�ݺ�ߣshows by User: caseychesh

�ݺ�ߣshows by User: caseychesh / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: caseychesh / Wed, 09 Jul 2014 09:05:45 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: caseychesh Smarter Forms - Using Progressive Profiling to Increase CVR /slideshow/casey-cheshire-progressiveprofiling/36792608 caseycheshire-progressiveprofiling-140709090545-phpapp01
If you're not using your CRM system to help improve online conversions you are missing out on a huge opportunity. Using data you already have about your prospects, you can dynamically adjust the length of your online forms. Eliminating fields like title or industry can increase the form-fill rate and give you the freedom to test the addition of new qualification fields that could boost acceptance rates of leads by your sales team. Learn how to implement these techniques on your site—without being creepy. ]]>
If you're not using your CRM system to help improve online conversions you are missing out on a huge opportunity. Using data you already have about your prospects, you can dynamically adjust the length of your online forms. Eliminating fields like title or industry can increase the form-fill rate and give you the freedom to test the addition of new qualification fields that could boost acceptance rates of leads by your sales team. Learn how to implement these techniques on your site—without being creepy. ]]> Wed, 09 Jul 2014 09:05:45 GMT /slideshow/casey-cheshire-progressiveprofiling/36792608 caseychesh@slideshare.net(caseychesh) Smarter Forms - Using Progressive Profiling to Increase CVR caseychesh If you're not using your CRM system to help improve online conversions you are missing out on a huge opportunity. Using data you already have about your prospects, you can dynamically adjust the length of your online forms. Eliminating fields like title or industry can increase the form-fill rate and give you the freedom to test the addition of new qualification fields that could boost acceptance rates of leads by your sales team. Learn how to implement these techniques on your site—without being creepy. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/caseycheshire-progressiveprofiling-140709090545-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> If you're not using your CRM system to help improve online conversions you are missing out on a huge opportunity. Using data you already have about your prospects, you can dynamically adjust the length of your online forms. Eliminating fields like title or industry can increase the form-fill rate and give you the freedom to test the addition of new qualification fields that could boost acceptance rates of leads by your sales team. Learn how to implement these techniques on your site—without being creepy.

Smarter Forms - Using Progressive Profiling to Increase CVR from Casey Cheshire

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0 Closing the Sales to Marketing Gap (Dreamforce 2013) /caseychesh/closing-the-sales-to-marketing-gap-dreamforce-2013 closingthesalestomarketinggapdf13grantandcheshire-131209122953-phpapp01
Why do Sales & Marketing so often hate each other? The friction between the two departments doesn't have to exist. Utilizing marketing automation, companies can unite these two efforts to dramatically increase revenue. This presentation was presented live at Dreamforce 2013 and presents 6 practical take-home tips that can be implemented.]]>
Why do Sales & Marketing so often hate each other? The friction between the two departments doesn't have to exist. Utilizing marketing automation, companies can unite these two efforts to dramatically increase revenue. This presentation was presented live at Dreamforce 2013 and presents 6 practical take-home tips that can be implemented.]]> Mon, 09 Dec 2013 12:29:53 GMT /caseychesh/closing-the-sales-to-marketing-gap-dreamforce-2013 caseychesh@slideshare.net(caseychesh) Closing the Sales to Marketing Gap (Dreamforce 2013) caseychesh Why do Sales & Marketing so often hate each other? The friction between the two departments doesn't have to exist. Utilizing marketing automation, companies can unite these two efforts to dramatically increase revenue. This presentation was presented live at Dreamforce 2013 and presents 6 practical take-home tips that can be implemented. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/closingthesalestomarketinggapdf13grantandcheshire-131209122953-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> Why do Sales & Marketing so often hate each other? The friction between the two departments doesn't have to exist. Utilizing marketing automation, companies can unite these two efforts to dramatically increase revenue. This presentation was presented live at Dreamforce 2013 and presents 6 practical take-home tips that can be implemented.

Closing the Sales to Marketing Gap (Dreamforce 2013) from Casey Cheshire

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0 Closing the Sales & Marketing Gap /slideshow/closing-thegap/26322254 closingthegap-130918150048-phpapp01
When marketing and sales are in lockstep, your revenue soars. Hear from experts on both sides of the sales and marketing fence, and learn best practices for closing the gap with the help of marketing automation.]]>
When marketing and sales are in lockstep, your revenue soars. Hear from experts on both sides of the sales and marketing fence, and learn best practices for closing the gap with the help of marketing automation.]]> Wed, 18 Sep 2013 15:00:48 GMT /slideshow/closing-thegap/26322254 caseychesh@slideshare.net(caseychesh) Closing the Sales & Marketing Gap caseychesh When marketing and sales are in lockstep, your revenue soars. Hear from experts on both sides of the sales and marketing fence, and learn best practices for closing the gap with the help of marketing automation. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/closingthegap-130918150048-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> When marketing and sales are in lockstep, your revenue soars. Hear from experts on both sides of the sales and marketing fence, and learn best practices for closing the gap with the help of marketing automation.

Closing the Sales & Marketing Gap from Casey Cheshire

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0 Rethinking Social Media for Business /slideshow/rethinking-social-media-for-business/3537690 business-100324083451-phpapp02
A presentation on the State of Social Media for Business in New Hampshire at the Social Media Club NH's Inaugural Summit in Portsmouth on March 23, 2010. Covers foundation for Social Media implementation for businesses and key lessons on execution of that plan.]]>
A presentation on the State of Social Media for Business in New Hampshire at the Social Media Club NH's Inaugural Summit in Portsmouth on March 23, 2010. Covers foundation for Social Media implementation for businesses and key lessons on execution of that plan.]]> Wed, 24 Mar 2010 08:34:26 GMT /slideshow/rethinking-social-media-for-business/3537690 caseychesh@slideshare.net(caseychesh) Rethinking Social Media for Business caseychesh A presentation on the State of Social Media for Business in New Hampshire at the Social Media Club NH's Inaugural Summit in Portsmouth on March 23, 2010. Covers foundation for Social Media implementation for businesses and key lessons on execution of that plan. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/business-100324083451-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> A presentation on the State of Social Media for Business in New Hampshire at the Social Media Club NH's Inaugural Summit in Portsmouth on March 23, 2010. Covers foundation for Social Media implementation for businesses and key lessons on execution of that plan.

Rethinking Social Media for Business from Casey Cheshire

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0 https://cdn.slidesharecdn.com/profile-photo-caseychesh-48x48.jpg?cb=1666357283 Marketing 24/7 | Connector | Future of the Web Ponderer | Speaker | iOS Dev | Mountaineer | Skydiver | Marine www.CheshireIMPACT.com https://cdn.slidesharecdn.com/ss_thumbnails/caseycheshire-progressiveprofiling-140709090545-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/casey-cheshire-progressiveprofiling/36792608 Smarter Forms - Using ... https://cdn.slidesharecdn.com/ss_thumbnails/closingthesalestomarketinggapdf13grantandcheshire-131209122953-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds caseychesh/closing-the-sales-to-marketing-gap-dreamforce-2013 Closing the Sales to M... https://cdn.slidesharecdn.com/ss_thumbnails/closingthegap-130918150048-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/closing-thegap/26322254 Closing the Sales & Ma...