�ݺ�ߣshows by User: dinalew

�ݺ�ߣshows by User: dinalew / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: dinalew / Mon, 05 Aug 2019 21:42:08 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: dinalew A Content Strategy Maturity Model for Associations (and the Rest of Us) /slideshow/a-content-strategy-maturity-model-for-associations-and-the-rest-of-us/161377501 contentstrategymeetupjuly2019-190805214209
Findings from the ASAE Foundation research study, , Association Content Strategies for a Changing World. Presented at the DC Content Strategy Meetup]]>
Findings from the ASAE Foundation research study, , Association Content Strategies for a Changing World. Presented at the DC Content Strategy Meetup]]> Mon, 05 Aug 2019 21:42:08 GMT /slideshow/a-content-strategy-maturity-model-for-associations-and-the-rest-of-us/161377501 dinalew@slideshare.net(dinalew) A Content Strategy Maturity Model for Associations (and the Rest of Us) dinalew Findings from the ASAE Foundation research study, , Association Content Strategies for a Changing World. Presented at the DC Content Strategy Meetup <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/contentstrategymeetupjuly2019-190805214209-thumbnail.jpg?width=120&height=120&fit=bounds" /> Findings from the ASAE Foundation research study, , Association Content Strategies for a Changing World. Presented at the DC Content Strategy Meetup

A Content Strategy Maturity Model for Associations (and the Rest of Us) from Distilled Logic

]]> 176 2 https://cdn.slidesharecdn.com/ss_thumbnails/contentstrategymeetupjuly2019-190805214209-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Leading With Content: Using Content Strategy to Advance Business Goals /slideshow/leading-with-content-using-content-strategy-to-advance-business-goals/110879734 leadingwithcontent-180821153235
Findings from the ASAE Foundation-commissioned research study to understand how association leaders are navigating the shifting content development and management landscape. Co-presented with Carrie Hane, and Hilary Marsh]]>
Findings from the ASAE Foundation-commissioned research study to understand how association leaders are navigating the shifting content development and management landscape. Co-presented with Carrie Hane, and Hilary Marsh]]> Tue, 21 Aug 2018 15:32:35 GMT /slideshow/leading-with-content-using-content-strategy-to-advance-business-goals/110879734 dinalew@slideshare.net(dinalew) Leading With Content: Using Content Strategy to Advance Business Goals dinalew Findings from the ASAE Foundation-commissioned research study to understand how association leaders are navigating the shifting content development and management landscape. Co-presented with Carrie Hane, and Hilary Marsh <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/leadingwithcontent-180821153235-thumbnail.jpg?width=120&height=120&fit=bounds" /> Findings from the ASAE Foundation-commissioned research study to understand how association leaders are navigating the shifting content development and management landscape. Co-presented with Carrie Hane, and Hilary Marsh

Leading With Content: Using Content Strategy to Advance Business Goals from Distilled Logic

]]> 156 4 https://cdn.slidesharecdn.com/ss_thumbnails/leadingwithcontent-180821153235-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Emerging Strategies for Creating and Managing Content /slideshow/emerging-strategies-for-creating-and-managing-content-103601665/103601665 presentationampfinal-180629131150
How to connect content strategy to organizational strategy and goals How to effectively staff cross-functional teams How publishing user-focused content can translate to membership value Two of the principal researchers for the ASAE Foundation's “Association Content Strategies in a Changing World” study shared findings from the first phase of their research. ]]>
How to connect content strategy to organizational strategy and goals How to effectively staff cross-functional teams How publishing user-focused content can translate to membership value Two of the principal researchers for the ASAE Foundation's “Association Content Strategies in a Changing World” study shared findings from the first phase of their research. ]]> Fri, 29 Jun 2018 13:11:50 GMT /slideshow/emerging-strategies-for-creating-and-managing-content-103601665/103601665 dinalew@slideshare.net(dinalew) Emerging Strategies for Creating and Managing Content dinalew How to connect content strategy to organizational strategy and goals How to effectively staff cross-functional teams How publishing user-focused content can translate to membership value Two of the principal researchers for the ASAE Foundation's “Association Content Strategies in a Changing World” study shared findings from the first phase of their research. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/presentationampfinal-180629131150-thumbnail.jpg?width=120&height=120&fit=bounds" /> How to connect content strategy to organizational strategy and goals How to effectively staff cross-functional teams How publishing user-focused content can translate to membership value Two of the principal researchers for the ASAE Foundation's “Association Content Strategies in a Changing World” study shared findings from the first phase of their research.

Emerging Strategies for Creating and Managing Content from Distilled Logic

]]> 125 5 https://cdn.slidesharecdn.com/ss_thumbnails/presentationampfinal-180629131150-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Association Content Strategies in a Changing World /slideshow/association-content-strategies-in-a-changing-world/98739864 presentationmmc-180525184601
Report of the Phase 1 findings of the ASAE Foundation study on association content strategy]]>
Report of the Phase 1 findings of the ASAE Foundation study on association content strategy]]> Fri, 25 May 2018 18:46:01 GMT /slideshow/association-content-strategies-in-a-changing-world/98739864 dinalew@slideshare.net(dinalew) Association Content Strategies in a Changing World dinalew Report of the Phase 1 findings of the ASAE Foundation study on association content strategy <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/presentationmmc-180525184601-thumbnail.jpg?width=120&height=120&fit=bounds" /> Report of the Phase 1 findings of the ASAE Foundation study on association content strategy

Association Content Strategies in a Changing World from Distilled Logic

]]> 209 2 https://cdn.slidesharecdn.com/ss_thumbnails/presentationmmc-180525184601-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Build a Controlled Vocabulary to Bust Organizational Silos /slideshow/build-a-controlled-vocabulary-to-bust-organizational-silos/83867655 controlledvocabtech17-171211171131
Co-presenters: Courtney Reyers and Dina Lewis, CAE Associations create categories and buckets for most everything they do—from membership levels to conference tracks and more. Add in branded products, acronyms, and multiple departments, and the challenge of marketing to members and digital content consumers gets tougher. This interactive session examines how a scientific society used a collaborative approach to break through traditional silos and obtain buy-in from staff, subject matter experts, and members to create a controlled vocabulary that is the keystone for its digital content strategy.]]>
Co-presenters: Courtney Reyers and Dina Lewis, CAE Associations create categories and buckets for most everything they do—from membership levels to conference tracks and more. Add in branded products, acronyms, and multiple departments, and the challenge of marketing to members and digital content consumers gets tougher. This interactive session examines how a scientific society used a collaborative approach to break through traditional silos and obtain buy-in from staff, subject matter experts, and members to create a controlled vocabulary that is the keystone for its digital content strategy.]]> Mon, 11 Dec 2017 17:11:31 GMT /slideshow/build-a-controlled-vocabulary-to-bust-organizational-silos/83867655 dinalew@slideshare.net(dinalew) Build a Controlled Vocabulary to Bust Organizational Silos dinalew Co-presenters: Courtney Reyers and Dina Lewis, CAE Associations create categories and buckets for most everything they do—from membership levels to conference tracks and more. Add in branded products, acronyms, and multiple departments, and the challenge of marketing to members and digital content consumers gets tougher. This interactive session examines how a scientific society used a collaborative approach to break through traditional silos and obtain buy-in from staff, subject matter experts, and members to create a controlled vocabulary that is the keystone for its digital content strategy. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/controlledvocabtech17-171211171131-thumbnail.jpg?width=120&height=120&fit=bounds" /> Co-presenters: Courtney Reyers and Dina Lewis, CAE Associations create categories and buckets for most everything they do—from membership levels to conference tracks and more. Add in branded products, acronyms, and multiple departments, and the challenge of marketing to members and digital content consumers gets tougher. This interactive session examines how a scientific society used a collaborative approach to break through traditional silos and obtain buy-in from staff, subject matter experts, and members to create a controlled vocabulary that is the keystone for its digital content strategy.

Build a Controlled Vocabulary to Bust Organizational Silos from Distilled Logic

]]> 500 4 https://cdn.slidesharecdn.com/ss_thumbnails/controlledvocabtech17-171211171131-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Quit Annoying Your Website Users /slideshow/quit-annoying-your-website-users/80267565 quitannoyingsiteusers-170928193845
Oldie but a goodie. Usability, content strategy and UX baseline advice]]>
Oldie but a goodie. Usability, content strategy and UX baseline advice]]> Thu, 28 Sep 2017 19:38:45 GMT /slideshow/quit-annoying-your-website-users/80267565 dinalew@slideshare.net(dinalew) Quit Annoying Your Website Users dinalew Oldie but a goodie. Usability, content strategy and UX baseline advice <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/quitannoyingsiteusers-170928193845-thumbnail.jpg?width=120&height=120&fit=bounds" /> Oldie but a goodie. Usability, content strategy and UX baseline advice

Quit Annoying Your Website Users from Distilled Logic

]]> 91 4 https://cdn.slidesharecdn.com/ss_thumbnails/quitannoyingsiteusers-170928193845-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Build Your Own Content Strategy Roadmap /dinalew/contentstrategyroadmapasaetech2015final 05562782-ae21-4a93-a9a9-e51deaf3cb10-151217132149
Co-presented this content strategy workshop with Hilary Marsh and Carrie Hane Dennison at the 2015 ASAE Technology Conference]]>
Co-presented this content strategy workshop with Hilary Marsh and Carrie Hane Dennison at the 2015 ASAE Technology Conference]]> Thu, 17 Dec 2015 13:21:49 GMT /dinalew/contentstrategyroadmapasaetech2015final dinalew@slideshare.net(dinalew) Build Your Own Content Strategy Roadmap dinalew Co-presented this content strategy workshop with Hilary Marsh and Carrie Hane Dennison at the 2015 ASAE Technology Conference <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/05562782-ae21-4a93-a9a9-e51deaf3cb10-151217132149-thumbnail.jpg?width=120&height=120&fit=bounds" /> Co-presented this content strategy workshop with Hilary Marsh and Carrie Hane Dennison at the 2015 ASAE Technology Conference

Build Your Own Content Strategy Roadmap from Distilled Logic

]]> 436 7 https://cdn.slidesharecdn.com/ss_thumbnails/05562782-ae21-4a93-a9a9-e51deaf3cb10-151217132149-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Rebranding For Global Influence & Local Member Value /slideshow/rebranding-for-global-influence-local-member-value/51482690 rebrandingforglobal-150811024752-lva1-app6891
As result of a thoughtful rebranding effort, FIA refocused its mission, strategy, and message. The U.S., Europe, and Asia affiliates consolidated to work under the vision of a united voice for the cleared derivative industry. FIA’s new website reflects this unified voice. We will discuss the challenges and opportunities of the cultural consolidation, and detail the related content strategy and collaboration that resulted in the user-focused site.]]>
As result of a thoughtful rebranding effort, FIA refocused its mission, strategy, and message. The U.S., Europe, and Asia affiliates consolidated to work under the vision of a united voice for the cleared derivative industry. FIA’s new website reflects this unified voice. We will discuss the challenges and opportunities of the cultural consolidation, and detail the related content strategy and collaboration that resulted in the user-focused site.]]> Tue, 11 Aug 2015 02:47:52 GMT /slideshow/rebranding-for-global-influence-local-member-value/51482690 dinalew@slideshare.net(dinalew) Rebranding For Global Influence & Local Member Value dinalew As result of a thoughtful rebranding effort, FIA refocused its mission, strategy, and message. The U.S., Europe, and Asia affiliates consolidated to work under the vision of a united voice for the cleared derivative industry. FIA’s new website reflects this unified voice. We will discuss the challenges and opportunities of the cultural consolidation, and detail the related content strategy and collaboration that resulted in the user-focused site. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/rebrandingforglobal-150811024752-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds" /> As result of a thoughtful rebranding effort, FIA refocused its mission, strategy, and message. The U.S., Europe, and Asia affiliates consolidated to work under the vision of a united voice for the cleared derivative industry. FIA’s new website reflects this unified voice. We will discuss the challenges and opportunities of the cultural consolidation, and detail the related content strategy and collaboration that resulted in the user-focused site.

Rebranding For Global Influence & Local Member Value from Distilled Logic

]]> 640 6 https://cdn.slidesharecdn.com/ss_thumbnails/rebrandingforglobal-150811024752-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Building Your Own Content Strategy Roadmap /slideshow/content-strategy-deep-dive/42833427 contentstrategydeepdive-141218080128-conversion-gate02
Presented at 2014 ASAE Technology Conference with Hilary Marsh, Carrie Hane Dennison Dina Lewis, and Maggie Swearingen]]>
Presented at 2014 ASAE Technology Conference with Hilary Marsh, Carrie Hane Dennison Dina Lewis, and Maggie Swearingen]]> Thu, 18 Dec 2014 08:01:28 GMT /slideshow/content-strategy-deep-dive/42833427 dinalew@slideshare.net(dinalew) Building Your Own Content Strategy Roadmap dinalew Presented at 2014 ASAE Technology Conference with Hilary Marsh, Carrie Hane Dennison Dina Lewis, and Maggie Swearingen <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/contentstrategydeepdive-141218080128-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presented at 2014 ASAE Technology Conference with Hilary Marsh, Carrie Hane Dennison Dina Lewis, and Maggie Swearingen

Building Your Own Content Strategy Roadmap from Distilled Logic

]]> 9994 21 https://cdn.slidesharecdn.com/ss_thumbnails/contentstrategydeepdive-141218080128-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Website Planning is Fun & Easy (yeah, right!) /slideshow/website-planning-is-fun-easy-yeah-right/28858203 webfuneasyposted-131203155305-phpapp02
]]>
]]> Tue, 03 Dec 2013 15:53:05 GMT /slideshow/website-planning-is-fun-easy-yeah-right/28858203 dinalew@slideshare.net(dinalew) Website Planning is Fun & Easy (yeah, right!) dinalew <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/webfuneasyposted-131203155305-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" />

Website Planning is Fun & Easy (yeah, right!) from Distilled Logic

]]> 776 5 https://cdn.slidesharecdn.com/ss_thumbnails/webfuneasyposted-131203155305-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Enhance Your Web Site User Experience /slideshow/enhance-your-web-site-user-experience/3162865 userexperience-100212152616-phpapp01
Presented at UnTech10]]>
Presented at UnTech10]]> Fri, 12 Feb 2010 15:25:53 GMT /slideshow/enhance-your-web-site-user-experience/3162865 dinalew@slideshare.net(dinalew) Enhance Your Web Site User Experience dinalew Presented at UnTech10 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/userexperience-100212152616-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presented at UnTech10

Enhance Your Web Site User Experience from Distilled Logic

]]> 599 2 https://cdn.slidesharecdn.com/ss_thumbnails/userexperience-100212152616-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 The Latest in Association Technology /slideshow/the-latest-in-association-technology/1126177 1008trends-090310080139-phpapp02
Ways to use social media and other Internet tools to improve member communication and association/personal management. Presented at the American Nurses Association Leadership Day, October, 2008]]>
Ways to use social media and other Internet tools to improve member communication and association/personal management. Presented at the American Nurses Association Leadership Day, October, 2008]]> Tue, 10 Mar 2009 08:01:36 GMT /slideshow/the-latest-in-association-technology/1126177 dinalew@slideshare.net(dinalew) The Latest in Association Technology dinalew Ways to use social media and other Internet tools to improve member communication and association/personal management. Presented at the American Nurses Association Leadership Day, October, 2008 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/1008trends-090310080139-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Ways to use social media and other Internet tools to improve member communication and association/personal management. Presented at the American Nurses Association Leadership Day, October, 2008

The Latest in Association Technology from Distilled Logic

]]> 297 3 https://cdn.slidesharecdn.com/ss_thumbnails/1008trends-090310080139-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 Designing a User Focused Website /slideshow/designing-a-user-focused-website-1126117/1126117 userfocusedfinal-090310074549-phpapp01
Presented at the 2009 Association Technology Conference]]>
Presented at the 2009 Association Technology Conference]]> Tue, 10 Mar 2009 07:45:41 GMT /slideshow/designing-a-user-focused-website-1126117/1126117 dinalew@slideshare.net(dinalew) Designing a User Focused Website dinalew Presented at the 2009 Association Technology Conference <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/userfocusedfinal-090310074549-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presented at the 2009 Association Technology Conference

Designing a User Focused Website from Distilled Logic

]]> 395 5 https://cdn.slidesharecdn.com/ss_thumbnails/userfocusedfinal-090310074549-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 https://cdn.slidesharecdn.com/profile-photo-dinalew-48x48.jpg?cb=1651068168 Content strategy consultant for associations and nonprofit organizations Host of Content Forum, www.contentforum.org, the online community for association and nonprofit content strategy champions Host of Review My Content, www.reviewmycontent.com, the review site for association and nonprofit executives to share their real world experiences with the tools and service providers that help create, execute and manage their organization's content strategy www.distilledlogic.net https://cdn.slidesharecdn.com/ss_thumbnails/contentstrategymeetupjuly2019-190805214209-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/a-content-strategy-maturity-model-for-associations-and-the-rest-of-us/161377501 A Content Strategy Mat... https://cdn.slidesharecdn.com/ss_thumbnails/leadingwithcontent-180821153235-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/leading-with-content-using-content-strategy-to-advance-business-goals/110879734 Leading With Content: ... https://cdn.slidesharecdn.com/ss_thumbnails/presentationampfinal-180629131150-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/emerging-strategies-for-creating-and-managing-content-103601665/103601665 Emerging Strategies fo...