ºÝºÝߣshows by User: dbradfield / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: dbradfield / Fri, 30 Sep 2011 13:13:52 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: dbradfield Media of the Moment /slideshow/media-of-the-moment/9490908 mediaofthemomentdavidbradfieldfinal20110930genericfont-110930131355-phpapp02
Life is made up of moments. In today’s connected world, moments happen in many different places and spaces. They shape customer impressions and notions of what a brand represents. But if you think marketing is just about creating moments, you're wrong. Successful brands that manage multi-channel experiences need to meet customers in the moment and create avenues out of the moment for them to share their experience. This presentation explores how to create context, conversations, community and captivating experiences that drive customer preference and behavior. Be sure to click on the Speaker Notes tab for more details on slide content.]]>
Life is made up of moments. In today’s connected world, moments happen in many different places and spaces. They shape customer impressions and notions of what a brand represents. But if you think marketing is just about creating moments, you're wrong. Successful brands that manage multi-channel experiences need to meet customers in the moment and create avenues out of the moment for them to share their experience. This presentation explores how to create context, conversations, community and captivating experiences that drive customer preference and behavior. Be sure to click on the Speaker Notes tab for more details on slide content.]]> Fri, 30 Sep 2011 13:13:52 GMT /slideshow/media-of-the-moment/9490908 dbradfield@slideshare.net(dbradfield) Media of the Moment dbradfield Life is made up of moments. In today’s connected world, moments happen in many different places and spaces. They shape customer impressions and notions of what a brand represents. But if you think marketing is just about creating moments, you're wrong. Successful brands that manage multi-channel experiences need to meet customers in the moment and create avenues out of the moment for them to share their experience. This presentation explores how to create context, conversations, community and captivating experiences that drive customer preference and behavior. Be sure to click on the Speaker Notes tab for more details on slide content. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mediaofthemomentdavidbradfieldfinal20110930genericfont-110930131355-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Life is made up of moments. In today’s connected world, moments happen in many different places and spaces. They shape customer impressions and notions of what a brand represents. But if you think marketing is just about creating moments, you&#39;re wrong. Successful brands that manage multi-channel experiences need to meet customers in the moment and create avenues out of the moment for them to share their experience. This presentation explores how to create context, conversations, community and captivating experiences that drive customer preference and behavior. Be sure to click on the Speaker Notes tab for more details on slide content.
Media of the Moment from David Bradfield
]]> 6492 29 https://cdn.slidesharecdn.com/ss_thumbnails/mediaofthemomentdavidbradfieldfinal20110930genericfont-110930131355-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Mesh Conference 2010 presentation /slideshow/mesh-conference-2010-presentation/4158964 mesh10bradfieldsocialbusiness20100519-100519140404-phpapp02
Social media can tear organizations apart. This presentation explores how to deal with the impact of social media across an organization and how to rebuild through effective collaboration, strong governance, appropriate resources and redefined measurement models. For more information, contact http://twitter.com/dbradfield.]]>
Social media can tear organizations apart. This presentation explores how to deal with the impact of social media across an organization and how to rebuild through effective collaboration, strong governance, appropriate resources and redefined measurement models. For more information, contact http://twitter.com/dbradfield.]]> Wed, 19 May 2010 14:03:55 GMT /slideshow/mesh-conference-2010-presentation/4158964 dbradfield@slideshare.net(dbradfield) Mesh Conference 2010 presentation dbradfield Social media can tear organizations apart. This presentation explores how to deal with the impact of social media across an organization and how to rebuild through effective collaboration, strong governance, appropriate resources and redefined measurement models. For more information, contact http://twitter.com/dbradfield. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mesh10bradfieldsocialbusiness20100519-100519140404-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Social media can tear organizations apart. This presentation explores how to deal with the impact of social media across an organization and how to rebuild through effective collaboration, strong governance, appropriate resources and redefined measurement models. For more information, contact http://twitter.com/dbradfield.
Mesh Conference 2010 presentation from David Bradfield
]]> 821 6 https://cdn.slidesharecdn.com/ss_thumbnails/mesh10bradfieldsocialbusiness20100519-100519140404-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 PersonalBrandCamp2 Question 12 (Humber PR) /slideshow/personalbrandcamp2-question-12/3259100 personalbrandcamp220100223-100223123454-phpapp01
This presentation serves as my mentor guide for Personal Brand Camp 2 held on February 23, 2010 in Toronto. The question that I have been asked to answer is: "Do the main components of personal branding happen over a blog and Twitter? What are other ways (channels) to build up a personal brand online?"]]>
This presentation serves as my mentor guide for Personal Brand Camp 2 held on February 23, 2010 in Toronto. The question that I have been asked to answer is: "Do the main components of personal branding happen over a blog and Twitter? What are other ways (channels) to build up a personal brand online?"]]> Tue, 23 Feb 2010 12:34:47 GMT /slideshow/personalbrandcamp2-question-12/3259100 dbradfield@slideshare.net(dbradfield) PersonalBrandCamp2 Question 12 (Humber PR) dbradfield This presentation serves as my mentor guide for Personal Brand Camp 2 held on February 23, 2010 in Toronto. The question that I have been asked to answer is: "Do the main components of personal branding happen over a blog and Twitter? What are other ways (channels) to build up a personal brand online?" <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/personalbrandcamp220100223-100223123454-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This presentation serves as my mentor guide for Personal Brand Camp 2 held on February 23, 2010 in Toronto. The question that I have been asked to answer is: &quot;Do the main components of personal branding happen over a blog and Twitter? What are other ways (channels) to build up a personal brand online?&quot;
PersonalBrandCamp2 Question 12 (Humber PR) from David Bradfield
]]> 979 3 https://cdn.slidesharecdn.com/ss_thumbnails/personalbrandcamp220100223-100223123454-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 When Social Media Become Unsociable (PodCamp Toronto) /slideshow/when-social-media-become-unsociable-podcamp-toronto/3233908 wsmbudesigned20100220-100220141340-phpapp02
What do you do when social media become unsociable? This presentation provides an overview of the challenges companies and people encounter online. It also provides general tips (listen, engage, create, interact, measure) for managing a negative shift in the tone of the conversations that surround us online.]]>
What do you do when social media become unsociable? This presentation provides an overview of the challenges companies and people encounter online. It also provides general tips (listen, engage, create, interact, measure) for managing a negative shift in the tone of the conversations that surround us online.]]> Sat, 20 Feb 2010 14:13:34 GMT /slideshow/when-social-media-become-unsociable-podcamp-toronto/3233908 dbradfield@slideshare.net(dbradfield) When Social Media Become Unsociable (PodCamp Toronto) dbradfield What do you do when social media become unsociable? This presentation provides an overview of the challenges companies and people encounter online. It also provides general tips (listen, engage, create, interact, measure) for managing a negative shift in the tone of the conversations that surround us online. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wsmbudesigned20100220-100220141340-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> What do you do when social media become unsociable? This presentation provides an overview of the challenges companies and people encounter online. It also provides general tips (listen, engage, create, interact, measure) for managing a negative shift in the tone of the conversations that surround us online.
When Social Media Become Unsociable (PodCamp Toronto) from David Bradfield
]]> 1248 2 https://cdn.slidesharecdn.com/ss_thumbnails/wsmbudesigned20100220-100220141340-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-dbradfield-48x48.jpg?cb=1595382886 I occasionally speak and present at conferences and use this space to share content produced by me. In some instances, colleagues provide content that is too good to pass up. I'll let you know when their work and ideas are included. about.me/davidbradfield https://cdn.slidesharecdn.com/ss_thumbnails/mediaofthemomentdavidbradfieldfinal20110930genericfont-110930131355-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/media-of-the-moment/9490908 Media of the Moment https://cdn.slidesharecdn.com/ss_thumbnails/mesh10bradfieldsocialbusiness20100519-100519140404-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/mesh-conference-2010-presentation/4158964 Mesh Conference 2010 p... https://cdn.slidesharecdn.com/ss_thumbnails/personalbrandcamp220100223-100223123454-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/personalbrandcamp2-question-12/3259100 PersonalBrandCamp2 Que...