ºÝºÝߣshows by User: julienkerlidou / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: julienkerlidou / Sun, 22 Nov 2020 14:41:38 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: julienkerlidou Entrepreneurship by Design: The entrepreneur, the designer and the ideal startup (full thesis) /slideshow/entrepreneurship-by-design-the-entrepreneur-the-designer-and-the-ideal-startup-full-thesis/239378664 thesiskerlidoujulienentrepreneurshipbydesign-201122144138
ABSTRACT: 21st century is marked by a fast-changing world qualified as ‘VUCA’ (volatile, uncertain, complex and ambiguous) facing exceptional mutations (digital revolution, environmental concern, multiplication of crises, emergence of new ways to work, produce, consume, collaborate...). In this new paradigm, companies and societies have the injunction to innovate to find new models. If large companies - which dominated the 20th century – lack of agility and experiment trouble to manage change, two new figures emerged as potential heroes of this 'new economy': the entrepreneur and the designer. But, surprisingly, no link is ever made between these two fields. This thesis will explore research on entrepreneurship (part 1) and design (part 2) to determine potential similarities, complementarities and specificities of these two emerging figures (part 3). It will notably suggest opportunity, innovation and value creation as the common ground, explore the role the designer can play in a startup. It will finally propose a model for the ideal startup (Entrepreneurship by Design) and underline the need for new hybrid profiles. These proposals will be illustrated through the author's own hybrid experience between Entrepreneurship and Design in a startup. Do not hesitate to share this work, comment it, reuse it and cite it! "Kerlidou, J. (2018). Entrepreneurship by Design: The entrepreneur, the designer and the ideal startup." (MBA Management by Design master thesis directed by Brigitte Borja de Mozota, Strate Ecole de Design, PSB Paris School of Business).]]>

ABSTRACT: 21st century is marked by a fast-changing world qualified as ‘VUCA’ (volatile, uncertain, complex and ambiguous) facing exceptional mutations (digital revolution, environmental concern, multiplication of crises, emergence of new ways to work, produce, consume, collaborate...). In this new paradigm, companies and societies have the injunction to innovate to find new models. If large companies - which dominated the 20th century – lack of agility and experiment trouble to manage change, two new figures emerged as potential heroes of this 'new economy': the entrepreneur and the designer. But, surprisingly, no link is ever made between these two fields. This thesis will explore research on entrepreneurship (part 1) and design (part 2) to determine potential similarities, complementarities and specificities of these two emerging figures (part 3). It will notably suggest opportunity, innovation and value creation as the common ground, explore the role the designer can play in a startup. It will finally propose a model for the ideal startup (Entrepreneurship by Design) and underline the need for new hybrid profiles. These proposals will be illustrated through the author's own hybrid experience between Entrepreneurship and Design in a startup. Do not hesitate to share this work, comment it, reuse it and cite it! "Kerlidou, J. (2018). Entrepreneurship by Design: The entrepreneur, the designer and the ideal startup." (MBA Management by Design master thesis directed by Brigitte Borja de Mozota, Strate Ecole de Design, PSB Paris School of Business).]]>
Sun, 22 Nov 2020 14:41:38 GMT /slideshow/entrepreneurship-by-design-the-entrepreneur-the-designer-and-the-ideal-startup-full-thesis/239378664 julienkerlidou@slideshare.net(julienkerlidou) Entrepreneurship by Design: The entrepreneur, the designer and the ideal startup (full thesis) julienkerlidou ABSTRACT: 21st century is marked by a fast-changing world qualified as ‘VUCA’ (volatile, uncertain, complex and ambiguous) facing exceptional mutations (digital revolution, environmental concern, multiplication of crises, emergence of new ways to work, produce, consume, collaborate...). In this new paradigm, companies and societies have the injunction to innovate to find new models. If large companies - which dominated the 20th century – lack of agility and experiment trouble to manage change, two new figures emerged as potential heroes of this 'new economy': the entrepreneur and the designer. But, surprisingly, no link is ever made between these two fields. This thesis will explore research on entrepreneurship (part 1) and design (part 2) to determine potential similarities, complementarities and specificities of these two emerging figures (part 3). It will notably suggest opportunity, innovation and value creation as the common ground, explore the role the designer can play in a startup. It will finally propose a model for the ideal startup (Entrepreneurship by Design) and underline the need for new hybrid profiles. These proposals will be illustrated through the author's own hybrid experience between Entrepreneurship and Design in a startup. Do not hesitate to share this work, comment it, reuse it and cite it! "Kerlidou, J. (2018). Entrepreneurship by Design: The entrepreneur, the designer and the ideal startup." (MBA Management by Design master thesis directed by Brigitte Borja de Mozota, Strate Ecole de Design, PSB Paris School of Business). <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/thesiskerlidoujulienentrepreneurshipbydesign-201122144138-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> ABSTRACT: 21st century is marked by a fast-changing world qualified as ‘VUCA’ (volatile, uncertain, complex and ambiguous) facing exceptional mutations (digital revolution, environmental concern, multiplication of crises, emergence of new ways to work, produce, consume, collaborate...). In this new paradigm, companies and societies have the injunction to innovate to find new models. If large companies - which dominated the 20th century – lack of agility and experiment trouble to manage change, two new figures emerged as potential heroes of this &#39;new economy&#39;: the entrepreneur and the designer. But, surprisingly, no link is ever made between these two fields. This thesis will explore research on entrepreneurship (part 1) and design (part 2) to determine potential similarities, complementarities and specificities of these two emerging figures (part 3). It will notably suggest opportunity, innovation and value creation as the common ground, explore the role the designer can play in a startup. It will finally propose a model for the ideal startup (Entrepreneurship by Design) and underline the need for new hybrid profiles. These proposals will be illustrated through the author&#39;s own hybrid experience between Entrepreneurship and Design in a startup. Do not hesitate to share this work, comment it, reuse it and cite it! &quot;Kerlidou, J. (2018). Entrepreneurship by Design: The entrepreneur, the designer and the ideal startup.&quot; (MBA Management by Design master thesis directed by Brigitte Borja de Mozota, Strate Ecole de Design, PSB Paris School of Business).
Entrepreneurship by Design: The entrepreneur, the designer and the ideal startup (full thesis) from Julien Kerlidou
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Entrepreneurship by Design: The entrepreneur, the designer and the ideal startup (presentation) /slideshow/entrepreneurship-by-design-the-entrepreneur-the-designer-and-the-ideal-startup-presentation/239378661 presentationkerlidoujulienentrepreneurshipbydesign-201122144118
ABSTRACT: 21st century is marked by a fast-changing world qualified as ‘VUCA’ (volatile, uncertain, complex and ambiguous) facing exceptional mutations (digital revolution, environmental concern, multiplication of crises, emergence of new ways to work, produce, consume, collaborate...). In this new paradigm, companies and societies have the injunction to innovate to find new models. If large companies - which dominated the 20th century – lack of agility and experiment trouble to manage change, two new figures emerged as potential heroes of this 'new economy': the entrepreneur and the designer. But, surprisingly, no link is ever made between these two fields. This thesis will explore research on entrepreneurship (part 1) and design (part 2) to determine potential similarities, complementarities and specificities of these two emerging figures (part 3). It will notably suggest opportunity, innovation and value creation as the common ground, explore the role the designer can play in a startup. It will finally propose a model for the ideal startup (Entrepreneurship by Design) and underline the need for new hybrid profiles. These proposals will be illustrated through the author's own hybrid experience between Entrepreneurship and Design in a startup. Do not hesitate to share this work, comment it, reuse it and cite it! "Kerlidou, J. (2018). Entrepreneurship by Design: The entrepreneur, the designer and the ideal startup." (MBA Management by Design master thesis directed by Brigitte Borja de Mozota, Strate Ecole de Design, PSB Paris School of Business).]]>

ABSTRACT: 21st century is marked by a fast-changing world qualified as ‘VUCA’ (volatile, uncertain, complex and ambiguous) facing exceptional mutations (digital revolution, environmental concern, multiplication of crises, emergence of new ways to work, produce, consume, collaborate...). In this new paradigm, companies and societies have the injunction to innovate to find new models. If large companies - which dominated the 20th century – lack of agility and experiment trouble to manage change, two new figures emerged as potential heroes of this 'new economy': the entrepreneur and the designer. But, surprisingly, no link is ever made between these two fields. This thesis will explore research on entrepreneurship (part 1) and design (part 2) to determine potential similarities, complementarities and specificities of these two emerging figures (part 3). It will notably suggest opportunity, innovation and value creation as the common ground, explore the role the designer can play in a startup. It will finally propose a model for the ideal startup (Entrepreneurship by Design) and underline the need for new hybrid profiles. These proposals will be illustrated through the author's own hybrid experience between Entrepreneurship and Design in a startup. Do not hesitate to share this work, comment it, reuse it and cite it! "Kerlidou, J. (2018). Entrepreneurship by Design: The entrepreneur, the designer and the ideal startup." (MBA Management by Design master thesis directed by Brigitte Borja de Mozota, Strate Ecole de Design, PSB Paris School of Business).]]>
Sun, 22 Nov 2020 14:41:18 GMT /slideshow/entrepreneurship-by-design-the-entrepreneur-the-designer-and-the-ideal-startup-presentation/239378661 julienkerlidou@slideshare.net(julienkerlidou) Entrepreneurship by Design: The entrepreneur, the designer and the ideal startup (presentation) julienkerlidou ABSTRACT: 21st century is marked by a fast-changing world qualified as ‘VUCA’ (volatile, uncertain, complex and ambiguous) facing exceptional mutations (digital revolution, environmental concern, multiplication of crises, emergence of new ways to work, produce, consume, collaborate...). In this new paradigm, companies and societies have the injunction to innovate to find new models. If large companies - which dominated the 20th century – lack of agility and experiment trouble to manage change, two new figures emerged as potential heroes of this 'new economy': the entrepreneur and the designer. But, surprisingly, no link is ever made between these two fields. This thesis will explore research on entrepreneurship (part 1) and design (part 2) to determine potential similarities, complementarities and specificities of these two emerging figures (part 3). It will notably suggest opportunity, innovation and value creation as the common ground, explore the role the designer can play in a startup. It will finally propose a model for the ideal startup (Entrepreneurship by Design) and underline the need for new hybrid profiles. These proposals will be illustrated through the author's own hybrid experience between Entrepreneurship and Design in a startup. Do not hesitate to share this work, comment it, reuse it and cite it! "Kerlidou, J. (2018). Entrepreneurship by Design: The entrepreneur, the designer and the ideal startup." (MBA Management by Design master thesis directed by Brigitte Borja de Mozota, Strate Ecole de Design, PSB Paris School of Business). <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/presentationkerlidoujulienentrepreneurshipbydesign-201122144118-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> ABSTRACT: 21st century is marked by a fast-changing world qualified as ‘VUCA’ (volatile, uncertain, complex and ambiguous) facing exceptional mutations (digital revolution, environmental concern, multiplication of crises, emergence of new ways to work, produce, consume, collaborate...). In this new paradigm, companies and societies have the injunction to innovate to find new models. If large companies - which dominated the 20th century – lack of agility and experiment trouble to manage change, two new figures emerged as potential heroes of this &#39;new economy&#39;: the entrepreneur and the designer. But, surprisingly, no link is ever made between these two fields. This thesis will explore research on entrepreneurship (part 1) and design (part 2) to determine potential similarities, complementarities and specificities of these two emerging figures (part 3). It will notably suggest opportunity, innovation and value creation as the common ground, explore the role the designer can play in a startup. It will finally propose a model for the ideal startup (Entrepreneurship by Design) and underline the need for new hybrid profiles. These proposals will be illustrated through the author&#39;s own hybrid experience between Entrepreneurship and Design in a startup. Do not hesitate to share this work, comment it, reuse it and cite it! &quot;Kerlidou, J. (2018). Entrepreneurship by Design: The entrepreneur, the designer and the ideal startup.&quot; (MBA Management by Design master thesis directed by Brigitte Borja de Mozota, Strate Ecole de Design, PSB Paris School of Business).
Entrepreneurship by Design: The entrepreneur, the designer and the ideal startup (presentation) from Julien Kerlidou
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https://cdn.slidesharecdn.com/profile-photo-julienkerlidou-48x48.jpg?cb=1606058984 INNOVATION | DESIGN | ENTREPRENEURSHIP Few words to describe me: open-minded, multicultural (engineering + design + marketing), user-centric, passionate about innovation (new products, services, experiences, business models), entrepreneurship, design thinking, new economy (collaborative, circular, open), new tech (IoT, digital, big data …). www.smart-impulse.com https://cdn.slidesharecdn.com/ss_thumbnails/thesiskerlidoujulienentrepreneurshipbydesign-201122144138-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/entrepreneurship-by-design-the-entrepreneur-the-designer-and-the-ideal-startup-full-thesis/239378664 Entrepreneurship by De... https://cdn.slidesharecdn.com/ss_thumbnails/presentationkerlidoujulienentrepreneurshipbydesign-201122144118-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/entrepreneurship-by-design-the-entrepreneur-the-designer-and-the-ideal-startup-presentation/239378661 Entrepreneurship by De...