際際滷shows by User: adrianescude / http://www.slideshare.net/images/logo.gif 際際滷shows by User: adrianescude / Tue, 30 Mar 2021 01:11:18 GMT 際際滷Share feed for 際際滷shows by User: adrianescude Product-led growth /slideshow/productled-growth/245297352 product-led-growth-2-210330011118
Product-Led Growth is the go-to-market strategy that relies on using the product as the main vehicle to acquire, activate, and retain customers. In this (summarized and simplified) deck, I will explore: - Why the fastest growing startups use a product-led GTM strategy - The role of Sales and Marketing under this GTM - Main marketing and product KPI's - B2B martech stack - Pricing SaaS - Bottom up targeting ]]>

Product-Led Growth is the go-to-market strategy that relies on using the product as the main vehicle to acquire, activate, and retain customers. In this (summarized and simplified) deck, I will explore: - Why the fastest growing startups use a product-led GTM strategy - The role of Sales and Marketing under this GTM - Main marketing and product KPI's - B2B martech stack - Pricing SaaS - Bottom up targeting ]]>
Tue, 30 Mar 2021 01:11:18 GMT /slideshow/productled-growth/245297352 adrianescude@slideshare.net(adrianescude) Product-led growth adrianescude Product-Led Growth is the go-to-market strategy that relies on using the product as the main vehicle to acquire, activate, and retain customers. In this (summarized and simplified) deck, I will explore: - Why the fastest growing startups use a product-led GTM strategy - The role of Sales and Marketing under this GTM - Main marketing and product KPI's - B2B martech stack - Pricing SaaS - Bottom up targeting <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/product-led-growth-2-210330011118-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Product-Led Growth is the go-to-market strategy that relies on using the product as the main vehicle to acquire, activate, and retain customers. In this (summarized and simplified) deck, I will explore: - Why the fastest growing startups use a product-led GTM strategy - The role of Sales and Marketing under this GTM - Main marketing and product KPI&#39;s - B2B martech stack - Pricing SaaS - Bottom up targeting
Product-led growth from Adrian Escude
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