/ http://www.slideshare.net/images/logo.gif / 際際滷Share feed for 際際滷shows by User: ZackChia https://cdn.slidesharecdn.com/profile-photo-ZackChia-48x48.jpg?cb=1529728698 I am currently Integrated Creative Director on the sunny island of Singapore. My work experience ranges from boutique design houses to global advertising agencies. I started my career as a designer and have stay true to the belief that creative work is solution empowered by innovation. Throughout my career I have evolved to a T shaped creative, specializing in building Integrated marketing campaigns for my clients. As an innovator, I aim to bridge the chasm between effective work and creative work. My current role is all about crafting amazing brand experiences. I am an advocate for Kevin Roberts' perspective on shaping brands to cultivate "consumer loyalty beyond reason." http://appleisblack.wordpress.com/