ºÝºÝߣshows by User: WOMMAChicago / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: WOMMAChicago / Wed, 02 Apr 2014 10:25:33 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: WOMMAChicago WOMMA Ethics Committee White Paper (2014) /slideshow/womma-ethics-committee-white-paper-2014/33039717 wommaethicscommitteewhitepaper2014-140402102533-phpapp01
WOMMA Ethics Committee White Paper Ethical Word of Mouth Marketing Disclosure Best Practices in Today’s Regulatory Environment WOMMA—in collaboration with industry leaders, members, non-members, academics and both B2C and B2B audiences and in consultation with the WOMMA Ethics Committee on issues of ethics and disclosure—formalized these recommended best practices and guidelines for social media, mobile and digital WOM communications in today’s regulatory environment to further industry ethics and professional disclosure practices. This document was created to complement the WOMMA Guide to Best Practices for Disclosure in Digital, Social, and Mobile Marketing, the Ethics Code and other updates and resources that are made available at www.womma.org/ethics. Considered a living document, this guide will be updated as needed to reflect new ethical concerns in disclosure practices, as well as changes in U.S. and international regulatory and other marketplace updates. Please note this guide is provided as a courtesy to our members and the industry at large, but is not intended to be legal advice. Always consult your own attorney to apply current law to your specific circumstances. To download this document visit http://www.womma.org/ethicswhitepaper.]]>
WOMMA Ethics Committee White Paper Ethical Word of Mouth Marketing Disclosure Best Practices in Today’s Regulatory Environment WOMMA—in collaboration with industry leaders, members, non-members, academics and both B2C and B2B audiences and in consultation with the WOMMA Ethics Committee on issues of ethics and disclosure—formalized these recommended best practices and guidelines for social media, mobile and digital WOM communications in today’s regulatory environment to further industry ethics and professional disclosure practices. This document was created to complement the WOMMA Guide to Best Practices for Disclosure in Digital, Social, and Mobile Marketing, the Ethics Code and other updates and resources that are made available at www.womma.org/ethics. Considered a living document, this guide will be updated as needed to reflect new ethical concerns in disclosure practices, as well as changes in U.S. and international regulatory and other marketplace updates. Please note this guide is provided as a courtesy to our members and the industry at large, but is not intended to be legal advice. Always consult your own attorney to apply current law to your specific circumstances. To download this document visit http://www.womma.org/ethicswhitepaper.]]> Wed, 02 Apr 2014 10:25:33 GMT /slideshow/womma-ethics-committee-white-paper-2014/33039717 WOMMAChicago@slideshare.net(WOMMAChicago) WOMMA Ethics Committee White Paper (2014) WOMMAChicago WOMMA Ethics Committee White Paper Ethical Word of Mouth Marketing Disclosure Best Practices in Today’s Regulatory Environment WOMMA—in collaboration with industry leaders, members, non-members, academics and both B2C and B2B audiences and in consultation with the WOMMA Ethics Committee on issues of ethics and disclosure—formalized these recommended best practices and guidelines for social media, mobile and digital WOM communications in today’s regulatory environment to further industry ethics and professional disclosure practices. This document was created to complement the WOMMA Guide to Best Practices for Disclosure in Digital, Social, and Mobile Marketing, the Ethics Code and other updates and resources that are made available at www.womma.org/ethics. Considered a living document, this guide will be updated as needed to reflect new ethical concerns in disclosure practices, as well as changes in U.S. and international regulatory and other marketplace updates. Please note this guide is provided as a courtesy to our members and the industry at large, but is not intended to be legal advice. Always consult your own attorney to apply current law to your specific circumstances. To download this document visit http://www.womma.org/ethicswhitepaper. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wommaethicscommitteewhitepaper2014-140402102533-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> WOMMA Ethics Committee White Paper Ethical Word of Mouth Marketing Disclosure Best Practices in Today’s Regulatory Environment WOMMA—in collaboration with industry leaders, members, non-members, academics and both B2C and B2B audiences and in consultation with the WOMMA Ethics Committee on issues of ethics and disclosure—formalized these recommended best practices and guidelines for social media, mobile and digital WOM communications in today’s regulatory environment to further industry ethics and professional disclosure practices. This document was created to complement the WOMMA Guide to Best Practices for Disclosure in Digital, Social, and Mobile Marketing, the Ethics Code and other updates and resources that are made available at www.womma.org/ethics. Considered a living document, this guide will be updated as needed to reflect new ethical concerns in disclosure practices, as well as changes in U.S. and international regulatory and other marketplace updates. Please note this guide is provided as a courtesy to our members and the industry at large, but is not intended to be legal advice. Always consult your own attorney to apply current law to your specific circumstances. To download this document visit http://www.womma.org/ethicswhitepaper.
WOMMA Ethics Committee White Paper (2014) from Word of Mouth Marketing Association (WOMMA)
]]> 3030 11 https://cdn.slidesharecdn.com/ss_thumbnails/wommaethicscommitteewhitepaper2014-140402102533-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds document White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 1 https://cdn.slidesharecdn.com/profile-photo-WOMMAChicago-48x48.jpg?cb=1523697295 The Word of Mouth Marketing Association is the official trade association dedicated to word of mouth and social media marketing. Founded in 2004, WOMMA is the leader in ethical word of mouth marketing practices through its education such as WOMMA Summit, professional development opportunities, and knowledge sharing with top industry marketers. WOMMA’s membership is made up of the most innovative companies committed to progressing the word of mouth marketing industry through advocacy, education, and ethics. www.womma.org/