from organic search]]>
Sun, 12 Jan 2014 15:28:50 GMT /slideshow/how-to-use-ppc-introductory-guide-29935358/29935358 TPG_Direct@slideshare.net(TPG_Direct) How to Use PPC Introductory Guide TPG_Direct Understand the fundamentals of how paid search marketing works and how it differs from organic search <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/howtouseppcintroductoryguide-140112152851-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Understand the fundamentals of how paid search marketing works and how it differs from organic search
How to Use PPC Introductory Guide from TPG
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https://cdn.slidesharecdn.com/profile-photo-TPG_Direct-48x48.jpg?cb=1523350338 At TPG, we are experts in multi-channel customer acquisition, helping leaders in healthcare, auto insurance and e-commerce industries make complex marketing decisions for over 22 years. www.tpgdirect.com/ https://cdn.slidesharecdn.com/ss_thumbnails/30leadtipstpg-141210155404-conversion-gate01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/30-lead-tipstpg/42581881 The 30 Greatest Lead G... https://cdn.slidesharecdn.com/ss_thumbnails/masterhealthinsurancemarketing-141209142242-conversion-gate02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/master-health-insurance-marketing/42535208 Master health insuranc... https://cdn.slidesharecdn.com/ss_thumbnails/sucessfulhashtagcampaign-140411125044-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-to-create-a-successful-hashtag-marketing-campaign/33420310 How to Create a Succes...