�ݺ�ߣshows by User: haddipranoto

�ݺ�ߣshows by User: haddipranoto / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: haddipranoto / Fri, 09 Jan 2015 08:30:23 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: haddipranoto Ch 17 consumer behavior and promotion strategy /slideshow/ch-17-consumer-behavior-and-promotion-strategy/43357457 ch17consumerbehaviorandpromotionstrategy-150109083024-conversion-gate02
consumer behavior and promotion strategy]]>
consumer behavior and promotion strategy]]> Fri, 09 Jan 2015 08:30:23 GMT /slideshow/ch-17-consumer-behavior-and-promotion-strategy/43357457 haddipranoto@slideshare.net(haddipranoto) Ch 17 consumer behavior and promotion strategy haddipranoto consumer behavior and promotion strategy <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ch17consumerbehaviorandpromotionstrategy-150109083024-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> consumer behavior and promotion strategy

Ch 17 consumer behavior and promotion strategy from Hadi Pranoto

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0 Ch 10 Influencing Consumer Behaviors /slideshow/ch-10-influencing-consumer-behaviors/42148886 ch10influencingconsumerbehaviors-141128221430-conversion-gate02
Influencing Consumer Behaviors]]>
Influencing Consumer Behaviors]]> Fri, 28 Nov 2014 22:14:30 GMT /slideshow/ch-10-influencing-consumer-behaviors/42148886 haddipranoto@slideshare.net(haddipranoto) Ch 10 Influencing Consumer Behaviors haddipranoto Influencing Consumer Behaviors <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ch10influencingconsumerbehaviors-141128221430-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Influencing Consumer Behaviors

Ch 10 Influencing Consumer Behaviors from Hadi Pranoto

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0 The Relationship between Consumer Product Involvement,�Product Knowledge and Impulsive Buying Behavior /slideshow/the-relationship-between-consumer-product-involvement/42148835 therelationshipbetweenconsumerproductinvolvement-141128221106-conversion-gate02
Ying-Ping Liang a* Department of Tourism Management, Ta Hwa Institue of Technology, No.1, Dahua Rd., Qionglin Shiang Hsinchu County 307, Taiwan (R.O.C.)]]>
Ying-Ping Liang a* Department of Tourism Management, Ta Hwa Institue of Technology, No.1, Dahua Rd., Qionglin Shiang Hsinchu County 307, Taiwan (R.O.C.)]]> Fri, 28 Nov 2014 22:11:06 GMT /slideshow/the-relationship-between-consumer-product-involvement/42148835 haddipranoto@slideshare.net(haddipranoto) The Relationship between Consumer Product Involvement,�Product Knowledge and Impulsive Buying Behavior haddipranoto Ying-Ping Liang a* Department of Tourism Management, Ta Hwa Institue of Technology, No.1, Dahua Rd., Qionglin Shiang Hsinchu County 307, Taiwan (R.O.C.) <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/therelationshipbetweenconsumerproductinvolvement-141128221106-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Ying-Ping Liang a* Department of Tourism Management, Ta Hwa Institue of Technology, No.1, Dahua Rd., Qionglin Shiang Hsinchu County 307, Taiwan (R.O.C.)

The Relationship between Consumer Product Involvement, Product Knowledge and Impulsive Buying Behavior from Hadi Pranoto

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0 Ch 4 product knowledge & involvement /slideshow/ch-4-product-knowledge-involvement/42148803 ch4productknowledgeinvolvemen-141128220901-conversion-gate02
consumer behaviour product knowledge & involvement]]>
consumer behaviour product knowledge & involvement]]> Fri, 28 Nov 2014 22:09:01 GMT /slideshow/ch-4-product-knowledge-involvement/42148803 haddipranoto@slideshare.net(haddipranoto) Ch 4 product knowledge & involvement haddipranoto consumer behaviour product knowledge & involvement <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ch4productknowledgeinvolvemen-141128220901-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> consumer behaviour product knowledge & involvement

Ch 4 product knowledge & involvement from Hadi Pranoto

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0 CHAPTER 10 Export Modes /haddipranoto/chapter-10-41583539 chapter10-141114231142-conversion-gate01
With export entry modes a firm’s products are manufactured in the domestic market or a third country and then transferred either directly or indirectly to the host market. Export is the most common mode for initial entry into international markets. Sometimes an unsolicited order is received from a buyer in a foreign country, or a domestic customer expands internationally and places an order for its international operations. This prompts the firm to consider international markets and to investigate their growth potential. Exporting is thus typically used in initial entry and gradually evolves towards foreign-based operations. In some cases where there are substantial scale economies or a limited number of buyers in the market worldwide (e.g. for aerospace), production may be concentrated in a single or a limited number of locations, and the goods then exported to other markets. Exporting can be organized in a variety of ways, depending on the number and type of intermediaries. As in the case of wholesaling, export and import agents vary considerably in the range of functions performed. Some, such as export management companies, are the equivalent of full-service wholesalers and perform all functions relating to export. Others are highly specialized and handle only freight forwarding, billing or clearing goods through customs. In establishing export channels a firm has to decide which functions will be the responsibility of external agents and which will be handled by the firm itself.While export channels may take many different forms, for the purposes of simplicity three major types may be identified: indirect, direct and cooperative export marketing groups. Global Marketing Svend Hollensen Fifth Edition A decision-oriented approach]]>
With export entry modes a firm’s products are manufactured in the domestic market or a third country and then transferred either directly or indirectly to the host market. Export is the most common mode for initial entry into international markets. Sometimes an unsolicited order is received from a buyer in a foreign country, or a domestic customer expands internationally and places an order for its international operations. This prompts the firm to consider international markets and to investigate their growth potential. Exporting is thus typically used in initial entry and gradually evolves towards foreign-based operations. In some cases where there are substantial scale economies or a limited number of buyers in the market worldwide (e.g. for aerospace), production may be concentrated in a single or a limited number of locations, and the goods then exported to other markets. Exporting can be organized in a variety of ways, depending on the number and type of intermediaries. As in the case of wholesaling, export and import agents vary considerably in the range of functions performed. Some, such as export management companies, are the equivalent of full-service wholesalers and perform all functions relating to export. Others are highly specialized and handle only freight forwarding, billing or clearing goods through customs. In establishing export channels a firm has to decide which functions will be the responsibility of external agents and which will be handled by the firm itself.While export channels may take many different forms, for the purposes of simplicity three major types may be identified: indirect, direct and cooperative export marketing groups. Global Marketing Svend Hollensen Fifth Edition A decision-oriented approach]]> Fri, 14 Nov 2014 23:11:42 GMT /haddipranoto/chapter-10-41583539 haddipranoto@slideshare.net(haddipranoto) CHAPTER 10 Export Modes haddipranoto With export entry modes a firm’s products are manufactured in the domestic market or a third country and then transferred either directly or indirectly to the host market. Export is the most common mode for initial entry into international markets. Sometimes an unsolicited order is received from a buyer in a foreign country, or a domestic customer expands internationally and places an order for its international operations. This prompts the firm to consider international markets and to investigate their growth potential. Exporting is thus typically used in initial entry and gradually evolves towards foreign-based operations. In some cases where there are substantial scale economies or a limited number of buyers in the market worldwide (e.g. for aerospace), production may be concentrated in a single or a limited number of locations, and the goods then exported to other markets. Exporting can be organized in a variety of ways, depending on the number and type of intermediaries. As in the case of wholesaling, export and import agents vary considerably in the range of functions performed. Some, such as export management companies, are the equivalent of full-service wholesalers and perform all functions relating to export. Others are highly specialized and handle only freight forwarding, billing or clearing goods through customs. In establishing export channels a firm has to decide which functions will be the responsibility of external agents and which will be handled by the firm itself.While export channels may take many different forms, for the purposes of simplicity three major types may be identified: indirect, direct and cooperative export marketing groups. Global Marketing Svend Hollensen Fifth Edition A decision-oriented approach <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/chapter10-141114231142-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> With export entry modes a firm’s products are manufactured in the domestic market or a third country and then transferred either directly or indirectly to the host market. Export is the most common mode for initial entry into international markets. Sometimes an unsolicited order is received from a buyer in a foreign country, or a domestic customer expands internationally and places an order for its international operations. This prompts the firm to consider international markets and to investigate their growth potential. Exporting is thus typically used in initial entry and gradually evolves towards foreign-based operations. In some cases where there are substantial scale economies or a limited number of buyers in the market worldwide (e.g. for aerospace), production may be concentrated in a single or a limited number of locations, and the goods then exported to other markets. Exporting can be organized in a variety of ways, depending on the number and type of intermediaries. As in the case of wholesaling, export and import agents vary considerably in the range of functions performed. Some, such as export management companies, are the equivalent of full-service wholesalers and perform all functions relating to export. Others are highly specialized and handle only freight forwarding, billing or clearing goods through customs. In establishing export channels a firm has to decide which functions will be the responsibility of external agents and which will be handled by the firm itself.While export channels may take many different forms, for the purposes of simplicity three major types may be identified: indirect, direct and cooperative export marketing groups. Global Marketing Svend Hollensen Fifth Edition A decision-oriented approach

CHAPTER 10 Export Modes from Hadi Pranoto

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0 https://cdn.slidesharecdn.com/profile-photo-haddipranoto-48x48.jpg?cb=1523604916 aku dan diriku menyatu, mengejar mimpi dan anganku dalam koridor logika, rasa, budaya dan agama https://cdn.slidesharecdn.com/ss_thumbnails/ch17consumerbehaviorandpromotionstrategy-150109083024-conversion-gate02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/ch-17-consumer-behavior-and-promotion-strategy/43357457 Ch 17 consumer behavio... https://cdn.slidesharecdn.com/ss_thumbnails/ch10influencingconsumerbehaviors-141128221430-conversion-gate02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/ch-10-influencing-consumer-behaviors/42148886 Ch 10 Influencing Cons... https://cdn.slidesharecdn.com/ss_thumbnails/therelationshipbetweenconsumerproductinvolvement-141128221106-conversion-gate02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/the-relationship-between-consumer-product-involvement/42148835 The Relationship betwe...