�ݺ�ߣshows by User: holidaypointau

�ݺ�ߣshows by User: holidaypointau / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: holidaypointau / Fri, 04 Sep 2015 08:18:43 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: holidaypointau SEO Practices for Blogs - Stop Blogging a Dead Horse /slideshow/seo-practices-for-blogs-stop-blogging-a-dead-horse-52413203/52413203 michaeljones-seoforblogs-150904081843-lva1-app6891
"Stop Blogging a Dead Horse" is a presentation I originally gave back at the June 2015 SEO Melbourne Meetup and inspired by an internal SEO training session I gave back while working for my last company. I think it's common practice these days that everyone knows they need to blog, but have they even thought for a second on: - Why they're actually doing it? - Knowing what to write - How to maximise it's impact? - Is it working? Hopefully through this presentation I can give you a few useful tips and guidance through the eyes on a SEO person. If i can make sure that at least 1 blog post goes out with an optimised <title> tag, my work here is done! I have also created another presentation a while ago called "The SEOs Guide to Making a Website". Make sure you check it out. http://www.slideshare.net/holidaypointau/the-se-os-guide-to-making-a-website-michael-jones]]>
"Stop Blogging a Dead Horse" is a presentation I originally gave back at the June 2015 SEO Melbourne Meetup and inspired by an internal SEO training session I gave back while working for my last company. I think it's common practice these days that everyone knows they need to blog, but have they even thought for a second on: - Why they're actually doing it? - Knowing what to write - How to maximise it's impact? - Is it working? Hopefully through this presentation I can give you a few useful tips and guidance through the eyes on a SEO person. If i can make sure that at least 1 blog post goes out with an optimised <title> tag, my work here is done! I have also created another presentation a while ago called "The SEOs Guide to Making a Website". Make sure you check it out. http://www.slideshare.net/holidaypointau/the-se-os-guide-to-making-a-website-michael-jones]]> Fri, 04 Sep 2015 08:18:43 GMT /slideshow/seo-practices-for-blogs-stop-blogging-a-dead-horse-52413203/52413203 holidaypointau@slideshare.net(holidaypointau) SEO Practices for Blogs - Stop Blogging a Dead Horse holidaypointau "Stop Blogging a Dead Horse" is a presentation I originally gave back at the June 2015 SEO Melbourne Meetup and inspired by an internal SEO training session I gave back while working for my last company. I think it's common practice these days that everyone knows they need to blog, but have they even thought for a second on: - Why they're actually doing it? - Knowing what to write - How to maximise it's impact? - Is it working? Hopefully through this presentation I can give you a few useful tips and guidance through the eyes on a SEO person. If i can make sure that at least 1 blog post goes out with an optimised <title> tag, my work here is done! I have also created another presentation a while ago called "The SEOs Guide to Making a Website". Make sure you check it out. http://www.slideshare.net/holidaypointau/the-se-os-guide-to-making-a-website-michael-jones <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/michaeljones-seoforblogs-150904081843-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds" /> "Stop Blogging a Dead Horse" is a presentation I originally gave back at the June 2015 SEO Melbourne Meetup and inspired by an internal SEO training session I gave back while working for my last company. I think it's common practice these days that everyone knows they need to blog, but have they even thought for a second on: - Why they're actually doing it? - Knowing what to write - How to maximise it's impact? - Is it working? Hopefully through this presentation I can give you a few useful tips and guidance through the eyes on a SEO person. If i can make sure that at least 1 blog post goes out with an optimised &lt;title> tag, my work here is done! I have also created another presentation a while ago called "The SEOs Guide to Making a Website". Make sure you check it out. http://www.slideshare.net/holidaypointau/the-se-os-guide-to-making-a-website-michael-jones

SEO Practices for Blogs - Stop Blogging a Dead Horse from Michael Jones

]]> 855 12 https://cdn.slidesharecdn.com/ss_thumbnails/michaeljones-seoforblogs-150904081843-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

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0 Reducing Server Resources: Improve Costs, SEO, Conversions & UX /slideshow/michael-jones-jan-2015-server-resources-presentation/43530544 michaeljones-jan2015serverresourcespresentation-150114202640-conversion-gate01
A presentation I gave at the Melbourne SEO Meetup event in January 2015, this was a case study I undertook based on the experiences I was thrust into by managing my own websites and my web hosting provider. As part of this presentation, I go through the issues i faced, how i diagnosed the problems, the solutions I put forward and finally, the results I saw. Even though it wasn't exactly a great experience at the time, I actually learnt quite a lot and wish I has implemented the solutions much earlier. If there is one take away from my presentation, it's implement a CDN solution - the time to implement one is minimal and the ROI and potential UX improvements are phenomenal. Please feel free to ask any questions in the comment box below, email me at info@holidaypoint.com.au, or if you live in Melbourne, come to the dedicated SEO Meetup at http://www.meetup.com/Melbourne-SEO/]]>
A presentation I gave at the Melbourne SEO Meetup event in January 2015, this was a case study I undertook based on the experiences I was thrust into by managing my own websites and my web hosting provider. As part of this presentation, I go through the issues i faced, how i diagnosed the problems, the solutions I put forward and finally, the results I saw. Even though it wasn't exactly a great experience at the time, I actually learnt quite a lot and wish I has implemented the solutions much earlier. If there is one take away from my presentation, it's implement a CDN solution - the time to implement one is minimal and the ROI and potential UX improvements are phenomenal. Please feel free to ask any questions in the comment box below, email me at info@holidaypoint.com.au, or if you live in Melbourne, come to the dedicated SEO Meetup at http://www.meetup.com/Melbourne-SEO/]]> Wed, 14 Jan 2015 20:26:39 GMT /slideshow/michael-jones-jan-2015-server-resources-presentation/43530544 holidaypointau@slideshare.net(holidaypointau) Reducing Server Resources: Improve Costs, SEO, Conversions & UX holidaypointau A presentation I gave at the Melbourne SEO Meetup event in January 2015, this was a case study I undertook based on the experiences I was thrust into by managing my own websites and my web hosting provider. As part of this presentation, I go through the issues i faced, how i diagnosed the problems, the solutions I put forward and finally, the results I saw. Even though it wasn't exactly a great experience at the time, I actually learnt quite a lot and wish I has implemented the solutions much earlier. If there is one take away from my presentation, it's implement a CDN solution - the time to implement one is minimal and the ROI and potential UX improvements are phenomenal. Please feel free to ask any questions in the comment box below, email me at info@holidaypoint.com.au, or if you live in Melbourne, come to the dedicated SEO Meetup at http://www.meetup.com/Melbourne-SEO/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/michaeljones-jan2015serverresourcespresentation-150114202640-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> A presentation I gave at the Melbourne SEO Meetup event in January 2015, this was a case study I undertook based on the experiences I was thrust into by managing my own websites and my web hosting provider. As part of this presentation, I go through the issues i faced, how i diagnosed the problems, the solutions I put forward and finally, the results I saw. Even though it wasn't exactly a great experience at the time, I actually learnt quite a lot and wish I has implemented the solutions much earlier. If there is one take away from my presentation, it's implement a CDN solution - the time to implement one is minimal and the ROI and potential UX improvements are phenomenal. Please feel free to ask any questions in the comment box below, email me at info@holidaypoint.com.au, or if you live in Melbourne, come to the dedicated SEO Meetup at http://www.meetup.com/Melbourne-SEO/

Reducing Server Resources: Improve Costs, SEO, Conversions & UX from Michael Jones

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0 SEO Case Study: Choosing the Correct TLD (Top Level Domain) /slideshow/michael-jones-dec-2014-tld-presentation/43530535 michaeljones-dec2014tldpresentation-150114202622-conversion-gate02
A presentation I gave at the Melbourne SEO Meetup event in December 2014, this was a case study I undertook to determine the affects of moving a website that has international appeal from a .com.au domain to a .com domain (everything on the website apart from the domain name remained the same). I go through why I did the test, how i did it and the immediate results I saw. It was a pretty straight forward and quick process to migrate to the new domain, and judging my the results (I am uploading this now a month after i did the case study and results have maintained or improved further) Please feel free to ask any questions in the comment box below, email me at info@holidaypoint.com.au, or if you live in Melbourne, come to the dedicated SEO Meetup at http://www.meetup.com/Melbourne-SEO/]]>
A presentation I gave at the Melbourne SEO Meetup event in December 2014, this was a case study I undertook to determine the affects of moving a website that has international appeal from a .com.au domain to a .com domain (everything on the website apart from the domain name remained the same). I go through why I did the test, how i did it and the immediate results I saw. It was a pretty straight forward and quick process to migrate to the new domain, and judging my the results (I am uploading this now a month after i did the case study and results have maintained or improved further) Please feel free to ask any questions in the comment box below, email me at info@holidaypoint.com.au, or if you live in Melbourne, come to the dedicated SEO Meetup at http://www.meetup.com/Melbourne-SEO/]]> Wed, 14 Jan 2015 20:26:22 GMT /slideshow/michael-jones-dec-2014-tld-presentation/43530535 holidaypointau@slideshare.net(holidaypointau) SEO Case Study: Choosing the Correct TLD (Top Level Domain) holidaypointau A presentation I gave at the Melbourne SEO Meetup event in December 2014, this was a case study I undertook to determine the affects of moving a website that has international appeal from a .com.au domain to a .com domain (everything on the website apart from the domain name remained the same). I go through why I did the test, how i did it and the immediate results I saw. It was a pretty straight forward and quick process to migrate to the new domain, and judging my the results (I am uploading this now a month after i did the case study and results have maintained or improved further) Please feel free to ask any questions in the comment box below, email me at info@holidaypoint.com.au, or if you live in Melbourne, come to the dedicated SEO Meetup at http://www.meetup.com/Melbourne-SEO/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/michaeljones-dec2014tldpresentation-150114202622-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> A presentation I gave at the Melbourne SEO Meetup event in December 2014, this was a case study I undertook to determine the affects of moving a website that has international appeal from a .com.au domain to a .com domain (everything on the website apart from the domain name remained the same). I go through why I did the test, how i did it and the immediate results I saw. It was a pretty straight forward and quick process to migrate to the new domain, and judging my the results (I am uploading this now a month after i did the case study and results have maintained or improved further) Please feel free to ask any questions in the comment box below, email me at info@holidaypoint.com.au, or if you live in Melbourne, come to the dedicated SEO Meetup at http://www.meetup.com/Melbourne-SEO/

SEO Case Study: Choosing the Correct TLD (Top Level Domain) from Michael Jones

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0 The Wonderful Wide World of Seo /slideshow/the-wonderful-wide-world-of-seo/36774761 thewonderfulwideworldofseo-michaeljones-140708221244-phpapp01
A look into the wonderful, and sometimes daunting, world of SEO. In this presentation, I cover why you need SEO, what it takes to rank in search engines, what actually goes into it, considerations for a CMS platform, how to determine success and some key takeaways for success. Be it that I presented this at the Melbourne Travel Massive event to a beginner level audience and within a limited time frame, I had to make the scope relatively broad, but you can find a much more in-depth version of this presentation over at: http://www.slideshare.net/holidaypointau/the-se-os-guide-to-making-a-website-michael-jones Please feel free to ask any questions in the comment box below, email me at info@holidaypoint.com.au, or if you live in Melbourne, come to the dedicated SEO Meetup at http://www.meetup.com/Melbourne-SEO/]]>
A look into the wonderful, and sometimes daunting, world of SEO. In this presentation, I cover why you need SEO, what it takes to rank in search engines, what actually goes into it, considerations for a CMS platform, how to determine success and some key takeaways for success. Be it that I presented this at the Melbourne Travel Massive event to a beginner level audience and within a limited time frame, I had to make the scope relatively broad, but you can find a much more in-depth version of this presentation over at: http://www.slideshare.net/holidaypointau/the-se-os-guide-to-making-a-website-michael-jones Please feel free to ask any questions in the comment box below, email me at info@holidaypoint.com.au, or if you live in Melbourne, come to the dedicated SEO Meetup at http://www.meetup.com/Melbourne-SEO/]]> Tue, 08 Jul 2014 22:12:44 GMT /slideshow/the-wonderful-wide-world-of-seo/36774761 holidaypointau@slideshare.net(holidaypointau) The Wonderful Wide World of Seo holidaypointau A look into the wonderful, and sometimes daunting, world of SEO. In this presentation, I cover why you need SEO, what it takes to rank in search engines, what actually goes into it, considerations for a CMS platform, how to determine success and some key takeaways for success. Be it that I presented this at the Melbourne Travel Massive event to a beginner level audience and within a limited time frame, I had to make the scope relatively broad, but you can find a much more in-depth version of this presentation over at: http://www.slideshare.net/holidaypointau/the-se-os-guide-to-making-a-website-michael-jones Please feel free to ask any questions in the comment box below, email me at info@holidaypoint.com.au, or if you live in Melbourne, come to the dedicated SEO Meetup at http://www.meetup.com/Melbourne-SEO/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/thewonderfulwideworldofseo-michaeljones-140708221244-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> A look into the wonderful, and sometimes daunting, world of SEO. In this presentation, I cover why you need SEO, what it takes to rank in search engines, what actually goes into it, considerations for a CMS platform, how to determine success and some key takeaways for success. Be it that I presented this at the Melbourne Travel Massive event to a beginner level audience and within a limited time frame, I had to make the scope relatively broad, but you can find a much more in-depth version of this presentation over at: http://www.slideshare.net/holidaypointau/the-se-os-guide-to-making-a-website-michael-jones Please feel free to ask any questions in the comment box below, email me at info@holidaypoint.com.au, or if you live in Melbourne, come to the dedicated SEO Meetup at http://www.meetup.com/Melbourne-SEO/

The Wonderful Wide World of Seo from Michael Jones

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0 The SEOs Guide to Making a Website /slideshow/the-se-os-guide-to-making-a-website-michael-jones/27988483 theseosguidetomakingawebsite-michaeljones-131106212822-phpapp02
As a result of undertaking site clinic audits, it was apparent that a lot of websites these days have no clear objectives, no measurable KPIs, there has been a lack of (keyword) research prior to making the website and a lot of the content management systems used were simply not SEO friendly. So by creating this presentation,. I hope you educate you a bit on everything that goes into building a website; from setting your objectives, researching keywords, all the way to launching your site and promoting it. I have placed 6 new pages that weren't part of the original presentation at the very end for you to check out. Please let me know if you have any questions.]]>
As a result of undertaking site clinic audits, it was apparent that a lot of websites these days have no clear objectives, no measurable KPIs, there has been a lack of (keyword) research prior to making the website and a lot of the content management systems used were simply not SEO friendly. So by creating this presentation,. I hope you educate you a bit on everything that goes into building a website; from setting your objectives, researching keywords, all the way to launching your site and promoting it. I have placed 6 new pages that weren't part of the original presentation at the very end for you to check out. Please let me know if you have any questions.]]> Wed, 06 Nov 2013 21:28:22 GMT /slideshow/the-se-os-guide-to-making-a-website-michael-jones/27988483 holidaypointau@slideshare.net(holidaypointau) The SEOs Guide to Making a Website holidaypointau As a result of undertaking site clinic audits, it was apparent that a lot of websites these days have no clear objectives, no measurable KPIs, there has been a lack of (keyword) research prior to making the website and a lot of the content management systems used were simply not SEO friendly. So by creating this presentation,. I hope you educate you a bit on everything that goes into building a website; from setting your objectives, researching keywords, all the way to launching your site and promoting it. I have placed 6 new pages that weren't part of the original presentation at the very end for you to check out. Please let me know if you have any questions. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/theseosguidetomakingawebsite-michaeljones-131106212822-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> As a result of undertaking site clinic audits, it was apparent that a lot of websites these days have no clear objectives, no measurable KPIs, there has been a lack of (keyword) research prior to making the website and a lot of the content management systems used were simply not SEO friendly. So by creating this presentation,. I hope you educate you a bit on everything that goes into building a website; from setting your objectives, researching keywords, all the way to launching your site and promoting it. I have placed 6 new pages that weren't part of the original presentation at the very end for you to check out. Please let me know if you have any questions.

The SEOs Guide to Making a Website from Michael Jones

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0 My Panda / Penguin Algorithm Recovery Story� - Cheers, Tears and Jeers� /slideshow/my-panda-penguin-algorithm-recovery-story-cheers-tears-and-jeers/22512735 pandapenguinrecoverystory-michaeljones-130605184249-phpapp02
My story / case study of how the Google Panda / Penguin Algorithms affected my websites - hence the title: Cheers, Tears and Jeers The presentation covers everything from: - What I was (and im sure everyone else was) was doing around SEO - What effects the Panda / Penguin Algorithm updates had to my websites - Everything I implemented to try to recover - What finally worked - The results i saw - Key considerations & Take Aways Please let me know if you have any questions, what you have tried in the past to recover and perhaps results you have seen by following the process within.]]>
My story / case study of how the Google Panda / Penguin Algorithms affected my websites - hence the title: Cheers, Tears and Jeers The presentation covers everything from: - What I was (and im sure everyone else was) was doing around SEO - What effects the Panda / Penguin Algorithm updates had to my websites - Everything I implemented to try to recover - What finally worked - The results i saw - Key considerations & Take Aways Please let me know if you have any questions, what you have tried in the past to recover and perhaps results you have seen by following the process within.]]> Wed, 05 Jun 2013 18:42:49 GMT /slideshow/my-panda-penguin-algorithm-recovery-story-cheers-tears-and-jeers/22512735 holidaypointau@slideshare.net(holidaypointau) My Panda / Penguin Algorithm Recovery Story� - Cheers, Tears and Jeers� holidaypointau My story / case study of how the Google Panda / Penguin Algorithms affected my websites - hence the title: Cheers, Tears and Jeers� The presentation covers everything from: - What I was (and im sure everyone else was) was doing around SEO - What effects the Panda / Penguin Algorithm updates had to my websites - Everything I implemented to try to recover - What finally worked - The results i saw - Key considerations & Take Aways Please let me know if you have any questions, what you have tried in the past to recover and perhaps results you have seen by following the process within. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/pandapenguinrecoverystory-michaeljones-130605184249-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> My story / case study of how the Google Panda / Penguin Algorithms affected my websites - hence the title: Cheers, Tears and Jeers� The presentation covers everything from: - What I was (and im sure everyone else was) was doing around SEO - What effects the Panda / Penguin Algorithm updates had to my websites - Everything I implemented to try to recover - What finally worked - The results i saw - Key considerations & Take Aways Please let me know if you have any questions, what you have tried in the past to recover and perhaps results you have seen by following the process within.

My Panda / Penguin Algorithm Recovery Story - Cheers, Tears and Jeers from Michael Jones

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0 Social Media Automation /slideshow/social-automation-michael-jones/18919237 socialautomation-michaeljones-130416065336-phpapp01
A range of ideas of how you can automate various parts of your social media marketing strategy. If you are time poor like I am, you need to prioritise your workload and juggle a lot of tasks at once. These ideas are just the tip of the iceberg, but I highly recommend you check out Zapier and IFTTT for the large range of things they can both do.]]>
A range of ideas of how you can automate various parts of your social media marketing strategy. If you are time poor like I am, you need to prioritise your workload and juggle a lot of tasks at once. These ideas are just the tip of the iceberg, but I highly recommend you check out Zapier and IFTTT for the large range of things they can both do.]]> Tue, 16 Apr 2013 06:53:36 GMT /slideshow/social-automation-michael-jones/18919237 holidaypointau@slideshare.net(holidaypointau) Social Media Automation holidaypointau A range of ideas of how you can automate various parts of your social media marketing strategy. If you are time poor like I am, you need to prioritise your workload and juggle a lot of tasks at once. These ideas are just the tip of the iceberg, but I highly recommend you check out Zapier and IFTTT for the large range of things they can both do. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/socialautomation-michaeljones-130416065336-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> A range of ideas of how you can automate various parts of your social media marketing strategy. If you are time poor like I am, you need to prioritise your workload and juggle a lot of tasks at once. These ideas are just the tip of the iceberg, but I highly recommend you check out Zapier and IFTTT for the large range of things they can both do.

Social Media Automation from Michael Jones

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0 https://cdn.slidesharecdn.com/profile-photo-holidaypointau-48x48.jpg?cb=1666313258 A light-hearted wrap up of the latest travel news, great things to do and see, must do activities and where to stay in Australia and around the world. www.holidaypoint.com.au https://cdn.slidesharecdn.com/ss_thumbnails/michaeljones-seoforblogs-150904081843-lva1-app6891-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/seo-practices-for-blogs-stop-blogging-a-dead-horse-52413203/52413203 SEO Practices for Blog... https://cdn.slidesharecdn.com/ss_thumbnails/michaeljones-jan2015serverresourcespresentation-150114202640-conversion-gate01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/michael-jones-jan-2015-server-resources-presentation/43530544 Reducing Server Resour... https://cdn.slidesharecdn.com/ss_thumbnails/michaeljones-dec2014tldpresentation-150114202622-conversion-gate02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/michael-jones-dec-2014-tld-presentation/43530535 SEO Case Study: Choosi...