ºÝºÝߣshows by User: TeradataMarketingApplications / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: TeradataMarketingApplications / Thu, 02 Jun 2016 09:56:41 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: TeradataMarketingApplications How to rock your email marketing with the 6 steps of the email marketing maturity model /slideshow/how-to-rock-your-email-marketing-with-the-6-steps-of-the-email-marketing-maturity-model/62650608 emailmarketingmaturitymodel-slideshare-160602095641
While 64% of marketers rate email marketing as the most effective channel and 57% planning to increase their email marketing budget this year, most marketers still see open rates and click through rates dropping. To help you rock your email marketing performance, we came up with the email marketing maturity model that includes 6 simple steps. ]]>
While 64% of marketers rate email marketing as the most effective channel and 57% planning to increase their email marketing budget this year, most marketers still see open rates and click through rates dropping. To help you rock your email marketing performance, we came up with the email marketing maturity model that includes 6 simple steps. ]]> Thu, 02 Jun 2016 09:56:41 GMT /slideshow/how-to-rock-your-email-marketing-with-the-6-steps-of-the-email-marketing-maturity-model/62650608 TeradataMarketingApplications@slideshare.net(TeradataMarketingApplications) How to rock your email marketing with the 6 steps of the email marketing maturity model TeradataMarketingApplications While 64% of marketers rate email marketing as the most effective channel and 57% planning to increase their email marketing budget this year, most marketers still see open rates and click through rates dropping. To help you rock your email marketing performance, we came up with the email marketing maturity model that includes 6 simple steps. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/emailmarketingmaturitymodel-slideshare-160602095641-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> While 64% of marketers rate email marketing as the most effective channel and 57% planning to increase their email marketing budget this year, most marketers still see open rates and click through rates dropping. To help you rock your email marketing performance, we came up with the email marketing maturity model that includes 6 simple steps.
How to rock your email marketing with the 6 steps of the email marketing maturity model from Teradata Marketing Applications
]]> 1171 6 https://cdn.slidesharecdn.com/ss_thumbnails/emailmarketingmaturitymodel-slideshare-160602095641-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The State of Mobile Shopping Apps /slideshow/the-state-of-mobile-shopping-apps/58544078 stateofmobileshoppingapps-brighttalkwebinar-160222083620
Tapping into people’s growing awareness of mobile apps, many brands and retailers are using mobile apps to boost sales by offering convenient 24/7 shopping, while also keeping their brands prominently in front of customers. But are they really getting the most out of their apps? To investigate this, we conducted an international study to learn how the top retailers use their apps to engage their customers. In this presentation we will reveal the surprising results and discuss our recommendations on how to leverage your mobile app to build long-term relationships with your customers. •Why personalisation is important and how you can personalise the experience for your users •How to boost sales with the right type of offers at the right time •how to leverage your mobile app to build long-term relationships with your customers]]>
Tapping into people’s growing awareness of mobile apps, many brands and retailers are using mobile apps to boost sales by offering convenient 24/7 shopping, while also keeping their brands prominently in front of customers. But are they really getting the most out of their apps? To investigate this, we conducted an international study to learn how the top retailers use their apps to engage their customers. In this presentation we will reveal the surprising results and discuss our recommendations on how to leverage your mobile app to build long-term relationships with your customers. •Why personalisation is important and how you can personalise the experience for your users •How to boost sales with the right type of offers at the right time •how to leverage your mobile app to build long-term relationships with your customers]]> Mon, 22 Feb 2016 08:36:20 GMT /slideshow/the-state-of-mobile-shopping-apps/58544078 TeradataMarketingApplications@slideshare.net(TeradataMarketingApplications) The State of Mobile Shopping Apps TeradataMarketingApplications Tapping into people’s growing awareness of mobile apps, many brands and retailers are using mobile apps to boost sales by offering convenient 24/7 shopping, while also keeping their brands prominently in front of customers. But are they really getting the most out of their apps? To investigate this, we conducted an international study to learn how the top retailers use their apps to engage their customers. In this presentation we will reveal the surprising results and discuss our recommendations on how to leverage your mobile app to build long-term relationships with your customers. •Why personalisation is important and how you can personalise the experience for your users •How to boost sales with the right type of offers at the right time •how to leverage your mobile app to build long-term relationships with your customers <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/stateofmobileshoppingapps-brighttalkwebinar-160222083620-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Tapping into people’s growing awareness of mobile apps, many brands and retailers are using mobile apps to boost sales by offering convenient 24/7 shopping, while also keeping their brands prominently in front of customers. But are they really getting the most out of their apps? To investigate this, we conducted an international study to learn how the top retailers use their apps to engage their customers. In this presentation we will reveal the surprising results and discuss our recommendations on how to leverage your mobile app to build long-term relationships with your customers. •Why personalisation is important and how you can personalise the experience for your users •How to boost sales with the right type of offers at the right time •how to leverage your mobile app to build long-term relationships with your customers
The State of Mobile Shopping Apps from Teradata Marketing Applications
]]> 477 4 https://cdn.slidesharecdn.com/ss_thumbnails/stateofmobileshoppingapps-brighttalkwebinar-160222083620-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The Four Essential Truths of Real-Time Customer Engagememt /slideshow/the-four-essential-truths-of-realtime-customer-engagememt/52634300 chiefmarketing4truthsv2-150910144205-lva1-app6891
These are the four essential truths of real-time customer engagement: If you don’t know who you’re talking to, it’s almost impossible to be relevant. If you’re not managing the journey your customer is on, someone else is. If you can’t decide which of your offers are most appropriate, you can’t expect your customer to do it for you. If you can’t get your message delivered at the right time, it doesn’t really matter how good it is.]]>
These are the four essential truths of real-time customer engagement: If you don’t know who you’re talking to, it’s almost impossible to be relevant. If you’re not managing the journey your customer is on, someone else is. If you can’t decide which of your offers are most appropriate, you can’t expect your customer to do it for you. If you can’t get your message delivered at the right time, it doesn’t really matter how good it is.]]> Thu, 10 Sep 2015 14:42:05 GMT /slideshow/the-four-essential-truths-of-realtime-customer-engagememt/52634300 TeradataMarketingApplications@slideshare.net(TeradataMarketingApplications) The Four Essential Truths of Real-Time Customer Engagememt TeradataMarketingApplications These are the four essential truths of real-time customer engagement: If you don’t know who you’re talking to, it’s almost impossible to be relevant. If you’re not managing the journey your customer is on, someone else is. If you can’t decide which of your offers are most appropriate, you can’t expect your customer to do it for you. If you can’t get your message delivered at the right time, it doesn’t really matter how good it is. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/chiefmarketing4truthsv2-150910144205-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> These are the four essential truths of real-time customer engagement: If you don’t know who you’re talking to, it’s almost impossible to be relevant. If you’re not managing the journey your customer is on, someone else is. If you can’t decide which of your offers are most appropriate, you can’t expect your customer to do it for you. If you can’t get your message delivered at the right time, it doesn’t really matter how good it is.
The Four Essential Truths of Real-Time Customer Engagememt from Teradata Marketing Applications
]]> 267 7 https://cdn.slidesharecdn.com/ss_thumbnails/chiefmarketing4truthsv2-150910144205-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 21 Ways to Increase Engagement with Content /slideshow/21-ways-to-increase-engagement-with-content-52228521/52228521 21waystoincreaseengagementwithcontent-150830205056-lva1-app6892
Yael Kochman, Teradata Mobile CoE's Content Marketing Manager, was invited to speak at a marketing event about increasing engagement with content. She gave a handful of tips, from storytelling to customer experience and even shared some helpful tools.]]>
Yael Kochman, Teradata Mobile CoE's Content Marketing Manager, was invited to speak at a marketing event about increasing engagement with content. She gave a handful of tips, from storytelling to customer experience and even shared some helpful tools.]]> Sun, 30 Aug 2015 20:50:55 GMT /slideshow/21-ways-to-increase-engagement-with-content-52228521/52228521 TeradataMarketingApplications@slideshare.net(TeradataMarketingApplications) 21 Ways to Increase Engagement with Content TeradataMarketingApplications Yael Kochman, Teradata Mobile CoE's Content Marketing Manager, was invited to speak at a marketing event about increasing engagement with content. She gave a handful of tips, from storytelling to customer experience and even shared some helpful tools. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/21waystoincreaseengagementwithcontent-150830205056-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Yael Kochman, Teradata Mobile CoE&#39;s Content Marketing Manager, was invited to speak at a marketing event about increasing engagement with content. She gave a handful of tips, from storytelling to customer experience and even shared some helpful tools.
21 Ways to Increase Engagement with Content from Teradata Marketing Applications
]]> 609 7 https://cdn.slidesharecdn.com/ss_thumbnails/21waystoincreaseengagementwithcontent-150830205056-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-TeradataMarketingApplications-48x48.jpg?cb=1523424173 Teradata Marketing Applications helps the world’s most successful brands shine through the clutter using individualized insights that drive meaningful communications with customers. Teradata Marketing Applications provides software and services that advance the data-driven capabilities of marketing organizations that recognize the power of using individualized insights. The Teradata Integrated Marketing Cloud provides a cohesive platform for Marketing Resource Management, Omni-Channel Marketing and Digital Marketing, as well as for Marketing Analytics and Data Management. We power marketing. marketing.teradata.com/ https://cdn.slidesharecdn.com/ss_thumbnails/emailmarketingmaturitymodel-slideshare-160602095641-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-to-rock-your-email-marketing-with-the-6-steps-of-the-email-marketing-maturity-model/62650608 How to rock your email... https://cdn.slidesharecdn.com/ss_thumbnails/stateofmobileshoppingapps-brighttalkwebinar-160222083620-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/the-state-of-mobile-shopping-apps/58544078 The State of Mobile Sh... https://cdn.slidesharecdn.com/ss_thumbnails/chiefmarketing4truthsv2-150910144205-lva1-app6891-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/the-four-essential-truths-of-realtime-customer-engagememt/52634300 The Four Essential Tru...