際際滷shows by User: carmen.f / http://www.slideshare.net/images/logo.gif 際際滷shows by User: carmen.f / Wed, 29 Sep 2010 04:49:29 GMT 際際滷Share feed for 際際滷shows by User: carmen.f The new smart customers - How they really buy and how we can address this /slideshow/the-new-smart-customers-how-they-really-buy-and-how-we-can-address-this-5313432/5313432 newsmartcustomerroesgenfehrenbachsapientnitroeuroia2010-100929044934-phpapp02
This slide deck presents the results of a Sapient internal study on consumer behavior during the purchase path and underlying information needs. Moreover, tools and ideas on how to enable connected consumer-brand experiences over multiple channels are explained. ]]>

This slide deck presents the results of a Sapient internal study on consumer behavior during the purchase path and underlying information needs. Moreover, tools and ideas on how to enable connected consumer-brand experiences over multiple channels are explained. ]]>
Wed, 29 Sep 2010 04:49:29 GMT /slideshow/the-new-smart-customers-how-they-really-buy-and-how-we-can-address-this-5313432/5313432 carmen.f@slideshare.net(carmen.f) The new smart customers - How they really buy and how we can address this carmen.f This slide deck presents the results of a Sapient internal study on consumer behavior during the purchase path and underlying information needs. Moreover, tools and ideas on how to enable connected consumer-brand experiences over multiple channels are explained. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/newsmartcustomerroesgenfehrenbachsapientnitroeuroia2010-100929044934-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This slide deck presents the results of a Sapient internal study on consumer behavior during the purchase path and underlying information needs. Moreover, tools and ideas on how to enable connected consumer-brand experiences over multiple channels are explained.
The new smart customers - How they really buy and how we can address this from Carmen Fehrenbach
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