際際滷shows by User: holisticemail / http://www.slideshare.net/images/logo.gif 際際滷shows by User: holisticemail / Wed, 21 Nov 2018 10:28:26 GMT 際際滷Share feed for 際際滷shows by User: holisticemail Customer Experience Email Marketing: Getting Ahead of the Consumer /slideshow/customer-experience-email-marketing-getting-ahead-of-the-consumer/123597646 liveclickerholisticcxexperiencewebinar-181121102826
Customer Experience Email Marketing (CX Email Marketing) is a balanced approach to email marketing in which brands achieve their goals and objectives by helping customers achieve theirs. It shouldnt be a radical notion, but a quick glance through the inbox will reveal message after message fails to ask one simple question: How can we help you today? Join this webinar to: - Discover how Retail and Travel brands are currently faring with each CX Email Marketing pillar: Helpfulness, Personalisation & Customer-focused - Learn how to leverage the three pillars of CX Email Marketing & deliver more engaging and valuable emails - Be inspired by some great case studies of emails that are delivering RealTime Customer Email Experiences well Based on the joint Holistic Email Marketing & Liveclicker Research Report: Customer Experience Email Marketing: Getting Ahead of the Consumer Webinar: https://www.holisticemailmarketing.com/in-person/email-marketing-events/holistic-live-connect/webinar-customer-experience-email-marketing-getting-ahead-of-the-consumer/ Report: https://www.holisticemailmarketing.com/insights/customer-experience-report/]]>

Customer Experience Email Marketing (CX Email Marketing) is a balanced approach to email marketing in which brands achieve their goals and objectives by helping customers achieve theirs. It shouldnt be a radical notion, but a quick glance through the inbox will reveal message after message fails to ask one simple question: How can we help you today? Join this webinar to: - Discover how Retail and Travel brands are currently faring with each CX Email Marketing pillar: Helpfulness, Personalisation & Customer-focused - Learn how to leverage the three pillars of CX Email Marketing & deliver more engaging and valuable emails - Be inspired by some great case studies of emails that are delivering RealTime Customer Email Experiences well Based on the joint Holistic Email Marketing & Liveclicker Research Report: Customer Experience Email Marketing: Getting Ahead of the Consumer Webinar: https://www.holisticemailmarketing.com/in-person/email-marketing-events/holistic-live-connect/webinar-customer-experience-email-marketing-getting-ahead-of-the-consumer/ Report: https://www.holisticemailmarketing.com/insights/customer-experience-report/]]>
Wed, 21 Nov 2018 10:28:26 GMT /slideshow/customer-experience-email-marketing-getting-ahead-of-the-consumer/123597646 holisticemail@slideshare.net(holisticemail) Customer Experience Email Marketing: Getting Ahead of the Consumer holisticemail Customer Experience Email Marketing (CX Email Marketing) is a balanced approach to email marketing in which brands achieve their goals and objectives by helping customers achieve theirs. It shouldnt be a radical notion, but a quick glance through the inbox will reveal message after message fails to ask one simple question: How can we help you today? Join this webinar to: - Discover how Retail and Travel brands are currently faring with each CX Email Marketing pillar: Helpfulness, Personalisation & Customer-focused - Learn how to leverage the three pillars of CX Email Marketing & deliver more engaging and valuable emails - Be inspired by some great case studies of emails that are delivering RealTime Customer Email Experiences well Based on the joint Holistic Email Marketing & Liveclicker Research Report: Customer Experience Email Marketing: Getting Ahead of the Consumer Webinar: https://www.holisticemailmarketing.com/in-person/email-marketing-events/holistic-live-connect/webinar-customer-experience-email-marketing-getting-ahead-of-the-consumer/ Report: https://www.holisticemailmarketing.com/insights/customer-experience-report/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/liveclickerholisticcxexperiencewebinar-181121102826-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Customer Experience Email Marketing (CX Email Marketing) is a balanced approach to email marketing in which brands achieve their goals and objectives by helping customers achieve theirs. It shouldnt be a radical notion, but a quick glance through the inbox will reveal message after message fails to ask one simple question: How can we help you today? Join this webinar to: - Discover how Retail and Travel brands are currently faring with each CX Email Marketing pillar: Helpfulness, Personalisation &amp; Customer-focused - Learn how to leverage the three pillars of CX Email Marketing &amp; deliver more engaging and valuable emails - Be inspired by some great case studies of emails that are delivering RealTime Customer Email Experiences well Based on the joint Holistic Email Marketing &amp; Liveclicker Research Report: Customer Experience Email Marketing: Getting Ahead of the Consumer Webinar: https://www.holisticemailmarketing.com/in-person/email-marketing-events/holistic-live-connect/webinar-customer-experience-email-marketing-getting-ahead-of-the-consumer/ Report: https://www.holisticemailmarketing.com/insights/customer-experience-report/
Customer Experience Email Marketing: Getting Ahead of the Consumer from Holistic Email Marketing
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Using Psychology to Create High Performance Emails /slideshow/using-psychology-to-create-high-performance-emails-118982613/118982613 jonathanpay-usingpsychologytocreatehighperformanceemailsv4-181010104925
Chances are that youre creating email without a full understanding of your audiences behaviors and preferences. But real value is created when we fully understand who were emailing at a psychological level. By applying different principles from psychology and marketing to emailincluding personality types and cognitive biaseswe can craft more compelling, high-performing campaigns that drive engagement with your audience.]]>

Chances are that youre creating email without a full understanding of your audiences behaviors and preferences. But real value is created when we fully understand who were emailing at a psychological level. By applying different principles from psychology and marketing to emailincluding personality types and cognitive biaseswe can craft more compelling, high-performing campaigns that drive engagement with your audience.]]>
Wed, 10 Oct 2018 10:49:25 GMT /slideshow/using-psychology-to-create-high-performance-emails-118982613/118982613 holisticemail@slideshare.net(holisticemail) Using Psychology to Create High Performance Emails holisticemail Chances are that youre creating email without a full understanding of your audiences behaviors and preferences. But real value is created when we fully understand who were emailing at a psychological level. By applying different principles from psychology and marketing to emailincluding personality types and cognitive biaseswe can craft more compelling, high-performing campaigns that drive engagement with your audience. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/jonathanpay-usingpsychologytocreatehighperformanceemailsv4-181010104925-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Chances are that youre creating email without a full understanding of your audiences behaviors and preferences. But real value is created when we fully understand who were emailing at a psychological level. By applying different principles from psychology and marketing to emailincluding personality types and cognitive biaseswe can craft more compelling, high-performing campaigns that drive engagement with your audience.
Using Psychology to Create High Performance Emails from Holistic Email Marketing
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Optimising Your Forms for Increased Conversions and GDPR /holisticemail/optimising-your-forms-for-increased-conversions-and-gdpr optimisingyourformsforincreasedconversionsandgdpr-180329141233
Revealing the Report: Preparing for GDPR: The State of Retail Email Subscribe Forms in 2018 Holistic Email Marketing and Pure360 have come together to provide you with this insightful webinar, enabling you to gain insights on the state of email subscribe forms, as well as GDPR, from some of the industrys finest email marketers, Kath Pay of Holistic Email Marketing & Komal Helyer of Pure360. In January 2018 we subscribed to emails from 80 different retail brands of all sizes, markets and name-brand familiarity and put all the findings together in a report, Preparing for GDPR: The state of Retail Email Subscribe Forms in 2018. This webinar will discuss the insights discovered within the report plus: - Hear expert advice from Komal Helyer of Pure 360 and Kath Pay of Holistic Email - Learn from these findings, to help you shape and plan your forms in readiness for GDPR - Be equipped with ideas to test to ensure that your list will grow beyond May 2018 https://www.holisticemailmarketing.com/in-person/holistic-live/holistic-live-connect/webinar-preparing-gdpr-state-retail-email-subscribe-forms-2018/]]>

Revealing the Report: Preparing for GDPR: The State of Retail Email Subscribe Forms in 2018 Holistic Email Marketing and Pure360 have come together to provide you with this insightful webinar, enabling you to gain insights on the state of email subscribe forms, as well as GDPR, from some of the industrys finest email marketers, Kath Pay of Holistic Email Marketing & Komal Helyer of Pure360. In January 2018 we subscribed to emails from 80 different retail brands of all sizes, markets and name-brand familiarity and put all the findings together in a report, Preparing for GDPR: The state of Retail Email Subscribe Forms in 2018. This webinar will discuss the insights discovered within the report plus: - Hear expert advice from Komal Helyer of Pure 360 and Kath Pay of Holistic Email - Learn from these findings, to help you shape and plan your forms in readiness for GDPR - Be equipped with ideas to test to ensure that your list will grow beyond May 2018 https://www.holisticemailmarketing.com/in-person/holistic-live/holistic-live-connect/webinar-preparing-gdpr-state-retail-email-subscribe-forms-2018/]]>
Thu, 29 Mar 2018 14:12:33 GMT /holisticemail/optimising-your-forms-for-increased-conversions-and-gdpr holisticemail@slideshare.net(holisticemail) Optimising Your Forms for Increased Conversions and GDPR holisticemail Revealing the Report: Preparing for GDPR: The State of Retail Email Subscribe Forms in 2018 Holistic Email Marketing and Pure360 have come together to provide you with this insightful webinar, enabling you to gain insights on the state of email subscribe forms, as well as GDPR, from some of the industrys finest email marketers, Kath Pay of Holistic Email Marketing & Komal Helyer of Pure360. In January 2018 we subscribed to emails from 80 different retail brands of all sizes, markets and name-brand familiarity and put all the findings together in a report, Preparing for GDPR: The state of Retail Email Subscribe Forms in 2018. This webinar will discuss the insights discovered within the report plus: - Hear expert advice from Komal Helyer of Pure 360 and Kath Pay of Holistic Email - Learn from these findings, to help you shape and plan your forms in readiness for GDPR - Be equipped with ideas to test to ensure that your list will grow beyond May 2018 https://www.holisticemailmarketing.com/in-person/holistic-live/holistic-live-connect/webinar-preparing-gdpr-state-retail-email-subscribe-forms-2018/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optimisingyourformsforincreasedconversionsandgdpr-180329141233-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Revealing the Report: Preparing for GDPR: The State of Retail Email Subscribe Forms in 2018 Holistic Email Marketing and Pure360 have come together to provide you with this insightful webinar, enabling you to gain insights on the state of email subscribe forms, as well as GDPR, from some of the industrys finest email marketers, Kath Pay of Holistic Email Marketing &amp; Komal Helyer of Pure360. In January 2018 we subscribed to emails from 80 different retail brands of all sizes, markets and name-brand familiarity and put all the findings together in a report, Preparing for GDPR: The state of Retail Email Subscribe Forms in 2018. This webinar will discuss the insights discovered within the report plus: - Hear expert advice from Komal Helyer of Pure 360 and Kath Pay of Holistic Email - Learn from these findings, to help you shape and plan your forms in readiness for GDPR - Be equipped with ideas to test to ensure that your list will grow beyond May 2018 https://www.holisticemailmarketing.com/in-person/holistic-live/holistic-live-connect/webinar-preparing-gdpr-state-retail-email-subscribe-forms-2018/
Optimising Your Forms for Increased Conversions and GDPR from Holistic Email Marketing
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Enhancing Email Marketing with New Targeting and Customer Experience Tactics /slideshow/enhancing-email-marketing-with-new-targeting-and-customer-experience-tactics/80259845 20170926enhancingemailmarketingwithnewtargetingandcustomerexperiencetactics-170928152335
Watch the webinar here: http://www.holisticemailmarketing.com/enhancing-email-marketing-with-new-targeting-and-customer-experience-tactics.html Join us for another Holistic Live! Connect webinar with esteemed marketing industry analyst David Daniels, CEO & Founder, The Relevancy Group & Kath Pay, CEO & Founder, Holistic Email Marketing. David will be sharing new research, tactics and strategies to improve the customer experience and relevance, as well as reviewing several new innovations and technologies and discuss their effectiveness. Davids presentation and discussion will address the following: Data utilization in email marketing and the efficacy of real time data Individual targeting and the rise of People Based Marketing and its role in email marketing The impact of machine learning and other artificial intelligence technology on email marketing Innovations in mobile utilization to drive mobile app usage The challenges and opportunities of utilizing embedding video in email David will also take your questions and offer access to research reports available for download. About David: As CEO of The Relevancy Group, David directs market research and advisory services essential to digital marketing. Direct Magazine said David is one of the most influential experts in email marketing, if not the most influential. Co-author of Email Marketing An Hour A Day, David has held senior level positions at Forrester, JupiterResearch, Apple, Anthropologie and other top brands. In 2017 David was named Email Marketer Thought Leader of the Year by the eec/DMA. David is also the Publisher and Founder of The Marketer Quarterly a digital magazine for marketers by marketers available for free with registration at www.marketerquarterly.com or via the MQ App on Apple, Google and Amazon.]]>

Watch the webinar here: http://www.holisticemailmarketing.com/enhancing-email-marketing-with-new-targeting-and-customer-experience-tactics.html Join us for another Holistic Live! Connect webinar with esteemed marketing industry analyst David Daniels, CEO & Founder, The Relevancy Group & Kath Pay, CEO & Founder, Holistic Email Marketing. David will be sharing new research, tactics and strategies to improve the customer experience and relevance, as well as reviewing several new innovations and technologies and discuss their effectiveness. Davids presentation and discussion will address the following: Data utilization in email marketing and the efficacy of real time data Individual targeting and the rise of People Based Marketing and its role in email marketing The impact of machine learning and other artificial intelligence technology on email marketing Innovations in mobile utilization to drive mobile app usage The challenges and opportunities of utilizing embedding video in email David will also take your questions and offer access to research reports available for download. About David: As CEO of The Relevancy Group, David directs market research and advisory services essential to digital marketing. Direct Magazine said David is one of the most influential experts in email marketing, if not the most influential. Co-author of Email Marketing An Hour A Day, David has held senior level positions at Forrester, JupiterResearch, Apple, Anthropologie and other top brands. In 2017 David was named Email Marketer Thought Leader of the Year by the eec/DMA. David is also the Publisher and Founder of The Marketer Quarterly a digital magazine for marketers by marketers available for free with registration at www.marketerquarterly.com or via the MQ App on Apple, Google and Amazon.]]>
Thu, 28 Sep 2017 15:23:35 GMT /slideshow/enhancing-email-marketing-with-new-targeting-and-customer-experience-tactics/80259845 holisticemail@slideshare.net(holisticemail) Enhancing Email Marketing with New Targeting and Customer Experience Tactics holisticemail Watch the webinar here: http://www.holisticemailmarketing.com/enhancing-email-marketing-with-new-targeting-and-customer-experience-tactics.html Join us for another Holistic Live! Connect webinar with esteemed marketing industry analyst David Daniels, CEO & Founder, The Relevancy Group & Kath Pay, CEO & Founder, Holistic Email Marketing. David will be sharing new research, tactics and strategies to improve the customer experience and relevance, as well as reviewing several new innovations and technologies and discuss their effectiveness. Davids presentation and discussion will address the following: Data utilization in email marketing and the efficacy of real time data Individual targeting and the rise of People Based Marketing and its role in email marketing The impact of machine learning and other artificial intelligence technology on email marketing Innovations in mobile utilization to drive mobile app usage The challenges and opportunities of utilizing embedding video in email David will also take your questions and offer access to research reports available for download. About David: As CEO of The Relevancy Group, David directs market research and advisory services essential to digital marketing. Direct Magazine said David is one of the most influential experts in email marketing, if not the most influential. Co-author of Email Marketing An Hour A Day, David has held senior level positions at Forrester, JupiterResearch, Apple, Anthropologie and other top brands. In 2017 David was named Email Marketer Thought Leader of the Year by the eec/DMA. David is also the Publisher and Founder of The Marketer Quarterly a digital magazine for marketers by marketers available for free with registration at www.marketerquarterly.com or via the MQ App on Apple, Google and Amazon. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/20170926enhancingemailmarketingwithnewtargetingandcustomerexperiencetactics-170928152335-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Watch the webinar here: http://www.holisticemailmarketing.com/enhancing-email-marketing-with-new-targeting-and-customer-experience-tactics.html Join us for another Holistic Live! Connect webinar with esteemed marketing industry analyst David Daniels, CEO &amp; Founder, The Relevancy Group &amp; Kath Pay, CEO &amp; Founder, Holistic Email Marketing. David will be sharing new research, tactics and strategies to improve the customer experience and relevance, as well as reviewing several new innovations and technologies and discuss their effectiveness. Davids presentation and discussion will address the following: Data utilization in email marketing and the efficacy of real time data Individual targeting and the rise of People Based Marketing and its role in email marketing The impact of machine learning and other artificial intelligence technology on email marketing Innovations in mobile utilization to drive mobile app usage The challenges and opportunities of utilizing embedding video in email David will also take your questions and offer access to research reports available for download. About David: As CEO of The Relevancy Group, David directs market research and advisory services essential to digital marketing. Direct Magazine said David is one of the most influential experts in email marketing, if not the most influential. Co-author of Email Marketing An Hour A Day, David has held senior level positions at Forrester, JupiterResearch, Apple, Anthropologie and other top brands. In 2017 David was named Email Marketer Thought Leader of the Year by the eec/DMA. David is also the Publisher and Founder of The Marketer Quarterly a digital magazine for marketers by marketers available for free with registration at www.marketerquarterly.com or via the MQ App on Apple, Google and Amazon.
Enhancing Email Marketing with New Targeting and Customer Experience Tactics from Holistic Email Marketing
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What you're missing in A/B email testing /slideshow/what-youre-missing-in-ab-email-testing-79321296/79321296 whatyouremissinginabemailtesting-170831124406
Push the power of your email marketing by looking at email testing differently. Leverage the testing ability of your emails to improve the performance of your other marketing acquisition and conversion channels. You will learn how to: - Build a hypothesis into your emails - Drive the actions that provide the answers you're looking for - Use a push channel such as email to inform and improve pull channel performance - Use tactics to test for long-term results as well as short-term results]]>

Push the power of your email marketing by looking at email testing differently. Leverage the testing ability of your emails to improve the performance of your other marketing acquisition and conversion channels. You will learn how to: - Build a hypothesis into your emails - Drive the actions that provide the answers you're looking for - Use a push channel such as email to inform and improve pull channel performance - Use tactics to test for long-term results as well as short-term results]]>
Thu, 31 Aug 2017 12:44:06 GMT /slideshow/what-youre-missing-in-ab-email-testing-79321296/79321296 holisticemail@slideshare.net(holisticemail) What you're missing in A/B email testing holisticemail Push the power of your email marketing by looking at email testing differently. Leverage the testing ability of your emails to improve the performance of your other marketing acquisition and conversion channels. You will learn how to: - Build a hypothesis into your emails - Drive the actions that provide the answers you're looking for - Use a push channel such as email to inform and improve pull channel performance - Use tactics to test for long-term results as well as short-term results <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/whatyouremissinginabemailtesting-170831124406-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Push the power of your email marketing by looking at email testing differently. Leverage the testing ability of your emails to improve the performance of your other marketing acquisition and conversion channels. You will learn how to: - Build a hypothesis into your emails - Drive the actions that provide the answers you&#39;re looking for - Use a push channel such as email to inform and improve pull channel performance - Use tactics to test for long-term results as well as short-term results
What you're missing in A/B email testing from Holistic Email Marketing
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Getting Your Email Marketing Team GDPR Compliant /slideshow/getting-your-email-marketing-team-gdpr-compliant/79127528 20170824gettingyouremailmarketingteamgdprcompliant-170824155427
Watch the webinar here: http://www.holisticemailmarketing.com/getting-your-email-marketing-team-gdpr-compliant.html Join Holistic Email Marketing and Steve Henderson from Communicator on this webinar and learn: - What are the new challenges with gaining consent for new and existing data? - How technology and clever copywriting can help with new sign-ups(examples on how to make sign-up both compelling and compliant with GDPR and ePrivacy) - How to run your own GDPR audit About Steve Henderson: With over a decades experience, Steve is a data protection and email deliverability specialist and is an expert on the impact of the GDPR to the email marketing industry. Steve has worked with the DMA since 2012 and was elected to the DMA Email Council in 2015. Steve belongs to the CIPP/E (Certified Institute of Privacy Professionals Europe), the CIPT (Certified Institute of Privacy Technologists) and was recently awarded the IAPP Fellow of Information Privacy.]]>

Watch the webinar here: http://www.holisticemailmarketing.com/getting-your-email-marketing-team-gdpr-compliant.html Join Holistic Email Marketing and Steve Henderson from Communicator on this webinar and learn: - What are the new challenges with gaining consent for new and existing data? - How technology and clever copywriting can help with new sign-ups(examples on how to make sign-up both compelling and compliant with GDPR and ePrivacy) - How to run your own GDPR audit About Steve Henderson: With over a decades experience, Steve is a data protection and email deliverability specialist and is an expert on the impact of the GDPR to the email marketing industry. Steve has worked with the DMA since 2012 and was elected to the DMA Email Council in 2015. Steve belongs to the CIPP/E (Certified Institute of Privacy Professionals Europe), the CIPT (Certified Institute of Privacy Technologists) and was recently awarded the IAPP Fellow of Information Privacy.]]>
Thu, 24 Aug 2017 15:54:27 GMT /slideshow/getting-your-email-marketing-team-gdpr-compliant/79127528 holisticemail@slideshare.net(holisticemail) Getting Your Email Marketing Team GDPR Compliant holisticemail Watch the webinar here: http://www.holisticemailmarketing.com/getting-your-email-marketing-team-gdpr-compliant.html Join Holistic Email Marketing and Steve Henderson from Communicator on this webinar and learn: - What are the new challenges with gaining consent for new and existing data? - How technology and clever copywriting can help with new sign-ups(examples on how to make sign-up both compelling and compliant with GDPR and ePrivacy) - How to run your own GDPR audit About Steve Henderson: With over a decades experience, Steve is a data protection and email deliverability specialist and is an expert on the impact of the GDPR to the email marketing industry. Steve has worked with the DMA since 2012 and was elected to the DMA Email Council in 2015. Steve belongs to the CIPP/E (Certified Institute of Privacy Professionals Europe), the CIPT (Certified Institute of Privacy Technologists) and was recently awarded the IAPP Fellow of Information Privacy. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/20170824gettingyouremailmarketingteamgdprcompliant-170824155427-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Watch the webinar here: http://www.holisticemailmarketing.com/getting-your-email-marketing-team-gdpr-compliant.html Join Holistic Email Marketing and Steve Henderson from Communicator on this webinar and learn: - What are the new challenges with gaining consent for new and existing data? - How technology and clever copywriting can help with new sign-ups(examples on how to make sign-up both compelling and compliant with GDPR and ePrivacy) - How to run your own GDPR audit About Steve Henderson: With over a decades experience, Steve is a data protection and email deliverability specialist and is an expert on the impact of the GDPR to the email marketing industry. Steve has worked with the DMA since 2012 and was elected to the DMA Email Council in 2015. Steve belongs to the CIPP/E (Certified Institute of Privacy Professionals Europe), the CIPT (Certified Institute of Privacy Technologists) and was recently awarded the IAPP Fellow of Information Privacy.
Getting Your Email Marketing Team GDPR Compliant from Holistic Email Marketing
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3 Steps to Increasing your Email Marketing Conversions /slideshow/3-steps-to-increasing-your-email-marketing-conversions-73089054/73089054 econsultancy-mwl17-emailmarketing-kathpay-170313103835
An Econsultancy Email Marketing taster with Kath Pay presented at Marketing Week Live 2017 #mwl17]]>

An Econsultancy Email Marketing taster with Kath Pay presented at Marketing Week Live 2017 #mwl17]]>
Mon, 13 Mar 2017 10:38:35 GMT /slideshow/3-steps-to-increasing-your-email-marketing-conversions-73089054/73089054 holisticemail@slideshare.net(holisticemail) 3 Steps to Increasing your Email Marketing Conversions holisticemail An Econsultancy Email Marketing taster with Kath Pay presented at Marketing Week Live 2017 #mwl17 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/econsultancy-mwl17-emailmarketing-kathpay-170313103835-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> An Econsultancy Email Marketing taster with Kath Pay presented at Marketing Week Live 2017 #mwl17
3 Steps to Increasing your Email Marketing Conversions from Holistic Email Marketing
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Realise the Benefits of Holistic Testing /slideshow/realise-the-benefits-of-holistic-testing-72130601/72130601 20170210figarotesting-170214112456
Delivered by Kath Pay, CEO of Holistic Email Marketing, at Figaro Digital's Email Marketing & CRM Seminar on Thursday 9 February 2017. Aimed at marketing professionals looking to push the power of their email marketing, this session reveals how to leverage the testing ability of your emails to improve the performance of your other marketing acquisition and conversion channels. You will learn how to build a hypothesis into your emails, to drive the actions that provide the answers you're looking for. As well as how to use a push channel such as email to inform and improve pull channel performance. Plus, tactics to test for long-term results as well as short-term results.]]>

Delivered by Kath Pay, CEO of Holistic Email Marketing, at Figaro Digital's Email Marketing & CRM Seminar on Thursday 9 February 2017. Aimed at marketing professionals looking to push the power of their email marketing, this session reveals how to leverage the testing ability of your emails to improve the performance of your other marketing acquisition and conversion channels. You will learn how to build a hypothesis into your emails, to drive the actions that provide the answers you're looking for. As well as how to use a push channel such as email to inform and improve pull channel performance. Plus, tactics to test for long-term results as well as short-term results.]]>
Tue, 14 Feb 2017 11:24:56 GMT /slideshow/realise-the-benefits-of-holistic-testing-72130601/72130601 holisticemail@slideshare.net(holisticemail) Realise the Benefits of Holistic Testing holisticemail Delivered by Kath Pay, CEO of Holistic Email Marketing, at Figaro Digital's Email Marketing & CRM Seminar on Thursday 9 February 2017. Aimed at marketing professionals looking to push the power of their email marketing, this session reveals how to leverage the testing ability of your emails to improve the performance of your other marketing acquisition and conversion channels. You will learn how to build a hypothesis into your emails, to drive the actions that provide the answers you're looking for. As well as how to use a push channel such as email to inform and improve pull channel performance. Plus, tactics to test for long-term results as well as short-term results. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/20170210figarotesting-170214112456-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Delivered by Kath Pay, CEO of Holistic Email Marketing, at Figaro Digital&#39;s Email Marketing &amp; CRM Seminar on Thursday 9 February 2017. Aimed at marketing professionals looking to push the power of their email marketing, this session reveals how to leverage the testing ability of your emails to improve the performance of your other marketing acquisition and conversion channels. You will learn how to build a hypothesis into your emails, to drive the actions that provide the answers you&#39;re looking for. As well as how to use a push channel such as email to inform and improve pull channel performance. Plus, tactics to test for long-term results as well as short-term results.
Realise the Benefits of Holistic Testing from Holistic Email Marketing
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https://cdn.slidesharecdn.com/profile-photo-holisticemail-48x48.jpg?cb=1678791541 Holistic Email Marketing is a results-oriented email marketing consultancy. Through our many years of experience in the industry, we have concluded that to get the best out of email marketing, you need to base it on the customer journey. We created the Holistic approach, which is about creating conversion-focused, customer-centric marketing strategies with email at its heart. www.holisticemailmarketing.com https://cdn.slidesharecdn.com/ss_thumbnails/liveclickerholisticcxexperiencewebinar-181121102826-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/customer-experience-email-marketing-getting-ahead-of-the-consumer/123597646 Customer Experience Em... https://cdn.slidesharecdn.com/ss_thumbnails/jonathanpay-usingpsychologytocreatehighperformanceemailsv4-181010104925-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/using-psychology-to-create-high-performance-emails-118982613/118982613 Using Psychology to Cr... https://cdn.slidesharecdn.com/ss_thumbnails/optimisingyourformsforincreasedconversionsandgdpr-180329141233-thumbnail.jpg?width=320&height=320&fit=bounds holisticemail/optimising-your-forms-for-increased-conversions-and-gdpr Optimising Your Forms ...