ºÝºÝߣshows by User: bmliving / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: bmliving / Wed, 24 Jun 2015 13:51:11 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: bmliving eMarketing For Small Business Owners - SCORE Bergen Workshop /slideshow/e-49786301/49786301 emarketingworkshopjune2015-150624135111-lva1-app6892
This 34-page slide decks is dedicated to helping small business owners who are leveraging social media to implement eMarketing initiatives, such as advertising, boosted posts, video cards, and more. In addition to the slide deck there is a series of handouts to compliment the session. You may find them on the Penheel Marketing Website at Penheel.com/Speaking-Engagements. ]]>

This 34-page slide decks is dedicated to helping small business owners who are leveraging social media to implement eMarketing initiatives, such as advertising, boosted posts, video cards, and more. In addition to the slide deck there is a series of handouts to compliment the session. You may find them on the Penheel Marketing Website at Penheel.com/Speaking-Engagements. ]]>
Wed, 24 Jun 2015 13:51:11 GMT /slideshow/e-49786301/49786301 bmliving@slideshare.net(bmliving) eMarketing For Small Business Owners - SCORE Bergen Workshop bmliving This 34-page slide decks is dedicated to helping small business owners who are leveraging social media to implement eMarketing initiatives, such as advertising, boosted posts, video cards, and more. In addition to the slide deck there is a series of handouts to compliment the session. You may find them on the Penheel Marketing Website at Penheel.com/Speaking-Engagements. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/emarketingworkshopjune2015-150624135111-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This 34-page slide decks is dedicated to helping small business owners who are leveraging social media to implement eMarketing initiatives, such as advertising, boosted posts, video cards, and more. In addition to the slide deck there is a series of handouts to compliment the session. You may find them on the Penheel Marketing Website at Penheel.com/Speaking-Engagements.
eMarketing For Small Business Owners - SCORE Bergen Workshop from Becky Livingston
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5 things my dog taught me about marketing /slideshow/5-things-my-dog-taught-me-about-marketing/45708733 5thingsmydogtaughtmeaboutmarketing-150311094104-conversion-gate01
Five things my dog taught me about marketing is a light-hearted deck on the top five things dogs can teach you about marekting.]]>

Five things my dog taught me about marketing is a light-hearted deck on the top five things dogs can teach you about marekting.]]>
Wed, 11 Mar 2015 09:41:04 GMT /slideshow/5-things-my-dog-taught-me-about-marketing/45708733 bmliving@slideshare.net(bmliving) 5 things my dog taught me about marketing bmliving Five things my dog taught me about marketing is a light-hearted deck on the top five things dogs can teach you about marekting. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/5thingsmydogtaughtmeaboutmarketing-150311094104-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Five things my dog taught me about marketing is a light-hearted deck on the top five things dogs can teach you about marekting.
5 things my dog taught me about marketing from Becky Livingston
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Mobile Marketing in the CPA Profession /bmliving/mobile-marketing-in-the-cpa-profession mobilemarketinginthecpaprofession-150206141850-conversion-gate02
Mobile Marketing in the CPA profession shares information and tips about the immediate and long-term mobile trends in the CPA profession. This deck covers: - Behavioral changes taking place due to mobile tech; - Best practices for collecting and analyzing data; - Stochastic models for conversion, targeting, and cross-selling; - Mobile strategies that integrate analytics; and the - Critical role of analytics in responding to customer needs.]]>

Mobile Marketing in the CPA profession shares information and tips about the immediate and long-term mobile trends in the CPA profession. This deck covers: - Behavioral changes taking place due to mobile tech; - Best practices for collecting and analyzing data; - Stochastic models for conversion, targeting, and cross-selling; - Mobile strategies that integrate analytics; and the - Critical role of analytics in responding to customer needs.]]>
Fri, 06 Feb 2015 14:18:49 GMT /bmliving/mobile-marketing-in-the-cpa-profession bmliving@slideshare.net(bmliving) Mobile Marketing in the CPA Profession bmliving Mobile Marketing in the CPA profession shares information and tips about the immediate and long-term mobile trends in the CPA profession. This deck covers: - Behavioral changes taking place due to mobile tech; - Best practices for collecting and analyzing data; - Stochastic models for conversion, targeting, and cross-selling; - Mobile strategies that integrate analytics; and the - Critical role of analytics in responding to customer needs. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mobilemarketinginthecpaprofession-150206141850-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Mobile Marketing in the CPA profession shares information and tips about the immediate and long-term mobile trends in the CPA profession. This deck covers: - Behavioral changes taking place due to mobile tech; - Best practices for collecting and analyzing data; - Stochastic models for conversion, targeting, and cross-selling; - Mobile strategies that integrate analytics; and the - Critical role of analytics in responding to customer needs.
Mobile Marketing in the CPA Profession from Becky Livingston
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Website Design 101 - What You Should Know /slideshow/website-design-101-what-you-should-know/42916480 websitedesign101whatyoushouldknow-141221143828-conversion-gate02
Here are several tips you should know before creating or redesigning your site.]]>

Here are several tips you should know before creating or redesigning your site.]]>
Sun, 21 Dec 2014 14:38:28 GMT /slideshow/website-design-101-what-you-should-know/42916480 bmliving@slideshare.net(bmliving) Website Design 101 - What You Should Know bmliving Here are several tips you should know before creating or redesigning your site. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/websitedesign101whatyoushouldknow-141221143828-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Here are several tips you should know before creating or redesigning your site.
Website Design 101 - What You Should Know from Becky Livingston
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Leveraging Digital Marketing and Social Media in Your Business /slideshow/leveraging-digital-marketing-and-social-media-in-your-business/42529980 scoreworkshopdec2014slides-141209115103-conversion-gate02
This special, interactive, two-hour workshop, hosted by SCORE of Bergen County, provided attendees with information, templates, and hands-on activities for implementing digital marketing and social media in their business At this workshop, I shared: - The definition of digital marketing and social media in business. - The art of writing good digital copy for online ads, including the call-to-action. - The importance of landing pages and what should/should not be on them. - A 90-day marketing plan you can begin using post session. I also covered email marketing, social media use, search engine marketing (SEM), and more. Looking for templates and the workbook? Visit http://penheel.com/score-workshop/]]>

This special, interactive, two-hour workshop, hosted by SCORE of Bergen County, provided attendees with information, templates, and hands-on activities for implementing digital marketing and social media in their business At this workshop, I shared: - The definition of digital marketing and social media in business. - The art of writing good digital copy for online ads, including the call-to-action. - The importance of landing pages and what should/should not be on them. - A 90-day marketing plan you can begin using post session. I also covered email marketing, social media use, search engine marketing (SEM), and more. Looking for templates and the workbook? Visit http://penheel.com/score-workshop/]]>
Tue, 09 Dec 2014 11:51:03 GMT /slideshow/leveraging-digital-marketing-and-social-media-in-your-business/42529980 bmliving@slideshare.net(bmliving) Leveraging Digital Marketing and Social Media in Your Business bmliving This special, interactive, two-hour workshop, hosted by SCORE of Bergen County, provided attendees with information, templates, and hands-on activities for implementing digital marketing and social media in their business At this workshop, I shared: - The definition of digital marketing and social media in business. - The art of writing good digital copy for online ads, including the call-to-action. - The importance of landing pages and what should/should not be on them. - A 90-day marketing plan you can begin using post session. I also covered email marketing, social media use, search engine marketing (SEM), and more. Looking for templates and the workbook? Visit http://penheel.com/score-workshop/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/scoreworkshopdec2014slides-141209115103-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This special, interactive, two-hour workshop, hosted by SCORE of Bergen County, provided attendees with information, templates, and hands-on activities for implementing digital marketing and social media in their business At this workshop, I shared: - The definition of digital marketing and social media in business. - The art of writing good digital copy for online ads, including the call-to-action. - The importance of landing pages and what should/should not be on them. - A 90-day marketing plan you can begin using post session. I also covered email marketing, social media use, search engine marketing (SEM), and more. Looking for templates and the workbook? Visit http://penheel.com/score-workshop/
Leveraging Digital Marketing and Social Media in Your Business from Becky Livingston
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Using Pinterest in the Classroom /slideshow/using-pinterest-in-the-classroom-40461917/40461917 pinterestineducationwebsiteversion-141019153247-conversion-gate02
- Provide faculty and staff with an understanding of what Pinterest is and how it may be used in the classroom environment. - Share a step-by-step implementation plan on setting up a Pinterest board and starting the process - Share case studies and examples of educational institutions using Pinterest within the classroom, along with best practices.]]>

- Provide faculty and staff with an understanding of what Pinterest is and how it may be used in the classroom environment. - Share a step-by-step implementation plan on setting up a Pinterest board and starting the process - Share case studies and examples of educational institutions using Pinterest within the classroom, along with best practices.]]>
Sun, 19 Oct 2014 15:32:47 GMT /slideshow/using-pinterest-in-the-classroom-40461917/40461917 bmliving@slideshare.net(bmliving) Using Pinterest in the Classroom bmliving - Provide faculty and staff with an understanding of what Pinterest is and how it may be used in the classroom environment. - Share a step-by-step implementation plan on setting up a Pinterest board and starting the process - Share case studies and examples of educational institutions using Pinterest within the classroom, along with best practices. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/pinterestineducationwebsiteversion-141019153247-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> - Provide faculty and staff with an understanding of what Pinterest is and how it may be used in the classroom environment. - Share a step-by-step implementation plan on setting up a Pinterest board and starting the process - Share case studies and examples of educational institutions using Pinterest within the classroom, along with best practices.
Using Pinterest in the Classroom from Becky Livingston
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8 landing page tips for non profits and small businesses /slideshow/8-landing-page-tips-for-non-profits-and-small-businesses/38564564 8landingpagetipsfornonprofitsandsmallbusinesses-140901100621-phpapp01
Landing pages are critical to any good inbound marketing effort. Here are eight tips you can use to create landing pages:]]>

Landing pages are critical to any good inbound marketing effort. Here are eight tips you can use to create landing pages:]]>
Mon, 01 Sep 2014 10:06:21 GMT /slideshow/8-landing-page-tips-for-non-profits-and-small-businesses/38564564 bmliving@slideshare.net(bmliving) 8 landing page tips for non profits and small businesses bmliving Landing pages are critical to any good inbound marketing effort. Here are eight tips you can use to create landing pages: <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/8landingpagetipsfornonprofitsandsmallbusinesses-140901100621-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Landing pages are critical to any good inbound marketing effort. Here are eight tips you can use to create landing pages:
8 landing page tips for non profits and small businesses from Becky Livingston
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9 ways to winterize your marketing plan /slideshow/9-ways-to-winterize-your-marketing-plan/37641936 9waystowinterizeyourmarketingplan-140804092724-phpapp02
In preparation for busy season, now is the time to begin winterizing your marketing plan. The suggestions below are provided to help you develop a marketing plan that will carry you through busy season, while helping to increase leads and to generate brand awareness for your firm. If you own a smaller firm, tackling all of these items at once will be a challenge. However, review the list below and choose the items that you feel will provide the most ROI. Then after busy season, begin to implement the other items for next year’s growth plan. ]]>

In preparation for busy season, now is the time to begin winterizing your marketing plan. The suggestions below are provided to help you develop a marketing plan that will carry you through busy season, while helping to increase leads and to generate brand awareness for your firm. If you own a smaller firm, tackling all of these items at once will be a challenge. However, review the list below and choose the items that you feel will provide the most ROI. Then after busy season, begin to implement the other items for next year’s growth plan. ]]>
Mon, 04 Aug 2014 09:27:24 GMT /slideshow/9-ways-to-winterize-your-marketing-plan/37641936 bmliving@slideshare.net(bmliving) 9 ways to winterize your marketing plan bmliving In preparation for busy season, now is the time to begin winterizing your marketing plan. The suggestions below are provided to help you develop a marketing plan that will carry you through busy season, while helping to increase leads and to generate brand awareness for your firm. If you own a smaller firm, tackling all of these items at once will be a challenge. However, review the list below and choose the items that you feel will provide the most ROI. Then after busy season, begin to implement the other items for next year’s growth plan. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/9waystowinterizeyourmarketingplan-140804092724-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In preparation for busy season, now is the time to begin winterizing your marketing plan. The suggestions below are provided to help you develop a marketing plan that will carry you through busy season, while helping to increase leads and to generate brand awareness for your firm. If you own a smaller firm, tackling all of these items at once will be a challenge. However, review the list below and choose the items that you feel will provide the most ROI. Then after busy season, begin to implement the other items for next year’s growth plan.
9 ways to winterize your marketing plan from Becky Livingston
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Standardized Email Increases Client Engagement /slideshow/standardized-email-increases-client-engagement/36446124 standardizedemailincreasesclientengagement-140629221721-phpapp02
When trying to increase client engagement with emails, you may be at your wits end. This deck provides insights into tips you may begin using immediately to help increase respondents' engagement with your emails. A sample email format and email are shared. ]]>

When trying to increase client engagement with emails, you may be at your wits end. This deck provides insights into tips you may begin using immediately to help increase respondents' engagement with your emails. A sample email format and email are shared. ]]>
Sun, 29 Jun 2014 22:17:21 GMT /slideshow/standardized-email-increases-client-engagement/36446124 bmliving@slideshare.net(bmliving) Standardized Email Increases Client Engagement bmliving When trying to increase client engagement with emails, you may be at your wits end. This deck provides insights into tips you may begin using immediately to help increase respondents' engagement with your emails. A sample email format and email are shared. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/standardizedemailincreasesclientengagement-140629221721-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> When trying to increase client engagement with emails, you may be at your wits end. This deck provides insights into tips you may begin using immediately to help increase respondents&#39; engagement with your emails. A sample email format and email are shared.
Standardized Email Increases Client Engagement from Becky Livingston
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Digital Marketing Tips and Strategies for Non-Profits /slideshow/digital-marketing-tips-for-nonprofits/36446052 digitalmarketingfornonprofitsjune2014-140629221428-phpapp02
Digital marketing is often a challenge for non-profits. This slide deck outlines several tips for email, blogging, websites, video, strategy, and more to help non-profits make the most of their digital marketing efforts. ]]>

Digital marketing is often a challenge for non-profits. This slide deck outlines several tips for email, blogging, websites, video, strategy, and more to help non-profits make the most of their digital marketing efforts. ]]>
Sun, 29 Jun 2014 22:14:28 GMT /slideshow/digital-marketing-tips-for-nonprofits/36446052 bmliving@slideshare.net(bmliving) Digital Marketing Tips and Strategies for Non-Profits bmliving Digital marketing is often a challenge for non-profits. This slide deck outlines several tips for email, blogging, websites, video, strategy, and more to help non-profits make the most of their digital marketing efforts. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/digitalmarketingfornonprofitsjune2014-140629221428-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Digital marketing is often a challenge for non-profits. This slide deck outlines several tips for email, blogging, websites, video, strategy, and more to help non-profits make the most of their digital marketing efforts.
Digital Marketing Tips and Strategies for Non-Profits from Becky Livingston
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Using Social Media Effectively - Tips for Small and New Business Owners /slideshow/using-social-media-effectively-35798960/35798960 usingsocialmediaeffectively-140612103022-phpapp01
This deck offers a high-level overview of social media for small or new business owners looking to increase their online engagement with customers and leads. Tips and tools are shared, as well as guides on how to choose the right platform for your business. ]]>

This deck offers a high-level overview of social media for small or new business owners looking to increase their online engagement with customers and leads. Tips and tools are shared, as well as guides on how to choose the right platform for your business. ]]>
Thu, 12 Jun 2014 10:30:22 GMT /slideshow/using-social-media-effectively-35798960/35798960 bmliving@slideshare.net(bmliving) Using Social Media Effectively - Tips for Small and New Business Owners bmliving This deck offers a high-level overview of social media for small or new business owners looking to increase their online engagement with customers and leads. Tips and tools are shared, as well as guides on how to choose the right platform for your business. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/usingsocialmediaeffectively-140612103022-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This deck offers a high-level overview of social media for small or new business owners looking to increase their online engagement with customers and leads. Tips and tools are shared, as well as guides on how to choose the right platform for your business.
Using Social Media Effectively - Tips for Small and New Business Owners from Becky Livingston
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Search Engine Ranking 101 /slideshow/search-engine-ranking-101/31674161 searchengineranking101-140226101321-phpapp02
How to begin the search engine optimization (SEO) process and what’s needed to be successful. This slide deck was presented to graduate-level students at Pace University to help them expand their knowledge about marketing and online search rankings for mock businesses they were building. ]]>

How to begin the search engine optimization (SEO) process and what’s needed to be successful. This slide deck was presented to graduate-level students at Pace University to help them expand their knowledge about marketing and online search rankings for mock businesses they were building. ]]>
Wed, 26 Feb 2014 10:13:21 GMT /slideshow/search-engine-ranking-101/31674161 bmliving@slideshare.net(bmliving) Search Engine Ranking 101 bmliving How to begin the search engine optimization (SEO) process and what’s needed to be successful. This slide deck was presented to graduate-level students at Pace University to help them expand their knowledge about marketing and online search rankings for mock businesses they were building. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/searchengineranking101-140226101321-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> How to begin the search engine optimization (SEO) process and what’s needed to be successful. This slide deck was presented to graduate-level students at Pace University to help them expand their knowledge about marketing and online search rankings for mock businesses they were building.
Search Engine Ranking 101 from Becky Livingston
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5 Email Rules to Break in 2014 /slideshow/5-email-rule-to-break-in-2014/29971392 5emailruletobreakin2014-140113140013-phpapp01
Mobile devices have moved email marketing back to the forefront of every marketers marketing plan. Because of this, there are many outdated email rules that should be reconsidered in your 2014 marketing strategy.]]>

Mobile devices have moved email marketing back to the forefront of every marketers marketing plan. Because of this, there are many outdated email rules that should be reconsidered in your 2014 marketing strategy.]]>
Mon, 13 Jan 2014 14:00:13 GMT /slideshow/5-email-rule-to-break-in-2014/29971392 bmliving@slideshare.net(bmliving) 5 Email Rules to Break in 2014 bmliving Mobile devices have moved email marketing back to the forefront of every marketers marketing plan. Because of this, there are many outdated email rules that should be reconsidered in your 2014 marketing strategy. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/5emailruletobreakin2014-140113140013-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Mobile devices have moved email marketing back to the forefront of every marketers marketing plan. Because of this, there are many outdated email rules that should be reconsidered in your 2014 marketing strategy.
5 Email Rules to Break in 2014 from Becky Livingston
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6 Ways to Take Advantage of LinkedIn at Various Stages of the Sales Life Cycle /slideshow/6-ways-to-take-advantage-of-linked-in-at-various-sales-life-cycle-stages-website-cta/29730773 6waystotakeadvantageoflinkedinatvarioussaleslifecyclestageswebsitecta-140106082551-phpapp01
Lead nurturing is a crucial part of your marketing and sales success. To nurture those leads correctly, however, you need to somehow adjust your messaging based on their point in the sales life cycle. ]]>

Lead nurturing is a crucial part of your marketing and sales success. To nurture those leads correctly, however, you need to somehow adjust your messaging based on their point in the sales life cycle. ]]>
Mon, 06 Jan 2014 08:25:51 GMT /slideshow/6-ways-to-take-advantage-of-linked-in-at-various-sales-life-cycle-stages-website-cta/29730773 bmliving@slideshare.net(bmliving) 6 Ways to Take Advantage of LinkedIn at Various Stages of the Sales Life Cycle bmliving Lead nurturing is a crucial part of your marketing and sales success. To nurture those leads correctly, however, you need to somehow adjust your messaging based on their point in the sales life cycle. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/6waystotakeadvantageoflinkedinatvarioussaleslifecyclestageswebsitecta-140106082551-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Lead nurturing is a crucial part of your marketing and sales success. To nurture those leads correctly, however, you need to somehow adjust your messaging based on their point in the sales life cycle.
6 Ways to Take Advantage of LinkedIn at Various Stages of the Sales Life Cycle from Becky Livingston
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12 Monthly Marketing Tips for 2014 /slideshow/12-monthly-marketing-tips-for-2014/29156771 12monthlymarketingtipsfor2014-131212144834-phpapp02
12 monthly marketing tips you can use throughout 2014, including blogging, email, website, social media, and marketing tips. ]]>

12 monthly marketing tips you can use throughout 2014, including blogging, email, website, social media, and marketing tips. ]]>
Thu, 12 Dec 2013 14:48:34 GMT /slideshow/12-monthly-marketing-tips-for-2014/29156771 bmliving@slideshare.net(bmliving) 12 Monthly Marketing Tips for 2014 bmliving 12 monthly marketing tips you can use throughout 2014, including blogging, email, website, social media, and marketing tips. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/12monthlymarketingtipsfor2014-131212144834-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> 12 monthly marketing tips you can use throughout 2014, including blogging, email, website, social media, and marketing tips.
12 Monthly Marketing Tips for 2014 from Becky Livingston
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How to: One Post Multiple Lead Generation Opportunities /slideshow/how-to-one-post-multiple-lead-generation-opportunities-optimized/28821647 howtoonepostmultipleleadgenerationopportunities-optimized-131202171913-phpapp02
Sharing content on social media and digital marketing helps to keep your firm’s name top of mind. However, who has the time to write content every week? Here is a primer to help you get started with creating a solid blog post that provides a ton of lead generation opportunities for your company. Create it once. Share it many times. This document offers insight into: - 10 Benefits of Blogging - Increasing leads with one post - Developing your story - Blogging tips for beginners - The sequence of events - Writing blog headlines and calls-to-action - Blogging No-No’s - Developing a content calendar - Creating UTM codes]]>

Sharing content on social media and digital marketing helps to keep your firm’s name top of mind. However, who has the time to write content every week? Here is a primer to help you get started with creating a solid blog post that provides a ton of lead generation opportunities for your company. Create it once. Share it many times. This document offers insight into: - 10 Benefits of Blogging - Increasing leads with one post - Developing your story - Blogging tips for beginners - The sequence of events - Writing blog headlines and calls-to-action - Blogging No-No’s - Developing a content calendar - Creating UTM codes]]>
Mon, 02 Dec 2013 17:19:13 GMT /slideshow/how-to-one-post-multiple-lead-generation-opportunities-optimized/28821647 bmliving@slideshare.net(bmliving) How to: One Post Multiple Lead Generation Opportunities bmliving Sharing content on social media and digital marketing helps to keep your firm’s name top of mind. However, who has the time to write content every week? Here is a primer to help you get started with creating a solid blog post that provides a ton of lead generation opportunities for your company. Create it once. Share it many times. This document offers insight into: - 10 Benefits of Blogging - Increasing leads with one post - Developing your story - Blogging tips for beginners - The sequence of events - Writing blog headlines and calls-to-action - Blogging No-No’s - Developing a content calendar - Creating UTM codes <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/howtoonepostmultipleleadgenerationopportunities-optimized-131202171913-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Sharing content on social media and digital marketing helps to keep your firm’s name top of mind. However, who has the time to write content every week? Here is a primer to help you get started with creating a solid blog post that provides a ton of lead generation opportunities for your company. Create it once. Share it many times. This document offers insight into: - 10 Benefits of Blogging - Increasing leads with one post - Developing your story - Blogging tips for beginners - The sequence of events - Writing blog headlines and calls-to-action - Blogging No-No’s - Developing a content calendar - Creating UTM codes
How to: One Post Multiple Lead Generation Opportunities from Becky Livingston
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Personal branding for CPAs /slideshow/personal-branding-for-cpas/27529992 personalbrandingforcpas-131024082653-phpapp01
Learn more about personal branding via social media, particularly LinkedIn, for CPA professionals. This deck covers topics such as: - What is personal branding? - Why personal branding is important. - Defining personal brand equity. - Developing a personal brand statement. There are true-life examples and best practices shared throughout. ]]>

Learn more about personal branding via social media, particularly LinkedIn, for CPA professionals. This deck covers topics such as: - What is personal branding? - Why personal branding is important. - Defining personal brand equity. - Developing a personal brand statement. There are true-life examples and best practices shared throughout. ]]>
Thu, 24 Oct 2013 08:26:52 GMT /slideshow/personal-branding-for-cpas/27529992 bmliving@slideshare.net(bmliving) Personal branding for CPAs bmliving Learn more about personal branding via social media, particularly LinkedIn, for CPA professionals. This deck covers topics such as: - What is personal branding? - Why personal branding is important. - Defining personal brand equity. - Developing a personal brand statement. There are true-life examples and best practices shared throughout. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/personalbrandingforcpas-131024082653-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Learn more about personal branding via social media, particularly LinkedIn, for CPA professionals. This deck covers topics such as: - What is personal branding? - Why personal branding is important. - Defining personal brand equity. - Developing a personal brand statement. There are true-life examples and best practices shared throughout.
Personal branding for CPAs from Becky Livingston
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Engaging with Inluencers via Social Media /slideshow/engaging-with-inluencers-via-social-media/26875944 engagingwithinfluencersoptimized-131004163749-phpapp02
In this slide deck, statistics about influencer engagment are shared along with tips on how to engage with influencers via social media. Several tips about online tools and resources are also provided to help you increase: - Brand Reach - Social Media Influence - Personal Branding - Online Engagement - Search Engine Ranking View the Penheel Marketing website for more content like this. ]]>

In this slide deck, statistics about influencer engagment are shared along with tips on how to engage with influencers via social media. Several tips about online tools and resources are also provided to help you increase: - Brand Reach - Social Media Influence - Personal Branding - Online Engagement - Search Engine Ranking View the Penheel Marketing website for more content like this. ]]>
Fri, 04 Oct 2013 16:37:49 GMT /slideshow/engaging-with-inluencers-via-social-media/26875944 bmliving@slideshare.net(bmliving) Engaging with Inluencers via Social Media bmliving In this slide deck, statistics about influencer engagment are shared along with tips on how to engage with influencers via social media. Several tips about online tools and resources are also provided to help you increase: - Brand Reach - Social Media Influence - Personal Branding - Online Engagement - Search Engine Ranking View the Penheel Marketing website for more content like this. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/engagingwithinfluencersoptimized-131004163749-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In this slide deck, statistics about influencer engagment are shared along with tips on how to engage with influencers via social media. Several tips about online tools and resources are also provided to help you increase: - Brand Reach - Social Media Influence - Personal Branding - Online Engagement - Search Engine Ranking View the Penheel Marketing website for more content like this.
Engaging with Inluencers via Social Media from Becky Livingston
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Quick start to LinkedIn Pay-Per-Click (PPC) Ad Marketing Optimized /slideshow/quick-start-to-li-ppc-ad-marketing-optimized/26071553 quickstarttolippcadmarketingoptimized-130910131949-phpapp02
Are you curious about LinkedIn’s pay-per-click (PPC) online ads? Do you wonder whether they’d be an effective component of your practice’s or company’s growth strategy? In this deck, examples of how to set up your first LinkedIn PPC campaign are shared, plus: - Key LinkedIn advertising statistics - Bids and budgets - Targeting - Creative Calls to Action (CTA) - Optimization - Monitoring & reporting]]>

Are you curious about LinkedIn’s pay-per-click (PPC) online ads? Do you wonder whether they’d be an effective component of your practice’s or company’s growth strategy? In this deck, examples of how to set up your first LinkedIn PPC campaign are shared, plus: - Key LinkedIn advertising statistics - Bids and budgets - Targeting - Creative Calls to Action (CTA) - Optimization - Monitoring & reporting]]>
Tue, 10 Sep 2013 13:19:49 GMT /slideshow/quick-start-to-li-ppc-ad-marketing-optimized/26071553 bmliving@slideshare.net(bmliving) Quick start to LinkedIn Pay-Per-Click (PPC) Ad Marketing Optimized bmliving Are you curious about LinkedIn’s pay-per-click (PPC) online ads? Do you wonder whether they’d be an effective component of your practice’s or company’s growth strategy? In this deck, examples of how to set up your first LinkedIn PPC campaign are shared, plus: - Key LinkedIn advertising statistics - Bids and budgets - Targeting - Creative Calls to Action (CTA) - Optimization - Monitoring & reporting <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/quickstarttolippcadmarketingoptimized-130910131949-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Are you curious about LinkedIn’s pay-per-click (PPC) online ads? Do you wonder whether they’d be an effective component of your practice’s or company’s growth strategy? In this deck, examples of how to set up your first LinkedIn PPC campaign are shared, plus: - Key LinkedIn advertising statistics - Bids and budgets - Targeting - Creative Calls to Action (CTA) - Optimization - Monitoring &amp; reporting
Quick start to LinkedIn Pay-Per-Click (PPC) Ad Marketing Optimized from Becky Livingston
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Using LinkedIn for �Your Job Search /slideshow/using-linkedin-for-your-job-search-26002071/26002071 sept13jobfair-130908134338-
For job seekers, LinkedIn can be one social media tool that may help them find and land a new job. This deck provides a checklist, tips on using LinkedIn's Job Seeker tools, and how recruiters use LinkedIn to view profiles. Statistics and examples are shared, along with tips on completing your LinkedIn profile with keywords recruiters use in finding potential candidates. Boolean searchers are also discussed, which can be a powerful way to use LinkedIn search to land your new job.]]>

For job seekers, LinkedIn can be one social media tool that may help them find and land a new job. This deck provides a checklist, tips on using LinkedIn's Job Seeker tools, and how recruiters use LinkedIn to view profiles. Statistics and examples are shared, along with tips on completing your LinkedIn profile with keywords recruiters use in finding potential candidates. Boolean searchers are also discussed, which can be a powerful way to use LinkedIn search to land your new job.]]>
Sun, 08 Sep 2013 13:43:38 GMT /slideshow/using-linkedin-for-your-job-search-26002071/26002071 bmliving@slideshare.net(bmliving) Using LinkedIn for �Your Job Search bmliving For job seekers, LinkedIn can be one social media tool that may help them find and land a new job. This deck provides a checklist, tips on using LinkedIn's Job Seeker tools, and how recruiters use LinkedIn to view profiles. Statistics and examples are shared, along with tips on completing your LinkedIn profile with keywords recruiters use in finding potential candidates. Boolean searchers are also discussed, which can be a powerful way to use LinkedIn search to land your new job. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sept13jobfair-130908134338--thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> For job seekers, LinkedIn can be one social media tool that may help them find and land a new job. This deck provides a checklist, tips on using LinkedIn&#39;s Job Seeker tools, and how recruiters use LinkedIn to view profiles. Statistics and examples are shared, along with tips on completing your LinkedIn profile with keywords recruiters use in finding potential candidates. Boolean searchers are also discussed, which can be a powerful way to use LinkedIn search to land your new job.
Using LinkedIn for Your Job Search from Becky Livingston
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https://cdn.slidesharecdn.com/profile-photo-bmliving-48x48.jpg?cb=1533051837 Teach one- to four-day courses on Google AdWords and Analytics. Penheel.com https://cdn.slidesharecdn.com/ss_thumbnails/emarketingworkshopjune2015-150624135111-lva1-app6892-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/e-49786301/49786301 eMarketing For Small B... https://cdn.slidesharecdn.com/ss_thumbnails/5thingsmydogtaughtmeaboutmarketing-150311094104-conversion-gate01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/5-things-my-dog-taught-me-about-marketing/45708733 5 things my dog taught... https://cdn.slidesharecdn.com/ss_thumbnails/mobilemarketinginthecpaprofession-150206141850-conversion-gate02-thumbnail.jpg?width=320&height=320&fit=bounds bmliving/mobile-marketing-in-the-cpa-profession Mobile Marketing in th...