�ݺ�ߣshows by User: drkellypage

�ݺ�ߣshows by User: drkellypage / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: drkellypage / Sat, 05 Jul 2014 03:12:14 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: drkellypage Designing for Evaluation /slideshow/designing-for-evaluation/36649407 3-140705031214-phpapp02
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]]> Sat, 05 Jul 2014 03:12:14 GMT /slideshow/designing-for-evaluation/36649407 drkellypage@slideshare.net(drkellypage) Designing for Evaluation drkellypage <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/3-140705031214-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" />

Designing for Evaluation from Kelly Page

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1 Designing for Search /slideshow/34-designing4-search/36649396 3-140705031104-phpapp02
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]]> Sat, 05 Jul 2014 03:11:04 GMT /slideshow/34-designing4-search/36649396 drkellypage@slideshare.net(drkellypage) Designing for Search drkellypage <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/3-140705031104-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" />

Designing for Search from Kelly Page

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1 Designing for Mobility /slideshow/designing-for-mobility/36649380 3-140705031020-phpapp01
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]]> Sat, 05 Jul 2014 03:10:20 GMT /slideshow/designing-for-mobility/36649380 drkellypage@slideshare.net(drkellypage) Designing for Mobility drkellypage <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/3-140705031020-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" />

Designing for Mobility from Kelly Page

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1 Socially Mediated Fundraising /slideshow/socially-mediated-fundraising/36649375 3-140705030942-phpapp02
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]]> Sat, 05 Jul 2014 03:09:41 GMT /slideshow/socially-mediated-fundraising/36649375 drkellypage@slideshare.net(drkellypage) Socially Mediated Fundraising drkellypage <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/3-140705030942-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" />

Socially Mediated Fundraising from Kelly Page

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1 Creative Consumers /slideshow/creative-consumers/36649364 day2-140705030817-phpapp01
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]]> Sat, 05 Jul 2014 03:08:17 GMT /slideshow/creative-consumers/36649364 drkellypage@slideshare.net(drkellypage) Creative Consumers drkellypage <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/day2-140705030817-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" />

Creative Consumers from Kelly Page

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1 Community, networks and audience design /drkellypage/community-networks-and-audience-design day2-140705030640-phpapp01
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]]> Sat, 05 Jul 2014 03:06:40 GMT /drkellypage/community-networks-and-audience-design drkellypage@slideshare.net(drkellypage) Community, networks and audience design drkellypage <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/day2-140705030640-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" />

Community, networks and audience design from Kelly Page

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1 2.3 Creative Consumers /slideshow/23-creative-consumers/36611941 day2-140703194418-phpapp01
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]]> Thu, 03 Jul 2014 19:44:18 GMT /slideshow/23-creative-consumers/36611941 drkellypage@slideshare.net(drkellypage) 2.3 Creative Consumers drkellypage <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/day2-140703194418-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" />

2.3 Creative Consumers from Kelly Page

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1 2.2 Community Design /slideshow/22-community-design/36611853 day2-140703193828-phpapp01
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]]> Thu, 03 Jul 2014 19:38:28 GMT /slideshow/22-community-design/36611853 drkellypage@slideshare.net(drkellypage) 2.2 Community Design drkellypage <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/day2-140703193828-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" />

2.2 Community Design from Kelly Page

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1 1.6 Social Content Design /slideshow/16-social-content-design/36535463 day1-140701224555-phpapp02
We will then turn our attention to the design, review and implementation of social content design, how it differs from the popular view of content marketing and the different types and formats people create, share and interact with.]]>
We will then turn our attention to the design, review and implementation of social content design, how it differs from the popular view of content marketing and the different types and formats people create, share and interact with.]]> Tue, 01 Jul 2014 22:45:55 GMT /slideshow/16-social-content-design/36535463 drkellypage@slideshare.net(drkellypage) 1.6 Social Content Design drkellypage We will then turn our attention to the design, review and implementation of social content design, how it differs from the popular view of content marketing and the different types and formats people create, share and interact with. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/day1-140701224555-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> We will then turn our attention to the design, review and implementation of social content design, how it differs from the popular view of content marketing and the different types and formats people create, share and interact with.

1.6 Social Content Design from Kelly Page

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1 1.4 Class Social Practices /slideshow/14-class-social-practices/36530814 day1-140701203051-phpapp02
An introduction to the socially mediated practices of blogging and microblogging. .]]>
An introduction to the socially mediated practices of blogging and microblogging. .]]> Tue, 01 Jul 2014 20:30:51 GMT /slideshow/14-class-social-practices/36530814 drkellypage@slideshare.net(drkellypage) 1.4 Class Social Practices drkellypage An introduction to the socially mediated practices of blogging and microblogging. . <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/day1-140701203051-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> An introduction to the socially mediated practices of blogging and microblogging. .

1.4 Class Social Practices from Kelly Page

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1 1.2 Social Business Design /slideshow/12-social-business-design/36530450 day1-140701201230-phpapp02
In these slides social business and social ways of working are presented; and the emerging trends of social enterprises and the mediated practices out of which they have grown.]]>
In these slides social business and social ways of working are presented; and the emerging trends of social enterprises and the mediated practices out of which they have grown.]]> Tue, 01 Jul 2014 20:12:30 GMT /slideshow/12-social-business-design/36530450 drkellypage@slideshare.net(drkellypage) 1.2 Social Business Design drkellypage In these slides social business and social ways of working are presented; and the emerging trends of social enterprises and the mediated practices out of which they have grown. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/day1-140701201230-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> In these slides social business and social ways of working are presented; and the emerging trends of social enterprises and the mediated practices out of which they have grown.

1.2 Social Business Design from Kelly Page

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1 1.1 Social Design Thinking /slideshow/day-11-social-design-thinking/36454347 day1-140630041433-phpapp01
Introduction class for 'Exploring Socially Mediated Practices with Social Design Thinking.' The class is developed in association with the IEMBA program in St. Gallen (Switzerland). ]]>
Introduction class for 'Exploring Socially Mediated Practices with Social Design Thinking.' The class is developed in association with the IEMBA program in St. Gallen (Switzerland). ]]> Mon, 30 Jun 2014 04:14:32 GMT /slideshow/day-11-social-design-thinking/36454347 drkellypage@slideshare.net(drkellypage) 1.1 Social Design Thinking drkellypage Introduction class for 'Exploring Socially Mediated Practices with Social Design Thinking.' The class is developed in association with the IEMBA program in St. Gallen (Switzerland). <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/day1-140630041433-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Introduction class for 'Exploring Socially Mediated Practices with Social Design Thinking.' The class is developed in association with the IEMBA program in St. Gallen (Switzerland).

1.1 Social Design Thinking from Kelly Page

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1 The Art of Social Music /slideshow/the-art-of-social-music/34097135 theartofsocialmusic-140429152835-phpapp01
This slide deck is an introduction to the impact social digital practices are having on the music industry. The slides consider how artists create, perform and engage about their music and social issues with fans. Social music for social change is also considered. ]]>
This slide deck is an introduction to the impact social digital practices are having on the music industry. The slides consider how artists create, perform and engage about their music and social issues with fans. Social music for social change is also considered. ]]> Tue, 29 Apr 2014 15:28:34 GMT /slideshow/the-art-of-social-music/34097135 drkellypage@slideshare.net(drkellypage) The Art of Social Music drkellypage This slide deck is an introduction to the impact social digital practices are having on the music industry. The slides consider how artists create, perform and engage about their music and social issues with fans. Social music for social change is also considered. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/theartofsocialmusic-140429152835-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> This slide deck is an introduction to the impact social digital practices are having on the music industry. The slides consider how artists create, perform and engage about their music and social issues with fans. Social music for social change is also considered.

The Art of Social Music from Kelly Page

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1 Developing a Social Media Strategy /drkellypage/developing-a-social-media-strategy-33267019 class-socialmediastrategyv2-140408062714-phpapp01
A presentation on the stages and considerations for developing a social media strategy. Examples of social media campaigns across the creative and cultural industries. ]]>
A presentation on the stages and considerations for developing a social media strategy. Examples of social media campaigns across the creative and cultural industries. ]]> Tue, 08 Apr 2014 06:27:14 GMT /drkellypage/developing-a-social-media-strategy-33267019 drkellypage@slideshare.net(drkellypage) Developing a Social Media Strategy drkellypage A presentation on the stages and considerations for developing a social media strategy. Examples of social media campaigns across the creative and cultural industries. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/class-socialmediastrategyv2-140408062714-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> A presentation on the stages and considerations for developing a social media strategy. Examples of social media campaigns across the creative and cultural industries.

Developing a Social Media Strategy from Kelly Page

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1 Ticketing & Pricing in the Arts & Entertainment /slideshow/ticketing-pricing-in-the-arts-entertainment/33240136 class9ticketingpricing-140407151748-phpapp02
In these slide I draw on work by TRG Arts & Active Network to consider the different ways arts and entertainment organizations generate revenue to sustain their art, work and life. I also discuss ticketing policies ]]>
In these slide I draw on work by TRG Arts & Active Network to consider the different ways arts and entertainment organizations generate revenue to sustain their art, work and life. I also discuss ticketing policies ]]> Mon, 07 Apr 2014 15:17:48 GMT /slideshow/ticketing-pricing-in-the-arts-entertainment/33240136 drkellypage@slideshare.net(drkellypage) Ticketing & Pricing in the Arts & Entertainment drkellypage In these slide I draw on work by TRG Arts & Active Network to consider the different ways arts and entertainment organizations generate revenue to sustain their art, work and life. I also discuss ticketing policies <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/class9ticketingpricing-140407151748-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> In these slide I draw on work by TRG Arts & Active Network to consider the different ways arts and entertainment organizations generate revenue to sustain their art, work and life. I also discuss ticketing policies

Ticketing & Pricing in the Arts & Entertainment from Kelly Page

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1 Developing Audience Insight: Arts and Entertainment Experience (Un)marketing /slideshow/wk6-research-insight/27221362 wk6researchinsight-131015161831-phpapp02
In this presentation I introduce the methods for developing research insight about how people experience arts and entertainment events, and cultural experiences. How do we collect the data and information to inform our communications and marketing activities. The main two approaches discussed include qualitative (observation, interviews and focus groups) and quantitative (surveys or questionnaires. digital tracking) data collection methods.]]>
In this presentation I introduce the methods for developing research insight about how people experience arts and entertainment events, and cultural experiences. How do we collect the data and information to inform our communications and marketing activities. The main two approaches discussed include qualitative (observation, interviews and focus groups) and quantitative (surveys or questionnaires. digital tracking) data collection methods.]]> Tue, 15 Oct 2013 16:18:31 GMT /slideshow/wk6-research-insight/27221362 drkellypage@slideshare.net(drkellypage) Developing Audience Insight: Arts and Entertainment Experience (Un)marketing drkellypage In this presentation I introduce the methods for developing research insight about how people experience arts and entertainment events, and cultural experiences. How do we collect the data and information to inform our communications and marketing activities. The main two approaches discussed include qualitative (observation, interviews and focus groups) and quantitative (surveys or questionnaires. digital tracking) data collection methods. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wk6researchinsight-131015161831-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> In this presentation I introduce the methods for developing research insight about how people experience arts and entertainment events, and cultural experiences. How do we collect the data and information to inform our communications and marketing activities. The main two approaches discussed include qualitative (observation, interviews and focus groups) and quantitative (surveys or questionnaires. digital tracking) data collection methods.

Developing Audience Insight: Arts and Entertainment Experience (Un)marketing from Kelly Page

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1 Understanding Audiences & Communities: Arts and Entertainment Experience (Un)marketing /slideshow/wk5-audiencecommunities/27221145 wk5audiencecommunities-131015161134-phpapp01
Our work as artists and creatives does not exist in a vacuum. The communities within which we work, our peers and partners, as well as the audience who experience and participate in our work are important. This presentation we discuss different ideas and was for identifying, interacting with and learning from audiences and communities. We'll also discuss the different approaches to audiences in the arts and creative sectors including fan subcultures. ]]>
Our work as artists and creatives does not exist in a vacuum. The communities within which we work, our peers and partners, as well as the audience who experience and participate in our work are important. This presentation we discuss different ideas and was for identifying, interacting with and learning from audiences and communities. We'll also discuss the different approaches to audiences in the arts and creative sectors including fan subcultures. ]]> Tue, 15 Oct 2013 16:11:33 GMT /slideshow/wk5-audiencecommunities/27221145 drkellypage@slideshare.net(drkellypage) Understanding Audiences & Communities: Arts and Entertainment Experience (Un)marketing drkellypage Our work as artists and creatives does not exist in a vacuum. The communities within which we work, our peers and partners, as well as the audience who experience and participate in our work are important. This presentation we discuss different ideas and was for identifying, interacting with and learning from audiences and communities. We'll also discuss the different approaches to audiences in the arts and creative sectors including fan subcultures. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wk5audiencecommunities-131015161134-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Our work as artists and creatives does not exist in a vacuum. The communities within which we work, our peers and partners, as well as the audience who experience and participate in our work are important. This presentation we discuss different ideas and was for identifying, interacting with and learning from audiences and communities. We'll also discuss the different approaches to audiences in the arts and creative sectors including fan subcultures.

Understanding Audiences & Communities: Arts and Entertainment Experience (Un)marketing from Kelly Page

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1 The Experience of Place and Space: Arts and Entertainment Experience (Un)marketing /drkellypage/wk4-venue-sitecritique wk4venue-sitecritique-131015155914-phpapp02
Where art and creative work is situated is important to its experience. In this presentation I discuss the experience of place and space, its design and management. I reflect on 1) site specific work wherein the site is part of the narrative/story of the work; 2) place/space as a container through which we experience the work; 3) the fluidity of working in multiple spaces such as touring work. I draw on ideas and theory from both services management and venue design and management from the performing arts. ]]>
Where art and creative work is situated is important to its experience. In this presentation I discuss the experience of place and space, its design and management. I reflect on 1) site specific work wherein the site is part of the narrative/story of the work; 2) place/space as a container through which we experience the work; 3) the fluidity of working in multiple spaces such as touring work. I draw on ideas and theory from both services management and venue design and management from the performing arts. ]]> Tue, 15 Oct 2013 15:59:14 GMT /drkellypage/wk4-venue-sitecritique drkellypage@slideshare.net(drkellypage) The Experience of Place and Space: Arts and Entertainment Experience (Un)marketing drkellypage Where art and creative work is situated is important to its experience. In this presentation I discuss the experience of place and space, its design and management. I reflect on 1) site specific work wherein the site is part of the narrative/story of the work; 2) place/space as a container through which we experience the work; 3) the fluidity of working in multiple spaces such as touring work. I draw on ideas and theory from both services management and venue design and management from the performing arts. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wk4venue-sitecritique-131015155914-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Where art and creative work is situated is important to its experience. In this presentation I discuss the experience of place and space, its design and management. I reflect on 1) site specific work wherein the site is part of the narrative/story of the work; 2) place/space as a container through which we experience the work; 3) the fluidity of working in multiple spaces such as touring work. I draw on ideas and theory from both services management and venue design and management from the performing arts.

The Experience of Place and Space: Arts and Entertainment Experience (Un)marketing from Kelly Page

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1 The Artist/Art as a Branding Experience: Arts and Entertainment Experience (Un)marketing /slideshow/arts-and-entertainment-experience-unmarketing-art-artist-as-a-brand/27220364 wk3artartistasabrand-131015154531-phpapp02
Our identity and image (our brand) as artists and/or a creative cultural enterprise is how we communicate to others who we are, what we do and most importantly our value. Value can mean many things to different people. In this presentation I talk about creative, social and economic value and reflect on how our brand identity is developed by others through conversations and sharing. I also discuss our role as curators our own identity, that is how, where and what we communicate about our selves, our practice and our work contributes and how we develop our social brand capital and brand personality. ]]>
Our identity and image (our brand) as artists and/or a creative cultural enterprise is how we communicate to others who we are, what we do and most importantly our value. Value can mean many things to different people. In this presentation I talk about creative, social and economic value and reflect on how our brand identity is developed by others through conversations and sharing. I also discuss our role as curators our own identity, that is how, where and what we communicate about our selves, our practice and our work contributes and how we develop our social brand capital and brand personality. ]]> Tue, 15 Oct 2013 15:45:31 GMT /slideshow/arts-and-entertainment-experience-unmarketing-art-artist-as-a-brand/27220364 drkellypage@slideshare.net(drkellypage) The Artist/Art as a Branding Experience: Arts and Entertainment Experience (Un)marketing drkellypage Our identity and image (our brand) as artists and/or a creative cultural enterprise is how we communicate to others who we are, what we do and most importantly our value. Value can mean many things to different people. In this presentation I talk about creative, social and economic value and reflect on how our brand identity is developed by others through conversations and sharing. I also discuss our role as curators our own identity, that is how, where and what we communicate about our selves, our practice and our work contributes and how we develop our social brand capital and brand personality. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wk3artartistasabrand-131015154531-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Our identity and image (our brand) as artists and/or a creative cultural enterprise is how we communicate to others who we are, what we do and most importantly our value. Value can mean many things to different people. In this presentation I talk about creative, social and economic value and reflect on how our brand identity is developed by others through conversations and sharing. I also discuss our role as curators our own identity, that is how, where and what we communicate about our selves, our practice and our work contributes and how we develop our social brand capital and brand personality.

The Artist/Art as a Branding Experience: Arts and Entertainment Experience (Un)marketing from Kelly Page

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1 Our Experience Culture: Arts and Entertainment Experience (Un)marketing /slideshow/arts-and-entertainment-experience-unmarketing-our-experience-culture/27218546 wk2experienceculturehandouts-131015144727-phpapp02
In this presentation I introduce the concept and nature of our experience culture. In this I discuss why and how we see the arts and entertainment as experiences, which differs from approaching them as products and/or services. How we reflect on and learn about our experience culture, be it as an artist or enterprise through the ongoing reflective practice of a situation analysis. ]]>
In this presentation I introduce the concept and nature of our experience culture. In this I discuss why and how we see the arts and entertainment as experiences, which differs from approaching them as products and/or services. How we reflect on and learn about our experience culture, be it as an artist or enterprise through the ongoing reflective practice of a situation analysis. ]]> Tue, 15 Oct 2013 14:47:27 GMT /slideshow/arts-and-entertainment-experience-unmarketing-our-experience-culture/27218546 drkellypage@slideshare.net(drkellypage) Our Experience Culture: Arts and Entertainment Experience (Un)marketing drkellypage In this presentation I introduce the concept and nature of our experience culture. In this I discuss why and how we see the arts and entertainment as experiences, which differs from approaching them as products and/or services. How we reflect on and learn about our experience culture, be it as an artist or enterprise through the ongoing reflective practice of a situation analysis. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wk2experienceculturehandouts-131015144727-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> In this presentation I introduce the concept and nature of our experience culture. In this I discuss why and how we see the arts and entertainment as experiences, which differs from approaching them as products and/or services. How we reflect on and learn about our experience culture, be it as an artist or enterprise through the ongoing reflective practice of a situation analysis.

Our Experience Culture: Arts and Entertainment Experience (Un)marketing from Kelly Page

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1 https://cdn.slidesharecdn.com/profile-photo-drkellypage-48x48.jpg?cb=1685491136 Writer. Artist. Design Ethnographer. Kelly works at the intersection of social design, learning and social media literacies. She explores our social ways of working, learning, living in management, the arts, non-profit and higher education sectors. In 2013 @drkellypage immigrated from the UK to the USA and now calls Chicago home. She is a BVA consultant for the Arts & Business Council of Chicago and board member with Youth Crossroads, Inc. She splits her time between writing, facilitating learning, research, speaking and her own arts practice and enjoys helping boundary-pushing org. develop their vision and voice. www.drkellypage.com https://cdn.slidesharecdn.com/ss_thumbnails/3-140705031214-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/designing-for-evaluation/36649407 Designing for Evaluation https://cdn.slidesharecdn.com/ss_thumbnails/3-140705031104-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/34-designing4-search/36649396 Designing for Search https://cdn.slidesharecdn.com/ss_thumbnails/3-140705031020-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/designing-for-mobility/36649380 Designing for Mobility