ºÝºÝߣshows by User: bonwag / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: bonwag / Mon, 07 Nov 2011 22:03:55 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: bonwag Marketing Automation:�Keeping Human in a Robot's World /slideshow/marketing-automationkeeping-human-in-a-robots-worl/10066045 marketingautomation-adma-111107220356-phpapp01
How do marketing organisations execute more meaningful, compelling, personal marketing campaigns without running the marketing team into the ground?   Victims of generic electronic marketing campaigns have demanded – and received - change. But new one-to-one strategies have demanded more complex, costly campaign designs and tactics.   Can humans and robots work together?]]>
How do marketing organisations execute more meaningful, compelling, personal marketing campaigns without running the marketing team into the ground?   Victims of generic electronic marketing campaigns have demanded – and received - change. But new one-to-one strategies have demanded more complex, costly campaign designs and tactics.   Can humans and robots work together?]]> Mon, 07 Nov 2011 22:03:55 GMT /slideshow/marketing-automationkeeping-human-in-a-robots-worl/10066045 bonwag@slideshare.net(bonwag) Marketing Automation:�Keeping Human in a Robot's World bonwag How do marketing organisations execute more meaningful, compelling, personal marketing campaigns without running the marketing team into the ground?   Victims of generic electronic marketing campaigns have demanded – and received - change. But new one-to-one strategies have demanded more complex, costly campaign designs and tactics.   Can humans and robots work together? <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/marketingautomation-adma-111107220356-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> How do marketing organisations execute more meaningful, compelling, personal marketing campaigns without running the marketing team into the ground?   Victims of generic electronic marketing campaigns have demanded – and received - change. But new one-to-one strategies have demanded more complex, costly campaign designs and tactics.   Can humans and robots work together?
Marketing Automation: Keeping Human in a Robot's World from David Cook
]]> 374 8 https://cdn.slidesharecdn.com/ss_thumbnails/marketingautomation-adma-111107220356-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-bonwag-48x48.jpg?cb=1666161858 Marketing Operations expert by day, muso/journo/geekdad by night, who just wants robots and humans to get along