/ http://www.slideshare.net/images/logo.gif / ºÝºÝߣShare feed for ºÝºÝߣshows by User: jasonjpulliam https://cdn.slidesharecdn.com/profile-photo-jasonjpulliam-48x48.jpg?cb=1554767325 So imagine you’re riding a tiger -- let’s say it’s a Bengal tiger and it looks hungry. And it’s turning it’s head to look up at its rider, you. It’s looking at you. Do you feel your palms begin to sweat? Heart racing a little faster? It should be, you’re dinner. This same anxiety confronts today’s business owners/marketing strategists who have to make big decisions about how they are going to ride their own Content Marketing Beast. That beast requires fresh concepts and a high-calorie menu to keep it purring contentedly. You want it well-fed and docile. It must be cared for because you need that beast to ROAR without eating you or your team! We know this requires some delicate b...