際際滷shows by User: johngwood / http://www.slideshare.net/images/logo.gif 際際滷shows by User: johngwood / Thu, 02 Oct 2014 01:00:10 GMT 際際滷Share feed for 際際滷shows by User: johngwood Facebook Insight training /johngwood/facebook-insight-training-generic facebookinsighttraining-generic-141002010010-phpapp01
You want to build a compelling Facebook fan page with consistent engagement, but how do you understand what it is that your fans are consuming, engaging with and sharing? Facebook Insights can provide the answers but the terminology is confusing (and sometimes changes!) and the sheer number of metrics can be overwhelming for marketers / community managers. This presentation forms the basis of the eGenie Facebook Insights Training course and cuts through the clutter, explaining everything in simple terms so that you can really understand which metrics are appropriate when. The course can be tailored to meet your specific requirements, but aims to cover the following areas: - Understand how to set clear, measurable goals - Understanding the metrics that are available within Insights - Learning about who sees your posts, how this is affected by EdgeRank and how this knowledge can enable you to post most effectively - Learning what the numbers really mean and what action is appropriate in different situations - Discovering how you can use the power of Facebook Insights to influence your marketing strategy because you understand what is working and what isn't For more information on how eGenie can help, contact us now!]]>
You want to build a compelling Facebook fan page with consistent engagement, but how do you understand what it is that your fans are consuming, engaging with and sharing? Facebook Insights can provide the answers but the terminology is confusing (and sometimes changes!) and the sheer number of metrics can be overwhelming for marketers / community managers. This presentation forms the basis of the eGenie Facebook Insights Training course and cuts through the clutter, explaining everything in simple terms so that you can really understand which metrics are appropriate when. The course can be tailored to meet your specific requirements, but aims to cover the following areas: - Understand how to set clear, measurable goals - Understanding the metrics that are available within Insights - Learning about who sees your posts, how this is affected by EdgeRank and how this knowledge can enable you to post most effectively - Learning what the numbers really mean and what action is appropriate in different situations - Discovering how you can use the power of Facebook Insights to influence your marketing strategy because you understand what is working and what isn't For more information on how eGenie can help, contact us now!]]> Thu, 02 Oct 2014 01:00:10 GMT /johngwood/facebook-insight-training-generic johngwood@slideshare.net(johngwood) Facebook Insight training johngwood You want to build a compelling Facebook fan page with consistent engagement, but how do you understand what it is that your fans are consuming, engaging with and sharing? Facebook Insights can provide the answers but the terminology is confusing (and sometimes changes!) and the sheer number of metrics can be overwhelming for marketers / community managers. This presentation forms the basis of the eGenie Facebook Insights Training course and cuts through the clutter, explaining everything in simple terms so that you can really understand which metrics are appropriate when. The course can be tailored to meet your specific requirements, but aims to cover the following areas: - Understand how to set clear, measurable goals - Understanding the metrics that are available within Insights - Learning about who sees your posts, how this is affected by EdgeRank and how this knowledge can enable you to post most effectively - Learning what the numbers really mean and what action is appropriate in different situations - Discovering how you can use the power of Facebook Insights to influence your marketing strategy because you understand what is working and what isn't For more information on how eGenie can help, contact us now! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/facebookinsighttraining-generic-141002010010-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> You want to build a compelling Facebook fan page with consistent engagement, but how do you understand what it is that your fans are consuming, engaging with and sharing? Facebook Insights can provide the answers but the terminology is confusing (and sometimes changes!) and the sheer number of metrics can be overwhelming for marketers / community managers. This presentation forms the basis of the eGenie Facebook Insights Training course and cuts through the clutter, explaining everything in simple terms so that you can really understand which metrics are appropriate when. The course can be tailored to meet your specific requirements, but aims to cover the following areas: - Understand how to set clear, measurable goals - Understanding the metrics that are available within Insights - Learning about who sees your posts, how this is affected by EdgeRank and how this knowledge can enable you to post most effectively - Learning what the numbers really mean and what action is appropriate in different situations - Discovering how you can use the power of Facebook Insights to influence your marketing strategy because you understand what is working and what isn&#39;t For more information on how eGenie can help, contact us now!
Facebook Insight training from John Wood
]]> 968 7 https://cdn.slidesharecdn.com/ss_thumbnails/facebookinsighttraining-generic-141002010010-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-johngwood-48x48.jpg?cb=1522845388 Founder and CTO of eLignum, I provide analytics consultancy to explain what marketing campaigns are working (and what aren't!) right the way through to the "Call To Action" (e.g. selling product, givng you their email address). I am able to understand what the analytics are telling us and translate that into action. I am passionate about providing solutions to problems. Specialities: Webtrends Analytics Consulting; Webtrends for SharePoint, Webtrends VDM; Webtrends Training; Google Analytics; Digital Marketing Analytics; Website conversion www.elignum.co.uk%2520&%2520www.eGenie.biz