ºÝºÝߣshows by User: bracken / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: bracken / Tue, 17 Dec 2019 10:26:37 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: bracken Brand Matrix presentation by Marketing Matters for Style Collections (with permission) /slideshow/brand-matrix-presentation-by-marketing-matters-for-style-collections-with-permission/206700711 stylecollections-brandmatrixpresentation-191217102638
This is an example of a Brand Matrix developed by Jennifer Smith at Marketing Matters. A Brand Matrix is a summary of the most important information about a brand that is then used to communicate with other functions within the company as well as outside marketing service providers like advertising agencies etc. It should be used as part of the induction presentations for new hires, investors etc. ]]>
This is an example of a Brand Matrix developed by Jennifer Smith at Marketing Matters. A Brand Matrix is a summary of the most important information about a brand that is then used to communicate with other functions within the company as well as outside marketing service providers like advertising agencies etc. It should be used as part of the induction presentations for new hires, investors etc. ]]> Tue, 17 Dec 2019 10:26:37 GMT /slideshow/brand-matrix-presentation-by-marketing-matters-for-style-collections-with-permission/206700711 bracken@slideshare.net(bracken) Brand Matrix presentation by Marketing Matters for Style Collections (with permission) bracken This is an example of a Brand Matrix developed by Jennifer Smith at Marketing Matters. A Brand Matrix is a summary of the most important information about a brand that is then used to communicate with other functions within the company as well as outside marketing service providers like advertising agencies etc. It should be used as part of the induction presentations for new hires, investors etc. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/stylecollections-brandmatrixpresentation-191217102638-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This is an example of a Brand Matrix developed by Jennifer Smith at Marketing Matters. A Brand Matrix is a summary of the most important information about a brand that is then used to communicate with other functions within the company as well as outside marketing service providers like advertising agencies etc. It should be used as part of the induction presentations for new hires, investors etc.
Brand Matrix presentation by Marketing Matters for Style Collections (with permission) from Marketing Matters
]]> 70 0 https://cdn.slidesharecdn.com/ss_thumbnails/stylecollections-brandmatrixpresentation-191217102638-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-bracken-48x48.jpg?cb=1576580341 Jennifer Smith, founder of marketingmattersmm, is a passionate marketer with over 30 years business experience, 28 of which were spent in sales and marketing. She has worked as a product and brand manager for leading brand companies like L’Oreal, Unilever and Tiger Brands. Her knowledge of the value chain was enhanced by spending time at Unifoods in Procurement and as Category Manager for Juice, Wine and Soya at Tetra Pak. As National Market Manager for the South African Sugar Association (SASA), she honed her skills as a marketing/business strategist. Since May 2007 when Marketing Matters was launched, she has created over 75 strategies for companies in over 30 different industries. www.marketingmatters.co.za