/ http://www.slideshare.net/images/logo.gif / ºÝºÝߣShare feed for ºÝºÝߣshows by User: diasnester https://cdn.slidesharecdn.com/profile-photo-diasnester-48x48.jpg?cb=1607061563 • Responsible for Ericsson's Multimedia business, one of Ericsson's three business units for two of the bigger operators in India , namely Idea Ceullar and Reliance Communications • Multimedia involves three separate verticals, BSS & OSS, Consumer and Business Applications and Video. It also includes SI areas around the enterprise vertical and VAS services . • Role involves dealing directly with C level at telecom operator besides commercial negotiations. • Besides dealing directly with operators, the roles requires me to deal with partners like IBM & other VAS providers to offer an end to end solution to operators.