�ݺ�ߣshows by User: ahamediagroup

�ݺ�ߣshows by User: ahamediagroup / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: ahamediagroup / Wed, 24 Apr 2019 16:40:52 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: ahamediagroup Content Governance and Workflows /slideshow/content-governance-and-workflows/141973078 governanceconfableibtagapril2019forslideshare-190424164052
A 201/301 introduction to content strategy governance and workflows]]>
A 201/301 introduction to content strategy governance and workflows]]> Wed, 24 Apr 2019 16:40:52 GMT /slideshow/content-governance-and-workflows/141973078 ahamediagroup@slideshare.net(ahamediagroup) Content Governance and Workflows ahamediagroup A 201/301 introduction to content strategy governance and workflows <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/governanceconfableibtagapril2019forslideshare-190424164052-thumbnail.jpg?width=120&height=120&fit=bounds" /> A 201/301 introduction to content strategy governance and workflows

Content Governance and Workflows from Ahava Leibtag

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0 Build your "Skills": Getting your Content Ready for Voice and Chatbots /slideshow/build-your-skills-getting-your-content-ready-for-voice-and-chatbots/124301710 gettingcontentreadyforvoicemayov1-181128193726
What’s coming next in content marketing? Voice-activated search! Semantic search is the future for search engines, and people search for topics using questions. In this presentation, you’ll learn voice basics and the specific things you need to do to get your content ready to drive more patients to your website and your services using voice-activated search.]]>
What’s coming next in content marketing? Voice-activated search! Semantic search is the future for search engines, and people search for topics using questions. In this presentation, you’ll learn voice basics and the specific things you need to do to get your content ready to drive more patients to your website and your services using voice-activated search.]]> Wed, 28 Nov 2018 19:37:26 GMT /slideshow/build-your-skills-getting-your-content-ready-for-voice-and-chatbots/124301710 ahamediagroup@slideshare.net(ahamediagroup) Build your "Skills": Getting your Content Ready for Voice and Chatbots ahamediagroup What’s coming next in content marketing? Voice-activated search! Semantic search is the future for search engines, and people search for topics using questions. In this presentation, you’ll learn voice basics and the specific things you need to do to get your content ready to drive more patients to your website and your services using voice-activated search. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/gettingcontentreadyforvoicemayov1-181128193726-thumbnail.jpg?width=120&height=120&fit=bounds" /> What’s coming next in content marketing? Voice-activated search! Semantic search is the future for search engines, and people search for topics using questions. In this presentation, you’ll learn voice basics and the specific things you need to do to get your content ready to drive more patients to your website and your services using voice-activated search.

Build your "Skills": Getting your Content Ready for Voice and Chatbots from Ahava Leibtag

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0 How Content can Kick Start your Professional Referrals /slideshow/how-content-can-kick-start-your-professional-referrals/80891974 howcontentcankick-startyourprofessionalreferrals-171017094901
As the landscape of healthcare changes, professional referral partnerships are becoming vital for organizations of every type. But what role can content marketing play? How can you use content to enhance your profile in the eyes of strategic partners like hospitals and physician groups? If you’ve already mastered content marketing to engage senior residents and their adult children, now is the time to use the same tools to create a powerful network of referral partners that will generate a steady stream of referrals for your higher levels of care services. Learning Objectives: -How to use marketing to build healthcare-based referral relationships -How to create great content to engage network partners and grow referral channels -Best practices from top healthcare brands that you can use too]]>
As the landscape of healthcare changes, professional referral partnerships are becoming vital for organizations of every type. But what role can content marketing play? How can you use content to enhance your profile in the eyes of strategic partners like hospitals and physician groups? If you’ve already mastered content marketing to engage senior residents and their adult children, now is the time to use the same tools to create a powerful network of referral partners that will generate a steady stream of referrals for your higher levels of care services. Learning Objectives: -How to use marketing to build healthcare-based referral relationships -How to create great content to engage network partners and grow referral channels -Best practices from top healthcare brands that you can use too]]> Tue, 17 Oct 2017 09:49:01 GMT /slideshow/how-content-can-kick-start-your-professional-referrals/80891974 ahamediagroup@slideshare.net(ahamediagroup) How Content can Kick Start your Professional Referrals ahamediagroup As the landscape of healthcare changes, professional referral partnerships are becoming vital for organizations of every type. But what role can content marketing play? How can you use content to enhance your profile in the eyes of strategic partners like hospitals and physician groups? If you’ve already mastered content marketing to engage senior residents and their adult children, now is the time to use the same tools to create a powerful network of referral partners that will generate a steady stream of referrals for your higher levels of care services. Learning Objectives: -How to use marketing to build healthcare-based referral relationships -How to create great content to engage network partners and grow referral channels -Best practices from top healthcare brands that you can use too <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/howcontentcankick-startyourprofessionalreferrals-171017094901-thumbnail.jpg?width=120&height=120&fit=bounds" /> As the landscape of healthcare changes, professional referral partnerships are becoming vital for organizations of every type. But what role can content marketing play? How can you use content to enhance your profile in the eyes of strategic partners like hospitals and physician groups? If you’ve already mastered content marketing to engage senior residents and their adult children, now is the time to use the same tools to create a powerful network of referral partners that will generate a steady stream of referrals for your higher levels of care services. Learning Objectives: -How to use marketing to build healthcare-based referral relationships -How to create great content to engage network partners and grow referral channels -Best practices from top healthcare brands that you can use too

How Content can Kick Start your Professional Referrals from Ahava Leibtag

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0 How to Create a North Star Editorial Toolkit /slideshow/how-to-create-a-north-star-editorial-toolkit/80884970 howtocreateanorthstareditorialtoolkit-171017053705
All organizations need to know how to answer the following questions: To whom are we speaking? Who are we as a brand? What are we saying? How are we saying it? When and where do we say it? Learn how to create tools that answer these fundamental questions and put them together in a north star guide for your content marketing programs.]]>
All organizations need to know how to answer the following questions: To whom are we speaking? Who are we as a brand? What are we saying? How are we saying it? When and where do we say it? Learn how to create tools that answer these fundamental questions and put them together in a north star guide for your content marketing programs.]]> Tue, 17 Oct 2017 05:37:05 GMT /slideshow/how-to-create-a-north-star-editorial-toolkit/80884970 ahamediagroup@slideshare.net(ahamediagroup) How to Create a North Star Editorial Toolkit ahamediagroup All organizations need to know how to answer the following questions: To whom are we speaking? Who are we as a brand? What are we saying? How are we saying it? When and where do we say it? Learn how to create tools that answer these fundamental questions and put them together in a north star guide for your content marketing programs. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/howtocreateanorthstareditorialtoolkit-171017053705-thumbnail.jpg?width=120&height=120&fit=bounds" /> All organizations need to know how to answer the following questions: To whom are we speaking? Who are we as a brand? What are we saying? How are we saying it? When and where do we say it? Learn how to create tools that answer these fundamental questions and put them together in a north star guide for your content marketing programs.

How to Create a North Star Editorial Toolkit from Ahava Leibtag

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0 Better workflows, stronger governance /slideshow/better-workflows-stronger-governance/77011894 governanceconfableibtagv1-170616172254
Learn the difference between workflows and governance and how to emphasize these skills within your own organization. ]]>
Learn the difference between workflows and governance and how to emphasize these skills within your own organization. ]]> Fri, 16 Jun 2017 17:22:54 GMT /slideshow/better-workflows-stronger-governance/77011894 ahamediagroup@slideshare.net(ahamediagroup) Better workflows, stronger governance ahamediagroup Learn the difference between workflows and governance and how to emphasize these skills within your own organization. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/governanceconfableibtagv1-170616172254-thumbnail.jpg?width=120&height=120&fit=bounds" /> Learn the difference between workflows and governance and how to emphasize these skills within your own organization.

Better workflows, stronger governance from Ahava Leibtag

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0 The Next Step in Content Marketing: Governance and Workflows /slideshow/the-next-step-in-content-marketing-governance-and-workflows/75861858 forumgovernance2017-170510181409
If you are struggling with “too much content,” “not enough content,” or “the wrong content,” this workshop is for you! Learn how to master the fundamentals of producing great content, including how to align teams, formulate iterative plans for governance and workflow, and sell your organization on the consistency and coherency that guidelines and standards will bring to content. Take home a recipe for: Assessing current workflow and governance standards Choosing the right tools for your organization Building tools that work Gaining executive and team buy-in Presented at Forum for Healthcare Strategists]]>
If you are struggling with “too much content,” “not enough content,” or “the wrong content,” this workshop is for you! Learn how to master the fundamentals of producing great content, including how to align teams, formulate iterative plans for governance and workflow, and sell your organization on the consistency and coherency that guidelines and standards will bring to content. Take home a recipe for: Assessing current workflow and governance standards Choosing the right tools for your organization Building tools that work Gaining executive and team buy-in Presented at Forum for Healthcare Strategists]]> Wed, 10 May 2017 18:14:09 GMT /slideshow/the-next-step-in-content-marketing-governance-and-workflows/75861858 ahamediagroup@slideshare.net(ahamediagroup) The Next Step in Content Marketing: Governance and Workflows ahamediagroup If you are struggling with “too much content,” “not enough content,” or “the wrong content,” this workshop is for you! Learn how to master the fundamentals of producing great content, including how to align teams, formulate iterative plans for governance and workflow, and sell your organization on the consistency and coherency that guidelines and standards will bring to content. Take home a recipe for: Assessing current workflow and governance standards Choosing the right tools for your organization Building tools that work Gaining executive and team buy-in Presented at Forum for Healthcare Strategists <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/forumgovernance2017-170510181409-thumbnail.jpg?width=120&height=120&fit=bounds" /> If you are struggling with “too much content,” “not enough content,” or “the wrong content,” this workshop is for you! Learn how to master the fundamentals of producing great content, including how to align teams, formulate iterative plans for governance and workflow, and sell your organization on the consistency and coherency that guidelines and standards will bring to content. Take home a recipe for: Assessing current workflow and governance standards Choosing the right tools for your organization Building tools that work Gaining executive and team buy-in Presented at Forum for Healthcare Strategists

The Next Step in Content Marketing: Governance and Workflows from Ahava Leibtag

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0 Mobile Content Design /slideshow/mobile-content-design/75861451 nowwhatmobilecontentdesign2017-170510180049
We’ve all been so focused on designing for mobile devices that we’ve forgotten about content. But how your customers find, consume, and share your content on mobile is more important than ever. Learn about how to use content strategy to solve these issues, including content modeling, content auditing, and the core model. It may sound super nerdy now, but it won’t be once you’re there. (Presented at The Now What Conference 2017)]]>
We’ve all been so focused on designing for mobile devices that we’ve forgotten about content. But how your customers find, consume, and share your content on mobile is more important than ever. Learn about how to use content strategy to solve these issues, including content modeling, content auditing, and the core model. It may sound super nerdy now, but it won’t be once you’re there. (Presented at The Now What Conference 2017)]]> Wed, 10 May 2017 18:00:48 GMT /slideshow/mobile-content-design/75861451 ahamediagroup@slideshare.net(ahamediagroup) Mobile Content Design ahamediagroup We’ve all been so focused on designing for mobile devices that we’ve forgotten about content. But how your customers find, consume, and share your content on mobile is more important than ever. Learn about how to use content strategy to solve these issues, including content modeling, content auditing, and the core model. It may sound super nerdy now, but it won’t be once you’re there. (Presented at The Now What Conference 2017) <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/nowwhatmobilecontentdesign2017-170510180049-thumbnail.jpg?width=120&height=120&fit=bounds" /> We’ve all been so focused on designing for mobile devices that we’ve forgotten about content. But how your customers find, consume, and share your content on mobile is more important than ever. Learn about how to use content strategy to solve these issues, including content modeling, content auditing, and the core model. It may sound super nerdy now, but it won’t be once you’re there. (Presented at The Now What Conference 2017)

Mobile Content Design from Ahava Leibtag

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0 Want to make your health content smarter than Google? /slideshow/want-to-make-your-health-content-smarter-than-google/71981905 hcicmakecontentsmarterthangooglev3-170209225210
Presentation from Greystone Healthcare Internet Conference 2016]]>
Presentation from Greystone Healthcare Internet Conference 2016]]> Thu, 09 Feb 2017 22:52:10 GMT /slideshow/want-to-make-your-health-content-smarter-than-google/71981905 ahamediagroup@slideshare.net(ahamediagroup) Want to make your health content smarter than Google? ahamediagroup Presentation from Greystone Healthcare Internet Conference 2016 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/hcicmakecontentsmarterthangooglev3-170209225210-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation from Greystone Healthcare Internet Conference 2016

Want to make your health content smarter than Google? from Ahava Leibtag

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0 Content design for mobile /slideshow/content-design-for-mobile/71829813 mobilecontentdesign2017webcondc-170206200146
How do you design for content in a mobile world? Learn about the core model and how it can help you get to a smart place where you're putting content first.]]>
How do you design for content in a mobile world? Learn about the core model and how it can help you get to a smart place where you're putting content first.]]> Mon, 06 Feb 2017 20:01:46 GMT /slideshow/content-design-for-mobile/71829813 ahamediagroup@slideshare.net(ahamediagroup) Content design for mobile ahamediagroup How do you design for content in a mobile world? Learn about the core model and how it can help you get to a smart place where you're putting content first. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mobilecontentdesign2017webcondc-170206200146-thumbnail.jpg?width=120&height=120&fit=bounds" /> How do you design for content in a mobile world? Learn about the core model and how it can help you get to a smart place where you're putting content first.

Content design for mobile from Ahava Leibtag

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0 Better governance, better workflows /slideshow/better-governance-better-workflows/66227355 governanceconfabintensiveleibtagv2-160920184504
Learn how to manage workflows and governance better in this workshop at Confab Intensive 2016.]]>
Learn how to manage workflows and governance better in this workshop at Confab Intensive 2016.]]> Tue, 20 Sep 2016 18:45:04 GMT /slideshow/better-governance-better-workflows/66227355 ahamediagroup@slideshare.net(ahamediagroup) Better governance, better workflows ahamediagroup Learn how to manage workflows and governance better in this workshop at Confab Intensive 2016. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/governanceconfabintensiveleibtagv2-160920184504-thumbnail.jpg?width=120&height=120&fit=bounds" /> Learn how to manage workflows and governance better in this workshop at Confab Intensive 2016.

Better governance, better workflows from Ahava Leibtag

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0 I'm okay, you're okay: Navigating Challenging Content Strategy Conversations /slideshow/im-okay-youre-okay-navigating-challenging-content-strategy-conversations/62946836 collectiveconf2016-160610222239
It takes a lot of work to say the right thing. Particularly in UX, where we spend so much of our time being critical of design, content, strategy, and products, how do we artfully communicate with our clients to create a feeling of rapport, collaboration, and collegiality? Join this lively, interactive session to hear real-life examples from a veteran in the field on how to effectively communicate during difficult conversations. This session will examine how to: Manage challenging conversations around scoping Right a derailed project Create consensus without agreement]]>
It takes a lot of work to say the right thing. Particularly in UX, where we spend so much of our time being critical of design, content, strategy, and products, how do we artfully communicate with our clients to create a feeling of rapport, collaboration, and collegiality? Join this lively, interactive session to hear real-life examples from a veteran in the field on how to effectively communicate during difficult conversations. This session will examine how to: Manage challenging conversations around scoping Right a derailed project Create consensus without agreement]]> Fri, 10 Jun 2016 22:22:38 GMT /slideshow/im-okay-youre-okay-navigating-challenging-content-strategy-conversations/62946836 ahamediagroup@slideshare.net(ahamediagroup) I'm okay, you're okay: Navigating Challenging Content Strategy Conversations ahamediagroup It takes a lot of work to say the right thing. Particularly in UX, where we spend so much of our time being critical of design, content, strategy, and products, how do we artfully communicate with our clients to create a feeling of rapport, collaboration, and collegiality? Join this lively, interactive session to hear real-life examples from a veteran in the field on how to effectively communicate during difficult conversations. This session will examine how to: Manage challenging conversations around scoping Right a derailed project Create consensus without agreement <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/collectiveconf2016-160610222239-thumbnail.jpg?width=120&height=120&fit=bounds" /> It takes a lot of work to say the right thing. Particularly in UX, where we spend so much of our time being critical of design, content, strategy, and products, how do we artfully communicate with our clients to create a feeling of rapport, collaboration, and collegiality? Join this lively, interactive session to hear real-life examples from a veteran in the field on how to effectively communicate during difficult conversations. This session will examine how to: Manage challenging conversations around scoping Right a derailed project Create consensus without agreement

I'm okay, you're okay: Navigating Challenging Content Strategy Conversations from Ahava Leibtag

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0 Improving the Patient Experience Through Content /slideshow/improving-the-patient-experience-through-content/62931103 nescho2016leibtagv2-160610124301
Learn from other industries on how to make your content for healthcare stronger, more competitive and appropriate for your audiences. ]]>
Learn from other industries on how to make your content for healthcare stronger, more competitive and appropriate for your audiences. ]]> Fri, 10 Jun 2016 12:43:00 GMT /slideshow/improving-the-patient-experience-through-content/62931103 ahamediagroup@slideshare.net(ahamediagroup) Improving the Patient Experience Through Content ahamediagroup Learn from other industries on how to make your content for healthcare stronger, more competitive and appropriate for your audiences. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/nescho2016leibtagv2-160610124301-thumbnail.jpg?width=120&height=120&fit=bounds" /> Learn from other industries on how to make your content for healthcare stronger, more competitive and appropriate for your audiences.

Improving the Patient Experience Through Content from Ahava Leibtag

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0 Increase healthcare social media engagement with content strategy (Geisinger Case Study) /ahamediagroup/increase-healthcare-social-media-engagement-with-content-strategy-geisinger-case-study-62352299 geisingerslidesv5-160524164359
Increase channel participation by 30% by implementing a content strategy. We also demonstrate Facebook engagement increase by 314%. A great presentation for a healthcare marketer who wants to improve your content strategy.]]>
Increase channel participation by 30% by implementing a content strategy. We also demonstrate Facebook engagement increase by 314%. A great presentation for a healthcare marketer who wants to improve your content strategy.]]> Tue, 24 May 2016 16:43:59 GMT /ahamediagroup/increase-healthcare-social-media-engagement-with-content-strategy-geisinger-case-study-62352299 ahamediagroup@slideshare.net(ahamediagroup) Increase healthcare social media engagement with content strategy (Geisinger Case Study) ahamediagroup Increase channel participation by 30% by implementing a content strategy. We also demonstrate Facebook engagement increase by 314%. A great presentation for a healthcare marketer who wants to improve your content strategy. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/geisingerslidesv5-160524164359-thumbnail.jpg?width=120&height=120&fit=bounds" /> Increase channel participation by 30% by implementing a content strategy. We also demonstrate Facebook engagement increase by 314%. A great presentation for a healthcare marketer who wants to improve your content strategy.

Increase healthcare social media engagement with content strategy (Geisinger Case Study) from Ahava Leibtag

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0 Using Data to Improve Hospital Marketing /slideshow/using-data-to-improve-hospital-marketing/55172044 hcic-2015henryfordfinalv4-151116183136-lva1-app6892
3 case studies prove that usability studies, content auditing and content strategy increases traffic. In one case study, we increased traffic 330% to a hospital blog by creating personas.]]>
3 case studies prove that usability studies, content auditing and content strategy increases traffic. In one case study, we increased traffic 330% to a hospital blog by creating personas.]]> Mon, 16 Nov 2015 18:31:36 GMT /slideshow/using-data-to-improve-hospital-marketing/55172044 ahamediagroup@slideshare.net(ahamediagroup) Using Data to Improve Hospital Marketing ahamediagroup 3 case studies prove that usability studies, content auditing and content strategy increases traffic. In one case study, we increased traffic 330% to a hospital blog by creating personas. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/hcic-2015henryfordfinalv4-151116183136-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds" /> 3 case studies prove that usability studies, content auditing and content strategy increases traffic. In one case study, we increased traffic 330% to a hospital blog by creating personas.

Using Data to Improve Hospital Marketing from Ahava Leibtag

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0 Plan Your Content Strategy Before Your Social Media /slideshow/plan-your-content-strategy-before-your-social-media/48480577 neshcov1-150522125441-lva1-app6891
Ahava Leibtag presents at NESHCO on May 22, 2015]]>
Ahava Leibtag presents at NESHCO on May 22, 2015]]> Fri, 22 May 2015 12:54:41 GMT /slideshow/plan-your-content-strategy-before-your-social-media/48480577 ahamediagroup@slideshare.net(ahamediagroup) Plan Your Content Strategy Before Your Social Media ahamediagroup Ahava Leibtag presents at NESHCO on May 22, 2015 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/neshcov1-150522125441-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds" /> Ahava Leibtag presents at NESHCO on May 22, 2015

Plan Your Content Strategy Before Your Social Media from Ahava Leibtag

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0 Turbocharge Your Content Strategy /slideshow/use-the-secrets-of-content-strategy-to-turbocharge-your-content-marketing/48442731 usethesecretsofcontentstrategytoturbochargeyourcontentmarketing-150521155959-lva1-app6892
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]]> Thu, 21 May 2015 15:59:59 GMT /slideshow/use-the-secrets-of-content-strategy-to-turbocharge-your-content-marketing/48442731 ahamediagroup@slideshare.net(ahamediagroup) Use the secrets of content strategy to turbocharge your content marketing ahamediagroup <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/usethesecretsofcontentstrategytoturbochargeyourcontentmarketing-150521155959-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds" />

Use the secrets of content strategy to turbocharge your content marketing from Ahava Leibtag

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0 Plan Your Content Media Strategy Before Your Social Media Strategy /slideshow/plan-your-content-media-strategy-before-your-social-media-strategy-47732064/47732064 plancsbeforesmleibtagv2-150429123904-conversion-gate01-150504101607-conversion-gate02
Both content strategy and social media are hot topics for strategic marketers. Where should you focus: social media or content strategy? And, how do you put together a strategic plan that encompasses all your goals and objectives while using the resources you have? In this session, we will review the basic building blocks of content, strategic plans for social media and content strategy and how to work within a budget. Topics include: Understand content and distribution Create strategic content and social media strategies Understand how to have a fabulous conversation with your target audiences ]]>
Both content strategy and social media are hot topics for strategic marketers. Where should you focus: social media or content strategy? And, how do you put together a strategic plan that encompasses all your goals and objectives while using the resources you have? In this session, we will review the basic building blocks of content, strategic plans for social media and content strategy and how to work within a budget. Topics include: Understand content and distribution Create strategic content and social media strategies Understand how to have a fabulous conversation with your target audiences ]]> Mon, 04 May 2015 10:16:07 GMT /slideshow/plan-your-content-media-strategy-before-your-social-media-strategy-47732064/47732064 ahamediagroup@slideshare.net(ahamediagroup) Plan Your Content Media Strategy Before Your Social Media Strategy ahamediagroup Both content strategy and social media are hot topics for strategic marketers. Where should you focus: social media or content strategy? And, how do you put together a strategic plan that encompasses all your goals and objectives while using the resources you have? In this session, we will review the basic building blocks of content, strategic plans for social media and content strategy and how to work within a budget. Topics include: Understand content and distribution Create strategic content and social media strategies Understand how to have a fabulous conversation with your target audiences <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/plancsbeforesmleibtagv2-150429123904-conversion-gate01-150504101607-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Both content strategy and social media are hot topics for strategic marketers. Where should you focus: social media or content strategy? And, how do you put together a strategic plan that encompasses all your goals and objectives while using the resources you have? In this session, we will review the basic building blocks of content, strategic plans for social media and content strategy and how to work within a budget. Topics include: Understand content and distribution Create strategic content and social media strategies Understand how to have a fabulous conversation with your target audiences

Plan Your Content Media Strategy Before Your Social Media Strategy from Ahava Leibtag

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0 Managing your Content Projects with Success and Panache /slideshow/managing-your-content-projects-with-success-and-panache-47731956/47731956 leibtagnowwhatv3-150430135328-conversion-gate02-150504101342-conversion-gate02
Learn to manage your content projects by treating content like a product, separating content and design meetings, and using simple project management tools and techniques. ]]>
Learn to manage your content projects by treating content like a product, separating content and design meetings, and using simple project management tools and techniques. ]]> Mon, 04 May 2015 10:13:42 GMT /slideshow/managing-your-content-projects-with-success-and-panache-47731956/47731956 ahamediagroup@slideshare.net(ahamediagroup) Managing your Content Projects with Success and Panache ahamediagroup Learn to manage your content projects by treating content like a product, separating content and design meetings, and using simple project management tools and techniques. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/leibtagnowwhatv3-150430135328-conversion-gate02-150504101342-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Learn to manage your content projects by treating content like a product, separating content and design meetings, and using simple project management tools and techniques.

Managing your Content Projects with Success and Panache from Ahava Leibtag

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0 Intelligent Content Conference /slideshow/intelligent-content-conference/47215804 iccleibtagv12-150420165802-conversion-gate02
Understanding Content and Content Strategy]]>
Understanding Content and Content Strategy]]> Mon, 20 Apr 2015 16:58:02 GMT /slideshow/intelligent-content-conference/47215804 ahamediagroup@slideshare.net(ahamediagroup) Intelligent Content Conference ahamediagroup Understanding Content and Content Strategy <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/iccleibtagv12-150420165802-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Understanding Content and Content Strategy

Intelligent Content Conference from Ahava Leibtag

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0 Creating and Optimizing �Holistic Digital Campaigns: Sentara Healthcare's 28 Days of Heart Case Study /slideshow/creating-and-optimizing-holistic-digital-campaigns-sentara-healthcares-28-days-of-heart-case-study/43906550 sentarayear2heartv4-150126101043-conversion-gate01
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]]> Mon, 26 Jan 2015 10:10:43 GMT /slideshow/creating-and-optimizing-holistic-digital-campaigns-sentara-healthcares-28-days-of-heart-case-study/43906550 ahamediagroup@slideshare.net(ahamediagroup) Creating and Optimizing �Holistic Digital Campaigns: Sentara Healthcare's 28 Days of Heart Case Study ahamediagroup <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sentarayear2heartv4-150126101043-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" />

Creating and Optimizing Holistic Digital Campaigns: Sentara Healthcare's 28 Days of Heart Case Study from Ahava Leibtag

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0 https://cdn.slidesharecdn.com/profile-photo-ahamediagroup-48x48.jpg?cb=1677181913 Aha Media Group, LLC is a content strategy and content marketing consultancy led by Ahava Leibtag. We provide a wide variety of content strategy and digital communications services to clients across the country. www.ahamediagroup.com/ https://cdn.slidesharecdn.com/ss_thumbnails/governanceconfableibtagapril2019forslideshare-190424164052-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/content-governance-and-workflows/141973078 Content Governance and... https://cdn.slidesharecdn.com/ss_thumbnails/gettingcontentreadyforvoicemayov1-181128193726-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/build-your-skills-getting-your-content-ready-for-voice-and-chatbots/124301710 Build your "Skills": G... https://cdn.slidesharecdn.com/ss_thumbnails/howcontentcankick-startyourprofessionalreferrals-171017094901-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-content-can-kick-start-your-professional-referrals/80891974 How Content can Kick S...