�ݺ�ߣshows by User: admelfo

�ݺ�ߣshows by User: admelfo / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: admelfo / Fri, 18 Jan 2019 22:59:04 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: admelfo Scripting and training for effective fundraising calls /admelfo/scripting-and-training-for-effective-fundraising-calls scriptingandtrainingforeffectivefundraisingcalls-190118225904
Too often, training of student callers is a one-time investment. Following an initial training session, callers are put to work, and often don't have the opportunity to debrief, share tips and practices, and develop their telefundraising skills. In this 41-page monograph, Albert Melfo, director of annual giving at Kent State University, offers a structured approach to training callers to respond on the fly to the ebb and flow of their telephone conversations with your prospects. What makes this approach unique is the focus on call center scripting as a key tool for training callers. From this paper, you'll learn: -- Essential techniques for training and scripting the five stages of an effective call (Introduction, Engagement, Case for Giving, Negotiation, and Formal Close). -- Tried and true methods to coach your callers to respond to prospect concerns and objections that prevent your students from effectively negotiation and closing gifts. In addition to practical tips, the paper also provides useable examples of effective dialogue and excerpts from sample scripts. We hope that this paper will aid you in training and coaching more effective callers, writing more effective scripts, and taking your annual giving phone center to the next level of success.]]>
Too often, training of student callers is a one-time investment. Following an initial training session, callers are put to work, and often don't have the opportunity to debrief, share tips and practices, and develop their telefundraising skills. In this 41-page monograph, Albert Melfo, director of annual giving at Kent State University, offers a structured approach to training callers to respond on the fly to the ebb and flow of their telephone conversations with your prospects. What makes this approach unique is the focus on call center scripting as a key tool for training callers. From this paper, you'll learn: -- Essential techniques for training and scripting the five stages of an effective call (Introduction, Engagement, Case for Giving, Negotiation, and Formal Close). -- Tried and true methods to coach your callers to respond to prospect concerns and objections that prevent your students from effectively negotiation and closing gifts. In addition to practical tips, the paper also provides useable examples of effective dialogue and excerpts from sample scripts. We hope that this paper will aid you in training and coaching more effective callers, writing more effective scripts, and taking your annual giving phone center to the next level of success.]]> Fri, 18 Jan 2019 22:59:04 GMT /admelfo/scripting-and-training-for-effective-fundraising-calls admelfo@slideshare.net(admelfo) Scripting and training for effective fundraising calls admelfo Too often, training of student callers is a one-time investment. Following an initial training session, callers are put to work, and often don't have the opportunity to debrief, share tips and practices, and develop their telefundraising skills. In this 41-page monograph, Albert Melfo, director of annual giving at Kent State University, offers a structured approach to training callers to respond on the fly to the ebb and flow of their telephone conversations with your prospects. What makes this approach unique is the focus on call center scripting as a key tool for training callers. From this paper, you'll learn: -- Essential techniques for training and scripting the five stages of an effective call (Introduction, Engagement, Case for Giving, Negotiation, and Formal Close). -- Tried and true methods to coach your callers to respond to prospect concerns and objections that prevent your students from effectively negotiation and closing gifts. In addition to practical tips, the paper also provides useable examples of effective dialogue and excerpts from sample scripts. We hope that this paper will aid you in training and coaching more effective callers, writing more effective scripts, and taking your annual giving phone center to the next level of success. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/scriptingandtrainingforeffectivefundraisingcalls-190118225904-thumbnail.jpg?width=120&height=120&fit=bounds" /> Too often, training of student callers is a one-time investment. Following an initial training session, callers are put to work, and often don't have the opportunity to debrief, share tips and practices, and develop their telefundraising skills. In this 41-page monograph, Albert Melfo, director of annual giving at Kent State University, offers a structured approach to training callers to respond on the fly to the ebb and flow of their telephone conversations with your prospects. What makes this approach unique is the focus on call center scripting as a key tool for training callers. From this paper, you'll learn: -- Essential techniques for training and scripting the five stages of an effective call (Introduction, Engagement, Case for Giving, Negotiation, and Formal Close). -- Tried and true methods to coach your callers to respond to prospect concerns and objections that prevent your students from effectively negotiation and closing gifts. In addition to practical tips, the paper also provides useable examples of effective dialogue and excerpts from sample scripts. We hope that this paper will aid you in training and coaching more effective callers, writing more effective scripts, and taking your annual giving phone center to the next level of success.

Scripting and training for effective fundraising calls from Albert Melfo

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0 Planning Effective Shift Warm-Ups /slideshow/planning-effective-shift-warmups/2964581 ai-warmups5-09-09-100121091714-phpapp01
A presentation given at the 2009 Academic Impressions "Phonathon Bootcamp" conference, on how to use pre-shift warm-up discussions to develop caller skillsets, motivate staff and set a productive tone for calling sessions.]]>
A presentation given at the 2009 Academic Impressions "Phonathon Bootcamp" conference, on how to use pre-shift warm-up discussions to develop caller skillsets, motivate staff and set a productive tone for calling sessions.]]> Thu, 21 Jan 2010 09:17:01 GMT /slideshow/planning-effective-shift-warmups/2964581 admelfo@slideshare.net(admelfo) Planning Effective Shift Warm-Ups admelfo A presentation given at the 2009 Academic Impressions "Phonathon Bootcamp" conference, on how to use pre-shift warm-up discussions to develop caller skillsets, motivate staff and set a productive tone for calling sessions. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ai-warmups5-09-09-100121091714-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> A presentation given at the 2009 Academic Impressions "Phonathon Bootcamp" conference, on how to use pre-shift warm-up discussions to develop caller skillsets, motivate staff and set a productive tone for calling sessions.

Planning Effective Shift Warm-Ups from Albert Melfo

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0 Applying Seven Basic Management Truths to the Phonathon /slideshow/applying-seven-basic-management-truths-to-the-phonathon/2964580 0608-pb-wp-100121091719-phpapp01
A whitepaper on the topic of effectively managing and motivating telemarketing staff, written for Academic Impressions.]]>
A whitepaper on the topic of effectively managing and motivating telemarketing staff, written for Academic Impressions.]]> Thu, 21 Jan 2010 09:17:01 GMT /slideshow/applying-seven-basic-management-truths-to-the-phonathon/2964580 admelfo@slideshare.net(admelfo) Applying Seven Basic Management Truths to the Phonathon admelfo A whitepaper on the topic of effectively managing and motivating telemarketing staff, written for Academic Impressions. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/0608-pb-wp-100121091719-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> A whitepaper on the topic of effectively managing and motivating telemarketing staff, written for Academic Impressions.

Applying Seven Basic Management Truths to the Phonathon from Albert Melfo

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0 Phonathon Structure & Key Issues /slideshow/phonathon-structure-key-issues/2959833 phonathonstructurekeyissues5-09-09-100120171103-phpapp02
A discussion of the components of a successful outbound non-profit phone center, from a presentation at the 2009 "Phonathon Bootcamp," an Academic Impressions conference.]]>
A discussion of the components of a successful outbound non-profit phone center, from a presentation at the 2009 "Phonathon Bootcamp," an Academic Impressions conference.]]> Wed, 20 Jan 2010 17:11:02 GMT /slideshow/phonathon-structure-key-issues/2959833 admelfo@slideshare.net(admelfo) Phonathon Structure & Key Issues admelfo A discussion of the components of a successful outbound non-profit phone center, from a presentation at the 2009 "Phonathon Bootcamp," an Academic Impressions conference. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/phonathonstructurekeyissues5-09-09-100120171103-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> A discussion of the components of a successful outbound non-profit phone center, from a presentation at the 2009 "Phonathon Bootcamp," an Academic Impressions conference.

Phonathon Structure & Key Issues from Albert Melfo

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0 The Structure of an Effective Fundraising Call /slideshow/the-structure-of-an-effective-fundraising-call/2959816 ai-thecall5-09-09-100120170719-phpapp02
Comprehensive overview of the fundamental components of an effective fund raising call.]]>
Comprehensive overview of the fundamental components of an effective fund raising call.]]> Wed, 20 Jan 2010 17:07:13 GMT /slideshow/the-structure-of-an-effective-fundraising-call/2959816 admelfo@slideshare.net(admelfo) The Structure of an Effective Fundraising Call admelfo Comprehensive overview of the fundamental components of an effective fund raising call. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ai-thecall5-09-09-100120170719-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Comprehensive overview of the fundamental components of an effective fund raising call.

The Structure of an Effective Fundraising Call from Albert Melfo

]]> 547 2 https://cdn.slidesharecdn.com/ss_thumbnails/ai-thecall5-09-09-100120170719-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

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0 https://cdn.slidesharecdn.com/profile-photo-admelfo-48x48.jpg?cb=1547852194 Albert D. Melfo currently serves as Director of Annual Giving for Kent State University, in Kent, Ohio, where he is responsible for planning and implementing the University’s multi-channel centralized annual giving program. Melfo is the author of "Scripting and Training for Effective Fundraising Calls," (published in 2011 by Academic Impressions). This 41-page monograph provides a hands-on, structured guide to training callers to make effectively fundraising calls. The paper discusses training techniques, the five stages of an effective call, and tried and true methods for coaching callers to respond to prospect concerns and objections. Additionally, Melfo has been a presenter at the ... www1.kent.edu/advancement/AnnualFund/index.cfm https://cdn.slidesharecdn.com/ss_thumbnails/scriptingandtrainingforeffectivefundraisingcalls-190118225904-thumbnail.jpg?width=320&height=320&fit=bounds admelfo/scripting-and-training-for-effective-fundraising-calls Scripting and training... https://cdn.slidesharecdn.com/ss_thumbnails/ai-warmups5-09-09-100121091714-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/planning-effective-shift-warmups/2964581 Planning Effective Shi... https://cdn.slidesharecdn.com/ss_thumbnails/0608-pb-wp-100121091719-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/applying-seven-basic-management-truths-to-the-phonathon/2964580 Applying Seven Basic M...