際際滷shows by User: brandsquare / http://www.slideshare.net/images/logo.gif 際際滷shows by User: brandsquare / Thu, 25 Apr 2019 18:58:42 GMT 際際滷Share feed for 際際滷shows by User: brandsquare The Agencys Role in Partnering With In-House Teams /slideshow/the-agencys-role-in-partnering-with-inhouse-teams/142209211 brandsquareriseofinhouse042519-190425185842
When bringing your marketing strategy and creative in-house, learn which areas are best balanced with external expertise. In this webinar, youll learn: Why in-house agencies need a partner to help manage complexity and growth How the reality-checks and alternative viewpoints of a traditional agency can strengthen your brand Common challenges shared by our listeners in the Q&A portion Watch the entire webinar here: http://videos.brandsquare.com/watch/ta56xjQJURUah3jjib73zU]]>
When bringing your marketing strategy and creative in-house, learn which areas are best balanced with external expertise. In this webinar, youll learn: Why in-house agencies need a partner to help manage complexity and growth How the reality-checks and alternative viewpoints of a traditional agency can strengthen your brand Common challenges shared by our listeners in the Q&A portion Watch the entire webinar here: http://videos.brandsquare.com/watch/ta56xjQJURUah3jjib73zU]]> Thu, 25 Apr 2019 18:58:42 GMT /slideshow/the-agencys-role-in-partnering-with-inhouse-teams/142209211 brandsquare@slideshare.net(brandsquare) The Agencys Role in Partnering With In-House Teams brandsquare When bringing your marketing strategy and creative in-house, learn which areas are best balanced with external expertise. In this webinar, youll learn: Why in-house agencies need a partner to help manage complexity and growth How the reality-checks and alternative viewpoints of a traditional agency can strengthen your brand Common challenges shared by our listeners in the Q&A portion Watch the entire webinar here: http://videos.brandsquare.com/watch/ta56xjQJURUah3jjib73zU <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brandsquareriseofinhouse042519-190425185842-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> When bringing your marketing strategy and creative in-house, learn which areas are best balanced with external expertise. In this webinar, youll learn: Why in-house agencies need a partner to help manage complexity and growth How the reality-checks and alternative viewpoints of a traditional agency can strengthen your brand Common challenges shared by our listeners in the Q&amp;A portion Watch the entire webinar here: http://videos.brandsquare.com/watch/ta56xjQJURUah3jjib73zU
The Agencys Role in Partnering With In-House Teams from BrandSquare
]]> 255 3 https://cdn.slidesharecdn.com/ss_thumbnails/brandsquareriseofinhouse042519-190425185842-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Product Digitization for Consumer Brands /brandsquare/product-digitization-for-consumer-brands webinar-productdigitizationforconsumerbrands24january20193-190131145749
Learn how to create direct-to-consumer experiences that build affinity and drive salesfrom the leading IoT SaaS platform for consumer products. In this webinar, youll learn: How digitized products enable context-driven, dynamic, always on consumer experiences How digitization brings intelligence, connectivity, protection and programmability to your brand Examples of how top brands are using different types of consumer engagement programs to collect data Watch the entire webinar here: http://videos.brandsquare.com/watch/FpGTZhP2nT8gWSShSB2Cx7]]>
Learn how to create direct-to-consumer experiences that build affinity and drive salesfrom the leading IoT SaaS platform for consumer products. In this webinar, youll learn: How digitized products enable context-driven, dynamic, always on consumer experiences How digitization brings intelligence, connectivity, protection and programmability to your brand Examples of how top brands are using different types of consumer engagement programs to collect data Watch the entire webinar here: http://videos.brandsquare.com/watch/FpGTZhP2nT8gWSShSB2Cx7]]> Thu, 31 Jan 2019 14:57:49 GMT /brandsquare/product-digitization-for-consumer-brands brandsquare@slideshare.net(brandsquare) Product Digitization for Consumer Brands brandsquare Learn how to create direct-to-consumer experiences that build affinity and drive salesfrom the leading IoT SaaS platform for consumer products. In this webinar, youll learn: How digitized products enable context-driven, dynamic, always on consumer experiences How digitization brings intelligence, connectivity, protection and programmability to your brand Examples of how top brands are using different types of consumer engagement programs to collect data Watch the entire webinar here: http://videos.brandsquare.com/watch/FpGTZhP2nT8gWSShSB2Cx7 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/webinar-productdigitizationforconsumerbrands24january20193-190131145749-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Learn how to create direct-to-consumer experiences that build affinity and drive salesfrom the leading IoT SaaS platform for consumer products. In this webinar, youll learn: How digitized products enable context-driven, dynamic, always on consumer experiences How digitization brings intelligence, connectivity, protection and programmability to your brand Examples of how top brands are using different types of consumer engagement programs to collect data Watch the entire webinar here: http://videos.brandsquare.com/watch/FpGTZhP2nT8gWSShSB2Cx7
Product Digitization for Consumer Brands from BrandSquare
]]> 183 1 https://cdn.slidesharecdn.com/ss_thumbnails/webinar-productdigitizationforconsumerbrands24january20193-190131145749-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 From SmartLabel to SmartERLabel /slideshow/from-smartlabel-to-smarterlabel/125913457 iopchicago2018smartlabeltosmarterlabel2018-10-25-181214175330
SmartLabel is more than a program to opt into for providing transparency and regulatory disclosure. Its an opportunity for innovation. Learn why you should invest in connected pack technology and consumer experience. In this webinar, youll learn: Results and use cases for the SmartLabel program How packaging becomes an unlikely ally in a digital world Why agile marketing demands connected packaging Watch the entire webinar here: http://videos.brandsquare.com/watch/fh7X44Do1dG3tm99qwW3d8 ]]>
SmartLabel is more than a program to opt into for providing transparency and regulatory disclosure. Its an opportunity for innovation. Learn why you should invest in connected pack technology and consumer experience. In this webinar, youll learn: Results and use cases for the SmartLabel program How packaging becomes an unlikely ally in a digital world Why agile marketing demands connected packaging Watch the entire webinar here: http://videos.brandsquare.com/watch/fh7X44Do1dG3tm99qwW3d8 ]]> Fri, 14 Dec 2018 17:53:30 GMT /slideshow/from-smartlabel-to-smarterlabel/125913457 brandsquare@slideshare.net(brandsquare) From SmartLabel to SmartERLabel brandsquare SmartLabel is more than a program to opt into for providing transparency and regulatory disclosure. Its an opportunity for innovation. Learn why you should invest in connected pack technology and consumer experience. In this webinar, youll learn: Results and use cases for the SmartLabel program How packaging becomes an unlikely ally in a digital world Why agile marketing demands connected packaging Watch the entire webinar here: http://videos.brandsquare.com/watch/fh7X44Do1dG3tm99qwW3d8 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/iopchicago2018smartlabeltosmarterlabel2018-10-25-181214175330-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> SmartLabel is more than a program to opt into for providing transparency and regulatory disclosure. Its an opportunity for innovation. Learn why you should invest in connected pack technology and consumer experience. In this webinar, youll learn: Results and use cases for the SmartLabel program How packaging becomes an unlikely ally in a digital world Why agile marketing demands connected packaging Watch the entire webinar here: http://videos.brandsquare.com/watch/fh7X44Do1dG3tm99qwW3d8
From SmartLabel to SmartERLabel from BrandSquare
]]> 250 1 https://cdn.slidesharecdn.com/ss_thumbnails/iopchicago2018smartlabeltosmarterlabel2018-10-25-181214175330-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The Hidden ROIs of the Connected Package /slideshow/the-hidden-rois-of-the-connected-package/123431837 brandsquaredigimarchiddenroisoftheconnectedpackage-181119164804
Connected packaging is the new frontier. See examples demonstrating the benefits of always-on, network-connected packaging. In this webinar, youll learn: - How design and technology come together to improve consumer experiences and store operations - How Signal Rich art gives package creators greater control of code aesthetics - How leading retailers and brands gain operational efficiencies, cost savings and opportunities for greater brand affinity Watch the entire webinar here: http://videos.brandsquare.com/watch/SitGhuKc4iGZSmWTuDeuwz]]>
Connected packaging is the new frontier. See examples demonstrating the benefits of always-on, network-connected packaging. In this webinar, youll learn: - How design and technology come together to improve consumer experiences and store operations - How Signal Rich art gives package creators greater control of code aesthetics - How leading retailers and brands gain operational efficiencies, cost savings and opportunities for greater brand affinity Watch the entire webinar here: http://videos.brandsquare.com/watch/SitGhuKc4iGZSmWTuDeuwz]]> Mon, 19 Nov 2018 16:48:03 GMT /slideshow/the-hidden-rois-of-the-connected-package/123431837 brandsquare@slideshare.net(brandsquare) The Hidden ROIs of the Connected Package brandsquare Connected packaging is the new frontier. See examples demonstrating the benefits of always-on, network-connected packaging. In this webinar, youll learn: - How design and technology come together to improve consumer experiences and store operations - How Signal Rich art gives package creators greater control of code aesthetics - How leading retailers and brands gain operational efficiencies, cost savings and opportunities for greater brand affinity Watch the entire webinar here: http://videos.brandsquare.com/watch/SitGhuKc4iGZSmWTuDeuwz <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brandsquaredigimarchiddenroisoftheconnectedpackage-181119164804-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Connected packaging is the new frontier. See examples demonstrating the benefits of always-on, network-connected packaging. In this webinar, youll learn: - How design and technology come together to improve consumer experiences and store operations - How Signal Rich art gives package creators greater control of code aesthetics - How leading retailers and brands gain operational efficiencies, cost savings and opportunities for greater brand affinity Watch the entire webinar here: http://videos.brandsquare.com/watch/SitGhuKc4iGZSmWTuDeuwz
The Hidden ROIs of the Connected Package from BrandSquare
]]> 216 4 https://cdn.slidesharecdn.com/ss_thumbnails/brandsquaredigimarchiddenroisoftheconnectedpackage-181119164804-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Key Strategies to Drive the Omnichannel Experience /slideshow/key-strategies-to-drive-the-omnichannel-experience/121226435 brandsquarewebinar102418-181030184139
Brand management is dead. Long live brand experience! Get 5 actions for delivering transformative customer experiences. In this webinar, youll learn: How to orchestrate delivery despite overwhelming content demands and consistency challenges The blueprint for aligning key stakeholders across departments, agencies and channels Tangible benefits you can expect for your organization Watch the entire webinar here: http://videos.brandsquare.com/watch/Af89bvwCDnHgwdgXZZ3tyw]]>
Brand management is dead. Long live brand experience! Get 5 actions for delivering transformative customer experiences. In this webinar, youll learn: How to orchestrate delivery despite overwhelming content demands and consistency challenges The blueprint for aligning key stakeholders across departments, agencies and channels Tangible benefits you can expect for your organization Watch the entire webinar here: http://videos.brandsquare.com/watch/Af89bvwCDnHgwdgXZZ3tyw]]> Tue, 30 Oct 2018 18:41:39 GMT /slideshow/key-strategies-to-drive-the-omnichannel-experience/121226435 brandsquare@slideshare.net(brandsquare) Key Strategies to Drive the Omnichannel Experience brandsquare Brand management is dead. Long live brand experience! Get 5 actions for delivering transformative customer experiences. In this webinar, youll learn: How to orchestrate delivery despite overwhelming content demands and consistency challenges The blueprint for aligning key stakeholders across departments, agencies and channels Tangible benefits you can expect for your organization Watch the entire webinar here: http://videos.brandsquare.com/watch/Af89bvwCDnHgwdgXZZ3tyw <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brandsquarewebinar102418-181030184139-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Brand management is dead. Long live brand experience! Get 5 actions for delivering transformative customer experiences. In this webinar, youll learn: How to orchestrate delivery despite overwhelming content demands and consistency challenges The blueprint for aligning key stakeholders across departments, agencies and channels Tangible benefits you can expect for your organization Watch the entire webinar here: http://videos.brandsquare.com/watch/Af89bvwCDnHgwdgXZZ3tyw
Key Strategies to Drive the Omnichannel Experience from BrandSquare
]]> 251 1 https://cdn.slidesharecdn.com/ss_thumbnails/brandsquarewebinar102418-181030184139-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Transparency and Choice: Winning With Today's Consumers /slideshow/transparency-and-choice-winning-with-todays-consumers/111181932 mintel2018foodanddrinktrendsbrandsquare-180823184515
Mintel's 2018 Global Food & Drink Trends are the result of collaboration between 60 of Mintels expert analysts in more than a dozen countries around the world. In this webinar, well look at two of the five consumer-led trends that are influencing food and drink product development in 2018, and are predicted to have a big impact going forward. In this webinar youll learn: How the Full Disclosure trend is satisfying consumer demands for total transparency How the Self-Fulfilling Practices trend is encouraging more consumers to adopt truly flexible, balanced diets How these trends empower consumers with trust in a post-truth reality and self-care in a world thats becoming more hectic and stressful]]>
Mintel's 2018 Global Food & Drink Trends are the result of collaboration between 60 of Mintels expert analysts in more than a dozen countries around the world. In this webinar, well look at two of the five consumer-led trends that are influencing food and drink product development in 2018, and are predicted to have a big impact going forward. In this webinar youll learn: How the Full Disclosure trend is satisfying consumer demands for total transparency How the Self-Fulfilling Practices trend is encouraging more consumers to adopt truly flexible, balanced diets How these trends empower consumers with trust in a post-truth reality and self-care in a world thats becoming more hectic and stressful]]> Thu, 23 Aug 2018 18:45:15 GMT /slideshow/transparency-and-choice-winning-with-todays-consumers/111181932 brandsquare@slideshare.net(brandsquare) Transparency and Choice: Winning With Today's Consumers brandsquare Mintel's 2018 Global Food & Drink Trends are the result of collaboration between 60 of Mintels expert analysts in more than a dozen countries around the world. In this webinar, well look at two of the five consumer-led trends that are influencing food and drink product development in 2018, and are predicted to have a big impact going forward. In this webinar youll learn: How the Full Disclosure trend is satisfying consumer demands for total transparency How the Self-Fulfilling Practices trend is encouraging more consumers to adopt truly flexible, balanced diets How these trends empower consumers with trust in a post-truth reality and self-care in a world thats becoming more hectic and stressful <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mintel2018foodanddrinktrendsbrandsquare-180823184515-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Mintel&#39;s 2018 Global Food &amp; Drink Trends are the result of collaboration between 60 of Mintels expert analysts in more than a dozen countries around the world. In this webinar, well look at two of the five consumer-led trends that are influencing food and drink product development in 2018, and are predicted to have a big impact going forward. In this webinar youll learn: How the Full Disclosure trend is satisfying consumer demands for total transparency How the Self-Fulfilling Practices trend is encouraging more consumers to adopt truly flexible, balanced diets How these trends empower consumers with trust in a post-truth reality and self-care in a world thats becoming more hectic and stressful
Transparency and Choice: Winning With Today's Consumers from BrandSquare
]]> 205 10 https://cdn.slidesharecdn.com/ss_thumbnails/mintel2018foodanddrinktrendsbrandsquare-180823184515-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 No One Cares About Your Marketing /slideshow/no-one-cares-about-your-marketing/106638268 brandsquaretoddslutzkyfinal071918-180719200846
Its hard to do both execution and innovation. See how big idea creative and production work together in a way thats never been done before. In this webinar, youll learn: How Nike and Kelloggs have adopted creative-led content production at scale How to create content that delivers the right strategic message in a creatively compelling way How to manage consistent photography, copy, quality and more, across all channels Watch the full webinar here: http://videos.brandsquare.com/watch/LHMyrkL8inuXbqpiMjTdnN]]>
Its hard to do both execution and innovation. See how big idea creative and production work together in a way thats never been done before. In this webinar, youll learn: How Nike and Kelloggs have adopted creative-led content production at scale How to create content that delivers the right strategic message in a creatively compelling way How to manage consistent photography, copy, quality and more, across all channels Watch the full webinar here: http://videos.brandsquare.com/watch/LHMyrkL8inuXbqpiMjTdnN]]> Thu, 19 Jul 2018 20:08:46 GMT /slideshow/no-one-cares-about-your-marketing/106638268 brandsquare@slideshare.net(brandsquare) No One Cares About Your Marketing brandsquare Its hard to do both execution and innovation. See how big idea creative and production work together in a way thats never been done before. In this webinar, youll learn: How Nike and Kelloggs have adopted creative-led content production at scale How to create content that delivers the right strategic message in a creatively compelling way How to manage consistent photography, copy, quality and more, across all channels Watch the full webinar here: http://videos.brandsquare.com/watch/LHMyrkL8inuXbqpiMjTdnN <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brandsquaretoddslutzkyfinal071918-180719200846-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Its hard to do both execution and innovation. See how big idea creative and production work together in a way thats never been done before. In this webinar, youll learn: How Nike and Kelloggs have adopted creative-led content production at scale How to create content that delivers the right strategic message in a creatively compelling way How to manage consistent photography, copy, quality and more, across all channels Watch the full webinar here: http://videos.brandsquare.com/watch/LHMyrkL8inuXbqpiMjTdnN
No One Cares About Your Marketing from BrandSquare
]]> 397 4 https://cdn.slidesharecdn.com/ss_thumbnails/brandsquaretoddslutzkyfinal071918-180719200846-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Why Doing Good Demands Good Design /slideshow/why-doing-good-demands-good-design/97898150 soapbox-anthem-brandsquare-180521162925
Learn how Soapbox grew business up to 3X at some retailers with the right combination of powerful design, excellent products and a mission worth everyones attention. Watch the entire webinar here: http://videos.brandsquare.com/watch/1kmf2U4auKJU6n72fknobu In this webinar, youll learn: How to connect with your consumers emotionally in a competitive market How to use design to answer your core consumers questions in a powerful and beautiful way How to make your product proudly displayable on store shelves, in the home and online About the Presenters: John-Paul Doyle brings 15 years experience developing consumer and private brand packaging systems and integrated marketing campaigns, in categories ranging from beauty to beverage, hard goods to prestige. His experience working with companies and brands includes CVS, Safeway, Ahold USA, Diageo, Unilever, Kraft, Godiva, Burts Bees, Johnnie Walker and Evian. Soapbox was founded in 2010 by David Simnick and Dan Doll with a simple mission: to empower people to change the world through everyday, quality purchases. Simnick made the first batch of soap in his college apartment while still at American University. Eight years later its products are in retailers across the nation and nearly three million donations have been made!]]>
Learn how Soapbox grew business up to 3X at some retailers with the right combination of powerful design, excellent products and a mission worth everyones attention. Watch the entire webinar here: http://videos.brandsquare.com/watch/1kmf2U4auKJU6n72fknobu In this webinar, youll learn: How to connect with your consumers emotionally in a competitive market How to use design to answer your core consumers questions in a powerful and beautiful way How to make your product proudly displayable on store shelves, in the home and online About the Presenters: John-Paul Doyle brings 15 years experience developing consumer and private brand packaging systems and integrated marketing campaigns, in categories ranging from beauty to beverage, hard goods to prestige. His experience working with companies and brands includes CVS, Safeway, Ahold USA, Diageo, Unilever, Kraft, Godiva, Burts Bees, Johnnie Walker and Evian. Soapbox was founded in 2010 by David Simnick and Dan Doll with a simple mission: to empower people to change the world through everyday, quality purchases. Simnick made the first batch of soap in his college apartment while still at American University. Eight years later its products are in retailers across the nation and nearly three million donations have been made!]]> Mon, 21 May 2018 16:29:25 GMT /slideshow/why-doing-good-demands-good-design/97898150 brandsquare@slideshare.net(brandsquare) Why Doing Good Demands Good Design brandsquare Learn how Soapbox grew business up to 3X at some retailers with the right combination of powerful design, excellent products and a mission worth everyones attention. Watch the entire webinar here: http://videos.brandsquare.com/watch/1kmf2U4auKJU6n72fknobu In this webinar, youll learn: How to connect with your consumers emotionally in a competitive market How to use design to answer your core consumers questions in a powerful and beautiful way How to make your product proudly displayable on store shelves, in the home and online About the Presenters: John-Paul Doyle brings 15 years experience developing consumer and private brand packaging systems and integrated marketing campaigns, in categories ranging from beauty to beverage, hard goods to prestige. His experience working with companies and brands includes CVS, Safeway, Ahold USA, Diageo, Unilever, Kraft, Godiva, Burts Bees, Johnnie Walker and Evian. Soapbox was founded in 2010 by David Simnick and Dan Doll with a simple mission: to empower people to change the world through everyday, quality purchases. Simnick made the first batch of soap in his college apartment while still at American University. Eight years later its products are in retailers across the nation and nearly three million donations have been made! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/soapbox-anthem-brandsquare-180521162925-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Learn how Soapbox grew business up to 3X at some retailers with the right combination of powerful design, excellent products and a mission worth everyones attention. Watch the entire webinar here: http://videos.brandsquare.com/watch/1kmf2U4auKJU6n72fknobu In this webinar, youll learn: How to connect with your consumers emotionally in a competitive market How to use design to answer your core consumers questions in a powerful and beautiful way How to make your product proudly displayable on store shelves, in the home and online About the Presenters: John-Paul Doyle brings 15 years experience developing consumer and private brand packaging systems and integrated marketing campaigns, in categories ranging from beauty to beverage, hard goods to prestige. His experience working with companies and brands includes CVS, Safeway, Ahold USA, Diageo, Unilever, Kraft, Godiva, Burts Bees, Johnnie Walker and Evian. Soapbox was founded in 2010 by David Simnick and Dan Doll with a simple mission: to empower people to change the world through everyday, quality purchases. Simnick made the first batch of soap in his college apartment while still at American University. Eight years later its products are in retailers across the nation and nearly three million donations have been made!
Why Doing Good Demands Good Design from BrandSquare
]]> 135 1 https://cdn.slidesharecdn.com/ss_thumbnails/soapbox-anthem-brandsquare-180521162925-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The Age of Collaboration: Mastering the Modern Retail Experience /slideshow/the-age-of-collaboration-mastering-the-modern-retail-experience/94500734 carsonbrandsquare-180420181139
Engaging todays retail consumers and influencing purchases has changed from a simple funnel to a dynamic journey. Gone are the days of closing your studio door, shutting out the world and working on deliverables until 3am the day they are due. Creatives are now challenged to work with financial and data partners, programmers, technology experts, other creatives and a whole slew of additional team members to get the job done. Collaboration is the key to success in a continuously changing retail marketplace. Learn how to connect creatives with technology experts to build dynamic journeys for your consumers. In this webinar, youll learn: - 3 ways to collaborate in today's retail marketplace - How to use technology as the key to success - How GoPro & Red Bull and Supreme & Louis Vuitton combined forces Watch the entire webinar here: http://videos.brandsquare.com/watch/8vVh2zPwjzppYez4HqQBEq ]]>
Engaging todays retail consumers and influencing purchases has changed from a simple funnel to a dynamic journey. Gone are the days of closing your studio door, shutting out the world and working on deliverables until 3am the day they are due. Creatives are now challenged to work with financial and data partners, programmers, technology experts, other creatives and a whole slew of additional team members to get the job done. Collaboration is the key to success in a continuously changing retail marketplace. Learn how to connect creatives with technology experts to build dynamic journeys for your consumers. In this webinar, youll learn: - 3 ways to collaborate in today's retail marketplace - How to use technology as the key to success - How GoPro & Red Bull and Supreme & Louis Vuitton combined forces Watch the entire webinar here: http://videos.brandsquare.com/watch/8vVh2zPwjzppYez4HqQBEq ]]> Fri, 20 Apr 2018 18:11:39 GMT /slideshow/the-age-of-collaboration-mastering-the-modern-retail-experience/94500734 brandsquare@slideshare.net(brandsquare) The Age of Collaboration: Mastering the Modern Retail Experience brandsquare Engaging todays retail consumers and influencing purchases has changed from a simple funnel to a dynamic journey. Gone are the days of closing your studio door, shutting out the world and working on deliverables until 3am the day they are due. Creatives are now challenged to work with financial and data partners, programmers, technology experts, other creatives and a whole slew of additional team members to get the job done. Collaboration is the key to success in a continuously changing retail marketplace. Learn how to connect creatives with technology experts to build dynamic journeys for your consumers. In this webinar, youll learn: - 3 ways to collaborate in today's retail marketplace - How to use technology as the key to success - How GoPro & Red Bull and Supreme & Louis Vuitton combined forces Watch the entire webinar here: http://videos.brandsquare.com/watch/8vVh2zPwjzppYez4HqQBEq <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/carsonbrandsquare-180420181139-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Engaging todays retail consumers and influencing purchases has changed from a simple funnel to a dynamic journey. Gone are the days of closing your studio door, shutting out the world and working on deliverables until 3am the day they are due. Creatives are now challenged to work with financial and data partners, programmers, technology experts, other creatives and a whole slew of additional team members to get the job done. Collaboration is the key to success in a continuously changing retail marketplace. Learn how to connect creatives with technology experts to build dynamic journeys for your consumers. In this webinar, youll learn: - 3 ways to collaborate in today&#39;s retail marketplace - How to use technology as the key to success - How GoPro &amp; Red Bull and Supreme &amp; Louis Vuitton combined forces Watch the entire webinar here: http://videos.brandsquare.com/watch/8vVh2zPwjzppYez4HqQBEq
The Age of Collaboration: Mastering the Modern Retail Experience from BrandSquare
]]> 122 1 https://cdn.slidesharecdn.com/ss_thumbnails/carsonbrandsquare-180420181139-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 In Today's Content Environment: "Hidden Factories" Undermine Success /slideshow/in-todays-content-environment-hidden-factories-undermine-success/88329656 brandsquaretearlecalinog-180219220249
Consumers want more. More content, more interaction and engagement, more brand access across more channels. That means creative teams need to produce a whole lot more and chances are they dont have much more time and budget to do it. Waste and error are the enemies. In this webinar, youll learn how to: - Start identifying and addressing your hidden factories - Enhance your creative operations and content supply chain - Create excellent consumer experiences quickly and at scale Watch the entire webinar here: http://videos.brandsquare.com/watch/YRzpawjyH5RhfEdCYZ9e4V Well show you how to identify and eliminate the hidden factories that are an unwanted legacy of old processes. So you can instill new efficiency and quality into your content-creation and delivery processes. ]]>
Consumers want more. More content, more interaction and engagement, more brand access across more channels. That means creative teams need to produce a whole lot more and chances are they dont have much more time and budget to do it. Waste and error are the enemies. In this webinar, youll learn how to: - Start identifying and addressing your hidden factories - Enhance your creative operations and content supply chain - Create excellent consumer experiences quickly and at scale Watch the entire webinar here: http://videos.brandsquare.com/watch/YRzpawjyH5RhfEdCYZ9e4V Well show you how to identify and eliminate the hidden factories that are an unwanted legacy of old processes. So you can instill new efficiency and quality into your content-creation and delivery processes. ]]> Mon, 19 Feb 2018 22:02:49 GMT /slideshow/in-todays-content-environment-hidden-factories-undermine-success/88329656 brandsquare@slideshare.net(brandsquare) In Today's Content Environment: "Hidden Factories" Undermine Success brandsquare Consumers want more. More content, more interaction and engagement, more brand access across more channels. That means creative teams need to produce a whole lot more and chances are they dont have much more time and budget to do it. Waste and error are the enemies. In this webinar, youll learn how to: - Start identifying and addressing your hidden factories - Enhance your creative operations and content supply chain - Create excellent consumer experiences quickly and at scale Watch the entire webinar here: http://videos.brandsquare.com/watch/YRzpawjyH5RhfEdCYZ9e4V Well show you how to identify and eliminate the hidden factories that are an unwanted legacy of old processes. So you can instill new efficiency and quality into your content-creation and delivery processes. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brandsquaretearlecalinog-180219220249-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Consumers want more. More content, more interaction and engagement, more brand access across more channels. That means creative teams need to produce a whole lot more and chances are they dont have much more time and budget to do it. Waste and error are the enemies. In this webinar, youll learn how to: - Start identifying and addressing your hidden factories - Enhance your creative operations and content supply chain - Create excellent consumer experiences quickly and at scale Watch the entire webinar here: http://videos.brandsquare.com/watch/YRzpawjyH5RhfEdCYZ9e4V Well show you how to identify and eliminate the hidden factories that are an unwanted legacy of old processes. So you can instill new efficiency and quality into your content-creation and delivery processes.
In Today's Content Environment: "Hidden Factories" Undermine Success from BrandSquare
]]> 424 1 https://cdn.slidesharecdn.com/ss_thumbnails/brandsquaretearlecalinog-180219220249-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Mintels 2018 Consumer Trends for North America /slideshow/mintels-2018-consumer-trends-for-north-america/86415148 2018northamericaconsumertrendsforbrandsquare-180119171305
To ring in each new year, the worlds leading marketing intelligence agency identifies the key consumer trends that are most likely to influence businesses in markets around the world. For 2018, Mintel is highlighting two intriguing trends that will have a big impact in the U.S. and Canada. Join us to learn about Trust Funding and Health Yourself and what these trends mean for advancing your brand in the year ahead. Watch the entire webinar here: http://videos.brandsquare.com/watch/7EE4T3qSjzGxgV8k453Ash]]>
To ring in each new year, the worlds leading marketing intelligence agency identifies the key consumer trends that are most likely to influence businesses in markets around the world. For 2018, Mintel is highlighting two intriguing trends that will have a big impact in the U.S. and Canada. Join us to learn about Trust Funding and Health Yourself and what these trends mean for advancing your brand in the year ahead. Watch the entire webinar here: http://videos.brandsquare.com/watch/7EE4T3qSjzGxgV8k453Ash]]> Fri, 19 Jan 2018 17:13:05 GMT /slideshow/mintels-2018-consumer-trends-for-north-america/86415148 brandsquare@slideshare.net(brandsquare) Mintels 2018 Consumer Trends for North America brandsquare To ring in each new year, the worlds leading marketing intelligence agency identifies the key consumer trends that are most likely to influence businesses in markets around the world. For 2018, Mintel is highlighting two intriguing trends that will have a big impact in the U.S. and Canada. Join us to learn about Trust Funding and Health Yourself and what these trends mean for advancing your brand in the year ahead. Watch the entire webinar here: http://videos.brandsquare.com/watch/7EE4T3qSjzGxgV8k453Ash <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/2018northamericaconsumertrendsforbrandsquare-180119171305-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> To ring in each new year, the worlds leading marketing intelligence agency identifies the key consumer trends that are most likely to influence businesses in markets around the world. For 2018, Mintel is highlighting two intriguing trends that will have a big impact in the U.S. and Canada. Join us to learn about Trust Funding and Health Yourself and what these trends mean for advancing your brand in the year ahead. Watch the entire webinar here: http://videos.brandsquare.com/watch/7EE4T3qSjzGxgV8k453Ash
Mintels 2018 Consumer Trends for North America from BrandSquare
]]> 1453 9 https://cdn.slidesharecdn.com/ss_thumbnails/2018northamericaconsumertrendsforbrandsquare-180119171305-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Key Strategies for Winning at the Digital Shelf /slideshow/key-strategies-for-winning-at-the-digital-shelf/84117747 keystrategiesfordigitalshelfwebinardeck-171215003105
By 2022, eCommerce will claim an average 10 percent of all CPG sales, according to the data analytics firm IRI. CPG companies can seize this growth opportunity, but the industry will need to evolve in order to excel. Ensure that your brand is optimized for the digital shelf in order to capture a bigger slice of this growing eCommerce pie. In this webinar youll learn: - How to improve your search ranking on retailer sites in order to drive discovery and engagement for your products - How to convert shoppers with rich, high-quality content - How to gain competitive advantage using customer ratings and reviews Watch the full webinar here: http://videos.brandsquare.com/watch/wUyS3SrSQGQ3oiGqEUv852]]>
By 2022, eCommerce will claim an average 10 percent of all CPG sales, according to the data analytics firm IRI. CPG companies can seize this growth opportunity, but the industry will need to evolve in order to excel. Ensure that your brand is optimized for the digital shelf in order to capture a bigger slice of this growing eCommerce pie. In this webinar youll learn: - How to improve your search ranking on retailer sites in order to drive discovery and engagement for your products - How to convert shoppers with rich, high-quality content - How to gain competitive advantage using customer ratings and reviews Watch the full webinar here: http://videos.brandsquare.com/watch/wUyS3SrSQGQ3oiGqEUv852]]> Fri, 15 Dec 2017 00:31:05 GMT /slideshow/key-strategies-for-winning-at-the-digital-shelf/84117747 brandsquare@slideshare.net(brandsquare) Key Strategies for Winning at the Digital Shelf brandsquare By 2022, eCommerce will claim an average 10 percent of all CPG sales, according to the data analytics firm IRI. CPG companies can seize this growth opportunity, but the industry will need to evolve in order to excel. Ensure that your brand is optimized for the digital shelf in order to capture a bigger slice of this growing eCommerce pie. In this webinar youll learn: - How to improve your search ranking on retailer sites in order to drive discovery and engagement for your products - How to convert shoppers with rich, high-quality content - How to gain competitive advantage using customer ratings and reviews Watch the full webinar here: http://videos.brandsquare.com/watch/wUyS3SrSQGQ3oiGqEUv852 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/keystrategiesfordigitalshelfwebinardeck-171215003105-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> By 2022, eCommerce will claim an average 10 percent of all CPG sales, according to the data analytics firm IRI. CPG companies can seize this growth opportunity, but the industry will need to evolve in order to excel. Ensure that your brand is optimized for the digital shelf in order to capture a bigger slice of this growing eCommerce pie. In this webinar youll learn: - How to improve your search ranking on retailer sites in order to drive discovery and engagement for your products - How to convert shoppers with rich, high-quality content - How to gain competitive advantage using customer ratings and reviews Watch the full webinar here: http://videos.brandsquare.com/watch/wUyS3SrSQGQ3oiGqEUv852
Key Strategies for Winning at the Digital Shelf from BrandSquare
]]> 366 5 https://cdn.slidesharecdn.com/ss_thumbnails/keystrategiesfordigitalshelfwebinardeck-171215003105-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Why Brand Engagement Isnt All About Your Brand /slideshow/why-brand-engagement-isnt-all-about-your-brand/82990285 amysmall-eleanordake-brandsquarewebinar-nov2017-171129170741
Go beyond your brands core messaging to surprise and delight. The most engaging brands break through the statistics to reach a deeper awareness. Watch the entire webinar here: http://videos.brandsquare.com/watch/ANqwpYvGx7ekaP7Un5RD6x]]>
Go beyond your brands core messaging to surprise and delight. The most engaging brands break through the statistics to reach a deeper awareness. Watch the entire webinar here: http://videos.brandsquare.com/watch/ANqwpYvGx7ekaP7Un5RD6x]]> Wed, 29 Nov 2017 17:07:41 GMT /slideshow/why-brand-engagement-isnt-all-about-your-brand/82990285 brandsquare@slideshare.net(brandsquare) Why Brand Engagement Isnt All About Your Brand brandsquare Go beyond your brands core messaging to surprise and delight. The most engaging brands break through the statistics to reach a deeper awareness. Watch the entire webinar here: http://videos.brandsquare.com/watch/ANqwpYvGx7ekaP7Un5RD6x <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/amysmall-eleanordake-brandsquarewebinar-nov2017-171129170741-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Go beyond your brands core messaging to surprise and delight. The most engaging brands break through the statistics to reach a deeper awareness. Watch the entire webinar here: http://videos.brandsquare.com/watch/ANqwpYvGx7ekaP7Un5RD6x
Why Brand Engagement Isnt All About Your Brand from BrandSquare
]]> 302 4 https://cdn.slidesharecdn.com/ss_thumbnails/amysmall-eleanordake-brandsquarewebinar-nov2017-171129170741-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 How to Successfully Implement SmartLabel /slideshow/how-to-successfully-implement-smartlabel-81158301/81158301 brandsquare-michaelfox-presentation-171024171801
All brands will be affected by SmartLabel the largest connected pack initiative. Learn how to leverage the technology to enhance brand loyalty, increase purchases and more. Watch the full webinar here: http://videos.brandsquare.com/watch/QDTmYUr79yhP6cca8zNnVb About Michael Fox: Michael Fox, director of client solutions at SGK, brings 8+ years of experience effecting organizational change with Theory of Constraints and Lean/Six Sigma methodologies. He has a broad-based technical background in system and industrial engineering and product lifecycle management. His projects with SGK include finding workflow efficiencies that benefit world-class brands such as Procter & Gamble, ConAgra, Nike and Heinz.]]>
All brands will be affected by SmartLabel the largest connected pack initiative. Learn how to leverage the technology to enhance brand loyalty, increase purchases and more. Watch the full webinar here: http://videos.brandsquare.com/watch/QDTmYUr79yhP6cca8zNnVb About Michael Fox: Michael Fox, director of client solutions at SGK, brings 8+ years of experience effecting organizational change with Theory of Constraints and Lean/Six Sigma methodologies. He has a broad-based technical background in system and industrial engineering and product lifecycle management. His projects with SGK include finding workflow efficiencies that benefit world-class brands such as Procter & Gamble, ConAgra, Nike and Heinz.]]> Tue, 24 Oct 2017 17:18:01 GMT /slideshow/how-to-successfully-implement-smartlabel-81158301/81158301 brandsquare@slideshare.net(brandsquare) How to Successfully Implement SmartLabel brandsquare All brands will be affected by SmartLabel the largest connected pack initiative. Learn how to leverage the technology to enhance brand loyalty, increase purchases and more. Watch the full webinar here: http://videos.brandsquare.com/watch/QDTmYUr79yhP6cca8zNnVb About Michael Fox: Michael Fox, director of client solutions at SGK, brings 8+ years of experience effecting organizational change with Theory of Constraints and Lean/Six Sigma methodologies. He has a broad-based technical background in system and industrial engineering and product lifecycle management. His projects with SGK include finding workflow efficiencies that benefit world-class brands such as Procter & Gamble, ConAgra, Nike and Heinz. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brandsquare-michaelfox-presentation-171024171801-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> All brands will be affected by SmartLabel the largest connected pack initiative. Learn how to leverage the technology to enhance brand loyalty, increase purchases and more. Watch the full webinar here: http://videos.brandsquare.com/watch/QDTmYUr79yhP6cca8zNnVb About Michael Fox: Michael Fox, director of client solutions at SGK, brings 8+ years of experience effecting organizational change with Theory of Constraints and Lean/Six Sigma methodologies. He has a broad-based technical background in system and industrial engineering and product lifecycle management. His projects with SGK include finding workflow efficiencies that benefit world-class brands such as Procter &amp; Gamble, ConAgra, Nike and Heinz.
How to Successfully Implement SmartLabel from BrandSquare
]]> 386 4 https://cdn.slidesharecdn.com/ss_thumbnails/brandsquare-michaelfox-presentation-171024171801-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Why Empathy-Driven Marketing Works in a Changing Healthcare Marketplace /slideshow/why-empathydriven-marketing-works-in-a-changing-healthcare-marketplace/80292537 sgkhealthbrandsquareempathy-170929143838
How can you win empowered healthcare customers? Learn how to tap into emotional motivators to create meaningful connections between products & services and consumers. Watch the entire webinar here: http://videos.brandsquare.com/watch/Vfe7pkL3wnCkxkWdCFVQse]]>
How can you win empowered healthcare customers? Learn how to tap into emotional motivators to create meaningful connections between products & services and consumers. Watch the entire webinar here: http://videos.brandsquare.com/watch/Vfe7pkL3wnCkxkWdCFVQse]]> Fri, 29 Sep 2017 14:38:38 GMT /slideshow/why-empathydriven-marketing-works-in-a-changing-healthcare-marketplace/80292537 brandsquare@slideshare.net(brandsquare) Why Empathy-Driven Marketing Works in a Changing Healthcare Marketplace brandsquare How can you win empowered healthcare customers? Learn how to tap into emotional motivators to create meaningful connections between products & services and consumers. Watch the entire webinar here: http://videos.brandsquare.com/watch/Vfe7pkL3wnCkxkWdCFVQse <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sgkhealthbrandsquareempathy-170929143838-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> How can you win empowered healthcare customers? Learn how to tap into emotional motivators to create meaningful connections between products &amp; services and consumers. Watch the entire webinar here: http://videos.brandsquare.com/watch/Vfe7pkL3wnCkxkWdCFVQse
Why Empathy-Driven Marketing Works in a Changing Healthcare Marketplace from BrandSquare
]]> 169 3 https://cdn.slidesharecdn.com/ss_thumbnails/sgkhealthbrandsquareempathy-170929143838-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 SmartLabel Technology for Shopper Empowerment and Trust /slideshow/smartlabel-technology-for-shopper-empowerment-and-trust/78238250 brandsquarepresso-jul2017-ex-video-170725151138
Todays consumers are demanding more information about the food, beverage, personal care and household products they buy. Now you can give them all the information they want where and when they need it in the aisles of any store, anytime. Learn about how the new SmartLabel initiative provides complete information about ingredients, nutrition, allergens, social and environmental compliance programs, usage instructions and more from Jim Flannery of the Grocery Manufacturers Association. Copy + Paste this link into your browser to watch the entire webinar: http://videos.brandsquare.com/watch/DFjCPnntCd4pPFBUKoogM4]]>
Todays consumers are demanding more information about the food, beverage, personal care and household products they buy. Now you can give them all the information they want where and when they need it in the aisles of any store, anytime. Learn about how the new SmartLabel initiative provides complete information about ingredients, nutrition, allergens, social and environmental compliance programs, usage instructions and more from Jim Flannery of the Grocery Manufacturers Association. Copy + Paste this link into your browser to watch the entire webinar: http://videos.brandsquare.com/watch/DFjCPnntCd4pPFBUKoogM4]]> Tue, 25 Jul 2017 15:11:38 GMT /slideshow/smartlabel-technology-for-shopper-empowerment-and-trust/78238250 brandsquare@slideshare.net(brandsquare) SmartLabel Technology for Shopper Empowerment and Trust brandsquare Todays consumers are demanding more information about the food, beverage, personal care and household products they buy. Now you can give them all the information they want where and when they need it in the aisles of any store, anytime. Learn about how the new SmartLabel initiative provides complete information about ingredients, nutrition, allergens, social and environmental compliance programs, usage instructions and more from Jim Flannery of the Grocery Manufacturers Association. Copy + Paste this link into your browser to watch the entire webinar: http://videos.brandsquare.com/watch/DFjCPnntCd4pPFBUKoogM4 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brandsquarepresso-jul2017-ex-video-170725151138-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Todays consumers are demanding more information about the food, beverage, personal care and household products they buy. Now you can give them all the information they want where and when they need it in the aisles of any store, anytime. Learn about how the new SmartLabel initiative provides complete information about ingredients, nutrition, allergens, social and environmental compliance programs, usage instructions and more from Jim Flannery of the Grocery Manufacturers Association. Copy + Paste this link into your browser to watch the entire webinar: http://videos.brandsquare.com/watch/DFjCPnntCd4pPFBUKoogM4
SmartLabel Technology for Shopper Empowerment and Trust from BrandSquare
]]> 879 2 https://cdn.slidesharecdn.com/ss_thumbnails/brandsquarepresso-jul2017-ex-video-170725151138-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Best If Used By: Labeling for Informed Choice, Less Waste /slideshow/best-if-used-by-labeling-for-informed-choice-less-waste/77143386 productdatelabelingoverviewbrandsquarewebinargma6-170621140749
When in doubt, throw it out? The problem is, consumers in doubt throw out 30 to 40 percent of the food they buy, often because the 15 or more variations on product date codes create more confusion than clarity. The Grocery Manufacturers Association wants to change that. Their joint product code dating initiative clearly differentiates true perishables from foods that can be safely eaten beyond the date of optimal freshness. Watch the entire webinar here: http://videos.brandsquare.com/watch/sFp1VYMgdrvC6cgazeZomN]]>
When in doubt, throw it out? The problem is, consumers in doubt throw out 30 to 40 percent of the food they buy, often because the 15 or more variations on product date codes create more confusion than clarity. The Grocery Manufacturers Association wants to change that. Their joint product code dating initiative clearly differentiates true perishables from foods that can be safely eaten beyond the date of optimal freshness. Watch the entire webinar here: http://videos.brandsquare.com/watch/sFp1VYMgdrvC6cgazeZomN]]> Wed, 21 Jun 2017 14:07:49 GMT /slideshow/best-if-used-by-labeling-for-informed-choice-less-waste/77143386 brandsquare@slideshare.net(brandsquare) Best If Used By: Labeling for Informed Choice, Less Waste brandsquare When in doubt, throw it out? The problem is, consumers in doubt throw out 30 to 40 percent of the food they buy, often because the 15 or more variations on product date codes create more confusion than clarity. The Grocery Manufacturers Association wants to change that. Their joint product code dating initiative clearly differentiates true perishables from foods that can be safely eaten beyond the date of optimal freshness. Watch the entire webinar here: http://videos.brandsquare.com/watch/sFp1VYMgdrvC6cgazeZomN <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/productdatelabelingoverviewbrandsquarewebinargma6-170621140749-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> When in doubt, throw it out? The problem is, consumers in doubt throw out 30 to 40 percent of the food they buy, often because the 15 or more variations on product date codes create more confusion than clarity. The Grocery Manufacturers Association wants to change that. Their joint product code dating initiative clearly differentiates true perishables from foods that can be safely eaten beyond the date of optimal freshness. Watch the entire webinar here: http://videos.brandsquare.com/watch/sFp1VYMgdrvC6cgazeZomN
Best If Used By: Labeling for Informed Choice, Less Waste from BrandSquare
]]> 197 3 https://cdn.slidesharecdn.com/ss_thumbnails/productdatelabelingoverviewbrandsquarewebinargma6-170621140749-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Structural Packaging 101: Insight Driven Innovation /slideshow/structural-packaging-101-insight-driven-innovation/75238827 brandsquaretj1-170420163951
The popularity of on-demand food delivery sites, like Seamless and Blue Apron, signal a shift in the way consumers approach meals. But these sites can deliver convenience at the expense of nutrition. Anthem Worldwide worked with Chicago start-up Eat Pakd, to design a modular packaging format that would get kids excited to eat a variety of fresh and nutritious foods. Join Tim James, Senior Director of Structural Packaging and Innovation at Anthem, for a glimpse into how real world insights inspired his approach to functionality and optimized design.]]>
The popularity of on-demand food delivery sites, like Seamless and Blue Apron, signal a shift in the way consumers approach meals. But these sites can deliver convenience at the expense of nutrition. Anthem Worldwide worked with Chicago start-up Eat Pakd, to design a modular packaging format that would get kids excited to eat a variety of fresh and nutritious foods. Join Tim James, Senior Director of Structural Packaging and Innovation at Anthem, for a glimpse into how real world insights inspired his approach to functionality and optimized design.]]> Thu, 20 Apr 2017 16:39:51 GMT /slideshow/structural-packaging-101-insight-driven-innovation/75238827 brandsquare@slideshare.net(brandsquare) Structural Packaging 101: Insight Driven Innovation brandsquare The popularity of on-demand food delivery sites, like Seamless and Blue Apron, signal a shift in the way consumers approach meals. But these sites can deliver convenience at the expense of nutrition. Anthem Worldwide worked with Chicago start-up Eat Pakd, to design a modular packaging format that would get kids excited to eat a variety of fresh and nutritious foods. Join Tim James, Senior Director of Structural Packaging and Innovation at Anthem, for a glimpse into how real world insights inspired his approach to functionality and optimized design. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brandsquaretj1-170420163951-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The popularity of on-demand food delivery sites, like Seamless and Blue Apron, signal a shift in the way consumers approach meals. But these sites can deliver convenience at the expense of nutrition. Anthem Worldwide worked with Chicago start-up Eat Pakd, to design a modular packaging format that would get kids excited to eat a variety of fresh and nutritious foods. Join Tim James, Senior Director of Structural Packaging and Innovation at Anthem, for a glimpse into how real world insights inspired his approach to functionality and optimized design.
Structural Packaging 101: Insight Driven Innovation from BrandSquare
]]> 775 3 https://cdn.slidesharecdn.com/ss_thumbnails/brandsquaretj1-170420163951-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Redefining Customer Expectations: 5 Trends for 2017 /slideshow/redefining-customer-expectations-5-trends-for-2017/73384258 03-165trends2017webinar-brandsquare-170320220919
Five big trends are redefining customer expectations in 2017 and point the way to what your customers will want next. Brands that understand these trends can stay ahead of accelerating expectations and discover opportunities to innovate. Maxwell Luthy, Director of Trends and Insights at TrendWatching, covers tomorrows consumer landscape. Watch the entire webinar here: http://videos.brandsquare.com/watch/F3nXUFF7VQFTMdCaBfAwie]]>
Five big trends are redefining customer expectations in 2017 and point the way to what your customers will want next. Brands that understand these trends can stay ahead of accelerating expectations and discover opportunities to innovate. Maxwell Luthy, Director of Trends and Insights at TrendWatching, covers tomorrows consumer landscape. Watch the entire webinar here: http://videos.brandsquare.com/watch/F3nXUFF7VQFTMdCaBfAwie]]> Mon, 20 Mar 2017 22:09:19 GMT /slideshow/redefining-customer-expectations-5-trends-for-2017/73384258 brandsquare@slideshare.net(brandsquare) Redefining Customer Expectations: 5 Trends for 2017 brandsquare Five big trends are redefining customer expectations in 2017 and point the way to what your customers will want next. Brands that understand these trends can stay ahead of accelerating expectations and discover opportunities to innovate. Maxwell Luthy, Director of Trends and Insights at TrendWatching, covers tomorrows consumer landscape. Watch the entire webinar here: http://videos.brandsquare.com/watch/F3nXUFF7VQFTMdCaBfAwie <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/03-165trends2017webinar-brandsquare-170320220919-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Five big trends are redefining customer expectations in 2017 and point the way to what your customers will want next. Brands that understand these trends can stay ahead of accelerating expectations and discover opportunities to innovate. Maxwell Luthy, Director of Trends and Insights at TrendWatching, covers tomorrows consumer landscape. Watch the entire webinar here: http://videos.brandsquare.com/watch/F3nXUFF7VQFTMdCaBfAwie
Redefining Customer Expectations: 5 Trends for 2017 from BrandSquare
]]> 552 6 https://cdn.slidesharecdn.com/ss_thumbnails/03-165trends2017webinar-brandsquare-170320220919-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Larry Logan Live Webinar: Winning Customer Loyalty Through Digitally Empowered Packaging /slideshow/larry-logan-live-webinar-winning-customer-loyalty-through-digitally-empowered-packaging/66826308 digimarcbrandsquarewebinarfinal9-161006205939
Packaging real estate must not only be devoted to capturing the emotions of the consumer in the aisle, but also address new and competing demands. Mobilizers, particularly millennials, demand that any and all information on products be immediately available through their devices. Yet, packaging is getting smaller to meet those same consumers demands for convenience. Against this backdrop are the new drivers and demand for information, such as provenance, sustainability, and health and safety. How will brands accommodate these industry initiatives and regulatory requirements, while presenting salient and enduring touch points for consumers? Watch this compelling webinar featuring Larry Logan, chief marketing officer at Digimarc to learn how. Watch the entire webinar here: https://www.youtube.com/watch?v=87gFIA1h93k&feature=youtu.be ]]>
Packaging real estate must not only be devoted to capturing the emotions of the consumer in the aisle, but also address new and competing demands. Mobilizers, particularly millennials, demand that any and all information on products be immediately available through their devices. Yet, packaging is getting smaller to meet those same consumers demands for convenience. Against this backdrop are the new drivers and demand for information, such as provenance, sustainability, and health and safety. How will brands accommodate these industry initiatives and regulatory requirements, while presenting salient and enduring touch points for consumers? Watch this compelling webinar featuring Larry Logan, chief marketing officer at Digimarc to learn how. Watch the entire webinar here: https://www.youtube.com/watch?v=87gFIA1h93k&feature=youtu.be ]]> Thu, 06 Oct 2016 20:59:39 GMT /slideshow/larry-logan-live-webinar-winning-customer-loyalty-through-digitally-empowered-packaging/66826308 brandsquare@slideshare.net(brandsquare) Larry Logan Live Webinar: Winning Customer Loyalty Through Digitally Empowered Packaging brandsquare Packaging real estate must not only be devoted to capturing the emotions of the consumer in the aisle, but also address new and competing demands. Mobilizers, particularly millennials, demand that any and all information on products be immediately available through their devices. Yet, packaging is getting smaller to meet those same consumers demands for convenience. Against this backdrop are the new drivers and demand for information, such as provenance, sustainability, and health and safety. How will brands accommodate these industry initiatives and regulatory requirements, while presenting salient and enduring touch points for consumers? Watch this compelling webinar featuring Larry Logan, chief marketing officer at Digimarc to learn how. Watch the entire webinar here: https://www.youtube.com/watch?v=87gFIA1h93k&feature=youtu.be <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/digimarcbrandsquarewebinarfinal9-161006205939-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Packaging real estate must not only be devoted to capturing the emotions of the consumer in the aisle, but also address new and competing demands. Mobilizers, particularly millennials, demand that any and all information on products be immediately available through their devices. Yet, packaging is getting smaller to meet those same consumers demands for convenience. Against this backdrop are the new drivers and demand for information, such as provenance, sustainability, and health and safety. How will brands accommodate these industry initiatives and regulatory requirements, while presenting salient and enduring touch points for consumers? Watch this compelling webinar featuring Larry Logan, chief marketing officer at Digimarc to learn how. Watch the entire webinar here: https://www.youtube.com/watch?v=87gFIA1h93k&amp;feature=youtu.be
Larry Logan Live Webinar: Winning Customer Loyalty Through Digitally Empowered Packaging from BrandSquare
]]> 533 4 https://cdn.slidesharecdn.com/ss_thumbnails/digimarcbrandsquarewebinarfinal9-161006205939-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-brandsquare-48x48.jpg?cb=1570461712 BrandSquare offers free brand marketing webinars as well as the latest news in packaging and retail, delivered straight to your inbox. BrandSquare is powered by SGK. www.brandsquare.com https://cdn.slidesharecdn.com/ss_thumbnails/brandsquareriseofinhouse042519-190425185842-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/the-agencys-role-in-partnering-with-inhouse-teams/142209211 The Agencys Role in P... https://cdn.slidesharecdn.com/ss_thumbnails/webinar-productdigitizationforconsumerbrands24january20193-190131145749-thumbnail.jpg?width=320&height=320&fit=bounds brandsquare/product-digitization-for-consumer-brands Product Digitization f... https://cdn.slidesharecdn.com/ss_thumbnails/iopchicago2018smartlabeltosmarterlabel2018-10-25-181214175330-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/from-smartlabel-to-smarterlabel/125913457 From SmartLabel to Sma...