/ http://www.slideshare.net/images/logo.gif / ºÝºÝߣShare feed for ºÝºÝߣshows by User: amberacruz https://cdn.slidesharecdn.com/profile-photo-amberacruz-48x48.jpg?cb=1526875362 •Decide and execute marketing plans in APAC including events, PR, digital marketing and content strategy; •Responsible for driving leads and marketing revenue through marketing plans; •Improve Meltwater’s branding through public relations, recruitment events and sponsorships; •Plan and execute event marketing including trade shows, client events and webinars; •Develop local digital marketing initiatives such as SEO, PPC, social media and blogs; •Responsible for local public relations opportunities; •Establish close relationships with regional press; •Roll out the customer case studies program in the region; •Support global marketing initiatives while implementing...