際際滷shows by User: drbengoss / http://www.slideshare.net/images/logo.gif 際際滷shows by User: drbengoss / 際際滷Share feed for 際際滷shows by User: drbengoss https://cdn.slidesharecdn.com/profile-photo-drbengoss-48x48.jpg?cb=1498766606 EXPERTISE Like BASF, I don't make a lot of the product you buy; I make a lot of the products you buy better through my RAILS Approach速: refinement, analysis, improvement, language, and systems. I'm a hybrid marketing and management author and consultant with particular interest in sponsorship and promotions (especially in sport business), policy development, vision/mission development, and marketing campaign development. RESEARCH INTERESTS My research focuses on the empowerment of postmodern sports fans, the breakdown of the invisible wall between them and the games, & the evolution of sport business practices as a result. I call this phenomenon Sportarchy, which encompasses 3 dimension... http://www.drbengoss.com