際際滷shows by User: UMANGPURI / http://www.slideshare.net/images/logo.gif 際際滷shows by User: UMANGPURI / 際際滷Share feed for 際際滷shows by User: UMANGPURI https://cdn.slidesharecdn.com/profile-photo-UMANGPURI-48x48.jpg?cb=1561710985 If i hand you my business card, it would say Umang Puri - Social Media Associate. But it is safe to say that is not the complete picture, having had varied job roles all the way from a freelance designer to a brand strategist. I worked at a Start-up Creative Agency and now at a National Agency which has given me immense exposure and confidence in the work i'm doing and hopefully will continue to do Im also a big believer and lover in the power of branding. I believe that we, as humans, dont buy stuff. We dont make decisions based on features and benefits. We make decisions based on emotion, gut feel and brand promise. We buy when we are moved. We buy when we are captivated an...