ºÝºÝߣshows by User: globalcopywrite / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: globalcopywrite / Sat, 28 Nov 2015 05:24:09 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: globalcopywrite Localizing Content for a Global Audience /slideshow/localizing-content-for-a-global-audience-what-every-content-marketer-should-know-55596370/55596370 cmworld2015usasarahmitchelllocalization-151128052409-lva1-app6892
Too often, content marketers confuse localization with translation. Creating effective content for a global marketing exercise is more complicated than finding a way to put your words into a new language. You also need to be aware of context, cultural sensitivities, colloquialisms and much more. Unfortunately, too many marketers take a ‘one size fits all’ approach, believing content they create in their home country will be suitable for every market. Sarah Mitchell draws on over 25-years of international business experience to deliver advice on what brands can do to create content that’s effective all over the world. Content marketers attending this talk come away with a checklist of areas needing special attention when marketing to a global audience. If you’re creating content for distribution across international borders, this presentation offers practical advice and great examples any company can use to improve their global content marketing. ]]>
Too often, content marketers confuse localization with translation. Creating effective content for a global marketing exercise is more complicated than finding a way to put your words into a new language. You also need to be aware of context, cultural sensitivities, colloquialisms and much more. Unfortunately, too many marketers take a ‘one size fits all’ approach, believing content they create in their home country will be suitable for every market. Sarah Mitchell draws on over 25-years of international business experience to deliver advice on what brands can do to create content that’s effective all over the world. Content marketers attending this talk come away with a checklist of areas needing special attention when marketing to a global audience. If you’re creating content for distribution across international borders, this presentation offers practical advice and great examples any company can use to improve their global content marketing. ]]> Sat, 28 Nov 2015 05:24:09 GMT /slideshow/localizing-content-for-a-global-audience-what-every-content-marketer-should-know-55596370/55596370 globalcopywrite@slideshare.net(globalcopywrite) Localizing Content for a Global Audience: What every content marketer should know globalcopywrite Too often, content marketers confuse localization with translation. Creating effective content for a global marketing exercise is more complicated than finding a way to put your words into a new language. You also need to be aware of context, cultural sensitivities, colloquialisms and much more. Unfortunately, too many marketers take a ‘one size fits all’ approach, believing content they create in their home country will be suitable for every market. Sarah Mitchell draws on over 25-years of international business experience to deliver advice on what brands can do to create content that’s effective all over the world. Content marketers attending this talk come away with a checklist of areas needing special attention when marketing to a global audience. If you’re creating content for distribution across international borders, this presentation offers practical advice and great examples any company can use to improve their global content marketing. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/cmworld2015usasarahmitchelllocalization-151128052409-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Too often, content marketers confuse localization with translation. Creating effective content for a global marketing exercise is more complicated than finding a way to put your words into a new language. You also need to be aware of context, cultural sensitivities, colloquialisms and much more. Unfortunately, too many marketers take a ‘one size fits all’ approach, believing content they create in their home country will be suitable for every market. Sarah Mitchell draws on over 25-years of international business experience to deliver advice on what brands can do to create content that’s effective all over the world. Content marketers attending this talk come away with a checklist of areas needing special attention when marketing to a global audience. If you’re creating content for distribution across international borders, this presentation offers practical advice and great examples any company can use to improve their global content marketing.
Localizing Content for a Global Audience: What every content marketer should know from Typeset
]]> 19036 9 https://cdn.slidesharecdn.com/ss_thumbnails/cmworld2015usasarahmitchelllocalization-151128052409-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 10 Content Marketing Essentials for Professional Conference Organisers /slideshow/10-content-marketing-essentials-for-professional-conference-organisers/43297237 contentmarketingessentials-finalpco2014-150107153357-conversion-gate01
The success of your content marketing initiative depends on how well you execute 10 key areas. While none of this advice is difficult, skipping a step or starting without a well defined plan results in less effective results. This presentation was developed for the Professional Conference Organisers Annual General Meeting held in Canberra in December 2014. ]]>
The success of your content marketing initiative depends on how well you execute 10 key areas. While none of this advice is difficult, skipping a step or starting without a well defined plan results in less effective results. This presentation was developed for the Professional Conference Organisers Annual General Meeting held in Canberra in December 2014. ]]> Wed, 07 Jan 2015 15:33:57 GMT /slideshow/10-content-marketing-essentials-for-professional-conference-organisers/43297237 globalcopywrite@slideshare.net(globalcopywrite) 10 Content Marketing Essentials for Professional Conference Organisers globalcopywrite The success of your content marketing initiative depends on how well you execute 10 key areas. While none of this advice is difficult, skipping a step or starting without a well defined plan results in less effective results. This presentation was developed for the Professional Conference Organisers Annual General Meeting held in Canberra in December 2014. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/contentmarketingessentials-finalpco2014-150107153357-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The success of your content marketing initiative depends on how well you execute 10 key areas. While none of this advice is difficult, skipping a step or starting without a well defined plan results in less effective results. This presentation was developed for the Professional Conference Organisers Annual General Meeting held in Canberra in December 2014.
10 Content Marketing Essentials for Professional Conference Organisers from Typeset
]]> 1917 2 https://cdn.slidesharecdn.com/ss_thumbnails/contentmarketingessentials-finalpco2014-150107153357-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 12 Blogging Rules Every Content Marketer Should Follow /slideshow/12-blogging-rules-every-content-marketer-should-follow/39375208 12bloggingruleseverycontentmarketershouldfollow-140922083330-phpapp01
Writing an effective blog takes planning and dedication. By including a few proven tricks of the trade, even a novice blogger will increase their success rate. How can I be so sure? Because each of these 12 tips have all improved my own blog. ]]>
Writing an effective blog takes planning and dedication. By including a few proven tricks of the trade, even a novice blogger will increase their success rate. How can I be so sure? Because each of these 12 tips have all improved my own blog. ]]> Mon, 22 Sep 2014 08:33:30 GMT /slideshow/12-blogging-rules-every-content-marketer-should-follow/39375208 globalcopywrite@slideshare.net(globalcopywrite) 12 Blogging Rules Every Content Marketer Should Follow globalcopywrite Writing an effective blog takes planning and dedication. By including a few proven tricks of the trade, even a novice blogger will increase their success rate. How can I be so sure? Because each of these 12 tips have all improved my own blog. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/12bloggingruleseverycontentmarketershouldfollow-140922083330-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Writing an effective blog takes planning and dedication. By including a few proven tricks of the trade, even a novice blogger will increase their success rate. How can I be so sure? Because each of these 12 tips have all improved my own blog.
12 Blogging Rules Every Content Marketer Should Follow from Typeset
]]> 2337 3 https://cdn.slidesharecdn.com/ss_thumbnails/12bloggingruleseverycontentmarketershouldfollow-140922083330-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Globalising Content for an International Audience /slideshow/cm-world-sydney-2014-sarah-mitchell-globalisation-final/34814362 cmworldsydney2014-sarahmitchell-globalisation-final-140517234327-phpapp02
More than ever before, we’re operating in a global business environment. While this presents massive opportunities, it also puts pressure on brands to create content that’s relevant to an international audience. Most businesses understand the need for translation but underestimate the importance of globalising their content. Every day organisations around the world experience self-inflicted brand damage by not considering how their content will be perceived in other countries. Even when language is not the issue, cultural differences can hamper the effectiveness of your content marketing initiatives. In this session, content marketing consultant Sarah Mitchell shares experience and advice gleaned from more than 20 years working in corporate environments outside her home country. You’ll receive guidance on how to globalise your content to attract a culturally diverse audience with definite recommendations on things to do and what to avoid doing. At the end of the session, you’ll have a clear idea on how you can attract customers from every corner of the world. This presentation was originally created for Content Marketing World Sydney - 2014.]]>
More than ever before, we’re operating in a global business environment. While this presents massive opportunities, it also puts pressure on brands to create content that’s relevant to an international audience. Most businesses understand the need for translation but underestimate the importance of globalising their content. Every day organisations around the world experience self-inflicted brand damage by not considering how their content will be perceived in other countries. Even when language is not the issue, cultural differences can hamper the effectiveness of your content marketing initiatives. In this session, content marketing consultant Sarah Mitchell shares experience and advice gleaned from more than 20 years working in corporate environments outside her home country. You’ll receive guidance on how to globalise your content to attract a culturally diverse audience with definite recommendations on things to do and what to avoid doing. At the end of the session, you’ll have a clear idea on how you can attract customers from every corner of the world. This presentation was originally created for Content Marketing World Sydney - 2014.]]> Sat, 17 May 2014 23:43:27 GMT /slideshow/cm-world-sydney-2014-sarah-mitchell-globalisation-final/34814362 globalcopywrite@slideshare.net(globalcopywrite) Globalising Content for an International Audience globalcopywrite More than ever before, we’re operating in a global business environment. While this presents massive opportunities, it also puts pressure on brands to create content that’s relevant to an international audience. Most businesses understand the need for translation but underestimate the importance of globalising their content. Every day organisations around the world experience self-inflicted brand damage by not considering how their content will be perceived in other countries. Even when language is not the issue, cultural differences can hamper the effectiveness of your content marketing initiatives. In this session, content marketing consultant Sarah Mitchell shares experience and advice gleaned from more than 20 years working in corporate environments outside her home country. You’ll receive guidance on how to globalise your content to attract a culturally diverse audience with definite recommendations on things to do and what to avoid doing. At the end of the session, you’ll have a clear idea on how you can attract customers from every corner of the world. This presentation was originally created for Content Marketing World Sydney - 2014. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/cmworldsydney2014-sarahmitchell-globalisation-final-140517234327-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> More than ever before, we’re operating in a global business environment. While this presents massive opportunities, it also puts pressure on brands to create content that’s relevant to an international audience. Most businesses understand the need for translation but underestimate the importance of globalising their content. Every day organisations around the world experience self-inflicted brand damage by not considering how their content will be perceived in other countries. Even when language is not the issue, cultural differences can hamper the effectiveness of your content marketing initiatives. In this session, content marketing consultant Sarah Mitchell shares experience and advice gleaned from more than 20 years working in corporate environments outside her home country. You’ll receive guidance on how to globalise your content to attract a culturally diverse audience with definite recommendations on things to do and what to avoid doing. At the end of the session, you’ll have a clear idea on how you can attract customers from every corner of the world. This presentation was originally created for Content Marketing World Sydney - 2014.
Globalising Content for an International Audience from Typeset
]]> 1610 8 https://cdn.slidesharecdn.com/ss_thumbnails/cmworldsydney2014-sarahmitchell-globalisation-final-140517234327-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Globalising Content for an International Audience - /slideshow/globalising-content-for-an-international-audience-copy/33181185 globalisingcontentforaninternationalaudiencecopy-140406024100-phpapp02
Graphical recording of my presentation at Content Marketing World Sydney called Globalising Content for an International Audience. Artwork by Kelly Kingman of Kingman Ink. ]]>
Graphical recording of my presentation at Content Marketing World Sydney called Globalising Content for an International Audience. Artwork by Kelly Kingman of Kingman Ink. ]]> Sun, 06 Apr 2014 02:41:00 GMT /slideshow/globalising-content-for-an-international-audience-copy/33181185 globalcopywrite@slideshare.net(globalcopywrite) Globalising Content for an International Audience - globalcopywrite Graphical recording of my presentation at Content Marketing World Sydney called Globalising Content for an International Audience. Artwork by Kelly Kingman of Kingman Ink. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/globalisingcontentforaninternationalaudiencecopy-140406024100-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Graphical recording of my presentation at Content Marketing World Sydney called Globalising Content for an International Audience. Artwork by Kelly Kingman of Kingman Ink.
Globalising Content for an International Audience - from Typeset
]]> 534 2 https://cdn.slidesharecdn.com/ss_thumbnails/globalisingcontentforaninternationalaudiencecopy-140406024100-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Developing an Effective Content Marketing and Social Media Strategy /slideshow/developing-an-effective-content-marketing-and-social-media-strategy/25438748 developinganeffectivecontentandsocialmediastrategy-130820235336-phpapp01
II prepared this presentation for the Future Proof Workshop at the Online Retailer Conference in Sydney, Australia in August 2013. The presentation focuses on the importance of a content marketing strategy, the 3 necessary components to a mature strategy, tips from professionals and traps to avoid. ]]>
II prepared this presentation for the Future Proof Workshop at the Online Retailer Conference in Sydney, Australia in August 2013. The presentation focuses on the importance of a content marketing strategy, the 3 necessary components to a mature strategy, tips from professionals and traps to avoid. ]]> Tue, 20 Aug 2013 23:53:36 GMT /slideshow/developing-an-effective-content-marketing-and-social-media-strategy/25438748 globalcopywrite@slideshare.net(globalcopywrite) Developing an Effective Content Marketing and Social Media Strategy globalcopywrite II prepared this presentation for the Future Proof Workshop at the Online Retailer Conference in Sydney, Australia in August 2013. The presentation focuses on the importance of a content marketing strategy, the 3 necessary components to a mature strategy, tips from professionals and traps to avoid. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/developinganeffectivecontentandsocialmediastrategy-130820235336-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> II prepared this presentation for the Future Proof Workshop at the Online Retailer Conference in Sydney, Australia in August 2013. The presentation focuses on the importance of a content marketing strategy, the 3 necessary components to a mature strategy, tips from professionals and traps to avoid.
Developing an Effective Content Marketing and Social Media Strategy from Typeset
]]> 1133 6 https://cdn.slidesharecdn.com/ss_thumbnails/developinganeffectivecontentandsocialmediastrategy-130820235336-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media: Benefits and Challenges for the Aged Care Industry /slideshow/social-media-benefits-and-challenges-for-the-aged-care-industry/25438525 socialmediabenefitsanddangers-130820233907-phpapp01
Social media is a great tool for the aged care industry. It's primary benefits include resident outreach, brand awareness and patient advocacy. It also presents challenges which must be managed. This presentation addresses the benefits and challenges to implementing social media in the aged care industry. ]]>
Social media is a great tool for the aged care industry. It's primary benefits include resident outreach, brand awareness and patient advocacy. It also presents challenges which must be managed. This presentation addresses the benefits and challenges to implementing social media in the aged care industry. ]]> Tue, 20 Aug 2013 23:39:07 GMT /slideshow/social-media-benefits-and-challenges-for-the-aged-care-industry/25438525 globalcopywrite@slideshare.net(globalcopywrite) Social Media: Benefits and Challenges for the Aged Care Industry globalcopywrite Social media is a great tool for the aged care industry. It's primary benefits include resident outreach, brand awareness and patient advocacy. It also presents challenges which must be managed. This presentation addresses the benefits and challenges to implementing social media in the aged care industry. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/socialmediabenefitsanddangers-130820233907-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Social media is a great tool for the aged care industry. It&#39;s primary benefits include resident outreach, brand awareness and patient advocacy. It also presents challenges which must be managed. This presentation addresses the benefits and challenges to implementing social media in the aged care industry.
Social Media: Benefits and Challenges for the Aged Care Industry from Typeset
]]> 1105 4 https://cdn.slidesharecdn.com/ss_thumbnails/socialmediabenefitsanddangers-130820233907-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Convenience and impulse retailing april may 2013, page 46 /slideshow/convenience-and-impulse-retailing-april-may-2013-page-46/18722358 convenienceandimpulseretailingaprilmay2013page46-130413030436-phpapp01
Your promotional signage and shelf edge labels hold real pulling power for the shopper. ]]>
Your promotional signage and shelf edge labels hold real pulling power for the shopper. ]]> Sat, 13 Apr 2013 03:04:36 GMT /slideshow/convenience-and-impulse-retailing-april-may-2013-page-46/18722358 globalcopywrite@slideshare.net(globalcopywrite) Convenience and impulse retailing april may 2013, page 46 globalcopywrite Your promotional signage and shelf edge labels hold real pulling power for the shopper. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/convenienceandimpulseretailingaprilmay2013page46-130413030436-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Your promotional signage and shelf edge labels hold real pulling power for the shopper.
Convenience and impulse retailing april may 2013, page 46 from Typeset
]]> 540 2 https://cdn.slidesharecdn.com/ss_thumbnails/convenienceandimpulseretailingaprilmay2013page46-130413030436-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Barriers to Retail Growth - And How To Remove Them /slideshow/barriers-to-retail-growth-and-how-to-remove-them/18582523 barriers20to20retail20growth2-130410214004-phpapp01
Retailers have never been better positioned to achieve sustainable sales growth. Advances in technology enable companies to process vast amounts of data and transform it into operational insights on a previously unattainable scale, yet few businesses have been able to capitalise on this opportunity. Why? Part of the reason is because technology keeps changing. The volume of facts and figures is so large many businesses struggle to process the data passing through their systems. The vision of enabling marketers to mine this information has remained largely unfulfilled for the majority of retailers. While a few retailers are now obtaining key insights after investing millions in pursuit of the perfect system, the truth is most retailers are sceptical of ever seeing ‘big data’ provide benefits that add real value to their business. In this report we show how this situation has been turned on its head, enabling retailers of all sizes to begin tapping into the data that matters most. ]]>
Retailers have never been better positioned to achieve sustainable sales growth. Advances in technology enable companies to process vast amounts of data and transform it into operational insights on a previously unattainable scale, yet few businesses have been able to capitalise on this opportunity. Why? Part of the reason is because technology keeps changing. The volume of facts and figures is so large many businesses struggle to process the data passing through their systems. The vision of enabling marketers to mine this information has remained largely unfulfilled for the majority of retailers. While a few retailers are now obtaining key insights after investing millions in pursuit of the perfect system, the truth is most retailers are sceptical of ever seeing ‘big data’ provide benefits that add real value to their business. In this report we show how this situation has been turned on its head, enabling retailers of all sizes to begin tapping into the data that matters most. ]]> Wed, 10 Apr 2013 21:40:04 GMT /slideshow/barriers-to-retail-growth-and-how-to-remove-them/18582523 globalcopywrite@slideshare.net(globalcopywrite) Barriers to Retail Growth - And How To Remove Them globalcopywrite Retailers have never been better positioned to achieve sustainable sales growth. Advances in technology enable companies to process vast amounts of data and transform it into operational insights on a previously unattainable scale, yet few businesses have been able to capitalise on this opportunity. Why? Part of the reason is because technology keeps changing. The volume of facts and figures is so large many businesses struggle to process the data passing through their systems. The vision of enabling marketers to mine this information has remained largely unfulfilled for the majority of retailers. While a few retailers are now obtaining key insights after investing millions in pursuit of the perfect system, the truth is most retailers are sceptical of ever seeing ‘big data’ provide benefits that add real value to their business. In this report we show how this situation has been turned on its head, enabling retailers of all sizes to begin tapping into the data that matters most. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/barriers20to20retail20growth2-130410214004-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Retailers have never been better positioned to achieve sustainable sales growth. Advances in technology enable companies to process vast amounts of data and transform it into operational insights on a previously unattainable scale, yet few businesses have been able to capitalise on this opportunity. Why? Part of the reason is because technology keeps changing. The volume of facts and figures is so large many businesses struggle to process the data passing through their systems. The vision of enabling marketers to mine this information has remained largely unfulfilled for the majority of retailers. While a few retailers are now obtaining key insights after investing millions in pursuit of the perfect system, the truth is most retailers are sceptical of ever seeing ‘big data’ provide benefits that add real value to their business. In this report we show how this situation has been turned on its head, enabling retailers of all sizes to begin tapping into the data that matters most.
Barriers to Retail Growth - And How To Remove Them from Typeset
]]> 796 2 https://cdn.slidesharecdn.com/ss_thumbnails/barriers20to20retail20growth2-130410214004-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Practical advice for making Social Media work for your business HINTS, TIPS AND TRICKS TO GET YOU STARTED /slideshow/practical-advice-for-making-social-media-work-for-your-business-hints-tips-and-tricks-to-get-you-started/17076206 practicalsocialmediaforbusiness-130310003839-phpapp02
If you're just getting started with social media for your business - and plenty of people still are - this paper was developed to give you some of the basic information you need. Developed in 2009, the paper is still relevant today with lots of practical advice to give business owners and marketers the confidence for a successful start.]]>
If you're just getting started with social media for your business - and plenty of people still are - this paper was developed to give you some of the basic information you need. Developed in 2009, the paper is still relevant today with lots of practical advice to give business owners and marketers the confidence for a successful start.]]> Sun, 10 Mar 2013 00:38:39 GMT /slideshow/practical-advice-for-making-social-media-work-for-your-business-hints-tips-and-tricks-to-get-you-started/17076206 globalcopywrite@slideshare.net(globalcopywrite) Practical advice for making Social Media work for your business HINTS, TIPS AND TRICKS TO GET YOU STARTED globalcopywrite If you're just getting started with social media for your business - and plenty of people still are - this paper was developed to give you some of the basic information you need. Developed in 2009, the paper is still relevant today with lots of practical advice to give business owners and marketers the confidence for a successful start. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/practicalsocialmediaforbusiness-130310003839-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> If you&#39;re just getting started with social media for your business - and plenty of people still are - this paper was developed to give you some of the basic information you need. Developed in 2009, the paper is still relevant today with lots of practical advice to give business owners and marketers the confidence for a successful start.
Practical advice for making Social Media work for your business HINTS, TIPS AND TRICKS TO GET YOU STARTED from Typeset
]]> 1013 7 https://cdn.slidesharecdn.com/ss_thumbnails/practicalsocialmediaforbusiness-130310003839-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds document White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 3 essential components to a content marketing strategy /slideshow/3-essential-components-to-a-content-marketing-strategy/17071120 3essentialcomponentstoacontentmarketingstrategy-130309181950-phpapp02
Content Marketing is comprised of 3 essential components, each required to produce an effective strategy. Used in combination, brands can attract their target audience. If one piece is missing, however, the ability to achieve your goals diminished quickly.]]>
Content Marketing is comprised of 3 essential components, each required to produce an effective strategy. Used in combination, brands can attract their target audience. If one piece is missing, however, the ability to achieve your goals diminished quickly.]]> Sat, 09 Mar 2013 18:19:50 GMT /slideshow/3-essential-components-to-a-content-marketing-strategy/17071120 globalcopywrite@slideshare.net(globalcopywrite) 3 essential components to a content marketing strategy globalcopywrite Content Marketing is comprised of 3 essential components, each required to produce an effective strategy. Used in combination, brands can attract their target audience. If one piece is missing, however, the ability to achieve your goals diminished quickly. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/3essentialcomponentstoacontentmarketingstrategy-130309181950-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Content Marketing is comprised of 3 essential components, each required to produce an effective strategy. Used in combination, brands can attract their target audience. If one piece is missing, however, the ability to achieve your goals diminished quickly.
3 essential components to a content marketing strategy from Typeset
]]> 578 2 https://cdn.slidesharecdn.com/ss_thumbnails/3essentialcomponentstoacontentmarketingstrategy-130309181950-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media - What's In It For Me Professionally? /slideshow/social-media-whats-in-it-for-me-professionally-15728688/15728688 ge-socialmediapanel-whatsinitforme-121221134215-phpapp01
The lines between our professional and personal lives is becoming blurred. How we behave in social networking sites in our private time can have an unwanted impact in our careers. Savvy users of social media can also make a positive influence in their professional lives while maintaining authentic representation of their private life. This presentation was part of a panel discussion at GE Energy in Melbourne, Australia.]]>
The lines between our professional and personal lives is becoming blurred. How we behave in social networking sites in our private time can have an unwanted impact in our careers. Savvy users of social media can also make a positive influence in their professional lives while maintaining authentic representation of their private life. This presentation was part of a panel discussion at GE Energy in Melbourne, Australia.]]> Fri, 21 Dec 2012 13:42:15 GMT /slideshow/social-media-whats-in-it-for-me-professionally-15728688/15728688 globalcopywrite@slideshare.net(globalcopywrite) Social Media - What's In It For Me Professionally? globalcopywrite The lines between our professional and personal lives is becoming blurred. How we behave in social networking sites in our private time can have an unwanted impact in our careers. Savvy users of social media can also make a positive influence in their professional lives while maintaining authentic representation of their private life. This presentation was part of a panel discussion at GE Energy in Melbourne, Australia. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ge-socialmediapanel-whatsinitforme-121221134215-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The lines between our professional and personal lives is becoming blurred. How we behave in social networking sites in our private time can have an unwanted impact in our careers. Savvy users of social media can also make a positive influence in their professional lives while maintaining authentic representation of their private life. This presentation was part of a panel discussion at GE Energy in Melbourne, Australia.
Social Media - What's In It For Me Professionally? from Typeset
]]> 480 2 https://cdn.slidesharecdn.com/ss_thumbnails/ge-socialmediapanel-whatsinitforme-121221134215-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media and Privacy - National Conference 2012, Canberra - Australian Computer Society /slideshow/social-media-and-privacy-national-conference-2012-canberra-australian-computer-society/13525204 socialmediaandprivacycanberra-120703035050-phpapp02
Social media is firmly entrenched in our society, both in our professional and personal lives. Understanding what content to share and how the information flows through your network is a critical step in addressing privacy concerns. Old privacy concerns are no longer valid and you may be unintentionally exposing yourself, your family and friends. This presentation is designed to provide information and frank discussion about the privacy issues surrounding social media.]]>
Social media is firmly entrenched in our society, both in our professional and personal lives. Understanding what content to share and how the information flows through your network is a critical step in addressing privacy concerns. Old privacy concerns are no longer valid and you may be unintentionally exposing yourself, your family and friends. This presentation is designed to provide information and frank discussion about the privacy issues surrounding social media.]]> Tue, 03 Jul 2012 03:50:48 GMT /slideshow/social-media-and-privacy-national-conference-2012-canberra-australian-computer-society/13525204 globalcopywrite@slideshare.net(globalcopywrite) Social Media and Privacy - National Conference 2012, Canberra - Australian Computer Society globalcopywrite Social media is firmly entrenched in our society, both in our professional and personal lives. Understanding what content to share and how the information flows through your network is a critical step in addressing privacy concerns. Old privacy concerns are no longer valid and you may be unintentionally exposing yourself, your family and friends. This presentation is designed to provide information and frank discussion about the privacy issues surrounding social media. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/socialmediaandprivacycanberra-120703035050-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Social media is firmly entrenched in our society, both in our professional and personal lives. Understanding what content to share and how the information flows through your network is a critical step in addressing privacy concerns. Old privacy concerns are no longer valid and you may be unintentionally exposing yourself, your family and friends. This presentation is designed to provide information and frank discussion about the privacy issues surrounding social media.
Social Media and Privacy - National Conference 2012, Canberra - Australian Computer Society from Typeset
]]> 780 5 https://cdn.slidesharecdn.com/ss_thumbnails/socialmediaandprivacycanberra-120703035050-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media and Privacy - Education Across the Nation - Australian Computer Society /slideshow/social-media-and-privacy-education-across-the-nation-australian-computer-society/13525163 socialmediaandprivacy97-2003v1-1-120703034612-phpapp01
Social media is firmly entrenched in our society, both in our professional and personal lives. The way we communicate with each other has changed because of these tools. Understanding what content to share and how the information flows through your network is a critical step in addressing privacy concerns. Old privacy concerns are no longer valid and you may be unintentionally exposing yourself, your family and friends. This presentation is designed to provide information and frank discussion about the privacy issues surrounding social media. In addition, recommendations for corporate social media policies and the role of IT in social media will be addressed. Presented in first quarter 2012 as the Education Across the Nation (EDxN) series for the Australian Computer Society.]]>
Social media is firmly entrenched in our society, both in our professional and personal lives. The way we communicate with each other has changed because of these tools. Understanding what content to share and how the information flows through your network is a critical step in addressing privacy concerns. Old privacy concerns are no longer valid and you may be unintentionally exposing yourself, your family and friends. This presentation is designed to provide information and frank discussion about the privacy issues surrounding social media. In addition, recommendations for corporate social media policies and the role of IT in social media will be addressed. Presented in first quarter 2012 as the Education Across the Nation (EDxN) series for the Australian Computer Society.]]> Tue, 03 Jul 2012 03:46:10 GMT /slideshow/social-media-and-privacy-education-across-the-nation-australian-computer-society/13525163 globalcopywrite@slideshare.net(globalcopywrite) Social Media and Privacy - Education Across the Nation - Australian Computer Society globalcopywrite Social media is firmly entrenched in our society, both in our professional and personal lives. The way we communicate with each other has changed because of these tools. Understanding what content to share and how the information flows through your network is a critical step in addressing privacy concerns. Old privacy concerns are no longer valid and you may be unintentionally exposing yourself, your family and friends. This presentation is designed to provide information and frank discussion about the privacy issues surrounding social media. In addition, recommendations for corporate social media policies and the role of IT in social media will be addressed. Presented in first quarter 2012 as the Education Across the Nation (EDxN) series for the Australian Computer Society. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/socialmediaandprivacy97-2003v1-1-120703034612-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Social media is firmly entrenched in our society, both in our professional and personal lives. The way we communicate with each other has changed because of these tools. Understanding what content to share and how the information flows through your network is a critical step in addressing privacy concerns. Old privacy concerns are no longer valid and you may be unintentionally exposing yourself, your family and friends. This presentation is designed to provide information and frank discussion about the privacy issues surrounding social media. In addition, recommendations for corporate social media policies and the role of IT in social media will be addressed. Presented in first quarter 2012 as the Education Across the Nation (EDxN) series for the Australian Computer Society.
Social Media and Privacy - Education Across the Nation - Australian Computer Society from Typeset
]]> 1237 5 https://cdn.slidesharecdn.com/ss_thumbnails/socialmediaandprivacy97-2003v1-1-120703034612-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Want a job? Then clean up your social media act /slideshow/want-a-job-then-clean-up-your-social-media-act-13525134/13525134 wantajob-cleanupyoursocialmediaact-120703034234-phpapp02
Before you start a job search, it's important to understand what a hiring manager may see when they consider whether to interview or hire you. There are ways you can clean up your online reputation and getting the job you want.]]>
Before you start a job search, it's important to understand what a hiring manager may see when they consider whether to interview or hire you. There are ways you can clean up your online reputation and getting the job you want.]]> Tue, 03 Jul 2012 03:42:31 GMT /slideshow/want-a-job-then-clean-up-your-social-media-act-13525134/13525134 globalcopywrite@slideshare.net(globalcopywrite) Want a job? Then clean up your social media act globalcopywrite Before you start a job search, it's important to understand what a hiring manager may see when they consider whether to interview or hire you. There are ways you can clean up your online reputation and getting the job you want. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wantajob-cleanupyoursocialmediaact-120703034234-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Before you start a job search, it&#39;s important to understand what a hiring manager may see when they consider whether to interview or hire you. There are ways you can clean up your online reputation and getting the job you want.
Want a job? Then clean up your social media act from Typeset
]]> 499 3 https://cdn.slidesharecdn.com/ss_thumbnails/wantajob-cleanupyoursocialmediaact-120703034234-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media - Don't mess up your future by what you post today /slideshow/social-media-dont-mess-up-your-future-by-what-you-post-today/13525120 dontmessupyourfuture-120703034025-phpapp01
The lines between personal and professional lives have been blurred. If you're having trouble getting the job you want, it could be because of your social networking activities.]]>
The lines between personal and professional lives have been blurred. If you're having trouble getting the job you want, it could be because of your social networking activities.]]> Tue, 03 Jul 2012 03:40:24 GMT /slideshow/social-media-dont-mess-up-your-future-by-what-you-post-today/13525120 globalcopywrite@slideshare.net(globalcopywrite) Social Media - Don't mess up your future by what you post today globalcopywrite The lines between personal and professional lives have been blurred. If you're having trouble getting the job you want, it could be because of your social networking activities. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/dontmessupyourfuture-120703034025-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The lines between personal and professional lives have been blurred. If you&#39;re having trouble getting the job you want, it could be because of your social networking activities.
Social Media - Don't mess up your future by what you post today from Typeset
]]> 497 4 https://cdn.slidesharecdn.com/ss_thumbnails/dontmessupyourfuture-120703034025-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media - What's in it for me, professionally? /slideshow/social-media-whats-in-it-for-me-professionally-13525102/13525102 ge-socialmediapanel-whatsinitforme-120703033657-phpapp01
Presented as part of the panel discussion on social media at the GE Women's Network meeting on 7 June 2012. Social Media missteps are publicised everywhere, and for good reason. Navigating through the mire of social networking sites can be hard on your career. Knowing how to represent yourself in a positive light - both professionally and personally - can actually improve your career choices. ]]>
Presented as part of the panel discussion on social media at the GE Women's Network meeting on 7 June 2012. Social Media missteps are publicised everywhere, and for good reason. Navigating through the mire of social networking sites can be hard on your career. Knowing how to represent yourself in a positive light - both professionally and personally - can actually improve your career choices. ]]> Tue, 03 Jul 2012 03:36:55 GMT /slideshow/social-media-whats-in-it-for-me-professionally-13525102/13525102 globalcopywrite@slideshare.net(globalcopywrite) Social Media - What's in it for me, professionally? globalcopywrite Presented as part of the panel discussion on social media at the GE Women's Network meeting on 7 June 2012. Social Media missteps are publicised everywhere, and for good reason. Navigating through the mire of social networking sites can be hard on your career. Knowing how to represent yourself in a positive light - both professionally and personally - can actually improve your career choices. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ge-socialmediapanel-whatsinitforme-120703033657-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presented as part of the panel discussion on social media at the GE Women&#39;s Network meeting on 7 June 2012. Social Media missteps are publicised everywhere, and for good reason. Navigating through the mire of social networking sites can be hard on your career. Knowing how to represent yourself in a positive light - both professionally and personally - can actually improve your career choices.
Social Media - What's in it for me, professionally? from Typeset
]]> 457 2 https://cdn.slidesharecdn.com/ss_thumbnails/ge-socialmediapanel-whatsinitforme-120703033657-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Getting Social With Your Recruitment Brand - AMMA National Conference 2012 /slideshow/getting-social-with-your-recruitment-brand-amma-national-conference-2012/13525061 ammanationalconference2012-120703032928-phpapp02
Using social media to compliment your recruitment strategy might be easier than you think. Where and how you spend your time can have a big impact on your EVP and your employer brand. This presentation was originally delivered at the AMMA National Conference 2012 in Perth.]]>
Using social media to compliment your recruitment strategy might be easier than you think. Where and how you spend your time can have a big impact on your EVP and your employer brand. This presentation was originally delivered at the AMMA National Conference 2012 in Perth.]]> Tue, 03 Jul 2012 03:29:26 GMT /slideshow/getting-social-with-your-recruitment-brand-amma-national-conference-2012/13525061 globalcopywrite@slideshare.net(globalcopywrite) Getting Social With Your Recruitment Brand - AMMA National Conference 2012 globalcopywrite Using social media to compliment your recruitment strategy might be easier than you think. Where and how you spend your time can have a big impact on your EVP and your employer brand. This presentation was originally delivered at the AMMA National Conference 2012 in Perth. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ammanationalconference2012-120703032928-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Using social media to compliment your recruitment strategy might be easier than you think. Where and how you spend your time can have a big impact on your EVP and your employer brand. This presentation was originally delivered at the AMMA National Conference 2012 in Perth.
Getting Social With Your Recruitment Brand - AMMA National Conference 2012 from Typeset
]]> 401 2 https://cdn.slidesharecdn.com/ss_thumbnails/ammanationalconference2012-120703032928-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Planning an Effective Social Media Strategy for Your Next Event /slideshow/planning-an-effective-social-media-strategy-for-your-next-event/11683203 aimepresentation-final-120220225009-phpapp01
Social media is a natural fit for nearly every facet of event planning but, all too often, an ad-hoc approach reduces its effectiveness. A sound strategy for managing all social media activity increases attendance, enhances the conference experience for delegates, and improves the overall return on the event. Incorporating a case study from a major USA conference, this presentation addresses the need for a comprehensive social media strategy using several different tools including LinkedIn, Facebook and Twitter. Designed for people with experience in social networking, the session will include practical advice, hints, tips and traps to help you manage your next conference from promotion right through to wrap-up. ]]>
Social media is a natural fit for nearly every facet of event planning but, all too often, an ad-hoc approach reduces its effectiveness. A sound strategy for managing all social media activity increases attendance, enhances the conference experience for delegates, and improves the overall return on the event. Incorporating a case study from a major USA conference, this presentation addresses the need for a comprehensive social media strategy using several different tools including LinkedIn, Facebook and Twitter. Designed for people with experience in social networking, the session will include practical advice, hints, tips and traps to help you manage your next conference from promotion right through to wrap-up. ]]> Mon, 20 Feb 2012 22:50:06 GMT /slideshow/planning-an-effective-social-media-strategy-for-your-next-event/11683203 globalcopywrite@slideshare.net(globalcopywrite) Planning an Effective Social Media Strategy for Your Next Event globalcopywrite Social media is a natural fit for nearly every facet of event planning but, all too often, an ad-hoc approach reduces its effectiveness. A sound strategy for managing all social media activity increases attendance, enhances the conference experience for delegates, and improves the overall return on the event. Incorporating a case study from a major USA conference, this presentation addresses the need for a comprehensive social media strategy using several different tools including LinkedIn, Facebook and Twitter. Designed for people with experience in social networking, the session will include practical advice, hints, tips and traps to help you manage your next conference from promotion right through to wrap-up. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/aimepresentation-final-120220225009-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Social media is a natural fit for nearly every facet of event planning but, all too often, an ad-hoc approach reduces its effectiveness. A sound strategy for managing all social media activity increases attendance, enhances the conference experience for delegates, and improves the overall return on the event. Incorporating a case study from a major USA conference, this presentation addresses the need for a comprehensive social media strategy using several different tools including LinkedIn, Facebook and Twitter. Designed for people with experience in social networking, the session will include practical advice, hints, tips and traps to help you manage your next conference from promotion right through to wrap-up.
Planning an Effective Social Media Strategy for Your Next Event from Typeset
]]> 856 4 https://cdn.slidesharecdn.com/ss_thumbnails/aimepresentation-final-120220225009-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Pulling them in: Content Marketing for Conference Organisers /slideshow/pulling-them-in-content-marketing-for-conference-organisers-pco-conference/10461501 pullingthemin-pcoconference-111204204418-phpapp02
A revolution is sweeping the world of marketing and it’s sure to have an impact on the way conferences are organized and promoted. Sarah Mitchell explains why content marketing is the new way to build a loyal following for your events. Your number one job as a conference organiser is to get bums on seats, right? While good attendance numbers make everyone happy, great attendance numbers lead to bigger projects, better clients and more compensation. If you’re taking a traditional approach to marketing your event, chances are you’ll never break into that top tier. ]]>
A revolution is sweeping the world of marketing and it’s sure to have an impact on the way conferences are organized and promoted. Sarah Mitchell explains why content marketing is the new way to build a loyal following for your events. Your number one job as a conference organiser is to get bums on seats, right? While good attendance numbers make everyone happy, great attendance numbers lead to bigger projects, better clients and more compensation. If you’re taking a traditional approach to marketing your event, chances are you’ll never break into that top tier. ]]> Sun, 04 Dec 2011 20:44:15 GMT /slideshow/pulling-them-in-content-marketing-for-conference-organisers-pco-conference/10461501 globalcopywrite@slideshare.net(globalcopywrite) Pulling them in: Content Marketing for Conference Organisers globalcopywrite A revolution is sweeping the world of marketing and it’s sure to have an impact on the way conferences are organized and promoted. Sarah Mitchell explains why content marketing is the new way to build a loyal following for your events. Your number one job as a conference organiser is to get bums on seats, right? While good attendance numbers make everyone happy, great attendance numbers lead to bigger projects, better clients and more compensation. If you’re taking a traditional approach to marketing your event, chances are you’ll never break into that top tier. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/pullingthemin-pcoconference-111204204418-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A revolution is sweeping the world of marketing and it’s sure to have an impact on the way conferences are organized and promoted. Sarah Mitchell explains why content marketing is the new way to build a loyal following for your events. Your number one job as a conference organiser is to get bums on seats, right? While good attendance numbers make everyone happy, great attendance numbers lead to bigger projects, better clients and more compensation. If you’re taking a traditional approach to marketing your event, chances are you’ll never break into that top tier.
Pulling them in: Content Marketing for Conference Organisers from Typeset
]]> 539 2 https://cdn.slidesharecdn.com/ss_thumbnails/pullingthemin-pcoconference-111204204418-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-globalcopywrite-48x48.jpg?cb=1656568555 Typeset® is a specialist editorial and content marketing services company headquartered in Australia, with offices in the UK and the USA. Typeset produces any kind of written content required by companies or agencies — from blog posts to full content marketing strategies — and offers professional development for people who want to improve their writing effectiveness and expand their content marketing capabilities. The Typeset mission is to make the world a better place for readers everywhere. typesetcontent.com https://cdn.slidesharecdn.com/ss_thumbnails/cmworld2015usasarahmitchelllocalization-151128052409-lva1-app6892-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/localizing-content-for-a-global-audience-what-every-content-marketer-should-know-55596370/55596370 Localizing Content for... https://cdn.slidesharecdn.com/ss_thumbnails/contentmarketingessentials-finalpco2014-150107153357-conversion-gate01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/10-content-marketing-essentials-for-professional-conference-organisers/43297237 10 Content Marketing E... https://cdn.slidesharecdn.com/ss_thumbnails/12bloggingruleseverycontentmarketershouldfollow-140922083330-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/12-blogging-rules-every-content-marketer-should-follow/39375208 12 Blogging Rules Ever...