際際滷shows by User: drewgorton / http://www.slideshare.net/images/logo.gif 際際滷shows by User: drewgorton / Tue, 14 Jul 2020 23:18:58 GMT 際際滷Share feed for 際際滷shows by User: drewgorton Understanding Marketing: DrupalCon Global 2020 /slideshow/understanding-marketing-drupalcon-global-2020/236911246 understandingmarketing-drupalconglobal2020-200714231858
Marketers are an increasingly important audience for Drupal. Come to this session to learn what our Marketing colleagues do, what they care about and how they measure success. You will leave this session better equipped to communicate your work and value to Marketing professionals.]]>

Marketers are an increasingly important audience for Drupal. Come to this session to learn what our Marketing colleagues do, what they care about and how they measure success. You will leave this session better equipped to communicate your work and value to Marketing professionals.]]>
Tue, 14 Jul 2020 23:18:58 GMT /slideshow/understanding-marketing-drupalcon-global-2020/236911246 drewgorton@slideshare.net(drewgorton) Understanding Marketing: DrupalCon Global 2020 drewgorton Marketers are an increasingly important audience for Drupal. Come to this session to learn what our Marketing colleagues do, what they care about and how they measure success. You will leave this session better equipped to communicate your work and value to Marketing professionals. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/understandingmarketing-drupalconglobal2020-200714231858-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Marketers are an increasingly important audience for Drupal. Come to this session to learn what our Marketing colleagues do, what they care about and how they measure success. You will leave this session better equipped to communicate your work and value to Marketing professionals.
Understanding Marketing: DrupalCon Global 2020 from Drew Gorton
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Drupalers Guide to Marketing: DrupalCon Seattle /slideshow/drupalers-guide-to-marketing-drupalcon-seattle/140531525 drupalersguidetomarketing-seattle-190411232752
Those of us planning, designing, building or supporting Drupal for others are increasingly working for people who see that work through the lens of Marketing. This session will start by looking at the big picture of what's happening in the web market (Wix, WordPress, Sitecore, etc.), where Drupal fits today and how that evolution involves marketing professionals. Put another way, if Drupal is becoming the tool for Ambitious Digital Experiences, those experiences are paid for by Marketing budgets. If youve come to Drupal via tech ("Come for the code" as we like to say) you might not have an intuitive grasp of the language and concerns of marketing professionals. This session will explain what Marketers do (its different than Sales!), how they do it and what matters to them. Come to this session for an overview of Drupal in the web market, a primer on marketing terms (MQLs, CTAs, Funnels, ...), marketing needs (NNN, CTR, Conversions, ) and competing marketing technologies (there are zillions!). You will leave this session with a better understanding why marketers matter to Drupal professionals, what motivates our marketing colleagues, what they care about and how to make your work more relevant and valuable to them. Learning Objectives & Outcomes Come to this session for a primer on marketing terms (MQLs, CTAs, Funnels, ...), marketing needs (NNN, CTR, Conversions, ) and competing marketing technologies (there are zillions!). Well start with the big picture and dive down into how things fit together and why they matter.]]>

Those of us planning, designing, building or supporting Drupal for others are increasingly working for people who see that work through the lens of Marketing. This session will start by looking at the big picture of what's happening in the web market (Wix, WordPress, Sitecore, etc.), where Drupal fits today and how that evolution involves marketing professionals. Put another way, if Drupal is becoming the tool for Ambitious Digital Experiences, those experiences are paid for by Marketing budgets. If youve come to Drupal via tech ("Come for the code" as we like to say) you might not have an intuitive grasp of the language and concerns of marketing professionals. This session will explain what Marketers do (its different than Sales!), how they do it and what matters to them. Come to this session for an overview of Drupal in the web market, a primer on marketing terms (MQLs, CTAs, Funnels, ...), marketing needs (NNN, CTR, Conversions, ) and competing marketing technologies (there are zillions!). You will leave this session with a better understanding why marketers matter to Drupal professionals, what motivates our marketing colleagues, what they care about and how to make your work more relevant and valuable to them. Learning Objectives & Outcomes Come to this session for a primer on marketing terms (MQLs, CTAs, Funnels, ...), marketing needs (NNN, CTR, Conversions, ) and competing marketing technologies (there are zillions!). Well start with the big picture and dive down into how things fit together and why they matter.]]>
Thu, 11 Apr 2019 23:27:52 GMT /slideshow/drupalers-guide-to-marketing-drupalcon-seattle/140531525 drewgorton@slideshare.net(drewgorton) Drupalers Guide to Marketing: DrupalCon Seattle drewgorton Those of us planning, designing, building or supporting Drupal for others are increasingly working for people who see that work through the lens of Marketing. This session will start by looking at the big picture of what's happening in the web market (Wix, WordPress, Sitecore, etc.), where Drupal fits today and how that evolution involves marketing professionals. Put another way, if Drupal is becoming the tool for Ambitious Digital Experiences, those experiences are paid for by Marketing budgets. If youve come to Drupal via tech ("Come for the code" as we like to say) you might not have an intuitive grasp of the language and concerns of marketing professionals. This session will explain what Marketers do (its different than Sales!), how they do it and what matters to them. Come to this session for an overview of Drupal in the web market, a primer on marketing terms (MQLs, CTAs, Funnels, ...), marketing needs (NNN, CTR, Conversions, ) and competing marketing technologies (there are zillions!). You will leave this session with a better understanding why marketers matter to Drupal professionals, what motivates our marketing colleagues, what they care about and how to make your work more relevant and valuable to them. Learning Objectives & Outcomes Come to this session for a primer on marketing terms (MQLs, CTAs, Funnels, ...), marketing needs (NNN, CTR, Conversions, ) and competing marketing technologies (there are zillions!). Well start with the big picture and dive down into how things fit together and why they matter. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/drupalersguidetomarketing-seattle-190411232752-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Those of us planning, designing, building or supporting Drupal for others are increasingly working for people who see that work through the lens of Marketing. This session will start by looking at the big picture of what&#39;s happening in the web market (Wix, WordPress, Sitecore, etc.), where Drupal fits today and how that evolution involves marketing professionals. Put another way, if Drupal is becoming the tool for Ambitious Digital Experiences, those experiences are paid for by Marketing budgets. If youve come to Drupal via tech (&quot;Come for the code&quot; as we like to say) you might not have an intuitive grasp of the language and concerns of marketing professionals. This session will explain what Marketers do (its different than Sales!), how they do it and what matters to them. Come to this session for an overview of Drupal in the web market, a primer on marketing terms (MQLs, CTAs, Funnels, ...), marketing needs (NNN, CTR, Conversions, ) and competing marketing technologies (there are zillions!). You will leave this session with a better understanding why marketers matter to Drupal professionals, what motivates our marketing colleagues, what they care about and how to make your work more relevant and valuable to them. Learning Objectives &amp; Outcomes Come to this session for a primer on marketing terms (MQLs, CTAs, Funnels, ...), marketing needs (NNN, CTR, Conversions, ) and competing marketing technologies (there are zillions!). Well start with the big picture and dive down into how things fit together and why they matter.
Drupalers Guide to Marketing: DrupalCon Seattle from Drew Gorton
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Marketing for Drupalers - Drupal Europe /slideshow/marketing-for-drupalers-drupal-europe/114258383 marketingfordrupalers-drupaleurope-180913122104
Marketers are an important audience for Drupal professionals. Learn why marketers matter, what motivates our marketing colleagues, what they care about and how to make your work more relevant and valuable to them. Description Those of us planning, designing, building or supporting Drupal for others are increasingly working for people who see that work through the lens of Marketing. This session will start by looking at the big picture of what's happening in the web market (Wix, WordPress, Sitecore, etc.), where Drupal fits today and how that evolution involves Marketing professionals. Put another way, if Drupal is becoming the tool for Ambitious Digital Experiences, those experiences are paid for by Marketing budgets. If youve come to Drupal via tech ("Come for the code" as we like to say) you might not have an intuitive grasp of the language and concerns of Marketing professionals. This session will explain what Marketers do (its different than Sales!), how they do it and what matters to them. Come to this session for an overview of Drupal in the web market, a primer on marketing terms (MQLs, CTAs, Funnels, ...), marketing needs (NNN, CTR, Conversions, ) and competing marketing technologies (there are zillions!). You will leave this session with a better understanding why marketers matter to Drupal professionals, what motivates our marketing colleagues, what they care about and how to make your work more relevant and valuable to them.]]>

Marketers are an important audience for Drupal professionals. Learn why marketers matter, what motivates our marketing colleagues, what they care about and how to make your work more relevant and valuable to them. Description Those of us planning, designing, building or supporting Drupal for others are increasingly working for people who see that work through the lens of Marketing. This session will start by looking at the big picture of what's happening in the web market (Wix, WordPress, Sitecore, etc.), where Drupal fits today and how that evolution involves Marketing professionals. Put another way, if Drupal is becoming the tool for Ambitious Digital Experiences, those experiences are paid for by Marketing budgets. If youve come to Drupal via tech ("Come for the code" as we like to say) you might not have an intuitive grasp of the language and concerns of Marketing professionals. This session will explain what Marketers do (its different than Sales!), how they do it and what matters to them. Come to this session for an overview of Drupal in the web market, a primer on marketing terms (MQLs, CTAs, Funnels, ...), marketing needs (NNN, CTR, Conversions, ) and competing marketing technologies (there are zillions!). You will leave this session with a better understanding why marketers matter to Drupal professionals, what motivates our marketing colleagues, what they care about and how to make your work more relevant and valuable to them.]]>
Thu, 13 Sep 2018 12:21:04 GMT /slideshow/marketing-for-drupalers-drupal-europe/114258383 drewgorton@slideshare.net(drewgorton) Marketing for Drupalers - Drupal Europe drewgorton Marketers are an important audience for Drupal professionals. Learn why marketers matter, what motivates our marketing colleagues, what they care about and how to make your work more relevant and valuable to them. Description Those of us planning, designing, building or supporting Drupal for others are increasingly working for people who see that work through the lens of Marketing. This session will start by looking at the big picture of what's happening in the web market (Wix, WordPress, Sitecore, etc.), where Drupal fits today and how that evolution involves Marketing professionals. Put another way, if Drupal is becoming the tool for Ambitious Digital Experiences, those experiences are paid for by Marketing budgets. If youve come to Drupal via tech ("Come for the code" as we like to say) you might not have an intuitive grasp of the language and concerns of Marketing professionals. This session will explain what Marketers do (its different than Sales!), how they do it and what matters to them. Come to this session for an overview of Drupal in the web market, a primer on marketing terms (MQLs, CTAs, Funnels, ...), marketing needs (NNN, CTR, Conversions, ) and competing marketing technologies (there are zillions!). You will leave this session with a better understanding why marketers matter to Drupal professionals, what motivates our marketing colleagues, what they care about and how to make your work more relevant and valuable to them. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/marketingfordrupalers-drupaleurope-180913122104-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Marketers are an important audience for Drupal professionals. Learn why marketers matter, what motivates our marketing colleagues, what they care about and how to make your work more relevant and valuable to them. Description Those of us planning, designing, building or supporting Drupal for others are increasingly working for people who see that work through the lens of Marketing. This session will start by looking at the big picture of what&#39;s happening in the web market (Wix, WordPress, Sitecore, etc.), where Drupal fits today and how that evolution involves Marketing professionals. Put another way, if Drupal is becoming the tool for Ambitious Digital Experiences, those experiences are paid for by Marketing budgets. If youve come to Drupal via tech (&quot;Come for the code&quot; as we like to say) you might not have an intuitive grasp of the language and concerns of Marketing professionals. This session will explain what Marketers do (its different than Sales!), how they do it and what matters to them. Come to this session for an overview of Drupal in the web market, a primer on marketing terms (MQLs, CTAs, Funnels, ...), marketing needs (NNN, CTR, Conversions, ) and competing marketing technologies (there are zillions!). You will leave this session with a better understanding why marketers matter to Drupal professionals, what motivates our marketing colleagues, what they care about and how to make your work more relevant and valuable to them.
Marketing for Drupalers - Drupal Europe from Drew Gorton
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Growing Great Teams - WordCamp Minneapolis /slideshow/growing-greatteams-word-camp-msp/111339914 growing-great-teamswordcampmsp-180824164642
Dont leave whether youll have a great team to chance. Learn how great teams can be produced through intentional design.]]>

Dont leave whether youll have a great team to chance. Learn how great teams can be produced through intentional design.]]>
Fri, 24 Aug 2018 16:46:42 GMT /slideshow/growing-greatteams-word-camp-msp/111339914 drewgorton@slideshare.net(drewgorton) Growing Great Teams - WordCamp Minneapolis drewgorton Dont leave whether youll have a great team to chance. Learn how great teams can be produced through intentional design. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/growing-great-teamswordcampmsp-180824164642-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Dont leave whether youll have a great team to chance. Learn how great teams can be produced through intentional design.
Growing Great Teams - WordCamp Minneapolis from Drew Gorton
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Web User Experience in 2021 /slideshow/web-user-experience-in-2021/66477443 webux-2021-160927163937
The way people experience the web will see dramatic change in response to new tools, expectations and constraints in the coming years. This session will highlight some major forces shaping our medium and lead us in thinking about how we should expect to evolve what we deliver in light of changes in hardware, mobile, wearable, data, and software among others. We will look to parallels in architecture, aircraft and other technologies and suggest future trends that will evolve. Attendees will gain a better understanding of the changing nature of our environment and the impact of all of these forces and is appropriate for anyone working in this field who is interested in what the future may bring. Attendees will leave ready to make their own decisions about how best to embrace these forces in their own work. ]]>

The way people experience the web will see dramatic change in response to new tools, expectations and constraints in the coming years. This session will highlight some major forces shaping our medium and lead us in thinking about how we should expect to evolve what we deliver in light of changes in hardware, mobile, wearable, data, and software among others. We will look to parallels in architecture, aircraft and other technologies and suggest future trends that will evolve. Attendees will gain a better understanding of the changing nature of our environment and the impact of all of these forces and is appropriate for anyone working in this field who is interested in what the future may bring. Attendees will leave ready to make their own decisions about how best to embrace these forces in their own work. ]]>
Tue, 27 Sep 2016 16:39:37 GMT /slideshow/web-user-experience-in-2021/66477443 drewgorton@slideshare.net(drewgorton) Web User Experience in 2021 drewgorton The way people experience the web will see dramatic change in response to new tools, expectations and constraints in the coming years. This session will highlight some major forces shaping our medium and lead us in thinking about how we should expect to evolve what we deliver in light of changes in hardware, mobile, wearable, data, and software among others. We will look to parallels in architecture, aircraft and other technologies and suggest future trends that will evolve. Attendees will gain a better understanding of the changing nature of our environment and the impact of all of these forces and is appropriate for anyone working in this field who is interested in what the future may bring. Attendees will leave ready to make their own decisions about how best to embrace these forces in their own work. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/webux-2021-160927163937-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The way people experience the web will see dramatic change in response to new tools, expectations and constraints in the coming years. This session will highlight some major forces shaping our medium and lead us in thinking about how we should expect to evolve what we deliver in light of changes in hardware, mobile, wearable, data, and software among others. We will look to parallels in architecture, aircraft and other technologies and suggest future trends that will evolve. Attendees will gain a better understanding of the changing nature of our environment and the impact of all of these forces and is appropriate for anyone working in this field who is interested in what the future may bring. Attendees will leave ready to make their own decisions about how best to embrace these forces in their own work.
Web User Experience in 2021 from Drew Gorton
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Understanding and implementing website security /slideshow/understanding-and-implementing-website-security-64956104/64956104 understandingandimplementingwebsitesecurity-160813031309
Knowing security best practices only gets a team so far. They have to implement them too. This session will cover the security risks that a web development team faces and the underlying reasons why risks can go unaddressed. Ultimately, there are no excuses for leaving your web projects exposed to known vulnerabilities. This session will cover common security concerns for Drupal and the root problems a team needs to solve in order to mitigate these risks. We will cover: Three layers of web security, from the perspective of Drupal: Platform-level (e.g. Linux), Application-level (e.g. Drupal), and Organizational-level (e.g. procedures) Familiarity with your hosting platforms security-related practices. Overview of common vulnerabilities in web applications (XSS, CSRF, HTTP vs HTTPS, etc.) Understanding how security concerns are handled for core and contrib. Clarifying support responsibilities and procedures so that security fixes are applied quickly. Attendees who build and/or manage Drupal sites will gain the most from the session. Attendees will leave with a complete picture of website security and concrete recommendations for how to improve the security of the sites they manage. It will cover recommendations for Drupal 7 and Drupal 8. Many of the topics that will be covered are in my Understanding and Implementing Website Security blog post series at https://pantheon.io/blog/understanding-and-implementing-website-security-part-1-you-are-target]]>

Knowing security best practices only gets a team so far. They have to implement them too. This session will cover the security risks that a web development team faces and the underlying reasons why risks can go unaddressed. Ultimately, there are no excuses for leaving your web projects exposed to known vulnerabilities. This session will cover common security concerns for Drupal and the root problems a team needs to solve in order to mitigate these risks. We will cover: Three layers of web security, from the perspective of Drupal: Platform-level (e.g. Linux), Application-level (e.g. Drupal), and Organizational-level (e.g. procedures) Familiarity with your hosting platforms security-related practices. Overview of common vulnerabilities in web applications (XSS, CSRF, HTTP vs HTTPS, etc.) Understanding how security concerns are handled for core and contrib. Clarifying support responsibilities and procedures so that security fixes are applied quickly. Attendees who build and/or manage Drupal sites will gain the most from the session. Attendees will leave with a complete picture of website security and concrete recommendations for how to improve the security of the sites they manage. It will cover recommendations for Drupal 7 and Drupal 8. Many of the topics that will be covered are in my Understanding and Implementing Website Security blog post series at https://pantheon.io/blog/understanding-and-implementing-website-security-part-1-you-are-target]]>
Sat, 13 Aug 2016 03:13:09 GMT /slideshow/understanding-and-implementing-website-security-64956104/64956104 drewgorton@slideshare.net(drewgorton) Understanding and implementing website security drewgorton Knowing security best practices only gets a team so far. They have to implement them too. This session will cover the security risks that a web development team faces and the underlying reasons why risks can go unaddressed. Ultimately, there are no excuses for leaving your web projects exposed to known vulnerabilities. This session will cover common security concerns for Drupal and the root problems a team needs to solve in order to mitigate these risks. We will cover: Three layers of web security, from the perspective of Drupal: Platform-level (e.g. Linux), Application-level (e.g. Drupal), and Organizational-level (e.g. procedures) Familiarity with your hosting platforms security-related practices. Overview of common vulnerabilities in web applications (XSS, CSRF, HTTP vs HTTPS, etc.) Understanding how security concerns are handled for core and contrib. Clarifying support responsibilities and procedures so that security fixes are applied quickly. Attendees who build and/or manage Drupal sites will gain the most from the session. Attendees will leave with a complete picture of website security and concrete recommendations for how to improve the security of the sites they manage. It will cover recommendations for Drupal 7 and Drupal 8. Many of the topics that will be covered are in my Understanding and Implementing Website Security blog post series at https://pantheon.io/blog/understanding-and-implementing-website-security-part-1-you-are-target <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/understandingandimplementingwebsitesecurity-160813031309-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Knowing security best practices only gets a team so far. They have to implement them too. This session will cover the security risks that a web development team faces and the underlying reasons why risks can go unaddressed. Ultimately, there are no excuses for leaving your web projects exposed to known vulnerabilities. This session will cover common security concerns for Drupal and the root problems a team needs to solve in order to mitigate these risks. We will cover: Three layers of web security, from the perspective of Drupal: Platform-level (e.g. Linux), Application-level (e.g. Drupal), and Organizational-level (e.g. procedures) Familiarity with your hosting platforms security-related practices. Overview of common vulnerabilities in web applications (XSS, CSRF, HTTP vs HTTPS, etc.) Understanding how security concerns are handled for core and contrib. Clarifying support responsibilities and procedures so that security fixes are applied quickly. Attendees who build and/or manage Drupal sites will gain the most from the session. Attendees will leave with a complete picture of website security and concrete recommendations for how to improve the security of the sites they manage. It will cover recommendations for Drupal 7 and Drupal 8. Many of the topics that will be covered are in my Understanding and Implementing Website Security blog post series at https://pantheon.io/blog/understanding-and-implementing-website-security-part-1-you-are-target
Understanding and implementing website security from Drew Gorton
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Word Press at Scale - WordCamp Minneapolis /slideshow/word-press-at-scale-wordcamp-minneapolis/62257848 wpatscalewordcampminneapolis-160521162505
A single WordPress can push hundreds of millions of pageviews a month; it can serve tens of thousands of concurrent logged-in users; and it can be lightning-fast the whole time. It is known. The question is not whether WordPress itself can scale, but whether or not your implementation is ready. Topics covered include: Page Caching Object Caching Query Performance Algorithm Performance Searching for Scale A Real-World Scalable Architecture Elastic Architecture Development and Workflow]]>

A single WordPress can push hundreds of millions of pageviews a month; it can serve tens of thousands of concurrent logged-in users; and it can be lightning-fast the whole time. It is known. The question is not whether WordPress itself can scale, but whether or not your implementation is ready. Topics covered include: Page Caching Object Caching Query Performance Algorithm Performance Searching for Scale A Real-World Scalable Architecture Elastic Architecture Development and Workflow]]>
Sat, 21 May 2016 16:25:05 GMT /slideshow/word-press-at-scale-wordcamp-minneapolis/62257848 drewgorton@slideshare.net(drewgorton) Word Press at Scale - WordCamp Minneapolis drewgorton A single WordPress can push hundreds of millions of pageviews a month; it can serve tens of thousands of concurrent logged-in users; and it can be lightning-fast the whole time. It is known. The question is not whether WordPress itself can scale, but whether or not your implementation is ready. Topics covered include: Page Caching Object Caching Query Performance Algorithm Performance Searching for Scale A Real-World Scalable Architecture Elastic Architecture Development and Workflow <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wpatscalewordcampminneapolis-160521162505-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A single WordPress can push hundreds of millions of pageviews a month; it can serve tens of thousands of concurrent logged-in users; and it can be lightning-fast the whole time. It is known. The question is not whether WordPress itself can scale, but whether or not your implementation is ready. Topics covered include: Page Caching Object Caching Query Performance Algorithm Performance Searching for Scale A Real-World Scalable Architecture Elastic Architecture Development and Workflow
Word Press at Scale - WordCamp Minneapolis from Drew Gorton
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Simplifying Security: Protecting Your Clients and Your Company /slideshow/simplifying-security-protecting-your-clients-and-your-company-62229181/62229181 simplifyingsecurity-protectingyourclientsandyourcompany-160520142108
Do you have the answers to your client's security questions? Do you know what questions you should be asking your clients to assess their security risk? During this session well walk through how to have the security conversation with your clients, build a team and a process that gives you the confidence to take on larger and more complex projects which bring in additional revenue. Your reputation as an agency (and your clients business) rely on a safe and secure site. By knowing the common pitfalls you can help navigate the treacherous waters of web security and lead your team to success and happy clients along the way.]]>

Do you have the answers to your client's security questions? Do you know what questions you should be asking your clients to assess their security risk? During this session well walk through how to have the security conversation with your clients, build a team and a process that gives you the confidence to take on larger and more complex projects which bring in additional revenue. Your reputation as an agency (and your clients business) rely on a safe and secure site. By knowing the common pitfalls you can help navigate the treacherous waters of web security and lead your team to success and happy clients along the way.]]>
Fri, 20 May 2016 14:21:08 GMT /slideshow/simplifying-security-protecting-your-clients-and-your-company-62229181/62229181 drewgorton@slideshare.net(drewgorton) Simplifying Security: Protecting Your Clients and Your Company drewgorton Do you have the answers to your client's security questions? Do you know what questions you should be asking your clients to assess their security risk? During this session well walk through how to have the security conversation with your clients, build a team and a process that gives you the confidence to take on larger and more complex projects which bring in additional revenue. Your reputation as an agency (and your clients business) rely on a safe and secure site. By knowing the common pitfalls you can help navigate the treacherous waters of web security and lead your team to success and happy clients along the way. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/simplifyingsecurity-protectingyourclientsandyourcompany-160520142108-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Do you have the answers to your client&#39;s security questions? Do you know what questions you should be asking your clients to assess their security risk? During this session well walk through how to have the security conversation with your clients, build a team and a process that gives you the confidence to take on larger and more complex projects which bring in additional revenue. Your reputation as an agency (and your clients business) rely on a safe and secure site. By knowing the common pitfalls you can help navigate the treacherous waters of web security and lead your team to success and happy clients along the way.
Simplifying Security: Protecting Your Clients and Your Company from Drew Gorton
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Web User Experience in 2020 /slideshow/web-user-experience-in-2020/62229012 webuxin2020-160520141745
The way people experience the web will see dramatic change in response to new tools, expectations and constraints in the coming years. This session will highlight some major forces shaping our medium and lead us in thinking about how we should expect to evolve what we deliver in light of changes in hardware, mobile, wearable, data, and software among others. We will look to parallels in architecture, aircraft and other technologies and suggest future trends that will evolve. Attendees will gain a better understanding of the changing nature of our environment and the impact of all of these forces. Attendees will leave ready to make their own decisions about how best to embrace these forces in their own work. ]]>

The way people experience the web will see dramatic change in response to new tools, expectations and constraints in the coming years. This session will highlight some major forces shaping our medium and lead us in thinking about how we should expect to evolve what we deliver in light of changes in hardware, mobile, wearable, data, and software among others. We will look to parallels in architecture, aircraft and other technologies and suggest future trends that will evolve. Attendees will gain a better understanding of the changing nature of our environment and the impact of all of these forces. Attendees will leave ready to make their own decisions about how best to embrace these forces in their own work. ]]>
Fri, 20 May 2016 14:17:45 GMT /slideshow/web-user-experience-in-2020/62229012 drewgorton@slideshare.net(drewgorton) Web User Experience in 2020 drewgorton The way people experience the web will see dramatic change in response to new tools, expectations and constraints in the coming years. This session will highlight some major forces shaping our medium and lead us in thinking about how we should expect to evolve what we deliver in light of changes in hardware, mobile, wearable, data, and software among others. We will look to parallels in architecture, aircraft and other technologies and suggest future trends that will evolve. Attendees will gain a better understanding of the changing nature of our environment and the impact of all of these forces. Attendees will leave ready to make their own decisions about how best to embrace these forces in their own work. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/webuxin2020-160520141745-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The way people experience the web will see dramatic change in response to new tools, expectations and constraints in the coming years. This session will highlight some major forces shaping our medium and lead us in thinking about how we should expect to evolve what we deliver in light of changes in hardware, mobile, wearable, data, and software among others. We will look to parallels in architecture, aircraft and other technologies and suggest future trends that will evolve. Attendees will gain a better understanding of the changing nature of our environment and the impact of all of these forces. Attendees will leave ready to make their own decisions about how best to embrace these forces in their own work.
Web User Experience in 2020 from Drew Gorton
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Understanding and Implementing Website Security /slideshow/understanding-and-implementing-website-security/59773002 security-160319204047
Knowing security best practices only gets a team so far. They have to implement them too. This session will cover the security risks that a web development team faces and the underlying reasons why risks can go unaddressed. Ultimately, there are no excuses for leaving your web projects exposed to known vulnerabilities. This session will cover common security concerns for Drupaland the root problems a team needs to solve in order to mitigate these risks. Points of discussion will include: Three layers of web security, from the perspective of Drupal: Platform-level (e.g. Linux), Application-level (e.g. Drupal), and Organizational-level (e.g. procedures) Familiarity with your hosting platforms security-relatedpractices. Overview of common vulnerabilities in web applications (XSS, CSRF, HTTP vs HTTPS, etc.) Understanding how security concerns are handled for core and contrib. Clarifying support responsibilities and procedures so that security fixes are applied quickly.]]>

Knowing security best practices only gets a team so far. They have to implement them too. This session will cover the security risks that a web development team faces and the underlying reasons why risks can go unaddressed. Ultimately, there are no excuses for leaving your web projects exposed to known vulnerabilities. This session will cover common security concerns for Drupaland the root problems a team needs to solve in order to mitigate these risks. Points of discussion will include: Three layers of web security, from the perspective of Drupal: Platform-level (e.g. Linux), Application-level (e.g. Drupal), and Organizational-level (e.g. procedures) Familiarity with your hosting platforms security-relatedpractices. Overview of common vulnerabilities in web applications (XSS, CSRF, HTTP vs HTTPS, etc.) Understanding how security concerns are handled for core and contrib. Clarifying support responsibilities and procedures so that security fixes are applied quickly.]]>
Sat, 19 Mar 2016 20:40:46 GMT /slideshow/understanding-and-implementing-website-security/59773002 drewgorton@slideshare.net(drewgorton) Understanding and Implementing Website Security drewgorton Knowing security best practices only gets a team so far. They have to implement them too. This session will cover the security risks that a web development team faces and the underlying reasons why risks can go unaddressed. Ultimately, there are no excuses for leaving your web projects exposed to known vulnerabilities. This session will cover common security concerns for Drupaland the root problems a team needs to solve in order to mitigate these risks. Points of discussion will include: Three layers of web security, from the perspective of Drupal: Platform-level (e.g. Linux), Application-level (e.g. Drupal), and Organizational-level (e.g. procedures) Familiarity with your hosting platforms security-relatedpractices. Overview of common vulnerabilities in web applications (XSS, CSRF, HTTP vs HTTPS, etc.) Understanding how security concerns are handled for core and contrib. Clarifying support responsibilities and procedures so that security fixes are applied quickly. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/security-160319204047-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Knowing security best practices only gets a team so far. They have to implement them too. This session will cover the security risks that a web development team faces and the underlying reasons why risks can go unaddressed. Ultimately, there are no excuses for leaving your web projects exposed to known vulnerabilities. This session will cover common security concerns for Drupaland the root problems a team needs to solve in order to mitigate these risks. Points of discussion will include: Three layers of web security, from the perspective of Drupal: Platform-level (e.g. Linux), Application-level (e.g. Drupal), and Organizational-level (e.g. procedures) Familiarity with your hosting platforms security-relatedpractices. Overview of common vulnerabilities in web applications (XSS, CSRF, HTTP vs HTTPS, etc.) Understanding how security concerns are handled for core and contrib. Clarifying support responsibilities and procedures so that security fixes are applied quickly.
Understanding and Implementing Website Security from Drew Gorton
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Welcome to Drupal /drewgorton/welcome-to-drupal welcometodrupaldrupalcorn-150801190104-lva1-app6892
This session is for people who are relatively new to Drupal and would like an orientation (or refresher) on the concepts, jargon and community involved in learning Drupal. Well introduce All the Big Things at a basic level. Attendees will come away familiar with the Drupal landscape and with recommendations for specific sessions to attend to dive deeper into key concepts and particular topics. Topics specifically covered include: Drupal from 50,000 Feet Drupal's Worldview Drupal's Terminology (Content types, Nodes, Views, Modules, Blocks, etc.) Brief Orientation to Drupal Core Brief Orientation to Drupal Add-ons (Modules, Themes, etc.) Common Workflows for Site Builders and Editors Brief Orientation to the Drupal Community Getting Help with Drupal There will also be lots of time for Questions and Answers! From Drupal Corn 2015. http://2015.drupalcorn.org/sessions/welcome-drupal]]>

This session is for people who are relatively new to Drupal and would like an orientation (or refresher) on the concepts, jargon and community involved in learning Drupal. Well introduce All the Big Things at a basic level. Attendees will come away familiar with the Drupal landscape and with recommendations for specific sessions to attend to dive deeper into key concepts and particular topics. Topics specifically covered include: Drupal from 50,000 Feet Drupal's Worldview Drupal's Terminology (Content types, Nodes, Views, Modules, Blocks, etc.) Brief Orientation to Drupal Core Brief Orientation to Drupal Add-ons (Modules, Themes, etc.) Common Workflows for Site Builders and Editors Brief Orientation to the Drupal Community Getting Help with Drupal There will also be lots of time for Questions and Answers! From Drupal Corn 2015. http://2015.drupalcorn.org/sessions/welcome-drupal]]>
Sat, 01 Aug 2015 19:01:04 GMT /drewgorton/welcome-to-drupal drewgorton@slideshare.net(drewgorton) Welcome to Drupal drewgorton This session is for people who are relatively new to Drupal and would like an orientation (or refresher) on the concepts, jargon and community involved in learning Drupal. Well introduce All the Big Things at a basic level. Attendees will come away familiar with the Drupal landscape and with recommendations for specific sessions to attend to dive deeper into key concepts and particular topics. Topics specifically covered include: Drupal from 50,000 Feet Drupal's Worldview Drupal's Terminology (Content types, Nodes, Views, Modules, Blocks, etc.) Brief Orientation to Drupal Core Brief Orientation to Drupal Add-ons (Modules, Themes, etc.) Common Workflows for Site Builders and Editors Brief Orientation to the Drupal Community Getting Help with Drupal There will also be lots of time for Questions and Answers! From Drupal Corn 2015. http://2015.drupalcorn.org/sessions/welcome-drupal <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/welcometodrupaldrupalcorn-150801190104-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This session is for people who are relatively new to Drupal and would like an orientation (or refresher) on the concepts, jargon and community involved in learning Drupal. Well introduce All the Big Things at a basic level. Attendees will come away familiar with the Drupal landscape and with recommendations for specific sessions to attend to dive deeper into key concepts and particular topics. Topics specifically covered include: Drupal from 50,000 Feet Drupal&#39;s Worldview Drupal&#39;s Terminology (Content types, Nodes, Views, Modules, Blocks, etc.) Brief Orientation to Drupal Core Brief Orientation to Drupal Add-ons (Modules, Themes, etc.) Common Workflows for Site Builders and Editors Brief Orientation to the Drupal Community Getting Help with Drupal There will also be lots of time for Questions and Answers! From Drupal Corn 2015. http://2015.drupalcorn.org/sessions/welcome-drupal
Welcome to Drupal from Drew Gorton
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10 Lessons Learned as a Drupal Entrepreneur /slideshow/biz-lessons/49912755 biz-lessons-150627192356-lva1-app6892
Drew founded Gorton Studios almost 15 years ago. His journey has included building an amazing team, doing great client work for amazing organizations (Guthrie Theater, United Nations, Southern Poverty Law Center and many, many others), the development of a SAAS product (NodeSquirrel) and, most recently, selling NodeSquirrel and moving to Pantheon. Through that time, there have been many lessons learned. Drew will share 10 of the most important ones he's learned and why he thinks they're important for anyone running a business, thinking about starting out on their own or are otherwise ready to take on the world. (You can!)]]>

Drew founded Gorton Studios almost 15 years ago. His journey has included building an amazing team, doing great client work for amazing organizations (Guthrie Theater, United Nations, Southern Poverty Law Center and many, many others), the development of a SAAS product (NodeSquirrel) and, most recently, selling NodeSquirrel and moving to Pantheon. Through that time, there have been many lessons learned. Drew will share 10 of the most important ones he's learned and why he thinks they're important for anyone running a business, thinking about starting out on their own or are otherwise ready to take on the world. (You can!)]]>
Sat, 27 Jun 2015 19:23:56 GMT /slideshow/biz-lessons/49912755 drewgorton@slideshare.net(drewgorton) 10 Lessons Learned as a Drupal Entrepreneur drewgorton Drew founded Gorton Studios almost 15 years ago. His journey has included building an amazing team, doing great client work for amazing organizations (Guthrie Theater, United Nations, Southern Poverty Law Center and many, many others), the development of a SAAS product (NodeSquirrel) and, most recently, selling NodeSquirrel and moving to Pantheon. Through that time, there have been many lessons learned. Drew will share 10 of the most important ones he's learned and why he thinks they're important for anyone running a business, thinking about starting out on their own or are otherwise ready to take on the world. (You can!) <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/biz-lessons-150627192356-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Drew founded Gorton Studios almost 15 years ago. His journey has included building an amazing team, doing great client work for amazing organizations (Guthrie Theater, United Nations, Southern Poverty Law Center and many, many others), the development of a SAAS product (NodeSquirrel) and, most recently, selling NodeSquirrel and moving to Pantheon. Through that time, there have been many lessons learned. Drew will share 10 of the most important ones he&#39;s learned and why he thinks they&#39;re important for anyone running a business, thinking about starting out on their own or are otherwise ready to take on the world. (You can!)
10 Lessons Learned as a Drupal Entrepreneur from Drew Gorton
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Responsive HTML Email with Drupal /drewgorton/responsive-html-email-with-drupal badcamp-2012-html-email-drupal-150320140138-conversion-gate01
Originally given at BadCamp 2012: http://2012.badcamp.net/program/sessions/responsive-html-email-and-drupal This session will cover the case-study of an organization's weekly e-newsletter template re-design, the steps taken to optimize it for mobile, and the testing it took to ensure it looks good across a range of email clients. We will also cover the developer's steps to take an organization's email template, integrate it into a Drupal website, and build a mechanism that can generate a newsletter based on content. The end-results are a more effective, faster-to-produce, less error-prone newsletter.]]>

Originally given at BadCamp 2012: http://2012.badcamp.net/program/sessions/responsive-html-email-and-drupal This session will cover the case-study of an organization's weekly e-newsletter template re-design, the steps taken to optimize it for mobile, and the testing it took to ensure it looks good across a range of email clients. We will also cover the developer's steps to take an organization's email template, integrate it into a Drupal website, and build a mechanism that can generate a newsletter based on content. The end-results are a more effective, faster-to-produce, less error-prone newsletter.]]>
Fri, 20 Mar 2015 14:01:37 GMT /drewgorton/responsive-html-email-with-drupal drewgorton@slideshare.net(drewgorton) Responsive HTML Email with Drupal drewgorton Originally given at BadCamp 2012: http://2012.badcamp.net/program/sessions/responsive-html-email-and-drupal This session will cover the case-study of an organization's weekly e-newsletter template re-design, the steps taken to optimize it for mobile, and the testing it took to ensure it looks good across a range of email clients. We will also cover the developer's steps to take an organization's email template, integrate it into a Drupal website, and build a mechanism that can generate a newsletter based on content. The end-results are a more effective, faster-to-produce, less error-prone newsletter. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/badcamp-2012-html-email-drupal-150320140138-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Originally given at BadCamp 2012: http://2012.badcamp.net/program/sessions/responsive-html-email-and-drupal This session will cover the case-study of an organization&#39;s weekly e-newsletter template re-design, the steps taken to optimize it for mobile, and the testing it took to ensure it looks good across a range of email clients. We will also cover the developer&#39;s steps to take an organization&#39;s email template, integrate it into a Drupal website, and build a mechanism that can generate a newsletter based on content. The end-results are a more effective, faster-to-produce, less error-prone newsletter.
Responsive HTML Email with Drupal from Drew Gorton
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Welcome to Drupal: Midcamp 2015 /slideshow/welcome-to-drupal-midcamp-2015/46093062 welcometodrupal-midcamp-15-150320135305-conversion-gate01
Introduction to Drupal.]]>

Introduction to Drupal.]]>
Fri, 20 Mar 2015 13:53:02 GMT /slideshow/welcome-to-drupal-midcamp-2015/46093062 drewgorton@slideshare.net(drewgorton) Welcome to Drupal: Midcamp 2015 drewgorton Introduction to Drupal. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/welcometodrupal-midcamp-15-150320135305-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Introduction to Drupal.
Welcome to Drupal: Midcamp 2015 from Drew Gorton
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Drupal for Communicators /slideshow/drupal-for-communicators/45396185 drupal-for-communicators-150303170007-conversion-gate01
If you self-identify as Not Technical, this session is for you. This session will start with a very big-picture, plain-English review of how Drupal thinks and move from there to a discussions of pros and cons for using Drupal. Come ready to share your questions and insights from the real world. Drupal is a tool and its only successful if it works for you. Dont be shy about not being technical. Be proud! ]]>

If you self-identify as Not Technical, this session is for you. This session will start with a very big-picture, plain-English review of how Drupal thinks and move from there to a discussions of pros and cons for using Drupal. Come ready to share your questions and insights from the real world. Drupal is a tool and its only successful if it works for you. Dont be shy about not being technical. Be proud! ]]>
Tue, 03 Mar 2015 17:00:07 GMT /slideshow/drupal-for-communicators/45396185 drewgorton@slideshare.net(drewgorton) Drupal for Communicators drewgorton If you self-identify as Not Technical, this session is for you. This session will start with a very big-picture, plain-English review of how Drupal thinks and move from there to a discussions of pros and cons for using Drupal. Come ready to share your questions and insights from the real world. Drupal is a tool and its only successful if it works for you. Dont be shy about not being technical. Be proud! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/drupal-for-communicators-150303170007-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> If you self-identify as Not Technical, this session is for you. This session will start with a very big-picture, plain-English review of how Drupal thinks and move from there to a discussions of pros and cons for using Drupal. Come ready to share your questions and insights from the real world. Drupal is a tool and its only successful if it works for you. Dont be shy about not being technical. Be proud!
Drupal for Communicators from Drew Gorton
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Welcome to the Drupal /slideshow/welcome-to-the-drupal/37810268 welcometothedrupal-140808134645-phpapp01
This session is for people who are relatively new to Drupal and would like an orientation (or refresher) on the concepts, jargon and community involved in learning Drupal. Well introduce All the Big Things at a basic level. Attendees will come away familiar with the Drupal landscape and with recommendations for specific sessions to attend to dive deeper into key concepts and particular topics. Topics specifically covered include: Drupal from 50,000 Feet Drupal's Worldview Drupal's Terminology (Content types, Nodes, Views, Modules, Blocks, etc.) Brief Orientation to Drupal Core Brief Orientation to Drupal Add-ons (Modules, Themes, etc.) Common Workflows for Site Builders and Editors Brief Orientation to the Drupal Community Getting Help with Drupal There will also be lots of time for Questions and Answers!]]>

This session is for people who are relatively new to Drupal and would like an orientation (or refresher) on the concepts, jargon and community involved in learning Drupal. Well introduce All the Big Things at a basic level. Attendees will come away familiar with the Drupal landscape and with recommendations for specific sessions to attend to dive deeper into key concepts and particular topics. Topics specifically covered include: Drupal from 50,000 Feet Drupal's Worldview Drupal's Terminology (Content types, Nodes, Views, Modules, Blocks, etc.) Brief Orientation to Drupal Core Brief Orientation to Drupal Add-ons (Modules, Themes, etc.) Common Workflows for Site Builders and Editors Brief Orientation to the Drupal Community Getting Help with Drupal There will also be lots of time for Questions and Answers!]]>
Fri, 08 Aug 2014 13:46:45 GMT /slideshow/welcome-to-the-drupal/37810268 drewgorton@slideshare.net(drewgorton) Welcome to the Drupal drewgorton This session is for people who are relatively new to Drupal and would like an orientation (or refresher) on the concepts, jargon and community involved in learning Drupal. Well introduce All the Big Things at a basic level. Attendees will come away familiar with the Drupal landscape and with recommendations for specific sessions to attend to dive deeper into key concepts and particular topics. Topics specifically covered include: Drupal from 50,000 Feet Drupal's Worldview Drupal's Terminology (Content types, Nodes, Views, Modules, Blocks, etc.) Brief Orientation to Drupal Core Brief Orientation to Drupal Add-ons (Modules, Themes, etc.) Common Workflows for Site Builders and Editors Brief Orientation to the Drupal Community Getting Help with Drupal There will also be lots of time for Questions and Answers! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/welcometothedrupal-140808134645-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This session is for people who are relatively new to Drupal and would like an orientation (or refresher) on the concepts, jargon and community involved in learning Drupal. Well introduce All the Big Things at a basic level. Attendees will come away familiar with the Drupal landscape and with recommendations for specific sessions to attend to dive deeper into key concepts and particular topics. Topics specifically covered include: Drupal from 50,000 Feet Drupal&#39;s Worldview Drupal&#39;s Terminology (Content types, Nodes, Views, Modules, Blocks, etc.) Brief Orientation to Drupal Core Brief Orientation to Drupal Add-ons (Modules, Themes, etc.) Common Workflows for Site Builders and Editors Brief Orientation to the Drupal Community Getting Help with Drupal There will also be lots of time for Questions and Answers!
Welcome to the Drupal from Drew Gorton
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https://cdn.slidesharecdn.com/profile-photo-drewgorton-48x48.jpg?cb=1711815067 Director of Dev Rel, Pantheon. Co-Founder, NodeSquirrel. Founder + CEO Emeritus, Gorton Studios. Frequent speaker on business and technical topics. www.pantheon.io https://cdn.slidesharecdn.com/ss_thumbnails/understandingmarketing-drupalconglobal2020-200714231858-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/understanding-marketing-drupalcon-global-2020/236911246 Understanding Marketin... https://cdn.slidesharecdn.com/ss_thumbnails/drupalersguidetomarketing-seattle-190411232752-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/drupalers-guide-to-marketing-drupalcon-seattle/140531525 Drupalers Guide to Mar... https://cdn.slidesharecdn.com/ss_thumbnails/marketingfordrupalers-drupaleurope-180913122104-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/marketing-for-drupalers-drupal-europe/114258383 Marketing for Drupaler...