ºÝºÝߣshows by User: brightlocal / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: brightlocal / Tue, 12 Sep 2017 21:32:36 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: brightlocal BrightonSEO 2017- Harnessing your Reputation to win New Customers /slideshow/brightonseo-2017leveraging-reputation-to-drive-clicks-calls/79699068 brightlocal-brightonseosept2017-leveragingreputationtodriveclickscalls-designversion-170912213236
This presentation was delivered by Myles Anderson at BrightonSEO in September 2017. The 1st part of this presentation looks at the impact that a positive reputation has on key areas of the marketing funnel and on consumer trust in local businesses. The 2nd part outlines how to build & leverage reputation through an effective review strategy.]]>

This presentation was delivered by Myles Anderson at BrightonSEO in September 2017. The 1st part of this presentation looks at the impact that a positive reputation has on key areas of the marketing funnel and on consumer trust in local businesses. The 2nd part outlines how to build & leverage reputation through an effective review strategy.]]>
Tue, 12 Sep 2017 21:32:36 GMT /slideshow/brightonseo-2017leveraging-reputation-to-drive-clicks-calls/79699068 brightlocal@slideshare.net(brightlocal) BrightonSEO 2017- Harnessing your Reputation to win New Customers brightlocal This presentation was delivered by Myles Anderson at BrightonSEO in September 2017. The 1st part of this presentation looks at the impact that a positive reputation has on key areas of the marketing funnel and on consumer trust in local businesses. The 2nd part outlines how to build & leverage reputation through an effective review strategy. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brightlocal-brightonseosept2017-leveragingreputationtodriveclickscalls-designversion-170912213236-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This presentation was delivered by Myles Anderson at BrightonSEO in September 2017. The 1st part of this presentation looks at the impact that a positive reputation has on key areas of the marketing funnel and on consumer trust in local businesses. The 2nd part outlines how to build &amp; leverage reputation through an effective review strategy.
BrightonSEO 2017- Harnessing your Reputation to win New Customers from Myles Anderson
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SMX West 2017 PowerPoint Presentation | BrightLocal: 5 Trends Shaping the Future of Local Search /brightlocal/smx-west-2017-powerpoint-presentation-brightlocal-5-trends-shaping-the-future-of-local-search smxwtheaterbrightlocalfinal-170327195201
Discover what trends will help you rank higher in local search results. At the SMX West 2017 conference, Sherry Bonelli from BrightLocal discussed five trends that will shape the future of Local Search. ]]>

Discover what trends will help you rank higher in local search results. At the SMX West 2017 conference, Sherry Bonelli from BrightLocal discussed five trends that will shape the future of Local Search. ]]>
Mon, 27 Mar 2017 19:52:01 GMT /brightlocal/smx-west-2017-powerpoint-presentation-brightlocal-5-trends-shaping-the-future-of-local-search brightlocal@slideshare.net(brightlocal) SMX West 2017 PowerPoint Presentation | BrightLocal: 5 Trends Shaping the Future of Local Search brightlocal Discover what trends will help you rank higher in local search results. At the SMX West 2017 conference, Sherry Bonelli from BrightLocal discussed five trends that will shape the future of Local Search. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/smxwtheaterbrightlocalfinal-170327195201-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Discover what trends will help you rank higher in local search results. At the SMX West 2017 conference, Sherry Bonelli from BrightLocal discussed five trends that will shape the future of Local Search.
SMX West 2017 PowerPoint Presentation | BrightLocal: 5 Trends Shaping the Future of Local Search from Myles Anderson
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Leveraging your reputation to drive more clicks & calls - Inboundcon - BrightLocal.com /slideshow/leveraging-your-reputation-to-drive-more-clicks-calls-inboundcon-brightlocalcom/66782585 brightlocal-inboundcon-leveragingyourreputationtodrivemoreclickscallsv3-161005210504
Myles Anderson, Founder of local SEO reporting business 'BrightLocal', gave a presentation in Inboundcon 2016 on how to grow & leverage your online reputation to drive click & calls to local, physical businesses online.]]>

Myles Anderson, Founder of local SEO reporting business 'BrightLocal', gave a presentation in Inboundcon 2016 on how to grow & leverage your online reputation to drive click & calls to local, physical businesses online.]]>
Wed, 05 Oct 2016 21:05:03 GMT /slideshow/leveraging-your-reputation-to-drive-more-clicks-calls-inboundcon-brightlocalcom/66782585 brightlocal@slideshare.net(brightlocal) Leveraging your reputation to drive more clicks & calls - Inboundcon - BrightLocal.com brightlocal Myles Anderson, Founder of local SEO reporting business 'BrightLocal', gave a presentation in Inboundcon 2016 on how to grow & leverage your online reputation to drive click & calls to local, physical businesses online. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brightlocal-inboundcon-leveragingyourreputationtodrivemoreclickscallsv3-161005210504-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Myles Anderson, Founder of local SEO reporting business &#39;BrightLocal&#39;, gave a presentation in Inboundcon 2016 on how to grow &amp; leverage your online reputation to drive click &amp; calls to local, physical businesses online.
Leveraging your reputation to drive more clicks & calls - Inboundcon - BrightLocal.com from Myles Anderson
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BrightonSeo - 5 Trends shaping the Future of Local Search - Sept 2016 /slideshow/brightonseo-5-trends-shaping-the-future-of-local-search-sept-2016/65597938 brightlocal-brightonseo-5trendsfuturelocalsearchv2-160901162142
On 2nd September Myles Anderson, Brightlocal's CEO, presented at Brighton SEO. The topic was the 5 Trends Shaping the Future of Local Search. Local Search is one of the most dynamic & fast-evolving areas of search marketing. Predicting the future is hard but current trends provide a great pointer for what is likely to come. In this presentation I take a close look at 5 trends that I believe will be dominant in the next 2-3 years and provide clear tips for local businesses & SEOs to capitalise on these trends.]]>

On 2nd September Myles Anderson, Brightlocal's CEO, presented at Brighton SEO. The topic was the 5 Trends Shaping the Future of Local Search. Local Search is one of the most dynamic & fast-evolving areas of search marketing. Predicting the future is hard but current trends provide a great pointer for what is likely to come. In this presentation I take a close look at 5 trends that I believe will be dominant in the next 2-3 years and provide clear tips for local businesses & SEOs to capitalise on these trends.]]>
Thu, 01 Sep 2016 16:21:42 GMT /slideshow/brightonseo-5-trends-shaping-the-future-of-local-search-sept-2016/65597938 brightlocal@slideshare.net(brightlocal) BrightonSeo - 5 Trends shaping the Future of Local Search - Sept 2016 brightlocal On 2nd September Myles Anderson, Brightlocal's CEO, presented at Brighton SEO. The topic was the 5 Trends Shaping the Future of Local Search. Local Search is one of the most dynamic & fast-evolving areas of search marketing. Predicting the future is hard but current trends provide a great pointer for what is likely to come. In this presentation I take a close look at 5 trends that I believe will be dominant in the next 2-3 years and provide clear tips for local businesses & SEOs to capitalise on these trends. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brightlocal-brightonseo-5trendsfuturelocalsearchv2-160901162142-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> On 2nd September Myles Anderson, Brightlocal&#39;s CEO, presented at Brighton SEO. The topic was the 5 Trends Shaping the Future of Local Search. Local Search is one of the most dynamic &amp; fast-evolving areas of search marketing. Predicting the future is hard but current trends provide a great pointer for what is likely to come. In this presentation I take a close look at 5 trends that I believe will be dominant in the next 2-3 years and provide clear tips for local businesses &amp; SEOs to capitalise on these trends.
BrightonSeo - 5 Trends shaping the Future of Local Search - Sept 2016 from Myles Anderson
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InsideLocal Webinar: Data For Success - Using the Right Metrics to Deliver Successful Local Marketing /slideshow/insidelocal-webinar-data-for-success-using-the-right-metrics-to-deliver-successful-local-marketing/49518168 dataforsuccess-usingtherightmetricstodeliversuccessfullocalmarketing-150617173716-lva1-app6892
On June 17th we hosted the final webinar in the current InsideLocal series! In conjunction with the Local Search Forum, on ‘Data for Success’, we looked closely at the specific metrics which allow us to make accurate & successful decisions to aid local search marketing campaigns.]]>

On June 17th we hosted the final webinar in the current InsideLocal series! In conjunction with the Local Search Forum, on ‘Data for Success’, we looked closely at the specific metrics which allow us to make accurate & successful decisions to aid local search marketing campaigns.]]>
Wed, 17 Jun 2015 17:37:15 GMT /slideshow/insidelocal-webinar-data-for-success-using-the-right-metrics-to-deliver-successful-local-marketing/49518168 brightlocal@slideshare.net(brightlocal) InsideLocal Webinar: Data For Success - Using the Right Metrics to Deliver Successful Local Marketing brightlocal On June 17th we hosted the final webinar in the current InsideLocal series! In conjunction with the Local Search Forum, on ‘Data for Success’, we looked closely at the specific metrics which allow us to make accurate & successful decisions to aid local search marketing campaigns. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/dataforsuccess-usingtherightmetricstodeliversuccessfullocalmarketing-150617173716-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> On June 17th we hosted the final webinar in the current InsideLocal series! In conjunction with the Local Search Forum, on ‘Data for Success’, we looked closely at the specific metrics which allow us to make accurate &amp; successful decisions to aid local search marketing campaigns.
InsideLocal Webinar: Data For Success - Using the Right Metrics to Deliver Successful Local Marketing from Myles Anderson
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InsideLocal Webinar: Best Tactics to help you Rank Outside your Local Area /slideshow/15-best-tactics-to-help-you-rank-outside-your-local-area/48671573 15-besttacticstohelpyourankoutsideyourlocalarea-150527183040-lva1-app6891
On May 27th we are hosting another InsideLocal expert webinar in conjunction with the Local Search Forum. Expert Panelists: - Andrew Shotland - Joy Hawkins]]>

On May 27th we are hosting another InsideLocal expert webinar in conjunction with the Local Search Forum. Expert Panelists: - Andrew Shotland - Joy Hawkins]]>
Wed, 27 May 2015 18:30:40 GMT /slideshow/15-best-tactics-to-help-you-rank-outside-your-local-area/48671573 brightlocal@slideshare.net(brightlocal) InsideLocal Webinar: Best Tactics to help you Rank Outside your Local Area brightlocal On May 27th we are hosting another InsideLocal expert webinar in conjunction with the Local Search Forum. Expert Panelists: - Andrew Shotland - Joy Hawkins <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/15-besttacticstohelpyourankoutsideyourlocalarea-150527183040-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> On May 27th we are hosting another InsideLocal expert webinar in conjunction with the Local Search Forum. Expert Panelists: - Andrew Shotland - Joy Hawkins
InsideLocal Webinar: Best Tactics to help you Rank Outside your Local Area from Myles Anderson
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InsideLocal Webinar: Making Reviews & Reputation Work for Local Businesses /slideshow/insidelocal-webinar-making-reviews-reputation-work-for-local-businesses/47573252 makingreviewsreputationworkforlocalbusinesses-150429125852-conversion-gate02
On Wednesday April 29th we were joined by three industry experts to discuss how to make Reviews & Reputation Work for Local Businesses. Online reviews affect the visibility of a local business, it’s potential to stand out from any competitors, and of course to convert customers. Management of a business’s online reputation an essential part of any local SEO strategy. In this InsideLocal webinar we’ll discuss why reviews are so critical, and ask our expert panel to provide some great tips & takeaways for managing a local business review strategy. Expert Panelists: - Thomas Ballantyne - Phil Rozek - Aaron Weiche - Don Campbell About InsideLocal Webinar Series BrightLocal & the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical & most exciting areas of local search marketing.]]>

On Wednesday April 29th we were joined by three industry experts to discuss how to make Reviews & Reputation Work for Local Businesses. Online reviews affect the visibility of a local business, it’s potential to stand out from any competitors, and of course to convert customers. Management of a business’s online reputation an essential part of any local SEO strategy. In this InsideLocal webinar we’ll discuss why reviews are so critical, and ask our expert panel to provide some great tips & takeaways for managing a local business review strategy. Expert Panelists: - Thomas Ballantyne - Phil Rozek - Aaron Weiche - Don Campbell About InsideLocal Webinar Series BrightLocal & the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical & most exciting areas of local search marketing.]]>
Wed, 29 Apr 2015 12:58:52 GMT /slideshow/insidelocal-webinar-making-reviews-reputation-work-for-local-businesses/47573252 brightlocal@slideshare.net(brightlocal) InsideLocal Webinar: Making Reviews & Reputation Work for Local Businesses brightlocal On Wednesday April 29th we were joined by three industry experts to discuss how to make Reviews & Reputation Work for Local Businesses. Online reviews affect the visibility of a local business, it’s potential to stand out from any competitors, and of course to convert customers. Management of a business’s online reputation an essential part of any local SEO strategy. In this InsideLocal webinar we’ll discuss why reviews are so critical, and ask our expert panel to provide some great tips & takeaways for managing a local business review strategy. Expert Panelists: - Thomas Ballantyne - Phil Rozek - Aaron Weiche - Don Campbell About InsideLocal Webinar Series BrightLocal & the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical & most exciting areas of local search marketing. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/makingreviewsreputationworkforlocalbusinesses-150429125852-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> On Wednesday April 29th we were joined by three industry experts to discuss how to make Reviews &amp; Reputation Work for Local Businesses. Online reviews affect the visibility of a local business, it’s potential to stand out from any competitors, and of course to convert customers. Management of a business’s online reputation an essential part of any local SEO strategy. In this InsideLocal webinar we’ll discuss why reviews are so critical, and ask our expert panel to provide some great tips &amp; takeaways for managing a local business review strategy. Expert Panelists: - Thomas Ballantyne - Phil Rozek - Aaron Weiche - Don Campbell About InsideLocal Webinar Series BrightLocal &amp; the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical &amp; most exciting areas of local search marketing.
InsideLocal Webinar: Making Reviews & Reputation Work for Local Businesses from Myles Anderson
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InsideLocal: Social strategies that really generate new customers /slideshow/insidelocal-social-strategies-that-really-generate-new-customers-47297995/47297995 socialstrategiesthatreallygeneratenewcustomers-150422121921-conversion-gate02
On Wednesday April 22nd we were joined by three industry experts to discuss effective social strategies that genuinely drive new customers. Agenda: - True Value of Social for Local Businesses - Engage or Get Out - The Perfect social media strategy - Setting the Right Objectives - Choosing the Right Content & Platforms - Delivering New Customers through social Media - Targets, Measurement & Adaption]]>

On Wednesday April 22nd we were joined by three industry experts to discuss effective social strategies that genuinely drive new customers. Agenda: - True Value of Social for Local Businesses - Engage or Get Out - The Perfect social media strategy - Setting the Right Objectives - Choosing the Right Content & Platforms - Delivering New Customers through social Media - Targets, Measurement & Adaption]]>
Wed, 22 Apr 2015 12:19:21 GMT /slideshow/insidelocal-social-strategies-that-really-generate-new-customers-47297995/47297995 brightlocal@slideshare.net(brightlocal) InsideLocal: Social strategies that really generate new customers brightlocal On Wednesday April 22nd we were joined by three industry experts to discuss effective social strategies that genuinely drive new customers. Agenda: - True Value of Social for Local Businesses - Engage or Get Out - The Perfect social media strategy - Setting the Right Objectives - Choosing the Right Content & Platforms - Delivering New Customers through social Media - Targets, Measurement & Adaption <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/socialstrategiesthatreallygeneratenewcustomers-150422121921-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> On Wednesday April 22nd we were joined by three industry experts to discuss effective social strategies that genuinely drive new customers. Agenda: - True Value of Social for Local Businesses - Engage or Get Out - The Perfect social media strategy - Setting the Right Objectives - Choosing the Right Content &amp; Platforms - Delivering New Customers through social Media - Targets, Measurement &amp; Adaption
InsideLocal: Social strategies that really generate new customers from Myles Anderson
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InsideLocal: Social strategies that really generate new customers /slideshow/insidelocal-social-strategies-that-really-generate-new-customers/47296984 socialstrategiesthatreallygeneratenewcustomers-150422115243-conversion-gate01
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Wed, 22 Apr 2015 11:52:43 GMT /slideshow/insidelocal-social-strategies-that-really-generate-new-customers/47296984 brightlocal@slideshare.net(brightlocal) InsideLocal: Social strategies that really generate new customers brightlocal <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/socialstrategiesthatreallygeneratenewcustomers-150422115243-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
InsideLocal: Social strategies that really generate new customers from Myles Anderson
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InsideLocal Webinar: Alternative Citation Strategies Debated /slideshow/alternative-citation-strategies-debated-ross/45717610 alternativecitationstrategiesdebated-ross-150311125413-conversion-gate01
On Wednesday March 11th, we discussed Alternative Citation Strategies.]]>

On Wednesday March 11th, we discussed Alternative Citation Strategies.]]>
Wed, 11 Mar 2015 12:54:13 GMT /slideshow/alternative-citation-strategies-debated-ross/45717610 brightlocal@slideshare.net(brightlocal) InsideLocal Webinar: Alternative Citation Strategies Debated brightlocal On Wednesday March 11th, we discussed Alternative Citation Strategies. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/alternativecitationstrategiesdebated-ross-150311125413-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> On Wednesday March 11th, we discussed Alternative Citation Strategies.
InsideLocal Webinar: Alternative Citation Strategies Debated from Myles Anderson
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InsideLocal Webinar: Advanced Keyword Strategies for Local Search /slideshow/advanced-keyword-strategies-for-local-search/45137886 advancedkeywordstrategiesforlocalsearch-150225125114-conversion-gate02
On February 25th we discussed Advanced Keyword Strategies for Local Search in another InsideLocal webinar. Expert Panelists: Dev Basu Dev Basu is the President & CEO of Powered by Search; an internet marketing agency specializing in SEO, Local Search, and Paid Search for Fortune 1000 and Small and Medium sized businesses. Powered by Search is only one of two Canadian companies selected for the Local Search Ranking Factors study. Dev recently appeared on our Troubleshooting Local Ranking Issues webinar in December. Casey Meraz Casey is the founder of Ethical SEO Consulting, a Denver based internet marketing agency that specializes in local & organic SEO. He is obsessed with local search and everything about it! and therefore enjoys speaking and writing about local topics. Casey is another panelist who is a contributor to the Local Ranking Factors study and recently appeared on our Advanced Google+ Optimization webinar in December. Gyi Tsakalakis Gyi Tsakalakis founded AttorneySync to help lawyers and business owners earn valuable attention online. He regularly writes about all things SEO & spends his time helping law firms and other businesses improve their core metrics online. In addition to this Gyi is also the founder of EPL Digital where he assists other businesses with online marketing. Gyi most recently appeared on our Best Practices for Local Onsite Optimization webinar. About this webinar: Host & Chat Support: Myles Anderson (BrightLocal.com) Linda Buquet (Localsearchforum.com) Colan Nielsen (Imprezziomarketing.com) Time & Date: - February 25th, 2015 - 60 minute duration Agenda: - Objectives & outcomes of keyword research - Keyword planning processes - Favourite sources of data & tools - Intent & conversion of keywords - Influence of hyper-location on keyword strategy - and MUCH more About InsideLocal Webinar Series BrightLocal & the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical & most exciting areas of local search marketing.]]>

On February 25th we discussed Advanced Keyword Strategies for Local Search in another InsideLocal webinar. Expert Panelists: Dev Basu Dev Basu is the President & CEO of Powered by Search; an internet marketing agency specializing in SEO, Local Search, and Paid Search for Fortune 1000 and Small and Medium sized businesses. Powered by Search is only one of two Canadian companies selected for the Local Search Ranking Factors study. Dev recently appeared on our Troubleshooting Local Ranking Issues webinar in December. Casey Meraz Casey is the founder of Ethical SEO Consulting, a Denver based internet marketing agency that specializes in local & organic SEO. He is obsessed with local search and everything about it! and therefore enjoys speaking and writing about local topics. Casey is another panelist who is a contributor to the Local Ranking Factors study and recently appeared on our Advanced Google+ Optimization webinar in December. Gyi Tsakalakis Gyi Tsakalakis founded AttorneySync to help lawyers and business owners earn valuable attention online. He regularly writes about all things SEO & spends his time helping law firms and other businesses improve their core metrics online. In addition to this Gyi is also the founder of EPL Digital where he assists other businesses with online marketing. Gyi most recently appeared on our Best Practices for Local Onsite Optimization webinar. About this webinar: Host & Chat Support: Myles Anderson (BrightLocal.com) Linda Buquet (Localsearchforum.com) Colan Nielsen (Imprezziomarketing.com) Time & Date: - February 25th, 2015 - 60 minute duration Agenda: - Objectives & outcomes of keyword research - Keyword planning processes - Favourite sources of data & tools - Intent & conversion of keywords - Influence of hyper-location on keyword strategy - and MUCH more About InsideLocal Webinar Series BrightLocal & the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical & most exciting areas of local search marketing.]]>
Wed, 25 Feb 2015 12:51:13 GMT /slideshow/advanced-keyword-strategies-for-local-search/45137886 brightlocal@slideshare.net(brightlocal) InsideLocal Webinar: Advanced Keyword Strategies for Local Search brightlocal On February 25th we discussed Advanced Keyword Strategies for Local Search in another InsideLocal webinar. Expert Panelists: Dev Basu Dev Basu is the President & CEO of Powered by Search; an internet marketing agency specializing in SEO, Local Search, and Paid Search for Fortune 1000 and Small and Medium sized businesses. Powered by Search is only one of two Canadian companies selected for the Local Search Ranking Factors study. Dev recently appeared on our Troubleshooting Local Ranking Issues webinar in December. Casey Meraz Casey is the founder of Ethical SEO Consulting, a Denver based internet marketing agency that specializes in local & organic SEO. He is obsessed with local search and everything about it! and therefore enjoys speaking and writing about local topics. Casey is another panelist who is a contributor to the Local Ranking Factors study and recently appeared on our Advanced Google+ Optimization webinar in December. Gyi Tsakalakis Gyi Tsakalakis founded AttorneySync to help lawyers and business owners earn valuable attention online. He regularly writes about all things SEO & spends his time helping law firms and other businesses improve their core metrics online. In addition to this Gyi is also the founder of EPL Digital where he assists other businesses with online marketing. Gyi most recently appeared on our Best Practices for Local Onsite Optimization webinar. About this webinar: Host & Chat Support: Myles Anderson (BrightLocal.com) Linda Buquet (Localsearchforum.com) Colan Nielsen (Imprezziomarketing.com) Time & Date: - February 25th, 2015 - 60 minute duration Agenda: - Objectives & outcomes of keyword research - Keyword planning processes - Favourite sources of data & tools - Intent & conversion of keywords - Influence of hyper-location on keyword strategy - and MUCH more About InsideLocal Webinar Series BrightLocal & the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical & most exciting areas of local search marketing. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/advancedkeywordstrategiesforlocalsearch-150225125114-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> On February 25th we discussed Advanced Keyword Strategies for Local Search in another InsideLocal webinar. Expert Panelists: Dev Basu Dev Basu is the President &amp; CEO of Powered by Search; an internet marketing agency specializing in SEO, Local Search, and Paid Search for Fortune 1000 and Small and Medium sized businesses. Powered by Search is only one of two Canadian companies selected for the Local Search Ranking Factors study. Dev recently appeared on our Troubleshooting Local Ranking Issues webinar in December. Casey Meraz Casey is the founder of Ethical SEO Consulting, a Denver based internet marketing agency that specializes in local &amp; organic SEO. He is obsessed with local search and everything about it! and therefore enjoys speaking and writing about local topics. Casey is another panelist who is a contributor to the Local Ranking Factors study and recently appeared on our Advanced Google+ Optimization webinar in December. Gyi Tsakalakis Gyi Tsakalakis founded AttorneySync to help lawyers and business owners earn valuable attention online. He regularly writes about all things SEO &amp; spends his time helping law firms and other businesses improve their core metrics online. In addition to this Gyi is also the founder of EPL Digital where he assists other businesses with online marketing. Gyi most recently appeared on our Best Practices for Local Onsite Optimization webinar. About this webinar: Host &amp; Chat Support: Myles Anderson (BrightLocal.com) Linda Buquet (Localsearchforum.com) Colan Nielsen (Imprezziomarketing.com) Time &amp; Date: - February 25th, 2015 - 60 minute duration Agenda: - Objectives &amp; outcomes of keyword research - Keyword planning processes - Favourite sources of data &amp; tools - Intent &amp; conversion of keywords - Influence of hyper-location on keyword strategy - and MUCH more About InsideLocal Webinar Series BrightLocal &amp; the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical &amp; most exciting areas of local search marketing.
InsideLocal Webinar: Advanced Keyword Strategies for Local Search from Myles Anderson
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Powerful content creation ideas for local businesses /slideshow/powerful-content-creation-ideas-for-local-businesses-44609494/44609494 powerfulcontentcreationideasforlocalbusinesses-150212124505-conversion-gate02
On February 12th we were joined by 4 expert panelists to discuss Powerful Content Creation Ideas for Local Businesses. The InsideLocal expert webinar series returns with a focus on content, specifically for local or multi-location businesses. It’s no secret that content is important for local search – but how should local businesses leverage it for success?]]>

On February 12th we were joined by 4 expert panelists to discuss Powerful Content Creation Ideas for Local Businesses. The InsideLocal expert webinar series returns with a focus on content, specifically for local or multi-location businesses. It’s no secret that content is important for local search – but how should local businesses leverage it for success?]]>
Thu, 12 Feb 2015 12:45:05 GMT /slideshow/powerful-content-creation-ideas-for-local-businesses-44609494/44609494 brightlocal@slideshare.net(brightlocal) Powerful content creation ideas for local businesses brightlocal On February 12th we were joined by 4 expert panelists to discuss Powerful Content Creation Ideas for Local Businesses. The InsideLocal expert webinar series returns with a focus on content, specifically for local or multi-location businesses. It’s no secret that content is important for local search – but how should local businesses leverage it for success? <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/powerfulcontentcreationideasforlocalbusinesses-150212124505-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> On February 12th we were joined by 4 expert panelists to discuss Powerful Content Creation Ideas for Local Businesses. The InsideLocal expert webinar series returns with a focus on content, specifically for local or multi-location businesses. It’s no secret that content is important for local search – but how should local businesses leverage it for success?
Powerful content creation ideas for local businesses from Myles Anderson
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InsideLocal Webinar: Powerful Content Creation Ideas for Local Businesses /slideshow/insidelocal-webinar-powerful-content-creation-ideas-for-local-businesses/44609006 powerfulcontentcreationideasforlocalbusinesses-150212123248-conversion-gate01
On February 12th we were joined by 4 expert panelists to discuss Powerful Content Creation Ideas for Local Businesses. The InsideLocal expert webinar series returns with a focus on content, specifically for local or multi-location businesses. It’s no secret that content is important for local search – but how should local businesses leverage it for success?]]>

On February 12th we were joined by 4 expert panelists to discuss Powerful Content Creation Ideas for Local Businesses. The InsideLocal expert webinar series returns with a focus on content, specifically for local or multi-location businesses. It’s no secret that content is important for local search – but how should local businesses leverage it for success?]]>
Thu, 12 Feb 2015 12:32:48 GMT /slideshow/insidelocal-webinar-powerful-content-creation-ideas-for-local-businesses/44609006 brightlocal@slideshare.net(brightlocal) InsideLocal Webinar: Powerful Content Creation Ideas for Local Businesses brightlocal On February 12th we were joined by 4 expert panelists to discuss Powerful Content Creation Ideas for Local Businesses. The InsideLocal expert webinar series returns with a focus on content, specifically for local or multi-location businesses. It’s no secret that content is important for local search – but how should local businesses leverage it for success? <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/powerfulcontentcreationideasforlocalbusinesses-150212123248-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> On February 12th we were joined by 4 expert panelists to discuss Powerful Content Creation Ideas for Local Businesses. The InsideLocal expert webinar series returns with a focus on content, specifically for local or multi-location businesses. It’s no secret that content is important for local search – but how should local businesses leverage it for success?
InsideLocal Webinar: Powerful Content Creation Ideas for Local Businesses from Myles Anderson
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InsideLocal Webinar: Best Practices for Local Onsite Optimization /slideshow/insidelocal-webinar-best-practices-for-local-onsite-optimization/44006672 bestpracticesforlocalonsiteoptimization-150128124657-conversion-gate01
On January 28th we were joined by 4 expert panelists to discuss the best practices for local onsite optimization.]]>

On January 28th we were joined by 4 expert panelists to discuss the best practices for local onsite optimization.]]>
Wed, 28 Jan 2015 12:46:57 GMT /slideshow/insidelocal-webinar-best-practices-for-local-onsite-optimization/44006672 brightlocal@slideshare.net(brightlocal) InsideLocal Webinar: Best Practices for Local Onsite Optimization brightlocal On January 28th we were joined by 4 expert panelists to discuss the best practices for local onsite optimization. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/bestpracticesforlocalonsiteoptimization-150128124657-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> On January 28th we were joined by 4 expert panelists to discuss the best practices for local onsite optimization.
InsideLocal Webinar: Best Practices for Local Onsite Optimization from Myles Anderson
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InsideLocal Webinar: State of Local Search in 2015 /slideshow/insidelocal-webinar-state-of-local-search-in-2015/43516192 stateoflocalsearch2015-150114122441-conversion-gate02
On January 14th, 2015 we were joined by 3 local search experts to discuss the State of Local Search.]]>

On January 14th, 2015 we were joined by 3 local search experts to discuss the State of Local Search.]]>
Wed, 14 Jan 2015 12:24:41 GMT /slideshow/insidelocal-webinar-state-of-local-search-in-2015/43516192 brightlocal@slideshare.net(brightlocal) InsideLocal Webinar: State of Local Search in 2015 brightlocal On January 14th, 2015 we were joined by 3 local search experts to discuss the State of Local Search. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/stateoflocalsearch2015-150114122441-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> On January 14th, 2015 we were joined by 3 local search experts to discuss the State of Local Search.
InsideLocal Webinar: State of Local Search in 2015 from Myles Anderson
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Upcoming Webinar: Troubleshooting Local Ranking Issues /slideshow/upcoming-webinar-troubleshooting-local-ranking-issues/42574696 troubleshootingrankingissues-141210121314-conversion-gate01
On December 10th, 2014 we were joined by 3 local search experts to troubleshoot Local ranking issues. Expert Panelists: Mary Bowling, Gyi Tsakalakis & Dev Basu. Here’s a preview of some of the issues up for discussion – - Most common ranking issues - Tips & tricks for auditing processes - Identifying & tackling duplicate listings - Examining local search penalties - Impact of organic penalties on local - And much MUCH more!]]>

On December 10th, 2014 we were joined by 3 local search experts to troubleshoot Local ranking issues. Expert Panelists: Mary Bowling, Gyi Tsakalakis & Dev Basu. Here’s a preview of some of the issues up for discussion – - Most common ranking issues - Tips & tricks for auditing processes - Identifying & tackling duplicate listings - Examining local search penalties - Impact of organic penalties on local - And much MUCH more!]]>
Wed, 10 Dec 2014 12:13:14 GMT /slideshow/upcoming-webinar-troubleshooting-local-ranking-issues/42574696 brightlocal@slideshare.net(brightlocal) Upcoming Webinar: Troubleshooting Local Ranking Issues brightlocal On December 10th, 2014 we were joined by 3 local search experts to troubleshoot Local ranking issues. Expert Panelists: Mary Bowling, Gyi Tsakalakis & Dev Basu. Here’s a preview of some of the issues up for discussion – - Most common ranking issues - Tips & tricks for auditing processes - Identifying & tackling duplicate listings - Examining local search penalties - Impact of organic penalties on local - And much MUCH more! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/troubleshootingrankingissues-141210121314-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> On December 10th, 2014 we were joined by 3 local search experts to troubleshoot Local ranking issues. Expert Panelists: Mary Bowling, Gyi Tsakalakis &amp; Dev Basu. Here’s a preview of some of the issues up for discussion – - Most common ranking issues - Tips &amp; tricks for auditing processes - Identifying &amp; tackling duplicate listings - Examining local search penalties - Impact of organic penalties on local - And much MUCH more!
Upcoming Webinar: Troubleshooting Local Ranking Issues from Myles Anderson
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InsideLocal Webinar: Advanced Google+ Optimization /slideshow/insidelocal-webinar-advanced-google-optimization/42318327 advancedgoptimization-pollsversion-141203123605-conversion-gate01
On December 3rd, 2014 we were joined by 4 local search experts to discuss advanced optimization tips for Google+ Local. Here’s a preview of some of the issues our experts will discuss – - Category selection & ranking - Landing page selection & impact - Creative methods for boosting conversion - Managing behavioural signals - Advanced competitor analysis - Hidden gems, game changers, and MUCH more!]]>

On December 3rd, 2014 we were joined by 4 local search experts to discuss advanced optimization tips for Google+ Local. Here’s a preview of some of the issues our experts will discuss – - Category selection & ranking - Landing page selection & impact - Creative methods for boosting conversion - Managing behavioural signals - Advanced competitor analysis - Hidden gems, game changers, and MUCH more!]]>
Wed, 03 Dec 2014 12:36:04 GMT /slideshow/insidelocal-webinar-advanced-google-optimization/42318327 brightlocal@slideshare.net(brightlocal) InsideLocal Webinar: Advanced Google+ Optimization brightlocal On December 3rd, 2014 we were joined by 4 local search experts to discuss advanced optimization tips for Google+ Local. Here’s a preview of some of the issues our experts will discuss – - Category selection & ranking - Landing page selection & impact - Creative methods for boosting conversion - Managing behavioural signals - Advanced competitor analysis - Hidden gems, game changers, and MUCH more! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/advancedgoptimization-pollsversion-141203123605-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> On December 3rd, 2014 we were joined by 4 local search experts to discuss advanced optimization tips for Google+ Local. Here’s a preview of some of the issues our experts will discuss – - Category selection &amp; ranking - Landing page selection &amp; impact - Creative methods for boosting conversion - Managing behavioural signals - Advanced competitor analysis - Hidden gems, game changers, and MUCH more!
InsideLocal Webinar: Advanced Google+ Optimization from Myles Anderson
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Local ranking factors - David Mihm InsideLocal presentation /slideshow/local-ranking-factors-david-mihm-insidelocal-presentation/41811586 localrankingfactors-davidmihm-141120100347-conversion-gate02
David Mihm was a panelist on the InsideLocal webinar: "Local Ranking Factors discussed". David presented these slides to talk about the 2014 update to the Ranking Factors survey. The original InsideLocal webinar ºÝºÝߣ Deck can be found here: http://www.slideshare.net/brightlocal/local-search-ranking-factors]]>

David Mihm was a panelist on the InsideLocal webinar: "Local Ranking Factors discussed". David presented these slides to talk about the 2014 update to the Ranking Factors survey. The original InsideLocal webinar ºÝºÝߣ Deck can be found here: http://www.slideshare.net/brightlocal/local-search-ranking-factors]]>
Thu, 20 Nov 2014 10:03:46 GMT /slideshow/local-ranking-factors-david-mihm-insidelocal-presentation/41811586 brightlocal@slideshare.net(brightlocal) Local ranking factors - David Mihm InsideLocal presentation brightlocal David Mihm was a panelist on the InsideLocal webinar: "Local Ranking Factors discussed". David presented these slides to talk about the 2014 update to the Ranking Factors survey. The original InsideLocal webinar ºÝºÝߣ Deck can be found here: http://www.slideshare.net/brightlocal/local-search-ranking-factors <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/localrankingfactors-davidmihm-141120100347-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> David Mihm was a panelist on the InsideLocal webinar: &quot;Local Ranking Factors discussed&quot;. David presented these slides to talk about the 2014 update to the Ranking Factors survey. The original InsideLocal webinar ºÝºÝߣ Deck can be found here: http://www.slideshare.net/brightlocal/local-search-ranking-factors
Local ranking factors - David Mihm InsideLocal presentation from Myles Anderson
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Local search ranking factors /slideshow/local-search-ranking-factors/41768111 localsearchrankingfactors-141119125116-conversion-gate02
On November 19th, 2014 we were joined by 3 local search experts to debate the most important factors that influence local search results. Here’s a preview of some of the issues our experts discussed: - Latest developments in Google’s local algo - Organic signals vs pure-local signals - Citations – balancing Quantity with Quality - What to obsess about and what not! - The rise of ‘Behavioural’ factors & how to influence - and much MUCH more At the start of the presentation, David Mihm presented the following short presentation on the 2014 Local Search Ranking Factors: http://www.slideshare.net/brightlocal/local-ranking-factors-david-mihm-insidelocal-presentation Expert Panelists: David Mihm David is a highly regarded local search expert & Director of Local Search Strategy at Moz.com. Prior to this, David ran getlisted.org. In addition to being a founding member of LocalU, David is also the curator of the widely consulted Local Search Ranking Factors Survey – which has obvious relevance for this webinar! Follow David on Twitter & G+. Andrew Shotland As a former head of business development for InsiderPages, Andrew is the owner of Local SEO Guide where he provides clients with SEO and SEM consulting services. Andrew also joined us on the last webinar, and we’re delighted to have him back as his knowledge of local search can’t be rivalled by many. Follow Andrew on Twitter & G+. Matthew Hunt Matthew ran Small Business Online Coach before completing a merger to now become COO at Powered by Search. As an entrepreneur, growth hacker, and self-confessed internet marketing addict, Matthew has a proven record of implementing local search marketing strategies for small businesses. Follow Matthew on Twitter & G+. About the webinar: Host & Chat Support: Myles Anderson (BrightLocal.com) Linda Buquet (Localsearchforum.com) Colan Nielsen (Imprezziomarketing.com) Date: November 19th, 2014 (60 minute duration) About InsideLocal Webinar Series: BrightLocal & the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical & most exciting areas of local search marketing.]]>

On November 19th, 2014 we were joined by 3 local search experts to debate the most important factors that influence local search results. Here’s a preview of some of the issues our experts discussed: - Latest developments in Google’s local algo - Organic signals vs pure-local signals - Citations – balancing Quantity with Quality - What to obsess about and what not! - The rise of ‘Behavioural’ factors & how to influence - and much MUCH more At the start of the presentation, David Mihm presented the following short presentation on the 2014 Local Search Ranking Factors: http://www.slideshare.net/brightlocal/local-ranking-factors-david-mihm-insidelocal-presentation Expert Panelists: David Mihm David is a highly regarded local search expert & Director of Local Search Strategy at Moz.com. Prior to this, David ran getlisted.org. In addition to being a founding member of LocalU, David is also the curator of the widely consulted Local Search Ranking Factors Survey – which has obvious relevance for this webinar! Follow David on Twitter & G+. Andrew Shotland As a former head of business development for InsiderPages, Andrew is the owner of Local SEO Guide where he provides clients with SEO and SEM consulting services. Andrew also joined us on the last webinar, and we’re delighted to have him back as his knowledge of local search can’t be rivalled by many. Follow Andrew on Twitter & G+. Matthew Hunt Matthew ran Small Business Online Coach before completing a merger to now become COO at Powered by Search. As an entrepreneur, growth hacker, and self-confessed internet marketing addict, Matthew has a proven record of implementing local search marketing strategies for small businesses. Follow Matthew on Twitter & G+. About the webinar: Host & Chat Support: Myles Anderson (BrightLocal.com) Linda Buquet (Localsearchforum.com) Colan Nielsen (Imprezziomarketing.com) Date: November 19th, 2014 (60 minute duration) About InsideLocal Webinar Series: BrightLocal & the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical & most exciting areas of local search marketing.]]>
Wed, 19 Nov 2014 12:51:16 GMT /slideshow/local-search-ranking-factors/41768111 brightlocal@slideshare.net(brightlocal) Local search ranking factors brightlocal On November 19th, 2014 we were joined by 3 local search experts to debate the most important factors that influence local search results. Here’s a preview of some of the issues our experts discussed: - Latest developments in Google’s local algo - Organic signals vs pure-local signals - Citations – balancing Quantity with Quality - What to obsess about and what not! - The rise of ‘Behavioural’ factors & how to influence - and much MUCH more At the start of the presentation, David Mihm presented the following short presentation on the 2014 Local Search Ranking Factors: http://www.slideshare.net/brightlocal/local-ranking-factors-david-mihm-insidelocal-presentation Expert Panelists: David Mihm David is a highly regarded local search expert & Director of Local Search Strategy at Moz.com. Prior to this, David ran getlisted.org. In addition to being a founding member of LocalU, David is also the curator of the widely consulted Local Search Ranking Factors Survey – which has obvious relevance for this webinar! Follow David on Twitter & G+. Andrew Shotland As a former head of business development for InsiderPages, Andrew is the owner of Local SEO Guide where he provides clients with SEO and SEM consulting services. Andrew also joined us on the last webinar, and we’re delighted to have him back as his knowledge of local search can’t be rivalled by many. Follow Andrew on Twitter & G+. Matthew Hunt Matthew ran Small Business Online Coach before completing a merger to now become COO at Powered by Search. As an entrepreneur, growth hacker, and self-confessed internet marketing addict, Matthew has a proven record of implementing local search marketing strategies for small businesses. Follow Matthew on Twitter & G+. About the webinar: Host & Chat Support: Myles Anderson (BrightLocal.com) Linda Buquet (Localsearchforum.com) Colan Nielsen (Imprezziomarketing.com) Date: November 19th, 2014 (60 minute duration) About InsideLocal Webinar Series: BrightLocal & the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical & most exciting areas of local search marketing. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/localsearchrankingfactors-141119125116-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> On November 19th, 2014 we were joined by 3 local search experts to debate the most important factors that influence local search results. Here’s a preview of some of the issues our experts discussed: - Latest developments in Google’s local algo - Organic signals vs pure-local signals - Citations – balancing Quantity with Quality - What to obsess about and what not! - The rise of ‘Behavioural’ factors &amp; how to influence - and much MUCH more At the start of the presentation, David Mihm presented the following short presentation on the 2014 Local Search Ranking Factors: http://www.slideshare.net/brightlocal/local-ranking-factors-david-mihm-insidelocal-presentation Expert Panelists: David Mihm David is a highly regarded local search expert &amp; Director of Local Search Strategy at Moz.com. Prior to this, David ran getlisted.org. In addition to being a founding member of LocalU, David is also the curator of the widely consulted Local Search Ranking Factors Survey – which has obvious relevance for this webinar! Follow David on Twitter &amp; G+. Andrew Shotland As a former head of business development for InsiderPages, Andrew is the owner of Local SEO Guide where he provides clients with SEO and SEM consulting services. Andrew also joined us on the last webinar, and we’re delighted to have him back as his knowledge of local search can’t be rivalled by many. Follow Andrew on Twitter &amp; G+. Matthew Hunt Matthew ran Small Business Online Coach before completing a merger to now become COO at Powered by Search. As an entrepreneur, growth hacker, and self-confessed internet marketing addict, Matthew has a proven record of implementing local search marketing strategies for small businesses. Follow Matthew on Twitter &amp; G+. About the webinar: Host &amp; Chat Support: Myles Anderson (BrightLocal.com) Linda Buquet (Localsearchforum.com) Colan Nielsen (Imprezziomarketing.com) Date: November 19th, 2014 (60 minute duration) About InsideLocal Webinar Series: BrightLocal &amp; the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical &amp; most exciting areas of local search marketing.
Local search ranking factors from Myles Anderson
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Deep Impact - Impact of Pigeon Update /slideshow/deep-impact-impact-of-pigeon-impact/41471368 deepimpact-impactofpigeonimpact-141112125605-conversion-gate01
On November 12th, 2014 we were joined by 3 of the brightest brains in Local Search to review & debate the impact of the Pigeon update. Launched in July 2014, the Pigeon update aimed to provide more accurate local search results that are tied closer to traditional organic search ranking signals and more tightly geo-targeted around the searcher’s location. The impact has been widespread and varied – with some businesses and whole industries negatively affected. Expert Panelists: Mike Blumenthal: Mike is one of the best known figures in the industry and an avid fan of local search; a subject which he writes about on his blog Understanding Google Places & Local Search. Mike’s blog was ranked as the no. 1 local search blog in our poll at the end of last year. Follow Mike on Twitter & G+. Andrew Shotland: A former head of business development for InsiderPages, Andrew is the owner of Local SEO Guide where he expertly provides clients with SEO and SEM consulting services. Andrew was part of the recent ‘Deconstructing Pigeon Panel’ at SMX & has written numerous articles on the update, including most recently this. Follow Andrew on Twitter & G+. Joy Hawkins: Joy is Marketing Director at Imprezzio; an online marketing company that currently works with over 1,300 small businesses in the United States and Canada. On top of this, Joy has been a Google Top Contributor since February 2013 and has been working with small businesses in the Online Marketing industry since 2006. Follow Joy on Twitter & G+. About the Webinar: Presenter & Chat Support: Myles Anderson (BrightLocal.com) Linda Buquet (Localsearchforum.com) Colan Nielsen (Imprezziomarketing.com) Date & Time: November 12th, 2014 60 minute duration Webinar Topics: - What are headline changes that Pigeon has bought about? - Which ranking factors have gained & lost impact since Pigeon update? - Which businesses are the biggest winners & losers post Pigeon? - Location & proximity have become more significant – How does this impact local businesses? - A lot of spam has crept into local pack results since Pigeon – Why has this happened? -The display of results has also changed – Why did so many 7 packs become 3 packs? - What does the pigeon update tell us about how Google looks at local search? - How can businesses future-proof themselves against major updates? About InsideLocal Webinar Series: BrightLocal & the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical & most exciting areas of local search marketing. ]]>

On November 12th, 2014 we were joined by 3 of the brightest brains in Local Search to review & debate the impact of the Pigeon update. Launched in July 2014, the Pigeon update aimed to provide more accurate local search results that are tied closer to traditional organic search ranking signals and more tightly geo-targeted around the searcher’s location. The impact has been widespread and varied – with some businesses and whole industries negatively affected. Expert Panelists: Mike Blumenthal: Mike is one of the best known figures in the industry and an avid fan of local search; a subject which he writes about on his blog Understanding Google Places & Local Search. Mike’s blog was ranked as the no. 1 local search blog in our poll at the end of last year. Follow Mike on Twitter & G+. Andrew Shotland: A former head of business development for InsiderPages, Andrew is the owner of Local SEO Guide where he expertly provides clients with SEO and SEM consulting services. Andrew was part of the recent ‘Deconstructing Pigeon Panel’ at SMX & has written numerous articles on the update, including most recently this. Follow Andrew on Twitter & G+. Joy Hawkins: Joy is Marketing Director at Imprezzio; an online marketing company that currently works with over 1,300 small businesses in the United States and Canada. On top of this, Joy has been a Google Top Contributor since February 2013 and has been working with small businesses in the Online Marketing industry since 2006. Follow Joy on Twitter & G+. About the Webinar: Presenter & Chat Support: Myles Anderson (BrightLocal.com) Linda Buquet (Localsearchforum.com) Colan Nielsen (Imprezziomarketing.com) Date & Time: November 12th, 2014 60 minute duration Webinar Topics: - What are headline changes that Pigeon has bought about? - Which ranking factors have gained & lost impact since Pigeon update? - Which businesses are the biggest winners & losers post Pigeon? - Location & proximity have become more significant – How does this impact local businesses? - A lot of spam has crept into local pack results since Pigeon – Why has this happened? -The display of results has also changed – Why did so many 7 packs become 3 packs? - What does the pigeon update tell us about how Google looks at local search? - How can businesses future-proof themselves against major updates? About InsideLocal Webinar Series: BrightLocal & the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical & most exciting areas of local search marketing. ]]>
Wed, 12 Nov 2014 12:56:05 GMT /slideshow/deep-impact-impact-of-pigeon-impact/41471368 brightlocal@slideshare.net(brightlocal) Deep Impact - Impact of Pigeon Update brightlocal On November 12th, 2014 we were joined by 3 of the brightest brains in Local Search to review & debate the impact of the Pigeon update. Launched in July 2014, the Pigeon update aimed to provide more accurate local search results that are tied closer to traditional organic search ranking signals and more tightly geo-targeted around the searcher’s location. The impact has been widespread and varied – with some businesses and whole industries negatively affected. Expert Panelists: Mike Blumenthal: Mike is one of the best known figures in the industry and an avid fan of local search; a subject which he writes about on his blog Understanding Google Places & Local Search. Mike’s blog was ranked as the no. 1 local search blog in our poll at the end of last year. Follow Mike on Twitter & G+. Andrew Shotland: A former head of business development for InsiderPages, Andrew is the owner of Local SEO Guide where he expertly provides clients with SEO and SEM consulting services. Andrew was part of the recent ‘Deconstructing Pigeon Panel’ at SMX & has written numerous articles on the update, including most recently this. Follow Andrew on Twitter & G+. Joy Hawkins: Joy is Marketing Director at Imprezzio; an online marketing company that currently works with over 1,300 small businesses in the United States and Canada. On top of this, Joy has been a Google Top Contributor since February 2013 and has been working with small businesses in the Online Marketing industry since 2006. Follow Joy on Twitter & G+. About the Webinar: Presenter & Chat Support: Myles Anderson (BrightLocal.com) Linda Buquet (Localsearchforum.com) Colan Nielsen (Imprezziomarketing.com) Date & Time: November 12th, 2014 60 minute duration Webinar Topics: - What are headline changes that Pigeon has bought about? - Which ranking factors have gained & lost impact since Pigeon update? - Which businesses are the biggest winners & losers post Pigeon? - Location & proximity have become more significant – How does this impact local businesses? - A lot of spam has crept into local pack results since Pigeon – Why has this happened? -The display of results has also changed – Why did so many 7 packs become 3 packs? - What does the pigeon update tell us about how Google looks at local search? - How can businesses future-proof themselves against major updates? About InsideLocal Webinar Series: BrightLocal & the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical & most exciting areas of local search marketing. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/deepimpact-impactofpigeonimpact-141112125605-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> On November 12th, 2014 we were joined by 3 of the brightest brains in Local Search to review &amp; debate the impact of the Pigeon update. Launched in July 2014, the Pigeon update aimed to provide more accurate local search results that are tied closer to traditional organic search ranking signals and more tightly geo-targeted around the searcher’s location. The impact has been widespread and varied – with some businesses and whole industries negatively affected. Expert Panelists: Mike Blumenthal: Mike is one of the best known figures in the industry and an avid fan of local search; a subject which he writes about on his blog Understanding Google Places &amp; Local Search. Mike’s blog was ranked as the no. 1 local search blog in our poll at the end of last year. Follow Mike on Twitter &amp; G+. Andrew Shotland: A former head of business development for InsiderPages, Andrew is the owner of Local SEO Guide where he expertly provides clients with SEO and SEM consulting services. Andrew was part of the recent ‘Deconstructing Pigeon Panel’ at SMX &amp; has written numerous articles on the update, including most recently this. Follow Andrew on Twitter &amp; G+. Joy Hawkins: Joy is Marketing Director at Imprezzio; an online marketing company that currently works with over 1,300 small businesses in the United States and Canada. On top of this, Joy has been a Google Top Contributor since February 2013 and has been working with small businesses in the Online Marketing industry since 2006. Follow Joy on Twitter &amp; G+. About the Webinar: Presenter &amp; Chat Support: Myles Anderson (BrightLocal.com) Linda Buquet (Localsearchforum.com) Colan Nielsen (Imprezziomarketing.com) Date &amp; Time: November 12th, 2014 60 minute duration Webinar Topics: - What are headline changes that Pigeon has bought about? - Which ranking factors have gained &amp; lost impact since Pigeon update? - Which businesses are the biggest winners &amp; losers post Pigeon? - Location &amp; proximity have become more significant – How does this impact local businesses? - A lot of spam has crept into local pack results since Pigeon – Why has this happened? -The display of results has also changed – Why did so many 7 packs become 3 packs? - What does the pigeon update tell us about how Google looks at local search? - How can businesses future-proof themselves against major updates? About InsideLocal Webinar Series: BrightLocal &amp; the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical &amp; most exciting areas of local search marketing.
Deep Impact - Impact of Pigeon Update from Myles Anderson
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https://public.slidesharecdn.com/v2/images/profile-picture.png www.brightlocal.com https://cdn.slidesharecdn.com/ss_thumbnails/brightlocal-brightonseosept2017-leveragingreputationtodriveclickscalls-designversion-170912213236-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/brightonseo-2017leveraging-reputation-to-drive-clicks-calls/79699068 BrightonSEO 2017- Harn... https://cdn.slidesharecdn.com/ss_thumbnails/smxwtheaterbrightlocalfinal-170327195201-thumbnail.jpg?width=320&height=320&fit=bounds brightlocal/smx-west-2017-powerpoint-presentation-brightlocal-5-trends-shaping-the-future-of-local-search SMX West 2017 PowerPoi... https://cdn.slidesharecdn.com/ss_thumbnails/brightlocal-inboundcon-leveragingyourreputationtodrivemoreclickscallsv3-161005210504-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/leveraging-your-reputation-to-drive-more-clicks-calls-inboundcon-brightlocalcom/66782585 Leveraging your reputa...