ºÝºÝߣshows by User: klaas_weima / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: klaas_weima / Wed, 01 Apr 2015 07:21:14 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: klaas_weima 10 Lessons Based On 10 Years of Entrepreneurship /klaas_weima/10-lessons-based-on-10-years-of-entrepreneurship efr10lessonsentrepreneurship-150401072114-conversion-gate01
Every year a great bunch of Economic Students organize the EFR Business Week, a week full of seminars, workshops and inspiration. I gave this talk as a grateful former Erasmus Student and shared my personal lessons based on a decade of entrepreneurship. I hope it give you inspiration for the beautiful road that lies ahead. @klaasweima | Energize]]>
Every year a great bunch of Economic Students organize the EFR Business Week, a week full of seminars, workshops and inspiration. I gave this talk as a grateful former Erasmus Student and shared my personal lessons based on a decade of entrepreneurship. I hope it give you inspiration for the beautiful road that lies ahead. @klaasweima | Energize]]> Wed, 01 Apr 2015 07:21:14 GMT /klaas_weima/10-lessons-based-on-10-years-of-entrepreneurship klaas_weima@slideshare.net(klaas_weima) 10 Lessons Based On 10 Years of Entrepreneurship klaas_weima Every year a great bunch of Economic Students organize the EFR Business Week, a week full of seminars, workshops and inspiration. I gave this talk as a grateful former Erasmus Student and shared my personal lessons based on a decade of entrepreneurship. I hope it give you inspiration for the beautiful road that lies ahead. @klaasweima | Energize <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/efr10lessonsentrepreneurship-150401072114-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Every year a great bunch of Economic Students organize the EFR Business Week, a week full of seminars, workshops and inspiration. I gave this talk as a grateful former Erasmus Student and shared my personal lessons based on a decade of entrepreneurship. I hope it give you inspiration for the beautiful road that lies ahead. @klaasweima | Energize
10 Lessons Based On 10 Years of Entrepreneurship from Klaas Weima
]]> 1088 4 https://cdn.slidesharecdn.com/ss_thumbnails/efr10lessonsentrepreneurship-150401072114-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Aandacht verdienen als Bruidsfotograaf! /slideshow/aandacht-verdienen-als-bruidsfotograaf/35168501 bruidmediaverdiende-aandachtdef-140527085611-phpapp02
Stel. Je bent bruidsfotograaf. Hoe kom je op het netvlies van nieuwe klanten? Hoe val je op? Door te geloven in je eigen verhaal. Door je niet te verschuilen achter je werk, maar je menselijke kant te laten zien. Dat is bij grote merken niet anders. In deze keynote die ik presenteerde tijdens de Bruidsfoto Award 2014 zes stappen naar verdiende aandacht. Like it? Share it!]]>
Stel. Je bent bruidsfotograaf. Hoe kom je op het netvlies van nieuwe klanten? Hoe val je op? Door te geloven in je eigen verhaal. Door je niet te verschuilen achter je werk, maar je menselijke kant te laten zien. Dat is bij grote merken niet anders. In deze keynote die ik presenteerde tijdens de Bruidsfoto Award 2014 zes stappen naar verdiende aandacht. Like it? Share it!]]> Tue, 27 May 2014 08:56:11 GMT /slideshow/aandacht-verdienen-als-bruidsfotograaf/35168501 klaas_weima@slideshare.net(klaas_weima) Aandacht verdienen als Bruidsfotograaf! klaas_weima Stel. Je bent bruidsfotograaf. Hoe kom je op het netvlies van nieuwe klanten? Hoe val je op? Door te geloven in je eigen verhaal. Door je niet te verschuilen achter je werk, maar je menselijke kant te laten zien. Dat is bij grote merken niet anders. In deze keynote die ik presenteerde tijdens de Bruidsfoto Award 2014 zes stappen naar verdiende aandacht. Like it? Share it! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/bruidmediaverdiende-aandachtdef-140527085611-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Stel. Je bent bruidsfotograaf. Hoe kom je op het netvlies van nieuwe klanten? Hoe val je op? Door te geloven in je eigen verhaal. Door je niet te verschuilen achter je werk, maar je menselijke kant te laten zien. Dat is bij grote merken niet anders. In deze keynote die ik presenteerde tijdens de Bruidsfoto Award 2014 zes stappen naar verdiende aandacht. Like it? Share it!
Aandacht verdienen als Bruidsfotograaf! from Klaas Weima
]]> 597 2 https://cdn.slidesharecdn.com/ss_thumbnails/bruidmediaverdiende-aandachtdef-140527085611-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Keynote Verdiende Aandacht :: MarketingMinds /slideshow/keynote-verdiende-aandacht-marketingminds/26093218 mmverdiendeaandachtkeynotekw-130911061510-phpapp01
My keynote for the MarketingMinds society, which I gave in the beginning of September in Apeldoorn. The talk covers my vision on the changes we have to make as marketers to embrace earned instead of solely bought attention. The presentation introduces a practical framework - journey planner - that helps in planning your brands's own route to earned attention. For more information see: www.earnedattention.com]]>
My keynote for the MarketingMinds society, which I gave in the beginning of September in Apeldoorn. The talk covers my vision on the changes we have to make as marketers to embrace earned instead of solely bought attention. The presentation introduces a practical framework - journey planner - that helps in planning your brands's own route to earned attention. For more information see: www.earnedattention.com]]> Wed, 11 Sep 2013 06:15:10 GMT /slideshow/keynote-verdiende-aandacht-marketingminds/26093218 klaas_weima@slideshare.net(klaas_weima) Keynote Verdiende Aandacht :: MarketingMinds klaas_weima My keynote for the MarketingMinds society, which I gave in the beginning of September in Apeldoorn. The talk covers my vision on the changes we have to make as marketers to embrace earned instead of solely bought attention. The presentation introduces a practical framework - journey planner - that helps in planning your brands's own route to earned attention. For more information see: www.earnedattention.com <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mmverdiendeaandachtkeynotekw-130911061510-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> My keynote for the MarketingMinds society, which I gave in the beginning of September in Apeldoorn. The talk covers my vision on the changes we have to make as marketers to embrace earned instead of solely bought attention. The presentation introduces a practical framework - journey planner - that helps in planning your brands&#39;s own route to earned attention. For more information see: www.earnedattention.com
Keynote Verdiende Aandacht :: MarketingMinds from Klaas Weima
]]> 1292 2 https://cdn.slidesharecdn.com/ss_thumbnails/mmverdiendeaandachtkeynotekw-130911061510-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Een multiplatform boek /slideshow/een-multiplatform-boek/15277971 24uurmultiplatformboeknovdef-121121024657-phpapp01
Presentatie die ik gaf tijdens de 24 uur van de reclame in Amsterdam. In de presentatie de achtergrond bij het boek Verdiende aandacht en daarnaast veel screenshots over de iPad- en iPhone-app.]]>
Presentatie die ik gaf tijdens de 24 uur van de reclame in Amsterdam. In de presentatie de achtergrond bij het boek Verdiende aandacht en daarnaast veel screenshots over de iPad- en iPhone-app.]]> Wed, 21 Nov 2012 02:46:55 GMT /slideshow/een-multiplatform-boek/15277971 klaas_weima@slideshare.net(klaas_weima) Een multiplatform boek klaas_weima Presentatie die ik gaf tijdens de 24 uur van de reclame in Amsterdam. In de presentatie de achtergrond bij het boek Verdiende aandacht en daarnaast veel screenshots over de iPad- en iPhone-app. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/24uurmultiplatformboeknovdef-121121024657-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presentatie die ik gaf tijdens de 24 uur van de reclame in Amsterdam. In de presentatie de achtergrond bij het boek Verdiende aandacht en daarnaast veel screenshots over de iPad- en iPhone-app.
Een multiplatform boek from Klaas Weima
]]> 522 2 https://cdn.slidesharecdn.com/ss_thumbnails/24uurmultiplatformboeknovdef-121121024657-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Merkaandacht verdienen /slideshow/merkaandacht-verdienen/15243934 hhsverdiendeaandachtnovv0-1-121119043105-phpapp01
Keynote presentatie die ik gaf op de Haagsche Hogeschool op 15 november. Naast een social quiz als opwarmertje, beschrijft de presentatie in zes stappen hoe je als merk aandacht verdient.]]>
Keynote presentatie die ik gaf op de Haagsche Hogeschool op 15 november. Naast een social quiz als opwarmertje, beschrijft de presentatie in zes stappen hoe je als merk aandacht verdient.]]> Mon, 19 Nov 2012 04:31:03 GMT /slideshow/merkaandacht-verdienen/15243934 klaas_weima@slideshare.net(klaas_weima) Merkaandacht verdienen klaas_weima Keynote presentatie die ik gaf op de Haagsche Hogeschool op 15 november. Naast een social quiz als opwarmertje, beschrijft de presentatie in zes stappen hoe je als merk aandacht verdient. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/hhsverdiendeaandachtnovv0-1-121119043105-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Keynote presentatie die ik gaf op de Haagsche Hogeschool op 15 november. Naast een social quiz als opwarmertje, beschrijft de presentatie in zes stappen hoe je als merk aandacht verdient.
Merkaandacht verdienen from Klaas Weima
]]> 627 2 https://cdn.slidesharecdn.com/ss_thumbnails/hhsverdiendeaandachtnovv0-1-121119043105-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Verdiende Aandacht Workshop - PON /slideshow/verdiende-aandacht-workshop-pon-13560395/13560395 ponverdiendeaandachtdef-pptx-120706042524-phpapp02
Presentatie die Klaas gaf tijdens de PON Marketing Class op 5 juli 2012 voor marketeers van merken SEAT, Volkswagen, Audi, Skoda, Porsche, Man, Gazelle en Continental. De presentatie gaaf over het meest schaarse goed van communicatie: aandacht. De presentatie (veel beeld weinig tekst), geeft een definitie van communicatie, verdiende aandacht en de reisplanner met veel voorbeelden hoe je aandacht moet verdienen.]]>
Presentatie die Klaas gaf tijdens de PON Marketing Class op 5 juli 2012 voor marketeers van merken SEAT, Volkswagen, Audi, Skoda, Porsche, Man, Gazelle en Continental. De presentatie gaaf over het meest schaarse goed van communicatie: aandacht. De presentatie (veel beeld weinig tekst), geeft een definitie van communicatie, verdiende aandacht en de reisplanner met veel voorbeelden hoe je aandacht moet verdienen.]]> Fri, 06 Jul 2012 04:25:22 GMT /slideshow/verdiende-aandacht-workshop-pon-13560395/13560395 klaas_weima@slideshare.net(klaas_weima) Verdiende Aandacht Workshop - PON klaas_weima Presentatie die Klaas gaf tijdens de PON Marketing Class op 5 juli 2012 voor marketeers van merken SEAT, Volkswagen, Audi, Skoda, Porsche, Man, Gazelle en Continental. De presentatie gaaf over het meest schaarse goed van communicatie: aandacht. De presentatie (veel beeld weinig tekst), geeft een definitie van communicatie, verdiende aandacht en de reisplanner met veel voorbeelden hoe je aandacht moet verdienen. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ponverdiendeaandachtdef-pptx-120706042524-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presentatie die Klaas gaf tijdens de PON Marketing Class op 5 juli 2012 voor marketeers van merken SEAT, Volkswagen, Audi, Skoda, Porsche, Man, Gazelle en Continental. De presentatie gaaf over het meest schaarse goed van communicatie: aandacht. De presentatie (veel beeld weinig tekst), geeft een definitie van communicatie, verdiende aandacht en de reisplanner met veel voorbeelden hoe je aandacht moet verdienen.
Verdiende Aandacht Workshop - PON from Klaas Weima
]]> 1140 3 https://cdn.slidesharecdn.com/ss_thumbnails/ponverdiendeaandachtdef-pptx-120706042524-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Marketing Strategy - Engaging the Connected Customer /slideshow/social-marketing-strategy-engaging-the-connected-customer/12638002 rsmsocialstrategiesaprilv0-1-pptx-120422034903-phpapp01
]]>
]]> Sun, 22 Apr 2012 03:49:01 GMT /slideshow/social-marketing-strategy-engaging-the-connected-customer/12638002 klaas_weima@slideshare.net(klaas_weima) Social Marketing Strategy - Engaging the Connected Customer klaas_weima <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/rsmsocialstrategiesaprilv0-1-pptx-120422034903-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Social Marketing Strategy - Engaging the Connected Customer from Klaas Weima
]]> 540 2 https://cdn.slidesharecdn.com/ss_thumbnails/rsmsocialstrategiesaprilv0-1-pptx-120422034903-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Sociale Activatie - Van Gekochte naar Verdiende Aandacht /slideshow/sociale-activatie-van-gekochte-naar-verdiende-aandacht/12637950 creativetrendssocialstrategiesaprilv0-1-pptx-120422034223-phpapp02
Door de toenemende digitalisering is het mediagedrag van consumenten radicaal veranderd. Toch blijven veel merken inzetten op duur betaalde media om aandacht voor hun merk te krijgen. Er is een alternatief en dat is de reis naar verdiende aandacht. Hierbij worden mensen zelf een kanaal om merkboodschappen te delen. De sleutel ligt in merkgedrag. Want als merken creatief, authentiek en sociaal zijn, dan worden ze vanzelf aardig gevonden. Klaas legt aan de hand van een praktische gids uit hoe je in vijf stappen je merk kunt klaarstomen voor verdiende aandacht. En onderbouwt zijn verhaal met de ervaring van de promotie van Dick Bruna’s Nijntje in China.]]>
Door de toenemende digitalisering is het mediagedrag van consumenten radicaal veranderd. Toch blijven veel merken inzetten op duur betaalde media om aandacht voor hun merk te krijgen. Er is een alternatief en dat is de reis naar verdiende aandacht. Hierbij worden mensen zelf een kanaal om merkboodschappen te delen. De sleutel ligt in merkgedrag. Want als merken creatief, authentiek en sociaal zijn, dan worden ze vanzelf aardig gevonden. Klaas legt aan de hand van een praktische gids uit hoe je in vijf stappen je merk kunt klaarstomen voor verdiende aandacht. En onderbouwt zijn verhaal met de ervaring van de promotie van Dick Bruna’s Nijntje in China.]]> Sun, 22 Apr 2012 03:42:21 GMT /slideshow/sociale-activatie-van-gekochte-naar-verdiende-aandacht/12637950 klaas_weima@slideshare.net(klaas_weima) Sociale Activatie - Van Gekochte naar Verdiende Aandacht klaas_weima Door de toenemende digitalisering is het mediagedrag van consumenten radicaal veranderd. Toch blijven veel merken inzetten op duur betaalde media om aandacht voor hun merk te krijgen. Er is een alternatief en dat is de reis naar verdiende aandacht. Hierbij worden mensen zelf een kanaal om merkboodschappen te delen. De sleutel ligt in merkgedrag. Want als merken creatief, authentiek en sociaal zijn, dan worden ze vanzelf aardig gevonden. Klaas legt aan de hand van een praktische gids uit hoe je in vijf stappen je merk kunt klaarstomen voor verdiende aandacht. En onderbouwt zijn verhaal met de ervaring van de promotie van Dick Bruna’s Nijntje in China. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/creativetrendssocialstrategiesaprilv0-1-pptx-120422034223-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Door de toenemende digitalisering is het mediagedrag van consumenten radicaal veranderd. Toch blijven veel merken inzetten op duur betaalde media om aandacht voor hun merk te krijgen. Er is een alternatief en dat is de reis naar verdiende aandacht. Hierbij worden mensen zelf een kanaal om merkboodschappen te delen. De sleutel ligt in merkgedrag. Want als merken creatief, authentiek en sociaal zijn, dan worden ze vanzelf aardig gevonden. Klaas legt aan de hand van een praktische gids uit hoe je in vijf stappen je merk kunt klaarstomen voor verdiende aandacht. En onderbouwt zijn verhaal met de ervaring van de promotie van Dick Bruna’s Nijntje in China.
Sociale Activatie - Van Gekochte naar Verdiende Aandacht from Klaas Weima
]]> 623 2 https://cdn.slidesharecdn.com/ss_thumbnails/creativetrendssocialstrategiesaprilv0-1-pptx-120422034223-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 State of Social /slideshow/state-of-social/12113752 nimasocialmediab2bexpertclass22-3-2012def-pptx-120322054014-phpapp02
My talk I gave at the NIMA Social Media P2P Expert Class in Maarssen at #s2m03. In the presentation I discuss the definition of social, describe recent developments in b2b communication and share four main trends.]]>
My talk I gave at the NIMA Social Media P2P Expert Class in Maarssen at #s2m03. In the presentation I discuss the definition of social, describe recent developments in b2b communication and share four main trends.]]> Thu, 22 Mar 2012 05:40:10 GMT /slideshow/state-of-social/12113752 klaas_weima@slideshare.net(klaas_weima) State of Social klaas_weima My talk I gave at the NIMA Social Media P2P Expert Class in Maarssen at #s2m03. In the presentation I discuss the definition of social, describe recent developments in b2b communication and share four main trends. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/nimasocialmediab2bexpertclass22-3-2012def-pptx-120322054014-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> My talk I gave at the NIMA Social Media P2P Expert Class in Maarssen at #s2m03. In the presentation I discuss the definition of social, describe recent developments in b2b communication and share four main trends.
State of Social from Klaas Weima
]]> 537 2 https://cdn.slidesharecdn.com/ss_thumbnails/nimasocialmediab2bexpertclass22-3-2012def-pptx-120322054014-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media - Een overzicht /slideshow/social-media-een-overzicht/10057145 hrpsocialmedianovv0-1-111107075929-phpapp02
Mijn presentatie over social media bij onze vrienden van Holland Realty Partners. Zelf in het vastgoed liggen er kansen :-)]]>
Mijn presentatie over social media bij onze vrienden van Holland Realty Partners. Zelf in het vastgoed liggen er kansen :-)]]> Mon, 07 Nov 2011 07:59:27 GMT /slideshow/social-media-een-overzicht/10057145 klaas_weima@slideshare.net(klaas_weima) Social Media - Een overzicht klaas_weima Mijn presentatie over social media bij onze vrienden van Holland Realty Partners. Zelf in het vastgoed liggen er kansen :-) <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/hrpsocialmedianovv0-1-111107075929-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Mijn presentatie over social media bij onze vrienden van Holland Realty Partners. Zelf in het vastgoed liggen er kansen :-)
Social Media - Een overzicht from Klaas Weima
]]> 305 4 https://cdn.slidesharecdn.com/ss_thumbnails/hrpsocialmedianovv0-1-111107075929-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Expert Class Social - PWC /slideshow/expert-class-social-pwc/9832953 pwcsocialmediab2bexpertclass19-10-11def-111022121343-phpapp01
My keynote on Social Media Insights in the B2B market during the PWC Social Media Expert Class. This course was organized by NIMA and Energize as an exclusive in company training for PWC. Interested? Please let me know!]]>
My keynote on Social Media Insights in the B2B market during the PWC Social Media Expert Class. This course was organized by NIMA and Energize as an exclusive in company training for PWC. Interested? Please let me know!]]> Sat, 22 Oct 2011 12:13:39 GMT /slideshow/expert-class-social-pwc/9832953 klaas_weima@slideshare.net(klaas_weima) Expert Class Social - PWC klaas_weima My keynote on Social Media Insights in the B2B market during the PWC Social Media Expert Class. This course was organized by NIMA and Energize as an exclusive in company training for PWC. Interested? Please let me know! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/pwcsocialmediab2bexpertclass19-10-11def-111022121343-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> My keynote on Social Media Insights in the B2B market during the PWC Social Media Expert Class. This course was organized by NIMA and Energize as an exclusive in company training for PWC. Interested? Please let me know!
Expert Class Social - PWC from Klaas Weima
]]> 715 2 https://cdn.slidesharecdn.com/ss_thumbnails/pwcsocialmediab2bexpertclass19-10-11def-111022121343-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media :: Van B2B naar P2P /slideshow/social-media-van-b2b-naar-p2p/9158400 nimasocialmediab2bexpertclass6-9-11def-110907034923-phpapp02
My talk at the NIMA Social Media Expert Class B2B. Fundamental changes are happening in society at the moment. Social media have a major impact how we behave and communicate. Also for businesses. I interviewed over 50 thought leaders and share social insights of a view in this presentation. Like it? Share it! And let's change marketing communication. ]]>
My talk at the NIMA Social Media Expert Class B2B. Fundamental changes are happening in society at the moment. Social media have a major impact how we behave and communicate. Also for businesses. I interviewed over 50 thought leaders and share social insights of a view in this presentation. Like it? Share it! And let's change marketing communication. ]]> Wed, 07 Sep 2011 03:49:20 GMT /slideshow/social-media-van-b2b-naar-p2p/9158400 klaas_weima@slideshare.net(klaas_weima) Social Media :: Van B2B naar P2P klaas_weima My talk at the NIMA Social Media Expert Class B2B. Fundamental changes are happening in society at the moment. Social media have a major impact how we behave and communicate. Also for businesses. I interviewed over 50 thought leaders and share social insights of a view in this presentation. Like it? Share it! And let's change marketing communication. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/nimasocialmediab2bexpertclass6-9-11def-110907034923-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> My talk at the NIMA Social Media Expert Class B2B. Fundamental changes are happening in society at the moment. Social media have a major impact how we behave and communicate. Also for businesses. I interviewed over 50 thought leaders and share social insights of a view in this presentation. Like it? Share it! And let&#39;s change marketing communication.
Social Media :: Van B2B naar P2P from Klaas Weima
]]> 348 1 https://cdn.slidesharecdn.com/ss_thumbnails/nimasocialmediab2bexpertclass6-9-11def-110907034923-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Hi Inspiratiesessie - State of Social /slideshow/hi-inspiratiesessie-state-of-social/8582456 hisocialmediainspiratie11juldef-110713042555-phpapp02
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]]> Wed, 13 Jul 2011 04:25:50 GMT /slideshow/hi-inspiratiesessie-state-of-social/8582456 klaas_weima@slideshare.net(klaas_weima) Hi Inspiratiesessie - State of Social klaas_weima <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/hisocialmediainspiratie11juldef-110713042555-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Hi Inspiratiesessie - State of Social from Klaas Weima
]]> 333 1 https://cdn.slidesharecdn.com/ss_thumbnails/hisocialmediainspiratie11juldef-110713042555-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Overleven in een Digitale Wereld /slideshow/overleven-in-digital-wereld/8040306 gsktalkingpointsdigitalewereld22meidef-110520080916-phpapp01
My keynote presentation for GlaxoSmithKline's session named Talking Points. The presentation is targeted at dentist and oral care professionals. How can they leverage digital and social media to increase loyalty, satisfaction and sales? Questions? Please let me know.]]>
My keynote presentation for GlaxoSmithKline's session named Talking Points. The presentation is targeted at dentist and oral care professionals. How can they leverage digital and social media to increase loyalty, satisfaction and sales? Questions? Please let me know.]]> Fri, 20 May 2011 08:09:11 GMT /slideshow/overleven-in-digital-wereld/8040306 klaas_weima@slideshare.net(klaas_weima) Overleven in een Digitale Wereld klaas_weima My keynote presentation for GlaxoSmithKline's session named Talking Points. The presentation is targeted at dentist and oral care professionals. How can they leverage digital and social media to increase loyalty, satisfaction and sales? Questions? Please let me know. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/gsktalkingpointsdigitalewereld22meidef-110520080916-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> My keynote presentation for GlaxoSmithKline&#39;s session named Talking Points. The presentation is targeted at dentist and oral care professionals. How can they leverage digital and social media to increase loyalty, satisfaction and sales? Questions? Please let me know.
Overleven in een Digitale Wereld from Klaas Weima
]]> 749 1 https://cdn.slidesharecdn.com/ss_thumbnails/gsktalkingpointsdigitalewereld22meidef-110520080916-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 SIDN Relatiedag - Join the Conversation /slideshow/sidn-relatiedag-join-the-conversation/8024152 sidnsocialmediarelatiedag17meidef-110519051629-phpapp01
Presentation I gave on May 18th at the SIDN Relationdag in Galgenwaard, Utrecht. The talk gives an overview of different social categories, provides a definition of social and give practival guidelines for ISP's to get started with social media. I've included to cases: GoDaddy and Comcast how they use social channels in their marketing strategy. Enjoy.]]>
Presentation I gave on May 18th at the SIDN Relationdag in Galgenwaard, Utrecht. The talk gives an overview of different social categories, provides a definition of social and give practival guidelines for ISP's to get started with social media. I've included to cases: GoDaddy and Comcast how they use social channels in their marketing strategy. Enjoy.]]> Thu, 19 May 2011 05:16:28 GMT /slideshow/sidn-relatiedag-join-the-conversation/8024152 klaas_weima@slideshare.net(klaas_weima) SIDN Relatiedag - Join the Conversation klaas_weima Presentation I gave on May 18th at the SIDN Relationdag in Galgenwaard, Utrecht. The talk gives an overview of different social categories, provides a definition of social and give practival guidelines for ISP's to get started with social media. I've included to cases: GoDaddy and Comcast how they use social channels in their marketing strategy. Enjoy. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sidnsocialmediarelatiedag17meidef-110519051629-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presentation I gave on May 18th at the SIDN Relationdag in Galgenwaard, Utrecht. The talk gives an overview of different social categories, provides a definition of social and give practival guidelines for ISP&#39;s to get started with social media. I&#39;ve included to cases: GoDaddy and Comcast how they use social channels in their marketing strategy. Enjoy.
SIDN Relatiedag - Join the Conversation from Klaas Weima
]]> 261 1 https://cdn.slidesharecdn.com/ss_thumbnails/sidnsocialmediarelatiedag17meidef-110519051629-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 T mobile social-media_heartbeat_12mei_def /slideshow/t-mobile-socialmediaheartbeat12meidef/7940071 t-mobilesocialmediaheartbeat12meidef-110512095525-phpapp01
Dutch guest lecture I gave for T-Mobile marketing & sales team during their Heartbeat Pulse session. The talk covers a definition of social media, how to behave social online, some facts and figures and do’s/ dont’s. Questions? Please drop me a line.]]>
Dutch guest lecture I gave for T-Mobile marketing & sales team during their Heartbeat Pulse session. The talk covers a definition of social media, how to behave social online, some facts and figures and do’s/ dont’s. Questions? Please drop me a line.]]> Thu, 12 May 2011 09:55:21 GMT /slideshow/t-mobile-socialmediaheartbeat12meidef/7940071 klaas_weima@slideshare.net(klaas_weima) T mobile social-media_heartbeat_12mei_def klaas_weima Dutch guest lecture I gave for T-Mobile marketing & sales team during their Heartbeat Pulse session. The talk covers a definition of social media, how to behave social online, some facts and figures and do’s/ dont’s. Questions? Please drop me a line. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/t-mobilesocialmediaheartbeat12meidef-110512095525-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Dutch guest lecture I gave for T-Mobile marketing &amp; sales team during their Heartbeat Pulse session. The talk covers a definition of social media, how to behave social online, some facts and figures and do’s/ dont’s. Questions? Please drop me a line.
T mobile social-media_heartbeat_12mei_def from Klaas Weima
]]> 331 1 https://cdn.slidesharecdn.com/ss_thumbnails/t-mobilesocialmediaheartbeat12meidef-110512095525-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Nima social media_expert_class_2mrt_def /slideshow/nima-social-mediaexpertclass2mrtdef/7123987 nimasocialmediaexpertclass2mrtdef-110302135235-phpapp02
Social Media Expert Class keynote in Dutch (but also quiet comprehensible for English speakers) about the Social Media Landscape. Talk given at the Social Media Expert Class organized by industry organization NIMA on March 2nd in The Netherlands. Main topics: Three phases in media (1), social media trends (2) and a social media case study for the iPhone 4 introduction campaign for KPN.]]>
Social Media Expert Class keynote in Dutch (but also quiet comprehensible for English speakers) about the Social Media Landscape. Talk given at the Social Media Expert Class organized by industry organization NIMA on March 2nd in The Netherlands. Main topics: Three phases in media (1), social media trends (2) and a social media case study for the iPhone 4 introduction campaign for KPN.]]> Wed, 02 Mar 2011 13:52:25 GMT /slideshow/nima-social-mediaexpertclass2mrtdef/7123987 klaas_weima@slideshare.net(klaas_weima) Nima social media_expert_class_2mrt_def klaas_weima Social Media Expert Class keynote in Dutch (but also quiet comprehensible for English speakers) about the Social Media Landscape. Talk given at the Social Media Expert Class organized by industry organization NIMA on March 2nd in The Netherlands. Main topics: Three phases in media (1), social media trends (2) and a social media case study for the iPhone 4 introduction campaign for KPN. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/nimasocialmediaexpertclass2mrtdef-110302135235-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Social Media Expert Class keynote in Dutch (but also quiet comprehensible for English speakers) about the Social Media Landscape. Talk given at the Social Media Expert Class organized by industry organization NIMA on March 2nd in The Netherlands. Main topics: Three phases in media (1), social media trends (2) and a social media case study for the iPhone 4 introduction campaign for KPN.
Nima social media_expert_class_2mrt_def from Klaas Weima
]]> 401 1 https://cdn.slidesharecdn.com/ss_thumbnails/nimasocialmediaexpertclass2mrtdef-110302135235-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media Meets Account Management /slideshow/social-media-meets-account-management/6936021 isamsocialmediaam4janv0-1-110215113043-phpapp01
My talk for the Institute Sales and Account Management at the Erasmus University Rotterdam. I discussed the definition of both social media and account management and investegated the similarities and differences. The talk provides models, tools. and practical examples of combining both worlds]]>
My talk for the Institute Sales and Account Management at the Erasmus University Rotterdam. I discussed the definition of both social media and account management and investegated the similarities and differences. The talk provides models, tools. and practical examples of combining both worlds]]> Tue, 15 Feb 2011 11:30:37 GMT /slideshow/social-media-meets-account-management/6936021 klaas_weima@slideshare.net(klaas_weima) Social Media Meets Account Management klaas_weima My talk for the Institute Sales and Account Management at the Erasmus University Rotterdam. I discussed the definition of both social media and account management and investegated the similarities and differences. The talk provides models, tools. and practical examples of combining both worlds <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/isamsocialmediaam4janv0-1-110215113043-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> My talk for the Institute Sales and Account Management at the Erasmus University Rotterdam. I discussed the definition of both social media and account management and investegated the similarities and differences. The talk provides models, tools. and practical examples of combining both worlds
Social Media Meets Account Management from Klaas Weima
]]> 244 1 https://cdn.slidesharecdn.com/ss_thumbnails/isamsocialmediaam4janv0-1-110215113043-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media Meets Viral Marketing /slideshow/social-media-meets-viral-marketing/6314167 rsmsocialmediavirusexpertclass22decdef-101223044909-phpapp02
Presentation I gave at the Rotterdam School of Management (RSM) on December 22nd about social media and viral marketing. In the keynote I define both social media and viral marketing, and categorize them. Moreover, I introduce a pragmatic four steps model to get started with social media. This model is used applied on two cases; the twillicitatie (applying through twitter b2b) and KPN's Network Challenge.]]>
Presentation I gave at the Rotterdam School of Management (RSM) on December 22nd about social media and viral marketing. In the keynote I define both social media and viral marketing, and categorize them. Moreover, I introduce a pragmatic four steps model to get started with social media. This model is used applied on two cases; the twillicitatie (applying through twitter b2b) and KPN's Network Challenge.]]> Thu, 23 Dec 2010 04:44:11 GMT /slideshow/social-media-meets-viral-marketing/6314167 klaas_weima@slideshare.net(klaas_weima) Social Media Meets Viral Marketing klaas_weima Presentation I gave at the Rotterdam School of Management (RSM) on December 22nd about social media and viral marketing. In the keynote I define both social media and viral marketing, and categorize them. Moreover, I introduce a pragmatic four steps model to get started with social media. This model is used applied on two cases; the twillicitatie (applying through twitter b2b) and KPN's Network Challenge. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/rsmsocialmediavirusexpertclass22decdef-101223044909-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presentation I gave at the Rotterdam School of Management (RSM) on December 22nd about social media and viral marketing. In the keynote I define both social media and viral marketing, and categorize them. Moreover, I introduce a pragmatic four steps model to get started with social media. This model is used applied on two cases; the twillicitatie (applying through twitter b2b) and KPN&#39;s Network Challenge.
Social Media Meets Viral Marketing from Klaas Weima
]]> 612 3 https://cdn.slidesharecdn.com/ss_thumbnails/rsmsocialmediavirusexpertclass22decdef-101223044909-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Nima social media_expert_class_15dec_def /slideshow/nima-social-mediaexpertclass15decdef/6175707 nimasocialmediaexpertclass15decdef-101215072952-phpapp01
Social Media Expert Class keynote in Dutch about the Social Media Landscape. Talk given at the Social Media Expert Class organized by industry organization NIMA on Dec 15th in Utrecht. Main topics: Three phases in media (1), social media trends (2) and a social media case study for Miffy in China.]]>
Social Media Expert Class keynote in Dutch about the Social Media Landscape. Talk given at the Social Media Expert Class organized by industry organization NIMA on Dec 15th in Utrecht. Main topics: Three phases in media (1), social media trends (2) and a social media case study for Miffy in China.]]> Wed, 15 Dec 2010 07:29:46 GMT /slideshow/nima-social-mediaexpertclass15decdef/6175707 klaas_weima@slideshare.net(klaas_weima) Nima social media_expert_class_15dec_def klaas_weima Social Media Expert Class keynote in Dutch about the Social Media Landscape. Talk given at the Social Media Expert Class organized by industry organization NIMA on Dec 15th in Utrecht. Main topics: Three phases in media (1), social media trends (2) and a social media case study for Miffy in China. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/nimasocialmediaexpertclass15decdef-101215072952-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Social Media Expert Class keynote in Dutch about the Social Media Landscape. Talk given at the Social Media Expert Class organized by industry organization NIMA on Dec 15th in Utrecht. Main topics: Three phases in media (1), social media trends (2) and a social media case study for Miffy in China.
Nima social media_expert_class_15dec_def from Klaas Weima
]]> 270 1 https://cdn.slidesharecdn.com/ss_thumbnails/nimasocialmediaexpertclass15decdef-101215072952-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-klaas_weima-48x48.jpg?cb=1529657353 Klaas Weima (1976) is entrepreneur, author, speaker and digital brand strategist. * 15 years+ experience in interactive marketing and advertising * Driven entrepreneur in the Dutch (15+ years) and the Chinese market (5+ years) * Author of the bestselling books Earned Attention (2013/ 2015) and Webvertising (2001) * Frequent speaker at the Rotterdam School of Management, Business University Nyenrode and NIMA * Consulted 50+ multinational brands in digital marketing strategy and communication * Has build Energize to an international renowned and award winning agency Klaas Weima (1976) is founder and MD of Energize. Energize is the agency for earned attention that creates clever content a... www.energize.nl https://cdn.slidesharecdn.com/ss_thumbnails/efr10lessonsentrepreneurship-150401072114-conversion-gate01-thumbnail.jpg?width=320&height=320&fit=bounds klaas_weima/10-lessons-based-on-10-years-of-entrepreneurship 10 Lessons Based On 10... https://cdn.slidesharecdn.com/ss_thumbnails/bruidmediaverdiende-aandachtdef-140527085611-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/aandacht-verdienen-als-bruidsfotograaf/35168501 Aandacht verdienen als... https://cdn.slidesharecdn.com/ss_thumbnails/mmverdiendeaandachtkeynotekw-130911061510-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/keynote-verdiende-aandacht-marketingminds/26093218 Keynote Verdiende Aand...