ºÝºÝߣshows by User: anneforristalmendenhall / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: anneforristalmendenhall / Wed, 08 Apr 2015 18:01:08 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: anneforristalmendenhall Growing Your Show Attendance /slideshow/growing-ann-mtg-attendance-in-a-challenging-environment-2012/46790892 growingann-150408180108-conversion-gate01
Discover an Aha! Moment View an interactive marketing presentation from 2012 with ideas to strengthen your event’s attendance. A weak economy and industry changes isn't exactly a winning recipe for great attendance at association annual meetings. But success is possible! View the presentation and discover practical, actionable tactics you can implement immediately to make your annual meeting or event the best experience it can be. The National Association of College Stores has managed a string of increasingly larger annual conferences, built on a key industry event with some innovative marketing and programming thrown in for added support. This presentation was created by two of the strategic creators of NACS’ successful marketing plan, which has earned the association’s annual meeting and trade show, CAMEX, a designation as one of the fastest growing trade shows in America.]]>

Discover an Aha! Moment View an interactive marketing presentation from 2012 with ideas to strengthen your event’s attendance. A weak economy and industry changes isn't exactly a winning recipe for great attendance at association annual meetings. But success is possible! View the presentation and discover practical, actionable tactics you can implement immediately to make your annual meeting or event the best experience it can be. The National Association of College Stores has managed a string of increasingly larger annual conferences, built on a key industry event with some innovative marketing and programming thrown in for added support. This presentation was created by two of the strategic creators of NACS’ successful marketing plan, which has earned the association’s annual meeting and trade show, CAMEX, a designation as one of the fastest growing trade shows in America.]]>
Wed, 08 Apr 2015 18:01:08 GMT /slideshow/growing-ann-mtg-attendance-in-a-challenging-environment-2012/46790892 anneforristalmendenhall@slideshare.net(anneforristalmendenhall) Growing Your Show Attendance anneforristalmendenhall Discover an Aha! Moment View an interactive marketing presentation from 2012 with ideas to strengthen your event’s attendance. A weak economy and industry changes isn't exactly a winning recipe for great attendance at association annual meetings. But success is possible! View the presentation and discover practical, actionable tactics you can implement immediately to make your annual meeting or event the best experience it can be. The National Association of College Stores has managed a string of increasingly larger annual conferences, built on a key industry event with some innovative marketing and programming thrown in for added support. This presentation was created by two of the strategic creators of NACS’ successful marketing plan, which has earned the association’s annual meeting and trade show, CAMEX, a designation as one of the fastest growing trade shows in America. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/growingann-150408180108-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Discover an Aha! Moment View an interactive marketing presentation from 2012 with ideas to strengthen your event’s attendance. A weak economy and industry changes isn&#39;t exactly a winning recipe for great attendance at association annual meetings. But success is possible! View the presentation and discover practical, actionable tactics you can implement immediately to make your annual meeting or event the best experience it can be. The National Association of College Stores has managed a string of increasingly larger annual conferences, built on a key industry event with some innovative marketing and programming thrown in for added support. This presentation was created by two of the strategic creators of NACS’ successful marketing plan, which has earned the association’s annual meeting and trade show, CAMEX, a designation as one of the fastest growing trade shows in America.
Growing Your Show Attendance from Anne Mendenhall
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https://cdn.slidesharecdn.com/profile-photo-anneforristalmendenhall-48x48.jpg?cb=1523410350 • Collaborates with 15 internal departments to create integrated communication strategies, including comprehensive messaging and positioning, to ensure brand consistency and use of the most effective marketing tools/vehicles. • Manages marketing projects with emphasis on engagement, targeting, consistency, quality, and adherence to deadlines and budgets. • Identifies communication opportunities to increase customer engagement, and new targets to expand program/product reach. • Drives and manages digital strategies and services that enhance member value. • Directs the trade show/event marketing team and executes communication strategies using mail, email, web, mobile, video, soc...