ºÝºÝߣshows by User: clairecarlile / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: clairecarlile / Thu, 07 Apr 2022 06:32:59 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: clairecarlile Beyond the Basics – 5 Google Business Profile elements you might not know about but REALLY should /slideshow/beyond-the-basics-5-google-business-profile-elements-you-might-not-know-about-but-really-should/251533240 bseoapril22clairecarlile-220407063300
You’ve added your name, address and phone number. You selected a category, you scribbled a quick description and you uploaded a few photos. JOB DONE. Well…no not really. Not if you’re looking to rank higher, and convert better! In this talk Claire will walk you through the rapidly changing landscape of GBP, and outline the features you need to be using in order to capture your potential clients attention, generate more leads, and ‘feed the Google machine’.]]>
You’ve added your name, address and phone number. You selected a category, you scribbled a quick description and you uploaded a few photos. JOB DONE. Well…no not really. Not if you’re looking to rank higher, and convert better! In this talk Claire will walk you through the rapidly changing landscape of GBP, and outline the features you need to be using in order to capture your potential clients attention, generate more leads, and ‘feed the Google machine’.]]> Thu, 07 Apr 2022 06:32:59 GMT /slideshow/beyond-the-basics-5-google-business-profile-elements-you-might-not-know-about-but-really-should/251533240 clairecarlile@slideshare.net(clairecarlile) Beyond the Basics – 5 Google Business Profile elements you might not know about but REALLY should clairecarlile You’ve added your name, address and phone number. You selected a category, you scribbled a quick description and you uploaded a few photos. JOB DONE. Well…no not really. Not if you’re looking to rank higher, and convert better! In this talk Claire will walk you through the rapidly changing landscape of GBP, and outline the features you need to be using in order to capture your potential clients attention, generate more leads, and ‘feed the Google machine’. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/bseoapril22clairecarlile-220407063300-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> You’ve added your name, address and phone number. You selected a category, you scribbled a quick description and you uploaded a few photos. JOB DONE. Well…no not really. Not if you’re looking to rank higher, and convert better! In this talk Claire will walk you through the rapidly changing landscape of GBP, and outline the features you need to be using in order to capture your potential clients attention, generate more leads, and ‘feed the Google machine’.
Beyond the Basics – 5 Google Business Profile elements you might not know about but REALLY should from Claire Carlile Marketing
]]> 4102 0 https://cdn.slidesharecdn.com/ss_thumbnails/bseoapril22clairecarlile-220407063300-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Claire’s quick guide to justifications in GMB /slideshow/claires-quick-guide-to-justifications-in-gmb/251125003 wlss2021-clairecarlile-220207133048
What ARE local 'justifications'? Where can I see them? What do they do? Do I want them for my business? TLDNR Yes! In this quick-fire guide Claire will answer these questions and talk you through how you can identify opportunities to score a justification that’ll help you stand out from your competitors and earn those clicks.]]>
What ARE local 'justifications'? Where can I see them? What do they do? Do I want them for my business? TLDNR Yes! In this quick-fire guide Claire will answer these questions and talk you through how you can identify opportunities to score a justification that’ll help you stand out from your competitors and earn those clicks.]]> Mon, 07 Feb 2022 13:30:48 GMT /slideshow/claires-quick-guide-to-justifications-in-gmb/251125003 clairecarlile@slideshare.net(clairecarlile) Claire’s quick guide to justifications in GMB clairecarlile What ARE local 'justifications'? Where can I see them? What do they do? Do I want them for my business? TLDNR Yes! In this quick-fire guide Claire will answer these questions and talk you through how you can identify opportunities to score a justification that’ll help you stand out from your competitors and earn those clicks. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wlss2021-clairecarlile-220207133048-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> What ARE local &#39;justifications&#39;? Where can I see them? What do they do? Do I want them for my business? TLDNR Yes! In this quick-fire guide Claire will answer these questions and talk you through how you can identify opportunities to score a justification that’ll help you stand out from your competitors and earn those clicks.
Claire’s quick guide to justifications in GMB from Claire Carlile Marketing
]]> 71 0 https://cdn.slidesharecdn.com/ss_thumbnails/wlss2021-clairecarlile-220207133048-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Your 10 point guide to monitoring Google My Business /slideshow/your-10-point-guide-to-monitoring-google-my-business/251124976 sempdx-clairecarlilebrightlocal-220207132540
For too many organisations 'optimizing' Google My Business is a one and done process - add the name, address and phone number, select the category, scribble down a quick description and it’s ‘job done’. In this talk Claire will explore the importance of the business profile, how you can best manage your potential customers first impressions, and how you can show them (and Google) that YOU’RE best placed to meet their needs.]]>
For too many organisations 'optimizing' Google My Business is a one and done process - add the name, address and phone number, select the category, scribble down a quick description and it’s ‘job done’. In this talk Claire will explore the importance of the business profile, how you can best manage your potential customers first impressions, and how you can show them (and Google) that YOU’RE best placed to meet their needs.]]> Mon, 07 Feb 2022 13:25:40 GMT /slideshow/your-10-point-guide-to-monitoring-google-my-business/251124976 clairecarlile@slideshare.net(clairecarlile) Your 10 point guide to monitoring Google My Business clairecarlile For too many organisations 'optimizing' Google My Business is a one and done process - add the name, address and phone number, select the category, scribble down a quick description and it’s ‘job done’. In this talk Claire will explore the importance of the business profile, how you can best manage your potential customers first impressions, and how you can show them (and Google) that YOU’RE best placed to meet their needs. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sempdx-clairecarlilebrightlocal-220207132540-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> For too many organisations &#39;optimizing&#39; Google My Business is a one and done process - add the name, address and phone number, select the category, scribble down a quick description and it’s ‘job done’. In this talk Claire will explore the importance of the business profile, how you can best manage your potential customers first impressions, and how you can show them (and Google) that YOU’RE best placed to meet their needs.
Your 10 point guide to monitoring Google My Business from Claire Carlile Marketing
]]> 72 0 https://cdn.slidesharecdn.com/ss_thumbnails/sempdx-clairecarlilebrightlocal-220207132540-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Turn Digi June 2020 /clairecarlile/turn-digi-june-2020 ccturndigijuly22020-200706084057
UTM FTW - How to win at GMB with UTM tagging]]>
UTM FTW - How to win at GMB with UTM tagging]]> Mon, 06 Jul 2020 08:40:57 GMT /clairecarlile/turn-digi-june-2020 clairecarlile@slideshare.net(clairecarlile) Turn Digi June 2020 clairecarlile UTM FTW - How to win at GMB with UTM tagging <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ccturndigijuly22020-200706084057-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> UTM FTW - How to win at GMB with UTM tagging
Turn Digi June 2020 from Claire Carlile Marketing
]]> 282 0 https://cdn.slidesharecdn.com/ss_thumbnails/ccturndigijuly22020-200706084057-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 UTM tagging for GMB - SMX London May 2020 /slideshow/utm-tagging-for-gmb-smx-london-may-2020/234276561 clairecarlile-smx-speaker-template-london-200519150621
How to use UTM tagging in GMB to demonstrate your value as an awesome marketer - a complete guide!]]>
How to use UTM tagging in GMB to demonstrate your value as an awesome marketer - a complete guide!]]> Tue, 19 May 2020 15:06:21 GMT /slideshow/utm-tagging-for-gmb-smx-london-may-2020/234276561 clairecarlile@slideshare.net(clairecarlile) UTM tagging for GMB - SMX London May 2020 clairecarlile How to use UTM tagging in GMB to demonstrate your value as an awesome marketer - a complete guide! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/clairecarlile-smx-speaker-template-london-200519150621-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> How to use UTM tagging in GMB to demonstrate your value as an awesome marketer - a complete guide!
UTM tagging for GMB - SMX London May 2020 from Claire Carlile Marketing
]]> 860 0 https://cdn.slidesharecdn.com/ss_thumbnails/clairecarlile-smx-speaker-template-london-200519150621-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Optimising Google My Business in a No Click World /slideshow/optimising-google-my-business-in-a-no-click-world/198772608 pintsizedmarketing2019upload-191128081636
In this presentation I talk about the changing SERP landscape, zero-click, the changing look feel and functionality of the business profile (or business knowledge panel, or whatever Google are calling it this week) – and how important it is to monitor everything that Google pulls into this panel, as well as lots of tactics for how to make sure that what YOU want to be seen gets featured in this panel – including photos, reviews, Q&A, posts, products and more!]]>
In this presentation I talk about the changing SERP landscape, zero-click, the changing look feel and functionality of the business profile (or business knowledge panel, or whatever Google are calling it this week) – and how important it is to monitor everything that Google pulls into this panel, as well as lots of tactics for how to make sure that what YOU want to be seen gets featured in this panel – including photos, reviews, Q&A, posts, products and more!]]> Thu, 28 Nov 2019 08:16:36 GMT /slideshow/optimising-google-my-business-in-a-no-click-world/198772608 clairecarlile@slideshare.net(clairecarlile) Optimising Google My Business in a No Click World clairecarlile In this presentation I talk about the changing SERP landscape, zero-click, the changing look feel and functionality of the business profile (or business knowledge panel, or whatever Google are calling it this week) – and how important it is to monitor everything that Google pulls into this panel, as well as lots of tactics for how to make sure that what YOU want to be seen gets featured in this panel – including photos, reviews, Q&A, posts, products and more! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/pintsizedmarketing2019upload-191128081636-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In this presentation I talk about the changing SERP landscape, zero-click, the changing look feel and functionality of the business profile (or business knowledge panel, or whatever Google are calling it this week) – and how important it is to monitor everything that Google pulls into this panel, as well as lots of tactics for how to make sure that what YOU want to be seen gets featured in this panel – including photos, reviews, Q&amp;A, posts, products and more!
Optimising Google My Business in a No Click World from Claire Carlile Marketing
]]> 321 0 https://cdn.slidesharecdn.com/ss_thumbnails/pintsizedmarketing2019upload-191128081636-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 10 Do's and 5 Don'ts for Small Biz Local SEO Success /slideshow/10-dos-and-5-donts-for-small-biz-local-seo-success/140154002 brightonseov10-190409094506
Presented at BrightonSEO on April 12th 2019]]>
Presented at BrightonSEO on April 12th 2019]]> Tue, 09 Apr 2019 09:45:06 GMT /slideshow/10-dos-and-5-donts-for-small-biz-local-seo-success/140154002 clairecarlile@slideshare.net(clairecarlile) 10 Do's and 5 Don'ts for Small Biz Local SEO Success clairecarlile Presented at BrightonSEO on April 12th 2019 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brightonseov10-190409094506-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presented at BrightonSEO on April 12th 2019
10 Do's and 5 Don'ts for Small Biz Local SEO Success from Claire Carlile Marketing
]]> 8342 3 https://cdn.slidesharecdn.com/ss_thumbnails/brightonseov10-190409094506-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Local SEO: 10 things you should be doing but might not be, and 5 things you might be doing and should stop. Right now! /slideshow/local-seo-10-things-you-should-be-doing-but-might-not-be-and-5-things-you-might-be-doing-and-should-stop-right-now/115771747 finalcardiffseo1-180921111413
#CardiffSEO meetup presentation, from Claire Carlile - 20th September 2018. Actionable tips for improving your Local SEO.]]>
#CardiffSEO meetup presentation, from Claire Carlile - 20th September 2018. Actionable tips for improving your Local SEO.]]> Fri, 21 Sep 2018 11:14:13 GMT /slideshow/local-seo-10-things-you-should-be-doing-but-might-not-be-and-5-things-you-might-be-doing-and-should-stop-right-now/115771747 clairecarlile@slideshare.net(clairecarlile) Local SEO: 10 things you should be doing but might not be, and 5 things you might be doing and should stop. Right now! clairecarlile #CardiffSEO meetup presentation, from Claire Carlile - 20th September 2018. Actionable tips for improving your Local SEO. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/finalcardiffseo1-180921111413-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> #CardiffSEO meetup presentation, from Claire Carlile - 20th September 2018. Actionable tips for improving your Local SEO.
Local SEO: 10 things you should be doing but might not be, and 5 things you might be doing and should stop. Right now! from Claire Carlile Marketing
]]> 544 3 https://cdn.slidesharecdn.com/ss_thumbnails/finalcardiffseo1-180921111413-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Website redesign - 10 tips to avoid an SEO disaster /slideshow/website-redesign-10-tips-to-avoid-an-seo-disaster/41088518 entrylevelwebsiteredesignandseodisasters-141104013733-conversion-gate02
A beginners guide to avoiding SEO disasters when having a web site redesigned or when making fundamental changes to a website - a presentation for small to medium sized businesses attending the Digital Tourism Exhibition at the Liberty Stadium in Swansea on 3rd November 2014.]]>
A beginners guide to avoiding SEO disasters when having a web site redesigned or when making fundamental changes to a website - a presentation for small to medium sized businesses attending the Digital Tourism Exhibition at the Liberty Stadium in Swansea on 3rd November 2014.]]> Tue, 04 Nov 2014 01:37:33 GMT /slideshow/website-redesign-10-tips-to-avoid-an-seo-disaster/41088518 clairecarlile@slideshare.net(clairecarlile) Website redesign - 10 tips to avoid an SEO disaster clairecarlile A beginners guide to avoiding SEO disasters when having a web site redesigned or when making fundamental changes to a website - a presentation for small to medium sized businesses attending the Digital Tourism Exhibition at the Liberty Stadium in Swansea on 3rd November 2014. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/entrylevelwebsiteredesignandseodisasters-141104013733-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A beginners guide to avoiding SEO disasters when having a web site redesigned or when making fundamental changes to a website - a presentation for small to medium sized businesses attending the Digital Tourism Exhibition at the Liberty Stadium in Swansea on 3rd November 2014.
Website redesign - 10 tips to avoid an SEO disaster from Claire Carlile Marketing
]]> 2009 4 https://cdn.slidesharecdn.com/ss_thumbnails/entrylevelwebsiteredesignandseodisasters-141104013733-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Eco Hypocrites Or Key To A Sustainable Future An Exploratory Study /slideshow/eco-hypocrites-or-key-to-a-sustainable-future-an-exploratory-study/3690861 ecohypocritesorkeytoasustainablefuture-anexploratorystudy-100411101554-phpapp02
An exploratory study with the aim of gaining an insight into influences on ethical consumer behaviour with regard to air travel for travel and tourism purposes. ]]>
An exploratory study with the aim of gaining an insight into influences on ethical consumer behaviour with regard to air travel for travel and tourism purposes. ]]> Sun, 11 Apr 2010 10:15:46 GMT /slideshow/eco-hypocrites-or-key-to-a-sustainable-future-an-exploratory-study/3690861 clairecarlile@slideshare.net(clairecarlile) Eco Hypocrites Or Key To A Sustainable Future An Exploratory Study clairecarlile An exploratory study with the aim of gaining an insight into influences on ethical consumer behaviour with regard to air travel for travel and tourism purposes. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ecohypocritesorkeytoasustainablefuture-anexploratorystudy-100411101554-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> An exploratory study with the aim of gaining an insight into influences on ethical consumer behaviour with regard to air travel for travel and tourism purposes.
Eco Hypocrites Or Key To A Sustainable Future An Exploratory Study from Claire Carlile Marketing
]]> 3431 5 https://cdn.slidesharecdn.com/ss_thumbnails/ecohypocritesorkeytoasustainablefuture-anexploratorystudy-100411101554-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Academy Of Marketing Paper 2009 Green Consumers And Flying Behaviours /clairecarlile/academy-of-marketing-paper-2009-green-consumers-and-flying-behaviours academyofmarketingpaper2009-greenconsumersandflyingbehaviours-100411101209-phpapp02
ºÝºÝߣs of a paper on 'green consumers and flying behaviours' - presented at the Academy of Marketing conference in in UK in 2009]]>
ºÝºÝߣs of a paper on 'green consumers and flying behaviours' - presented at the Academy of Marketing conference in in UK in 2009]]> Sun, 11 Apr 2010 10:12:06 GMT /clairecarlile/academy-of-marketing-paper-2009-green-consumers-and-flying-behaviours clairecarlile@slideshare.net(clairecarlile) Academy Of Marketing Paper 2009 Green Consumers And Flying Behaviours clairecarlile ºÝºÝߣs of a paper on 'green consumers and flying behaviours' - presented at the Academy of Marketing conference in in UK in 2009 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/academyofmarketingpaper2009-greenconsumersandflyingbehaviours-100411101209-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> ºÝºÝߣs of a paper on &#39;green consumers and flying behaviours&#39; - presented at the Academy of Marketing conference in in UK in 2009
Academy Of Marketing Paper 2009 Green Consumers And Flying Behaviours from Claire Carlile Marketing
]]> 701 4 https://cdn.slidesharecdn.com/ss_thumbnails/academyofmarketingpaper2009-greenconsumersandflyingbehaviours-100411101209-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-clairecarlile-48x48.jpg?cb=1654773084 Claire is a Chartered Marketer based in Wales and has over 20 years experience supporting small and medium-sized businesses with their digital marketing strategy, implementation, and measurement. Coast path runner, and green smoothie quaffer. www.linkedin.com/in/clairecarlile https://cdn.slidesharecdn.com/ss_thumbnails/bseoapril22clairecarlile-220407063300-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/beyond-the-basics-5-google-business-profile-elements-you-might-not-know-about-but-really-should/251533240 Beyond the Basics – 5 ... https://cdn.slidesharecdn.com/ss_thumbnails/wlss2021-clairecarlile-220207133048-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/claires-quick-guide-to-justifications-in-gmb/251125003 Claire’s quick guide t... https://cdn.slidesharecdn.com/ss_thumbnails/sempdx-clairecarlilebrightlocal-220207132540-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/your-10-point-guide-to-monitoring-google-my-business/251124976 Your 10 point guide to...