狠狠撸shows by User: Wikonsumer / http://www.slideshare.net/images/logo.gif 狠狠撸shows by User: Wikonsumer / Fri, 13 Jul 2012 09:44:51 GMT 狠狠撸Share feed for 狠狠撸shows by User: Wikonsumer Dynamic Logic - Facebook Fan Index Case Study /slideshow/dynamic-logic-facebook-fan-index-case-study/13630877 dynamiclogic-fanindexcasestudy-120713094454-phpapp02
Case Study: A Fan Page Effectiveness Study In Australia, J&J set out to understand the brand value of their tightly-knit Johnson鈥檚 Baby Facebook fan page community.]]>

Case Study: A Fan Page Effectiveness Study In Australia, J&J set out to understand the brand value of their tightly-knit Johnson鈥檚 Baby Facebook fan page community.]]>
Fri, 13 Jul 2012 09:44:51 GMT /slideshow/dynamic-logic-facebook-fan-index-case-study/13630877 Wikonsumer@slideshare.net(Wikonsumer) Dynamic Logic - Facebook Fan Index Case Study Wikonsumer Case Study: A Fan Page Effectiveness Study In Australia, J&J set out to understand the brand value of their tightly-knit Johnson鈥檚 Baby Facebook fan page community. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/dynamiclogic-fanindexcasestudy-120713094454-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Case Study: A Fan Page Effectiveness Study In Australia, J&amp;J set out to understand the brand value of their tightly-knit Johnson鈥檚 Baby Facebook fan page community.
Dynamic Logic - Facebook Fan Index Case Study from Wikonsumer Research
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Consumer Perceptions of Online Registration and Social Login /slideshow/consumer-perceptions-of-online-registration-and-social-login/11946750 janrain-consumerperceptionsofonlineregistrationandsociallogin-120309204930-phpapp02
In October 2011, Blue Research conducted research to assess consumer attitudes about traditional online registration processes and perceptions of using existing social identities to login across the web. Surveying a cross-section of 600 U.S. consumers, the results show a growing preference for social login since similar research was conducted a year earlier. The study also reveals the challenges associated with website conversion and obtaining accurate information about consumers from traditional registration. The impact on brands is significant. A profound majority of consumers prefer social login over traditional registration and tend to exhibit behaviors that make them more a valuable group to target. ]]>

In October 2011, Blue Research conducted research to assess consumer attitudes about traditional online registration processes and perceptions of using existing social identities to login across the web. Surveying a cross-section of 600 U.S. consumers, the results show a growing preference for social login since similar research was conducted a year earlier. The study also reveals the challenges associated with website conversion and obtaining accurate information about consumers from traditional registration. The impact on brands is significant. A profound majority of consumers prefer social login over traditional registration and tend to exhibit behaviors that make them more a valuable group to target. ]]>
Fri, 09 Mar 2012 20:49:29 GMT /slideshow/consumer-perceptions-of-online-registration-and-social-login/11946750 Wikonsumer@slideshare.net(Wikonsumer) Consumer Perceptions of Online Registration and Social Login Wikonsumer In October 2011, Blue Research conducted research to assess consumer attitudes about traditional online registration processes and perceptions of using existing social identities to login across the web. Surveying a cross-section of 600 U.S. consumers, the results show a growing preference for social login since similar research was conducted a year earlier. The study also reveals the challenges associated with website conversion and obtaining accurate information about consumers from traditional registration. The impact on brands is significant. A profound majority of consumers prefer social login over traditional registration and tend to exhibit behaviors that make them more a valuable group to target. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/janrain-consumerperceptionsofonlineregistrationandsociallogin-120309204930-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In October 2011, Blue Research conducted research to assess consumer attitudes about traditional online registration processes and perceptions of using existing social identities to login across the web. Surveying a cross-section of 600 U.S. consumers, the results show a growing preference for social login since similar research was conducted a year earlier. The study also reveals the challenges associated with website conversion and obtaining accurate information about consumers from traditional registration. The impact on brands is significant. A profound majority of consumers prefer social login over traditional registration and tend to exhibit behaviors that make them more a valuable group to target.
Consumer Perceptions of Online Registration and Social Login from Wikonsumer Research
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Estudio de Internet en Centroam茅rica y el Caribe - Dichter & Neira https://es.slideshare.net/slideshow/estudio-de-internet-en-centroamrica-y-el-caribe-dichter-neira/9663498 estudiodeinternetencentroamrica-111012143446-phpapp02
Visita el sitio web de Dichter & Neira para bajar el estudio: http://bit.ly/internet_caricam]]>

Visita el sitio web de Dichter & Neira para bajar el estudio: http://bit.ly/internet_caricam]]>
Wed, 12 Oct 2011 14:34:45 GMT https://es.slideshare.net/slideshow/estudio-de-internet-en-centroamrica-y-el-caribe-dichter-neira/9663498 Wikonsumer@slideshare.net(Wikonsumer) Estudio de Internet en Centroam茅rica y el Caribe - Dichter & Neira Wikonsumer Visita el sitio web de Dichter & Neira para bajar el estudio: http://bit.ly/internet_caricam <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/estudiodeinternetencentroamrica-111012143446-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Visita el sitio web de Dichter &amp; Neira para bajar el estudio: http://bit.ly/internet_caricam
from Wikonsumer Research
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Investigaci贸n sobre La Felicidad - Argentina 2011 https://es.slideshare.net/slideshow/investigacin-sobre-la-felicidad-argentina-2011/9377664 informe-sobre-felicidad-argentina-110922093714-phpapp01
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Thu, 22 Sep 2011 09:37:11 GMT https://es.slideshare.net/slideshow/investigacin-sobre-la-felicidad-argentina-2011/9377664 Wikonsumer@slideshare.net(Wikonsumer) Investigaci贸n sobre La Felicidad - Argentina 2011 Wikonsumer <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/informe-sobre-felicidad-argentina-110922093714-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
from Wikonsumer Research
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Estudio AMIPCI de Redes Sociales en M茅xico y Latinoam茅rica - 2011 https://es.slideshare.net/slideshow/estudio-ampici-de-redes-sociales-2011/9364326 estudioamipcideredessociales2011-110921134617-phpapp01
La Asociaci贸n Mexicana de Internet (AMIPCI), ha publicado un comunicado en el que se revelan datos sobre Internet y las redes sociales en M茅xico. El estudio de redes Sociales en M茅xico y Latinoam茅rica 2011, revela varias estad铆sticas interesantes sobre el uso de las redes sociales en el pa铆s. Aqu铆 el link al comunicado: ]]>

La Asociaci贸n Mexicana de Internet (AMIPCI), ha publicado un comunicado en el que se revelan datos sobre Internet y las redes sociales en M茅xico. El estudio de redes Sociales en M茅xico y Latinoam茅rica 2011, revela varias estad铆sticas interesantes sobre el uso de las redes sociales en el pa铆s. Aqu铆 el link al comunicado: ]]>
Wed, 21 Sep 2011 13:46:14 GMT https://es.slideshare.net/slideshow/estudio-ampici-de-redes-sociales-2011/9364326 Wikonsumer@slideshare.net(Wikonsumer) Estudio AMIPCI de Redes Sociales en M茅xico y Latinoam茅rica - 2011 Wikonsumer La Asociaci贸n Mexicana de Internet (AMIPCI), ha publicado un comunicado en el que se revelan datos sobre Internet y las redes sociales en M茅xico. El estudio de redes Sociales en M茅xico y Latinoam茅rica 2011, revela varias estad铆sticas interesantes sobre el uso de las redes sociales en el pa铆s. Aqu铆 el link al comunicado: <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/estudioamipcideredessociales2011-110921134617-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> La Asociaci贸n Mexicana de Internet (AMIPCI), ha publicado un comunicado en el que se revelan datos sobre Internet y las redes sociales en M茅xico. El estudio de redes Sociales en M茅xico y Latinoam茅rica 2011, revela varias estad铆sticas interesantes sobre el uso de las redes sociales en el pa铆s. Aqu铆 el link al comunicado:
from Wikonsumer Research
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Estado de Internet en Argentina (ComScore, Mayo 2011) https://es.slideshare.net/slideshow/estado-de-internet-en-argentina-comscore-mayo-2011/8317582 comscore-estadodeinternetenargentinamayo2011-110615113246-phpapp02
La presentaci贸n se puede bajar desde el sitio oficial de ComSCore: http://www.comscore.com/esl/Press_Events/Presentations_Whitepapers]]>

La presentaci贸n se puede bajar desde el sitio oficial de ComSCore: http://www.comscore.com/esl/Press_Events/Presentations_Whitepapers]]>
Wed, 15 Jun 2011 11:32:44 GMT https://es.slideshare.net/slideshow/estado-de-internet-en-argentina-comscore-mayo-2011/8317582 Wikonsumer@slideshare.net(Wikonsumer) Estado de Internet en Argentina (ComScore, Mayo 2011) Wikonsumer La presentaci贸n se puede bajar desde el sitio oficial de ComSCore: http://www.comscore.com/esl/Press_Events/Presentations_Whitepapers <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/comscore-estadodeinternetenargentinamayo2011-110615113246-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> La presentaci贸n se puede bajar desde el sitio oficial de ComSCore: http://www.comscore.com/esl/Press_Events/Presentations_Whitepapers
from Wikonsumer Research
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Viviendo con Internet en Am茅rica Latina - Microsoft Advertising /slideshow/viviendo-con-internet-en-amrica-latina-microsoft-advertising/8173316 livingwiththeinternetlatamreportfinal-110601075051-phpapp01
Fuente: Microsoft Advertising Metodolog铆a: Basado en una encuesta realizada a un panel de opini贸n online, 6.054 encuestados de edades comprendidas entre 16-64 a帽os respondieron preguntas sobre sus patrones de conducta web y sus preferencias de interacci贸n online con las marcas. El documento completo puede ser bajado de: http://advertising.microsoft.com/latinoamerica/estudios/viviendo-con-internet]]>

Fuente: Microsoft Advertising Metodolog铆a: Basado en una encuesta realizada a un panel de opini贸n online, 6.054 encuestados de edades comprendidas entre 16-64 a帽os respondieron preguntas sobre sus patrones de conducta web y sus preferencias de interacci贸n online con las marcas. El documento completo puede ser bajado de: http://advertising.microsoft.com/latinoamerica/estudios/viviendo-con-internet]]>
Wed, 01 Jun 2011 07:50:49 GMT /slideshow/viviendo-con-internet-en-amrica-latina-microsoft-advertising/8173316 Wikonsumer@slideshare.net(Wikonsumer) Viviendo con Internet en Am茅rica Latina - Microsoft Advertising Wikonsumer Fuente: Microsoft Advertising Metodolog铆a: Basado en una encuesta realizada a un panel de opini贸n online, 6.054 encuestados de edades comprendidas entre 16-64 a帽os respondieron preguntas sobre sus patrones de conducta web y sus preferencias de interacci贸n online con las marcas. El documento completo puede ser bajado de: http://advertising.microsoft.com/latinoamerica/estudios/viviendo-con-internet <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/livingwiththeinternetlatamreportfinal-110601075051-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Fuente: Microsoft Advertising Metodolog铆a: Basado en una encuesta realizada a un panel de opini贸n online, 6.054 encuestados de edades comprendidas entre 16-64 a帽os respondieron preguntas sobre sus patrones de conducta web y sus preferencias de interacci贸n online con las marcas. El documento completo puede ser bajado de: http://advertising.microsoft.com/latinoamerica/estudios/viviendo-con-internet
Viviendo con Internet en Am杈縭ica Latina - Microsoft Advertising from Wikonsumer Research
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Entrevista a Luis Miguel Barral - Investigaci贸n de Mercados y 脡tica https://es.slideshare.net/slideshow/entrevista-a-luis-miguel-barral/7748375 entrevistaaluismiguelbarral-110427032911-phpapp01
鈥淪i concibes a tus consumidores como seres humanos la gente no vendr谩 a ti solo por tus productos." - Luis Miguel Barral en entrevista a la revista MAN.]]>

鈥淪i concibes a tus consumidores como seres humanos la gente no vendr谩 a ti solo por tus productos." - Luis Miguel Barral en entrevista a la revista MAN.]]>
Wed, 27 Apr 2011 03:29:09 GMT https://es.slideshare.net/slideshow/entrevista-a-luis-miguel-barral/7748375 Wikonsumer@slideshare.net(Wikonsumer) Entrevista a Luis Miguel Barral - Investigaci贸n de Mercados y 脡tica Wikonsumer 鈥淪i concibes a tus consumidores como seres humanos la gente no vendr谩 a ti solo por tus productos." - Luis Miguel Barral en entrevista a la revista MAN. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/entrevistaaluismiguelbarral-110427032911-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> 鈥淪i concibes a tus consumidores como seres humanos la gente no vendr谩 a ti solo por tus productos.&quot; - Luis Miguel Barral en entrevista a la revista MAN.
from Wikonsumer Research
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Estudio Anual Amai 2011 Infografia https://es.slideshare.net/slideshow/estudio-anual-amai-2011-infografia/7603344 estudioanualamai2010infografiamarzo2011-110412115019-phpapp01
Estudio Anual de la Industria de Investigaci贸n de Mercados y Opini贸n P煤blica en M茅xico. Edici贸n XIII]]>

Estudio Anual de la Industria de Investigaci贸n de Mercados y Opini贸n P煤blica en M茅xico. Edici贸n XIII]]>
Tue, 12 Apr 2011 11:50:17 GMT https://es.slideshare.net/slideshow/estudio-anual-amai-2011-infografia/7603344 Wikonsumer@slideshare.net(Wikonsumer) Estudio Anual Amai 2011 Infografia Wikonsumer Estudio Anual de la Industria de Investigaci贸n de Mercados y Opini贸n P煤blica en M茅xico. Edici贸n XIII <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/estudioanualamai2010infografiamarzo2011-110412115019-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Estudio Anual de la Industria de Investigaci贸n de Mercados y Opini贸n P煤blica en M茅xico. Edici贸n XIII
from Wikonsumer Research
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Estudio sobre la Evoluci贸n de los Grupos Socioecon贸micos (GSE) en Chile y Am茅rica Latina https://es.slideshare.net/slideshow/estudio-sobre-grupos-socioeconmicos-gse-en-chile/7379532 gse-evolucion-resumen-oct10-110324172424-phpapp02
Contenido del Reporte: * 15 Tendencias consumidores * Datos demogr谩ficos * Posesi贸n de bienes y servicios * Opiniones y actitudes * Actitud de compra * Uso del tiempo * Consumo de medios * Informe GSE Latam El presente informe es s贸lo un resumen para mayor informaci贸n contacta a research.omg@omgchile.cl]]>

Contenido del Reporte: * 15 Tendencias consumidores * Datos demogr谩ficos * Posesi贸n de bienes y servicios * Opiniones y actitudes * Actitud de compra * Uso del tiempo * Consumo de medios * Informe GSE Latam El presente informe es s贸lo un resumen para mayor informaci贸n contacta a research.omg@omgchile.cl]]>
Thu, 24 Mar 2011 17:24:19 GMT https://es.slideshare.net/slideshow/estudio-sobre-grupos-socioeconmicos-gse-en-chile/7379532 Wikonsumer@slideshare.net(Wikonsumer) Estudio sobre la Evoluci贸n de los Grupos Socioecon贸micos (GSE) en Chile y Am茅rica Latina Wikonsumer Contenido del Reporte: * 15 Tendencias consumidores * Datos demogr谩ficos * Posesi贸n de bienes y servicios * Opiniones y actitudes * Actitud de compra * Uso del tiempo * Consumo de medios * Informe GSE Latam El presente informe es s贸lo un resumen para mayor informaci贸n contacta a research.omg@omgchile.cl <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/gse-evolucion-resumen-oct10-110324172424-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Contenido del Reporte: * 15 Tendencias consumidores * Datos demogr谩ficos * Posesi贸n de bienes y servicios * Opiniones y actitudes * Actitud de compra * Uso del tiempo * Consumo de medios * Informe GSE Latam El presente informe es s贸lo un resumen para mayor informaci贸n contacta a research.omg@omgchile.cl
from Wikonsumer Research
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Estudio de las redes sociales y el e-mail en Espa帽a https://es.slideshare.net/slideshow/estudio-de-las-redes-sociales-y-el-email-en-espaa/7231462 ecirclemonitor-de-las-redes-sociales-y-el-e-mail-en-europa-110311070812-phpapp01
Muchos responsables de marketing ven al correo electr贸nico, Facebook, Twitter y otras redes sociales como canales que compiten los unos con los otros. Los consumidores, por otro lado, utilizan estos canales de muchas formas distintas pero no los tratan de un modo exclusivo. De hecho, los consumidores aprovechan la fuerza de canal para comunicarse y esto es lo que los responsables de marketing deber铆an hacer tambi茅n. El estudio de eCircle sobre 鈥淩edes Sociales y e-mail marketing en Europa鈥 fue creado en cooperaci贸n con Mediacom Science y revela nueva informaci贸n respecto a c贸mo los consumidores se comprometen con las marcas v铆a correo electr贸nico o en redes sociales como Facebook y Twitter. Ofrece a los responsables de marketing la oportunidad de ver de qu茅 manera efectiva deben optimizar estos canales. Para bajar los resultados]]>

Muchos responsables de marketing ven al correo electr贸nico, Facebook, Twitter y otras redes sociales como canales que compiten los unos con los otros. Los consumidores, por otro lado, utilizan estos canales de muchas formas distintas pero no los tratan de un modo exclusivo. De hecho, los consumidores aprovechan la fuerza de canal para comunicarse y esto es lo que los responsables de marketing deber铆an hacer tambi茅n. El estudio de eCircle sobre 鈥淩edes Sociales y e-mail marketing en Europa鈥 fue creado en cooperaci贸n con Mediacom Science y revela nueva informaci贸n respecto a c贸mo los consumidores se comprometen con las marcas v铆a correo electr贸nico o en redes sociales como Facebook y Twitter. Ofrece a los responsables de marketing la oportunidad de ver de qu茅 manera efectiva deben optimizar estos canales. Para bajar los resultados]]>
Fri, 11 Mar 2011 07:08:10 GMT https://es.slideshare.net/slideshow/estudio-de-las-redes-sociales-y-el-email-en-espaa/7231462 Wikonsumer@slideshare.net(Wikonsumer) Estudio de las redes sociales y el e-mail en Espa帽a Wikonsumer Muchos responsables de marketing ven al correo electr贸nico, Facebook, Twitter y otras redes sociales como canales que compiten los unos con los otros. Los consumidores, por otro lado, utilizan estos canales de muchas formas distintas pero no los tratan de un modo exclusivo. De hecho, los consumidores aprovechan la fuerza de canal para comunicarse y esto es lo que los responsables de marketing deber铆an hacer tambi茅n. El estudio de eCircle sobre 鈥淩edes Sociales y e-mail marketing en Europa鈥 fue creado en cooperaci贸n con Mediacom Science y revela nueva informaci贸n respecto a c贸mo los consumidores se comprometen con las marcas v铆a correo electr贸nico o en redes sociales como Facebook y Twitter. Ofrece a los responsables de marketing la oportunidad de ver de qu茅 manera efectiva deben optimizar estos canales. Para bajar los resultados <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ecirclemonitor-de-las-redes-sociales-y-el-e-mail-en-europa-110311070812-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Muchos responsables de marketing ven al correo electr贸nico, Facebook, Twitter y otras redes sociales como canales que compiten los unos con los otros. Los consumidores, por otro lado, utilizan estos canales de muchas formas distintas pero no los tratan de un modo exclusivo. De hecho, los consumidores aprovechan la fuerza de canal para comunicarse y esto es lo que los responsables de marketing deber铆an hacer tambi茅n. El estudio de eCircle sobre 鈥淩edes Sociales y e-mail marketing en Europa鈥 fue creado en cooperaci贸n con Mediacom Science y revela nueva informaci贸n respecto a c贸mo los consumidores se comprometen con las marcas v铆a correo electr贸nico o en redes sociales como Facebook y Twitter. Ofrece a los responsables de marketing la oportunidad de ver de qu茅 manera efectiva deben optimizar estos canales. Para bajar los resultados
from Wikonsumer Research
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Reporte Experiencias de Consumo Digital - Chile 2011 https://es.slideshare.net/slideshow/reporte-experiencias-de-consumo-digital-chile-2011/6606517 reporte-experiencias-consumo-chile-2011-110117195421-phpapp01
Soy Digital es el Reporte Anual sobre Consumo Digital que elabora el 谩rea de Research de AyerViernes para entender el cambio del comportamiento de los chilenos y las tendencias que deben enfrentar las marcas. Para bajar el reporte visita: http://soydigital.ayerviernes.com/]]>

Soy Digital es el Reporte Anual sobre Consumo Digital que elabora el 谩rea de Research de AyerViernes para entender el cambio del comportamiento de los chilenos y las tendencias que deben enfrentar las marcas. Para bajar el reporte visita: http://soydigital.ayerviernes.com/]]>
Mon, 17 Jan 2011 19:54:16 GMT https://es.slideshare.net/slideshow/reporte-experiencias-de-consumo-digital-chile-2011/6606517 Wikonsumer@slideshare.net(Wikonsumer) Reporte Experiencias de Consumo Digital - Chile 2011 Wikonsumer Soy Digital es el Reporte Anual sobre Consumo Digital que elabora el 谩rea de Research de AyerViernes para entender el cambio del comportamiento de los chilenos y las tendencias que deben enfrentar las marcas. Para bajar el reporte visita: http://soydigital.ayerviernes.com/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/reporte-experiencias-consumo-chile-2011-110117195421-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Soy Digital es el Reporte Anual sobre Consumo Digital que elabora el 谩rea de Research de AyerViernes para entender el cambio del comportamiento de los chilenos y las tendencias que deben enfrentar las marcas. Para bajar el reporte visita: http://soydigital.ayerviernes.com/
from Wikonsumer Research
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Pesquisa - Classe C Urbana do Brasil https://es.slideshare.net/slideshow/pesquisa-classe-c-urbana-do-brasil/6197765 classec-101216131934-phpapp02
Uma pesquisa do Ibope, divulgada no in铆cio do m锚s, revelou que a 鈥渘ova classe m茅dia brasileira鈥 prefere fazer compras em loja de ruas a comprar em shoppings. Intitulado Classe C Urbana do Brasil: Somos iguais, Somos diferente, o estudo destacou a ascens茫o da classe C, seus h谩bitos de consumo e o comportamento desse segmento. Voc锚 pode fazer o download da apresenta莽茫o que foi feita no MaxiMidia 2010 atrav茅s do link: http://www.ibope.com.br/maximidia2010/download/Classe_C.pdf]]>

Uma pesquisa do Ibope, divulgada no in铆cio do m锚s, revelou que a 鈥渘ova classe m茅dia brasileira鈥 prefere fazer compras em loja de ruas a comprar em shoppings. Intitulado Classe C Urbana do Brasil: Somos iguais, Somos diferente, o estudo destacou a ascens茫o da classe C, seus h谩bitos de consumo e o comportamento desse segmento. Voc锚 pode fazer o download da apresenta莽茫o que foi feita no MaxiMidia 2010 atrav茅s do link: http://www.ibope.com.br/maximidia2010/download/Classe_C.pdf]]>
Thu, 16 Dec 2010 13:19:33 GMT https://es.slideshare.net/slideshow/pesquisa-classe-c-urbana-do-brasil/6197765 Wikonsumer@slideshare.net(Wikonsumer) Pesquisa - Classe C Urbana do Brasil Wikonsumer Uma pesquisa do Ibope, divulgada no in铆cio do m锚s, revelou que a 鈥渘ova classe m茅dia brasileira鈥 prefere fazer compras em loja de ruas a comprar em shoppings. Intitulado Classe C Urbana do Brasil: Somos iguais, Somos diferente, o estudo destacou a ascens茫o da classe C, seus h谩bitos de consumo e o comportamento desse segmento. Voc锚 pode fazer o download da apresenta莽茫o que foi feita no MaxiMidia 2010 atrav茅s do link: http://www.ibope.com.br/maximidia2010/download/Classe_C.pdf <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/classec-101216131934-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Uma pesquisa do Ibope, divulgada no in铆cio do m锚s, revelou que a 鈥渘ova classe m茅dia brasileira鈥 prefere fazer compras em loja de ruas a comprar em shoppings. Intitulado Classe C Urbana do Brasil: Somos iguais, Somos diferente, o estudo destacou a ascens茫o da classe C, seus h谩bitos de consumo e o comportamento desse segmento. Voc锚 pode fazer o download da apresenta莽茫o que foi feita no MaxiMidia 2010 atrav茅s do link: http://www.ibope.com.br/maximidia2010/download/Classe_C.pdf
from Wikonsumer Research
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Informe Encuesta Hinchas Club Blooming - 2010 https://es.slideshare.net/slideshow/informe-encuesta-hinchas-club-blooming-2010/6132242 informeencuestahinchasblooming2010-101212153008-phpapp01
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Sun, 12 Dec 2010 15:29:59 GMT https://es.slideshare.net/slideshow/informe-encuesta-hinchas-club-blooming-2010/6132242 Wikonsumer@slideshare.net(Wikonsumer) Informe Encuesta Hinchas Club Blooming - 2010 Wikonsumer <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/informeencuestahinchasblooming2010-101212153008-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
from Wikonsumer Research
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Estudio de Consumo de Medios - AIMC - Espa帽a 2010 https://es.slideshare.net/slideshow/estudio-de-consumo-de-medios/6012178 estudiodeconsumodemedios-101202201055-phpapp02
La irrupci贸n del fen贸meno Internet en nuestras vidas ha provocado cambios en muchos aspectos de nuestro entorno. Los medios de comunicaci贸n no son ajenos a estos cambios. Adem谩s de la aparici贸n de nuevos medios, como las Redes Sociales, que aumentan la competencia, Internet ha sido tambi茅n el causante de otra revoluci贸n al provocar una diluci贸n de las fronteras que defin铆an y separaban los diferentes medios. La existencia de versiones digitales de gran parte de los soportes tradicionales, hace m谩s f谩cil a煤n el paso entre diferentes soportes y medios sin salir de Internet. Otra de las caracter铆sticas de Internet que influye en su omnipresencia es el alto porcentaje de posibilidades gratuitas que ofrece. Una vez que has conseguido el acceso, se abre un casi infinito abanico de posibilidades al alcance de la pantalla. A pesar de esta gratuidad existen ciertos frenos y reticencias sobre su uso. Via AIMC - http://www.aimc.es/Internet-en-medio-de-los-medios-el.html]]>

La irrupci贸n del fen贸meno Internet en nuestras vidas ha provocado cambios en muchos aspectos de nuestro entorno. Los medios de comunicaci贸n no son ajenos a estos cambios. Adem谩s de la aparici贸n de nuevos medios, como las Redes Sociales, que aumentan la competencia, Internet ha sido tambi茅n el causante de otra revoluci贸n al provocar una diluci贸n de las fronteras que defin铆an y separaban los diferentes medios. La existencia de versiones digitales de gran parte de los soportes tradicionales, hace m谩s f谩cil a煤n el paso entre diferentes soportes y medios sin salir de Internet. Otra de las caracter铆sticas de Internet que influye en su omnipresencia es el alto porcentaje de posibilidades gratuitas que ofrece. Una vez que has conseguido el acceso, se abre un casi infinito abanico de posibilidades al alcance de la pantalla. A pesar de esta gratuidad existen ciertos frenos y reticencias sobre su uso. Via AIMC - http://www.aimc.es/Internet-en-medio-de-los-medios-el.html]]>
Thu, 02 Dec 2010 20:10:52 GMT https://es.slideshare.net/slideshow/estudio-de-consumo-de-medios/6012178 Wikonsumer@slideshare.net(Wikonsumer) Estudio de Consumo de Medios - AIMC - Espa帽a 2010 Wikonsumer La irrupci贸n del fen贸meno Internet en nuestras vidas ha provocado cambios en muchos aspectos de nuestro entorno. Los medios de comunicaci贸n no son ajenos a estos cambios. Adem谩s de la aparici贸n de nuevos medios, como las Redes Sociales, que aumentan la competencia, Internet ha sido tambi茅n el causante de otra revoluci贸n al provocar una diluci贸n de las fronteras que defin铆an y separaban los diferentes medios. La existencia de versiones digitales de gran parte de los soportes tradicionales, hace m谩s f谩cil a煤n el paso entre diferentes soportes y medios sin salir de Internet. Otra de las caracter铆sticas de Internet que influye en su omnipresencia es el alto porcentaje de posibilidades gratuitas que ofrece. Una vez que has conseguido el acceso, se abre un casi infinito abanico de posibilidades al alcance de la pantalla. A pesar de esta gratuidad existen ciertos frenos y reticencias sobre su uso. Via AIMC - http://www.aimc.es/Internet-en-medio-de-los-medios-el.html <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/estudiodeconsumodemedios-101202201055-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> La irrupci贸n del fen贸meno Internet en nuestras vidas ha provocado cambios en muchos aspectos de nuestro entorno. Los medios de comunicaci贸n no son ajenos a estos cambios. Adem谩s de la aparici贸n de nuevos medios, como las Redes Sociales, que aumentan la competencia, Internet ha sido tambi茅n el causante de otra revoluci贸n al provocar una diluci贸n de las fronteras que defin铆an y separaban los diferentes medios. La existencia de versiones digitales de gran parte de los soportes tradicionales, hace m谩s f谩cil a煤n el paso entre diferentes soportes y medios sin salir de Internet. Otra de las caracter铆sticas de Internet que influye en su omnipresencia es el alto porcentaje de posibilidades gratuitas que ofrece. Una vez que has conseguido el acceso, se abre un casi infinito abanico de posibilidades al alcance de la pantalla. A pesar de esta gratuidad existen ciertos frenos y reticencias sobre su uso. Via AIMC - http://www.aimc.es/Internet-en-medio-de-los-medios-el.html
from Wikonsumer Research
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Navigating the Online Qualitative Landscape by iModerate /slideshow/navigating-the-online-qualitative-landscape-by-imoderate/6004287 onlinequalitativeresearch-101202040536-phpapp01
The rapid growth and acceptance of online research has led to an increase in the online qualitative methods available in the marketplace. In the Web 2.0 world, where harvesting consumer insight is critical, what are the online qualitative tools and techniques that can help you accomplish your research objectives? The following whitepaper takes an in-depth look at the online qualitative arena, provides you with info about iModerate's qualitative-quantitative solution and gives you the information you need to help you navigate this landscape effectively. Download this presentation here: http://www.imoderate.com/White_Papers]]>

The rapid growth and acceptance of online research has led to an increase in the online qualitative methods available in the marketplace. In the Web 2.0 world, where harvesting consumer insight is critical, what are the online qualitative tools and techniques that can help you accomplish your research objectives? The following whitepaper takes an in-depth look at the online qualitative arena, provides you with info about iModerate's qualitative-quantitative solution and gives you the information you need to help you navigate this landscape effectively. Download this presentation here: http://www.imoderate.com/White_Papers]]>
Thu, 02 Dec 2010 04:05:24 GMT /slideshow/navigating-the-online-qualitative-landscape-by-imoderate/6004287 Wikonsumer@slideshare.net(Wikonsumer) Navigating the Online Qualitative Landscape by iModerate Wikonsumer The rapid growth and acceptance of online research has led to an increase in the online qualitative methods available in the marketplace. In the Web 2.0 world, where harvesting consumer insight is critical, what are the online qualitative tools and techniques that can help you accomplish your research objectives? The following whitepaper takes an in-depth look at the online qualitative arena, provides you with info about iModerate's qualitative-quantitative solution and gives you the information you need to help you navigate this landscape effectively. Download this presentation here: http://www.imoderate.com/White_Papers <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/onlinequalitativeresearch-101202040536-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The rapid growth and acceptance of online research has led to an increase in the online qualitative methods available in the marketplace. In the Web 2.0 world, where harvesting consumer insight is critical, what are the online qualitative tools and techniques that can help you accomplish your research objectives? The following whitepaper takes an in-depth look at the online qualitative arena, provides you with info about iModerate&#39;s qualitative-quantitative solution and gives you the information you need to help you navigate this landscape effectively. Download this presentation here: http://www.imoderate.com/White_Papers
Navigating the Online Qualitative Landscape by iModerate from Wikonsumer Research
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State of the Internet 鈥 Argentina (via comScore) /slideshow/state-of-the-internet-argentina-via-comscore/5997527 comscoreargentinasoi-english-101201112734-phpapp01
The presentation provides an overview of the global web, accompanied by a thorough analysis of online usage in Argentina. The presentation covers such topics as: Internet Audience and growth: an overview by region and country. How much and what type of content do Argentines consume, what brands capture traffic and audience engagement What are the key applications used to communicate online How consumers engage with search, social networking, and entertainment online Specific insight into news, information and retail categories and subcategories. You can download this presentation here: http://www.comscore.com/Press_Events/Presentations_Whitepapers/2010/Estado_de_Internet_en_Argentina]]>

The presentation provides an overview of the global web, accompanied by a thorough analysis of online usage in Argentina. The presentation covers such topics as: Internet Audience and growth: an overview by region and country. How much and what type of content do Argentines consume, what brands capture traffic and audience engagement What are the key applications used to communicate online How consumers engage with search, social networking, and entertainment online Specific insight into news, information and retail categories and subcategories. You can download this presentation here: http://www.comscore.com/Press_Events/Presentations_Whitepapers/2010/Estado_de_Internet_en_Argentina]]>
Wed, 01 Dec 2010 11:27:27 GMT /slideshow/state-of-the-internet-argentina-via-comscore/5997527 Wikonsumer@slideshare.net(Wikonsumer) State of the Internet 鈥 Argentina (via comScore) Wikonsumer The presentation provides an overview of the global web, accompanied by a thorough analysis of online usage in Argentina. The presentation covers such topics as: Internet Audience and growth: an overview by region and country. How much and what type of content do Argentines consume, what brands capture traffic and audience engagement What are the key applications used to communicate online How consumers engage with search, social networking, and entertainment online Specific insight into news, information and retail categories and subcategories. You can download this presentation here: http://www.comscore.com/Press_Events/Presentations_Whitepapers/2010/Estado_de_Internet_en_Argentina <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/comscoreargentinasoi-english-101201112734-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The presentation provides an overview of the global web, accompanied by a thorough analysis of online usage in Argentina. The presentation covers such topics as: Internet Audience and growth: an overview by region and country. How much and what type of content do Argentines consume, what brands capture traffic and audience engagement What are the key applications used to communicate online How consumers engage with search, social networking, and entertainment online Specific insight into news, information and retail categories and subcategories. You can download this presentation here: http://www.comscore.com/Press_Events/Presentations_Whitepapers/2010/Estado_de_Internet_en_Argentina
State of the Internet 鈥 Argentina (via comScore) from Wikonsumer Research
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Social Media Tracker - Universal McCann - The Socialisation of Brands - Wave 5 /slideshow/social-media-tracker-universal-mccann-the-socialisation-of-brands-wave-5/5529137 wave5-thesocialisationofbrands-101022072501-phpapp01
Social media is an incredibly dynamic environment. Terms like 鈥渇riend鈥 and 鈥渋nfluencer鈥 are no longer adequate to describe the array of social activity and interaction that is occurring amongst the vast communities now being built online. A deeper understanding of consumer needs and motivations is the key to unlocking a real understanding of social media and its users. Social networks are becoming powerful hubs of interconnected communities but it鈥檚 not just people that are connecting in the social media space. There is huge demand for a more social and interactive relationships with brands. Almost half of the Active Internet Universe has already joined a brand community. These communities are also clearly having a huge benefit to the brands involved, driving brand loyalty, endorsement and sales. However, understanding the nature of social demand for each consumer, category and market is the key to creating a successful social media experience. This report barely scratches the surface of the rich insight and detail available. Wave 5 鈥 The Socialisation Of Brands contains information for 20 categories in more than 54 countries. You will find contact details if you require further information at the end of this report.]]>

Social media is an incredibly dynamic environment. Terms like 鈥渇riend鈥 and 鈥渋nfluencer鈥 are no longer adequate to describe the array of social activity and interaction that is occurring amongst the vast communities now being built online. A deeper understanding of consumer needs and motivations is the key to unlocking a real understanding of social media and its users. Social networks are becoming powerful hubs of interconnected communities but it鈥檚 not just people that are connecting in the social media space. There is huge demand for a more social and interactive relationships with brands. Almost half of the Active Internet Universe has already joined a brand community. These communities are also clearly having a huge benefit to the brands involved, driving brand loyalty, endorsement and sales. However, understanding the nature of social demand for each consumer, category and market is the key to creating a successful social media experience. This report barely scratches the surface of the rich insight and detail available. Wave 5 鈥 The Socialisation Of Brands contains information for 20 categories in more than 54 countries. You will find contact details if you require further information at the end of this report.]]>
Fri, 22 Oct 2010 07:24:53 GMT /slideshow/social-media-tracker-universal-mccann-the-socialisation-of-brands-wave-5/5529137 Wikonsumer@slideshare.net(Wikonsumer) Social Media Tracker - Universal McCann - The Socialisation of Brands - Wave 5 Wikonsumer Social media is an incredibly dynamic environment. Terms like 鈥渇riend鈥 and 鈥渋nfluencer鈥 are no longer adequate to describe the array of social activity and interaction that is occurring amongst the vast communities now being built online. A deeper understanding of consumer needs and motivations is the key to unlocking a real understanding of social media and its users. Social networks are becoming powerful hubs of interconnected communities but it鈥檚 not just people that are connecting in the social media space. There is huge demand for a more social and interactive relationships with brands. Almost half of the Active Internet Universe has already joined a brand community. These communities are also clearly having a huge benefit to the brands involved, driving brand loyalty, endorsement and sales. However, understanding the nature of social demand for each consumer, category and market is the key to creating a successful social media experience. This report barely scratches the surface of the rich insight and detail available. Wave 5 鈥 The Socialisation Of Brands contains information for 20 categories in more than 54 countries. You will find contact details if you require further information at the end of this report. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wave5-thesocialisationofbrands-101022072501-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Social media is an incredibly dynamic environment. Terms like 鈥渇riend鈥 and 鈥渋nfluencer鈥 are no longer adequate to describe the array of social activity and interaction that is occurring amongst the vast communities now being built online. A deeper understanding of consumer needs and motivations is the key to unlocking a real understanding of social media and its users. Social networks are becoming powerful hubs of interconnected communities but it鈥檚 not just people that are connecting in the social media space. There is huge demand for a more social and interactive relationships with brands. Almost half of the Active Internet Universe has already joined a brand community. These communities are also clearly having a huge benefit to the brands involved, driving brand loyalty, endorsement and sales. However, understanding the nature of social demand for each consumer, category and market is the key to creating a successful social media experience. This report barely scratches the surface of the rich insight and detail available. Wave 5 鈥 The Socialisation Of Brands contains information for 20 categories in more than 54 countries. You will find contact details if you require further information at the end of this report.
Social Media Tracker - Universal McCann - The Socialisation of Brands - Wave 5 from Wikonsumer Research
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The Digital LifeStyles /slideshow/the-digital-lifestyles/5417924 thedigitallifestyles-101011182334-phpapp01
Utilising cutting edge techniques and taking advantage of market-leading expertise, Digital Life offers both a lens on the digital world and the frameworks required to make actionable business decisions within it. It can be used to drive global strategies or inform local tactics.]]>

Utilising cutting edge techniques and taking advantage of market-leading expertise, Digital Life offers both a lens on the digital world and the frameworks required to make actionable business decisions within it. It can be used to drive global strategies or inform local tactics.]]>
Mon, 11 Oct 2010 18:23:28 GMT /slideshow/the-digital-lifestyles/5417924 Wikonsumer@slideshare.net(Wikonsumer) The Digital LifeStyles Wikonsumer Utilising cutting edge techniques and taking advantage of market-leading expertise, Digital Life offers both a lens on the digital world and the frameworks required to make actionable business decisions within it. It can be used to drive global strategies or inform local tactics. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/thedigitallifestyles-101011182334-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Utilising cutting edge techniques and taking advantage of market-leading expertise, Digital Life offers both a lens on the digital world and the frameworks required to make actionable business decisions within it. It can be used to drive global strategies or inform local tactics.
The Digital LifeStyles from Wikonsumer Research
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Listerine Netnography Case Study by NetBase /slideshow/listerine-netnography-case-by-netbase/5208408 listerinenetnography-100823174211-phpapp02-100915121840-phpapp02
This is a study of consumers' perceptions of Listerine, performed by ConsumerBase, NetBase's tool for social media understanding. ]]>

This is a study of consumers' perceptions of Listerine, performed by ConsumerBase, NetBase's tool for social media understanding. ]]>
Wed, 15 Sep 2010 12:18:32 GMT /slideshow/listerine-netnography-case-by-netbase/5208408 Wikonsumer@slideshare.net(Wikonsumer) Listerine Netnography Case Study by NetBase Wikonsumer This is a study of consumers' perceptions of Listerine, performed by ConsumerBase, NetBase's tool for social media understanding. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/listerinenetnography-100823174211-phpapp02-100915121840-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This is a study of consumers&#39; perceptions of Listerine, performed by ConsumerBase, NetBase&#39;s tool for social media understanding.
Listerine Netnography Case Study by NetBase from Wikonsumer Research
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https://cdn.slidesharecdn.com/profile-photo-Wikonsumer-48x48.jpg?cb=1522880907 Exploring wikonsumer & netizen culture through social media research, netnography and market research online communities www.facebook.com/wikonsumer https://cdn.slidesharecdn.com/ss_thumbnails/dynamiclogic-fanindexcasestudy-120713094454-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/dynamic-logic-facebook-fan-index-case-study/13630877 Dynamic Logic - Faceb... https://cdn.slidesharecdn.com/ss_thumbnails/janrain-consumerperceptionsofonlineregistrationandsociallogin-120309204930-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/consumer-perceptions-of-online-registration-and-social-login/11946750 Consumer Perceptions o... https://cdn.slidesharecdn.com/ss_thumbnails/estudiodeinternetencentroamrica-111012143446-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/estudio-de-internet-en-centroamrica-y-el-caribe-dichter-neira/9663498 Estudio de Internet en...