ºÝºÝߣshows by User: cullenash / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: cullenash / Mon, 13 Oct 2014 20:34:33 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: cullenash Hype or necessity - recruiting prospective tenants from overseas that will drive foot traffic to your mall /slideshow/hype-or-necessity/40226937 hypeornecessity-new-141013203433-conversion-gate02
The shopping mall sector is facing increasing competition not just for consumer attention, but also for the attention of retailers. With an oversupply of malls and an increasing supply in the pipeline, mall owners are clamouring to build the best tenant mix that attracts the highest footfall so they can remain in pole position. Attracting these trendsetting brands isn’t easy. They can be demanding - requesting special deals in prime locations and capital contributions. But how do you get these retailers to bite in the first place and is it possible to convince these retailers to come to your mall without slashing your rental budget? In this segment I will be discussing: • Creating a point of difference in your mall with tenant mixing and positioning • Trend spotting new retailers and concepts • Retailer Clustering • What do retailers want? • Attracting overseas retailers to your mall • How to balance the cost impact of a new retailer against budgets]]>
The shopping mall sector is facing increasing competition not just for consumer attention, but also for the attention of retailers. With an oversupply of malls and an increasing supply in the pipeline, mall owners are clamouring to build the best tenant mix that attracts the highest footfall so they can remain in pole position. Attracting these trendsetting brands isn’t easy. They can be demanding - requesting special deals in prime locations and capital contributions. But how do you get these retailers to bite in the first place and is it possible to convince these retailers to come to your mall without slashing your rental budget? In this segment I will be discussing: • Creating a point of difference in your mall with tenant mixing and positioning • Trend spotting new retailers and concepts • Retailer Clustering • What do retailers want? • Attracting overseas retailers to your mall • How to balance the cost impact of a new retailer against budgets]]> Mon, 13 Oct 2014 20:34:33 GMT /slideshow/hype-or-necessity/40226937 cullenash@slideshare.net(cullenash) Hype or necessity - recruiting prospective tenants from overseas that will drive foot traffic to your mall cullenash The shopping mall sector is facing increasing competition not just for consumer attention, but also for the attention of retailers. With an oversupply of malls and an increasing supply in the pipeline, mall owners are clamouring to build the best tenant mix that attracts the highest footfall so they can remain in pole position. Attracting these trendsetting brands isn’t easy. They can be demanding - requesting special deals in prime locations and capital contributions. But how do you get these retailers to bite in the first place and is it possible to convince these retailers to come to your mall without slashing your rental budget? In this segment I will be discussing: • Creating a point of difference in your mall with tenant mixing and positioning • Trend spotting new retailers and concepts • Retailer Clustering • What do retailers want? • Attracting overseas retailers to your mall • How to balance the cost impact of a new retailer against budgets <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/hypeornecessity-new-141013203433-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The shopping mall sector is facing increasing competition not just for consumer attention, but also for the attention of retailers. With an oversupply of malls and an increasing supply in the pipeline, mall owners are clamouring to build the best tenant mix that attracts the highest footfall so they can remain in pole position. Attracting these trendsetting brands isn’t easy. They can be demanding - requesting special deals in prime locations and capital contributions. But how do you get these retailers to bite in the first place and is it possible to convince these retailers to come to your mall without slashing your rental budget? In this segment I will be discussing: • Creating a point of difference in your mall with tenant mixing and positioning • Trend spotting new retailers and concepts • Retailer Clustering • What do retailers want? • Attracting overseas retailers to your mall • How to balance the cost impact of a new retailer against budgets
Hype or necessity - recruiting prospective tenants from overseas that will drive foot traffic to your mall from Aisling Cullen
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