�ݺ�ߣshows by User: bdionline

�ݺ�ߣshows by User: bdionline / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: bdionline / Wed, 17 Dec 2014 10:05:38 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: bdionline The Business of Blogging (for Lawyers) - BDI 12/11 Social Media Marketing Summit for Law Firms /slideshow/the-business-of-blogging-for-lawyers-bdi-1211-social-media-marketing-summit-for-law-firms/42800884 genequinnpresentation-141217100538-conversion-gate02
Presentation: The Business of Blogging (for Lawyers) Presented by: Gene Quinn, Patent Attorney and Founder, IPWatchdog.com One of the primary reasons for undertaking a blog is to engage in business development of one kind or another. People who will find you online are searching for answers. If you want to capitalize on this opportunity it will be necessary to provide intelligent, insightful information that the reader did not possess prior to visiting your website. Over time your job will be to provide lots of that information that ties together little by little to demonstrate that you have a deep level of understanding. The lesson is simple: It is far better for a prospective client or customer to come to the understanding that you know what you are talking about for themselves than it is for you to tell them you know what you are talking about directly. It should go without saying, that the plan requires that you are read by others, which means you absolutely, positively cannot write like a lawyer!]]>
Presentation: The Business of Blogging (for Lawyers) Presented by: Gene Quinn, Patent Attorney and Founder, IPWatchdog.com One of the primary reasons for undertaking a blog is to engage in business development of one kind or another. People who will find you online are searching for answers. If you want to capitalize on this opportunity it will be necessary to provide intelligent, insightful information that the reader did not possess prior to visiting your website. Over time your job will be to provide lots of that information that ties together little by little to demonstrate that you have a deep level of understanding. The lesson is simple: It is far better for a prospective client or customer to come to the understanding that you know what you are talking about for themselves than it is for you to tell them you know what you are talking about directly. It should go without saying, that the plan requires that you are read by others, which means you absolutely, positively cannot write like a lawyer!]]> Wed, 17 Dec 2014 10:05:38 GMT /slideshow/the-business-of-blogging-for-lawyers-bdi-1211-social-media-marketing-summit-for-law-firms/42800884 bdionline@slideshare.net(bdionline) The Business of Blogging (for Lawyers) - BDI 12/11 Social Media Marketing Summit for Law Firms bdionline Presentation: The Business of Blogging (for Lawyers) Presented by: Gene Quinn, Patent Attorney and Founder, IPWatchdog.com One of the primary reasons for undertaking a blog is to engage in business development of one kind or another. People who will find you online are searching for answers. If you want to capitalize on this opportunity it will be necessary to provide intelligent, insightful information that the reader did not possess prior to visiting your website. Over time your job will be to provide lots of that information that ties together little by little to demonstrate that you have a deep level of understanding. The lesson is simple: It is far better for a prospective client or customer to come to the understanding that you know what you are talking about for themselves than it is for you to tell them you know what you are talking about directly. It should go without saying, that the plan requires that you are read by others, which means you absolutely, positively cannot write like a lawyer! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/genequinnpresentation-141217100538-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: The Business of Blogging (for Lawyers) Presented by: Gene Quinn, Patent Attorney and Founder, IPWatchdog.com One of the primary reasons for undertaking a blog is to engage in business development of one kind or another. People who will find you online are searching for answers. If you want to capitalize on this opportunity it will be necessary to provide intelligent, insightful information that the reader did not possess prior to visiting your website. Over time your job will be to provide lots of that information that ties together little by little to demonstrate that you have a deep level of understanding. The lesson is simple: It is far better for a prospective client or customer to come to the understanding that you know what you are talking about for themselves than it is for you to tell them you know what you are talking about directly. It should go without saying, that the plan requires that you are read by others, which means you absolutely, positively cannot write like a lawyer!

The Business of Blogging (for Lawyers) - BDI 12/11 Social Media Marketing Summit for Law Firms from Business Development Institute

]]> 1964 6 https://cdn.slidesharecdn.com/ss_thumbnails/genequinnpresentation-141217100538-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Content is Still King: A look at best practices for creating and distributing quality Content - BDI 12/11 Social Media Marketing Summit for Law Firms /slideshow/content-is-still-king-a-look-at-best-practices-for-creating-and-distributing-quality-content-bdi-1211-social-media-marketing-summit-for-law-firms/42800865 scottmozarskypresentation-141217100507-conversion-gate01
Presentation: Content is Still King: A look at best practices for creating and distributing quality Content Presented by: Scott Mozarsky, President - Cross Platform Businesses , Bloomberg BNA This session will focus on best practices for creating Content that will enable marketers to achieve strong ROI in their Content Marketing efforts. The session will also focus on the elements of a multi-faceted engagement and distribution strategy that will ensure that if you build it, they will come.]]>
Presentation: Content is Still King: A look at best practices for creating and distributing quality Content Presented by: Scott Mozarsky, President - Cross Platform Businesses , Bloomberg BNA This session will focus on best practices for creating Content that will enable marketers to achieve strong ROI in their Content Marketing efforts. The session will also focus on the elements of a multi-faceted engagement and distribution strategy that will ensure that if you build it, they will come.]]> Wed, 17 Dec 2014 10:05:07 GMT /slideshow/content-is-still-king-a-look-at-best-practices-for-creating-and-distributing-quality-content-bdi-1211-social-media-marketing-summit-for-law-firms/42800865 bdionline@slideshare.net(bdionline) Content is Still King: A look at best practices for creating and distributing quality Content - BDI 12/11 Social Media Marketing Summit for Law Firms bdionline Presentation: Content is Still King: A look at best practices for creating and distributing quality Content Presented by: Scott Mozarsky, President - Cross Platform Businesses , Bloomberg BNA This session will focus on best practices for creating Content that will enable marketers to achieve strong ROI in their Content Marketing efforts. The session will also focus on the elements of a multi-faceted engagement and distribution strategy that will ensure that if you build it, they will come. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/scottmozarskypresentation-141217100507-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: Content is Still King: A look at best practices for creating and distributing quality Content Presented by: Scott Mozarsky, President - Cross Platform Businesses , Bloomberg BNA This session will focus on best practices for creating Content that will enable marketers to achieve strong ROI in their Content Marketing efforts. The session will also focus on the elements of a multi-faceted engagement and distribution strategy that will ensure that if you build it, they will come.

Content is Still King: A look at best practices for creating and distributing quality Content - BDI 12/11 Social Media Marketing Summit for Law Firms from Business Development Institute

]]> 1483 5 https://cdn.slidesharecdn.com/ss_thumbnails/scottmozarskypresentation-141217100507-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Use Storytelling to Define Your Brand and Connect on Social Media - BDI 12/11 Social Media Marketing Summit for Law Firms /slideshow/tammy-mangan-presentation/42800846 tammymanganpresentation-141217100434-conversion-gate01
Presentation: Use Storytelling to Define Your Brand and Connect on Social Media Presented by: Tammy Mangan, Director of Marketing, Sterne Kessler Goldstein & Fox Storytelling is not just for campfires. Good stories compel action, change, even forge relationships. This presentation will cover the fundamentals of storytelling and the use of stories to create a connection with your brand and services and grow business.]]>
Presentation: Use Storytelling to Define Your Brand and Connect on Social Media Presented by: Tammy Mangan, Director of Marketing, Sterne Kessler Goldstein & Fox Storytelling is not just for campfires. Good stories compel action, change, even forge relationships. This presentation will cover the fundamentals of storytelling and the use of stories to create a connection with your brand and services and grow business.]]> Wed, 17 Dec 2014 10:04:34 GMT /slideshow/tammy-mangan-presentation/42800846 bdionline@slideshare.net(bdionline) Use Storytelling to Define Your Brand and Connect on Social Media - BDI 12/11 Social Media Marketing Summit for Law Firms bdionline Presentation: Use Storytelling to Define Your Brand and Connect on Social Media Presented by: Tammy Mangan, Director of Marketing, Sterne Kessler Goldstein & Fox Storytelling is not just for campfires. Good stories compel action, change, even forge relationships. This presentation will cover the fundamentals of storytelling and the use of stories to create a connection with your brand and services and grow business. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/tammymanganpresentation-141217100434-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: Use Storytelling to Define Your Brand and Connect on Social Media Presented by: Tammy Mangan, Director of Marketing, Sterne Kessler Goldstein & Fox Storytelling is not just for campfires. Good stories compel action, change, even forge relationships. This presentation will cover the fundamentals of storytelling and the use of stories to create a connection with your brand and services and grow business.

Use Storytelling to Define Your Brand and Connect on Social Media - BDI 12/11 Social Media Marketing Summit for Law Firms from Business Development Institute

]]> 1173 5 https://cdn.slidesharecdn.com/ss_thumbnails/tammymanganpresentation-141217100434-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Combining Eyes and Ears: The Visual Search for Social - BDI 12/4 Visual Content Marketing Summit /bdionline/combining-eyes-and-ears-the-visual-search-for-social-bdi-124-visual-content-marketing-summit brandwatchdittopresentation-141209084229-conversion-gate02
Presentation: Combining Eyes and Ears: The Visual Search for Social Presented by: Aaron Hayes-Roth, VP of Strategic Alliances, Brandwatch & Mary Tarczynski, CMO, Ditto Labs Photo sharing on social media only continues to grow as people capture and share their passions on a daily basis. This often includes brands - but when 85% of images don’t reference the brand name in the text, how can brands and agencies accurately measure and engage with their audiences? This session will cover some of the most common use cases for social and visual measurement and explore the insights and benefits brands and agencies can gain from using social listening and analytics across visual platforms.]]>
Presentation: Combining Eyes and Ears: The Visual Search for Social Presented by: Aaron Hayes-Roth, VP of Strategic Alliances, Brandwatch & Mary Tarczynski, CMO, Ditto Labs Photo sharing on social media only continues to grow as people capture and share their passions on a daily basis. This often includes brands - but when 85% of images don’t reference the brand name in the text, how can brands and agencies accurately measure and engage with their audiences? This session will cover some of the most common use cases for social and visual measurement and explore the insights and benefits brands and agencies can gain from using social listening and analytics across visual platforms.]]> Tue, 09 Dec 2014 08:42:29 GMT /bdionline/combining-eyes-and-ears-the-visual-search-for-social-bdi-124-visual-content-marketing-summit bdionline@slideshare.net(bdionline) Combining Eyes and Ears: The Visual Search for Social - BDI 12/4 Visual Content Marketing Summit bdionline Presentation: Combining Eyes and Ears: The Visual Search for Social Presented by: Aaron Hayes-Roth, VP of Strategic Alliances, Brandwatch & Mary Tarczynski, CMO, Ditto Labs Photo sharing on social media only continues to grow as people capture and share their passions on a daily basis. This often includes brands - but when 85% of images don’t reference the brand name in the text, how can brands and agencies accurately measure and engage with their audiences? This session will cover some of the most common use cases for social and visual measurement and explore the insights and benefits brands and agencies can gain from using social listening and analytics across visual platforms. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brandwatchdittopresentation-141209084229-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: Combining Eyes and Ears: The Visual Search for Social Presented by: Aaron Hayes-Roth, VP of Strategic Alliances, Brandwatch & Mary Tarczynski, CMO, Ditto Labs Photo sharing on social media only continues to grow as people capture and share their passions on a daily basis. This often includes brands - but when 85% of images don’t reference the brand name in the text, how can brands and agencies accurately measure and engage with their audiences? This session will cover some of the most common use cases for social and visual measurement and explore the insights and benefits brands and agencies can gain from using social listening and analytics across visual platforms.

Combining Eyes and Ears: The Visual Search for Social - BDI 12/4 Visual Content Marketing Summit from Business Development Institute

]]> 1206 2 https://cdn.slidesharecdn.com/ss_thumbnails/brandwatchdittopresentation-141209084229-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Digital Marketing Strategies to Drive Enrollment - BDI 11/19 Social Media Marketing Forum for Educational Institutions /slideshow/digital-marketing-strategies-to-drive-enrollment-bdi-1119-social-media-marketing-forum-for-educational-institutions/42270644 jonfoxjonwexlerpresentation12-141202120538-conversion-gate02
Presentation: Digital Marketing Strategies to Drive Enrollment Presented By: Jon Fox, President,Flightpath & Jon Wexler, Vice President of Enrollment Management, Fairleigh Dickinson University Jon Fox founded the agency that would become Flightpath in his Greenwich Village apartment in 1994. A veteran of twenty years of digital marketing, he is a recognized leader in helping organizations of all sizes maximize their investments across the web and broader channels. Jon is an exceptional business analyst focused on achieving measurable results for his clients. In his role as president, Jon drives the overall direction of Flightpath, oversees/guides digital strategy for a number of key accounts and works hard to develop and mentor his talented staff. Jon recently completed his 11th NYC Marathon. He lives in Brooklyn with his wife, kids and dog. As the vice president of enrollment management for Fairleigh Dickinson University, Jonathan Wexler is regularly traveling across the country and around the world representing FDU! Over the past four years, Wexler has worked to increase applications for freshman and transfer admissions by more than 65 percent — while collaborating on new education initiatives — including Silberman College of Business’s Saturday MBA Program and the University-wide Combined Degree Advantage Program. Wexler received his bachelor’s degree at Goucher College in Baltimore, Md. before completing a master’s in higher education administration at University of South Carolina. He joined FDU in 2008.]]>
Presentation: Digital Marketing Strategies to Drive Enrollment Presented By: Jon Fox, President,Flightpath & Jon Wexler, Vice President of Enrollment Management, Fairleigh Dickinson University Jon Fox founded the agency that would become Flightpath in his Greenwich Village apartment in 1994. A veteran of twenty years of digital marketing, he is a recognized leader in helping organizations of all sizes maximize their investments across the web and broader channels. Jon is an exceptional business analyst focused on achieving measurable results for his clients. In his role as president, Jon drives the overall direction of Flightpath, oversees/guides digital strategy for a number of key accounts and works hard to develop and mentor his talented staff. Jon recently completed his 11th NYC Marathon. He lives in Brooklyn with his wife, kids and dog. As the vice president of enrollment management for Fairleigh Dickinson University, Jonathan Wexler is regularly traveling across the country and around the world representing FDU! Over the past four years, Wexler has worked to increase applications for freshman and transfer admissions by more than 65 percent — while collaborating on new education initiatives — including Silberman College of Business’s Saturday MBA Program and the University-wide Combined Degree Advantage Program. Wexler received his bachelor’s degree at Goucher College in Baltimore, Md. before completing a master’s in higher education administration at University of South Carolina. He joined FDU in 2008.]]> Tue, 02 Dec 2014 12:05:38 GMT /slideshow/digital-marketing-strategies-to-drive-enrollment-bdi-1119-social-media-marketing-forum-for-educational-institutions/42270644 bdionline@slideshare.net(bdionline) Digital Marketing Strategies to Drive Enrollment - BDI 11/19 Social Media Marketing Forum for Educational Institutions bdionline Presentation: Digital Marketing Strategies to Drive Enrollment Presented By: Jon Fox, President,Flightpath & Jon Wexler, Vice President of Enrollment Management, Fairleigh Dickinson University Jon Fox founded the agency that would become Flightpath in his Greenwich Village apartment in 1994. A veteran of twenty years of digital marketing, he is a recognized leader in helping organizations of all sizes maximize their investments across the web and broader channels. Jon is an exceptional business analyst focused on achieving measurable results for his clients. In his role as president, Jon drives the overall direction of Flightpath, oversees/guides digital strategy for a number of key accounts and works hard to develop and mentor his talented staff. Jon recently completed his 11th NYC Marathon. He lives in Brooklyn with his wife, kids and dog. As the vice president of enrollment management for Fairleigh Dickinson University, Jonathan Wexler is regularly traveling across the country and around the world representing FDU! Over the past four years, Wexler has worked to increase applications for freshman and transfer admissions by more than 65 percent — while collaborating on new education initiatives — including Silberman College of Business’s Saturday MBA Program and the University-wide Combined Degree Advantage Program. Wexler received his bachelor’s degree at Goucher College in Baltimore, Md. before completing a master’s in higher education administration at University of South Carolina. He joined FDU in 2008. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/jonfoxjonwexlerpresentation12-141202120538-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: Digital Marketing Strategies to Drive Enrollment Presented By: Jon Fox, President,Flightpath & Jon Wexler, Vice President of Enrollment Management, Fairleigh Dickinson University Jon Fox founded the agency that would become Flightpath in his Greenwich Village apartment in 1994. A veteran of twenty years of digital marketing, he is a recognized leader in helping organizations of all sizes maximize their investments across the web and broader channels. Jon is an exceptional business analyst focused on achieving measurable results for his clients. In his role as president, Jon drives the overall direction of Flightpath, oversees/guides digital strategy for a number of key accounts and works hard to develop and mentor his talented staff. Jon recently completed his 11th NYC Marathon. He lives in Brooklyn with his wife, kids and dog. As the vice president of enrollment management for Fairleigh Dickinson University, Jonathan Wexler is regularly traveling across the country and around the world representing FDU! Over the past four years, Wexler has worked to increase applications for freshman and transfer admissions by more than 65 percent — while collaborating on new education initiatives — including Silberman College of Business’s Saturday MBA Program and the University-wide Combined Degree Advantage Program. Wexler received his bachelor’s degree at Goucher College in Baltimore, Md. before completing a master’s in higher education administration at University of South Carolina. He joined FDU in 2008.

Digital Marketing Strategies to Drive Enrollment - BDI 11/19 Social Media Marketing Forum for Educational Institutions from Business Development Institute

]]> 1543 3 https://cdn.slidesharecdn.com/ss_thumbnails/jonfoxjonwexlerpresentation12-141202120538-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 People are (S)Talking: How to Get Users to Participate, Not Just Spectate - BDI 11/19 Social Media Marketing Forum for Educational Institutions /slideshow/people-are-stalking-how-to-get-users-to-participatenot-just-spectate/42270488 donnatalaricopresentation12-141202120149-conversion-gate01
Presentation: People are (S)Talking: How to Get Users to Participate, Not Just Spectate Presented by: Donna Talarico-Beerman, Director of Integrated Communications, Elizabethtown College Donna Talarico-Beerman has been helping tell the Elizabethtown College story since 2010. Her past experiences in radio, newspapers, eCommerce and education thrive together in happy harmony at E-town, where she is director, integrated communications. She manages the College’s official social media channels and is editor of Elizabethtown magazine and the online newsroom E-town NOW. She also collaborates with the rest of the award-winning marketing and communications team on marketing planning, media relations, copywriting and multimedia story-telling for a variety of projects. http://www.bdionline.com/]]>
Presentation: People are (S)Talking: How to Get Users to Participate, Not Just Spectate Presented by: Donna Talarico-Beerman, Director of Integrated Communications, Elizabethtown College Donna Talarico-Beerman has been helping tell the Elizabethtown College story since 2010. Her past experiences in radio, newspapers, eCommerce and education thrive together in happy harmony at E-town, where she is director, integrated communications. She manages the College’s official social media channels and is editor of Elizabethtown magazine and the online newsroom E-town NOW. She also collaborates with the rest of the award-winning marketing and communications team on marketing planning, media relations, copywriting and multimedia story-telling for a variety of projects. http://www.bdionline.com/]]> Tue, 02 Dec 2014 12:01:49 GMT /slideshow/people-are-stalking-how-to-get-users-to-participatenot-just-spectate/42270488 bdionline@slideshare.net(bdionline) People are (S)Talking: How to Get Users to Participate, Not Just Spectate - BDI 11/19 Social Media Marketing Forum for Educational Institutions bdionline Presentation: People are (S)Talking: How to Get Users to Participate, Not Just Spectate Presented by: Donna Talarico-Beerman, Director of Integrated Communications, Elizabethtown College Donna Talarico-Beerman has been helping tell the Elizabethtown College story since 2010. Her past experiences in radio, newspapers, eCommerce and education thrive together in happy harmony at E-town, where she is director, integrated communications. She manages the College’s official social media channels and is editor of Elizabethtown magazine and the online newsroom E-town NOW. She also collaborates with the rest of the award-winning marketing and communications team on marketing planning, media relations, copywriting and multimedia story-telling for a variety of projects. http://www.bdionline.com/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/donnatalaricopresentation12-141202120149-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: People are (S)Talking: How to Get Users to Participate, Not Just Spectate Presented by: Donna Talarico-Beerman, Director of Integrated Communications, Elizabethtown College Donna Talarico-Beerman has been helping tell the Elizabethtown College story since 2010. Her past experiences in radio, newspapers, eCommerce and education thrive together in happy harmony at E-town, where she is director, integrated communications. She manages the College’s official social media channels and is editor of Elizabethtown magazine and the online newsroom E-town NOW. She also collaborates with the rest of the award-winning marketing and communications team on marketing planning, media relations, copywriting and multimedia story-telling for a variety of projects. http://www.bdionline.com/

People are (S)Talking: How to Get Users to Participate, Not Just Spectate - BDI 11/19 Social Media Marketing Forum for Educational Institutions from Business Development Institute

]]> 1158 3 https://cdn.slidesharecdn.com/ss_thumbnails/donnatalaricopresentation12-141202120149-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 The Power of Social Listening - BDI 11/19 Social Media Marketing Forum for Educational Institutions /bdionline/andrew-ruder-presentation-12214 andrewruderpresentation12-141202115450-conversion-gate01
Presentation: The Power of Social Listening Presented by: Andrew Ruder,Senior Consultant & Social Business Intelligence, Brandwatch Andrew Ruder is a senior consultant in social business intelligence for Brandwatch, one of the world’s leading social media monitoring providers, where he helps enterprise organizations develop strategies for solving business challenges using social media intelligence and analytics. A SaaS veteran, Andrew’s prior experience includes roles at companies including Cision/Radian6 and Sysomos, where he assisted both brands and agencies in implementing social media intelligence solutions. Andrew earned a bachelor’s degree in business administration from Marquette University and is a proud native of Chicago, where he lives with his wife and son. http://www.bdionline.com/]]>
Presentation: The Power of Social Listening Presented by: Andrew Ruder,Senior Consultant & Social Business Intelligence, Brandwatch Andrew Ruder is a senior consultant in social business intelligence for Brandwatch, one of the world’s leading social media monitoring providers, where he helps enterprise organizations develop strategies for solving business challenges using social media intelligence and analytics. A SaaS veteran, Andrew’s prior experience includes roles at companies including Cision/Radian6 and Sysomos, where he assisted both brands and agencies in implementing social media intelligence solutions. Andrew earned a bachelor’s degree in business administration from Marquette University and is a proud native of Chicago, where he lives with his wife and son. http://www.bdionline.com/]]> Tue, 02 Dec 2014 11:54:50 GMT /bdionline/andrew-ruder-presentation-12214 bdionline@slideshare.net(bdionline) The Power of Social Listening - BDI 11/19 Social Media Marketing Forum for Educational Institutions bdionline Presentation: The Power of Social Listening Presented by: Andrew Ruder,Senior Consultant & Social Business Intelligence, Brandwatch Andrew Ruder is a senior consultant in social business intelligence for Brandwatch, one of the world’s leading social media monitoring providers, where he helps enterprise organizations develop strategies for solving business challenges using social media intelligence and analytics. A SaaS veteran, Andrew’s prior experience includes roles at companies including Cision/Radian6 and Sysomos, where he assisted both brands and agencies in implementing social media intelligence solutions. Andrew earned a bachelor’s degree in business administration from Marquette University and is a proud native of Chicago, where he lives with his wife and son. http://www.bdionline.com/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/andrewruderpresentation12-141202115450-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: The Power of Social Listening Presented by: Andrew Ruder,Senior Consultant & Social Business Intelligence, Brandwatch Andrew Ruder is a senior consultant in social business intelligence for Brandwatch, one of the world’s leading social media monitoring providers, where he helps enterprise organizations develop strategies for solving business challenges using social media intelligence and analytics. A SaaS veteran, Andrew’s prior experience includes roles at companies including Cision/Radian6 and Sysomos, where he assisted both brands and agencies in implementing social media intelligence solutions. Andrew earned a bachelor’s degree in business administration from Marquette University and is a proud native of Chicago, where he lives with his wife and son. http://www.bdionline.com/

The Power of Social Listening - BDI 11/19 Social Media Marketing Forum for Educational Institutions from Business Development Institute

]]> 3679 3 https://cdn.slidesharecdn.com/ss_thumbnails/andrewruderpresentation12-141202115450-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 How Investors Will Communicate as the Internet Swallows Everything - BDI 11/06 The Future of Financial Services Communications Summit /slideshow/how-investors-will-communicate-as-the-internet-swallows-everything/41507724 leighdrogenpresentation-141113072016-conversion-gate02
Presentation: How Investors Will Communicate as the Internet Swallows Everything Presented by: Leigh Drogen, Founder and CEO, Estimize Collaboration between investors via the internet is changing the way investment decisions are made and critical research and data are sourced. In his talk, Leigh will provide an overview of how information flow between and amongst investors, companies, and the sell side is rapidly changing, the new platforms and philosophies which are facilitating this shift, and what it means for industry incumbents.]]>
Presentation: How Investors Will Communicate as the Internet Swallows Everything Presented by: Leigh Drogen, Founder and CEO, Estimize Collaboration between investors via the internet is changing the way investment decisions are made and critical research and data are sourced. In his talk, Leigh will provide an overview of how information flow between and amongst investors, companies, and the sell side is rapidly changing, the new platforms and philosophies which are facilitating this shift, and what it means for industry incumbents.]]> Thu, 13 Nov 2014 07:20:16 GMT /slideshow/how-investors-will-communicate-as-the-internet-swallows-everything/41507724 bdionline@slideshare.net(bdionline) How Investors Will Communicate as the Internet Swallows Everything - BDI 11/06 The Future of Financial Services Communications Summit bdionline Presentation: How Investors Will Communicate as the Internet Swallows Everything Presented by: Leigh Drogen, Founder and CEO, Estimize Collaboration between investors via the internet is changing the way investment decisions are made and critical research and data are sourced. In his talk, Leigh will provide an overview of how information flow between and amongst investors, companies, and the sell side is rapidly changing, the new platforms and philosophies which are facilitating this shift, and what it means for industry incumbents. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/leighdrogenpresentation-141113072016-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: How Investors Will Communicate as the Internet Swallows Everything Presented by: Leigh Drogen, Founder and CEO, Estimize Collaboration between investors via the internet is changing the way investment decisions are made and critical research and data are sourced. In his talk, Leigh will provide an overview of how information flow between and amongst investors, companies, and the sell side is rapidly changing, the new platforms and philosophies which are facilitating this shift, and what it means for industry incumbents.

How Investors Will Communicate as the Internet Swallows Everything - BDI 11/06 The Future of Financial Services Communications Summit from Business Development Institute

]]> 903 1 https://cdn.slidesharecdn.com/ss_thumbnails/leighdrogenpresentation-141113072016-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Financial Communications Society - BDI 11/06 The Future of Financial Services Communications Summit /slideshow/financial-communications-society-bdi-1106-the-future-of-financial-services-communications-summit/41415252 kevinwindorfpresentation-141111111036-conversion-gate02
Presentation: Financial Communications Society Presented by: Kevin Windorf, President, Financial Communications Society http://www.bdionline.com/]]>
Presentation: Financial Communications Society Presented by: Kevin Windorf, President, Financial Communications Society http://www.bdionline.com/]]> Tue, 11 Nov 2014 11:10:36 GMT /slideshow/financial-communications-society-bdi-1106-the-future-of-financial-services-communications-summit/41415252 bdionline@slideshare.net(bdionline) Financial Communications Society - BDI 11/06 The Future of Financial Services Communications Summit bdionline Presentation: Financial Communications Society Presented by: Kevin Windorf, President, Financial Communications Society http://www.bdionline.com/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/kevinwindorfpresentation-141111111036-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: Financial Communications Society Presented by: Kevin Windorf, President, Financial Communications Society http://www.bdionline.com/

Financial Communications Society - BDI 11/06 The Future of Financial Services Communications Summit from Business Development Institute

]]> 1287 4 https://cdn.slidesharecdn.com/ss_thumbnails/kevinwindorfpresentation-141111111036-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 The New Communications Paradigm in Financial Services: The Penn Mutual Case Study - BDI 11/06 The Future of Financial Services Communications Summit /bdionline/kevin-windorf-presentation kevinwindorfpresentation-141111110509-conversion-gate01
Presentation: The New Communications Paradigm in Financial Services: The Penn Mutual Case Study Presented by: Kim Harmsen, Associate Vice President, Gregory FCA & Greg Matusky, President and Founder, GregoryFCA Join Gregory FCA and The Penn Mutual Life Insurance Company as they present a blueprint for creating a best practice communications platform in a highly socialized, networked world. Penn Mutual provides a compelling blueprint for optimizing communication among media channels, both old and new. Their success serves as a shining case study for how long-term players in financial services can benefit from all that the new paradigm offers in communications, and now offers to financial service organizations. http://www.bdionline.com/]]>
Presentation: The New Communications Paradigm in Financial Services: The Penn Mutual Case Study Presented by: Kim Harmsen, Associate Vice President, Gregory FCA & Greg Matusky, President and Founder, GregoryFCA Join Gregory FCA and The Penn Mutual Life Insurance Company as they present a blueprint for creating a best practice communications platform in a highly socialized, networked world. Penn Mutual provides a compelling blueprint for optimizing communication among media channels, both old and new. Their success serves as a shining case study for how long-term players in financial services can benefit from all that the new paradigm offers in communications, and now offers to financial service organizations. http://www.bdionline.com/]]> Tue, 11 Nov 2014 11:05:09 GMT /bdionline/kevin-windorf-presentation bdionline@slideshare.net(bdionline) The New Communications Paradigm in Financial Services: The Penn Mutual Case Study - BDI 11/06 The Future of Financial Services Communications Summit bdionline Presentation: The New Communications Paradigm in Financial Services: The Penn Mutual Case Study Presented by: Kim Harmsen, Associate Vice President, Gregory FCA & Greg Matusky, President and Founder, GregoryFCA Join Gregory FCA and The Penn Mutual Life Insurance Company as they present a blueprint for creating a best practice communications platform in a highly socialized, networked world. Penn Mutual provides a compelling blueprint for optimizing communication among media channels, both old and new. Their success serves as a shining case study for how long-term players in financial services can benefit from all that the new paradigm offers in communications, and now offers to financial service organizations. http://www.bdionline.com/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/kevinwindorfpresentation-141111110509-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: The New Communications Paradigm in Financial Services: The Penn Mutual Case Study Presented by: Kim Harmsen, Associate Vice President, Gregory FCA & Greg Matusky, President and Founder, GregoryFCA Join Gregory FCA and The Penn Mutual Life Insurance Company as they present a blueprint for creating a best practice communications platform in a highly socialized, networked world. Penn Mutual provides a compelling blueprint for optimizing communication among media channels, both old and new. Their success serves as a shining case study for how long-term players in financial services can benefit from all that the new paradigm offers in communications, and now offers to financial service organizations. http://www.bdionline.com/

The New Communications Paradigm in Financial Services: The Penn Mutual Case Study - BDI 11/06 The Future of Financial Services Communications Summit from Business Development Institute

]]> 779 2 https://cdn.slidesharecdn.com/ss_thumbnails/kevinwindorfpresentation-141111110509-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Social Listening Trends and the Paradigm Change in Financial Services - BDI 11/06 The Future of Financial Services Communications Summit /slideshow/melissa-king-presentation/41414908 melissakingpresentation-141111110250-conversion-gate01
Presentation: Social listening trends and the paradigm change in financial services Presented by: Melissa King, Social Analytics Consultant, Brandwatch Social media’s impact on the relationships between businesses and consumers has led to a defined shift in how the heavily regulated financial services sector interacts with customers. This session will address how FinServ professionals can leverage the insights uncovered via social listening tools (including ways to mitigate risk, what drives consumers’ decisions, and what motivates them to choose particular services) to make an impact, support customers, and generate revenue. http://www.bdionline.com/]]>
Presentation: Social listening trends and the paradigm change in financial services Presented by: Melissa King, Social Analytics Consultant, Brandwatch Social media’s impact on the relationships between businesses and consumers has led to a defined shift in how the heavily regulated financial services sector interacts with customers. This session will address how FinServ professionals can leverage the insights uncovered via social listening tools (including ways to mitigate risk, what drives consumers’ decisions, and what motivates them to choose particular services) to make an impact, support customers, and generate revenue. http://www.bdionline.com/]]> Tue, 11 Nov 2014 11:02:50 GMT /slideshow/melissa-king-presentation/41414908 bdionline@slideshare.net(bdionline) Social Listening Trends and the Paradigm Change in Financial Services - BDI 11/06 The Future of Financial Services Communications Summit bdionline Presentation: Social listening trends and the paradigm change in financial services Presented by: Melissa King, Social Analytics Consultant, Brandwatch Social media’s impact on the relationships between businesses and consumers has led to a defined shift in how the heavily regulated financial services sector interacts with customers. This session will address how FinServ professionals can leverage the insights uncovered via social listening tools (including ways to mitigate risk, what drives consumers’ decisions, and what motivates them to choose particular services) to make an impact, support customers, and generate revenue. http://www.bdionline.com/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/melissakingpresentation-141111110250-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: Social listening trends and the paradigm change in financial services Presented by: Melissa King, Social Analytics Consultant, Brandwatch Social media’s impact on the relationships between businesses and consumers has led to a defined shift in how the heavily regulated financial services sector interacts with customers. This session will address how FinServ professionals can leverage the insights uncovered via social listening tools (including ways to mitigate risk, what drives consumers’ decisions, and what motivates them to choose particular services) to make an impact, support customers, and generate revenue. http://www.bdionline.com/

Social Listening Trends and the Paradigm Change in Financial Services - BDI 11/06 The Future of Financial Services Communications Summit from Business Development Institute

]]> 852 2 https://cdn.slidesharecdn.com/ss_thumbnails/melissakingpresentation-141111110250-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Digital Financial Wellness: The Future of Money - BDI 11/06 The Future of Financial Services Communications Summit /slideshow/mohamed-khalil-presentation/41414670 mohamedkhalilpresentation-141111105810-conversion-gate01
Presentation: Digital Financial Wellness: The Future of Money Presented by: Mohamed Khalil, Head of Product, Data & Marketing, Moven Mobile technology coupled with data and behavioral sciences now allow for highly personalized, real time interactions that alter consumer behaviors. This talk will examine how the retail financial services model must adapt to survive this digital disruption. http://www.bdionline.com/]]>
Presentation: Digital Financial Wellness: The Future of Money Presented by: Mohamed Khalil, Head of Product, Data & Marketing, Moven Mobile technology coupled with data and behavioral sciences now allow for highly personalized, real time interactions that alter consumer behaviors. This talk will examine how the retail financial services model must adapt to survive this digital disruption. http://www.bdionline.com/]]> Tue, 11 Nov 2014 10:58:10 GMT /slideshow/mohamed-khalil-presentation/41414670 bdionline@slideshare.net(bdionline) Digital Financial Wellness: The Future of Money - BDI 11/06 The Future of Financial Services Communications Summit bdionline Presentation: Digital Financial Wellness: The Future of Money Presented by: Mohamed Khalil, Head of Product, Data & Marketing, Moven Mobile technology coupled with data and behavioral sciences now allow for highly personalized, real time interactions that alter consumer behaviors. This talk will examine how the retail financial services model must adapt to survive this digital disruption. http://www.bdionline.com/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mohamedkhalilpresentation-141111105810-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: Digital Financial Wellness: The Future of Money Presented by: Mohamed Khalil, Head of Product, Data & Marketing, Moven Mobile technology coupled with data and behavioral sciences now allow for highly personalized, real time interactions that alter consumer behaviors. This talk will examine how the retail financial services model must adapt to survive this digital disruption. http://www.bdionline.com/

Digital Financial Wellness: The Future of Money - BDI 11/06 The Future of Financial Services Communications Summit from Business Development Institute

]]> 2070 2 https://cdn.slidesharecdn.com/ss_thumbnails/mohamedkhalilpresentation-141111105810-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Bitcoin & The Sharing Economy - BDI 11/06 The Future of Financial Services Communications Summit /bdionline/bitcoin-the-nikos-bentenitis-presentation nikosbentenitispresentation-141111105135-conversion-gate01
Presentation: Bitcoin & The Sharing Economy Presented by: Nikos Bentenitis, Chair, Education Committee, Bitcoin Foundation, and Founder, CoinSimple Bitcoin is a digital currency and payment network that has attracted significant attention recently. In his talk, Nikos will briefly describe Bitcoin and a few potential applications of the technology in financial services. The purpose of the talk is to provide you with a framework that you can use to think about the Bitcoin technology in your business. http://www.bdionline.com/]]>
Presentation: Bitcoin & The Sharing Economy Presented by: Nikos Bentenitis, Chair, Education Committee, Bitcoin Foundation, and Founder, CoinSimple Bitcoin is a digital currency and payment network that has attracted significant attention recently. In his talk, Nikos will briefly describe Bitcoin and a few potential applications of the technology in financial services. The purpose of the talk is to provide you with a framework that you can use to think about the Bitcoin technology in your business. http://www.bdionline.com/]]> Tue, 11 Nov 2014 10:51:35 GMT /bdionline/bitcoin-the-nikos-bentenitis-presentation bdionline@slideshare.net(bdionline) Bitcoin & The Sharing Economy - BDI 11/06 The Future of Financial Services Communications Summit bdionline Presentation: Bitcoin & The Sharing Economy Presented by: Nikos Bentenitis, Chair, Education Committee, Bitcoin Foundation, and Founder, CoinSimple Bitcoin is a digital currency and payment network that has attracted significant attention recently. In his talk, Nikos will briefly describe Bitcoin and a few potential applications of the technology in financial services. The purpose of the talk is to provide you with a framework that you can use to think about the Bitcoin technology in your business. http://www.bdionline.com/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/nikosbentenitispresentation-141111105135-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: Bitcoin & The Sharing Economy Presented by: Nikos Bentenitis, Chair, Education Committee, Bitcoin Foundation, and Founder, CoinSimple Bitcoin is a digital currency and payment network that has attracted significant attention recently. In his talk, Nikos will briefly describe Bitcoin and a few potential applications of the technology in financial services. The purpose of the talk is to provide you with a framework that you can use to think about the Bitcoin technology in your business. http://www.bdionline.com/

Bitcoin & The Sharing Economy - BDI 11/06 The Future of Financial Services Communications Summit from Business Development Institute

]]> 971 2 https://cdn.slidesharecdn.com/ss_thumbnails/nikosbentenitispresentation-141111105135-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Hearts, Heads and Hands: How cupcakes, sidewalk chalk, and the story of a teen driver connected a CEO with his workforce and connected the workforce to the company strategy - BDI 10/16 Financial Services Social Business Leadership Forum /slideshow/hearts-heads-and-hands-how-cupcakes-sidewalk-chalk-and-the-story-of-a-teen-driver-connected-a-ceo-with-his-workforce-and-connected-the-workforce-to-the-company-strategy-bdi-1016-financial-services-social-business-leadership-forum/40601821 stephanigordonpresentation-141022114644-conversion-gate01
Presentation: Hearts, Heads and Hands: How cupcakes, sidewalk chalk, and the story of a teen driver connected a CEO with his workforce and connected the workforce to the company strategy. Presented by: Stephani Gordon, Internal Communications Business Partner to the CEO, Zurich Insurance Group With an employee demographic that trends outside the ‘social’ scene, Zurich Insurance Group has achieved tremendous communications and engagement success by refreshing traditional marcomm channels with enticing storytelling, strong visual imagery, creative video and ‘social’ buzz. Stephani Gordon will share several executive communications project samples that include a strategy rap, a mobilization campaign built on the concept of graffiti tagging, and a CEO’s invitation to people to ‘walk away’ from their desks. This presentation is the story of coaching senior executives on what it means to connect in today’s world.]]>
Presentation: Hearts, Heads and Hands: How cupcakes, sidewalk chalk, and the story of a teen driver connected a CEO with his workforce and connected the workforce to the company strategy. Presented by: Stephani Gordon, Internal Communications Business Partner to the CEO, Zurich Insurance Group With an employee demographic that trends outside the ‘social’ scene, Zurich Insurance Group has achieved tremendous communications and engagement success by refreshing traditional marcomm channels with enticing storytelling, strong visual imagery, creative video and ‘social’ buzz. Stephani Gordon will share several executive communications project samples that include a strategy rap, a mobilization campaign built on the concept of graffiti tagging, and a CEO’s invitation to people to ‘walk away’ from their desks. This presentation is the story of coaching senior executives on what it means to connect in today’s world.]]> Wed, 22 Oct 2014 11:46:44 GMT /slideshow/hearts-heads-and-hands-how-cupcakes-sidewalk-chalk-and-the-story-of-a-teen-driver-connected-a-ceo-with-his-workforce-and-connected-the-workforce-to-the-company-strategy-bdi-1016-financial-services-social-business-leadership-forum/40601821 bdionline@slideshare.net(bdionline) Hearts, Heads and Hands: How cupcakes, sidewalk chalk, and the story of a teen driver connected a CEO with his workforce and connected the workforce to the company strategy - BDI 10/16 Financial Services Social Business Leadership Forum bdionline Presentation: Hearts, Heads and Hands: How cupcakes, sidewalk chalk, and the story of a teen driver connected a CEO with his workforce and connected the workforce to the company strategy. Presented by: Stephani Gordon, Internal Communications Business Partner to the CEO, Zurich Insurance Group With an employee demographic that trends outside the ‘social’ scene, Zurich Insurance Group has achieved tremendous communications and engagement success by refreshing traditional marcomm channels with enticing storytelling, strong visual imagery, creative video and ‘social’ buzz. Stephani Gordon will share several executive communications project samples that include a strategy rap, a mobilization campaign built on the concept of graffiti tagging, and a CEO’s invitation to people to ‘walk away’ from their desks. This presentation is the story of coaching senior executives on what it means to connect in today’s world. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/stephanigordonpresentation-141022114644-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: Hearts, Heads and Hands: How cupcakes, sidewalk chalk, and the story of a teen driver connected a CEO with his workforce and connected the workforce to the company strategy. Presented by: Stephani Gordon, Internal Communications Business Partner to the CEO, Zurich Insurance Group With an employee demographic that trends outside the ‘social’ scene, Zurich Insurance Group has achieved tremendous communications and engagement success by refreshing traditional marcomm channels with enticing storytelling, strong visual imagery, creative video and ‘social’ buzz. Stephani Gordon will share several executive communications project samples that include a strategy rap, a mobilization campaign built on the concept of graffiti tagging, and a CEO’s invitation to people to ‘walk away’ from their desks. This presentation is the story of coaching senior executives on what it means to connect in today’s world.

Hearts, Heads and Hands: How cupcakes, sidewalk chalk, and the story of a teen driver connected a CEO with his workforce and connected the workforce to the company strategy - BDI 10/16 Financial Services Social Business Leadership Forum from Business Development Institute

]]> 1070 8 https://cdn.slidesharecdn.com/ss_thumbnails/stephanigordonpresentation-141022114644-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Content is still King: A look at best practices for creating and distributing quality Content - BDI 10/15 Social Media Marketing Summit for Law Firms /bdionline/bdi-1015-social-media-marketing-summit-for-law-firms scottmozarskypresentation-141022114626-conversion-gate01
Presentation: Content is still King: A look at best practices for creating and distributing quality Content Presented by: Scott Mozarsky, President - Cross Platform Businesses , Bloomberg BNA This session will focus on best practices for creating Content that will enable marketers to achieve strong ROI in their Content Marketing efforts. The session will also focus on the elements of a multi-faceted engagement and distribution strategy that will ensure that if you build it, they will come.]]>
Presentation: Content is still King: A look at best practices for creating and distributing quality Content Presented by: Scott Mozarsky, President - Cross Platform Businesses , Bloomberg BNA This session will focus on best practices for creating Content that will enable marketers to achieve strong ROI in their Content Marketing efforts. The session will also focus on the elements of a multi-faceted engagement and distribution strategy that will ensure that if you build it, they will come.]]> Wed, 22 Oct 2014 11:46:26 GMT /bdionline/bdi-1015-social-media-marketing-summit-for-law-firms bdionline@slideshare.net(bdionline) Content is still King: A look at best practices for creating and distributing quality Content - BDI 10/15 Social Media Marketing Summit for Law Firms bdionline Presentation: Content is still King: A look at best practices for creating and distributing quality Content Presented by: Scott Mozarsky, President - Cross Platform Businesses , Bloomberg BNA This session will focus on best practices for creating Content that will enable marketers to achieve strong ROI in their Content Marketing efforts. The session will also focus on the elements of a multi-faceted engagement and distribution strategy that will ensure that if you build it, they will come. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/scottmozarskypresentation-141022114626-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: Content is still King: A look at best practices for creating and distributing quality Content Presented by: Scott Mozarsky, President - Cross Platform Businesses , Bloomberg BNA This session will focus on best practices for creating Content that will enable marketers to achieve strong ROI in their Content Marketing efforts. The session will also focus on the elements of a multi-faceted engagement and distribution strategy that will ensure that if you build it, they will come.

Content is still King: A look at best practices for creating and distributing quality Content - BDI 10/15 Social Media Marketing Summit for Law Firms from Business Development Institute

]]> 773 2 https://cdn.slidesharecdn.com/ss_thumbnails/scottmozarskypresentation-141022114626-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Developing and Sustaining an Effective Mobile Strategy - BDI 10/16 Financial Services Social Business Leadership Forum /slideshow/varun-parekh-presentation/40601523 varunparekhpresentation-141022113938-conversion-gate02
Presentation: Developing and Sustaining an Effective Mobile Strategy Presented by: Varun Parekh, Director, Sales Technology & Operations, Bankers Life and Casualty A look into how Bankers Life has invested in an integrated and long term mobile strategy to grow business and reduce expense.]]>
Presentation: Developing and Sustaining an Effective Mobile Strategy Presented by: Varun Parekh, Director, Sales Technology & Operations, Bankers Life and Casualty A look into how Bankers Life has invested in an integrated and long term mobile strategy to grow business and reduce expense.]]> Wed, 22 Oct 2014 11:39:38 GMT /slideshow/varun-parekh-presentation/40601523 bdionline@slideshare.net(bdionline) Developing and Sustaining an Effective Mobile Strategy - BDI 10/16 Financial Services Social Business Leadership Forum bdionline Presentation: Developing and Sustaining an Effective Mobile Strategy Presented by: Varun Parekh, Director, Sales Technology & Operations, Bankers Life and Casualty A look into how Bankers Life has invested in an integrated and long term mobile strategy to grow business and reduce expense. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/varunparekhpresentation-141022113938-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: Developing and Sustaining an Effective Mobile Strategy Presented by: Varun Parekh, Director, Sales Technology & Operations, Bankers Life and Casualty A look into how Bankers Life has invested in an integrated and long term mobile strategy to grow business and reduce expense.

Developing and Sustaining an Effective Mobile Strategy - BDI 10/16 Financial Services Social Business Leadership Forum from Business Development Institute

]]> 845 2 https://cdn.slidesharecdn.com/ss_thumbnails/varunparekhpresentation-141022113938-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Make Friends First, Do Business Last: Relationship Marketing Using Social Media & More - BDI 10/16 Financial Services Social Business Leadership Forum /slideshow/make-friends-first-do-business-last-relationship-marketing-using-social-media-more-bdi-1016-financial-services-social-business-leadership-forum/40497186 philgerbyshakpresentation-141020110607-conversion-gate02
Presentation: Make Friends First, Do Business Last: Relationship Marketing Using Social Media & More Presented by: Phil Gerbyshak, Director of Social Strategy, Actiance, Inc Are you wondering how you can do social media the right way, without pushing your products and services? Do you want your company and your employees to be top of mind when people are thinking of where to go for what you offer? The key is making “friends” first, and doing business last. It's no longer enough to just BE on social media as a business. You need to be using it effectively, and you need to engage your employees to tell your stories and show you as the place to go in your community.]]>
Presentation: Make Friends First, Do Business Last: Relationship Marketing Using Social Media & More Presented by: Phil Gerbyshak, Director of Social Strategy, Actiance, Inc Are you wondering how you can do social media the right way, without pushing your products and services? Do you want your company and your employees to be top of mind when people are thinking of where to go for what you offer? The key is making “friends” first, and doing business last. It's no longer enough to just BE on social media as a business. You need to be using it effectively, and you need to engage your employees to tell your stories and show you as the place to go in your community.]]> Mon, 20 Oct 2014 11:06:07 GMT /slideshow/make-friends-first-do-business-last-relationship-marketing-using-social-media-more-bdi-1016-financial-services-social-business-leadership-forum/40497186 bdionline@slideshare.net(bdionline) Make Friends First, Do Business Last: Relationship Marketing Using Social Media & More - BDI 10/16 Financial Services Social Business Leadership Forum bdionline Presentation: Make Friends First, Do Business Last: Relationship Marketing Using Social Media & More Presented by: Phil Gerbyshak, Director of Social Strategy, Actiance, Inc Are you wondering how you can do social media the right way, without pushing your products and services? Do you want your company and your employees to be top of mind when people are thinking of where to go for what you offer? The key is making “friends” first, and doing business last. It's no longer enough to just BE on social media as a business. You need to be using it effectively, and you need to engage your employees to tell your stories and show you as the place to go in your community. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/philgerbyshakpresentation-141020110607-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: Make Friends First, Do Business Last: Relationship Marketing Using Social Media & More Presented by: Phil Gerbyshak, Director of Social Strategy, Actiance, Inc Are you wondering how you can do social media the right way, without pushing your products and services? Do you want your company and your employees to be top of mind when people are thinking of where to go for what you offer? The key is making “friends” first, and doing business last. It's no longer enough to just BE on social media as a business. You need to be using it effectively, and you need to engage your employees to tell your stories and show you as the place to go in your community.

Make Friends First, Do Business Last: Relationship Marketing Using Social Media & More - BDI 10/16 Financial Services Social Business Leadership Forum from Business Development Institute

]]> 1109 3 https://cdn.slidesharecdn.com/ss_thumbnails/philgerbyshakpresentation-141020110607-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 The New Communications Paradigm in Financial Services: The Penn Mutual Case Study - BDI 10/16 Financial Services Social Business Leadership Forum /slideshow/the-new-communications-paradigm-in-financial-services-the-penn-mutual-case-study-bdi-1016-financial-services-social-business-leadership-forum/40497177 joeanthonypresentation-141020110600-conversion-gate02
Presentation: The New Communications Paradigm in Financial Services: The Penn Mutual Case Study Presented by: Joe Anthony, President, Financial Services, GregoryFCA Join Gregory FCA and The Penn Mutual Life Insurance Company as they present a blueprint for creating a best practice communications platform in a highly socialized, networked world. Penn Mutual provides a compelling blueprint for optimizing communication among media channels, both old and new. Their success serves as a shining case study for how long-term players in financial services can benefit from all that the new paradigm offers in communications, and now offers to financial service organizations.]]>
Presentation: The New Communications Paradigm in Financial Services: The Penn Mutual Case Study Presented by: Joe Anthony, President, Financial Services, GregoryFCA Join Gregory FCA and The Penn Mutual Life Insurance Company as they present a blueprint for creating a best practice communications platform in a highly socialized, networked world. Penn Mutual provides a compelling blueprint for optimizing communication among media channels, both old and new. Their success serves as a shining case study for how long-term players in financial services can benefit from all that the new paradigm offers in communications, and now offers to financial service organizations.]]> Mon, 20 Oct 2014 11:05:59 GMT /slideshow/the-new-communications-paradigm-in-financial-services-the-penn-mutual-case-study-bdi-1016-financial-services-social-business-leadership-forum/40497177 bdionline@slideshare.net(bdionline) The New Communications Paradigm in Financial Services: The Penn Mutual Case Study - BDI 10/16 Financial Services Social Business Leadership Forum bdionline Presentation: The New Communications Paradigm in Financial Services: The Penn Mutual Case Study Presented by: Joe Anthony, President, Financial Services, GregoryFCA Join Gregory FCA and The Penn Mutual Life Insurance Company as they present a blueprint for creating a best practice communications platform in a highly socialized, networked world. Penn Mutual provides a compelling blueprint for optimizing communication among media channels, both old and new. Their success serves as a shining case study for how long-term players in financial services can benefit from all that the new paradigm offers in communications, and now offers to financial service organizations. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/joeanthonypresentation-141020110600-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: The New Communications Paradigm in Financial Services: The Penn Mutual Case Study Presented by: Joe Anthony, President, Financial Services, GregoryFCA Join Gregory FCA and The Penn Mutual Life Insurance Company as they present a blueprint for creating a best practice communications platform in a highly socialized, networked world. Penn Mutual provides a compelling blueprint for optimizing communication among media channels, both old and new. Their success serves as a shining case study for how long-term players in financial services can benefit from all that the new paradigm offers in communications, and now offers to financial service organizations.

The New Communications Paradigm in Financial Services: The Penn Mutual Case Study - BDI 10/16 Financial Services Social Business Leadership Forum from Business Development Institute

]]> 962 7 https://cdn.slidesharecdn.com/ss_thumbnails/joeanthonypresentation-141020110600-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Using Social Media Ethically - BDI 10/15 Social Media Marketing Summit for Law Firms /bdionline/erin-wright-lothson-presentation erinwrightlothsonpresentation-141020110526-conversion-gate02
Presentation: Using Social Media Ethically Presented by; Erin Wright Lothson, Corporate Counsel, Intellectual Property, Groupon, Inc. This segment will briefly discuss the Illinois Rules of Professional Conduct and how these Rules apply to Illinois lawyers and their use of social media. We will review common issues that arise by using social media and will cover recommendations and best practices to mitigate the risks of an ethics violation.]]>
Presentation: Using Social Media Ethically Presented by; Erin Wright Lothson, Corporate Counsel, Intellectual Property, Groupon, Inc. This segment will briefly discuss the Illinois Rules of Professional Conduct and how these Rules apply to Illinois lawyers and their use of social media. We will review common issues that arise by using social media and will cover recommendations and best practices to mitigate the risks of an ethics violation.]]> Mon, 20 Oct 2014 11:05:25 GMT /bdionline/erin-wright-lothson-presentation bdionline@slideshare.net(bdionline) Using Social Media Ethically - BDI 10/15 Social Media Marketing Summit for Law Firms bdionline Presentation: Using Social Media Ethically Presented by; Erin Wright Lothson, Corporate Counsel, Intellectual Property, Groupon, Inc. This segment will briefly discuss the Illinois Rules of Professional Conduct and how these Rules apply to Illinois lawyers and their use of social media. We will review common issues that arise by using social media and will cover recommendations and best practices to mitigate the risks of an ethics violation. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/erinwrightlothsonpresentation-141020110526-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: Using Social Media Ethically Presented by; Erin Wright Lothson, Corporate Counsel, Intellectual Property, Groupon, Inc. This segment will briefly discuss the Illinois Rules of Professional Conduct and how these Rules apply to Illinois lawyers and their use of social media. We will review common issues that arise by using social media and will cover recommendations and best practices to mitigate the risks of an ethics violation.

Using Social Media Ethically - BDI 10/15 Social Media Marketing Summit for Law Firms from Business Development Institute

]]> 931 5 https://cdn.slidesharecdn.com/ss_thumbnails/erinwrightlothsonpresentation-141020110526-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 The Power of Social Media: Attracting the Next Generation of Clients - BDI 9/30 Financial Services Social Business Leadership Forum - San Francisco /bdionline/trevor-daughney-presentation trevordaughneypresentation-141006113505-conversion-gate02
Presentation: The Power of Social Media: Attracting the Next Generation of Clients Presented by: Trevor Daughney, VP Marketing, Actiance, Inc The most important thing sellers can do for their firm is bring in new clients. There is a major movement of wealth a foot: from Baby Boomers to Millennials. Financial advisers and wealth managers need to shift their focus to a younger generation. To be successful, they need to change how they communicate. In this presentation, you’ll learn that: These young people are increasingly on social networks and stepping away from email. Financial firms need to adjust to this change. Marketers, compliance officers and corporate counsel can overcome the challenges and lead their firms to make the switch. Empowering your sellers to use social media can help close more deals.]]>
Presentation: The Power of Social Media: Attracting the Next Generation of Clients Presented by: Trevor Daughney, VP Marketing, Actiance, Inc The most important thing sellers can do for their firm is bring in new clients. There is a major movement of wealth a foot: from Baby Boomers to Millennials. Financial advisers and wealth managers need to shift their focus to a younger generation. To be successful, they need to change how they communicate. In this presentation, you’ll learn that: These young people are increasingly on social networks and stepping away from email. Financial firms need to adjust to this change. Marketers, compliance officers and corporate counsel can overcome the challenges and lead their firms to make the switch. Empowering your sellers to use social media can help close more deals.]]> Mon, 06 Oct 2014 11:35:05 GMT /bdionline/trevor-daughney-presentation bdionline@slideshare.net(bdionline) The Power of Social Media: Attracting the Next Generation of Clients - BDI 9/30 Financial Services Social Business Leadership Forum - San Francisco bdionline Presentation: The Power of Social Media: Attracting the Next Generation of Clients Presented by: Trevor Daughney, VP Marketing, Actiance, Inc The most important thing sellers can do for their firm is bring in new clients. There is a major movement of wealth a foot: from Baby Boomers to Millennials. Financial advisers and wealth managers need to shift their focus to a younger generation. To be successful, they need to change how they communicate. In this presentation, you’ll learn that: These young people are increasingly on social networks and stepping away from email. Financial firms need to adjust to this change. Marketers, compliance officers and corporate counsel can overcome the challenges and lead their firms to make the switch. Empowering your sellers to use social media can help close more deals. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/trevordaughneypresentation-141006113505-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation: The Power of Social Media: Attracting the Next Generation of Clients Presented by: Trevor Daughney, VP Marketing, Actiance, Inc The most important thing sellers can do for their firm is bring in new clients. There is a major movement of wealth a foot: from Baby Boomers to Millennials. Financial advisers and wealth managers need to shift their focus to a younger generation. To be successful, they need to change how they communicate. In this presentation, you’ll learn that: These young people are increasingly on social networks and stepping away from email. Financial firms need to adjust to this change. Marketers, compliance officers and corporate counsel can overcome the challenges and lead their firms to make the switch. Empowering your sellers to use social media can help close more deals.

The Power of Social Media: Attracting the Next Generation of Clients - BDI 9/30 Financial Services Social Business Leadership Forum - San Francisco from Business Development Institute

]]> 692 3 https://cdn.slidesharecdn.com/ss_thumbnails/trevordaughneypresentation-141006113505-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 https://cdn.slidesharecdn.com/profile-photo-bdionline-48x48.jpg?cb=1522853909 Entrepreneur with experience in marketing, sales, business development, consulting and management. Thought leader about how technology impacts marketing and communications. Interested in the latest trends and opportunities in marketing, media, communications and technology. Business Development Institute (BDI), founded in New York City in 2001, produces conferences and educational programs for marketing, communications and media professionals. Over 17,000 attendees have participated in our programs. We specialize in covering topics about how technology impacts marketing, communications and media. Our programs educate while providing valuable networking opportunities to our attendees. Th... www.bdionline.com https://cdn.slidesharecdn.com/ss_thumbnails/genequinnpresentation-141217100538-conversion-gate02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/the-business-of-blogging-for-lawyers-bdi-1211-social-media-marketing-summit-for-law-firms/42800884 The Business of Bloggi... https://cdn.slidesharecdn.com/ss_thumbnails/scottmozarskypresentation-141217100507-conversion-gate01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/content-is-still-king-a-look-at-best-practices-for-creating-and-distributing-quality-content-bdi-1211-social-media-marketing-summit-for-law-firms/42800865 Content is Still King:... https://cdn.slidesharecdn.com/ss_thumbnails/tammymanganpresentation-141217100434-conversion-gate01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/tammy-mangan-presentation/42800846 Use Storytelling to De...